2024COLOR+DESIGNDUNN-EDWARDS
Dunn-Edwards 2024 Color + Design
©2023 Dunn-Edwards Corporation. All rights reserved.
INTRODUCTION
We are ready for a fresh beginning. With a newfound appreciation for life and all the promise it holds, we cultivate spaces that romanticize the mundane, nourish a softer approach, and merge the magic of nature with the joy of technology.
Our designs reflect the promise of a new era—one that has been set free from temporal, geographic, stylistic, and technological boundaries.
Story1NEWDAWNOURSEARCHFORSOOTHING, INTROSPECTIVEMOMENTS LEADSTOMINIMAL,ORGANIC ELEMENTSINSPIREDBY
NATURE.
INSPIRATION Amidst the chaos of our always on, highly caffeinated, fully digital world, we find solace in pastel- and earth-inspired tones that create spaces for quiet reflection. Decor combines clean lines, minimalism, and hand-crafted, organic shapes—forming a new language of peaceful juxtaposition where pure geometry plays with the asymmetry of nature.
New Dawn
COLOR PALETTE
Misted midtones feel like fresh air wafting past grounded earth tones and glimmering sunlight. This palette calms and energizes for a clean shift of focus.
Baby's Breath DEW342
DEC778
Opaline DEC783
Light Azure DE5842
Trail Blazer DET633
Boysenberry Shadow DEW391
Lake Placid DE6318
Boxwood
Almond DEC753
Bay Fog DE5934
Chartreuse DEA123
Skipping Stones DET567
Burnt Crimson DEC705
MOOD BOARD
Alternating tactile, smooth, and opaque elements echo layers of thought to create clean, airy spaces that feel organized, yet organic.
new dawn VIDEO
A relaxing swim turns into a magical reinvention where anything is possible.
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APPLICATION
WALL: TRAIL BLAZER DET633
NEW DAWN
Uncluttered, modern spaces with natural elements soothe the soul and help us find peaceful pathways through life.
DE6318
WALL: ALMOND DEC753
WALL: LAKE PLACID
ACCENT: SKIPPING STONES DET567
Story2TIMEOFCOMFORT
ENVELOPEDINACOCOON OFWARM,COMFORTING STAPLES,WEFEELTHE
TIMELESSNESSOF NOSTALGIAASWEBRING COTTAGELIFEINTOOUR DAILYROUTINE.
INSPIRATION Our need to hold on to the peacefulness of the past is reflected in choices of tried-and-true florals, warm neutrals, stripes, gingham, and antique elements. Whether it's through a literal digital nomadic exodus to the countryside, or by bringing pastoral elements into urban spaces, we surround ourselves with nourishing details that feel like comfort food for the soul.
COLOR PALETTE
Wholesome colors feel playfully safe. Warm, bread-like neutrals pair with garden greens, floral brights, and blues that remind us of a day at the beach.
Tried & True Blue DET582
DET577
DET523
DET519
DEC794
DEC710
Cloistered Garden
Salina Springs
Shutters
Big Sur Blue Jade
Peach
Wildflower Honey DET486
Prairie Land DET489
Roseberry DE5122
Red Ink DEA151
Western Sunrise DET469
Rich Mocha DEA159
MOOD BOARD TIME OF COMFORT
Cobbled together classics and quaint handicrafts evoke the sense of carefree days, endless sunshine, and familiar comforts.
TIME OF COMFORT VIDEO
A morning of painting leads one woman to experience the feeling of home from other people's perspectives.
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TIME OF COMFORT
Casual, quality details capture the feeling of a cozy retreat that is safely tucked away from the chaos of the rest of the world.
BIG SUR BLUE JADE DET577
TIME OF COMFORT
Story3VIEWTOWONDER NEWTECHNOLOGICAL ADVANCESHAVEGIVENUS ASENSEOFLIMITLESS
POTENTIALTHATPLAYSOUT WITHOPTIMISTICBRIGHTS, OTHERWORLDLYSHAPES, ANDNEONDREAMS.
INSPIRATION As we travel deeper into outer space and virtual realms, our view of what's possible has shifted. We are creating our new realities with fantastical brights that glow against deeply saturated shadows of our former selves. Cosmic glam meets alien chic as we draw inspiration from both microbiology and multiversal influences.
COLOR VIEW TO WONDER
Autumn and spring collide when warm, saturated hues pair with hypnotic power brights and sugary pastels. This escapist palette evokes a sense of techno-fantasy and optimism.
OK Coral DET436
Prairie Dune DE5205
Nightshade DET407
Sedona at Sunset DE5272
Spiced Berry DEA149
Pink Theory DE5119
PALETTE
Desert Spice DE5202
Lemon Lime DE5513
Vibrant Honey DE5314
Pink Dahlia DET419
Frozen Tundra DE5793
Nautical DEA139
MOOD BOARD
VIEW TO WONDER
Metallics mingle with translucents, liquid finishes, and soothing tactile fabrics. Futuristic furniture feels alive, yet foreign—as if it were grown in a lab.
VIEW TO WONDER VIDEO
When a man tries on a virtual reality headset, his digital and real worlds collide in unexpected ways.
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APPLICATION
WALLS: NAUTICAL DEA139
TRIM: PINK DAHLIA DET419
ACCENT: DESERT SPICE DE5202
Colors juxtapose in brave new ways as we explore novel shapes and forms.
WALLS: OK CORAL DET436
WALLS: PINK DAHLIA DET419
VIEW TO WONDER
Story4CINEMATIC HERITAGE
EVERYDAYRITUALSTAKE ONNEWIMPORTANCE ASWEELEVATETHEMTO ICONICSTATUS.
INSPIRATION The Instagramification of our lives has turned minuscule moments into elaborate scenes worthy of savoring. We carefully style our spaces to tell a narrative: living rooms become spy novels, kitchens turn into movies. But it's not all for vanity: romanticizing every moment allows us to slow down and embrace the history that got us here.
MOOD BOARD
Studious details combine with well-worn, handmade pieces to give a sense of history and purpose. Decades entangle to create curated stories that reinterpret the past.
CINEMATIC HERITAGE VIDEO
An old pocket watch tells a love story that transcends time.
Scan the code to watch the video
MOTHER EARTH DE5718
CINEMATIC HERITAGE
Ornate antique and well-made vintage pieces mix and match to form new stories. Seriousness gives way to irony as objects function in different ways than they were originally intended.
RED MAPLE LEAF DET443
HERITAGE CINEMATIC
WALL: RED MAPLE LEAF DET443
Unbound by physical or dogmatic realms, we escape into colorful new worlds of our own creation, marked by elaborate designs that marry the best of past, present, and future. Seeking peace and wellness, we let go of soulless, generic objects and replace them with precious pieces.
SUMMARY
2024 COLOR PALETTES
Combining misty, ethereal midtones, quirky brights, and strong earth colors, this year's palettes project a sense of confidence and optimism. Coziness, romance, escapism, and youthfulness ... we experience it all as we move into a future of unlimited possibility.
NEW DAWN
BABY'S BREATH DEW342
LAKE PLACID DE6318
TIME OF COMFORT
TRIED & TRUE BLUE DET582
BIG SUR BLUE JADE DET577
BOXWOOD DEC778
CHARTREUSE DEA123
OPALINE DEC783
TRAIL BLAZER DET633
ALMOND DEC753
SKIPPING STONES DET567
SALINA SPRINGS DEC794
SHUTTERS DET519
LIGHT AZURE DE5842
BURNT CRIMSON DEC705
CLOISTERED GARDEN DET523
PEACH DEC710
BOYSENBERRY SHADOW DEW391
BAY FOG DE5934
PRAIRIE LAND DET489
WILDFLOWER HONEY DET486
RED INK DEA151
ROSEBERRY DE5122
WESTERN SUNRISE DET469
RICH MOCHA DEA159
VIEW TO WONDER
OK CORAL DET436
SPICED BERRY DEA149
CINEMATIC HERITAGE
OCHRE REVIVAL DET472
BLUE VELVET DET559
NIGHTSHADE DET407
DESERT SPICE DE5202
SEDONA AT SUNSET DE5272
PINK DAHLIA DET419
PINK THEORY DE5119
PRAIRIE DUNE DE5205
CELTIC LINEN DEC744
FROZEN TUNDRA DE5793
LEMON LIME DE5513
VIBRANT HONEY DE5314 NAUTICAL DEA139
LA VIE EN ROSE DET416
PURPLE PROSE DET405
MAUVE-A-LISH DET402
RED MAPLE LEAF DET443
RED POWER DEA108
POTTERY CLAY DET437
RINCON COVE DEC757
MOTHER EARTH DE5718
FIERY FUCHSIA DEA101
THIS IS DESIGN UNLIMITED.
THIS IS A TIME CAPSULE OF 2024.
Each year, Dunn-Edwards explores emerging palettes and design styles that reflect the outcome of our changing reality. Pulling inspiration from fashion, technology, art, and popular movements, this book identifies the key themes that are driving aesthetics forward in 2024.
