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DM Industry Sourcebook 2013

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2013


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table of contents MAIN LISTINGS INDEX.....................................................................................................................................................................................1 Alphabetical listings of more than 500 marketing suppliers. Locate specific listings categorized by the primary service or product. Alternative DM Media (DRTV/Mobile/Text/Place) . ................................................................................................................................. 6 Associations & Industry Organizations . ...................................................................................................................................................... 6 Canada Post Recognized Mail Prep Software........................................................................................................................................... 7 CRM & BI System & Services............................................................................................................................................................................. 8 Customer Service & Contact Centre Services ........................................................................................................................................... 8 Database Marketing & Loyalty Marketing Services...............................................................................................................................10 Data Mining/Analytics/Segmentation/Modelling..................................................................................................................................15 Direct Marketing Agency................................................................................................................................................................................16 Distribution & Delivery Services...................................................................................................................................................................18 DM Creative/Copy/Design..............................................................................................................................................................................18 DM Executive Recruitment/Search/Staffing.............................................................................................................................................19 DM Printing..........................................................................................................................................................................................................19 Email Campaign Management & Delivery................................................................................................................................................20 Enhancing & Appending Data.......................................................................................................................................................................21 Envelopes & Dimensional Mail Products...................................................................................................................................................22 Flyers/Coupons/Coop Mailing/Inserts........................................................................................................................................................22 Fundraising & Not-For-Profit Agencies.......................................................................................................................................................23 Fulfillment/Shipping/Processing..................................................................................................................................................................24 GIS/Geodemographics/ Location Intelligence........................................................................................................................................25 Incentives/Rewards/Gift Cards......................................................................................................................................................................25 List Brokerage......................................................................................................................................................................................................27 List Manager/Owner/Complier.....................................................................................................................................................................27 Mail Prep/Mail Processing Equipment........................................................................................................................................................28 Mailing House/Lettershop/Full Service......................................................................................................................................................29 Management Consultant (Strategy/Privacy/Tactics/Etc).....................................................................................................................32 Marketing Research/Polls/Surveys...............................................................................................................................................................33 Payment Processing/Credit/Order Systems..............................................................................................................................................33 Premiums/Sales Promotion Services...........................................................................................................................................................33 VDI/VDP/One to One/Customized Print....................................................................................................................................................34 Voice Broadcast Services/Lead Generation..............................................................................................................................................35 Web Analytics/Tracking/Measurement......................................................................................................................................................35

DM INDUSTRY SOURCEBOOK 2013

Supplement to Direct Marketing

Direct Marketing is an independently-produced publication, not affiliated in any way with any association or organized group, nor with any publication produced either in Canada or the U.S.

Direct Marketing is published by Lloydmedia Inc., 302-137 Main St. N Markham ON L3P 1Y2 Canada 800.668.1838 • 905.201.6600 • f: 905.201.6601 e: home@dmn.ca • www.dmn.ca Direct Marketing is published monthly, 12 times a year, plus the DM Industry Source Book, and may be obtained through paid subscription. Rates are as follows:

Member of: Direct Marketing Association of Toronto

PRESIDENT Steve Lloyd steve@dmn.ca

EDITOR Amy Bostock amy@dmn.ca

Canada Post Canadian Publications Mail Sales Product Agreement No.176583

Advertising Sales Mark Henry mark@dmn.ca

PRODUCTION DemiDesign demidesign.ca

Brent White brent@dmn.ca Canada: U.S.:

1 year (12 issues, $48+GST) 2 years (24 issues, $70+GST) 1 year (12 issues, $60) 2 years (24 issues, $100)

Direct Marketing

DM Industry Sourcebook 2013

POSTMASTER: Please send all address changes and return all undeliverable copies to: Lloydmedia Inc. 302 - 137 Main Street North, Markham ON L3P 1Y2

THINKING OF MAILING TO THESE NAMES? For information about renting the names listed in this guide, as well as a universe of over 20,000 marketing professionals, call Lloydmedia Inc. at 905.201.6600 or 800.668.1838 NOTICE OF COPYRIGHT & LIST RENTAL AGREEMENTS: The entire contents of this publication is protected by copyright. It is illegal to reproduce any of the contents without written permission of the publisher. It is also prohibited to enter the data contained in this directory into any form of storage and retrieval system. Violators will be prosecuted in full.

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Alternative DM Media/DRTV/Mobile/Text/Word LISTINGS INDEX of Mouth Company

CATEGORY

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Company

CATEGORY

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The following is an alphabetical listing of all organizations and companies contained in this guide. Each listing is categorized by the primary service or product supplied by the company or organization. For cross references, please refer back to the main listing for details, contacts and descriptions. Suppliers from the U.S. have only been listed when the company or organization is a member of a Canadian association, has Canadian offices, is known to supply to the Canadian market, or has specifically requested to be listed.

A ABER GROUP, THE............................................................................................ Direct Marketing Agency..............................................16 ADDRESS-ALL MAILING SERVICES LTD...................................................... Fulfillment/Shipping/Processing.................................24 ADVANTAGE COMMUNICATIONS INC......................................................... Customer Service & Contact Centre Services.................8 AFP OTTAWA CHAPTER................................................................................... Associations & Industry Organizations..........................6 AGENCYLINK...................................................................................................... Management Consultant (Strategy/Privacy/Tactics/Etc).32 AIMIA................................................................................................................... Database Marketing & Loyalty Marketing Services....10 AIMIA................................................................................................................... Data Mining/Analytics/Segmentation/Modelling.....15 AIMIA................................................................................................................... Direct Marketing Agency..............................................16 AIMIA................................................................................................................... Incentives/Rewards/Gift Cards.....................................25 AIR MILES REWARD PROGRAM................................................................... Database Marketing & Loyalty Marketing Services....10 AKRAN MARKETING........................................................................................ Incentives/Rewards/Gift Cards.....................................26 ALLEGRA MARKETING PRINT DESIGN........................................................ Direct Marketing Agency..............................................16 ALLEGRA MARKETING PRINT DESIGN........................................................ DM Printing...................................................................19 ALLEGRO BROKERAGE SERVICES INC......................................................... Fundraising & Not-For-Profit Agencies.......................23 ALLEGRO BROKERAGE SERVICES INC......................................................... List Brokerage................................................................27 ALLEGRO BROKERAGE SERVICES INC......................................................... Management Consultant (Strategy/Privacy/Tactics/Etc).32 AMERICAN EXPRESS INCENTIVE SERVICES............................................... Incentives/Rewards/Gift Cards.....................................26 ANDREWS MAILING SERVICE....................................................................... Mailing House/Lettershop/Full Service.......................29 ANSWERPLUS INC........................................................................................... Customer Service & Contact Centre Services.................8

B BAGHEERA CONSULTING INC........................................................................ Management Consultant (Strategy/Privacy/Tactics/Etc).32 BAKER-BLAIS MARKETING INC.................................................................... Direct Marketing Agency..............................................17 BARBADOS INVESTMENT & DEVELOPMENT CORP................................. Customer Service & Contact Centre Services.................8 BAREFOOT CREATIVE INC............................................................................... DM Creative/Copy/Design............................................18 BASSETT DIRECT............................................................................................... Database Marketing & Loyalty Marketing Services....10 BASSETT DIRECT............................................................................................... DM Printing...................................................................19 BASSETT DIRECT............................................................................................... Fulfillment/Shipping/Processing.................................24 BASSETT DIRECT............................................................................................... Mailing House/Lettershop/Full Service.......................29 BASSETT DIRECT............................................................................................... VARIABLE IMAGING/VDI/VDP......................................34 BEL-FAST ENVELOPES INC............................................................................. Envelopes & Dimensional Mail Products.....................22 Bell and Howell Canada Ltd........................................................................ Mail Prep/Mail Processing Equipment........................28 BIMM DIRECT + DIGITAL............................................................................... Alternative DM Media (DRTV/Mobile/Text/Place).......6 BIMM DIRECT + DIGITAL............................................................................... CRM & BI System & Services..........................................8 BIMM DIRECT + DIGITAL............................................................................... Database Marketing & Loyalty Marketing Services....10 BIMM DIRECT + DIGITAL............................................................................... Direct Marketing Agency..............................................17 BIMM DIRECT + DIGITAL............................................................................... DM Creative/Copy/Design............................................18 BIMM DIRECT + DIGITAL............................................................................... Email Campaign Management & Delivery..................20 BIMM DIRECT + DIGITAL............................................................................... Web Analytics/Tracking/Measurement.......................35 BLAKELY & ASSOCIATES................................................................................. Fundraising & Not-For-Profit Agencies.......................23 BLUE OCEAN CONTACT CENTRES.................................................................. Customer Service & Contact Centre Services.................8 BOIRE FILLER GROUP...................................................................................... Data Mining/Analytics/Segmentation/Modelling.....15 BOXPILOT, INC................................................................................................... Voice Broadcast Services/Lead Generation.................35 BRADFORD DIRECT INC.................................................................................. Mailing House/Lettershop/Full Service.......................29 BRITISH COLUMBIA ASSOCIATION OF INTEGRATED MRKTRS.............. Associations & Industry Organizations..........................6

C CALEDON CARD SERVICES............................................................................. Payment Processing/Credit/Order Systems.................33 CANADA POST................................................................................................... Distribution & Delivery Services...................................18 CANADADIRECT DATABASE MARKETING INC.......................................... Database Marketing & Loyalty Marketing Services....11 CANADIAN MAILING MACHINES.................................................................. Mail Prep/Mail Processing Equipment........................29 CANADIAN MARKETING ASSOCIATION...................................................... Associations & Industry Organizations..........................6 CANADIAN TIRE GIFT CARDS......................................................................... Incentives/Rewards/Gift Cards.....................................26 CDS GLOBAL....................................................................................................... Mailing House/Lettershop/Full Service.......................29 CENTTRIC MARKETING SYSTEMS................................................................. Customer Service & Contact Centre Services.................9 CHAD MANAGEMENT GROUP....................................................................... DM Executive Recruitment/Search/Staffing...............19 CHEXX INC.......................................................................................................... Payment Processing/Credit/Order Systems.................33 CLEANLIST.COM INC........................................................................................ Database Marketing & Loyalty Marketing Services....11

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COMPLETE MAILING SERVICE....................................................................... Mailing House/Lettershop/Full Service.......................29 COMSCORE MEDIA METRIX........................................................................... Web Analytics/Tracking/Measurement.......................35 CONTACTNB....................................................................................................... Associations & Industry Organizations..........................6 CORNERSTONE GROUP OF COMPANIES..................................................... Database Marketing & Loyalty Marketing Services....11 CORPORATE TELECOM SERVICES.................................................................. Customer Service & Contact Centre Services.................9 COVER-ALL COMPUTER SERVICES CORP.................................................... Canada Post Recognized Mail Prep Software................7 COVER-ALL COMPUTER SERVICES CORP.................................................... Data Mining/Analytics/Segmentation/Modelling.....15 COVER-ALL COMPUTER SERVICES CORP.................................................... DM Printing...................................................................19 COVER-ALL COMPUTER SERVICES CORP.................................................... Envelopes & Dimensional Mail Products.....................22 COVER-ALL COMPUTER SERVICES CORP.................................................... Fundraising & Not-For-Profit Agencies.......................23 COVER-ALL COMPUTER SERVICES CORP.................................................... Fulfillment/Shipping/Processing.................................24 COVER-ALL COMPUTER SERVICES CORP.................................................... Mailing House/Lettershop/Full Service.......................29 COVER-ALL COMPUTER SERVICES CORP.................................................... VARIABLE IMAGING/VDI/VDP/Customized Print........34 CREATIVE MAILING SOLUTIONS INC........................................................... Mailing House/Lettershop/Full Service.......................30 CUSTOMER SERVICE CANADA INC............................................................... Customer Service & Contact Centre Services.................9 CUSTOMERLINK MARKETING....................................................................... CRM & BI System & Services..........................................8 CUSTOMERLINK MARKETING....................................................................... Database Marketing & Loyalty Marketing Services....11 CUSTOMERLINK MARKETING....................................................................... Data Mining/Analytics/Segmentation/Modelling.....15 CUSTOMERLINK MARKETING....................................................................... Direct Marketing Agency..............................................17 CUSTOMERLINK MARKETING....................................................................... Enhancing & Appending Data......................................21 CUSTOMERLINK MARKETING....................................................................... Flyers/Coupons/Coop Mailing/Inserts.........................22 CUSTOMERLINK MARKETING....................................................................... GIS/Geodemographics/ Location Intelligence............25 CUSTOMERLINK MARKETING....................................................................... Management Consultant (Strategy/Privacy/Tactics/Etc).32 CUSTOMERLINK MARKETING....................................................................... Web Analytics/Tracking/Measurement.......................35 CUSTOMETRICS, INC........................................................................................ Database Marketing & Loyalty Marketing Services....11 CVM MARKETING INC..................................................................................... CRM & BI System & Services..........................................8 CVM MARKETING INC..................................................................................... Database Marketing & Loyalty Marketing Services....11 CVM MARKETING INC..................................................................................... Data Mining/Analytics/Segmentation/Modelling.....15 CVM MARKETING INC..................................................................................... Management Consultant (Strategy/Privacy/Tactics/Etc).32 CVM MARKETING INC..................................................................................... Web Analytics/Tracking/Measurement.......................36

D DATA DIRECT GROUP INC............................................................................... Database Marketing & Loyalty Marketing Services....11 DATA DIRECT GROUP INC............................................................................... DM Printing...................................................................19 DATA DIRECT GROUP INC............................................................................... Flyers/Coupons/Coop Mailing/Inserts.........................23 DATA DIRECT GROUP INC............................................................................... Fulfillment/Shipping/Processing.................................24 DATA DIRECT GROUP INC............................................................................... Mailing House/Lettershop/Full Service.......................30 DATA DIRECT GROUP INC............................................................................... VARIABLE IMAGING/VDI/VDP/Customized Print........34 DATA FIX.............................................................................................................. Database Marketing & Loyalty Marketing Services....12 DATA FOCUS....................................................................................................... Mailing House/Lettershop/Full Service.......................30 DATA GROUP OF COMPANIES........................................................................ Direct Marketing Agency..............................................17 DATACORE MAIL MANAGEMENT LTD.......................................................... Mailing House/Lettershop/Full Service.......................30 DATATECH SMARTSOFT INC........................................................................... Canada Post Recognized Mail Prep Software................7 DATATECH SOFT INC........................................................................................ Database Marketing & Loyalty Marketing Services....12 DATATECH SOFT INC........................................................................................ Mailing House/Lettershop/Full Service.......................30 DELIVERY NET................................................................................................... Distribution & Delivery Services...................................18 DELIVERY NET................................................................................................... Fulfillment/Shipping/Processing.................................24 DELIVERY NET................................................................................................... Mailing House/Lettershop/Full Service.......................31 DELVINIA INTERACTIVE INC.......................................................................... Email Campaign Management & Delivery..................21 DERHAK IRELAND EXECUTIVE SEARCH...................................................... DM Executive Recruitment/Search/Staffing...............19 DESIGNERS INC................................................................................................. DM Creative/Copy/Design............................................19 DGN MARKETING SERVICES LTD.................................................................. Fulfillment/Shipping/Processing.................................24 DIRECT ANTIDOTE............................................................................................ Database Marketing & Loyalty Marketing Services....12 DIRECT ANTIDOTE............................................................................................ Direct Marketing Agency..............................................17 DIRECT MARKETING........................................................................................ List Manager/Owner/Complier....................................27 DIRECT MARKETING ASSOCIATION OF TORONTO.................................... Associations & Industry Organizations..........................6 DM GRAPHICS INC........................................................................................... DM Printing...................................................................20 DOLLCO PRINTING........................................................................................... DM Printing...................................................................20 DONER CANADA............................................................................................... Fundraising & Not-For-Profit Agencies.......................23 DM Industry Sourcebook 2013

Direct Marketing


Alternative DM Media/DRTV/Mobile/Text/Word LISTINGS INDEX of Mouth Company

CATEGORY

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DONNEE GROUP, THE...................................................................................... Fundraising & Not-For-Profit Agencies.......................23 DUN & BRADSTREET CANADA...................................................................... List Manager/Owner/Complier....................................27

E ENVIRONICS ANALYTICS................................................................................ Data Mining/Analytics/Segmentation/Modelling.....16 EQUINOX MARKETING SERVICES................................................................. Customer Service & Contact Centre Services.................9 EXTEND COMMUNICATIONS INC.................................................................. Customer Service & Contact Centre Services.................9

F FIXED ADDRESS MARKETING........................................................................ List Brokerage................................................................27 FIXED ADDRESS MARKETING........................................................................ List Manager/Owner/Complier....................................27 FLA GROUP, THE................................................................................................ Fundraising & Not-For-Profit Agencies.......................23 FLAGSHIP SOFTWARE LTD............................................................................. Canada Post Recognized Mail Prep Software................7 FLYER DISTRIBUTION STANDARDS ASSOCIATION................................... Associations & Industry Organizations..........................6 FLYERMAIL......................................................................................................... Flyers/Coupons/Coop Mailing/Inserts.........................23 FRASER & HOYT................................................................................................ Incentives/Rewards/Gift Cards.....................................26 FRONTIER DISTRIBUTING.............................................................................. Fulfillment/Shipping/Processing.................................24 FSA DATALYTICS................................................................................................ Data Mining/Analytics/Segmentation/Modelling.....16 FSA DATALYTICS................................................................................................ Email Campaign Management & Delivery..................21 FSA DATALYTICS................................................................................................ GIS/Geodemographics/ Location Intelligence............25 FSA GROUP, THE - A division of the DATA ................................................ Database Marketing & Loyalty Marketing Services....12 FSA GROUP, THE - A division of the DATA Group of Companies........ Customer Service & Contact Centre Services.................9 FSA GROUP, THE - A division of the DATA Group of Companies........ DM Creative/Copy/Design............................................19 FSA GROUP, THE - A division of the DATA Group of Companies........ DM Printing...................................................................20 FSA GROUP, THE - A division of the DATA Group of Companies........ Fulfillment/Shipping/Processing.................................24 FSA GROUP, THE - A division of the DATA Group of Companies........ Incentives/Rewards/Gift Cards.....................................26 FSA GROUP, THE - A division of the DATA Group of Companies........ Mailing House/Lettershop/Full Service.......................31 FSA GROUP, THE - A division of the DATA Group of Companies........ VARIABLE IMAGING/VDI/VDP/Customized Print........34 FSA LOGISTICS................................................................................................... Distribution & Delivery Services...................................18

Company

CATEGORY

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INQUIRY MANAGEMENT SYSTEMS LTD...................................................... Fundraising & Not-For-Profit Agencies.......................23 INSOURCE CORP............................................................................................... Mail Prep/Mail Processing Equipment........................29 INTELLIRESPONSE SYSTEMS......................................................................... Customer Service & Contact Centre Services.................9 INTERACT DIRECT MARKETING INC............................................................ Database Marketing & Loyalty Marketing Services....14 INTERNATIONAL CUSTOMER SERVICE ASSOCIATION TORONTO.......... Associations & Industry Organizations..........................6 INTERNATIONAL INTERNET MARKETING ASSOCIATION........................ Associations & Industry Organizations..........................7

J JONCAS POSTEXPERTS, INC.......................................................................... Mailing House/Lettershop/Full Service.......................31 JR DIRECT RESPONSE...................................................................................... Direct Marketing Agency..............................................17 JS DIRECT ADDRESS LTD................................................................................. List Manager/Owner/Complier....................................27 JSI DATA SYSTEMS LIMITED........................................................................... Database Marketing & Loyalty Marketing Services....14

K KANTAR MEDIA................................................................................................. CRM & BI System & Services..........................................8 KANTAR MEDIA................................................................................................. Marketing Research/Polls/Surveys..............................33 KEN WYMAN & ASSOCIATES.......................................................................... Fundraising & Not-For-Profit Agencies.......................24 KETCHUM CANADA INC.................................................................................. Fundraising & Not-For-Profit Agencies.......................24 KEY MAIL CANADA INC................................................................................... Distribution & Delivery Services...................................18 KEYCONTACT...................................................................................................... Fulfillment/Shipping/Processing.................................25 KEYS DIRECT MARKETING & COMMUNICATIONS.................................... Direct Marketing Agency..............................................17 KINETIX MEDIA COMMUNICATIONS............................................................ Email Campaign Management & Delivery..................21 KIRK INTEGRATED MARKETING................................................................... Mailing House/Lettershop/Full Service.......................31

L LEON HENRY INC.............................................................................................. List Brokerage................................................................27 LIVEXCHANGE................................................................................................... Customer Service & Contact Centre Services.................9 LOWE MARTIN GROUP.................................................................................... DM Printing...................................................................20 LOWE-MARTIN GROUP, THE.......................................................................... DM Printing...................................................................20

G

M

GEOMARKETING SOLUTIONS GROUP......................................................... GIS/Geodemographics/ Location Intelligence............25 GILMORE GLOBAL LOGISTICS........................................................................ Direct Marketing Agency..............................................17 GILMORE PRINTING SERVICES..................................................................... DM Printing...................................................................20 GLOBAL ADDRESSES INC................................................................................ List Manager/Owner/Complier....................................27 GRAPHICALLY SPEAKING SERVICES INC.................................................... Email Campaign Management & Delivery..................21 GROUPE PUBLI-SAC......................................................................................... Distribution & Delivery Services...................................18

M MARKETING INC.......................................................................................... Direct Marketing Agency..............................................17 MACROMARK INC............................................................................................. List Manager/Owner/Complier....................................27 MAIL-O-MATIC.................................................................................................. Mail Prep/Mail Processing Equipment........................29 MAILENNIUM GROUP..................................................................................... Mailing House/Lettershop/Full Service.......................31 MAILING INNOVATIONS................................................................................. Mailing House/Lettershop/Full Service.......................31 MANITOBA CUSTOMER CONTACT ASSOCIATION...................................... Associations & Industry Organizations..........................7 MARKET FOCUS DIRECT.................................................................................. Database Marketing & Loyalty Marketing Services....14 MCKINNON TARGETED RECRUITERS........................................................... DM Executive Recruitment/Search/Staffing...............19 METROPOLITAN PRINTERS............................................................................ DM Printing...................................................................20 MLS DATA MANAGEMENT SOLUTIONS....................................................... Database Marketing & Loyalty Marketing Services....14

H HARRISON MAILING LIMITED....................................................................... Mailing House/Lettershop/Full Service.......................31 HELICOPTER GROUP, THE............................................................................... Database Marketing & Loyalty Marketing Services....12 HELICOPTER GROUP, THE............................................................................... DM Printing...................................................................20 HELICOPTER GROUP, THE............................................................................... Fulfillment/Shipping/Processing.................................25 HELICOPTER GROUP, THE............................................................................... Mailing House/Lettershop/Full Service.......................31 HELICOPTER GROUP, THE............................................................................... VARIABLE IMAGING/VDI/VDP/Customized Print........34 HENDERSON BAS............................................................................................. Direct Marketing Agency..............................................17 HKA DATA PROCESSING LTD.......................................................................... Database Marketing & Loyalty Marketing Services....12

N NEOPOST CANADA........................................................................................... Canada Post Recognized Mail Prep Software................7 NEOPOST CANADA........................................................................................... Mail Prep/Mail Processing Equipment........................29 NORTHERN LIGHTS DIRECT RESPONSE TV................................................ Alternative DM Media (DRTV/Mobile/Text/Place).......6 NORTHERN RESPONSE INTERNATIONAL LTD.......................................... Alternative DM Media (DRTV/Mobile/Text/Place).......6

I

O

ICOM, A DIVISION OF EPSILON .................................................................... Database Marketing & Loyalty Marketing Services....12 ICOM, A DIVISION OF EPSILON .................................................................... Data Mining/Analytics/Segmentation/Modelling.....16 ICOM, A DIVISION OF EPSILON .................................................................... Flyers/Coupons/Coop Mailing/Inserts.........................23 ICOM, A DIVISION OF EPSILON .................................................................... List Manager/Owner/Complier....................................27 ICOM, A DIVISION OF EPSILON TARGETING.............................................. Data Mining/Analytics/Segmentation/Modelling.....16 ICT CANADA MARKETING INC....................................................................... Customer Service & Contact Centre Services.................9 IMAGEWORKS PRINT & PREPRESS............................................................. Envelopes & Dimensional Mail Products.....................22 IMAGEWORKS PRINT & PREPRESS............................................................. Flyers/Coupons/Coop Mailing/Inserts.........................23 INBOX MARKETER............................................................................................ Database Marketing & Loyalty Marketing Services....14 INBOX MARKETER............................................................................................ Email Campaign Management & Delivery..................21 INFOCANADA..................................................................................................... Database Marketing & Loyalty Marketing Services....14 INFOCANADA..................................................................................................... Email Campaign Management & Delivery..................21 INFOCANADA..................................................................................................... Enhancing & Appending Data......................................22 INFOCANADA..................................................................................................... List Manager/Owner/Complier....................................27

OLS (ON-LINE SUPPORT)................................................................................ Customer Service & Contact Centre Services.................9 OMEGA DIRECT RESPONSE TARGEO............................................................ Distribution & Delivery Services...................................18 ONPATH BUSINESS SOLUTIONS INC............................................................ Customer Service & Contact Centre Services.................9 OTC SYSTEMS LTD............................................................................................. Customer Service & Contact Centre Services.................9

Direct Marketing

DM Industry Sourcebook 2013

P PACNET SERVICES LTD.................................................................................... Payment Processing/Credit/Order Systems.................33 PENTAGON GRAPHICS.................................................................................... Incentives/Rewards/Gift Cards.....................................26 PITNEY BOWES BUSINESS SOFTWARE . .................................................... Database Marketing & Loyalty Marketing Services....14 PITNEY BOWES SOFTWARE . ........................................................................ CRM & BI System & Services..........................................8 POSTE DESTINATION....................................................................................... Mailing House/Lettershop/Full Service.......................31 PREFERRED ONE............................................................................................... Incentives/Rewards/Gift Cards.....................................26 PROFILE CANADA............................................................................................. List Manager/Owner/Complier....................................27 PROSPECTS INFLUENTIAL INC...................................................................... List Manager/Owner/Complier....................................28

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Alternative DM Media/DRTV/Mobile/Text/Word LISTINGS INDEX of Mouth Company

CATEGORY

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R RAPP CANADA.................................................................................................. Direct Marketing Agency..............................................17 RDP FULFILLMENT........................................................................................... Fulfillment/Shipping/Processing.................................25 ROYAL ENVELOPE LIMITED............................................................................ Envelopes & Dimensional Mail Products.....................22 RP GRAPHICS GROUP...................................................................................... Mailing House/Lettershop/Full Service.......................31 RP GRAPHICS GROUP...................................................................................... VARIABLE IMAGING/VDI/VDP/Customized Print........35

S SALESBOOM INC.............................................................................................. CRM & BI System & Services..........................................8 SCOTT’S DIRECTORIES..................................................................................... List Manager/Owner/Complier....................................28 SIMPRO SOLUTIONS........................................................................................ Customer Service & Contact Centre Services.................9 SIMPRO SOLUTIONS........................................................................................ Payment Processing/Credit/Order Systems.................33 SIMPRO SOLUTIONS........................................................................................ Voice Broadcast Services/Lead Generation.................35 SIRIUSDECISIONS CANADA INC.................................................................... Management Consultant (Strategy/Privacy/Tactics/Etc).33 SM RESEARCH .................................................................................................. Canada Post Recognized Mail Prep Software................7 SM RESEARCH .................................................................................................. Data Mining/Analytics/Segmentation/Modelling.....16 SM RESEARCH .................................................................................................. Enhancing & Appending Data......................................22 SM RESEARCH .................................................................................................. GIS/Geodemographics/ Location Intelligence............25 SM RESEARCH .................................................................................................. List Brokerage................................................................27 SMART DM......................................................................................................... Mailing House/Lettershop/Full Service.......................31 SOUTHPORT DATA............................................................................................ Database Marketing & Loyalty Marketing Services....15 SPLICE SOFTWARE........................................................................................... Alternative DM Media (DRTV/Mobile/Text/Place).......6 SPLICE SOFTWARE........................................................................................... Customer Service & Contact Centre Services.................9 SPLICE SOFTWARE........................................................................................... Database Marketing & Loyalty Marketing Services....14 SPLICE SOFTWARE........................................................................................... Management Consultant (Strategy/Privacy/Tactics/Etc).32 SPLICE SOFTWARE........................................................................................... Voice Broadcast Services/Lead Generation.................35 SPLICE SOFTWARE........................................................................................... Web Analytics/Tracking/Measurement.......................36 SPRING GLOBAL MAIL.................................................................................... Mailing House/Lettershop/Full Service.......................31 SQM GROUP....................................................................................................... Customer Service & Contact Centre Services.................9 ST. JOSEPH PRINT............................................................................................ DM Printing...................................................................20 STEPHEN THOMAS LTD................................................................................... Direct Marketing Agency..............................................18 STRATAFLY......................................................................................................... Direct Marketing Agency..............................................18 SUPREMEX INC................................................................................................. Envelopes & Dimensional Mail Products.....................22

Company

CATEGORY

PAGE

The Hunt Group l The Rebate Company.................................................. Premiums/Sales Promotion Services...........................34 TI MEDIA............................................................................................................. DM Printing...................................................................20 TIGERTEL/UTR................................................................................................... Customer Service & Contact Centre Services...............10 TORONTO BOARD OF TRADE......................................................................... List Manager/Owner/Complier....................................28 TRANSCONTINENTAL PRINTING.................................................................. DM Printing...................................................................20 TRANSCONTINENTAL PRINTING GP............................................................ DM Printing...................................................................20 TRANSCONTINENTAL PRINTING INC.......................................................... DM Printing...................................................................20 TWIST IMAGE.................................................................................................... Alternative DM Media (DRTV/Mobile/Text/Place).......6

U UNLIMITEDHEADSETS.................................................................................... Customer Service & Contact Centre Services...............10 UPSTREAM WORKS SOFTWARE LTD........................................................... Customer Service & Contact Centre Services...............10

V VEREQUEST........................................................................................................ Customer Service & Contact Centre Services...............10 VERSAPAY........................................................................................................... Payment Processing/Credit/Order Systems.................33

W WATT SOLUTIONS INC..................................................................................... Mailing House/Lettershop/Full Service.......................32 WAYSIDE PRINTERS......................................................................................... DM Printing...................................................................20 WEST LIST.......................................................................................................... List Manager/Owner/Complier....................................28 WESTKEY GRAPHICS....................................................................................... DM Printing...................................................................20 WESTMINSTER INTERNATIONAL INC.......................................................... Distribution & Delivery Services...................................18 WHITSED INFORMATION SERVICES INC.................................................... List Manager/Owner/Complier....................................28 WILEY CANADA................................................................................................. Alternative DM Media (DRTV/Mobile/Text/Place).......6

X XENTRAX CONTACT ......................................................................................... Customer Service & Contact Centre Services...............10

Z ZONE MARKETING GROUP............................................................................. Database Marketing & Loyalty Marketing Services....15

T TARGEO............................................................................................................... Data Mining/Analytics/Segmentation/Modelling.....16 TARGEO............................................................................................................... Enhancing & Appending Data......................................22 TARGEO............................................................................................................... Flyers/Coupons/Coop Mailing/Inserts.........................23 TARGEO............................................................................................................... GIS/Geodemographics/ Location Intelligence............25 TARGEO............................................................................................................... Mailing House/Lettershop/Full Service.......................32 TAYLOR REACH GROUP INC., THE................................................................. Customer Service & Contact Centre Services...............10 TCP INTEGRATED MARKETING...................................................................... Database Marketing & Loyalty Marketing Services....15 TCP INTEGRATED MARKETING...................................................................... Direct Marketing Agency..............................................18 TCP INTEGRATED MARKETING...................................................................... DM Creative/Copy/Design............................................19 TCP INTEGRATED MARKETING...................................................................... Fundraising & Not-For-Profit Agencies.......................24 The Gift Card Group.com............................................................................... Incentives/Rewards/Gift Cards.....................................26 The Gift Card Group.com............................................................................... Premiums/Sales Promotion Services...........................33 The Hunt Group l The Rebate Company.................................................. Database Marketing & Loyalty Marketing Services....12 The Hunt Group l The Rebate Company.................................................. Distribution & Delivery Services...................................18 The Hunt Group l The Rebate Company.................................................. Email Campaign Management & Delivery..................21 The Hunt Group l The Rebate Company.................................................. Fulfillment/Shipping/Processing.................................25 The Hunt Group l The Rebate Company.................................................. Incentives/Rewards/Gift Cards.....................................26

ADVERTISERS INDEX

Ad Mill . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 36 Basset Direct . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 11 Boire Filler Group . . . . . . . . . . . . . . . . . . . . . . . . . 14 Canada Post . . . . . . . . . . . . . . . . . . . Outside Back Cover Complete Mailing Service . . . . . . . . . . . . . . . . . . . . 30 4

Frame Works . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7 Environics . . . . . . . . . . . . . . . . . . . 13, Inside Front Cover Mail-O-Matic . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 29 Scott’s / Business Information Group . . . . . . . . . . . . 28 RP Graphics . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 34 DM Industry Sourcebook 2013

Direct Marketing


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Alternative DM Media (DRTV/Mobile/Text/Place) / Associations & Industry Organizations

Alternative DM Media (DRTV/Mobile/Text/ Place)

in the direct response home shopping and retail product distribution industry. The company operates four separate sales divisions: Direct Response Television; Internet & Database Marketing; Retail Sales--Canada & USA and International Distribution. Over 25 years, Northern Response has distributed more than 1,000 products from the biggest producers in the world.

Associations & Industry Organizations

SPLICE SOFTWARE

BRITISH COLUMBIA ASSOCIATION OF INTEGRATED MRKTRS

BIMM DIRECT + DIGITAL

1101-175 Bloor Street East Toronto, ON M4W 3R8 p: 416-619-2241 f: 416-960-1480 e: mdaponte@bimm.com www.bimm.com Contact: Mike Da Ponte, President Award-winning, yes. But customerwinning first. Bimm is a direct and digital response agency that knows how to build brand and drive immediate results at the same time. We accomplish this by combining the art and science of direct response with the speed and engagement of digital solutions. What you get is a fresh approach which is more targeted, measured and optimized. With creative inspired by insight and tightly integrated across all channels. Elevating your acquisition, retention and customer value metrics to new heights. It all ads up to a smarter plan and a better ROI for your business. Itís what weíve been doing for some of the nationís biggest brands for over 30 years. And weíd welcome the opportunity to explore how we could do the same for you

NORTHERN LIGHTS DIRECT RESPONSE TV

500-119 Spadina Ave Toronto, ON M5V 2L1 p: 416-593-6104 f: 416-593-7258 e: twilmarth@nldrtv.com www.nldrtv.com Contact: Tom Wilmarth, Director, Business Development

NORTHERN RESPONSE INTERNATIONAL LTD.

50 Staples Avenue Richmond Hill, ON L4B 0A7 p: 905-737-6698 f: 905-737-0099 e: steve.ma@nresponse.com www.northernresponse.com Contact: Steven Ma, New Business Development Northern Response is a worldwide leader 6

220, 6125 - 11th Street SE Calgary, AB T2H 2L6 p: 403-648-9229 f: 403-720-5718 tracy@splicesoftware.com www.splicesoftware.com Contact: Tracy Bradley, Director Marketing & Client Care You’ve worked long and hard at customer acquisition - now what would you like your customers to do? At SPLICE we help our clients more actively engage with existing customers in order to achieve one or more of their desired business results. We make this possible through our Dialog Suite of Products and Services that allow you to create personalized communication strategies with human voice. Our Dialog Controller helps to manage your customer’s permissions and preferences to provide them with hypertargeted messages. Our Dialog Design, Builder and Director help you create and distribute messages that garner more response. And our Dialog Dashboard helps you to measure it all. SPLICE Data-Driven Dialogs - have a superior conversation with your customers.

TWIST IMAGE

407 McGill St, 2nd Fl Montreal, QC H2Y 2G3 p: 514-987-9992 f: 514-987-2229 e: studio@twistimage.com www.twistimage.com Contact: Mitch Joel, President

WILEY CANADA

6045 Freemont Blvd. Mississauga, ON L5H 2P5 p: 647-290-8573 f: 416-236-4448 e: ccote@wiley.com Contact Christiane Cote, Manager, Custom Publishing

AFP OTTAWA CHAPTER

6026 Vineyard Dr Ottawa, ON K1C 2M5 p: 613-590-1412 f: 613-590-1413 e: jothurlbck@rogers.com Contact Joanne Thurlbeck, President

102-211 Columbia St Vancouver, BC V6A 2R5 p: 604-633-0033 f: 604-681-4545 e: ssu@telus.net Contact Donna Denham, Principal

CANADIAN MARKETING ASSOCIATION 607-1 Concorde Gate Don Mills, ON M3C 3N6 p: 416-391-2362 f: 416-441-4062 Contact: Alan Flint, VP, Membership Marketing & Services

CONTACTNB

PO Box 162 Saint John, NB E2L 3X8 p: 506-672-2727 f: 506-672-2729 e: mike.bacon@contactnb.ca www.contactnb.ca Contact: Mike Bacon, Executive Director

DIRECT MARKETING ASSOCIATION OF TORONTO 2850 Lakeshore Blvd. W. P.O. Box 80002 Toronto, ON M8V 4A1 p: 416-502-0433 www.dmatoronto.org Contact: President

FLYER DISTRIBUTION STANDARDS ASSOCIATION 800-1255 Bay St Toronto, ON M5R 2A9 p: 416-922-0553 f: 416-922-8011 e: info@fdsa-canada.org www.fdsa-canada.org Contact: Tom Andrew, Chairman

INTERNATIONAL CUSTOMER SERVICE ASSOCIATION TORONTO 25 Royal Crest Court Unit 5 Markham, ON L3R 9X4 p: 905-477-5544 DM Industry Sourcebook 2013

Direct Marketing


Canada Post Recognized Mail Rep Software f: 905-940-1278 e: dolly@icsa.on.ca www.icsa.on.ca Contact: Dolly Konzelmann, President

iNterNAtiONAL iNterNet INTERNATIONAL INTERNET MARKETING MArKetiNG ASSOCIATION ASSOciAtiON PO Box 4018, Vancouver Main 349 West Georgia St Vancouver, BC V3B 3Z4 e: president@iimaonline.org www.iimaonline.org Contact: Paula Skaper, President

MANitOBA cUStOMer MANITOBA CUSTOMER cONtAct CONTACT ASSOCIATION ASSOciAtiON

1000 Waverley St Winnipeg, MB R3G 2W1 p: 204-975-6464, f: 204-975-6460 e: cheryl@mcca.mb.ca Contact Cheryl Barsalou, CEO & Executive Director

today. With powerful data management tools built-in, and an innovative new offers interface, it off ers unrivalled functionality, speed and ease-of-use. Plus, for a limited time, we guarantee to save you at least $200 off any SERP Recognized presortation software you currently subscribe to. If you are looking for US address correction and mailing software, we have you covered there too, with the CASS Certified Certifi ed AccuMail frameworks. Visit our website at www. smartsoftcanada.com for more information and to request your free product demos.

FLAGSHIP SOFtWAre FLAGSHiP SOFTWARE Ltd. LTD.

100 Fern Valley Crescent Richmond Hill, ON L4E 2J4 p: 905-773-7739 kristie@flagshipsoftware.com e: kristie@fl agshipsoftware.com www.flagshipsoftware.com www.fl agshipsoftware.com Contact: Kristi Kanitz, General Manager

SM reSeArcH RESEARCH

cAnADA Post Canada Recognized MAil Mail PreP Prep recognizeD Software softwAre COVER-ALL cOMPUter cOVer-ALL COMPUTER SerViceS SERVICES cOrP CORP 1170 Birchmount Rd Toronto, ON M1P 5E3 p: 416-354-4210, f: 416-752-8239 e: jleonard@cover-all.ca www.cover-all.ca Contact: John Leonard, VP Sales & Marketing Cover-All helps clients communicate with their customers and prospects better through data analysis, segmentation, exceptional quality variable imaging in a variety of standard and unique formats, fulfillment and superior mailing and fulfi llment services.

DATATECH SMArtSOFt dAtAtecH SMARTSOFT iNc. INC.

29229 Canwood Street, Suite 110 Agoura, CA 91301-1503 p: 888-227-7221 f: 818-707-9333 e: sales@datatech.ca www.smartsoftcanada.com Contact: Steve Nelson Datatech SmartSoft provides industryverification, leading software for address verifi cation, address correction and postal resorting for Canada and the US. The all-new frameworks Canada provides the fastest, most cutting-edge SERP recognized Address Accuracy and Postal Presorting product on the market Direct Marketing

DM Industry Sourcebook 2013

quality mailing equipment. With unmatched reliability and customer service , weíre there when you need us to keep your mail moving. We strongly believe that mail can help our customers difference make a diff erence for their business. That is why we deliver more than products or technology, we deliver RESULTS. Our focus is on delivering superior value by focusing on your business needs. With solutions for incoming mail, document folding and inserting, parcel shipping and outgoing mail, we want to be your partner of choice and help you implement the best solutions for your business. Contact us today and offer weíll gladly off er you a complimentary mail audit.

NEOPOST cANAdA NeOPOSt CANADA

150 Steelcase Rd. W Markham, ON L3R 3J9 p: 905-475-3722, f: 905-475-7699 e: clachine@neopost.com www.neopost.ca Contact: Chris Lachine, Vice President, Sales For over 85 years, Neopost has been supplying Canadian businesses with

301-327 Renfrew Dr Markham, ON L3R 9S8 p: 905-474-5271 f: 905-474-5293 e: jenniferscott@smres.com www.smres.com Contact: Jennifer Scott, Director, Client Services offers SM Research off ers residential/business/ specialty lists (NA/Europe), wide selection of geo-demographics & ethnic conditions, low NIS rate, clean; CHAID Tree data mining profiling/ for prospective leads; customer profi ling/ segmentation; data cleansing/merge/ purge; Canada Post approved address verification/correction; verifi cation/correction; list matching, telephone appending; trade area analysis/ location planning/site selection; geodemographic information appending; digital mapping.

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Crm & Bi System & Services / Customer Service & Contact Centre Services

CRM & BI System & Services BALGORD SOFTWARE SOLUTIONS 202-2660 Sherwood Heights Dr Oakville, ON L6J 7Y8 p: 905-829-3541 e: abalgord@balgord.com Contact Annette Balgord, Principal

allowed us to expand beyond flyers and catalogues to market analysis, real estate location selection, direct mail, online advertising and mixed media allocation planning. Using client data streams we create living databases which allow us to generate predictive response models, meet sales growth and measure a broad range of media offerings and one-toone communication on both sides of the border.

BIMM DIRECT + DIGITAL

1101-175 Bloor Street East Toronto, ON M4W 3R8 p: 416-619-2241 f: 416-960-1480 e: mdaponte@bimm.com www.bimm.com Contact: Mike Da Ponte, President Award-winning, yes. But customer-winning first. Bimm is a direct and digital response agency that knows how to build brand and drive immediate results at the same time. We accomplish this by combining the art and science of direct response with the speed and engagement of digital solutions. What you get is a fresh approach which is more targeted, measured and optimized. With creative inspired by insight and tightly integrated across all channels. Elevating your acquisition, retention and customer value metrics to new heights. It all ads up to a smarter plan and a better ROI for your business. Itís what weíve been doing for some of the nationís biggest brands for over 30 years. And weíd welcome the opportunity to explore how we could do the same for you

CUSTOMERLINK MARKETING

4950 Yonge Street, Suite 2200 Toronto, ON M2N 6K1 p: 416-221-5055 f: 416-449-1470 www.customerlink-mis.com Since 1993 CustomerLink professionals have helped hundreds of clients in North America double and triple advertising response rates and return on investment. We achieve these results through a customized analysis of the composition, behaviour and media preferences of our clientsí most valuable customers and then draw on the countries largest proprietary database of over five billion media driven transactions to estimate the performance of a variety of advertising methods. Continuously improving performance has 8

p: (416) 594-5200 f: (416) 594-5201 www.pbinsight.com Contact: Carolyn Kinzie, Director, Marketing Pitney Bowes Software helps organizations enable lifetime customer relationships. With our combination of industry leading data, software and expertise Pitney Bowes Software has a long standing history of helping many top brands enhance their marketing efforts and increase campaign ROI. Contact us to learn more about how Pitney Bowes Software can help do the same for your business.

SALESBOOM INC. CVM MARKETING INC.

403-1881 Yonge St Toronto, ON M4S 3C4 p: 416-487-8200 x222 e: colin.tener@cvmmkt.com www.cvmmkt.com Contact: Colin Tener, VP, Business Development Customer Value Management is the art and science of identifying which customers and prospects represent the greatest potential value to your organization and the executional skills needed to realize that potential. CVM Marketing combines strong analytical skills and solid database design and hosting capabilities with extensive marketing experience to ensure that your marketing programs achieve your objectives. Our clients span a range of industries across North America, with B2C and B2B applications in Banking, Insurance, Telecommunications, Retail, Automotive, Fundraising, Pharmaceutical, Publishing, and Software.

KANTAR MEDIA

11 Madison Avenue, 12th Floor New York, NY 10010 p: 212-991-6115 f: 212-949-1963 h: 800-497-8450 e: maria.rivera@kantarmedia.com www.kantarmediana.com/Intelligence Contact: Maria Rivera, Account Services Interactive N.A. Comprehensive and timely online ad tracking services, tracking a growing list of 650 leading ad-supported Canadian websites covering thousands of brands in virtually all categoriesóeveryday.

PITNEY BOWES SOFTWARE

26 Wellington Street East, Suite 500 Toronto, ON M5E 1S2

1096 Queen St, Suite 202 Halifax, NS B3H 2R9 p: 902-446-4857 f: 902-446-4850 e: info@salesboom.com www.salesboom.com Contact: Rami Hamodah, President and Co-founder

Customer Service & Contact Centre Services ADVANTAGE COMMUNICATIONS INC. 1-265 Brackley Point Rd Charlottetown, PE C1E 2A3 p: 902-892-1585 f: 902-894-8479 e: kmacphee@advantagecall.com Contact Kent MacPhee, President & CEO

ANSWERPLUS INC.

10 Canmotor Avenue Toronto, ON M8Z 4E5 p: 416-503-8888 f: 416-503-4499 e: dlloyd@answerplus.ca www.answerplus.ca Contact: Dana Lloyd, VP Sales & Mktg

BARBADOS INVESTMENT & DEVELOPMENT CORP 1010-105 Adelaide Street W. Toronto, ON M5H 1P9 p: 416-214-9919 f: 416-214-9815 e: barinves@interlog.com www.investbarbados.org Contact: Kenneth Campbell

BLUE OCEAN CONTACT CENTRES 400-7051 Bayers Rd Halifax, BC B3L 4V2

DM Industry Sourcebook 2013

Direct Marketing


Customer Service & Contact Centre Services p: 604-605-8400 f: 604-605-8401 e: aobrien@blueocean.ca www.blueocean.ca Contact: Andrew OíBrien, Senior Vice President, Development

CENTTRIC MARKETING SYSTEMS 5-480 Hood Rd Markham, ON L3R 9Z3 p: 905-513-1414 f: 905-513-1416 e: sgilpin@centtric.com www.centtric.com Contact: Steve Gilpin, President

CORPORATE TELECOM SERVICES

1-2333 Wyecroft Road Oakville, ON L6L 6L4 p: 905-827-7200 f: 905-827-4514 e: kangelow@corptel.com www.corptel.com Contact: Kathy Angelow, National Director of Sales

CUSTOMER SERVICE CANADA INC. 246 Waterloo Street London, ON N6B 2N4 p: 519-659-9300 f: 519-659-8164 e: tmedzon@csci.org www.customerservicecanada.ca Contact: Ted Medzon, President

EQUINOX MARKETING SERVICES

104-9045 Cote de Liesse Dorval, QC H9P 2M9 p: 514-636-2229 x3372, f: 514-636-9941 e: ttaylor@equinoxtm.com www.equinoxtm.com Contact: Denis Garneau, Vice President ñ Contact Center Solutions

EXTEND COMMUNICATIONS INC 49 Charlotte St Brantford, ON N3T 2W4 p: 519-759-6820, f: 519-754-1994 e: info@extendcomm.com www.extendcomm.com Contact: Scott Lyons, President

FSA GROUP, THE - A division of the DATA Group of Companies

1351 Rodick Rd Markham, ON L3R 5K4 p: 905-513-6003 f: 905-513-6001 Contact: Jennifer Leedy, Direct Marketing Sales Director e: jleedy@datagroup.ca www.thefsagroup.com Direct Marketing

DM Industry Sourcebook 2013

The FSA Group offers a full range of Contact Centre Services. Our inbound services include customer service and support, help desk, concierge service, order taking / order entry, rebate processing as well as webbased email services. Outbound services include product recall and availability, lead and appointment generation, customer surveys and audits. All of these services are backed up by comprehensive direct marketing and fulfillment that includes a full-service creative team.

ICT CANADA MARKETING INC 720 Coverdale Rd Riverview, NB E1B 3L8 p: 506-387-9050 f: 506-382-1851 e: malpern@ictgroup.com www.ictgroup.com Contact: Mark Alpern

INTELLIRESPONSE SYSTEMS

200-425 Adelaide St W Toronto, ON M5V 3C1 p: 416-214-9337 e: mdufton@intelliresponse.com Contact: Mike Dufton, President & CEO

LIVEXCHANGE

292 McCaffrey Road Suite 1B Newmarket, ON L3X 1J4 p: 905-953-8939, f: 905-657-8053 e: brianpritchard@rogers.com Contact Brian Pritchard, CEO

OLS (ON-LINE SUPPORT)

82 Hillstrom Ave Charlottetown, PE C1E 2C6 f: 902-629-1329 e: info_ols@onlinesupport.com www.onlinesupport.com Contact: John Hooper, VP, Business Development

ONPATH BUSINESS SOLUTIONS INC. 1165 Kenaston St Ottawa, ON K1B 3N9 p: 613-564-6565 f: 613-842-4150 e: mknight@onpath.com www.onpath.com Contact: Marty Knight, VP Marketing

OTC SYSTEMS LTD

416 Tecumseh Ave E London, ON N6C 1T5 p: 888-438-1682 f: 888-438-1682 e: dm@otcsystems.com Contact Tim Graham, President

SIMPRO SOLUTIONS

100 Consilium Place, Suite 601 Toronto, ON M1H 3E3 p: 416-915-9571 f: 866-657-7169 e: info@simprosolutions.com www.simprosolutions.com Contact: Tony Nadra, President Simpro Solutions is a worldwide solutionsbased business process outsourcer (BPO) providing Call Centre and Back-Office services, including: 7/24 inbound Customer Care, Outbound Telemarketing, Inbound Sales and Marketing, Data Entry & Help Desk Support. Simpro is a privately held company headquartered out of Toronto with over 2000 seats spanning across 8 centres in 5 countries including Mexico, India, Costa Rica, Ecuador & the Philippines. Using ISO and COPC compliant framework and PCI certified, Simpro serves a diverse portfolio of Fortune 500 customers with a focus on the telecommunications, financial services, retail and the utilities industries

SPLICE SOFTWARE

220, 6125 - 11th Street SE Calgary, AB T2H 2L6 p: 403-648-9229 f: 403-720-5718 tracy@splicesoftware.com www.splicesoftware.com Contact: Tracy Bradley, Director Marketing & Client Care You’ve worked long and hard at customer acquisition - now what would you like your customers to do? At SPLICE we help our clients more actively engage with existing customers in order to achieve one or more of their desired business results. We make this possible through our Dialog Suite of Products and Services that allow you to create personalized communication strategies with human voice. Our Dialog Controller helps to manage your customer’s permissions and preferences to provide them with hypertargeted messages. Our Dialog Design, Builder and Director help you create and distribute messages that garner more response. And our Dialog Dashboard helps you to measure it all. SPLICE Data-Driven Dialogs - have a superior conversation with your customers.

SQM GROUP

101, 4609 23rd St Vernon, BC V1T 4K7 p: 800-446-2095

9


Customer Service & Contact Centre Services • Database Marketing & Loyalty Marketing Services e: inform@sqmgroup.com www.sqmgroup.com Contact: Mike Desmarais, President

TAYLOR REACH GROUP INC., THE

55 Nugget Ave., Suite 217 Toronto, ON M1S 3L1 p: 416-979-8692, x201 e: jcockerill@thetaylorreachgroup.com www.thetaylorreachgroup.com Contact: John Cockerill, President Strategic call and contact centre consulting. Offices in Toronto, Atlanta, New York, Sydney Australia. Over 14,000 agent positions globally operate using TRG designed operational models. Services include: project based consulting, managed services, interim management, third party quality assurance, business plan reviews and opinions, location and equipment selection and management.

TIGERTEL/UTR

308-2800 Skymark Ave Mississauga, ON L4W 5A6 p: 905-629-7190 f: 905-629-2150 e: rwaine@tigertel.com www.tigertelutr.com Contact: Ron Waine, Vice President

UNLIMITEDHEADSETS

2910 South Sheridan Way Toronto, ON L6J 7L9 p: 1-866-623-2359 f: 1-866-451-2021 e: sales@unlimitedheadsets.com www.unlimitedheadsets.com Unlimited Headsets.com, with over 14 years of experience, is a professional headset manufacturer and distributor of a wide range of headset products including Accutone and Clrtone. We mainly provide our customers with comfortable, durable, innovative and high quality call center products. Our focus is on durable high quality call center headsets throughout more than 20 countries and regions including the U.S. and Canada. With strong and experienced R&D capability, we can offer our partners with total development solutions, from product concept to design. Over the past years, we have been working closely with many international companies and some wellknown brands on ODM/OEM basis and all of our products are compatible with Plantronics and GN Netcom (Jabra) at 50% less.

10

UPSTREAM WORKS SOFTWARE LTD.

8000 Jane Street East Tower, 2nd Floor Vaughan, ON L4K 5B8 p: 905-660-0969 f: 905-660-8769 e: sales@upstreamworks.com www.upstreamworks.com Contact: Rob McDougall, President and Co-Founder

VEREQUEST

127 Peters Drive Fredericton, NB E3G 0G7 p: 416-362-6777 ext. 222 e: soatway@verequest.com www.verequest.com Contact: Sharon Oatway, President & CEO VereQuest helps companies refine the customer experience via telephone, email, webchat, or face-to-face. Our multidisciplined, multi-channel approach helps you listen to the clues customers leave with every interaction. Our secure proprietary technology enables us to deliver specific, unbiased and actionable insight to drive a superior experience.

XENTRAX CONTACT

CENTRE SOLUTIONS INC. 6777 Invader Cres. Mississauga, ON L5T 2B6 p: 905-362-2229 f: 905-565-1181 e: lisal@xentrax.com Contact Jose Fernandez, Contact Centre Management

Database Marketing & Loyalty Marketing Services AIMIA

2845 Matheson Blvd. E Mississauga, ON L4W 5K2 p: 905-214-8419 f: 905-214-8693 e: Gordon.Ross@aimia.com www.aimia.ca Contact: Gordon Ross, VP Business Development Aimiaís Proprietary Loyalty Service now incorporates Carlson Marketingís global loyalty marketing services and builds on the companyís heritage by leveraging its global footprint to deploy our full suite of loyalty management services to manage hundreds of the worldís largest and most successful customer and business loyalty initiatives. We deliver our loyalty expertise

across all vertical industries, geographies and channels for both consumer and business-to-business brands. As leading innovators in digital, mobile and social media marketing, we deliver leading-edge loyalty solutions for our clients. And help you get closer to your best customers, employees and channel partners.

AIR MILES REWARD PROGRAM

438 University Ave Suite 600 Toronto, ON M5G 2L1 p: 416-552-2213 f: 416-733-1313 Contact: John-Paul Newbigging, Manager, Rewards

BASSETT DIRECT

91 Granton Dr. Richmond Hill, ON L4B 2N5 p: 905-882-4740 f: 905-882-8905 e: richb@bassettdirect.ca www.bassettdirect.ca Contact: Rich Bassett, President

BIMM DIRECT + DIGITAL

1101-175 Bloor Street East Toronto, ON M4W 3R8 p: 416-619-2241 f: 416-960-1480 e: mdaponte@bimm.com www.bimm.com Contact: Mike Da Ponte, President Award-winning, yes. But customer-winning first. Bimm is a direct and digital response agency that knows how to build brand and drive immediate results at the same time. We accomplish this by combining the art and science of direct response with the speed and engagement of digital solutions. What you get is a fresh approach which is more targeted, measured and optimized. With creative inspired by insight and tightly integrated across all channels. Elevating your acquisition, retention and customer value metrics to new heights. It all ads up to a smarter plan and a better ROI for your business. Itís what weíve been doing for some of the nationís biggest brands

DM Industry Sourcebook 2013

Direct Marketing


Database Marketing & Loyalty Marketing Services for over 30 years. And weíd welcome the opportunity to explore how we could do the same for you

CANADADIRECT DATABASE MARKETING INC.

743 av Renaud Dorval, QC H9P 2N1 p: 514-422-8585 f: 514-422-8835 Contact: Alain Harari, President

CLEANLIST.COM INC.

787 Industrial Rd. London, ON N5V 4J4 p: 519-438-6894 f: 866-805-9761 e: support@cleanlist.com www.cleanlist.com Contact: Jeff Bisset, President

CORNERSTONE GROUP OF COMPANIES

20 Eglinton Ave W, 4th Fl Toronto, ON M4R 1K8 p: 416-932-9555 f: 416-932-9566 e: soliver@ctonecanada.com www.cstonecanada.com Contact: Susan Oliver, VP, Marketing & Chief Privacy Officer

CUSTOMERLINK MARKETING

4950 Yonge Street, Suite 2200 Toronto, ON M2N 6K1 p: 416-221-5055 f: 416-449-1470 www.customerlink-mis.com Since 1993 CustomerLink professionals have helped hundreds of clients in North America double and triple advertising response rates and return on investment. We achieve these results through a customized analysis of the composition, behaviour and media preferences of our clientsí most valuable customers and then draw on the countries largest proprietary database of over five billion media driven transactions to estimate the performance of a variety of advertising methods. Continuously improving performance has allowed us to expand beyond flyers and catalogues to market analysis, real estate location selection, direct mail, online advertising and mixed media allocation planning. Using client data streams we create living databases which allow us to generate predictive response models, meet sales growth and measure a broad range of media offerings and one-toone communication on both sides of the border.

Direct Marketing

DM Industry Sourcebook 2013

CUSTOMETRICS, INC.

30 East Beaver Creek, #218 Richmond Hill, ON L4B 1J2 p: 905-886-4161 f: 905-886-9040 e: dbeaton@custometrics.com www.custometrics.com Contact: David Beaton, Sr. Partner, CEO Custometrics: a team of analytical and strategic experts with state-of-the-art skills in customer and market analysis. We help our clients make the tough decisions that can most effectively build their businesses. From our breakthrough product, Ad-Catalyst, which measures, predicts and optimizes all forms of marketing-communication activity, to our 1:1 Optimization solutions, to our segmentation and market structure insight tools, Custometrics delivers customized decision support tools.

CVM MARKETING INC.

403-1881 Yonge St Toronto, ON M4S 3C4 p: 416-487-8200 x222 e: colin.tener@cvmmkt.com www.cvmmkt.com Contact: Colin Tener, VP, Business Development Customer Value Management is the art

and science of identifying which customers and prospects represent the greatest potential value to your organization and the executional skills needed to realize that potential. CVM Marketing combines strong analytical skills and solid database design and hosting capabilities with extensive marketing experience to ensure that your marketing programs achieve your objectives. Our clients span a range of industries across North America, with B2C and B2B applications in Banking, Insurance, Telecommunications, Retail, Automotive, Fundraising, Pharmaceutical, Publishing, and Software.

DATA DIRECT GROUP INC.

75 Superior Blvd Mississauga, ON L5T 2X9 p: 905-564-0150 f: 905-564-6621 e: Debbie@datadirect.ca www.datadirect.ca Contact: Debbie Major Proudly Canadian owned and operated - Data Direct Group Inc. is fast becoming one of the largest and most diversified service providers in the industry. Now with the onsite digital and offset printing capabilities we continue our long tradition of excellent customer service, accurate work and competitive pricing. Data Direct welcomes clients from all types of businesses with any size of project. From Design to Printing to Processing and even Fulfillment - find out how Data Direct can partner with you to ensure your success!

91 Granton Drive Richmond Hill ON L4B 2N5 905 882 4740 www.bassettdirect.ca

Bassett Direct is a leading provider of One-toOne Customer Communications. Our in-house services include: • Variable Colour/Black Imaging • Complete Data and Composition Expertise • Lettershop and Bindery • Fulfillment Services

• Canada Post Expert Partner • State-of-the-Art Security • Seamless Multi-Channel Integration • E-Mail, Mobile, Social Media – Complete Digital Solutions

COntaCt: Rich Bassett, President - richb@bassettdirect.ca 905 882 4740 ext. 213

Bassett Direct – a customer care company 11


Alternative Database DM Marketing Media/DRTV/Mobile/Text/Word & Loyalty Marketing Services of Mouth DATA FIX

600-8 King St E Toronto, ON M5C 1B5 p: 416-363-8170 / f: 416-363-8603 e: info@datafix.com www.datafix.com Contact: Hans Wobbe, President

DATATECH SOFT INC.

29229 Canwood Street, Suite 110 Agoura, CA 91301-1503 p: 888-227-7221 f: 818-707-9333 e: sales@datatech.ca www.smartsoftcanada.com Contact: Tom Zajac Datatech SmartSoft provides industryleading software for address verification, address correction and postal resorting for Canada and the US. The all-new frameworks Canada provides the fastest, most cutting-edge SERP recognized Address Accuracy and Postal Presorting product on the market today. With powerful data management tools built-in, and an innovative new interface, it offers unrivalled functionality, speed and ease-of-use. Plus, for a limited time, we guarantee to save you at least $200 off any SERP Recognized presortation software you currently subscribe to. If you are looking for US address correction and mailing software, we have you covered there too, with the CASS Certified AccuMail frameworks. Visit our website at www.smartsoftcanada. com for more information and to request your free product demos.

so we ìgetî loyalty communications. Our campaigns inspire customer loyalty to deliver measurable results and ROI. Our team of 90+ professionals provides strategic, creative and production services for a complete spectrum of marketing communications in all media channels. We work in the North American market serving B2C and B2B companies, including the AIR MILES Reward Program, the Bank of Montreal and the loyalty program for Charter, the 4th largest cable company in the U.S. Direct Antidote is owned by LoyaltyOne. For more information, visit www.directantidote.com.

FSA GROUP, THE - A division of the DATA Group of Companies

1351 Rodick Rd Markham, ON L3R 5K4 p: 905-513-6003 f: 905-513-6001 Contact: Jennifer Leedy, Direct Marketing Sales Director e: jleedy@datagroup.ca www.thefsagroup.com The FSA Group provides expert data processing support through services including file cleansing, parsing, merge/ purge, data entry, Address Accuracy, National Change of Address (NCOA) and postal sorting for Canada and the U.S. Variable data and images can be programmed and formatted to print highly personalized pieces, effectively bridging the gap between your product/ customer/transactional database and the latest digital print technology. The result is targeting, timely communication that is relevant yet affordable.

HELICOPTER GROUP, THE DIRECT ANTIDOTE

600-438 University Avenue Toronto, ON M5G 2L1 p: 416-522-2094 f: 416-733-1993 e: dcullen@directantidote.com www.directantidote.com Contacts: Di Cullen, President/Sarah Simpson, Chief Client Officer Direct Antidote is a customer loyalty agency. Weíve worked with the AIR MILES Reward Program since the beginning 12

200 West Beaver Creek Rd Richmond Hill, ON L4B 1B4 p: 905-731-2440 f: 905-731-4070 e: gd227@thehelicoptergroup.com www.thehelicoptergroup.com Contact: Gary Dubenofsky, VP, Sales

HKA DATA PROCESSING LTD. #6-3555 14th Avenue Markham, ON L3R 0H5 p: 905-479-8661 f: 905-479-8665

e: kevin@hkadata.com www.hkadata.com Contact: Kevin Andrien, President

The Hunt Group l The Rebate Company

5875 Whittle Rd. Mississauga, ON L4Z 2H4 p: (800) 365-4844 f: (905) 890-7844 e: Sales@HuntMarketingServices.com www.HuntMarketingServices.com Contact: Andre Cohen Director, Business Development, ext. 233 TheHuntGroup (THG) is a Consumer Engagement company which offers a wide range of marketing support services across the breadth of consumerís interaction with your brand, from driving traffic to retail; to making purchase incentive offers a more rewarding experience to exceptional fulfillment performance...and everything we do is based on Best Practice processes. We provide complete ëin the boxí services, from concept and design to full turn-key solutions. Our mobile, instant online reward & fulfillment services are supported by online, real-time reporting - and everything we do is based on Best Practice process. SERVICES OFFERED: Online & Mail-In Rebate and Reward Management; Gift Cards from leading Canadian Retailers & Customizable Pre-Paid MasterCard®, Visa® & American Express® Reward Cards; Mobile Services; Print & Web; Lettershop; Direct and Bulk Mail Services; Call Centre Services; Warehousing, Kitting & Fulfillment Services.

ICOM, A DIVISION OF EPSILON

41 Metropolitan Rd Toronto, ON M1R 2T5 p: 416-297-7887 f: 416-297-1341 e: tony.rizzuto@epsilon.com www.epsilontargeting.com Contact: Tony Rizzuto, Senior Director Direct Response ICOM, a division of Epsilon Targeting Is a full service provider of consumer data, targeted lists, segmentation solutions and analytical services for direct response sectors including financial services, non-profit, automotive and publishing In addition to consumer packaged goods, pharmaceutical and market research. Recognized as a leader in household based 1:1 targeted marketing solutions designed to enhance integrated marketing Initiatives and drive return on Investment.

DM Industry Sourcebook 2013

Direct Marketing


Young Digerati , drives y l r a l u g re about d e n r Tweets e c car, con le compact t, upsca n e m n o r vi global en dsetter (really!) en urban tr

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environicsanalytics.ca

416.969.2733


Database Marketing & Loyalty Marketing Services ICOM is proprietary owner of Canadaís largest permission based offline and online marketing database TargetSourceTM.

INBOX MARKETER

279 Woolwich Street Guelph, ON N1H 3V8 p: 519-835-7462 f: 519-824-1222 E: kim@inboxmarketer.com www.inboxmarketer.com Contact: Kim McDonald, Director, New Business Development Inbox Marketer is a Digital Messaging company that helps organizations use Email, Mobile, Social Media and the Web to build engaged communities of customers and prospects. Our technologies and services make it easier for digital marketers to integrate their data and communications across all digital channels and measure the response that takes place across each of them. As the new channels take root, Inbox continuously expands its capabilities, technologies and services to offer clients a true multi-channel, connected approach to messaging and measurement.

INFOCANADA

104-1290 Central Parkway W Mississauga, ON L5C 4R3 p: 905-803-7170 e: dan.cadieux@infocanada.ca www.infocanada.ca Contact: Dan Cadieux, President InfoCanada, an Infogroup company is a leading provider of business and consumer information, database marketing and data processing services. We arm companies with the necessary tools to grow their business. Our compiled in-house database of 1.5 million Canadian businesses and 12 million Canadian consumers sets the industry standard In fact, our data powers the top 5 Internet search engines and 90%

of in-vehicle navigation systems in North America. Along with our data-driven solutions including lists, data hygiene and data append solutions, our email marketing services and social media analytics will help businesses enter new markets and grow in existing markets all while building stronger customer relationships.

INTERACT DIRECT MARKETING INC. 787 Industrial Rd London, ON N5V 4J4 p: 800-790-6245 f: 519-439-9869 e: info@interactdirect.com www.interactdirect.com Contact: Jeffrey Bisset, President

JSI DATA SYSTEMS LIMITED

85 Auriga Dr Nepean, ON K2E 7Z2 p: 613-727-9353 f: 613-727-0372 e: janet@jsidata.ca www.jsidata.ca Contact: Janet Black Evans, Director of Sales & Marketing

MARKET FOCUS DIRECT

207-550 Alden Rd Markham, ON L3R 6A8 p: 905-477-0801 f: 905-477-4473 e: pgaynor@market-focus.com www.market-focus.com Contact: Paul Gaynor, President

MLS DATA MANAGEMENT SOLUTIONS 1920 Yonge St, 2nd Fl Toronto, ON M4S 3E2 p: 416-572-7717 f: 416-572-7501

• Predictive AnAlytics • customer vAlue mAnAgement • dAtA mAnAgement • Business intelligence rePorting

14

e: chitt@mlsc.com www.mlsc.com Contact: Chris Hitt, Senior Account Director MLS Data Management Solutions exists to help companies make the most from their data. We help you collect, integrate, organize, store and interpret the data your business generates. Through these processes, data becomes knowledge. We then utilize this knowledge to grow your business. Our experts do the best technical, behind-the-screen work for you. So you can focus on what it is that you do best, running your business. Ready to transform your data into profit?

PITNEY BOWES BUSINESS SOFTWARE

26 Wellington Street East, Suite 500 Toronto, ON M5E 1S2 p: (416) 594-5200 f: (416) 594-5201 www.pbinsight.com Contact : Carolyn Kinzie, Director, Marketing Pitney Bowes Software helps organizations enable lifetime customer relationships. With our combination of industry leading data, software and expertise Pitney Bowes Software has a long standing history of helping many top brands enhance their marketing efforts and increase campaign ROI. Contact us to learn more about how Pitney Bowes Software can help do the same for your business.

SPLICE SOFTWARE

220, 6125 - 11th Street SE Calgary, AB T2H 2L6 p: 403-648-9229 f: 403-720-5718 tracy@splicesoftware.com www.splicesoftware.com Contact: Tracy Bradley, Director Marketing & Client Care You’ve worked long and hard at customer acquisition - now what would you like your customers to do? At SPLICE we help our clients more actively engage with existing customers in order to achieve one or more of their desired business results. We make this possible through our Dialog Suite of Products and Services that allow you to create personalized communication strategies with human voice. Our Dialog Controller helps to manage your customer’s permissions and preferences to provide them with hypertargeted messages. Our Dialog Design, Builder and Director help you create and distribute messages that garner more response. And our Dialog DM Industry Sourcebook 2013

Direct Marketing


Data Call Centres/Contact Mining/Analytics/Segmentation/Modelling Centres/Customer Services Dashboard helps you to measure it all. SPLICE Data-Driven Dialogs - have a superior conversation with your customers.

SOUTHPORT DATA

100-2820 14th Ave Markham, ON L3R 0S9 p: 905-940-0190 f: 905-940-0192 www.southportdata.ca Contact: Ray South, President

TCP INTEGRATED MARKETING

304-515 Consumers Road Toronto, ON M2J 4Z2 p: 416-493-0333 x224 f: 416-493-2888 e: ataylor@tcpdirect.com www.tcpdirect.com Contact: Allison Taylor, President CREATE, IMPLEMENT AND MEASURE We at TCP are an easy-going, down to earth bunch who are also are very good at what we do. We believe that what is good for our client is ultimately good for us. Thatís why we always put our clientsí interests first, itís part of our integrity. Our success is based on the ability to clearly create, implement and measure our client s strategic and marketing objectives and most importantly, we believe in accountability. Our job is to help grow our clientsí business by building, broadening and deepening a strong relationship between their brand and their existing and prospective customers.

ZONE MARKETING GROUP

850 Caribou Valley Circle Newmarket, ON L3X 1X1 p: 416-619-0300 f: 647-477-6964 e: info/dpitselis@zonemarketinggroup.ca www.zonemarketinggroup.ca Contact: Dennis Pitselis, President

Data Mining/Analytics/ Segmentation/ Modelling AIMIA

2845 Matheson Blvd. E Mississauga, ON L4W 5K2 p: 905-214-8419 f: 905-214-8693 e: Gordon.Ross@aimia.com www.aimia.ca Contact: Gordon Ross, VP Business Direct Marketing

DM Industry Sourcebook 2013

Development Aimia’s Proprietary Loyalty Service now incorporates Carlson Marketing’s global loyalty marketing services and builds on the company’s heritage by leveraging its global footprint to deploy our full suite of loyalty management services to manage hundreds of the world’s largest and most successful customer and business loyalty initiatives. We deliver our loyalty expertise across all vertical industries, geographies and channels for both consumer and business-to-business brands. As leading innovators in digital, mobile and social media marketing, we deliver leading-edge loyalty solutions for our clients. And help you get closer to your best customers, employees and channel partners.

BOIRE FILLER GROUP

310-1101 Kingston Road Pickering, ON L1V 1B5 p: 905-837-0005 f: 905-837-2199 e: richb@boirefillergroup.com www.boirefillergroup.com Contact: Richard Boire, Partner The Boire Filler Group is a consulting firm offering data mining and database marketing services to companies throughout North America. With 40 years of experience in developing and implementing data-driven solutions for a diverse range of clients, our marketing expertise provides the basis for identifying the appropriate strategies to make our database solutions deliver outstanding results.

COVER-ALL COMPUTER SERVICES CORP 1170 Birchmount Rd Toronto, ON M1P 5E3 p: 416-354-4210 f: 416-752-8239 e: jleonard@cover-all.ca www.cover-all.ca Contact: John Leonard, VP Sales & Marketing Cover-All helps clients communicate with their customers and prospects better through data analysis, segmentation, exceptional quality variable imaging in a variety of standard and unique formats, and superior mailing and fulfillment services.

CUSTOMERLINK MARKETING

4950 Yonge Street, Suite 2200 Toronto, ON M2N 6K1 p: 416-221-5055 f: 416-449-1470 www.customerlink-mis.com Since 1993 CustomerLink professionals have helped hundreds of clients in North America double and triple advertising response rates and return on investment. We achieve these results through a customized analysis of the composition, behaviour and media preferences of our clientsí most valuable customers and then draw on the countries largest proprietary database of over five billion media driven transactions to estimate the performance of a variety of advertising methods. Continuously improving performance has allowed us to expand beyond flyers and catalogues to market analysis, real estate location selection, direct mail, online advertising and mixed media allocation planning. Using client data streams we create living databases which allow us to generate predictive response models, meet sales growth and measure a broad range of media offerings and one-toone communication on both sides of the border.

CVM MARKETING INC.

403-1881 Yonge St Toronto, ON M4S 3C4 p: 416-487-8200 x222 e: colin.tener@cvmmkt.com www.cvmmkt.com Contact: Colin Tener, VP, Business Development Customer Value Management is the art and science of identifying which customers and prospects represent the greatest potential value to your organization and the executional skills needed to realize that potential. CVM Marketing combines strong analytical skills and solid database design and hosting capabilities with extensive marketing experience to ensure that your marketing programs achieve your objectives. Our clients span a range of industries across North America, with B2C and B2B applications in Banking, Insurance,

15


Data Mining/Analytics/Segmentation/Modelling Call Centres/Contact Centres/Customer / Direct Services Marketing Agency Telecommunications, Retail, Automotive, Fundraising, Pharmaceutical, Publishing, and Software.

ENVIRONICS ANALYTICS

55 York Street, 10th Floor Toronto, ON M4J 1R7 p: 416-969-2733 f: 416-920-1068 e: julia.vasilev@environicsanalytics.ca www.environicsanalytics.ca Contact: Julia Vasilev, Marketing Manager Environics Analytics is the premier marketing services and data analytics company in Canada. Specializing in segmentation, site modeling and custom analytics, the Toronto-based company provides data-driven market insights to help clients find and keep their customers. It has the most experienced team of micromarketing experts in Canada, and is a member of the Environics Group, a unique alliance of companies dedicated to providing intelligent research, analytics and communications. To learn more about Environics Analytics, please visit our website at www.environicsanalytics.ca

ICOM, A DIVISION OF EPSILON

41 Metropolitan Rd Toronto, ON M1R 2T5 p: 416-297-7887 f: 416-297-1341 e: tony.rizzuto@epsilon.com www.epsilontargeting.com Contact: Tony Rizzuto, Senior Director Direct Response ICOM, a division of Epsilon Targeting Is a full service provider of consumer data, targeted lists, segmentation solutions and analytical services for direct response sectors including financial services, non-profit, automotive and publishing In addition to consumer packaged goods, pharmaceutical and market research. Recognized as a leader in household based 1:1 targeted marketing solutions designed to enhance integrated marketing Initiatives and drive return on Investment. ICOM is proprietary owner of Canadaís largest permission based offline and online marketing database TargetSourceTM.

FSA DATALYTICS

1351 Rodick Rd Markham, ON L3R 5K4 p: 905-513-5040 f: 905-513-6001 e: jacobc@fsadatalytics.com www.fsadatalytics.com Contact: Jacob Ciesielski, Partner Our Marketing Intelligence Platform will 16

quickly help your organization reap the benefits of; Improved ROI, Increased Customer Value, Reduced Customer Attrition, Maximized Cross-Sell and Up-Sell Opportunities and Optimized Acquisitions. Custom customer clusters and robust predictive modeling can be delivered in days instead of weeks.

ICOM, A DIVISION OF EPSILON TARGETING

41 Metropolitan Rd Toronto, ON M1R 2T5 p: 416-297-7887 f: 416-297-1341 e: tony.rizzuto@epsilon.com www.epsilontargeting.com Contact: Tony Rizzuto, Senior Director Direct Response ICOM, a division of Epsilon Targeting Is a full service provider of consumer data, targeted lists, segmentation solutions and analytical services for direct response sectors including financial services, non-profit, automotive and publishing In addition to consumer packaged goods, pharmaceutical and market research. Recognized as a leader in household based 1:1 targeted marketing solutions designed to enhance integrated marketing Initiatives and drive return on Investment. ICOM is proprietary owner of Canadaís largest permission based offline and online marketing database TargetSourceTM.

SM RESEARCH

301-327 Renfrew Dr Markham, ON L3R 9S8 p: 905-474-5271 f: 905-474-5293 e: jenniferscott@smres.com www.smres.com Contact: Jennifer Scott, Director, Client Services SM Research offers residential/business/ specialty lists (NA/Europe), wide selection of geo-demographics & ethnic conditions, low NIS rate, clean; CHAID Tree data mining for prospective leads; customer profiling/ segmentation; data cleansing/merge/ purge; Canada Post approved address verification/correction; list matching, telephone appending; trade area analysis/ location planning/site selection; geodemographic information appending; digital mapping.

TARGEO

394 Orenda Rd E Brampton, ON L6T 1G9 p: 905-799-5920 f: 905-799-5921

e: mcculloughg@transcontinental.ca www.targeo.ca Contact: Geoff McCullough, General Manager Unaddressed Mail Management, Alternative Mail Services, Coupons, Sampling, Coop Mail, Flyer Issuer, Targeting Thru Data Mining, Segmentation, Analytics, Data Warehouse, GIS, Geodemographics, Location Intelligence , Data Management, Entry, Merge-Purge Enhancement, Appending of Data, Geographics, etc, DM Printing Specialist (Flyers, Catalogues, etc)

Direct Marketing Agency ABER GROUP, THE

120 Eglinton Avenue East, 8th Floor Toronto, ON M4P 1E2 p: 416-322-2909 f: 416-488-1689 e: jay@abergroup.com www.abergroup.com Contact: Jay Aber, President

AIMIA

2845 Matheson Blvd. E Mississauga, ON L4W 5K2 p: 905-214-8419 f: 905-214-8693 e: Gordon.Ross@aimia.com www.aimia.ca Contact: Gordon Ross, VP Business Development Aimia’s Proprietary Loyalty Service now incorporates Carlson Marketing’s global loyalty marketing services and builds on the company’s heritage by leveraging its global footprint to deploy our full suite of loyalty management services to manage hundreds of the world’s largest and most successful customer and business loyalty initiatives. We deliver our loyalty expertise across all vertical industries, geographies and channels for both consumer and business-to-business brands. As leading innovators in digital, mobile and social media marketing, we deliver leading-edge loyalty solutions for our clients. And help you get closer to your best customers, employees and channel partners.

ALLEGRA MARKETING PRINT DESIGN 37 Sandiford Drive Stouffville, ON L4A 7X5 p: 905-642-8161 f: 905-642-8166

DM Industry Sourcebook 2013

Direct Marketing


Call Centres/Contact Direct Marketing Centres/Customer Agency Services e: planroom@allegrayorkregion.com www.allegrayorkregion.com Contact: Stephen Crawley, Owner

BAKER-BLAIS MARKETING INC 295 Hymus Blvd. Pointe-Claire, QC H9R 6A5 p: 514-693-9900 f: 514-693-9960 e: donbaker@bakerblais.com www.bakerblais.com Contact: Don Baker, President

BIMM DIRECT + DIGITAL

1101-175 Bloor Street East Toronto, ON M4W 3R8 p: 416-619-2241 f: 416-960-1480 e: mdaponte@bimm.com www.bimm.com Contact: Mike Da Ponte, President Award-winning, yes. But customer-winning first. Bimm is a direct and digital response agency that knows how to build brand and drive immediate results at the same time. We accomplish this by combining the art and science of direct response with the speed and engagement of digital solutions. What you get is a fresh approach which is more targeted, measured and optimized. With creative inspired by insight and tightly integrated across all channels. Elevating your acquisition, retention and customer value metrics to new heights. It all ads up to a smarter plan and a better ROI for your business. Itís what weíve been doing for some of the nationís biggest brands for over 30 years. And weíd welcome the opportunity to explore how we could do the same for you

CUSTOMERLINK MARKETING 4950 Yonge Street, Suite 2200 Toronto, ON M2N 6K1 p: 416-221-5055 x2200 f: 416-221-4668 www.customerlink-mis.com

Contact: Alec Paterson

Since 1993 CustomerLink professionals have helped hundreds of clients in North America double and triple advertising response rates and return on investment. We achieve these results through a customized analysis of the composition, behaviour and media preferences of our Direct Marketing

DM Industry Sourcebook 2013

clientsí most valuable customers and then draw on the countries largest proprietary database of over five billion media driven transactions to estimate the performance of a variety of advertising methods. Continuously improving performance has allowed us to expand beyond flyers and catalogues to market analysis, real estate location selection, direct mail, online advertising and mixed media allocation planning. Using client data streams we create living databases which allow us to generate predictive response models, meet sales growth and measure a broad range of media offerings and one-toone communication on both sides of the border.

DATA GROUP OF COMPANIES

80 Ambassador Dr Mississauga, ON L5T 2Y9 Contact Melanie Cunningham, VP, Marketing & Brand Solutions

DIRECT ANTIDOTE

600-438 University Avenue Toronto, ON M5G 2L1 p: 416-522-2094 f: 416-733-1993 e: dcullen@directantidote.com www.directantidote.com Contacts: Di Cullen, President/Sarah Simpson, Chief Client Officer Direct Antidote is a customer loyalty agency. Weíve worked with the AIR MILES Reward Program since the beginning so we ìgetî loyalty communications. Our campaigns inspire customer loyalty to deliver measurable results and ROI. Our team of 90+ professionals provides strategic, creative and production services for a complete spectrum of marketing communications in all media channels. We work in the North American market serving B2C and B2B companies, including the AIR MILES Reward Program, the Bank of Montreal and the loyalty program for Charter, the 4th largest cable company in the U.S. Direct Antidote is owned by LoyaltyOne. For more information, visit www.directantidote.com.

GILMORE GLOBAL LOGISTICS

120 Herzberg Rd Kanata, ON K2K 3B7 Contact Robert Gilmore, President

HENDERSON BAS

479 Wellington St W Toronto, ON M5V 1E7 p: 416-977-6660 f: 416-977-2226 e: dhenderson@theniceagency.com www.hendersonbas.com Contact: Dawna Henderson, President & CEO

JR DIRECT RESPONSE

4917 Delta St Delta, BC V4K 2V1 p: 604-940-0277 f: 604-946-1419 e: tammy@jrdirect.com www.jrdirect.com Contact: Tammy Thackray, President

KEYS DIRECT MARKETING & COMMUNICATIONS

2580 Innes Rd Ottawa, ON K1B 4Z6 p: 613-841-9850 f: 613-841-9851 e: alison@keysdirect.com www.keysdirect.com Contact: Alison Keys, President

M MARKETING INC.

49 Ontario St., Suite 301 Toronto, ON M5A 2V1 p: 416-359-0311 f: 416-359-0314 e: peterm@mmarketinginc.com www.mmarketinginc.com Contact: Peter McGoey Driving behaviour and building brands is at the heart of everything M does. Our goal is to delver big results to clients. Weíre experts in creating integrated, strategically sound marketing campaigns for industry leaders, including: Visa, Moneris, Sears, and CIL. To make your marketing dollars work harder, visit www.mmarketinginc.com today.

RAPP CANADA

1200-33 Bloor St E Toronto, ON M4W 3H1 p: 416-972-7720 e: amanda.mitchell@rappcanada.com www.rappcanada.com Contact: Amanda Mitchell, Managing Director At Rapp, a division of DDB Canada, data ignites creativity. We believe that these days, if you want the $$, you canít just call people to action. You need to inspire action; to do that you need creativity. But, creativity without insight is all style and no substance. And insight is just guessing 17


Direct Marketing Agency • DM Creative/Copy/Design unless informed by data. We apply this to everything we do; CRM, loyalty, DRTV and direct marketing.

STEPHEN THOMAS LTD

501-184 Front St E Toronto, ON M5A 4N3 p: 416-690-8801 / f: 416-690-7256 e: stevet@stephenthomas.ca www.stephenthomas.ca Contact: Steve Thomas, Chair and Creative Director

STRATAFLY

300-129 Spadina Ave Toronto, ON M5V 2L3 p: 416-593-0420 / f: 416-593-6656 www.stratafly.com Contact: Dave Mathews, Managing Director

TCP INTEGRATED MARKETING

304-515 Consumers Road Toronto, ON M2J 4Z2 p: 416-493-0333 x224, f: 416-493-2888 e: ataylor@tcpdirect.com www.tcpdirect.com Contact: Allison Taylor, President CREATE, IMPLEMENT AND MEASURE We at TCP are an easy-going, down to earth bunch who are also are very good at what we do. We believe that what is good for our client is ultimately good for us. Thatís why we always put our clientsí interests first, itís part of our integrity. Our success is based on the ability to clearly create, implement and measure our client s strategic and marketing objectives and most importantly, we believe in accountability. Our job is to help grow our clientsí business by building, broadening and deepening a strong relationship between their brand and their existing and prospective customers.

Distribution & Delivery Services CANADA POST

1900-1 Dundas St W Toronto, ON M5G 2L5 p: 416-204-4361 e: kerry.munro@canadapost.ca Contact: Kerry Munro, Group President Digital Delivery Network

DELIVERY NET

1350 Rodick Rd Markham, ON L3R 5X4 p: 1-877-261-1107 18

f: 905-944-6402 e: kenk@deliverynet.ca www.deliverynet.ca Contact: Ken Kavanagh Delivery Net has over 15 years of experience providing distribution services for mail, parcels and logistics. As the largest private International mailing company in Canada we offer exceptional service and cost savings for your International mail. Our service offering also includes Canadian parcel delivery, parcel returns management and zone skipping services.

KEY MAIL CANADA INC.

6855 Airport Rd. Mississauga, ON L4V 1Y9 p: 905-677-1692 x242 f: 905-677-0670 e: bfram@key-mail.com www.key-mail.com Contact: Bernard Fram, Sales

OMEGA DIRECT RESPONSE TARGEO

525, LeBeau Blvd Saint-Laurent, QC H4N 1S2 p: 514-337-6920 Contact: Gilles Lagarde, GM, Distribution

394 Orenda Rd E Brampton, ON L6T 1G9 p: 905-799-5920 f: 905-799-5921 e: mcculloughg@transcontinental.ca www.targeo.ca Contact: Geoff McCullough, General Manager Unaddressed Mail Management, Alternative Mail Services, Coupons, Sampling, Coop Mail, Flyer Issuer, Targeting Thru Data Mining, Segmentation, Analytics, Data Warehouse, GIS, Geodemographics, Location Intelligence , Data Management, Entry, Merge-Purge Enhancement, Appending of Data, Geographics, etc, DM Printing Specialist (Flyers, Catalogues, etc)

The Hunt Group l The Rebate Company

WESTMINSTER INTERNATIONAL INC

FSA LOGISTICS

1351 Rodick Rd Markham, ON L3R 5K4 p: 905-513-6043 f: 905-944-6402 e: ben@fsalogistics.com www.thefsagroup.com Contact: Ben Del Duca, President

GROUPE PUBLI-SAC

5875 Whittle Rd. Mississauga, ON L4Z 2H4 p: (800) 365-4844 f: (905) 890-7844 e: Sales@HuntMarketingServices.com www.HuntMarketingServices.com Contact: Dave Hunt, President ext. 227 TheHuntGroup (THG) is a Consumer Engagement company which offers a wide range of marketing support services across the breadth of consumerís interaction with your brand, from driving traffic to retail; to making purchase incentive offers a more rewarding experience to exceptional fulfillment performance...and everything we do is based on Best Practice processes. We provide complete ëin the boxí services, from concept and design to full turn-key solutions. Our mobile, instant online reward & fulfillment services are supported by online, real-time reporting - and everything we do is based on Best Practice process. SERVICES OFFERED: Online & Mail-In Rebate and Reward Management; Gift Cards from leading Canadian Retailers & Customizable Pre-Paid MasterCard®, Visa® & American Express® Reward Cards; Mobile Services; Print & Web; Lettershop; Direct and Bulk Mail Services; Call Centre Services; Warehousing, Kitting & Fulfillment Services.

174 Beaver Creek Road Richmond Hill, ON L4B 1B4 p: 416-494-6245 f: 905-771-9349 e: sfalk@westminster.ca www.westminster.ca Contact: Steve Falk, President

DM Creative/ Copy/Design

BAREFOOT CREATIVE INC.

236 Victoria Street North, Unit 3A Kitchener, ON N2H 5C8 p: 519-571-5058 f: 519-571-5059 e: gayle@barefootcreative.com www.barefootcreative.com Contact: Gayle Goossen, Principal/Creative Director

BIMM DIRECT + DIGITAL

1101-175 Bloor Street East Toronto, ON M4W 3R8 p: 416-619-2241 f: 416-960-1480 e: mdaponte@bimm.com www.bimm.com Contact: Mike Da Ponte, President Award-winning, yes. But customer-winning DM Industry Sourcebook 2013

Direct Marketing


DM Creative/Copy/Design • DM Executive Recruitment/Search/Staffing first. Bimm is a direct and digital response agency that knows how to build brand and drive immediate results at the same time. We accomplish this by combining the art and science of direct response with the speed and engagement of digital solutions. What you get is a fresh approach which is more targeted, measured and optimized. With creative inspired by insight and tightly integrated across all channels. Elevating your acquisition, retention and customer value metrics to new heights. It all ads up to a smarter plan and a better ROI for your business. Itís what weíve been doing for some of the nationís biggest brands for over 30 years. And weíd welcome the opportunity to explore how we could do the same for you

DESIGNERS INC

1407-99 Harbour Sq Toronto, ON M5J 2H2 p: 416-203-9787 f: 416-203-3568 e: designersinc@sympatico.ca www.designersinc.ca Contact: Billy Sharma, Marketing Director Copywriting Services: Creating solutions to persuade the target audience to respond is what we do best. We help both large companies and small non-profit organizations to grow. Art Direction Services: As a perfect partner to copywriters, we practice the fine art of getting the readerís attention and convincing them to act. Get either or both of the above. Log on to www. designersinc.com and view our work under ëShowcaseí or contact us for samples.

FSA GROUP, THE - A division of the DATA Group of Companies

1351 Rodick Rd Markham, ON L3R 5K4 p: 905-513-6003 f: 905-513-6001 Contact: Jennifer Leedy, Direct Marketing Sales Director e: jleedy@datagroup.ca www.thefsagroup.com The FSA Group draws from a fullservice, in-house creative team that includes strategy, art direction, design, copywriting and backend development. This is supported by the Cross-Channel Hub, an all-in-one online interface that enables us to efficiently and costeffectively plan, design, deploy and track entire campaigns spanning all direct marketing channels: direct mail, Direct Marketing

DM Industry Sourcebook 2013

email, web/PURLs, mobile, social media, and video. From direct and POS to fulfillment packaging, we help you reach your customers where it matters and measurably lift their response.

TCP INTEGRATED MARKETING

304-515 Consumers Road Toronto, ON M2J 4Z2 p: 416-493-0333 x224 f: 416-493-2888 e: ataylor@tcpdirect.com www.tcpdirect.com Contact: Allison Taylor, President CREATE, IMPLEMENT AND MEASURE We at TCP are an easy-going, down to earth bunch who are also are very good at what we do. We believe that what is good for our client is ultimately good for us. Thatís why we always put our clientsí interests first, itís part of our integrity. Our success is based on the ability to clearly create, implement and measure our client s strategic and marketing objectives and most importantly, we believe in accountability. Our job is to help grow our clientsí business by building, broadening and deepening a strong relationship between their brand and their existing and prospective customers.

DM Executive Recruitment/Search/ Staffing CHAD MANAGEMENT GROUP

1000-21 St Clair Ave E Toronto, ON M4T 1L9 p: 416-968-1000, f: 416-968-7754 e: jobs@chadman.com Contact Rick Chad, President

DERHAK IRELAND EXECUTIVE SEARCH 100-65 International Blvd Toronto, ON M9W 6L9 p: 416-675-7600 x209 e: wayne@derhak.com www.derhak.com Contact: Wayne Percy, Senior Partner

MCKINNON TARGETED RECRUITERS 203-40 Holly Street Toronto, ON M4S 3C3 p: 416-250-6763 f: 416-250-6916 e: info@mckinnon.com www.mckinnon.com Contact: Greg McKinnon, Principal

DM Printing ALLEGRA MARKETING PRINT DESIGN 37 Sandiford Drive Stouffville, ON L4A 7X5 p: 905-642-8161 f: 905-642-8166 e: planroom@allegrayorkregion.com www.allegrayorkregion.com Contact: Stephen Crawley, Owner

BASSETT DIRECT

91 Granton Dr. Richmond Hill, ON L4B 2N5 p: 905-882-4740 f: 905-882-8905 e: richb@bassettdirect.ca www.bassettdirect.ca Contact: Rich Bassett, President

COVER-ALL COMPUTER SERVICES CORP

1170 Birchmount Rd Toronto, ON M1P 5E3 p: 416-354-4210 f: 416-752-8239 e: jleonard@cover-all.ca www.cover-all.ca Contact: John Leonard, VP Sales & Marketing Cover-All helps clients communicate with their customers and prospects better through data analysis, segmentation, exceptional quality variable imaging in a variety of standard and unique formats, and superior mailing and fulfillment services.

DATA DIRECT GROUP INC.

75 Superior Blvd Mississauga, ON L5T 2X9 p: 905-564-0150 f: 905-564-6621 e: Debbie@datadirect.ca www.datadirect.ca Contact: Debbie Major Proudly Canadian owned and operated - Data Direct Group Inc. is fast becoming one of the largest and most diversified service providers in the industry. Now with the onsite digital and offset printing capabilities we continue our long tradition of excellent customer service, accurate work and competitive pricing. Data Direct welcomes clients

19


DM Executive Recruitment/Search/Staffing • Email Campaign Management & Delivery TRANSCONTINENTAL PRINTING

from all types of businesses with any size of project. From Design to Printing to Processing and even Fulfillment - find out how Data Direct can partner with you to ensure your success!

DM GRAPHICS INC.

42 Bowman Street Georgetown, ON L7G 6G7 p: 905-877-3656 f: 905-877-2547 e: rainer@dmgraphics.ca www.dmgraphics.ca Contact: Rainer Fischer, President

DOLLCO PRINTING

HELICOPTER GROUP, THE

200 West Beaver Creek Rd Richmond Hill, ON L4B 1B4 p: 905-731-2440 f: 905-731-4070 e: gd227@thehelicoptergroup.com www.thehelicoptergroup.com Contact: Gary Dubenofsky, VP, Sales

2340 St Laurent Blvd Ottawa, ON K1G 6E3 p: 613-738-9181 f: 613-738-4655 e: krista@dollco.com www.dolco.com Contact: Krista Nicholds, Vice President & General Manager

LOWE MARTIN GROUP

FSA GROUP, THE - A division of the DATA Group of Companies

PO Box 9702 Terminal Ottawa, ON K1G 4E9 p: 613-741-0962 f: 613-741-2144 www.lmgroup.com Contact: Michael Renaud, VP, Sales & Marketing

1351 Rodick Rd Markham, ON L3R 5K4 p: 905-513-6003 f: 905-513-6001 Contact: Jennifer Leedy, Direct Marketing Sales Director e: jleedy@datagroup.ca www.thefsagroup.com The FSA Group makes you look good on paper! Our print production specialists can manage your offset print needs or provide you with the latest web-to-print or print-on-demand services right on site. Equipment ranges from the latest digital colour presses to high-speed cutsheet/continuous printers. We can also provide an array of FSC products - paper, envelopes, labels - that demonstrate responsible sourcing and environmental awareness.

GILMORE PRINTING SERVICES 110 Herzberg Road Ottawa, ON K2K 3B7 p: 613-591-1560 f: 613-271-1980 e: businessdev@doculink.com www.doculink.com Contact: Dean McJannet

20

6006 Kestrel Rd Mississauga, ON L5T 1S8 p: 905-670-7100 e: maureen.wadsworth@lmgroup.com Contact: Maureen Wadsworth, Manager, Client Servicesl

LOWE-MARTIN GROUP, THE

METROPOLITAN PRINTERS

1435 Pender St E Vancouver, BC V5L 1V7 p: 604-254-4201 f: 604-254-5175 e: nkallas@metprinters.com www.metprinters.com Contact: Nikos Kallas, President

ST. JOSEPH PRINT

50 MacIntosh Blvd. Concord, ON L4K 4P3 p: 905-660-3111 f: 905-660-9737 e: aluceno@stjoseph.com www.stjoseph.com Contact: Anthony Luceno, Manager, Marketing & Communications

523, boul. Lebeau Saint-Laurent, QC H4N 1S2 p: 514-337-6920 f: 514-832-5080 e: ted.markle@transcontinental.ca Contact Ted Markle, Senior VP, N.A. Outsourcing

TRANSCONTINENTAL PRINTING GP 6688 Kitimat Rd Mississauga, ON L5N 1P8 p: 905-814-4119 f: 905-826-1024 www.transcontinental.com Contact: Ursula Pannell, Marketing Project Manager

TRANSCONTINENTAL PRINTING INC. 6688 Kitimat Rd Mississauga, ON L5N 1P8 p: 905-814-4119 f: 905-826-1024 Contact: Tamara Pope, Director of Marketing, MPSS

WAYSIDE PRINTERS

3304 33rd St. Vernon, BC V1T 5T2 p: 250-545-2341 f: 250-545-4530 e: sales@waysidepress.com Contact Don Hanson, President

WESTKEY GRAPHICS

3212 Lake City Way Burnaby, BC V5A 3A4 p: 604-421-7778 f: 604-421-8030 e: bwelch@westkeygraphics.com www.westkeygraphics.com Contact: Alfie Karmal, CEO

Email Campaign Management & Delivery

TI MEDIA

8 Tidemore Ave Toronto, ON M9W 5H4 p: 416-741-1900 f: 416-401-2192 e: kulsum.qasim@transcontinental.ca www.transcontinental-printing.com Contact: Kulsum Qasim, Marketing Project Manager

BIMM DIRECT + DIGITAL

1101-175 Bloor Street East Toronto, ON M4W 3R8 p: 416-619-2241 f: 416-960-1480 e: mdaponte@bimm.com www.bimm.com Contact: Mike Da Ponte, President DM Industry Sourcebook 2013

Direct Marketing


Email Campaign Management & Delivery • Enhancing & Appending Data Award-winning, yes. But customerwinning first. Bimm is a direct and digital response agency that knows how to build brand and drive immediate results at the same time. We accomplish this by combining the art and science of direct response with the speed and engagement of digital solutions. What you get is a fresh approach which is more targeted, measured and optimized. With creative inspired by insight and tightly integrated across all channels. Elevating your acquisition, retention and customer value metrics to new heights. It all ads up to a smarter plan and a better ROI for your business. Itís what weíve been doing for some of the nationís biggest brands for over 30 years. And weíd welcome the opportunity to explore how we could do the same for you

DELVINIA INTERACTIVE INC.

214-214 King Street West Toronto, ON M5H 3S6 p: 416-364-1455 f: 416-364-9830 e: smast@delvinia.com www.delvinia.com Contact: Steve Mast, VP, Managing Director

FSA DATALYTICS

1351 Rodick Rd Markham, ON L3R 5K4 p: 905-513-5043 f: 905-513-6001 e: jacobc@fsadatalytics.com www.fsadatalytics.com Contact: Jacob Ciesielski, Partner FSA Datalytics Email Deployment and Monitoring solution, our email platform, combines the strengths of both a deployment engine and a powerful analytical interface into one solution. It delivers targeted marketing campaigns and provides access to all of the profile and response data to close the campaign loop. Through direct integration with our marketing platform, we provide access to all data elements that will enable our clients to implement event triggers and profile data to discover high-value customers and segments. Its real-time and configurable reporting provides visibility and drill-down capability within and across campaigns including all relevant metrics down to the individual recipient.

GRAPHICALLY SPEAKING SERVICES INC. 750 West Pender, Suite 604 Direct Marketing

DM Industry Sourcebook 2013

Vancouver, BC V6C 2T7 p: 604-682-5500 / f: 604-682-1312 e: darrell@graphicallyspeaking.ca www.graphicallyspeaking.ca Contact: Darrell Hadden, President

The Hunt Group l The Rebate Company

5875 Whittle Rd. Mississauga, ON L4Z 2H4 p: (800) 365-4844 / f: (905) 890-7844 e: Sales@HuntMarketingServices.com www.HuntMarketingServices.com Contact: Dave Hunt, President ext. 227 TheHuntGroup (THG) is a Consumer Engagement company which offers a wide range of marketing support services across the breadth of consumerís interaction with your brand, from driving traffic to retail; to making purchase incentive offers a more rewarding experience to exceptional fulfillment performance...and everything we do is based on Best Practice processes. We provide complete ëin the boxí services, from concept and design to full turnkey solutions. Our mobile, instant online reward & fulfillment services are supported by online, real-time reporting - and everything we do is based on Best Practice process. SERVICES OFFERED: Online & Mail-In Rebate and Reward Management; Gift Cards from leading Canadian Retailers & Customizable Pre-Paid MasterCard®, Visa® & American Express® Reward Cards; Mobile Services; Print & Web; Lettershop; Direct and Bulk Mail Services; Call Centre Services; Warehousing, Kitting & Fulfillment Services.

INBOX MARKETER

279 Woolwich Street Guelph, ON N1H 3V8 p: 519-835-7462 f: 519-824-1222 E: kim@inboxmarketer.com www.inboxmarketer.com Contact: Kim McDonald, Director, New Business Development Inbox Marketer is a Digital Messaging company that helps organizations use Email, Mobile, Social Media and the Web to build engaged communities of customers and prospects. Our technologies and services make it easier for digital marketers to integrate their data and communications across all digital channels and measure the response that takes place across each of them. As the new channels take

root, Inbox continuously expands its capabilities, technologies and services to offer clients a true multi-channel, connected approach to messaging and measurement.

INFOCANADA

104-1290 Central Parkway W Mississauga, ON L5C 4R3 p: 905-803-7170 e: dan.cadieux@infocanada.ca www.infocanada.ca Contact: Dan Cadieux, President InfoCanada, an Infogroup company is a leading provider of business and consumer information, database marketing and data processing services. We arm companies with the necessary tools to grow their business. Our compiled in-house database of 1.5 million Canadian businesses and 12 million Canadian consumers sets the industry standard In fact, our data powers the top 5 Internet search engines and 90% of in-vehicle navigation systems in North America. Along with our datadriven solutions including lists, data hygiene and data append solutions, our email marketing services and social media analytics will help businesses enter new markets and grow in existing markets all while building stronger customer relationships.

KINETIX MEDIA COMMUNICATIONS 200-576 Seymour St. Vancouver, BC V6B 3K1 p: 604-629-5250 f: 604-682-7036 e: pskaper@kinetixmedia.com www.kinetix.ca Contact: Paula Skaper, President

Enhancing & Appending Data CUSTOMERLINK MARKETING

4950 Yonge Street, Suite 2200 Toronto, ON M2N 6K1 p: 416-221-5055 f: 416-449-1470 www.customerlink-mis.com Since 1993 CustomerLink professionals have helped hundreds of clients in North America double and triple advertising response rates and return on investment. We achieve these results through a customized analysis of the composition, 21


Enhancing & Appending Data • Envelopes & Dimensional Mail Products • Flyers/Coupons/Coop Mailing behaviour and media preferences of our clientsí most valuable customers and then draw on the countries largest proprietary database of over five billion media driven transactions to estimate the performance of a variety of advertising methods. Continuously improving performance has allowed us to expand beyond flyers and catalogues to market analysis, real estate location selection, direct mail, online advertising and mixed media allocation planning. Using client data streams we create living databases which allow us to generate predictive response models, meet sales growth and measure a broad range of media offerings and one-to-one communication on both sides of the border.

INFOCANADA

104-1290 Central Parkway W Mississauga, ON L5C 4R3 p: 905-803-7170 e: dan.cadieux@infocanada.ca www.infocanada.ca Contact: Dan Cadieux, President InfoCanada, an Infogroup company is a leading provider of business and consumer information, database marketing and data processing services. We arm companies with the necessary tools to grow their business. Our compiled in-house database of 1.5 million Canadian businesses and 12 million Canadian consumers sets the industry standard In fact, our data powers the top 5 Internet search engines and 90% of in-vehicle navigation systems in North America. Along with our datadriven solutions including lists, data hygiene and data append solutions, our email marketing services and social media analytics will help businesses enter new markets and grow in existing markets all while building stronger customer relationships.

SM RESEARCH

301-327 Renfrew Dr Markham, ON L3R 9S8 p: 905-474-5271 f: 905-474-5293 e: jenniferscott@smres.com www.smres.com Contact: Jennifer Scott, Director, Client Services SM Research offers residential/business/ specialty lists (NA/Europe), wide selection of geo-demographics & ethnic conditions, low NIS rate, clean; CHAID 22

Tree data mining for prospective leads; customer profiling/segmentation; data cleansing/merge/purge; Canada Post approved address verification/correction; list matching, telephone appending; trade area analysis/location planning/site selection; geo-demographic information appending; digital mapping.

TARGEO

394 Orenda Rd E Brampton, ON L6T 1G9 p: 905-799-5920 f: 905-799-5921 e: mcculloughg@transcontinental.ca www.targeo.ca Contact: Geoff McCullough, General Manager Unaddressed Mail Management, Alternative Mail Services, Coupons, Sampling, Coop Mail, Flyer Issuer, Targeting Thru Data Mining, Segmentation, Analytics, Data Warehouse, GIS, Geodemographics, Location Intelligence , Data Management, Entry, Merge-Purge Enhancement, Appending of Data, Geographics, etc, DM Printing Specialist (Flyers, Catalogues, etc

Envelopes & Dimensional Mail Products BEL-FAST ENVELOPES INC. 7528 Cote de Liesse St. Laurent, QC H4T 1E7 p: 1-888-340-4446 x33 f: 514-340-1777 e: murrayh@bel-fast.com www.bel-fast.com Contact: Murray Horner

COVER-ALL COMPUTER SERVICES CORP

1170 Birchmount Rd Toronto, ON M1P 5E3 p: 416-354-4210 f: 416-752-8239 e: jleonard@cover-all.ca www.cover-all.ca Contact: John Leonard, VP Sales & Marketing Cover-All helps clients communicate with their customers and prospects better through data analysis, segmentation, exceptional quality variable imaging in a variety of standard and unique formats, and superior mailing and fulfillment services.

IMAGEWORKS PRINT & PREPRESS

100 West Beaver Creek Rd., Unit 21 Richmond Hill, ON L4B 1H4 p: 905-709-3518 f: 905-709-2325 e: anthonyhome@digitaloutput.ca www.digitaloutput.ca Contact: Anthony Orsi Please checkout our website at http:// www.digitaloutput.ca You can get pricing on common items, as well as order online. Some items are discounted up to 50% so please take advantage!

ROYAL ENVELOPE LIMITED

111 Jacob Keffer Park Way Concord, ON L4K 4V1 p: 905-879-0000 f: 905-879-0156 e: lou.tucci@royalenvelope.com www.royalenvelope.com Contact: Lou Tucci, Vice President

SUPREMEX INC

400 Humberline Dr Etobicoke, ON M9W 5T3 p: 416-848-9019 f: 416-848-8388 e: sales@supremex.ca www.supremex.com Contact: Daron Rosenbusch, Marketing Manager

Flyers/Coupons/Coop Mailing/Inserts CUSTOMERLINK MARKETING

4950 Yonge Street, Suite 2200 Toronto, ON M2N 6K1 p: 416-221-5055 f: 416-449-1470 www.customerlink-mis.com Since 1993 CustomerLink professionals have helped hundreds of clients in North America double and triple advertising response rates and return on investment. We achieve these results through a customized analysis of the composition, behaviour and media preferences of our clientsí most valuable customers and then draw on the countries largest proprietary database of over five billion media driven transactions to estimate the performance of a variety of advertising methods. Continuously improving performance has allowed us to expand beyond flyers and catalogues to market analysis, real estate location selection, direct mail, online advertising and mixed DM Industry Sourcebook 2013

Direct Marketing


Flyers/Coupons/Coop Mailing/Inserts • Fundraising & Not-For-Profit Agencies media allocation planning. Using client data streams we create living databases which allow us to generate predictive response models, meet sales growth and measure a broad range of media offerings and one-to-one communication on both sides of the border.

DATA DIRECT GROUP INC.

75 Superior Blvd Mississauga, ON L5T 2X9 p: 905-564-0150 f: 905-564-6621 e: Debbie@datadirect.ca www.datadirect.ca Contact: Debbie Major Proudly Canadian owned and operated - Data Direct Group Inc. is fast becoming one of the largest and most diversified service providers in the industry. Now with the onsite digital and offset printing capabilities we continue our long tradition of excellent customer service, accurate work and competitive pricing. Data Direct welcomes clients from all types of businesses with any size of project. From Design to Printing to Processing and even Fulfillment - find out how Data Direct can partner with you to ensure your success!

FLYERMAIL

706 Milford Dr Kingston, ON K7M 6B4 p: 613-634-6300 e: geoffjosey@flyermail.ca www.flyermail.ca Contact: Geoff Josey, President

ICOM, A DIVISION OF EPSILON

41 Metropolitan Rd Toronto, ON M1R 2T5 p: 416-297-7887 f: 416-297-1341 e: tony.rizzuto@epsilon.com www.epsilontargeting.com Contact: Tony Rizzuto, Senior Director Direct Response ICOM, a division of Epsilon Targeting Is a full service provider of consumer data, targeted lists, segmentation solutions and analytical services for direct response sectors including financial services, non-profit, automotive and publishing In addition to consumer packaged goods, pharmaceutical and market research. Recognized as a leader in household based 1:1 targeted marketing solutions designed to enhance integrated marketing Initiatives and drive return on Investment. ICOM is proprietary owner of Canadaís largest permission based offline and online marketing database TargetSourceTM. Direct Marketing

DM Industry Sourcebook 2013

BLAKELY & ASSOCIATES

IMAGEWORKS PRINT & PREPRESS

21-100 West Beaver Creek Rd. Richmond Hill, ON L4B 1H4 p: 905-709-3518 f: 905-709-2325 e: anthonyhome@digitaloutput.ca www.digitaloutput.ca Contact: Anthony Orsi, Manager Please checkout our website at http://www. digitaloutput.ca You can get pricing on common items, as well as order online. Some items are discounted up to 50% so please take advantage!

TARGEO

394 Orenda Rd E Brampton, ON L6T 1G9 p: 905-799-5920 f: 905-799-5921 e: mcculloughg@transcontinental.ca www.targeo.ca Contact: Geoff McCullough, General Manager Unaddressed Mail Management, Alternative Mail Services, Coupons, Sampling, Coop Mail, Flyer Issuer, Targeting Thru Data Mining, Segmentation, Analytics, Data Warehouse, GIS, Geodemographics, Location Intelligence , Data Management, Entry, Merge-Purge Enhancement, Appending of Data, Geographics, etc, DM Printing Specialist (Flyers, Catalogues, etc

Fundraising & Not-For-Profit Agencies ALLEGRO BROKERAGE SERVICES INC.

8-518 Francois V Mailhot St. Boucherville, QC J4B 0H1 p: 514-574-4537 e: shiggins@allegrodirect.com www.allegrodirect.com Contact: Susan Higgins, General Manager Susan Higgins and Allegro Direct offer personalised bilingual services for list brokerage, list management and list trades. Since 1996 we have managed severall large lists and databases such as : TVA Publications French magazines, including titles such as TV Hebdo, Clin DíOeil, Les Idées de ma maison, Chez-Soi, Le Lundi.

1-41 Industrial Parkway South Aurora, ON L4G 3Y5 p: 905-727-6188 f: 905-727-1589 e: pblakely@blakelyassociates.com www.blakelyassociates.com Contact: Peter Blakely, President

COVER-ALL COMPUTER SERVICES CORP 1170 Birchmount Rd Toronto, ON M1P 5E3 p: 416-354-4210 f: 416-752-8239 e: jleonard@cover-all.ca www.cover-all.ca Contact: John Leonard, VP Sales & Marketing Cover-All helps clients communicate with their customers and prospects better through data analysis, segmentation, exceptional quality variable imaging in a variety of standard and unique formats, and superior mailing and fulfillment services.

DONER CANADA

90 Eglinton Avenue East 8th Floor Toronto, ON M4P 3A5 Contact Patrick Gladney, Senior Vice President, Account Director

DONNEE GROUP, THE

148C Borden Street Toronto, ON M5S 2N3 p: 416-532-1213 f: 416-533-1213 e: angiem@thedonneegroup.com www.thedonneegroup.com Contact: Angie Mackie, Partner

FLA GROUP, THE

620-265 Carling Ave Ottawa, ON K1S 2E1 p: 613-232-9113 f: 613-232-3979 e: fgreen@theflagroupinc.com www.theflagroup.com Contact: Fraser Green, Principal

INQUIRY MANAGEMENT SYSTEMS LTD.

55 Horner Ave, Unit 1 Toronto, ON M8Z 4X6 p: 416-620-1965 f: 416-620-9790 e: patrick@ims.ca www.ims.ca Contact: Patrick Durbano, Director, Business Development From caging and banking to receipting and reporting; we handle your entire donation processing needs. We accept credit 23


Fundraising & Not-For-Profit Agencies • Fulfillment / Shipping / Processing. card and direct debits, set-up monthly programs and process online and mobile donations. You receive real-time access to your database through our secured online MINERVA data centre and can synchronize with any fundraising system.

KEN WYMAN & ASSOCIATES

BASSETT DIRECT

64 Lamb Ave Toronto, ON M4J 4M3 p: 416-362-2926 f: 416-352-5470 e: keywyman@compuserve.com Contact: Ken Wyman, President

91 Granton Dr. Richmond Hill, ON L4B 2N5 p: 905-882-4740 f: 905-882-8905 e: richb@bassettdirect.ca www.bassettdirect.ca Contact: Rich Bassett, President

KETCHUM CANADA INC.

COVER-ALL COMPUTER SERVICES CORP

508-214 King St W Toronto, ON M5H 3S6 Contact Karen Willson, Senior Vice President

TCP INTEGRATED MARKETING

304-515 Consumers Road Toronto, ON M2J 4Z2 p: 416-493-0333 x224 / f: 416-493-2888 e: ataylor@tcpdirect.com www.tcpdirect.com Contact: Allison Taylor, President CREATE, IMPLEMENT AND MEASURE We at TCP are an easy-going, down to earth bunch who are also are very good at what we do. We believe that what is good for our client is ultimately good for us. Thatís why we always put our clientsí interests first, itís part of our integrity. Our success is based on the ability to clearly create, implement and measure our client s strategic and marketing objectives and most importantly, we believe in accountability. Our job is to help grow our clientsí business by building, broadening and deepening a strong relationship between their brand and their existing and prospective customers.

Fulfillment/Shipping/ Processing ADDRESS-ALL MAILING SERVICES LTD 1048 Ronsa Crt Mississauga, ON L4W 3Y4 p: 905-625-5137 / f: 905-625-8619 e: gpakula@addressall.com www.addressall.com Contact: Greg Pakula, Vice President

24

1170 Birchmount Rd Toronto, ON M1P 5E3 p: 416-354-4210 f: 416-752-8239 e: jleonard@cover-all.ca www.cover-all.ca Contact: John Leonard, VP Sales & Marketing Cover-All helps clients communicate with their customers and prospects better through data analysis, segmentation, exceptional quality variable imaging in a variety of standard and unique formats, and superior mailing and fulfillment services.

DATA DIRECT GROUP INC.

75 Superior Blvd Mississauga, ON L5T 2X9 p: 905-564-0150 f: 905-564-6621 e: Debbie@datadirect.ca www.datadirect.ca Contact: Debbie Major Proudly Canadian owned and operated - Data Direct Group Inc. is fast becoming one of the largest and most diversified service providers in the industry. Now with the onsite digital and offset printing capabilities we continue our long tradition of excellent customer service, accurate work and competitive pricing. Data Direct welcomes clients from all types of businesses with any size of project. From Design to Printing to Processing and even Fulfillment - find out how Data Direct can partner with you to ensure your success!

DELIVERY NET

1350 Rodick Rd Markham, ON L3R 5X4 p: 1-877-261-1107 f: 905-944-6402 e: kenk@deliverynet.ca www.deliverynet.ca Contact: Ken Kavanagh

Delivery Net has over 15 years of experience providing distribution services for mail, parcels and logistics. As the largest private International mailing company in Canada we offer exceptional service and cost savings for your International mail. Our service offering also includes Canadian parcel delivery, parcel returns management and zone skipping services.

DGN MARKETING SERVICES LTD.

1633 Meyerside Dr Mississauga, ON L5T 1B9 p: 905-670-4070 f: 905-670-5777 e: sales@dgn-marketing.com www.dgn-marketing.com Contact: Neil Phillips, President DGN is an ISO-registered and GMP-certified leader in the logistics management & promotional incentive marketing industry. We offer a total and comprehensive solution to the challenges faced in sourcing, procuring, co-packing and distributing marketing materials & packaged goods across North America, with on-site custom digital printing and offset print capabilities.

FSA GROUP, THE - A division of the DATA Group of Companies

1351 Rodick Rd Markham, ON L3R 5K4 p: 905-513-6003 f: 905-513-6001 Contact: Jennifer Leedy, Direct Marketing Sales Director e: jleedy@datagroup.ca www.thefsagroup.com The FSA Group can assemble custom orders, pick and pack product or literature, combine with invoices/ statements and select the best distribution methods to get your products out to your customers. For ongoing Fulfillment Programs to get materials out to your branches, retail outlets and dealers, The FSA Group builds custom online ordering sites where your front line staff can order Head Office ñ approved collateral material, customize it for their local market and print only what they need when they need it.

FRONTIER DISTRIBUTING

PO Box 1051 Stn Main Fort Erie, ON L2A 6C7 p: 905-871-3358 f: 905-871-9715 e: john@frontdist.com www.frontdist.com Contact: John Hamilton, President

DM Industry Sourcebook 2013

Direct Marketing


Fulfillment • GIS / Geodemographics / Location Intelligence • Incentives / Rewards / Gift Cards Reward Cards; Mobile Services; Print & Web; Lettershop; Direct and Bulk Mail Services; Call Centre Services; Warehousing, Kitting & Fulfillment Services.

HELICOPTER GROUP, THE

200 West Beaver Creek Rd Richmond Hill, ON L4B 1B4 p: 905-731-2440 f: 905-731-4070 e: gd227@thehelicoptergroup.com www.thehelicoptergroup.com Contact: Gary Dubenofsky, VP, Sales

KEYCONTACT

555 Admiral Dr London, ON N5V 4L6 p: 519-452-3000 f: 519-453-8652 e: sales@keycontact.com www.keycontact.com Contact: Wanda McKay, President

RDP FULFILLMENT

1725 McPherson Court Pickering, ON L1W 3H9 p: 905-837-9394 f: 905-837-9657 e: robert_pinheiro@rdp1.com www.rdp1.com Contact: Robert Pinheiro, President

The Hunt Group l The Rebate Company

5875 Whittle Rd. Mississauga, ON L4Z 2H4 p: (800) 365-4844 f: (905) 890-7844 e: Sales@HuntMarketingServices.com www.HuntMarketingServices.com Contact: Dave Hunt, President ext. 227 TheHuntGroup (THG) is a Consumer Engagement company which offers a wide range of marketing support services across the breadth of consumerís interaction with your brand, from driving traffic to retail; to making purchase incentive offers a more rewarding experience to exceptional fulfillment performance...and everything we do is based on Best Practice processes. We provide complete ëin the boxí services, from concept and design to full turn-key solutions. Our mobile, instant online reward & fulfillment services are supported by online, real-time reporting - and everything we do is based on Best Practice process. SERVICES OFFERED: Online & Mail-In Rebate and Reward Management; Gift Cards from leading Canadian Retailers & Customizable Pre-Paid MasterCard®, Visa® & American Express® Direct Marketing

DM Industry Sourcebook 2013

GIS/Geodemographics/ Location Intelligence CUSTOMERLINK MARKETING

4950 Yonge Street, Suite 2200 Toronto, ON M2N 6K1 p: 416-221-5055 / f: 416-449-1470 www.customerlink-mis.com Since 1993 CustomerLink professionals have helped hundreds of clients in North America double and triple advertising response rates and return on investment. We achieve these results through a customized analysis of the composition, behaviour and media preferences of our clientsí most valuable customers and then draw on the countries largest proprietary database of over five billion media driven transactions to estimate the performance of a variety of advertising methods. Continuously improving performance has allowed us to expand beyond flyers and catalogues to market analysis, real estate location selection, direct mail, online advertising and mixed media allocation planning. Using client data streams we create living databases which allow us to generate predictive response models, meet sales growth and measure a broad range of media offerings and one-toone communication on both sides of the border.

FSA DATALYTICS

1351 Rodick Rd Markham, ON L3R 5K4 p: 905-513-5043 f: 905-513-6001 e: jacobc@fsadatalytics.com www.fsadatalytics.com Contact: Jacob Ciesielski, Partner At FSA Datalytics we offer full integration with our Database Applications to our GIS services. We are able to relay customer and prospect centric data on to maps for Trade Area, Drive Time and Distance Decay Analysis. Coupled with the relationships we enjoy with various socio-demographic analytical vendors we can deliver unique customer segments for targeting.

GEOMARKETING SOLUTIONS GROUP 831Millwodd Road Toronto, ON M4G 1W5 p:416-429-0400

f: 416-424-3173 e: wvandal@geomarketingsolutions.com Contact: Warren Vandal, President We are a business geographic company providing retail spatial analysis and mapping services, demographic data products, reports and systems. Customized Profiling & Segmentation. Geographic Target Markting Strategies, Retail Site Selection and Trade Area Analysis.

SM RESEARCH

301-327 Renfrew Dr Markham, ON L3R 9S8 p: 905-474-5271 f: 905-474-5293 e: jenniferscott@smres.com www.smres.com Contact: Jennifer Scott, Director, Client Services SM Research offers residential/business/ specialty lists (NA/Europe), wide selection of geo-demographics & ethnic conditions, low NIS rate, clean; CHAID Tree data mining for prospective leads; customer profiling/ segmentation; data cleansing/merge/ purge; Canada Post approved address verification/correction; list matching, telephone appending; trade area analysis/ location planning/site selection; geodemographic information appending; digital mapping.

TARGEO

394 Orenda Rd E Brampton, ON L6T 1G9 p: 905-799-5920 f: 905-799-5921 e: mcculloughg@transcontinental.ca www.targeo.ca Contact: Geoff McCullough, General Manager Unaddressed Mail Management, Alternative Mail Services, Coupons, Sampling, Coop Mail, Flyer Issuer, Targeting Thru Data Mining, Segmentation, Analytics, Data Warehouse, GIS, Geodemographics, Location Intelligence , Data Management, Entry, Merge-Purge Enhancement, Appending of Data, Geographics, etc, DM Printing Specialist (Flyers, Catalogues, etc

Incentives/Rewards/ Gift Cards AIMIA

2845 Matheson Blvd. E Mississauga, ON L4W 5K2 p: 905-214-8419 f: 905-214-8693 25


Incentives / Rewards / Gift Cards e: Gordon.Ross@aimia.com www.aimia.ca Contact: Gordon Ross, VP Business Development Aimia’s Proprietary Loyalty Service now incorporates Carlson Marketing’s global loyalty marketing services and builds on the company’s heritage by leveraging its global footprint to deploy our full suite of loyalty management services to manage hundreds of the world’s largest and most successful customer and business loyalty initiatives. We deliver our loyalty expertise across all vertical industries, geographies and channels for both consumer and business-to-business brands. As leading innovators in digital, mobile and social media marketing, we deliver leading-edge loyalty solutions for our clients. And help you get closer to your best customers, employees and channel partners.

AKRAN MARKETING

2000 Thurston Drive, Ste. 12 Ottawa, ON K1G 4K7 p: 613-739-4000 f: 613-739-4444 e: raman@akranmarketing.com www.akranmarketing.com Contact: Raman Agarwal

AMERICAN EXPRESS INCENTIVE SERVICES 2000 Argentia Rd, Plaza 2, #1 Mississauga, ON L5N 1V8 f: 905-819-4490 e: stevi.hanson@aeis.com Contact Alison Easter, VP Business Development, Canada

CANADIAN TIRE GIFT CARDS

2180 Yonge St, 14th Fl N Toronto, ON M4P 2V8 p: 800-529-7092 f: 416-932-6991 e: giftcard@cantire.com www.ctgiftcard.com Contact: Sandra Gabriel, Gift Card Analyst

FRASER & HOYT

107-1505 Barrington St Halifax, NS B3J 3K5 p: 902-421-1113 f: 902-425-3756 e: jkeating@fraserhoyt.com Contact Jamie Keating, GM, Incentives

FSA GROUP, THE - A division of the DATA Group of Companies 1351 Rodick Rd Markham, ON L3R 5K4 p: 905-513-6003 26

f: 905-513-6001 Contact: Jennifer Leedy, Direct Marketing Sales Director e: jleedy@datagroup.ca www.thefsagroup.com The FSA Group can help execute your loyalty marketing initiatives with a variety of services that will maintain and influence profitable customer behaviour. We produce targeted variable colour marketing pieces that are relevant to customer lifestyles and purchase behaviour. From gift card production ñ high quality imaging and encoding - to gift card fulfilment we can do it all right on site.

The Gift Card Group.com

5875 Whittle Rd. Mississauga, ON L4Z 2H4 p: (800) 365-4844 f: (905) 890-7844 e: Sales@TheGiftCardGroup.com www.TheGiftCardGroup.com Contact: Dave Hunt, President ext. 227 TheGiftCardGroup.com is uniquely positioned to service the corporate market, as our extensive inventory of GUARANTEED In-Stock gift cards from category-leading retailers are not activated until they are ordered and shipped. This approach eliminates the need for an upfront capital expenditure normally associated with gift card programs, as the exceptionally fast turn-around enables clients to order gift cards ëon-demandí, when they need them. We offer customized packaging for the card, as well as on-demand printing, which enables co-branded and full customization on select retail gift cards. PRODUCT& SERVICES: On-demand, inventoried gift cards from leading Canadian retailers (including Best Buy®, Cineplex Entertainment®, Canadian Tire, The Home Depot, Winners®, Esso®, Shoppers Drug Mart® and many more), services and experience providers, as well as customizable Pre-Paid MasterCard®, Visa® & American Express® Reward Cards. We offer customized packaging for the card, as well as on-demand printing, which enables co-branded and full customization on select retail gift cards.

TheHuntGroup (THG) is a Consumer Engagement company which offers a wide range of marketing support services across the breadth of consumerís interaction with your brand, from driving traffic to retail; to making purchase incentive offers a more rewarding experience to exceptional fulfillment performance...and everything we do is based on Best Practice processes. We provide complete ëin the boxí services, from concept and design to full turn-key solutions. Our mobile, instant online reward & fulfillment services are supported by online, real-time reporting - and everything we do is based on Best Practice process. SERVICES OFFERED: Online & Mail-In Rebate and Reward Management; Gift Cards from leading Canadian Retailers & Customizable Pre-Paid MasterCard®, Visa® & American Express® Reward Cards; Mobile Services; Print & Web; Lettershop; Direct and Bulk Mail Services; Call Centre Services; Warehousing, Kitting & Fulfillment Services.

PENTAGON GRAPHICS

8500 Henri Bourassa West Montreal, QC H4S 1P4 p: 514-339-5995 f: 514-339-5318 e: davidl@pentagon.ca www.pentagon.ca Contact: Harey Caron, Vice President

PREFERRED ONE

60 St. Clair Ave E, 5th Fl Toronto, ON M4T 1N5 p: 416-863-0302 f: 416-863-5120 Contact: Jerry Rotondaro, President

The Hunt Group l The Rebate Company 5875 Whittle Rd. Mississauga, ON L4Z 2H4 p: (800) 365-4844 f: (905) 890-7844 e: Sales@HuntMarketingServices.com www.HuntMarketingServices.com Contact: Dave Hunt, President ext. 227 Director, Business Development, ext. 233

DM Industry Sourcebook 2013

Direct Marketing


Database List Brokerage Marketing/Loyalty • List ManagerMarketing / Owner / Compiler Specialist

List Brokerage ALLEGRO BROKERAGE SERVICES INC.

8-518 Francois V Mailhot St. Boucherville, QC J4B 0H1 p: 514-574-4537 e: shiggins@allegrodirect.com www.allegrodirect.com Contact: Susan Higgins, General Manager Susan Higgins and Allegro Direct offer personalised bilingual services for list brokerage, list management and list trades. Since 1996 we have managed severall large lists and databases such as : TVA Publications French magazines, including titles such as TV Hebdo, Clin DíOeil, Les Idées de ma maison, Chez-Soi, Le Lundi.

FIXED ADDRESS MARKETING

136 Pinnacle Trail Aurora, ON L4G 7G7 p: 905-750-0029 f: 905-750-0030 e: dockeray@fixedaddressmarketing.com www.fixedaddressmarketing.com Contact: Tara Dockeray, President Fixed Address Marketing; List Broker/ Management Company for 13 million records, Insert Media; producer of great social media content for small businesses. Creative, print, production, lettershop, data processing. Full service advertising agency geared for the changing demands of online advertising.

LEON HENRY INC

200 North Central Avenue Hartsdale, NY 10530 p: 914-285-3456 f: 914-285-3450 e: lh@leonhenryinc.com www.leonhenryinc.com Contact: Gail Henry, Executive VP

SM RESEARCH

301-327 Renfrew Dr Markham, ON L3R 9S8 p: 905-474-5271 f: 905-474-5293 e: jenniferscott@smres.com www.smres.com Contact: Jennifer Scott, Director, Client Services SM Research offers residential/business/ specialty lists (NA/Europe), wide selection of geo-demographics & ethnic conditions, low NIS rate, clean; CHAID Tree data mining for prospective leads; customer profiling/ segmentation; data cleansing/merge/ purge; Canada Post approved address verification/correction; list matching, Direct Marketing

DM Industry Sourcebook 2013

telephone appending; trade area analysis/ location planning/site selection; geodemographic information appending; digital mapping.

List Manager/Owner/ Complier DIRECT MARKETING 302-137 Main St N Toronto, ON M8Z 0B5 f: 905-201-6601 e: steve@dmn.ca

sectors including financial services, non-profit, automotive and publishing In addition to consumer packaged goods, pharmaceutical and market research. Recognized as a leader in household based 1:1 targeted marketing solutions designed to enhance integrated marketing Initiatives and drive return on Investment. ICOM is proprietary owner of Canadaís largest permission based offline and online marketing database TargetSourceTM.

INFOCANADA

136 Pinnacle Trail Aurora, ON L4G 7G7 p: 905-750-0029 f: 905-750-0030 e: dockeray@fixedaddressmarketing.com www.fixedaddressmarketing.com Contact: Tara Dockeray, President Fixed Address Marketing; List Broker/ Management Company for 13 million records, Insert Media; producer of great social media content for small businesses. Creative, print, production, lettershop, data processing. Full service advertising agency geared for the changing demands of online advertising.

104-1290 Central Parkway W Mississauga, ON L5C 4R3 p: 905-803-7170 e: dan.cadieux@infocanada.ca www.infocanada.ca Contact: Dan Cadieux, President InfoCanada, an Infogroup company is a leading provider of business and consumer information, database marketing and data processing services. We arm companies with the necessary tools to grow their business. Our compiled in-house database of 1.5 million Canadian businesses and 12 million Canadian consumers sets the industry standard In fact, our data powers the top 5 Internet search engines and 90% of in-vehicle navigation systems in North America. Along with our data-driven solutions including lists, data hygiene and data append solutions, our email marketing services and social media analytics will help businesses enter new markets and grow in existing markets all while building stronger customer relationships.

GLOBAL ADDRESSES INC

JS DIRECT ADDRESS LTD

DUN & BRADSTREET CANADA

5770 Hurontario St Mississauga, ON L5R 3G5 p: 905-568-6670 e: barryk@dnb.com Contact Kevin Barry, Marketing Manager

FIXED ADDRESS MARKETING

607-1425 6th Ave W Vancouver, BC V6H 4G5 p: 604-734-7000 f: 604-734-7020 e: mcremer@globaladdresses.ca www.globaladdresses.ca Contact: Marc Cremer, President

ICOM, A DIVISION OF EPSILON

41 Metropolitan Rd Toronto, ON M1R 2T5 p: 416-297-7887 f: 416-297-1341 e: tony.rizzuto@epsilon.com www.epsilontargeting.com Contact: Tony Rizzuto, Senior Director Direct Response ICOM, a division of Epsilon Targeting Is a full service provider of consumer data, targeted lists, segmentation solutions and analytical services for direct response

203-1429 Dominion St North Vancouver, BC V7J 1B4 p: 604-987-1282 f: 604-987-1283 e: mrlist@jsdirect.com Contact Jim Slight, President

MACROMARK INC

185 Route 312, Suite 303 Brewster, NY 10509 p: 845-230-6300 f: 845-278-0650 e: info@macromark.com www.macromark.com Contact: Dave Klein, President & CEO

PROFILE CANADA

2085 Hurontario St., Ste. 208 Mississauga, ON L5A 4G1 p: 905-290-1818 f: 905-290-1760 27


List Manager Database / OwnerMarketing/Loyalty / Compiler • Mail Prep/Mail Marketing Processing SpecialistEquipment e: rdonnelly@nexport.com www.profilecanada.com Contact: Russ Donnelly, VP, Advertising Sales

PROSPECTS INFLUENTIAL INC

#2508-198 Aquarius Mews Vancouver, BC V6Z 2Y4 p: 800-352-2282 / f: 604-944-3217 e: greg@pilists.com Contact Greg Rubin, Vice President

SCOTT’S DIRECTORIES

80 Valleybrook Drive Toronto, ON M3B 2S9 p: 416-510-6817 / f: 416-510-6870 e: sales@scottsdirectories.com www.scottsinfo.com Contact: Rabiya Shaikh, List Rental/Email Broadcast Manager

TORONTO BOARD OF TRADE

1 First Canadian Place, PO Box 60 Toronto, ON M5X 1C1 p: 416-862-4358 e: publications@bot.com / www.bot.com Contact: Kevin Nielsen, Manager, Special Publications ExecuLeads List. Contact over 15,000

Senior Executives in 5,000 of the largest organizations across the Toronto region. Use this valuable list to source qualified leads, develop targeted business strategies, conduct market research and execute effective direct marketing campaigns. With 100% company verification by mail or telephone, ExecuLeads Toronto is a rich source of business intelligence used profitably by a wide range of clients for over 15 years. Order ExecuLeads Toronto for as little as $999 and receive your data immediately!

WEST LIST

500 Richmond St W, PH16 Toronto, ON M5V 3N4 p: 416-560-2370 f: 416-535-1279 e: info@westlists.com www.westlists.com Contact: Troy Weston, VP Business Development

WHITSED INFORMATION SERVICES INC. 400 Walmer Road Suite 729 Toronto, ON M5P 2X7 p: 416-515-8574

e: sales@whitsed-info.com www.whitsed-info.com Contact: Michael Shapiro, President

Mail Prep/Mail Processing Equipment Bell and Howell Canada Ltd.

ld: 800-889-6245 xt 2021 p: 647-477-4455 e: wayne.quesnelle@bhemail.com www. bellhowell.ca Contact: Wayne Quesnelle, Executive Director, Sales Bell and Howell have been in the business of solving mail processing and print finish challenges in Canada for well over 50 years. We deliver a full line of production mail equipment, including our Ascender, Producer and Forerunner inserting systems. Our new IQ Software Solutions provide a full breadth of production management tools to suit your ADF environment. The Bell and Howell JETVision line of Quality inspection products is unsurpassed in the industry.

12 Million+ At Scott’s Directories, we don’t just help you find and reach your target audience. We offer affordable, efficient and effective ways to engage and build your customer base. CONTACT LISTS – Improve your reach. Select from over 12 million executive contacts across North America.

Solutions@ScottsDirectories.com

EMAIL MARKETING – We’ll help compile your list, design your email, send your campaign, and track how your audience responded. DATABASE SOLUTIONS – Improve the depth and accuracy of your database with our Data Append, Reverse Append, Data Hygiene, Data Management, and other services. INTEGRATED MARKETING SOLUTIONS – Fax Broadcasting Video Services | Custom Publishing | and more...

Ref: SMSL13A

28

DM Industry Sourcebook 2013

Direct Marketing


Mail Prep / MailDatabase Processing Marketing/Loyalty Equipment • Mailing Marketing House /Specialist Lettershop / Full Service We also sell and service the full line of Buskro (TM) ink Jet solutions and Duplo ( tm) finishing products. We back up all our sales with a coast-to-coast team of factory trained technicians. Call us today. We look forward to helping you build your business.

CANADIAN MAILING MACHINES

3115 Sartelon Saint Laurent, QC H4R 1E7 p: 514-744-9351 f: 514-744-0816 e: info@epc-cmm.com www.epc-cmm.com Contact: Fred DeCivita Specialize in rebuilding of Bell & Howell inserters. We sell replacement parts for: & H, Bowe, MBO, BAUM, PROFOLD, GBR, Pitney Streamfeeder, Kirk Rudy, Cheshire. We buy used equipment.

technology, we deliver RESULTS. Our focus is on delivering superior value by focusing on your business needs. With solutions for incoming mail, document folding and inserting, parcel shipping and outgoing mail, we want to be your partner of choice and help you implement the best solutions for your business. Contact us today and weíll gladly offer you a complimentary mail audit.

Mailing House/ Lettershop/Full Service ANDREWS MAILING SERVICE

INSOURCE CORP

4-226 Industrial Pky N Aurora, ON L4G 4C3 p: 416-798-7557 f: 416-798-4835 e: jcampbell@andrewsmailing.com Contact John Campbell, Director of Marketing & Sales

MAIL-O-MATIC

BASSETT DIRECT

85 Citizen Ct, Unit 6 Markham, ON L6G 1A8 p: 905-709-3344 f: 905-709-3345 e: tim@insourcecorp.ca www.insourcecorp.ca Contact: Tim Wakefield, President 7550 Lowland Dr Burnaby, BC V5J 5A4 p: 604-439-9668 f: 604-439-9609 e: info@mom.bc.ca www.mail-o-matic.com Contact: Rob Rendell

91 Granton Dr. Richmond Hill, ON L4B 2N5 p: 905-882-4740 f: 905-882-8905 e: richb@bassettdirect.ca www.bassettdirect.ca Contact: Rich Bassett, President

BRADFORD DIRECT INC.

NEOPOST CANADA

150 Steelcase Rd. W Markham, ON L3R 3J9 p: 905-475-3722 f: 905-475-7699 e: e.collins@neopost.com www.neopost.ca Contact: Edward Collins, Vice President, Direct Sales Neopost is the European leader in mailroom equipment. With our teams in major urban centres throughout Canada and our Canadian-based Customer Care centre, weíre there when you need us to keep your mail moving. We strongly believe that mail can help our customers make a difference for their business. That is why we deliver more than products or Direct Marketing

DM Industry Sourcebook 2013

990 Roselawn Avenue Toronto, ON M6B 1C1 p: 416-789-7411 f: 416-785-7514 e: we.hurry@bradforddirect.com www.bradforddirect.com Contact: Sharon MacPherson, Director, Customer Service From unequalled data know-how to responsive customer service, Bradfordís primary focus is to have your mail program completed as efficiently as possible and out ON TIME! As well as standard and customized data preparation, Bradford provides laser imaging services for envelopes and sheets up to 11 x 17 duplex, including non-standard stock. Try our 8 ½ ì x 14 ½ ì format for the same price as an 8 ½ ì x 11 sheet! Bar codes, OCR, MICR fonts, all are available services at Bradford. Our lettershop department provides optimal

matching systems for multi-personalized mailings including our unique automoated Video Match system that uses tiny, inconspicuous dots to ensure a 100% match rate. We provide services to the countryís largest and most experienced mailers. Give us a try and find out why!

CDS GLOBAL

2930 - 14th Avenue Markham, ON L3R 5Z8 p: 905-946-0400, f: 905-946-0410 e: pdurbano@cdsglobal.ca www.cdsglobal.ca Contact: Patrick Durbano, Director of Business Development CDS Global is a technology-driven company providing customer information and data management solutions to the worldís leading publishers, direct marketing firms, financial institutions, nonprofits, municipalities, utilities and product manufacturers who continue to build their businesses using our wide range of direct-to-consumer and businessto-business solutions. We have a strong offering with an ongoing commitment to the digital future, extensive audience development experience, and a full line of services. CDS Global has locations in Markham, Ontario and Montreal, Quebec, as well as in the United States, Australia, and the United Kingdom. Learn more at www.cdsglobal.ca.

COMPLETE MAILING SERVICE

8 Dohme Ave Toronto, ON M4B 1Y8 p: 416-750-3222 / f: 416-755-8231 e: info@completemailing.com www.completemailing.com Contact: Mansfield David, Vice President Do you have a direct mail campaign that you need to send out in a hurry or a special project that has a unique requirement? If you need a mailing house or lettershop that provides personalized, prompt, efficient service, CMS delivers.

COVER-ALL COMPUTER SERVICES CORP 1170 Birchmount Rd Toronto, ON M1P 5E3 p: 416-354-4210 f: 416-752-8239 e: jleonard@cover-all.ca www.cover-all.ca Contact: John Leonard, VP Sales & Marketing Cover-All helps clients communicate with their customers and prospects better through data analysis, segmentation, exceptional quality variable imaging in a

29


MailingDirect HouseMarketing / Lettershop Agency / Full Service variety of standard and unique formats, and superior mailing and fulfillment services.

CREATIVE MAILING SOLUTIONS INC 770 Birchmount Rd, #26-27 Toronto, ON M1K 5H3 p: 416-421-2166 / f: 416-421-2188 e: info@cre8mail.com www.cre8mail.com Contact: Dan Cole, President

DATA DIRECT GROUP INC.

75 Superior Blvd Mississauga, ON L5T 2X9 p: 905-564-0150 f: 905-564-6621 e: Debbie@datadirect.ca www.datadirect.ca Contact: Debbie Major Proudly Canadian owned and operated - Data Direct Group Inc. is fast becoming one of the largest and most diversified service providers in the industry. Now with the onsite digital and offset printing capabilities we continue our long tradition of excellent customer service, accurate

work and competitive pricing. Data Direct welcomes clients from all types of businesses with any size of project. From Design to Printing to Processing and even Fulfillment - find out how Data Direct can partner with you to ensure your success!

DATA FOCUS

9195 Torbram Rd Brampton, ON L6S 6H2 p: 416-245-3987 / f: 416-245-2959 e: focus@dbf.com www.dbf.com Contact: Judy Weber, Sales Manager

DATACORE MAIL MANAGEMENT LTD 9040 Shaughnessy St Vancouver, BC V6P 6E5 p: 604- 87-5.85 / f: 604-.87-5.85 e: karly@datacore-resource.ca www.datacore-resource.ca Contact: Karly Black, General Manager

DATATECH SOFT INC.

29229 Canwood Street, Suite 110 Agoura, CA 91301-1503 p: 888-227-7221

Your complete, one-stop direct mail solution. Taking the direct, personal approach to all your mailing needs. CMS is an innovative force in the mailing business. We differentiate ourselves from other full-service direct mailing houses by being dedicated to building strong, close relationships with our customers. Let our personal touch help connect you with your clients, on time and on budget.

f: 818-707-9333 e: sales@datatech.ca www.smartsoftcanada.com Contact: Tom Zajac Datatech SmartSoft provides industryleading software for address verification, address correction and postal resorting for Canada and the US. The all-new frameworks Canada provides the fastest, most cutting-edge SERP recognized Address Accuracy and Postal Presorting product on the market today. With powerful data management tools built-in, and an innovative new interface, it offers unrivalled functionality, speed and ease-of-use. Plus, for a limited time, we guarantee to save you at least $200 off any SERP Recognized presortation software you currently subscribe to. If you are looking for US address correction and mailing software, we have you covered there too, with the CASS Certified AccuMail frameworks. Visit our website at www.smartsoftcanada. com for more information and to request your free product demos.

Complete Mailing Service 1-888-683-2501 416-755-7761 info@completemailing.com www.completemailing.com

3 Inkjet Envelopes or Direct Impression 3 Inserting: Automated & Manual 3 Addressed Admail & Publication Mail 3 Polybagging, Tubing, Hand Assembling & Kits 3 Mail Merge & Personalized Laser Printing 3 Address Verification/Correction & Postal Sortation 3 Data Entry & Database Management 3 Photocopying, Collating, Stapling, Folding & Printing 30

DM Industry Sourcebook 2013

Direct Marketing


MailingDirect HouseMarketing / Lettershop Agency / Full Service DELIVERY NET

1350 Rodick Rd Markham, ON L3R 5X4 p: 1-877-261-1107 f: 905-944-6402 e: kenk@deliverynet.ca www.deliverynet.ca Contact: Ken Kavanagh Delivery Net has over 15 years of experience providing distribution services for mail, parcels and logistics. As the largest private International mailing company in Canada we offer exceptional service and cost savings for your International mail. Our service offering also includes Canadian parcel delivery, parcel returns management and zone skipping services.

FSA GROUP, THE - A division of the DATA Group of Companies

1351 Rodick Rd Markham, ON L3R 5K4 p: 905-513-6003 f: 905-513-6001 Contact: Jennifer Leedy, Direct Marketing Sales Director e: jleedy@datagroup.ca www.thefsagroup.com The FSA Group can print and mail everything from advertising to critical documents. We have experienced letter setup programmers that can flow text, create complex variable tables and layout images. We have a variety of printers Ăą from the latest Digital Color Presses to high speed cut sheet/continuous printers. We can manage your offset print needs or provide you with Web to Print or Print on Demand services right on site.

HARRISON MAILING LIMITED

1-817 Brock Road Pickering, ON L1W 3L9 p: 905-420-1099 f: 905-420-4856 e: ssullivan@harrisonmailing.on.ca www.harrisonmailing.on.ca Contact: Stuart Sullivan, Director of Operations Full service mail house for Canadian and US mail. Full data services Cdn and US. We provide labelling, inkjetting, clip sealing, polybagging using biodegradable poly. Full lettershop services including lasering and insertion of envelopes up to 9 x 12. No mailing job is too big or too small. We pride ourselves on quality and competitive prices.

Direct Marketing

DM Industry Sourcebook 2013

POSTE DESTINATION

HELICOPTER GROUP, THE

200 West Beaver Creek Rd Richmond Hill, ON L4B 1B4 p: 905-731-2440 f: 905-731-4070 e: gd227@thehelicoptergroup.com www.thehelicoptergroup.com Contact: Gary Dubenofsky, VP, Sales

JONCAS POSTEXPERTS, INC.

7875 rte Transcanadienne Saint-Laurent, QC H4S 1L3 p: 514-333-7480 f: 514-332-6915 e: llandry@postexperts.com www.postexperts.com Contact: Kathy Sweeney, Direct Marketing Consulant

KIRK INTEGRATED MARKETING

110-11388 No. 5 Road Richmond, BC V7A 4E7 p: 604-279-8484 f: 604-279-8406 e: info@kirkmarketing.com www.kirkmailing.com Contact: Natalie Green, VP, Sales & Marketing

MAILENNIUM GROUP

275 Watline Avenue Mississauga, ON L4Z 1P3 p: 905-501-0773 f: 905-501-9961 e: office@mailenniumgroup.com www.mailenniumgroup.com Contact: Laura Artibello, President

MAILING INNOVATIONS

20-3397 American Dr Mississauga, ON L4V 1T8 p: 905-677-4441 f: 905-677-4480 e: jkemp@mailinv.com www.mailinv.com Contact: Jonathan Kemp, General Manager

4575 rue Hickmore St. Laurent, QC H4T 1S5 p: 514-934-4545 f: 514-934-5908 www.postedestination.com Contact: Chantal Cote, President

RP GRAPHICS GROUP

Total Print & DM Solutions 5990 Falbourne Street Mississauga, ON L5R 3S7 Contact: Claudio Castricone p: 905.507.8782 x 7735 e: claudio@rpgraphics.com RP Graphics Group is a fully integrated print service provider located in Mississauga, Ontario. Since our inception, our commitment to quality, service and innovation has strengthened our reputation and helped us grow into one of Canada’s Top 50 print suppliers. Through our dedicated staff of over 100 employees, operating out of a vertically integrated 60,000 square foot facility, we deliver innovative promotional print, large format digital, e-commerce and print-on-demand solutions to our served markets. Through some of the most advanced technology and equipment in our industry, we service a broad segment of the marketing community includeing retail, financial, automotive, consumer goods & services, distribution and advertising agencies. Visit www.rpgraphics.com to find out more about how the team at RP Graphics Group can help you leave a lasting impression.

SMART DM

324 Horner Ave, Unit A Toronto, ON M8W 1Z3 p: 416-354-4210 f: 416-461-9201 e: jleonard@smartdm.ca www.smartdm.ca Contact: John Leonard, VP, Sales & Marketing

SPRING GLOBAL MAIL

3198 Orlando Dr Mississauga, ON L4V 1R5 p: 905-405-8900 31


Management Consultant Direct Marketing (StrategyAgency / Privacy / Tactics / Etc) f: 905-678-9788 e: spring.cs.ca@springglobalmail.com www.springglobalmail.com Contact: John Rundle, National Sales Director Spring Global Mail, a joint venture company, was brought together in 2001 by two of the largest postal organizations in the world: Royal Mail (United Kingdom) and TNT Post (the Netherlands). As one of the largest independent cross border mail distribution companies, we help our customers reach their global customers with ease, reliability, and proven cost savings. Our knowledgeable consultants analyze your objectives and recommend standard and tailor-made solutions that enhance your ability to successfully reach international prospects and customers, no matter where they are. We do that by leveraging our network of over 70 contacts and postal suppliers to provide an international solution specifically designed to meet your mailing requirements. Contact us to locate a knowlegeable Spring Global Mail consultant nearest you.

TARGEO

394 Orenda Rd E Brampton, ON L6T 1G9 p: 905-799-5920 f: 905-799-5921 e: mcculloughg@transcontinental.ca www.targeo.ca Contact: Geoff McCullough, General Manager Unaddressed Mail Management, Alternative Mail Services, Coupons, Sampling, Coop Mail, Flyer Issuer, Targeting Thru Data Mining, Segmentation, Analytics, Data Warehouse, GIS, Geodemographics, Location Intelligence , Data Management, Entry, Merge-Purge Enhancement, Appending of Data, Geographics, etc, DM Printing Specialist (Flyers, Catalogues, etc)

WATT SOLUTIONS INC

40 Micro Crt London, ON N6E 2T5 p: 519-681-6776 f: 519-685-5695 e: info@wattsolutions.com www.wattsolutions.com Contact: Rob Milne, President

32

Management Consultant (Strategy/ Privacy/Tactics/Etc) AGENCYLINK

30 Ashgrove Place Toronto, ON M3B 2Z1 p: 647-435-1105 e: sheila@agencylink.ca www.agencylink.ca Contact: Sheila Corriveau, Partner

ALLEGRO BROKERAGE SERVICES INC.

8-518 Francois V Mailhot St. Boucherville, QC J4B 0H1 p: 514-574-4537 e: shiggins@allegrodirect.com www.allegrodirect.com Contact: Susan Higgins, General Manager Susan Higgins and Allegro Direct offer personalised bilingual services for list brokerage, list management and list trades. Since 1996 we have managed severall large lists and databases such as : TVA Publications French magazines, including titles such as TV Hebdo, Clin DíOeil, Les Idées de ma maison, Chez-Soi, Le Lundi.

BAGHEERA CONSULTING INC

151 Ronan Avenue Toronto, ON M4N 2Y2 p: 416-953-3770 e: bagheeraconsulting@rogers.com Contact Anne Claveau, Owner A corporation that is well connected in the Toronto market as well as the international market (Europe and US), my passion is business transformation with a particular focus on Customer Relationship Management and how to help organizations make the transition to becoming more customer-centric through the delivery of leading-edge and enhanced multi-channel marketing and servicing initiatives.

CUSTOMERLINK MARKETING

4950 Yonge Street, Suite 2200 Toronto, ON M2N 6K1 p: 416-221-5055 f: 416-449-1470 www.customerlink-mis.com Since 1993 CustomerLink professionals have helped hundreds of clients in North

America double and triple advertising response rates and return on investment. We achieve these results through a customized analysis of the composition, behaviour and media preferences of our clientsí most valuable customers and then draw on the countries largest proprietary database of over five billion media driven transactions to estimate the performance of a variety of advertising methods. Continuously improving performance has allowed us to expand beyond flyers and catalogues to market analysis, real estate location selection, direct mail, online advertising and mixed media allocation planning. Using client data streams we create living databases which allow us to generate predictive response models, meet sales growth and measure a broad range of media offerings and one-toone communication on both sides of the border.

CVM MARKETING INC.

403-1881 Yonge St Toronto, ON M4S 3C4 p: 416-487-8200 x222 e: colin.tener@cvmmkt.com www.cvmmkt.com Contact: Colin Tener, VP, Business Development Customer Value Management is the art and science of identifying which customers and prospects represent the greatest potential value to your organization and the executional skills needed to realize that potential. CVM Marketing combines strong analytical skills and solid database design and hosting capabilities with extensive marketing experience to ensure that your marketing programs achieve your objectives. Our clients span a range of industries across North America, with B2C and B2B applications in Banking, Insurance, Telecommunications, Retail, Automotive, Fundraising, Pharmaceutical, Publishing, and Software.

SPLICE SOFTWARE

220, 6125 - 11th Street SE Calgary, AB T2H 2L6 p: 403-648-9229 f: 403-720-5718 DM Industry Sourcebook 2013

Direct Marketing


Marketing Research / Polls / SurveysDirect • Payment Marketing Processing Agency • Premiums/Sales Promotion Services tracy@splicesoftware.com www.splicesoftware.com Contact: Tracy Bradley, Director Marketing & Client Care You’ve worked long and hard at customer acquisition - now what would you like your customers to do? At SPLICE we help our clients more actively engage with existing customers in order to achieve one or more of their desired business results. We make this possible through our Dialog Suite of Products and Services that allow you to create personalized communication strategies with human voice. Our Dialog Controller helps to manage your customer’s permissions and preferences to provide them with hypertargeted messages. Our Dialog Design, Builder and Director help you create and distribute messages that garner more response. And our Dialog Dashboard helps you to measure it all. SPLICE Data-Driven Dialogs - have a superior conversation with your customers.

SIRIUSDECISIONS CANADA INC

598 Muscadet Rosemere, QC J7A 4W8 p: 450-965-7391 f: 450-965-9314 www.siriusdecisions.com Contact: Richard Eldh, Managing Director, Co-Founder

Marketing Research/ Polls/Surveys KANTAR MEDIA

11 Madison Avenue, 12th Floor New York, NY 10010 p: 212-991-6115 f: 212-949-1963 h: 800-497-8450 e: maria.rivera@kantarmedia.com www.kantarmediana.com/Intelligence Contact: Maria Rivera, Account Services Interactive N.A. Comprehensive and timely online ad tracking services, tracking a growing list of 650 leading ad-supported Canadian websites covering thousands of brands in virtually all categoriesóeveryday.

Direct Marketing

DM Industry Sourcebook 2013

Payment Processing/ Credit/Order Systems CALEDON CARD SERVICES

11672 Trafalgar Rd PO Box 81 Stn Main Georgetown, ON L7G 4T1 p: 905-702-9909 f: 905-702-9907 e: don.dagenais@caledoncard.com Contact Don Dagenais, Principal

CHEXX INC.

595 Howe St, 4th FL Vancouver, BC V6C 2T5 p: 604-689-0366 f: 604-689-0313 e: peter@chexxinc.com www.chexxinc.com Contact: Peter Sampson, VP Business Development Refunds, Rebates, Incentives and Rewards: Harness the feel-good power of cash to enhance your business around the world. Sending payment by cheque or electronic payment in your payeeís home currency is not only easy, it makes good economic sense! Contact Peter Sampson to discuss you payout needs today.

PACNET SERVICES LTD

595 Howe St, 4th Fl Vancouver, BC V6C 2T5 p: 604-689-0518 f: 604-689-0313 e: info@pacnetservices.com www.pacnetservices.com Contact: Brendan Mahar, VP of Sales and Business Development PacNet is the leading provider of international payment processing services to the direct marketing industry. Companies can rely on PacNet for fast and affordable access to multi-currency cheque processing, credit card merchant accounts, ACH processing, international EFT, as well our cutting edge RAVEN gateway. Call to enquire about international payment processing today.

SIMPRO SOLUTIONS

100 Consilium Place, Suite 601 Toronto, ON M1H 3E3 p: 416-915-9571 f: 866-657-7169 e: info@simprosolutions.com www.simprosolutions.com Contact: Tony Nadra, President Simpro Solutions is a worldwide solutionsbased business process outsourcer (BPO) providing Call Centre and Back-Office services, including: 7/24 inbound Customer

Care, Outbound Telemarketing, Inbound Sales and Marketing, Data Entry & Help Desk Support. Simpro is a privately held company headquartered out of Toronto with over 2000 seats spanning across 8 centres in 5 countries including Mexico, India, Costa Rica, Ecuador & the Philippines. Using ISO and COPC compliant framework and PCI certified, Simpro serves a diverse portfolio of Fortune 500 customers with a focus on the telecommunications, financial services, retail and the utilities industries

VERSAPAY

510-1199 West Pender St Vancouver, BC V6E 2R1 p: 866-999-VPAY e: info@versapay.com Contact Patrick MacDonald, SVP

Premiums/Sales Promotion Services The Gift Card Group.com

5875 Whittle Rd. Mississauga, ON L4Z 2H4 p: (800) 365-4844 f: (905) 890-7844 e: Sales@TheGiftCardGroup.com www.TheGiftCardGroup.com Contact: Dave Hunt, President ext. 227 TheGiftCardGroup.com is uniquely positioned to service the corporate market, as our extensive inventory of GUARANTEED In-Stock gift cards from category-leading retailers are not activated until they are ordered and shipped. This approach eliminates the need for an upfront capital expenditure normally associated with gift card programs, as the exceptionally fast turn-around enables clients to order gift cards ëon-demandí, when they need them. We offer customized packaging for the card, as well as on-demand printing, which enables co-branded and full customization on select retail gift cards. PRODUCT& SERVICES: On-demand, inventoried gift cards from leading Canadian retailers (including Best Buy®, Cineplex Entertainment®, Cara®, Winners®, Esso®, Shoppers Drug Mart® and many more), services and experience providers, as well as customizable Pre-Paid MasterCard®, Visa® & American Express® Reward Cards. We offer customized packaging for the card, as well as ondemand printing, which enables cobranded and full customization on select retail gift cards.

33


VDI / VDP Direct / OneMarketing to One / Customized Agency Print The Hunt Group l The Rebate Company

5875 Whittle Rd. Mississauga, ON L4Z 2H4 p: (800) 365-4844 f: (905) 890-7844 e: Sales@HuntMarketingServices.com www.HuntMarketingServices.com Contact: Dave Hunt, President ext. 227 TheHuntGroup (THG) is a Consumer Engagement company which offers a wide range of marketing support services across the breadth of consumerís interaction with your brand, from driving traffic to retail; to making purchase incentive offers a more rewarding experience to exceptional fulfillment performance...and everything we do is based on Best Practice processes. We provide complete ëin the boxí services, from concept and design to full turn-key solutions. Our mobile, instant online reward & fulfillment services are supported by online, real-time reporting - and everything we do is based on Best Practice process. SERVICES OFFERED: Online & Mail-In Rebate and Reward Management; Gift Cards from leading Canadian Retailers & Customizable Pre-Paid MasterCard®, Visa® & American Express® Reward Cards; Mobile Services; Print & Web; Lettershop; Direct and Bulk Mail Services; Call Centre Services; Warehousing, Kitting & Fulfillment Services.

VARIABLE IMAGING/ VDI/VDP/One to One/ Customized Print

BASSETT DIRECT

91 Granton Dr. Richmond Hill, ON L4B 2N5 p: 905-882-4740 f: 905-882-8905 e: richb@bassettdirect.ca www.bassettdirect.ca Contact: Rich Bassett, President

COVER-ALL COMPUTER SERVICES CORP 1170 Birchmount Rd Toronto, ON M1P 5E3 p: 416-354-4210 f: 416-752-8239 e: jleonard@cover-all.ca www.cover-all.ca Contact: John Leonard, VP Sales & Marketing Cover-All helps clients communicate with their customers and prospects better through data analysis, segmentation, exceptional quality variable imaging in a variety of standard and unique formats, and superior mailing and fulfillment services.

DATA DIRECT GROUP INC.

75 Superior Blvd Mississauga, ON L5T 2X9 p: 905-564-0150 f: 905-564-6621 e: Debbie@datadirect.ca www.datadirect.ca Contact: Debbie Major Proudly Canadian owned and operated - Data Direct Group Inc. is fast becoming one of the largest and most diversified service providers in the industry. Now with the onsite digital and offset printing capabilities we continue our long tradition of excellent customer service, accurate work and competitive pricing. Data Direct welcomes clients from all types of businesses with any size of project. From Design to Printing to Processing and even Fulfillment - find out how Data Direct can partner with you to ensure your success!

FSA GROUP, THE - A division of the DATA Group of Companies

1351 Rodick Rd Markham, ON L3R 5K4 p: 905-513-6003 f: 905-513-6001 Contact: Jennifer Leedy, Direct Marketing Sales Director e: jleedy@datagroup.ca www.thefsagroup.com The FSA Group - Making it Personal. Making it Relevant. These days getting noticed by your customers and prospects requires sophisticated personalization....creating 1:1 communications. At FSA, we bridge the gap between your database full of product/ customer/transactional information and the latest digital technology that allows your communications to be targeted, relevant, timely and still affordable.

HELICOPTER GROUP, THE www.rpgraphics.com

align your business with a trusted partner for all your communication needs 5990 Falbourne St. Mississauga, ON L5R 3S7

34

t: 905.507.7735

200 West Beaver Creek Rd Richmond Hill, ON L4B 1B4 p: 905-731-2440 f: 905-731-4070 e: gd227@thehelicoptergroup.com www.thehelicoptergroup.com Contact: Gary Dubenofsky, VP, Sales

e: claudio@rpgraphics.com

DM Industry Sourcebook 2013

Direct Marketing


Voice Broadcast Services / Lead Direct Generation Marketing • Web Agency Analytics / Tracking / Measurement

RP GRAPHICS GROUP

Total Print & DM Solutions 5990 Falbourne Street Mississauga, ON L5R 3S7 Contact: Claudio Castricone p: 905.507.8782 x 7735 e: claudio@rpgraphics.com RP Graphics Group is a fully integrated print service provider located in Mississauga, Ontario. Since our inception, our commitment to quality, service and innovation has strengthened our reputation and helped us grow into one of Canada’s Top 50 print suppliers. Through our dedicated staff of over 100 employees, operating out of a vertically integrated 60,000 square foot facility, we deliver innovative promotional print, large format digital, e-commerce and print-on-demand solutions to our served markets. Through some of the most advanced technology and equipment in our industry, we service a broad segment of the marketing community includeing retail, financial, automotive, consumer goods & services, distribution and advertising agencies. Visit www.rpgraphics.com to find out more about how the team at RP Graphics Group can help you leave a lasting impression.

Voice Broadcast Services/Lead Generation BOXPILOT, INC.

400-600 Bay St Toronto, ON M5G 1M6 p: 416-341-0623 f: 416-341-0625 e: sales@boxpilot.com www.boxpilot.com Contact: Mike Kaitila, CEO

Care, Outbound Telemarketing, Inbound Sales and Marketing, Data Entry & Help Desk Support. Simpro is a privately held company headquartered out of Toronto with over 2000 seats spanning across 8 centres in 5 countries including Mexico, India, Costa Rica, Ecuador & the Philippines. Using ISO and COPC compliant framework and PCI certified, Simpro serves a diverse portfolio of Fortune 500 customers with a focus on the telecommunications, financial services, retail and the utilities industries

SPLICE SOFTWARE

220, 6125 - 11th Street SE Calgary, AB T2H 2L6 p: 403-648-9229 f: 403-720-5718 tracy@splicesoftware.com www.splicesoftware.com Contact: Tracy Bradley, Director Marketing & Client Care You’ve worked long and hard at customer acquisition - now what would you like your customers to do? At SPLICE we help our clients more actively engage with existing customers in order to achieve one or more of their desired business results. We make this possible through our Dialog Suite of Products and Services that allow you to create personalized communication strategies with human voice. Our Dialog Controller helps to manage your customer’s permissions and preferences to provide them with hypertargeted messages. Our Dialog Design, Builder and Director help you create and distribute messages that garner more response. And our Dialog Dashboard helps you to measure it all. SPLICE Data-Driven Dialogs - have a superior conversation with your customers.

Web Analytics/ Tracking/Measurement

SIMPRO SOLUTIONS

100 Consilium Place, Suite 601 Toronto, ON M1H 3E3 p: 416-915-9571 f: 866-657-7169 e: info@simprosolutions.com www.simprosolutions.com Contact: Tony Nadra, President Simpro Solutions is a worldwide solutionsbased business process outsourcer (BPO) providing Call Centre and Back-Office services, including: 7/24 inbound Customer Direct Marketing

DM Industry Sourcebook 2013

BIMM DIRECT + DIGITAL 1101-175 Bloor Street East Toronto, ON M4W 3R8 p: 416-619-2241 f: 416-960-1480 e: mdaponte@bimm.com www.bimm.com

Contact: Mike Da Ponte, President Award-winning, yes. But customer-winning first. Bimm is a direct and digital response agency that knows how to build brand and drive immediate results at the same time. We accomplish this by combining the art and science of direct response with the speed and engagement of digital solutions. What you get is a fresh approach which is more targeted, measured and optimized. With creative inspired by insight and tightly integrated across all channels. Elevating your acquisition, retention and customer value metrics to new heights. It all ads up to a smarter plan and a better ROI for your business. Itís what weíve been doing for some of the nationís biggest brands for over 30 years. And weíd welcome the opportunity to explore how we could do the same for you

COMSCORE MEDIA METRIX

100-90 Sheppard Avenue East Toronto, ON M2N 3A1 p: 416-646-9911 f: 416-921-3972 e: bbernie@comscore.com Contact Brent Lowe-Bernie, President

CUSTOMERLINK MARKETING

4950 Yonge Street, Suite 2200 Toronto, ON M2N 6K1 p: 416-221-5055 f: 416-449-1470 www.customerlink-mis.com Since 1993 CustomerLink professionals have helped hundreds of clients in North America double and triple advertising response rates and return on investment. We achieve these results through a customized analysis of the composition, behaviour and media preferences of our clientsí most valuable customers and then draw on the countries largest proprietary database of over five billion media driven transactions to estimate the performance of a variety of advertising methods. Continuously improving performance has allowed us to expand beyond flyers and catalogues to market analysis, real estate location selection, direct mail, online advertising and mixed media allocation planning. Using client data streams we create living databases which allow us to generate predictive response models, meet sales growth and measure a broad range of media offerings and one-toone communication on both sides of the border.

35


Web Analytics / Tracking / Measurement

SPLICE SOFTWARE CVM MARKETING INC.

403-1881 Yonge St Toronto, ON M4S 3C4 p: 416-487-8200 x222 e: colin.tener@cvmmkt.com www.cvmmkt.com Contact: Colin Tener, VP, Business Development Customer Value Management is the art and science of identifying which customers and prospects represent the greatest potential value to your organization and the executional skills needed to realize that potential. CVM Marketing combines strong analytical skills and solid database design and hosting capabilities with extensive marketing experience to ensure that your marketing programs achieve your objectives. Our clients span a range of industries across North America, with B2C and B2B applications in Banking, Insurance, Telecommunications, Retail, Automotive, Fundraising, Pharmaceutical, Publishing, and Software. adm_dm_4c.pdf 1 5/24/2013 4:35:39 PM

220, 6125 - 11th Street SE Calgary, AB T2H 2L6 p: 403-648-9229 f: 403-720-5718 tracy@splicesoftware.com www.splicesoftware.com Contact: Tracy Bradley, Director Marketing & Client Care You’ve worked long and hard at customer acquisition - now what would you like your customers to do? At SPLICE we help our clients more actively engage with existing customers in order to achieve one or more of their desired business results. We make this possible through our Dialog Suite of Products and Services that allow you to create personalized communication strategies with human voice. Our Dialog Controller helps to manage your customer’s permissions and preferences to provide them with hypertargeted messages. Our Dialog Design, Builder and Director help you create and distribute messages that garner more response. And our Dialog Dashboard helps you to measure it all. SPLICE Data-Driven Dialogs - have a superior conversation with your customers.

.

36

DM Industry Sourcebook 2013

Direct Marketing


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One minute is all the time you need to complete your FREE BASIC LISTING information as it will appear in the 2014 DM Industry Sourcebook, the annual directory of suppliers to the direct marketing community in Canada. It’s time well spent! That FREE BASIC LISTING in the 2014 DM Industry Sourcebook gets your company’s name and address in front of more than 10,000 potential customers* for your direct marketing products and services – at a price that can’t be beat! * The 2014 DM Industry Sourcebook mails with the January issue of Direct Marketing magazine to 7,200 senior marketing managers and executives in Canada.

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2014 DM Industry Sourcebook listing form DON’T DELAY! LISTING DEADLINE IS DECEMBER 3, 2010

Complete the form below and return:

- by FAX to 905-201-6601 - by MAIL to Direct Marketing, 302-137 Main St. N., Markham, ON L3P 1Y2. OR go to www.dmn.ca and click on the SOURCEBOOK button to fill out our online form! 1. BASIC LISTING (FREE) Company:

LISTING CATEGORIES Select the category from the list below that best describes your company’s business, then circle the number beside it. That’s the section your listing will appear in as part of your Basic, Enhanced or Super package.

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□ 02. Associations & Industry Organizations □ 03. Call Centres/Contact Centres/Customer Services

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□ 06. Coupons/Sampling/Co-op Mailing/Flyers

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email:

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Website: Marketing message: Email your 50-word description of your company’s products and services to steve@dmn.ca (Omit this step if you are buying a SUPER listing.) 3. SUPER LISTING ($249) (Complete Sections 1, 2 and 3) Marketing message: Email your 125-word description of your company’s products and services and a 300dpi .jpg/.gif or a vector file of your logo to steve@dmn.ca

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Lloydmedia, Inc, #302-137 Main St N, Markham, ON L3P 1Y2

4 MAGAZINES DELIVER your AUDIENCE in PRINT and ONLINE Access more than 57,000 prospects ospects authorizing and approving expenditures in the

boardroom, on the front lines, in the IT corridors, in the centres of support and ϐ ǡ on the road with delivery, to create customer loyalty. Our readers link you to all the right executives and managers in FOUR KEY ROLES at the largest and fastest growing companies in Canada.

FUND Finance & Credit Prospects via CANADIAN TREASURER CT is published bi-monthly and reaches more than 10,000 readers, in about 6,000 organizations, who are responsible for capital, credit and risk in all forms of financial operations. Readers are in charge of corporate finances and how funding is approved, obtained, budgeted, loaned, processed, allocated, and distributed.

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SELL Marketing & Sales via DIRECT MARKETING

Published monthly since October 1988, DM is Canada's magazine for interactive marketing and sales, reaching about 17,000 readers in marketing and sales at about 6,400 organizations. Readers devise strategies, create campaigns, choose media, select tactics, implement programs, track response, analyze results, measure ROI, and generate sales for their companies.

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PAY Transactions & Billings via PAYMENTS BUSINESS

Published bi-monthly, PB reaches more than 20,000 readers in the transactions, cards and ebilling/epayments sector at about 9,000 of Canada’s largest corporations including banks, credit unions, retailers and online sellers.

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SERVICE Customer Service, IT & Fulfillment via CONTACT MANAGEMENT

CM is published quarterly and reaches more than 10,000 readers in about 5,000 call centres across Canada. Readers manage all forms of customer interaction and engagement, including outsourcers who conduct those activities on behalf of their clients.

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TO ADVERTISE OR GET MORE INFORMATION AND MEDIA KITS

905-201-6600 | 1-800-668-1838 | Mark Henry x223 | Brent White x224


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