PERMANENT COLOR OPTIONS
Wella Professionals’ three unique permanent color lines provide different color finishes to meet all your clients’ needs. All include an integrated Metal Purifier to help protect hair from extra damage happening in the presence of metals wherever color is placed.
KOLESTON XPRESS KOLESTON PERFECT
CATEGORY Permanent Permanent
SHADES 18 100+
GREY COVERAGE 100% in just 10 minutes.100% grey coverage for your most resistant clients.
TECHNOLOGY Control X Technology to help prevent over processing for express, yet reliable results.
TONAL QUALITY Shades have been designed to blend well with previous permanent color services.
Ultra-Precision Color Technology for even, balanced color results from root to tip.
Truly perfect, natural to expressive color results, multi tones and reflective shine.
COLOR BASE Neutral Warm Brown Warm Brown
LIFT Up to 2 levels lift with 30 Vol.
Special Blondes for 4-5 levels of lift.
SERVICES Express grey coverage.Grey coverage, color balancing, creative tones.
ILLUMINA COLOR
Permanent
50+
100% grey coverage with a natural-looking result.
Microlight Technology helps protect cuticle clarity and allows light to enter hair and illuminate from within.
Natural-looking brunettes and a full blonde palette with a muted or cool finish.
Violet Undertone
Lift up to 3 levels. Grey coverage, color balancing, glossing, pastel toning.
ALPHANUMERIC SYSTEM
9/73 - 9/WG
Ash (grey)
Matte (green)
Gold (yellow)
Red (warm)
Mahogany (red/violet)
Violet (cool)
Brown (warm)
Pearl (blue)
Cendre (soft violet)
Blonde
Blonde
Blonde
Blonde
*Based on Wella Master Brand USD sales on the 2023 Salon Hair Care Study for the hair coloring products category published by Kline.
Full-head application same depth/darker
1
Example:
60 g Koleston Perfect +60 g Welloxon Perfect
Regrowth application
1 : : 1 1
Example:
Apply the coloring mixture immediately from roots to ends.
Development time:
60 g Koleston Perfect +60 g Welloxon Perfec t
Example:
60 g Koleston Perfect Special Blonde +120 g Welloxon Perfect
Special Blonde: 30-40 min 15-25 min 30-40 min 15-25 min
1:2 50-60 min 25-35 min
Development time: WITH HEAT WITH HEAT WITH HEAT
Apply first at the areas of the highest percentage of grey. If lightening, begin at the areas where the strongest degree of lightening is required.
Glossing
A quick service to infuse color and radiant shine on the day or as a color refresh in-between visits to keep that perfect colorful result.
Mix 1:1:1
1 part Koleston Perfect
1 part Welloxon Perfect 1.9 %
1 part Post Color Treatment
Development time: 5-10 minutes
1
Pastel Toning
1 1 1
2
Create beautiful pastel blonde result to enhance or correct unwanted tones.
After Treatment
Mix 1:2
Evenly pre-lightened hair is required for this (1/2 level lighter than required final result). Always mix 1:2 with Welloxon Perfect 1.9 % .
Development time: 5-15 minutes
IMPORTANT! In order to achieve an even color result comb the hair every 5 minutes during development time until the desired color result is achieved.
Using pH optimized care products will enable a better color retention and give an excellent hair feel after a color service.
After completion of the development time, emulsify the color with a little warm water and rinse out well. Lightly shampoo with INVIGO BRILLIANCE Shampoo. To neutralize oxidation residues and stabilize color, use Post Color Treatment.
Other possibilities of color balancing are Color Touch, Color Fresh and Shinefinity.
MIXING GUIDELINES
1
VIRGIN APPLICATION
Full-head application, same depth and darker
:1
Development time
On dry hair, apply the color mixture to the lengths and ends only. Leave approximately 2cm free from the scalp. Then follow with regrowth application.
Regrowth application Apply to root area.
15-25 min 60g with Heat
30-40 min
GREY COVERAGE
Up to 100% coverage with natural-looking color results.
GREY COVERAGE
root application
Apply to root area, applying to the area with the highest percentage of grey hair first.
On hair up to 70% grey
Use any shade from Illumina Color +Welloxon Perfect 6%.
For 70-100% grey hair Mix 1:1 with corresponding Illumina Color neutral shade +Welloxon Perfect 6%. with Heat
UP TO 3 LEVELS OF
LUMINOUS LIGHTENING
FIRST TIME LIGHTENING
01: Apply the color mixture to the lengths and ends only. Leave approximately 2cm free from the scalp. Develop for 1520 minutes, and do not rinse.
02: Mix fresh color and apply to the roots. Develop for full development time.
1
1 :2 :1
Intense Balance
Rejuvenate the color on faded lengths and ends for even results and healthy hair thanks to Metal Purifier Technology.
Refresh with Shinefinity
While Illumina Color is processing on the roots, balance faded lengths and ends with Shinefinity for an ultra-natural finish. Apply root color first. For the last 20 min of the development time, apply directly onto lenghts and ends. Develop together, then rinse. 10-15 min
BLONDE TONING
Achieve a beautiful luminous finish after pre-lightening services.
1 :2
Application
Apply to the lightened areas needing optimal neutralization first. Comb through for even results. Visually watch, until desired result achieved.
5-15 min Development time
TIP: To achieve soft lift to natural hair during toning, apply to roots to ends, comb through for a base breaking effect.
GLOSSING
Gently infuse the hair with a subtle color and an luminous shine.
Glossing services are ideal for clients wishing to try Illumina Color for the first time or to revive the color and shine in-between appointments.
Suitable for all depths, hair types and color direction from blondes, brunettes and coppers.
1 :1 :1
WHY CHOOSE BETWEEN SPEED AND PREDICTABLE RESULTS
SPEED
3X FASTER SERVICE
PREDICTABLE RESULTS
NON-PROGRESSIVE FORMULA THAT HELPS PREVENT OVER PROCESSING
SMART, EXPRESS 10-MINUTE HAIRCOLOR
HOW TO USE
1. Apply quickly.
MIXING & USAGE
1:1
PRO TIPS
1. Apply with a bowl & brush or with a bottle.
2. Start at the highest concentration of grey.
3. Develop for 10 minutes.
4. Cleanse and follow with post treatment. RECOMMENDED DEVELOPERS
2. Consistency is slightly looser, making it faster to apply.
3. Can be applied to wet hair, if needed.
4. When using 30 Vol, lift will be the priority and the grey may appear more blended.
