EVERYTHING YOU NEED TO KNOW ABOUT ‘AIR’ MOVIE

Amazon Studios dropped the first official trailer for Air, a film starring Matt Damon and Ben Affleck which shows how Nike got Michael Jordan on board and revolutionised the world of sportswear. The movie, which premiered at SXSW ahead of the official theatrical release scored a very rare 100% rating on Rotten Tomatoes, which basically means that all the critics present loved it.

The film is set in the early 1984 when Nike was still trying to make a name in sportswear and Jordan was a rookie. It shows how the massively popular Air Jordan brand was born.

“This moving story follows the career-defining gamble of an unconventional team with everything on the line, the uncompromising vision of a mother who knows the worth of her son’s immense talent, and the basketball phenom who would become the greatest of all time,” the film’s logline reads.

What we know about the film Air

First trailer focuses on Sonny Vaccaro

The trailer of Air reveals that the film will focus on Sonny Vaccaro, the legendary sports marketing genius who convinced Nike to sign Jordan. But the trailer is set in a time when Vaccaro hadn’t yet become the celebrated icon he is today.

As the trailer reveals, Vaccaro had to be really persistent on his mission. While convincing Nike wasn’t easy, he had to also get the approval of Jordan’s mother,