Night Serum Guide

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ULTIMATE HAIR DAYS START AT NIGHT

The new ULTIMATE REPAIR Night Serum helps repair, moisturize & protect hair overnight.

WHY OVERNIGHT HAIR CARE MATTERS

At night time we sleep and rest, but did you know that night can actually be a stressful time for hair, causing hair damage?

At night hair is exposed to mechanical stress, leading into damage and frizz. While we sleep, we’re not lying still – we are moving a lot, tossing and turning around. This movement creates friction, as hair rubs against the pillow. This friction leads to frizz, dryness, dullness and hair breakage.

THE POWER OF ULTIMATE REPAIR, NOW REPAIRS HAIR OVERNIGHT

THE RESULT

After one night: FRIZZ CONTROL UP TO 6X SMOOTHER HAIR* REVIVED, RADIANT, LESS FATIGUED LOOKING HAIR

After one week: UP TO 78% LESS BREAKAGE* UP TO 86% LESS SPLIT ENDS*

HOW IT WORKS

NOURISHES FOR UP TO 8 HOURS

At

HOW IT WORKS

While skin cells naturally renew at night, hair doesn’t, that’s why it needs the help of science. Night Serum helps protect the hair from night stressors.

REPAIR

*Wella company is a member of the International Collaboration on Cosmetics Safety

91% OF WOMEN WHO TRIED THE PRODUCT AGREE THEIR HAIR LOOKS MORE RADIANT**

ULTIMATE REPAIR NIGHT SERUM

LIGHTWEIGHT FORMULA NO RINSING REQUIRED

PILLOW PROOF

COLOR SAFE

THE ULTIMATE DAY & NIGHT REPAIR REGIMEN

HOW TO USE THE NIGHT SERUM

Apply 2-4 pumps on dry or damp hair. Distribute from mid-lengths to ends, no need to rinse. Can be used up to every night, also in between washing days.

THE ULTIMATE DAY & NIGHT REPAIR DUO

Maintain the highest level of repair, day & night.

DAY

LONG-LASTING INSIDE OUT REPAIR

NIGHT REPAIR & PROTECT AGAINST NIGHT STRESSORS

MIRACLE HAIR RESCUE NIGHT SERUM

Our most advanced repair: fastest, most long-lasting, most transformative results.

USAGE

Day, after shower on wet hair. 1-3x/week.

HOW IT WORKS

Instant inside out repair. Lightweight, long-lasting smooth hair feel.

AHA rebuilds bonds inside, Omega-9 replenishes the hair outside. Omega-9 stays on the outside layer to provide ultimate shine and smoothness. Acting fast thanks to a liquid texture.

Our only overnight repair & protection from night stressors. Night, on wet or dry hair.  1x/day. 8-hour repair & protection against night stressors. Frizz control and protected hair feel.  Omega-9 replenishes the hair outside and penetrates deeper into the hair to moisturize. Defense polymers create an invisible shield to help protect the hair. Triple potency formula protects over 8 hours.

BOTH CONTAIN PATENTED TECHNOLOGY WITH AHA & OMEGA-9

DO’S & DON’TS FOR HAIR AT NIGHT

In addition to night care, here are some tips for hair at night.

DO’S

USE A PROTECTIVE HAIR STYLE

Try not to sleep on top of your hair. If you have curly hair, wrap it with a loose silk scrunchie. If you have long hair, make a loose braid.

SLEEP WITH SILK OR SATIN PROTECTION

The smooth textured fabric is a better choice compared to traditional linen or cotton, as this creates less friction on hair. Sleep with a silk or satin pillowcase or try a bonnet for extra protection.

TRY OVERNIGHT STYLING

Night Serum works perfectly if you do heatless curls overnight. Just apply the product before rolling hair into place. Night Serum is also suitable for overnight twist outs or braids.

DON’TS

AVOID GOING TO BED WITH WET HAIR

This can be damaging for your hair as wet hair is more fragile and therefore more prone to breakage.

Sleeping with wet hair can also create scalp issues… Not to mention the hair knots in the morning!

DON’T GO TO BED WITH TANGLED HAIR

Depending on your hair type, make sure to brush through or shake out your hair before going to bed.

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