UNTRIGGERED: Pecos, Rodeo 2024

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Untriggered: Pecos, Rodeo 2024


Blame It All On Our Roots You could say we’re in our rodeo era. Rodeo season is the fashion week equivalent for the Western world. Rather than jet-setting to runways in Milan and NYC, we’re lacing up our latigos for destinations like Denver, Fort Worth, and the legendary Houston Livestock Show & Rodeo where the stakes are high and the buckles are big, and the sartorial savvy are there to see and be seen. The first line launch of each year will be a rodeo release – inspired by, designed for, and launched in conjunction with the greatest show on dirt. Pecos, the inaugural rodeo collection, is aptly an homage to the world’s very first rodeo that took place in Pecos, Texas in 1883. It’s a collection that’s classic in every way, from the palette of primary colors to the nostalgic images and artwork to the timeless toeboxstyle embroidery. It brings luxe leathers to life in silhouettes we’ve never seen and features creative contributions of USPS Forever Stamp artist (and fellow born-and-raised Texan) Ryan Feerer in the collection’s signature print. Year after year, the stock show and saddle savvy are outset for arenas with trucks, trunks, and trailers packed to the brim with rodeo riggings for both horse and human. From here on out, that will include fresh DDR designs fit for the greatest show on dirt. After all, this ain’t our first rodeo.

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Ti-Yi-Yo Jacket, Bryce Henley Top, High Pockets Trousers, Best Dressed Cowgirl Boot, Double D Ranch Jewelry, Double D Ranch Belt, Double D Ranch Accessory


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Bryce Henley Top, High Pockets Trouser, Double D Ranch Jewelry, Double D Ranch Belt


Ti-Yi-Yo Jacket, Bryce Henley Top, High Pockets Trousers, Double D Ranch Jewelry, Double D Ranch Belt, Double D Ranch Accessory

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Bryce Henley Top, High Pockets Trouser, Dressed Cowgirl Boot, Double D Ranch Jewelry


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Can’t Be Tied Down Top, Sonora Shorts, Best Dressed Cowgirl Boot, Double D Ranch Jewelry, Double D Ranch Accessory


Can’t Be Tied Down Top, Double D Ranch Jewelry, Double D Ranch Accessory

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Putting Our Stamp on Style Inspiration really is everywhere. Even in the corner of an envelope. A couple years ago, we stumbled upon a set of postage stamps that (no pun intended) just stuck with us. Of course the motif, Western wear, initially caught our eye, but the more we studied them, the entire aesthetic really appealed to us; the color combinations, the dedication to detail, and the overall quintessential cowboy vibes. As it turns out, the limited-edition stamps commissioned by the United States Postal Service were the work of graphic designer – and fellow Texan – Ryan Feerer with whom we were fortunate to collaborate on an expansion and adaptation of that whole motif resulting in the Pecos collection’s signature print. Who doesn’t love style with a story?

Riggin’ Dress, Long Tall Sally Boot, Double D Ranch Jewelry, Double D Ranch Accessories

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Riggin’ Dress, Long Tall Sally Boot, Double D Ranch Jewelry, Double D Ranch Accessories


Oscar Betz for Double D Ranch, Double D Ranch Jewelry

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Let’s Go Rodeo Top, Riggin’ Skirt, Long Tall Sally Boot, Oscar Betz for Double D Ranch, Double D Ranch Jewelry, Double D Ranch Accessory


Let’s Go Rodeo Top, Oscar Betz for Double D Ranch, Double D Ranch Accessory

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Let’s Go Rodeo Top, Riggin’ Scarf, Double D Ranch Accessory

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West of the Pecos Tee, Rodeo Stock Skirt, Double D Ranch Jewelry


Roughstock Boot

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Longhorn Pee Wee Boot, Double D Ranch Jewelry, Double D Ranch Accessory


Showmanship Top, Double D Ranch Jewelry, Double D Ranch Accessories

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“It’s the ropes and the reins, and the joy and the pain. And they call the thing rodeo.” - Garth Brooks

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Riggin’ Blouse, Highway Honey Boot, Double D Ranch Jewelry


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Untriggered Dress, Best Dressed Cowgirl Boot, Double D Ranch Jewelry, Vintage Double D Ranch Belt, Double D Ranch Accessory


Showmanship Dress, Best Dressed Cowgirl Boot, Double D Ranch Jewelry

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Riggin’ Poncho, Sonora Shorts, Highway Honey Boot, Double D Ranch Jewelry


Highway Honey Boot

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Double D Ranch Jewelry


Bronco Top, Santiago Boot, Double D Ranch Jewelry, Vintage Double D Ranch Belt

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Double D Ranch Jewelry


Pecos Blanket Dress, Santiago Boot, Double D Ranch Jewelry

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Rodeo Stock Jacket, Rodeo Stock Skirt


Rodeo Stock Jacket, Double D Ranch Jewelry

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“In the arena, I’m a cowboy, a warrior, and a champion.” - Unknown

MIL Dress, Double D Ranch Jewelry, Vintage Double D Ranch Belt, Double D Ranch Accessories

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MIL Dress, Double D Ranch Jewelry, Vintage Double D Ranch Belt, Double D Ranch Accessories


MIL Dress, Vintage Double D Ranch Belt

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Our Guide to Getting Rodeo Ready Forget the buckin’ broncs, barrel races, and bull riding, everyone knows all eyes are on the attire! Even if it really is your first rodeo, this tried-andtrue checklist will have you outfitted like an old pro. TIMELESS TOPPER A cowboy hat is about as personal as it gets in terms of a Western wardrobe – it’s gotta suit you in terms of size, shape, and style – so whether you’re going traditional or trendy, clean and classic or decked out and dazzling, there’s no wrong way to do it, just make sure your topper is true to you. TROPHY BUCKLE It’s what the rodeo’s all about, right? You don’t have to have earned yours in the arena (although major kudos to you if you did!), but a showstopping buckle is key to cowgirl couture. You can’t go wrong with a colorful turquoise cluster, but we encourage you to turn up the twang with a statement-sized scrolled sterling silver. BAD*SS BOOTS Put your best foot forward. Your kicks (quite literally) set the tone to your swagger, so don’t be afraid to build your outfit from the bottom up! Everything in between is up to you. A perfect pair of jeans, a classic broom skirt, or maybe you’re in the mood for a head-turning hair-on-hide mini. A sleek silk pearl snap, a fringe or fur vest, or a bold biker jacket. Finish it off with a wild rag, a beautiful bolo, or a squash blossom necklace, sprinkle it with a little cowgirl confidence, and serve up some statement style!

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West of the Alamo Jacket, Cactus Cate Top, Double D Ranch Jewelry, Vintage Double D Ranch Belt, Double D Ranch Accessory


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West of the Alamo Jacket, Cactus Cate Top, Double D Ranch Jewelry, Vintage Double D Ranch Belt, Double D Ranch Accessory


West of the Alamo Jacket, Cactus Cate Top, Double D Ranch Jewelry, Double D Ranch Accessory

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Pecos Pete Jacket, Bryce Henley Top, Double D Ranch Jewelry, Double D Ranch Accessory


Pecos Pete Jacket, Vintage Double D Ranch Belt

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Sonora Dress, Double D Ranch Jewelry


Sonora Dress, Double D Ranch Jewelry, Best Dressed Cowgirl Boot

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Look on the Broadside Who can resist the nostalgic charm of an old rodeo broadside? Nowadays we’d call them posters, and in such a tech-driven world, we hardly pay them much mind anymore, but in the late 19th and early 20th centuries, broadsides were the way to get the word out. These printed public announcements touted info about anything from new inventory at the general store to an upcoming event or entertainment act, like – you guessed it – a good ol’ local rodeo. We’ve always been enchanted by these bits of historical ephemera, and the aesthetic was apt for a collection paying homage to the world’s first rodeo, so we couldn’t resist reimagining rodeo broadsides with our own DDR spin and making them wearable.

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First Rodeo Scarf


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“A big part of winning is having lots of good luck. And I think a good competitor makes his own luck. That’s why he is a winner. Luck to me is lots of determination, lots of hard work, faith in myself, and in God.” - Lane Frost

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Pecos Tee, Oscar Betz for Double D Ranch, Double D Ranch Jewelry


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El Paso Gap Jacket, Santiago Boot, Oscar Betz for Double D Ranch, Double D Ranch Jewelry, Vintage Double D Ranch Belt


El Paso Gap Jacket, Oscar Betz for Double D Ranch

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Sonora Jacket, Double D Ranch Jewelry


Dobie Tall Boot

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Corral Pals Sweater, Ranch Rodeo Jacket, Double D Ranch Jewelry


Corral Pals Sweater, Double D Ranch Jewelry

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Paulette Dress, Long Tall Sally Boot, Double D Ranch Jewelry


Bronco Top, Reride Jacket, Santiago Boot, Double D Ranch Jewelry, Vintage Double D Ranch Belt

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Rodeo Stock Jacket, Double D Ranch Jewelry, Vintage Double D Ranch Belt


Rodeo Stock Jacket, Double D Ranch Jewelry

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Call the Thing Rodeo Dress, Long Tall Sally Boot, Double D Ranch Jewelry, Double D Ranch Accessory


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Vintage Double D Ranch Belts, Double D Ranch Accessory


Sonora Vest, Sonora Shorts, Long Tall Sally Boot, Oscar Betz for Double D Ranch

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Pecos Bandana Dress, Long Tall Sally Boot, Double D Ranch Jewelry


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Pecos Bandana Blouse, Double D Ranch Accessory


Santiago Boot

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Butterfly Morning Jacket


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Roughstock Boot


Butterfly Morning Jacket, Double D Ranch Jewelry, Vintage Double D Ranch Belt

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High Pockets Jacket, High Pockets Trouser, Double D Ranch Jewelry, Vintage Double D Ranch Belt, Double D Ranch Accessory


High Pockets Jacket, High Pockets Trouser, Double D Ranch Jewelry, Double D Ranch Accessory

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Make Cheyenne Jacket, Double D Ranch Accessory


Longhorn Pee Wee Boot

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Saddle Up, Buttercup From mellow yellow to marigold, your wardrobe is due for a walk on the sunny side. Yellow is a color we haven’t seen in abundance in recent years, but you can expect the happy hue to have a pervasive presence for the foreseeable future. It has a warm, familiar feel which works well in a nostalgic and reminiscent collection like Pecos. The color combo of yellow and blue has inherently cowboy vibes, harkening back to the days of dark denim with old gold stitching, and this collection pairs buttercup with cornflower in soft feminine paisley prints and strong southwestern serapes. Be unexpected and exquisite by adding the sunshine shade to your accessory game with some bold bumblebee jasper. It’s time to go for the gold.

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Reeves County Jacket, Bryce Henley Top, Reeves County Shorts, Double D Ranch Jewelry, Double D Ranch Accessory


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Reeves County Jacket, Bryce Henley Top, Reeves County Shorts, Double D Ranch Jewelry, Double D Ranch Accessory

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Pecos Top, Double D Ranch Jewelry, Vintage Double D Ranch Belt


Pecos Dress, Long Tall Sally Boot, Double D Ranch Jewelry, Double D Ranch Accessory

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Bryce Henley Top, Oscar Betz for Double D Ranch, Double D Ranch Jewelry


Bryce Henley Top, Pecos Blanket Wrap Skirt, Highway Honey Boot, Oscar Betz for Double D Ranch, Double D Ranch Jewelry

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Santiago Boot


Paulette Dress, Santiago Boot, Double D Ranch Jewelry, Double D Ranch Accessory

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Lot of Try Top, Sonora Shorts, Highway Honey Boot, Double D Ranch Jewelry


Lot of Try Top, Double D Ranch Jewelry

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Double D Ranch Jewelry, Vintage Double D Ranch Belt


Corral Pals Sweater, High Pockets Trouser, Double D Ranch Jewelry

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Chisholm Boot


Cowboy Nod Dress, Chisholm Boot, Double D Ranch Jewelry

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“It’s guts and love and glory, One mortal’s chance at fame. His legacy is rodeo, And cowboy is his name.” - Baxter Black

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High Roller Vest, High Roller Pant, Double D Ranch Jewelry

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High Roller Vest, High Roller Pant, Dobie Shortie Boot, Double D Ranch Jewelry

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Cowboy Nod Dress, Longhorn Pee Wee Boot, Double D Ranch Jewelry, Vintage Double D Ranch Belt, Double D Ranch Accessory


Cowboy Nod Dress, Double D Ranch Jewelry, Double D Ranch Accessory

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“Don’t mess with me, fellas! This ain’t my first time at the rodeo.” - Joan Crawford

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Rarin’ To Go Top, Double D Ranch Jewelry, Vintage Double D Ranch Belt, Double D Ranch Accessory

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Sonora Vest, Vintage Double D Ranch Belt, Double D Ranch Accessory


Pecos Blanket Top, Sonora Shorts, Dobie Tall Boot, Oscar Betz for Double D Ranch, Double D Ranch Jewelry

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Rodeo Broadsides Hoodie, Vintage Double D Ranch Belt, Double D Ranch Accessories


Rodeo Broadsides Tee, Double D Ranch Jewelry, Vintage Double D Ranch Belt, Double D Ranch Accessory

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“Life’s a rodeo and all you have to do is stay in the saddle.” - George Jung

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Pecos Pete Coat, Double D Ranch Jewelry, Vintage Double D Ranch Belt

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Rope and Ride Top, Double D Ranch Jewelry, Vintage Double D Ranch Belt


Rope and Ride Poncho, Sonora Shorts, Dobie Tall Boot, Double D Ranch Jewelry, Double D Ranch Accessory

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doubledranch.com 800.899.3379 untriggered: pecos Rodeo 2024

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Double D Ranch Jewelry

visit us: yoakum, tx & stockyards, fort worth, tx


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