SCENTED DÉCOR

OUR STORY

1983 / THE ANTICA OFFICINA DEL FARMACISTA

The laboratory of Dr. Paolo Vranjes quickly becomes a place for the creation of avant-garde fragrances which allows the company to achieve worldwide fame.

1999 / CREATION OF ROSSO NOBILE

Emerging from a bet between the Master Perfumer and a dear friend, the latter claimed it to be impossible to reproduce the many nuances of a fine, full-bodied and aged red wine. With Rosso Nobile, Dr. Paolo Vranjes not only changes Francis’ mind, he also signals to the world of perfumery that he is setting a new bar for the creation of ambient fragrances.

2010 / DR. VRANJES FIRENZE

The city of the "Giglio" has always been an integral part of our history. This is why the bond with the city was celebrated with the redesigning of the company logo which has now become Dr. Vranjes Firenze. Our iconic bottle is also inspired by Brunelleschi's Dome as a poetic homage to the beloved Duomo.

2017 / DR. VRANJES FIRENZE WORLDWIDE

BlueGem Capital Partners decides to support the natural growth of the business, alongside Dr. Paolo Vranjes and his wife, Anna Maria. This enables the development of new strategies for expansion, continuing the company’s growth.

TODAY

Celebrating the 39th anniversary of Dr. Vranjes Firenze is both a hallmark of our achievements and a launchpad for our future endeavors. With great excitement, we look forward to the many projects and collaborations on the horizon.

SCENTED DÉCOR

The magic of a moment, the charm of an encounter, the beauty of a landscape, the memory of an emotion. This is the philosophy that Dr. Vranjes fragrances bring to life. Not simply a scent, but a mood. Not just a flourish, but an ambiance.

We design immersive olfactory experiences for your desired atmosphere. Our home fragrances give you the opportunity to enhance the allure of any room, inspired by your own tastes, by the volume and light of a space, by the season or occasion. By transforming a space, we can transform an entire experience of everyday life.