YOUR GUIDE TO SELLING A HOME
270 Happy Families
That’s how many families we assisted in 2017
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YOUR GUIDE TO SELLING A HOME
Meet Donna Harmatuk Donna Harmatuk has called NEW BERN, NORTH CAROLINA her home for over 35 years. For Donna, moving here as a “big city girl” from Ft. Lauderdale, New Bern was a bit of a cultural shock back then. However, New Bern quickly appealed to Donna for many reasons the longer she lived there. After living in a big city, the small town atmosphere was a welcome change. From a business sense, it appealed to her with many areas being untapped for entrepreneurs. She immediately saw a future in this small coastal town that her mother’s family had settled in years before. Having grown up in Florida, Donna always loved “all things water related”. Boating, fishing, and kayaking were just a few activities at her fingertips, and actually contributed to her love of area Real Estate. “Everyone’s dream is to live on the water or near the water”, stated Donna, so thus began the start of her career as a Realtor. For over 15 years Donna has guided families in finding homes nestled near the spectacular Neuse and Trent Rivers. As New Bern’s Top Producing Realtor for over 10 years, Donna grew her business to such a level that she soon decided to grow a team of real estate specialists. Today, Donna & Team New Bern, has over 3000 past clients who are all a testimony to the level of negotiation and service she and her team provide. Donna, along with her husband “Captain Bill”, raised their two children in New Bern, which gives her insight into all community related questions a future New Bernian may have. Today they are “empty nesters”, which again gives them perspective on the Real Estate full circle cycle. From your first home, to the home on the river, and back to the down-size home, Donna has invaluable first-hand knowledge which is a huge asset to Donna & Team New Bern’s buyers and sellers. Experience does matter, and so does your love for the area in which you live. “People want to know why I chose to live here all these years,” states Donna. “What a gift to be able to share my love of New Bern and let folks see it through my eyes.” Let us share with you the Donna & Team New Bern difference today.
Donna has invaluable first-hand knowledge which is a huge asset to Donna & Team New Bern’s buyers and sellers. DONNA & TEAM NEW BERN
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Our Promise to YOU 1
Our Entire team is dedicated to providing the highest level of service to you throughout this process.
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Our systems and tools are specifically designed to anticipate and eliminate surprises and make your sale/purchase go as smoothly as possible.
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We are here to create an exceptional and personalized experience for you.
Once we’ve fulfilled our promise to YOU be sure to tell us that you LIKED US. We want you to feel so great about your experience with us that not only will you recommend our services, but you will also give us the name of someone with a real estate need. We want to make the same promise to them that we made to you.
Contact Us With a Referral Donna’s Cell. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 252.670.6595 Admin Line. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 252.636.6595 Team Email. . . . . . . . . . . . . . . . . . . . . . . . info@teamnewbern.com
Share Your Experience zillow.com/new-bern-nc/real-estate-agent-reviews facebook.com/newbernhomes
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YOUR GUIDE TO SELLING A HOME
Certified Luxury Home Marketing SpecialistÂŽ This can make a BIG difference in the sale of your home.
CLHMS have many exceptional qualifications, for example, they... ii Offer a concierge level of service with the advantage of skills that come from specialized training ii Are verified in their buying and selling performance ii Can guide you through difficult decisions and help to identify your best choices ii Are able to check a prospective buyer’s financial credibility in seconds ii Possess an extensive knowledge of price band statistics (not market averages) ii Understand the lifestyles of the affluent customer with the ability to connect your property with the best buyers in the shortest amount of time ii Are the most capable of negotiating the best deal for properties in a highly selective market
DONNA & TEAM NEW BERN
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A Few of Our Luxury Listings Recent luxury listings in New Bern
600 River Road
611 E Front St
2,700 SF | 4 Bed | 3 Bath . . . . . . . . . . . $418,000 3,200 SF | 3 Bed | 3.5 Bath . . . . . . . . . .
2414 Turtle Bay
5414 Trade Winds Road
3,285 SF | 4 Bed | 3.5 Bath. . . . . . . . . . .
$630,000
2,480 SF | 2 Bed | 2 Bath . . . . . . . . . . . . $525,000
5305 Trent Woods Drive 4,776 SF | 5 Bed | 4.5 Bath. . . . . . . . . . $1,175,000
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$670,000
YOUR GUIDE TO SELLING A HOME
Other Recent Listings in New Bern
125 Walden 4,044 SF | 4 Bed | 3.5 Bath. . . . . . . . . . .
$412,500
403 Grenville 3,361 SF | 4 Bed | 3.5 Bath. . . . . . . . . . .
$350,000
1804 Peppercorn 3,600 SF | 4 Bed | 2.5 Bath . . . . . . . . . .
$320,000
3501 Henna Place 2,664 SF | 3 Bed | 2 Bath. . . . . . . . . . . . .
$315,000
DONNA & TEAM NEW BERN
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Marketing
What makes us different?
NewBernRealEstateSearch.com
Backed by one of the most powerful real estate
LEA D CAPTURE SYSTEMS We optimize our content for easy discovery and conversion.
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YOUR GUIDE TO SELLING A HOME
NewBernRealEstateSearch.com
The one-stop shop for all of your real estate marketing needs.
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Enhanced Descriptions
3 Things We Do to Market YOUR Home
Community Information
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HDR Photography
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HDR, High-dynamic-range photography is a process accomplished by taking multiple exposures of a high contrast scene, at different levels of brightness, and then combining the best light from each exposure into one image. The end result is a stunning image that very closely resembles how the human eye views a scene.
NE W B ER N I H AVELO C K I O RI ENTAL DONNA & TEAM NEW BERN
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Marketing
What makes us different?
Our Exceptional Targeted Marketing is Results Oriented ii Our highly qualified marketing team is guided by a Listing Manager with a degree in marketing. ii Our social media marketing isn’t fluff… it’s fierce. ii Our purposeful posts are targeted at creating followers that turn into buyers for your property.
facebook.com/newbernhomes @teamnewbern youtube.com/user/TeamNewBernKW
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YOUR GUIDE TO SELLING A HOME
300 Websites
Your property will be featured on over 300 real estate websites. Including Some of the HIGHEST TRAFFIC Websites
and many more...
DONNA & TEAM NEW BERN
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Experience
and local connections matter Vendor referrals Sign calls
11%
7%
Donna’s sphere
33%
Donna’s personal sphere and past clients account for
43%
of our Business!
Website generated
29%
Donna’s past clients
10% Agent referral
10%
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YOUR GUIDE TO SELLING A HOME
Take Center Stage
Ask about our complimentary professional home staging consultation.
The National Association of RealtorsÂŽ estimates that over 88% of home-buyers shop online and when a home is staged it is easier for buyers to visualize the property as their future home. Listings that are staged and priced competitively sell at minimum, 50% faster than non-staged properties do. According to a recent Home Gain Survey, staged homes spent 80% less time on the market than those that were not staged.
DONNA & TEAM NEW BERN
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Testimonials We have raving fans!
Working with Donna & Team New Bern was the best possible experience. Donna is the definition of positivity. Her sales outline was clear and concise. If I said, “I don’t think we can do that,” she said, “Sure you can!” and got it done. Our estate included five family members. Donna took time to talk with any of them who wanted to talk. Team New Bern carried out each and every detail of the plan. The result was a sale. Even in a flat real estate market, Team New Bern moves ahead with a plan. They are a “get it done” team. So many thanks. — Anne Tilley, Seller
After having made the decision to leave New Bern after over 20 years, the next step was to “ready” my house for the market and to decide upon a Realtor®. My choice couldn’t have been a better one. The process I had been dreading turned out to be a wonderful relationship. It was indeed a pleasure to work with Donna and her staff. They listened and I listened, resulting in the sale of a home I’ve loved for many years. Thanks to them, my transition was indeed a painless one. I shall always feel indebted to them for making it possible for me to continue on the next phase of my life and for being both professional and caring during the entire process. — Barbara Phillips, Seller
See many more on…
zillow.com/new-bern-nc/real-estate-agent-reviews
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YOUR GUIDE TO SELLING A HOME
More Testimonials Actually, we have LOTS of raving fans!
Donna and Team New Bern were amazing to work with! Every person on the team is an expert and they made the process of selling our home easy! From initial contact to closing, they always responded quickly and professionally. We trusted all their advice for pricing and what needed to be fixed and got an offer near full price only 10 days after hitting the market! I can’t imagine having sold our home with anyone else! This could have been an immensely stressful time, but working with Donna Harmatuk and her team was easy and they took — Jose Gutierrez, Seller care of everything!
Donna Harmatuk and the other members of the Team worked very diligently for us. We were always kept informed of current trends and any other details Thanks for all your help getting our lots sold! — Graham & Ashley Simpson, Buyers & Sellers
DONNA & TEAM NEW BERN
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Certified Pre-Owned Properties What is a Certified Pre-Owned Home?
CPO or Certified Pre-Owned Properties follow a Three-stage Process: The Marketing Appraisal Imagine the peace of mind you are offering the buyer, purchasing a home that has an appraisal in place. Having an appraisal in hand is a powerful negotiation tool to keep the contract price as close to the list price as possible. The Inspection The average inspection turns up 15+ items that need repair. At this point, you have to renegotiate the terms of your offer. Most buyer’s agents will request a licensed contractor to make any repairs. OR they will choose to terminate the contract. OR they will choose to ask for an average of $1,500 - $2,500 as a credit for the buyer to make the repairs. Our sellers spend an average of $500 fixing items upfront, or they are handy and make minor repairs themselves. Home Warranty Home ownership can feel like a stretch—particularly in the first year. A home warranty, or a home protection plan, is a one-year service contract that covers the repair or replacement of home system components and appliances that typically break down over time. A Home Warranty can: ii Protect your budget from unexpected, covered breakdowns. ii Give access to a network of qualified contractors. ii Make requesting service easy either online or over the phone — 24 hours a day, 365 days a year. The Home Warranty generally covers the seller for many items that fail during the life of the listing.
Marketing Appraisal Can helps to secure a sale that is close to listing price.
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YOUR GUIDE TO SELLING A HOME
Home Inspection Can reduce the cost of post-inspection repairs.
Home Warranty Can protect your budget and provide an easy resource for qualified contractors.
Hard and Soft Price Points
The BEST way to capture more showings is Hard and Soft Price Points.
Buyers and Realtors generally search in price ranges ($200K-$225K or $200K-$250K) So the objective is to price your property so that it will be found in both searches!
Like Fishing in 2 ponds!
HARD Price Points ($50K) = Greatest Exposure!
$200K
$250K
$300K
SOFT Price Points ($25K) = More Exposure! Example: $225K versus $224,900 or $232,900
$200K
$225K
$250K
DONNA & TEAM NEW BERN
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Give Where You Live
Keller Williams and Donna & Team New Bern employees participating in RED Day
Renew, Energize, and Donate
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YOUR GUIDE TO SELLING A HOME
Meet Keller Williams NOT your typical real estate company.
Keller Williams Realty is invested in more than just closing a sale with a new homeowner. The real estate company is dedicated to helping each client reach their goals.
Our Values
God Family Then Business
Our Vision To be the real estate company of choice
Our Mission
To build careers worth having, businesses worth owning, lives worth living
When you’re looking to buy or sell homes, commercial property, and land in and around Craven, Jones, Pamlico and Carteret counties, Keller Williams can help. The company invests in their associates so they are trained and ready to assist their clients with the ins and outs of real estate. Plus, Keller Williams lives, works, and plays in its communities so their office is filled with experts on what makes New Bern, Havelock, Oriental, and all the beautiful surrounding communities great places to live, play, work, invest, and retire. Keller Williams is built on vision and values. Clients feel and see those values in action the moment they walk through the front door and call on the phone. Service is more than a motto for Keller Williams; it’s a way of living. The company’s attention to the community they are selling and buying in is what Keller Williams feels earned them a Readers’ Choice Award recognition. “Keller Williams has a strong commitment to community service; we are dedicated to giving back where we live,” Keller Williams Realty New Bern agents said. “One example of this is Red Day. Introduced in 2009, RED Day which stands for Renew, Energize, and Donate, is Keller Williams Realty’s Annual day of service. Each year on the second Thursday of May, associates all across the nation celebrate the birthday of Mo Anderson’s the ‘heart’ of Keller Williams by spending the day away from their businesses serving worthy organizations and causes in their communities. Can you imagine an entire national corporation taking a day off work to do service work in their communities? It’s amazing!” With goals of being the first choice in realty in New Bern, Keller Williams will continue to uphold their values of God, family then business, while providing their clients with positive buying and selling experiences. Creating smiles are what Keller Williams strives to do.
DONNA & TEAM NEW BERN
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info@teamnewbern.com Donna’s Cell 252.670.6595 Admin Line 252.636.6595 NewBernRealEstateSearch.com