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Issuu Journalists Guide #1

Page 1

issuu Guide:

Digital Publishing for Student Journalists


Have an Impact There are countless untold stories out there waiting for you to share with the world.


Publisher: Flash and Fuse Publication: Issue 2

Your voice is important. A story can combat ignorance, humanize people, expose corruption and destigmatize taboo topics. With writing, photography and design, you can capture the most hopeful of human endeavors — stories of strength and survival … of overcoming seemingly insurmountable odds … of persevering in the face of extreme challenges.


Where We Come In We believe young journalists are the future in the same way that digital publishing is. In this student publishing guide, we’ll walk you through everything from designing an editorial calendar and selling advertising to reporting responsibly and defending yourself from censorship. As the media sphere changes, democratization of information allows individuals to be published journalists with the click of a button. That’s why we exist. With issuu, anyone can upload their publication in just minutes to be discoverable by a worldwide audience of readers.


Publisher: Mad Sounds Publication: Issue 15


Step 1: Organization Teamwork + Hierarchy = Squad Chances are there are some mighty-talented people on your school campus, and many are looking for ways to showcase their work, improve their skills or be a voice on campus. A successful magazine can utilize es

olv cal W o L : r l lishe Apri Pub ion: t a c i l Pub

photographers, illustrators, programmers, marketers, business people ‌ the list goes on. Appeal to the opportunity for your fellow peers to have their voices heard, develop new skills, create a portfolio of work, add a powerful experience to their

Publisher: Loca l Wolves Publication: Ap ril

resume and join a new social group.


Editor-in-Chief, a.k.a. Top Dog:

Section Editors:

• Directs the magazine’s overall vision.

• Oversees the design and content

• Educates the staff about journalistic

of their respective sections.

practice, ensuring top quality work

• Guides their section’s stories

is being published. • Facilitates staff discussions, enforces deadlines for each production cycle.

through the entire editorial process. • Maintains an expertise in their section’s topic.

Business Manager:

Creative Director:

• Finds creative ways to cover expenses,

• Develops and maintains the

such as publishing/editing programs,

publication’s overall design, from

travel costs and equipment.

fonts and layout to artistic feel.

• Tracks and utilizes a system for managing the flow of money.

• Aids in the development of specific design-heavy spreads.

Copy Editor:

Staff Writers:

• Ensures no spelling, grammar or style

• Constitutes the life of your publication.

mistakes slip through. • Stays well-versed in AP Style (a standard for all journalistic writing). • Is ultimately responsible for the validity of all facts published.

• Are creative, compelling writers, bold reporters and receptive to feedback. • A diverse group of writers that collectively can dive into an array of issues.


Gathering the Story 1. Stories

2. Interviews

3. Visuals

// Have a group

// Interviews are

// Train your staff

brainstorming session

a journalist’s best tool

so everyone has basic

at the beginning of each

to collect accurate

photography skills

production cycle where

information.

and are able to shoot

all staff members share

// Always interview in

their own stories.

a list of ideas they have

person if possible,

// Seek skilled

for the next issue.

and arrive prepared

photographers and

// Editors and section

with background details

artists on your campus

editors should

and questions.

to join your team. Attract

collaboratively decide

// Be sure to record

them through calls

on which stories to run

the conversation (with

for submission.

with and who would

permission), and take

// TIP: Don’t scramble.

be best equipped

copious notes.

Think about visuals early

to write them.

// TIP: Read more about

on and try to get photos

// TIP: Students who are

how to conduct successful

during the initial stages

genuinely interested

interviews here.

of reporting.

in their assignment will try harder, so ask for input.


Refining 4. Editing

5. Consistency

6. Final Drafts

// Peer editing is the

// AP Style is the norm,

// It’s time for your copy

lifeblood of student

so every editor should

editor to go to town.

publications. Each article

be well versed in AP

Everyone should

should receive feedback

Stylebook rules and

be keeping an eye on AP

and edits from editors,

ensuring all stories

Stylebook rules and fact

fellow staff writers and

adhere to them.

checking to make sure

the copy editor. Although

// The editor-in-chief

everything you publish

this can be a lot of work,

should be looking over

is 100% accurate.

it will inevitably make

everything. In the end, they

you a better writer and

are responsible for what

improve your piece.

gets printed.

// Early checks in the

// Fact check, then check

editing process are critical

it again. Getting details

to make sure the piece is

right is essential.

going in the right direction.

// Resources:

// Resources:

AP Stylebook

Newswriting style guide

Fact checking guide

Long-form journalism guide


Assembly 7. Layout & Design

8. Final Copy Edits

together in a program like

// Either have a design

// After your page design

Preview or Adobe Acrobat.

team (can be section

is completely finished,

2. Use issuu Collaborate,

editors) put together

it’s time for the copy

which allows each individual

the whole publication,

editor to take one final

to upload their spread

or have each article laid

look and correct

onto an online flatplan, and

out and designed

any last silly mistakes

then download the entire

by its author.

or AP Stylebook errors.

magazine as a single PDF.

from fonts to images to

9. Final Assembly

11. Promote

layout. Seek inspiration

// You'll probably be

// Upload to issuu and

on issuu before beginning

working on individual

share your publication

this process.

documents, which makes

on social, embed

// Professionals use Adobe

it daunting when it’s time

it on your website and

InDesign, but Google Slides

to compile everything into

email it to all your

and Apple's Pages are

one big master document.

friends and family.

cheaper alternatives.

There are two solutions:

Celebrate, do a dance

// TIP: Employ the

1. Have everyone export

and take a nap.

principles of design, check

their documents in the

out this guide.

same format and put them

// Create your own styles,


Publisher: The Lake Publication: Issue 5


Step 2: Hone Your Craft Find a cafe, classroom, patch of grass – wherever works for you – to bring your new group together. Address the questions below in meetings one and two. After that you can follow the schedule set up in your editorial calendar.

Creating a Shared Vision — Practical Questions for Your Team to Address: • What topics do we want to cover? • What kinds of resources are available to us? • What community/group are we trying to serve? • Do we want to print physical copies? Why? • How many editions do we want to create per year? • How often do we want to meet up? • What expenses will we incur? • What is our ideal staff size?


Publisher: Artful Living Publication: Summer 2016


Publisher: Highsnobiety Publication: Issue 12


Step 3: Journalism 101

Using Your Resources An Introduction to the Biggest Advocates for the Student Press Student Press Law Center The SPLC provides information, training and legal help for student journalists. They are your go-to people if you ever need help with an ethical dilemma or censorship problem, or are seeking to educate yourself about your rights.

Journalism Education Association The JEA holds workshops, conventions and competitions for students, and serves to educate journalism teachers and advisors as well.

Columbia Scholastic Press Association The CSPA offers prestigious awards and hosts several annual conventions for journalism students.

Society of Professional Journalists The SPJ, although meant mainly for professionals, has invaluable resources for student reporters regarding ethics and law. They also have awards and conferences for students.


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