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THE PERFECT COLOR & CARE PARTNER FOR SEVERELY DAMAGED HAIR

2X BIGGER

NEW

PRO

EXCLUSIVE

ULTIMATE REPAIR RECOMMENDED FOR

PEOPLE WHO WANT

BEST SELLER

Severely damaged hair in need of repair.

Repair hair damage in 90 seconds1 99% less breakage2 12X smoother hair3

When using ULTIMATE REPAIR Miracle Hair Rescue When using ULTIMATE REPAIR Miracle Hair Rescue. Instrumental test vs. non-conditioning Shampoo 3 Vs. non-conditioning Shampoo 1

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TECHNOLOGY AND RESULTS

PATENTED TECHNOLOGY AHA & OMEGA-9 Protect against breakage and repair damaged hair due to mechanical, thermal, environmental, or chemical damage.

Suitable for any hair texture or wave pattern.

SERVICES

Salon-Exclusive Recovery Liquid Layer A pre-treatment to help recover existing damage for a healthier hair feel after lightening & oxidative coloring services— with zero additional wait time.

NEW PRO

EXCLUSIVE

BEST SELLER

For optimal results, repair hair damage with Miracle Hair Rescue. Then protect and finish with Protective Leave-In for instant frizz control and easier styling.

Recovery Liquid Layer

OUR FAVORITES

Recovery Liquid Layer Miracle Hair Rescue Protective Leave-In

Miracle Hair Rescue

Protective Leave-In

THE PERFECT COLOR & CARE PARTNER

FOR SMOOTHNESS & FRIZZ CONTROL NEW

ULTIMATE SMOOTH RECOMMENDED FOR

PEOPLE WHO WANT

PRO

EXCLUSIVE

BEST SELLER

Dry, dull hair in need of nourishment and frizz control

Nourishment in 30 seconds, smoothness that lasts up to 3 days1 Up to 85% smoother hair2 96 hours of frizz control3 Silky Shine If unwashed for 3 days, vs. untreated Vs. untreated 3 When using ULTIMATE SMOOTH Miracle Oil Serum 1

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PATENTED TECHNOLOGY SQUALANE & OMEGA-9 Deeply nourishes the inside of the hair and recreates a protective barrier on the outside.

TECHNOLOGY AND RESULTS

Salon-Exclusive Glass Liquid Layer Features an advanced formula that smooths the cuticle for effortless detangling and faster blow-drying.

SERVICES

OUR FAVORITES

For added shine and frizz control, finish with Miracle Oil Serum for medium-coarse hair textures & 24/7 Silky Milk for daily touch-ups, on-the-go!

Glass Liquid Layer Miracle Oil Serum 24/7 Silky Milk

NEW

PRO

EXCLUSIVE

BEST SELLER

Glass Liquid Layer

Miracle Oil Serum

24/7 Silky Milk

THE PERFECT COLOR & CARE PARTNER FOR COLOR VIBRANCY & REVITALIZED HAIR

PRO

EXCLUSIVE

ULTIMATE COLOR RECOMMENDED FOR

Colored hair seeking vibrancy.

Color vibrancy for up to 10 weeks1 Revitalized hair from 1st wash PEOPLE WHO WANT

With regular use of ULTIMATE COLOR regimen from salon to home

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PATENTED TECHNOLOGY GLYCINE & METAL PURIFIER Shield hair, offering protection from damage due to free radicals.

TECHNOLOGY AND RESULTS

SERVICES

B5 Helps to replenish & retain moisture from scalp to ends.

Salon-Exclusive Color Sealer Liquid Layer Instant acidic post-color leave-in for color seal & protection. 87% of consumers agree scalp comfort is improved after 1st use.1

PRO

EXCLUSIVE

Reduce rinsing steps with the Miracle Leave-In Mask.

External agreement test with scalp sensitive consumers

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OUR FAVORITES

Color Sealer Liquid Layer Miracle Leave-In Mask

Color Sealer Liquid Layer

Miracle Leave-In Mask

THE PERFECT COLOR & CARE PARTNER TO STRENGTHEN COLORED HAIR

PRO

EXCLUSIVE

PRO

EXCLUSIVE

RECOMMENDED FOR

PEOPLE WHO WANT

Colored or multi-processed hair.

Color protection Vibrant shine Stronger hair

FREE RADICALS Metal Purifier encapsulates metals, reducing the formation of free radicals, responsible for color fading.

TECHNOLOGY AND RESULTS

HAIR SURFACE POLISHER Smoothing cuticles for improved shine and manageability.1 WELLAPLEX BONDING AGENT Helps to reconstruct inner hair bonds for stronger hair.2 Vs. no treatment When using Structure+ Mask vs. no treatment

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ColorMotion+ Service A complete pre and post-color care service.

PRO

SERVICES

Pre-Color Treatment Enhances hair surface smoothness and shine.

Express Post-Color Treatment Helps to preserve color intensity until your next color.3 3

OUR FAVORITES

For up to 8 weeks when using Structure+ Mask

Color Protection Shampoo Structure+ Mask

EXCLUSIVE

PRO

EXCLUSIVE

Pre-Color Treatment

Express Post-Color Treatment

THE PERFECT COLOR & CARE PARTNER FOR DAMAGED HAIR

RECOMMENDED FOR

PEOPLE WHO WANT

Lightened, damaged hair with frequent mechanical stress.

Intense repair Resilient hair against breakage Smoothness and softness

SILKSTEEL The fusion of silk amino acids and micronized lipids.

TECHNOLOGY AND RESULTS

FOR UP TO 95% More resilience against breakage.1

SILKSTEEL FUSION PROGRAM

Vs. non-conditioning Shampoo

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Intense Repair Service Instantly recovers hair fiber and helps to prevent future hair breakage.

Intense Repair Mask PRO

EXCLUSIVE

SERVICES

Remember to use WellaPlex service for stronger hair.

PRO

EXCLUSIVE

Nº1 Bond Maker

OUR FAVORITES

Intense Repair Shampoo Intense Repair Mask

Nº2 Bond Stabilizer

THE PERFECT COLOR & CARE PARTNER FOR SMOOTH & SHINY HAIR

RECOMMENDED FOR

Clients with frizzy hair, looking for smooth and shiny hair.

Smoothness and shine Anti-frizz effect PEOPLE WHO WANT

OLEOLOGY PROGRAM Helps to protect and protect against natural lipid degeneration for a smooth and reflective surface.

TECHNOLOGY AND RESULTS

FOR UP TO 3X SMOOTHER HAIR1 AND INSTANT LUMINOSITY. Shampoo, mask and oil vs. non-conditioning Shampoo

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Finish with Shine Service Once the hair is dry, finish with a styling iron to get optimal smooth results. Apply a few drops of Oil Reflections on styled hair.

SERVICES

TIP: Use Oil Reflections as a finishing product after color to add a super glossy finish.

OUR FAVORITES

Luminous Smoothing Oil Light Luminous Reflective Oil

THE PERFECT COLOR & CARE PARTNER

FOR HEALTHY-FEELING HAIR & SCALP

RECOMMENDED FOR

PEOPLE WHO WANT

Clients with oily or dry scalp, looking for natural haircare solutions.

Healthy feeling hair and scalp with gentle purifying service for scalp.

P TO 99% U Natural origin formula.1 FORMULATED WITHOUT SILICONES AND SULFATES FREE OF ANIMAL-DERIVED INGREDIENTS TECHNOLOGY AND RESULTS

WITH NATURAL INGREDIENTS Aloe Vera, Vitamin E, Olive Essence, Cotton-based conditioning ingredients.

RECYCLABLE PACKAGING Made with up to 100% post-consumer recycled plastic.2 Includes water, natural ingredients, and ingredients made from natural ingredients See www.wella.com/natural-formula for details

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From 50-100%, depending on product, excluding jars

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Moisture Renewal Service Restores hair moisture, shine and nourishment for a healthy look and feel.

SERVICES

OUR FAVORITES

Using the Elements Renewing Mask for 5 minutes with heat provides intense conditioning and renews hair without silicones.

Renewing Shampoo Renewing Mask

Renewing Mask

THE PERFECT COLOR & CARE PARTNER FOR NOURISHED WAVES & CURLS

RECOMMENDED FOR

Wavy and curly hair.

Nourishment for waves and curls.

PEOPLE WHO WANT

NOURISH-IN COMPLEX With Wheat Bran and Jojoba Oil.

TECHNOLOGY AND RESULTS

SERVICES

OUR FAVORITES

The right level of nourishment for your clients’ waves and curls making them defined, bouncy and manageable, while reducing frizz.

Free Your Curls Service Dedicated to your wavy and curly clients: a service that combines products based on client‘s wave or curl type providing the right level of nourishment for alluring waves and bouncy curls.

Milky Waves Curlixir Balm Cleansing Conditioner Micellar Shampoo

Mask for Waves & Curls

THE PERFECT COLOR & CARE PARTNER FOR ANY CLIENT

RECOMMENDED FOR

PEOPLE WHO WANT

All types of hair needs.

Color protection Blonde refreshment Nourishing care for dry hair Volume for fine or limp hair

Vitamins.

Carefully chosen ingredients.

Advanced technologies.

TECHNOLOGY AND RESULTS

SERVICES

OUR FAVORITES

INVIGO Services Select INVIGO Mask based on client’s primary hair need. Intensify the mask benefits by wrapping the hair with a warm towel or placing the client under a heat source while the mask processes for 5 minutes.

Brilliance Color Protection Shampoo Nutri-Enrich Wonder Balm Blonde Recharge Shampoo

INVIGO BLENDS™

Brilliance Vibrant Color Mask

Nutri-Enrich Deep Nourishing Mask