ASO UK&I June 2026 - June 26

Waldorf Astoria London Admiralty Arch

Hilton Area Sales Office Newsletter UK&I Corporate Edition Quarter 2 - 2026

Contents UK&I New Openings, Coming soon

Page 4

EMEA New Openings

Page 6

Ideal for a weekend away

Page 8

UK&I Incentive Venues

Page 10

Refurbishment

Page 12

Spotlight Hotels

Page 14

Competition

Page 18

Destination Highlight – Ireland

Page 20

Why we gather?

Page 24

Upcoming Events

Page 25

Dear Valued Partner, A very warm welcome to the latest edition of our Area Sales Office UK&I Corporate Newsletter.

As a trusted partner to Hilton, your continued loyalty means the world to us - and we’re thrilled to share some exciting developments across our portfolio. Discover what’s new and noteworthy across Hilton - from the latest UK&I and EMEA openings to fresh refurbishments, standout incentive venues, spotlight hotels, and upcoming events! Our team is here to support your business travel and event needs, helping you discover inspiring destinations and exceptional spaces across our global collection of hotels and resorts.

Whether you're planning a corporate stay, a meeting, or a special event, we’re ready to assist in finding the perfect fit.

Stay tuned for exclusive insights, property highlights, and updates from across the region - we can’t wait to welcome you to our newest and most refreshed locations.

Warm regards,

The Area Sales Office UK&I Team

Katie Mills

Scarlett Dodsworth

Lauren Coles

Director of Sales, UK&I

Account Manager – Corporate & MICE, UK&I Scarlett.Dodsworth@hilton.com 07966 894459

Hilton Direct UK.Meetings@hilton.com

Katie.Mills@hilton.com 07538 193420

UK&I New Openings The BoTree, Curio Collection by Hilton London, UK

Home2 Suites by Hilton Dublin City Centre Dublin, Ireland

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Hotel website Hotel website

Hotel website

Rooms 200

Event Spaces 6

Open date Dec 2025

Vibrant, contemporary and standing where Marylebone, Mayfair and Soho connect, The BoTree has a special kind of energy with every space bursting with life. Highlights include destination restaurant LAVO, serving coastal Italian cuisine, the 33-seat private screening room and unique event space, 77. All 200 rooms and suites are designed to reflect the individuality of Marylebone Lane with innovative touches throughout. Our unique event space, 77 is a showstopper, spanning two floors with a bar on each and a floor-to-ceiling LCD screen perfect for drinks receptions, launches, or live entertainment.

Hotel website

Rooms 289

Event Spaces 0

Open date Apr 2026

Featuring a luggage room, the 3-star Home2 Suites By Hilton Dublin City Centre hotel lies just 7 minutes' walk from the GPO Witness History Visitor Centre. The hotel also provides guests with a safe deposit box.This hotel is right in the centre of Dublin, merely 1.4 km from the sole constituent Trinity College Dublin and within a few blocks of St. Michan's Parish District. The Home2 Suites

By Hilton Dublin City Centre is approximately 300 metres from Parnell Square West bus stop and nearly 5 minutes on foot from the memorial Garden of Remembrance. The 28-hectare Dublin Zoo is about 3 km away, while Dublin Connolly train station is situated in the vicinity of the accommodation. For those travelling from afar, Dublin airport is 20 minutes' drive away.

UK&I New Openings Waldorf Astoria London Admiralty Arch

Spark by Hilton London Chiswick

London, UK

London, UK Touchscreen with solid fill Touchscreen with solid fill Hotel website

Hotel website

Rooms 114

Event Spaces 5

Open date Nov 2026

Waldorf Astoria London - Admiralty Arch is now welcoming enquiries for its grand ballroom, opening for events in 2027.

Set within one of London’s most iconic landmarks at the end of The Mall, moments from Buckingham Palace, the ballroom offers a striking new setting for weddings, gala dinners, and corporate occasions. Guests will arrive via a dedicated entrance before descending the building’s original sweeping staircase into the space - designed to balance historic grandeur with contemporary elegance.

Hotel website

Hotel website

Rooms 106

Event Spaces 0

Open date Jul 2026

We offer a selection of 106 comfortable guest rooms, including Studio Apartments with kitchenette facilities, all within Chiswick’s distinctive village-style environment.

We’re less than 30 minutes’ drive from Central London or Heathrow Airport. We’re also close to Westfield Shopping Mall, Wembley and Allianz Stadiums, and Kew Gardens.

EMEA Hotel Ventura SaintTropez, Tapestry Collection by Hilton

Saint-Tropez, France

Conrad Athens The Ilisian Athens, Greece

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Hotel website Hotel website

Hotel website

Rooms 95

Event Spaces 0

Open date May 2026

We’re 500 meters from the Place des Lices and Provencal markets, and boutique shops, art galleries, and the Citadelle are all within one kilometer. Villages such as Grimaud and Ramatuelle are less than 25 minutes away, providing hiking and scenic views. Enjoy our cocktail bar, 24-hour fitness center, and rooms with fully functional kitchenettes.

Hotel website

Rooms 278

Event Spaces 20

Open date May 2026

At the very epicentre of one of the world’s most storied capitals, Conrad Athens The Ilisian officially opens its doors, marking the return of one of the city’s most recognisable hospitality landmarks. Formerly the Hilton Athens, the property has undergone a grand transformation to re-emerge as a contemporary urban resort at the heart of the city.

Conrad Athens The Ilisian also offers a refined collection of meeting and event spaces, including two reimagined ballrooms and a selection of flexible salons. Designed to support both intimate gatherings and large-scale events, the spaces combine thoughtful design with seamless service in the heart of the city.

Waldorf Astoria Rabat Salé Rabat Salé, Morocco

Hilton Cairo Nile Maadi Cairo, Egypt

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Hotel website Hotel website

Hotel website

Rooms 55

Event Spaces 7

Open date Apr 2026

Overlooking the Bouregreg River and the twin cities of Rabat and Salé, Waldorf Astoria Rabat Salé redefines contemporary luxury through timeless elegance and Moroccan craftsmanship.

Perfectly suited for MICE business, the property combines inspirational surroundings with world-class hospitality, complemented by luxurious accommodations, curated culinary experiences, and signature wellness facilities.

Waldorf Astoria Rabat Salé is set to become a key destination for discerning international travelers seeking both exclusivity and authenticity in Morocco.

Hotel website

Rooms 225

Event Spaces 16

Open date Jan 2025

Set on the banks of the River Nile, Hilton Cairo Nile Maadi is an excellent choice for corporate travelers and MICE events. The hotel features 1,400 sqm of versatile event space, including a Nile-view ballroom, a multi-purpose room, a spacious pre-function area, and four breakout rooms, all benefiting from natural daylight and state-ofthe-art technology. Guests can unwind in sized contemporary rooms, with selected accommodations offering Nile views, alongside a range of dining and wellness facilities complemented by Hilton’s renowned hospitality.

Dover Marina Hotel & Spa, Tapestry Collection by Hilton Set on the seafront overlooking the English Channel, Dover Marina Hotel & Spa combines business, relaxation, and coastal charm in one of Kent’s most iconic waterfront locations. Conveniently located near Dover Priory Station, the Port of Dover, and major transport links, the hotel is ideal for corporate travellers, MICE events, and short leisure escapes alike.

Alongside comfortable accommodation and flexible event spaces, guests can unwind at the hotel’s spa and leisure facilities, enjoy treatments at the Waterfront Spa, or dine at Mr White's English Chophouse overlooking the sea.

The hotel also provides easy access to some of Dover’s best-known attractions, including the White Cliffs of Dover and Dover Castle, making it perfect for guests looking to combine business with a relaxing coastal getaway or weekend break.

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Ideal for a weekend away DoubleTree by Hilton Brighton Metropole Brighton is an ideal weekend destination combining seaside charm, culture, and luxury, with the DoubleTree by Hilton Brighton Metropole as a standout base. Following a £26 million refurbishment, the hotel blends historic character with modern style, offering 321 updated rooms, refreshed spaces, and strong event facilities. Easily accessible (30 minutes from Gatwick, under 1 hour from London), Brighton offers a wide range of experiences.

Highlights include the immersive Le Petit Chef dining experience, vineyard tours in Sussex wine country, and a vibrant food scene with over 400 independent venues.

Whether for relaxation, food, or unique activities, Brighton delivers a perfect short break, with the Metropole providing a stylish and welcoming stay.

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Hilton Bournemouth & Hampton by Hilton Torquay Hilton Bournemouth Modern hotel in a prime central location, just minutes from Bournemouth Beach, gardens, and the BIC. Surrounded by nightlife and shopping, with stylish sea-view rooms, on-site dining, an indoor pool, and access to RISE gym and spa.

Hampton by Hilton Torquay Waterside hotel overlooking the English Riviera, next to Torquay Marina with easy harbour access. Close to the beach, pier, shops, and attractions, offering complimentary breakfast and WiFi, plus meeting space, fitness centre, and lobby bar.

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Hampton by Hilton Bournemouth Find us less than a half-mile from Bournemouth Beach, the Oceanarium, the waterfront promenade, and Bournemouth International Centre. Bournemouth Town Centre and Lower Gardens are a quarter mile away, and home to the Bournemouth Christmas Market and skating in the festive season. Enjoy our bar, 24-hour fitness center, and free hot breakfast.

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UK&I Incentive Venues As incentive travel continues to evolve, organisations are seeking venues that offer more than just exceptional meeting facilities. From world-class sporting environments to breathtaking coastal retreats, destinations that combine memorable experiences with outstanding hospitality are increasingly in demand. This issue highlights two standout properties Hilton St George’s Park and the Marcus Portrush Hotel, Tapestry Collection

by Hilton - each offering a distinctive setting for rewarding, inspiring and bringing teams together.

Hilton at St George's Park, Burton Upon Trent

The Marcus Portrush, Tapestry Collection by Hilton The hotel is redefining Northern Ireland’s North Coast as a luxury leisure and incentive destination.

As the only globally branded hotel in the area, this four-star boutique property blends Hilton’s renowned service with the charm of a restored historic building.

Located in the heart of Portrush, steps from beaches and the harbour, the hotel offers stylish rooms, Asian fusion dining at Nemesis Restaurant, and a warm welcome at the Heritage Bar. Guests can enjoy local culture, music, and authentic Irish hospitality in a character-rich setting. Its proximity to Royal Portrush Golf Club and key Causeway Coast attractions enhances its appeal for high-end itineraries. Experiences range from wellness activities at Portstewart Strand to immersive cultural tours with Dalriada Tours, all aligned with sustainable tourism goals. Hilton Honors benefits, fitness facilities, and strong transport links further enrich the guest experience.

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Hilton at St George's Park, Burton Upon Trent Hilton at St George's Park, Burton Upon Trent are to launch a new bespoke and tangible football experience for corporate clients, an exclusive and tailor made immersive experience, designed to enhance all types of residential conferences for up to 300 guests, with incredible and memorable branding opportunities and a tailor made itinerary!

The Starting Line Up allows delegates a once in a lifetime experience within the elite sport sector, highlighting the synergy between high performance in sport and business – the Home of England and the Home of your next exclusive event!

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Refurbish DoubleTree by Hilton Hull DoubleTree by Hilton Hull is progressing with its new Horizon Suite, a flexible meetings space for up to 200 delegates, inspired by the city’s maritime heritage.

Featuring adaptable rooms, a private bar and breakout areas, it will enhance the hotel’s offering for conferences and events.

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DoubleTree by Hilton Lincoln DoubleTree by Hilton Lincoln has enhanced 97 guest bedrooms, introducing refreshed furnishings and 50" Smart TVs to create a more modern and comfortable stay.

The refurbishment underscores the hotel’s ongoing commitment to quality and guest satisfaction for both business and leisure travellers.

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Hilton London Watford Hilton London Watford is currently undergoing a full refurbishment of all bedrooms, bathrooms, and public areas. The project commenced in April 2026 and is scheduled for completion before the end of the year.

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Hilton London Bankside Hilton London Bankside introduces 76 new bedrooms and suites, inspired by the area’s creative spirit and featuring contemporary design, curated artwork, and enhanced comfort. Located on the 9th floor, the suites offer panoramic London views, spacious living areas, and Executive Lounge access. It is ideal for both business and leisure stays.

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ments Hilton London Paddington Hilton London Paddington is set to unveil a renovation that celebrates its Victorian and Art Deco heritage while enhancing modern comfort. Restored architectural details will be paired with bespoke furnishings, refined finishes, and curated textures inspired by Art Deco design. Guests can expect redesigned bathrooms, elegant blackout curtains, and heritage-inspired artwork, combining bold geometric elements with a timeless, contemporary feel for an elevated stay experience.

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Hilton Diagonal Mar Barcelona In 2026, Hilton Diagonal Mar Barcelona begins a major transformation, evolving into a more experiential, design-led destination inspired by Mediterranean lifestyle. The phased renovation, continuing until June 2027, will maintain full service and culminate with a new pool club and a signature rooftop restaurant and bar for guests and locals.

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Hilton Düsseldorf Hilton Düsseldorf combines modern comfort with a prime location near the city centre, airport and Messe Düsseldorf. With over 370 contemporary rooms, versatile meeting spaces able to accommodate a range of event sizes, and strong dining and leisure facilities, it suits both business and leisure travellers.

Its proximity to the Rhine River, Königsallee and the Old Town makes it an ideal base for exploring the city.

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Spotlight Hotels Welcome to Spotlight Hotels, where we shine a light on venues with their own unique story to tell. Whether it's a distinctive setting, flexible event spaces, an exciting milestone, unique wellness experiences or opportunities for team connection, these properties help planners create memorable events and experiences that leave a lasting impression.

Hilton London Kensington

Hilton London Olympia

Located in Kensington & Chelsea, this 601-room hotel is within walking distance of Westfield London and key transport links. Featuring 10 flexible event spaces and two dining venues, it’s ideal for business and leisure stays.

On Kensington High Street, this 404-room hotel features 12 meeting spaces, three dining options and excellent transport links, Click to just five minutes from Olympia—ideal for learn more events and city stays.

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12 spotlight hotels across UK – check them out below!

100 Queen's Gate Hotel London Kensington, Curio Collection by Hilton Located in Kensington, 100 Queen’s Gate Hotel offers distinctive event spaces with excellent transport links.

ESQ bar and Cento restaurant can host up to 100 guests, ideal for receptions, dining, and celebrations.

Click to Botanica provides an elegant setting for up to 30 guests. For smaller gatherings, Knightsbridge and learn more Kensington rooms host up to 10 guests.

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Hilton London Canary Wharf

Located in Canary Wharf, Hilton London Canary Wharf is ideal for corporate and MICE travellers, offering 282 spacious rooms, modern amenities, and excellent transport links. With over 15,000 sq ft of flexible event space, including a ballroom for up to 400 delegates, it’s perfect for meetings and large events.

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DoubleTree by Hilton London Victoria Getting around is easy from our central London location: we're next to Victoria Station for Gatwick Express arrivals and Underground connections. Victoria Palace Theatre is a five-minute walk away, and Buckingham Palace and Big Ben are within a mile. Select rooms feature skyline views, and every stay starts with a warm chocolate chip cookie Click to learn more

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Spotlight Hotels

Hilton Cobham

Hilton London Croydon

Set within 27 acres of beautiful Surrey woodland, Hilton Cobham offers a peaceful retreat ideal for productive meetings and Click to engaging team building. learn more Click to learn more

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Hotel is ideal for MICE events. The impressive Weatherill Suite accommodates up to 400 delegates theatre-style, making it Click to perfect for conferences, exhibitions and learn more large-scale meetings.

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Hilton Northampton A luxury glamping experience will be available during the Formula 1 weekend, offering a four-night stay from 2nd July in partnership with Pod Pads, starting from £1,000. Each pod accommodates up to four guests and includes access to on-site facilities such as showers, a chill-out area and security, with optional hotel breakfast. This provides a convenient alternative accommodation option during this high-demand, sell-out F1 period.

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Hilton Birmingham Metropole Hilton Birmingham Metropole will celebrate its 50th anniversary in 2026, marking five decades as a leading hotel and events venue since opening in 1976. The milestone will be honoured with a series of events showcasing its history, people, and evolution, alongside a special anniversary brand identity. The celebrations will recognise team members and community impact while looking ahead to the future.

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Hilton Puckrup Hall Hotel & Golf Club, Tewkesbury Hilton Puckrup Hall has introduced Putt at Puckrup, a nine-hole mini golf course with fun, creative designs for all ages. It is ideal for families, groups, and team building. Set within the hotel grounds, it can be paired with food and drinks from Coopers Bar for a complete leisure experience.

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DoubleTree by Hilton Tower of London Savage Garden Rooftop Bar and Wildside Events Space offer two distinctive venues ideal for summer parties, corporate events and stylish celebrations. Savage Garden Rooftop Bar is available for public or private hire Click to (up to 350 guests), ideal for social drinks with an art-inspired menu. Wildside Events Space is for private hire learn more only (up to 120 guests), featuring a retractable roof, private bar, and unique Bottega style.

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The BoTree London, Curio Collection by Hilton A unique events space where bold visions come to life. A private street level entrance which can be branded for your event. 77 is set over two floors with a bar on each. The floor to-ceiling LCD screen, can show your backdrop for any drinks reception, launch, fashion show or live entertainment event Click to learn more

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Competition time!

At Hilton London Euston, we truly value our partnerships and would love the opportunity to welcome you to experience our Meetings & Events offering firsthand. Located in the heart of Bloomsbury and easily accessible by public transport, the hotel blends historic character with contemporary comfort, providing the perfect setting for productive meetings and memorable stays.

Whether you are planning a team catch - up, client meeting, brainstorming session, or a small corporate gathering, we would love to welcome you and your colleagues to experience our meeting facilities and hospitality.

As part our complimentary meeting experience, guests will have the opportunity to enjoy the Woburn Place Conservatory. A stunning lightfilled Victorian venue that blends historic elegance with contemporary comfort.

We are delighted to offer the chance to win

a complimentary meeting space with lunch for 8 to 10 guests at

Hilton London Euston Enter here for a chance to win

Enter here for a chance to win

Destination Highlight - Ireland Few destinations combine accessibility, culture and world-class hospitality quite like Ireland. With direct connections from major cities across Europe and North America, a thriving business landscape, and a reputation for warm welcomes, the island offers an exceptional setting for meetings, conferences and events of every size.

From the vibrant energy of Dublin to the rich history and innovation of Belfast, delegates can enjoy memorable experiences both inside and outside the meeting room. At the heart of these two dynamic cities, Hilton's Belfast and Dublin properties provide the ideal base for business events, pairing flexible meeting spaces and contemporary accommodation with the service and reliability that organisers value most.

The Marcus Portrush, Tapestry Collection by Hilton

9 spotlight hotels across Ireland – check them out below!

The Marcus Portrush, Tapestry Collection by Hilton Hold Gesture with solid fill

80 Guest Rooms

0 Meeting Rooms

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2 Bars / Restaurants

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Hampton by Hilton Belfast Hold Gesture with solid fill

178 Guest Rooms

1 Meeting Rooms

1 Bars / Restaurants Click to learn more

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Hilton Belfast 202 Guest Rooms

11 Meeting Rooms

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2 Bars / Restaurants

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Destination Highlight - Ireland

Doubletree by Hilton Belfast Templepatrick Hold Gesture with solid fill

129 Guest Rooms

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11 Meeting Rooms

2 Bars / Restaurants

11 Meeting Rooms

3 Bars / Restaurants

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Conrad Dublin 192 Guest Rooms

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Home2Suites Dublin City Centre 290 Guest Rooms

Click to learn more

0 Meeting Rooms

1 Bars / Restaurants

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Hilton Dublin Kilmainham Hold Gesture with solid fill

130 Guest Rooms

4 Meeting Rooms

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2 Bars / Restaurants

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The Morrison Dublin, Curio Collection by Hilton Hold Gesture with solid fill

157 Guest Rooms

3 Meeting Rooms

3 Bars / Restaurants Click to learn more

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Hilton Garden Inn Dublin City Centre Click to learn more

324 Guest Rooms

4 Meeting Rooms

2 Bars / Restaurants

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Why We Gather: The New Era of Purpose Driven Meetings and Events

Hilton’s 2026 Trends Report reveals a shift towards purpose-driven meetings, where attendees are increasingly focused on meaningful, face-to-face connection in a digital-first world.

Today’s event guests expect more than just a meeting. They’re looking for career growth, authentic networking, local experiences, and built-in wellbeing. Technology and AI support this by streamlining the journey and personalising experiences, allowing attendees to fully focus on connection.

At the heart of it all are the small but impactful “micro-moments” from personalised service to time to recharge, which ultimately shape how attendees feel and connect.

The takeaway: The most successful events in 2026 will combine intentional design, human connection, and wellbeing to create experiences that truly inspire, engage, and leave a lasting impression.

2026 Trends Report: "Why We Gather" | Stories From Hilton

2026 Trends Report: "Why We Gather" | Stories From Hilton

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Upcoming Events The Meetings Show Hilton will be showcasing its presence at The Meetings Show with an impressive team of 38 hoteliers, bringing together expertise from across the portfolio to connect with customers and industry partners. We warmly invite you to stop by the brand-new stand, have a coffee with our team, discover Hilton’s latest offerings, and explore how they can support future business needs through exceptional hospitality and tailored event solutions.

Discover innovative brand activations and enjoy a day filled with fun and inspiration.

Immerse yourself in exciting activities, gain valuable insights through engaging educational sessions, and indulge in the exquisite tastes that Hilton is known for.

Click here to register

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