Mobile Game Business in India

MOBILE GAME

BUSINESS

IN INDIA

INDIAN GAMING MARKET

OVERVIEW THE GAMING MARKET IS VERY SUBSTANTIAL IN INDIA, WITH A LOT OF ROOM FOR NICHE GAMES.

INCREASING NUMBER OF MOBILE INTERNET USERS, COUPLED WITH DEVELOPMENT OF NEW AND ADVANCED GAMES, HAS ALSO BOOSTED MOBILE GAMING MARKET IN INDIA.

628 MILLION

1.16 BILLION

OF MOBILE GAMERS ARE EXPECTED TO UPSURGE BY 2020 IN THE COUNTRY SUBSTANTIALLY FROM 198 MILLION IN 2015.

GAMERS TO EVOLVE BY THE YEAR 2030.

STATISTICS OBSERVED: GAMES REVENUE

IOS AND GOOGLE PLAY COMBINED, INDIA

INDIA IS THE FIFTH BIGGEST MOBILE GAMING MARKET AFTER CHINA, US, BRAZIL & RUSSIA

AT NASSCOM GAME DEVELOPER CONFERENCE 2016, APP ANNIE RELEASED A REPORT THAT

“INDIAN MOBILE GAMING REVENUES WILL REACH $1.1 BILLION BY 2020”

$780K OF INDIA'S ANNUAL REVENUE IS BY THE TOP ONLINE POKER GAMING START-UPS. CASUAL GAMES FROM STRATEGY-BASED MOBILE GAMES ESCALATED THE 140% OF REVENUE IN 2016

2.5% 5%

OF INDIAN GAMERS CONTRIBUTE FOR OVER HALF OF GAME REVENUE.

IN INDIA ACCOUNTS FOR ALMOST OVER 80% OF ALL THE GAME MONETIZATION.

INDIA MOBILE GAMING 2.5% OF GAMERS CONTRIBUTE 52% OF INDIAN GAME REVENUE

GAME DOWNLOAD TRENDS:

84% OF THE INDIAN SMARTPHONE OWNERS HAVE GAMES ON THEIR PHONES

84% OF THE INDIAN SMARTPHONE OWNERS HAVE GAMES ON THEIR PHONES

37% OF GAMERS HAVE THREE OR MORE GAMAES ON THEIR PHONES IN INDIA.

37% OF GAMERS HAVE THREE OR MORE GAMAES ON THEIR PHONES IN INDIA.

TOP TRENDING GAMES OF 2016 IN INDIA

TRAIN SIMULATOR 2016

SULTAN: THE GAME

TRAFFIC RIDER

TALKING TOM GOLD RUN

GRAND GANGSTERS 3D

CURRENT TOP TRENDING GAMES IN INDIA (2017)

SUBWAY SURFER

CLASH OF CLANS

TEEN PATTI – INDIAN POKER

TEMPLE RUN 2

CANDY CRUSH SAGA

MOBILE GAME GENRES IN INDIA:

TOP 4 MOBILE GAME GENRES IN INDIA

TOP GROSSING GAMES

REVENUE INCREASED BY % IN Q2 2016 COMPARED TO Q2 2015

STRATEGY GAMES

Clash of Clans Clash Royale Clash of Kings

170%

SOCIAL CARD GAMES

Rummy Teen Patti

190%

CASUAL GAMES

Candy Crush Saga Chota Bheem Jungle Run Hay Day

110%

ACTION GAMES

Sniper 3D Assassin Gun Shooter, Temple Run 2 Doodle Army 2: Mini Military

130%

GENDER WISE STATISTICS:

GAMING BEHAVIOUR TRENDS

9 in 10 INDIAN SMARTPHONE OWNERS PLAY GAMES WEEKLY

50% OF INDIANS GIVE A GAME JUST A FEW DAYS AND SWITCH TO A NEW ONE, IF IT’S NOT INTERESTING, FUN, OR ENGAGING ENOUGH THEY SWITCH TO A NEW ONE AND OVER 1 IN 10 INDIANS PLAY THE SAME GAME REGULARLY FOR OVER A YEAR.

86% OF THE POPULATION PLAY AT LEAST ONE GAME REGULARLY AND ALMOST ONE-THIRD OF THE POPULATION PLAYS MORE THAN THREE GAMES REGULARLY.

INDIANS WHO OWN EXPENSIVE SMARTPHONES WORTH

Rs 30,000 OR MORE ARE LESS LIKELY TO PLAY GAMES.

30.1%

37%

OF INDIAN USERS ARE STILL IN THE APP AFTER 14 DAYS FOR PAID USER ACQUISITION, COMPARED TO THE 24% OF THE GLOBAL AVERAGE

OF INDIAN USERS ARE STILL USING AN APP 14 DAYS AFTER INSTALLING IT IN THE ORGANIC USER ACQUISITION, COMPARED TO A GLOBAL AVERAGE OF 30%.

INDIA HAS BEEN POSITIONED AMONG THE LEADING GAMES DEVELOPERS FOR GLOBAL MARKETS

MORE INDIAN GAMING COMPANIES HAVE BEEN CONSISTENTLY CONTRIBUTING TO THE DEVELOPMENT OF GAMES IN THE WORLDWIDE MARKETS.

IN INDIA, THE INTEREST SHOWN BY THE USERS IN MOBILE GAMES INDICATES THAT THE GAME APP DEVELOPMENT PLAYS A PIVOTAL ROLE

INNOVATIVE GAME DEVELOPERS ARE SEEN ENTERING IN THE MARKET TO SATISFY THE RISING DEMANDS FOR INTERACTIVE GAMES.

SOURCES

www.dotcominfoway.com www.facebook.com/DotComInfoway www.twitter.com/dotcominfoway www.linkedin.com/company/dotcominfoway