Saudi Arabia

JEDDAH’S

KING OF THOBES Hatem Al-Akeel Red Sea Coast plus Dining New: Pie Sweet Pie Corridor of Marvels

Fashion Hassnah’s Picks

Issue 25 Feb 2011

DESTINATION JEDDAH 1

EDITORIAL Editor-in-Chief Enas Hashani

Editorial Director Dilara Hafiz

Creative Director

February in Jeddah Blue skies, cool breezes, and time to enjoy the great outdoors. My suggestion is to enjoy this issue of Destination Jeddah at an outdoor café or by the beach or even exploring the surrounding desert. ..

This month we turn the spotlight on some successful local businesses in a bid to encourage entrepreneurship in our city. The sky is no limit if you have a good product and the determination to work hard towards your goals. Read about FOCKS Creative House, Arabia 500, and Toby by Hatem Alakeem and be inspired!

Join us as we explore the Jeddah al fresco dining scene; there are plenty of old favorites as well as some outstanding newcomers to visit. The culinary choices continue to grow along with the population, so don’t miss out on the new tastes out there. I never need an excuse to sample a fresh take on some of my favorite dishes, and neither should you, especially when we’re truly spoilt for choice in Jeddah.

Take advantage of our winter weather, whether it’s to exercise, dine al fresco, or enjoy some cool weather clothing… these are the months which you’ll be dreaming about in July!

Maha Alkhalawi

Graphic Designers

Lina Malaika Mohammed Rashad KK Yousef Kurashi

Fashion Editor

Hassnah Abousabah

Editors

Dina Ismail Silwan Eshki

Editorial Associate Salma Al-Amoudi

Photography

Silwan Eshki Yousef Kurashi Hans Sjoeholm

Contributing Writers Serene Feteih Ahmed Sahab Hans Sjoeholm Afifa Jabeen Quarishi

Account Manager Saleem Zeidan

SALES & ADVERTISING

sales@destinationjeddah.com Tel: +966-2-6060291 Mob: +966-563578291

GENERAL INQUIRIES

info@destinationjeddah.com

DISTRIBUTION

distribution@destinationjeddah.com

VISIT US ONLINE

www.destinationjeddah.com

Enas Hashani Editor-in-Chief editor@destinationjeddah.com *Destination Jeddah Magazine is a Rumman Company Publication.

License No. 7862 - 8/8/1431 Tel: +966-2-6060291 P.O. Box 6707 Jeddah 21452

PUBLISHER

Destination Magazine UK, Coventry, CV14DH N5719

DESTINATION JEDDAH 1

Arts: Saleem Homsi

4 10 34 18

2

Dining Around Town: Pie Sweet Pie, BeOne

Useful Information

Readers’ Feedback, Poll, & City Facts

Events & Happenings Festivals, Exhibitions, and Openings

Business

FOKS, Arabia 500, & Power of Belonging

24

Explore KSA

28

Arts & Entertainment

34

Fashion & Shopping

50

Red Sea Coast

58

Dining Around Town

76

Travel Trends

84

Healthy Living

88

Entertainment/Useful Arabic Words

Domat Al-Jandal

Saleem Homsi, Fattouh, & Must Do

Fashion Finds, Hatem Alakeel

Marsa Al-Ahlam، Corridor of Marvels

Red Sea Coast: Corridor Of Marvles

BeOne, Shadow Lounge, Pie Sweet Pie, & Dining Outdoors

A Spa for Your Body Inside and Out

Green Living

Outdoor Finds

DESTINATION JEDDAH

DIRECTORY

FEATURED CONTENT

30

33 Arts & Entertainment 46 Fashion & Shopping 57 Beach Resorts & Dive Shops 70 Restaurants 78 Travel 83 Religious Directory 86 Health & Beauty 92 General

33 42 49 66 74 76 84 90

Useful Information Word on the street

Reader’s Feedback Miss Enas, Greetings with Love and Peace!!!

I would like to give my two thumbs up for supporting the Anti-littering Campaign.

Though Jeddah is not my own country I proudly join the campaign for I believe that this is not just about beautifying the city but saving mother nature for the next generation.

In my year of stay here, I can say that DJ is the number one informative yet fashionable creative reading material that cares for the reader and the society as well.

Looking forward to your next issue.

Best Regards, GARY AVILA QUEBEC AYUSTE Salam, I am wondering if the Destination Jeddah magazine is still free or is it for sale?

The reason I ask is because last week I was shopping in Danube in Khalideyyah and I saw the new copy of Destination Jeddah when I tried to take a copy the man informed at the magazine stand that it costs 10SR per copy. It doesn...’t seem right that they are charging for a magzine that suppose to be free.

Thank you, Cheryl Wroblewski Dear Cheryl, Destination Jeddah is distributed to many points for free, but in limited quantities.

When we received several complaints that the regular venues ran out of copies, we decided to provide a regular, solid location where Destination Jeddah will always be there in bigger numbers. Danube was our best option. Deciding to put it up for sale was a two-fold decision. a) Danube’s newsstand policy doesn’t allow for free distribution. And b) Having it for sale guarantees that only loyal readers will pick it up, thus keeping those issues on the stands for a bit longer than the free copies. It’s an opportunity for DJ readers to show their support for our magazine as well.

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DESTINATION JEDDAH

Dear DJ, I found your magazine very helpful for us who don’t know more about Jeddah.

I already had about four copies since I started to like it. Is it possible for you guys to publish some Japanese restaurants in Jeddah from their food, price, and the location? I would be very happy to see my letter in your next issue…

Your style is exceptional Keep up the good work.

Robert Martinojales Dear Robert, Thank you for your feedback. We’ve featured many Japanese restaurants in the past, & we’ll certainly consider your suggestion about an article which compares Jeddah’s Japanese restaurants according to different criteria. Good idea!

Please send to feedback@destinationjeddah.com

DJ Suggests: Fly a “Friendship Kite”!

Littered throughout the Jeddah Corniche are little stalls that sell everything from drinks to toys to ... Kites. So Destination Jeddah suggests, in these days of unusually good weather, that you take advantage of the windy days and head to the Corniche with your best friends or family. All you need is a permanent marker and about SR10. Buy a kite from one of those vendors, (or you can buy a more expensive one from one of the larger toy stores like Toys R Us). Next, have fun assembling it! Once you’ve done that,

Photo By Norah Khalawi

and before you try to fly it have everyone sign their name and maybe a message on that kite.

Now it’s time to let it soar! Keep in mind that it will probably take a few tries to get it up there, maybe with one of you holding the string and the other running with the kite, but that just adds to the joy and excitement once it’s finally up there! Not as easy as it looks on TV, but tons of fun!

POLL OF THE MONTH Q: Do you turn off the AC when the weather is nice?

yes (72%) No (10%) Sometimes (18%)

Next Month’s Question: Q: What do you crave most when you are out of town?

To participate in next month’s poll, visit the Destination Jeddah Magazine page on Facebook.

Thumbs down to...

Lack of childrens’ car safety

Thumbs up to...

New recycling bins

Panda, one of the largest chains of supermarkets and hypermarkets in Saudi Arabia, has joined hands with TREWIND to set up environmentally-friendly garbage recycling bins. At present these bins are placed at three Panda locations: Malik Road, Rawda, and Prince Miteb Street. These bins have three separate compartments for disposal of tetra packs, papers and plastics. All the best for the efforts to establish a modern recycling system in the city! But watch out for scavengers.

DJ is glad to see all of the recent efforts that have been made towards guaranteeing road safety in Jeddah, such as the SAHER system. However, another important issue has still gone unaddressed. It is shocking to glance over at the neighboring car at a traffic light and witness one of the following sights: 1) a child driving the car, his family happily in the backseat; 2) children who are not securely strapped into their seat belts, or 3) a toddler merrily sitting on his mother’s lap in the front seat - the most dangerous place in a car for a child! Why is this still happening?

Unless they have passed their driving test and have a valid license, children should NOT be driving and parents should NOT allow them to do so under any circumstance.

The safest place for any child under 10 is the backseat, and ALL passengers should buckle up each time they enter a car, (yes, even in the backseat!) Let’s try to keep the streets of Jeddah safe for our children and for everyone else by adhering to these simple guidelines.

DESTINATION JEDDAH 5

Useful Information

City&

Country:

Kingdom of Saudi Arabia - KSA Capital: Riyadh

Country

Fact Sheet

Head of State:

King Abdullah bin Abdul Aziz Al-Saud Crown Prince: Prince Sultan bin Abdul Aziz Al-Saud Population: 29،207،277 (72% Saudi, 27% foreign)

Population Growth:

1.75% (approx. 2% per year) (55% are under the age of 20) Birth rate: 28.29 births/1,000 population (2010 est.)

Area: 2,149,640 sq. km Major Cities: Riyadh, Jeddah, Dammam.

Holy Cities: Makkah, Madinah.

International Airports:

Jeddah: King Abdul Aziz Int’l. Airport (Airport Code: JED) Madinah: Prince Muhammad Bin Abdul Aziz Airport / Riyadh: King Khaled Int’l Airport / Dammam: King Fahad Int’l Airport.

City: Jeddah Head of Region:

Prince Khalid Al-Faisal

Location:

West coast of Saudi Arabia, on the Red Sea Distance between Jeddah & Makkah: 80km Distance between Jeddah & Madinah:405km

Inhabited Area:

1,500 sq. km - Largest urban center in the Makkah province Jeddah Population: 3.4 million and the 2nd largest city in Saudi Arabia.

Official Language:

Arabic. English is the second official language.

Major Arabic Newspapers: Al-Watan , Al Hayat, Al-Iqtisadiya, Al-Madinah.

Major English Newspapers: Saudi Gazette, Arab News.

Important Dates:

National Day: September 23, 2011 Ramadan (The Holy Month of Fasting): August 1 - August 29, 2011 Eid Al-Fitr (The Feast of Fast-Breaking): August 30, 2011 Eid Al-Adha (The Feast of Sacrifice): November 6, 2011 Calendar: The Hijri lunar calendar is the traditional measure of time and the Gregorian calendar is used as well in business. (1432/2011)

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DESTINATION JEDDAH

Business & Banking Hours: Cut this out and keep in your wallet 8/9AM - 4/5PM Sat-Wed, some are open on Thursdays for half a day 8/9AM - 1/2PM.

Weekend: Thursday- Friday.

Shopping Hours:

Information/ Maintenance:

$$$$$$$$$$$$$

10AM - 1PM 5PM - 10/11PM

Currency:

Saudi Riyal (SR) - divided into 100 Halalas; Notes printed in 1 (one), 5 (five), 10 (ten), 20 (twenty), 50 (fifty), 100 (one hundred), 200 (two hundred), 500 (five hundred) Riyal denominations.

Currency Exchange Rates: 1.00 US Dollar (USD) = SR3.75 1.00 Euro (EUR) = SR5.23 1.00 British Pound (GBP) = SR5.94 1.00 Indian Rupee (INR) = SR0.079 1.00 Pakistan Rupee (PKR) = SR0.047 1.00 Phillippines Peso (PHP) = SR0.08

Time Zon e: GMT +3

Country Code:

Emergencies :

966

City Codes:

01

International Information.......905 Telephone Maintenance.........904 Telephone Directory.................905 Speaking Clock.........................1222 Mobily..........................................1100 STC...................................................902 Zain..................................................959

Radio Stations FM Channel Rotana Quraan Jeddah Radio AFN Panorama MBC FM

Mix FM

88.0 89.9 92.6 93.7 102.0 103.0 103.9 107.0 105.5

Ambulance...................................997 Electricity Emergency...............933 Fire Fighters..................................998 Natural Disasters.........................988 National Security........................989 Nijm “ Insurance Company for Car Accident “.........................920000560 Road Security..............................996 Traffic Accidents.........................993 Water Emergency......8004411110

Type Arabic pop Religious National News Western Music Arabic Pop Khaliji Music Western Music Techno Music Westren & Arabic Pop

Electricity: 110V and 220V

Riyadh: Jeddah and Makkah: Dammam, Dahran, Alkhobar and Jubail:

02 Telephone, 03 Mobile & Internet: Madinah and Yanbu: 04 The main telephone service provider is STC – Saudi Abha and Najran: 07 Telecom Company. The Main mobile service providers

Transportation:

Air: Saudi Arabian Airlines - Nas Airlines Land: Bus: SAPTCO: National Bus Company offering transportation between most Saudi cities.

Inside the city: Taxis and Chauffeur companies.

Railroad: Only one passenger train service between Riyadh and Dammam.

TV

are STC, Mobily and Zain. They also offer mobile Internet solutions *STC: www.stc.com/ *Mobily: www.mobily.com/ *Zain: www.zain.com To block commercial SMSs for STC users: Call 800-2444455 toll-free (24 hr service Sat-Wed) or e-mail: Ecare@stc.com.sa Internet Service Providers: * Orbit Satellite internet: www.orbitsatnet.com *www.zajil.net, *awalnet.net.sa, * www.naseej.com, * www.shabakah.net.sa, * www.sol.net.sa, * cyberia.net.sa, *Nesma: www.nesma.net.sa

National TV: Saudi Channel 1/ Saudi Channel 2 (English)/ Saudi Channel 3 (Sports)/ Al Ekhbariya News Satellite TV: Thousands of free channels from across the Middle East, Asia and Europe can be viewed using a satellite dish and receiver.

Premium Satellite Providers: Showtime Arabia: Premium Arabic and Western Entertainment. www.showtimearabia.com Orbit: Premium Arabic and Western Entertainment. www.orbit.net ART: Premium Arabic, Western, and Asian Entertainment www.artonline.tv DESTINATION JEDDAH 7

Useful Information Settling In

Navigating Jeddah’s Roads…It Can Be Done!

You’ve settled in at home and at work, but is it the journey between the two that has you worried? Jeddah is a city of the car, so let’s explore your options since your feet can only get you so far. There are numerous car dealerships located on Madinah Rd. - if your budget includes a generous transportation allowance, then this is the preferred route for you. From luxury sedans to sporty coupes to budget-friendly minis, you’ll be able to find a car to suit your driving needs amongst Jeddah’s well-stocked automotive showrooms.

Your Own Set of Wheels

If owning a car isn’t in your plans, then renting one for the duration of your stay is easily arranged, either with a driver or as a self-drive. Many new car rental chains have offices in Jeddah, so check the General Directory of the latest DJ for an up-to-date listing. We recommend Key Rental Car: (02-6856251), Budget Saudi Rental Car (www.BudgetSaudi.com), Hilton dispatch office: (02-6077350) or Abu Diyab Rental Car: (02-6677779).

Editor’s Note: A quick check of services resulted in varied responses. Expect to pay SR80-100 per hour and SR800 per day for a driver chauffeured car rental. Rates and services vary and arrangements must be booked 2-3 days in advance. Male visitors holding an international driver’s license and proper identification papers are able to arrange for rentals – women are not permitted to drive in KSA. 8

DESTINATION JEDDAH

Taxis

Taxis are easily found and affordable. A taxi off the street will cost about SR25 for a short trip or up to SR50 for a longer one.

Expect to pay approximately SR50 per hour for a taxi, metered or not, and agree upon a price before you get in the taxi, if possible.

If communication is too limited or unclear, just say, “Shukran/Thank you”, and flag another taxi. Taxi services are improving, however a city-wide, comprehensive taxi service standard is yet to be implemented.

For visitors needing to get from a hotel to a destination, ask the hotel lobby front desk or concierge to make arrangements.

Saudi Public Transport Company

SAPTCO provides public transport, including new, full amenity motor coaches between major cities and towns. For tourists interested in visiting other cities like Abha, performing Umrah, or simply travelling to Makkah/ Madinah, these luxury buses are a comfortable way to travel. (www.saptco. com.sa, 800-124-9999).

Editor’s Note: Most taxis are 2006 model cars with clear conventional taxi markings. However, due to upgraded building and facility security in the last two years, taxi access is limited to pick-up and drop-off outside this boundary, and taxi pick-up and drop-off is usually streetside.

It’s recommended to pre-arrange and secure transport options one day in advance to minimize being caught in the heat or at a business or facility that is closed.

Best bet taxi pick-up and drop-off points are local hotels and large shopping malls. (See our hotel and shopping malls directory.)

Readers’ Settling In Adventures Dear DJ Settling In, A funny thing happened to my husband last Ramadan. As a newcomer to Jeddah, he wasn’t familiar with Ramadan timings. He went to the gym for a quick workout in the early evening, but since he doesn’t understand Arabic, he didn’t realize that the gym staff were announcing that the gym was closing for the evening meal for breaking the fast. When he emerged from the sauna and finished with his shower…he realized that he was the only person in the gym…and that he was locked in! After waiting about half an hour, the security guard returned & quickly unlocked the doors to release him. Hilarious!

New settler

Dear DJ Settling In, You asked for our stories about life in Jeddah…well, I have a funny story to relate.

It happened in Dec. when my son was visiting – he attends college in America, but loves to visit Jeddah. He was out with some Saudi friends one evening & heard them constantly repeating the phrase “Ana hammes”. He became alarmed that he was unknowingly hanging out with a splinter faction of Hamas.

But upon further questioning his friends, he was extremely relieved to learn that they were just saying “I’m excited!” Proves that we all need to improve our Arabic!

Amused Mom

Do you have a ‘Settling In’ adventure to share with our readers? Help newcomers avoid the fauxpas you may have made as they adjust to life in Jeddah. Language barriers, rules of the road, cultural missteps...they’re all funny in retrospect. Send in your tales to DJ and we’ll republish them here in an upcoming issue. E-mail: feedback@destinationjeddah.com with the Title: Settling In DESTINATION JEDDAH 9

Events & Happenings

WHAT’S BEEN GOING ON...

CANON MIDDLE EAST CONFERENCE: Canon Middle East announced its 2011 strategic direction for Office Personal Products at a conference with over 500 IT reseller wholesalers, system integrators and Value Added resellers.

Canon’s Office Personal Products are currently being distributed by El-Ajou Group Trading Company. Canon has appointed Redington Arabia Ltd & Al Maujah Trading Est. as two new additions to the company’s growing distributor network. “Growing our IT reseller network is an important aspect of our business development strategy,” said says Venkatasubramanian Hariharan, Sales Manager, Canon Middle East.

SAUDIA CARGO - FROM UAE TO WEST AFRICA: Saudi Airlines Cargo Company (Saudia Cargo) has signed an agreement with Fast Forward Cargo in the UAE to operate 150 charter flights from Sharjah, UAE to West Africa in 2011.“Sharjah Airport is our hub for freighter flights to West Africa. We selected Saudia Cargo as our main carrier for this charter program due to the strong partnership we have built up,” said Al Ameen, Managing Director of Fast Forward. Peter Scholten, VP Commercial of Saudia Cargo, said “This agreement fits in our growth strategy in which we targeted the emerging sea-air business from Asia to West Africa”. Saudia Cargo sells the worldwide belly capacity of Saudi Arabian Airlines fleet of 125 passenger aircraft and operates a fleet of 9 freighters that spans a rapidly expanding global network of 85 destinations.

NCB CAPITAL NAMED BEST ASSET MANAGEMENT CO: NCB Capital, the largest investment bank in Saudi Arabia and the GCC’s leading wealth manager, was named Best Asset Manager at the 5th Annual Islamic Business and Finance Awards in recognition of their exceptional performance and development work in Islamic fund management. Hamed Fayez, Head of Asset Management, said, “We are delighted to receive this prestigious honour in what has been a very challenging year for the industry.” NCB Capital’s asset management strategies include hedge fund-of-funds, fixed income, money market and local equities; it is the KSA’s largest provider of Sharia compliant funds with 28 mutual funds and 37 percent market share.

10 DESTINATION JEDDAH

ABBAR & ZAINY TRAINING: Abbar & Zainy Company signed an agreement with the Human Resources Development Fund to train 100 young men & women for future jobs in accounting, internal auditing, and administration. Khalid Abuhelayel, Director of Human Resources at Abbar and Zainy, said “ We wish to provide career opportunities for our youth, which will help contribute to the benefit of the public, the development of local companies and to support the Saudi youth to develop their business skills.”

LIPTON CLEAR GREEN NUTRITION SESSION: Danya Nawwar, a nutrition specialist from Dr. Soliman Fakeeh Hospital, discussed the benefits of green tea at a round table event at Lenotre Café as part of the Unilever/Lipton Clear Green’s ‘Healthy Living Campaign.’ Nawwar stressed that green tea is one of the healthiest beverages due to its high levels of FENOL, which are powerful anti-oxidants that have proven to increase immunity against cancer, cardiac diseases and cholesterol, as well as green tea’s vital role in digestion and rehydration. It can also improve bodily functions and positively influence the immune system, blood circulation and nervous system.

KIA’S 2011 LINE-UP: Kia Motors Saudi Arabia (Al-Jabr Automotive) showed their complete 2011 line at the Saudi International Motor Show 2010 organized

by Al-Harithy Company for Exhibitions (ACE) sponsored by Riyad Bank. Kia models on display included the Mohave, Cadenza, Sportage Sorento, Cerato, Cerato-Koup, Rio, Carnival, Soul, Picanto and K400 pickup. The New Optima 2011 is Kia’s major highlight.

“The successful sales & after-sales strategies of Al-Jabr Automotive has strengthened Kia’s position in the highly competitive automobile market of KSA,” said Jamal Mohammed, Kia Motors Saudi Arabia Director for Western Region.

DESTINATION JEDDAH 11

Events & Happenings LAND CRUISER ENGINEER: Abdul Latif Jameel, distributor of Toyota in KSA, hosted an event for selected clients and Toyota representatives to meet with the Chief Engineer of Toyota Commercial Vehicle Development Center/ Lexus Development Center, Mr. Sadayoshi Koyari.

“The Land Cruiser has been a huge success, both globally and in Saudi Arabia, with more than 6 million sold worldwide and over 2 million units sold in the Middle East since the first model was introduced in the region in 1955,” said Mr. Koyari. Adel Mohammed Ezzat, Toyota Marketing Director of the SUV division at ALJ, said, “In Saudi Arabia we call the Land Cruiser ‘The Conqueror of the Desert’, a fitting name for a vehicle that been tried and tested in one of the world’s toughest operating environments in terms of both temperature and terrain.”

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TURKISH BAZAAR: The Turkish Food Festival 2011 was held last month at the Turkish Consulate in Al Hamraa. Over 49 delicious dishes from 7 different regions of Turkey were served to the enthusiastic audience. Turkish folk dancing, folk music, & concert were also on display. This event was organized by Burcu Altunsecen.

PAMPERS PARTNERS WITH IMC: Pampers partnered with IMC (International Medical Center) to introduce Pampers Premium Care with Dry Max, a revolutionary diaper innovation with Absorbent Gel Material. It is 20% thinner than before, making it Pampers’ thinnest & driest diaper yet. “Pampers is delighted to partner with IMC as we have the opportunity to get expert advice from pediatricians and medical professionals from KSA who recognize the effectiveness of Pampers diapers and Pampers’ positive role in mothers’ and babies’ lives” said Hani Ismail, Pampers Brand Manager.

12 DESTINATION JEDDAH

K

Mark Your Calendar Jan 9 - Feb 9 Young Saudi Artists

February 2011

In recognition of the lately growing energy of artistic expression by Saudi youth, Athr gallery is proud to present “Y.S.A”, a group exhibition of contemporary work by upcoming Saudi Artists.

Venue: Athr Gallery Contact Number: +966-2-2845009

Feb 1 - Mar 2 Sotra’s Annual Sale

Sale can reach up to 40% on selected items.

Venue: Ana Special (Ana Ghair Mall) Contact Number: +966-2-6915082 Mob: +966-569710559

Feb 2 - 4

The Jeddah Equestrian Festival The Jeddah Equestrian Festival welcomes visitors to enjoy three days of unlimited fun, bazaar, inflatable games and slides, great food and lots of extraordinary surprises.

Venue: Al Aseel Equestrian Club For more information: www.fainak.com/portal/event/view/the-jeddah-equestrian-festival/

Feb 9 - 11 Jeddah Races for Water Sports

Don’t miss out on Jeddah’s water sports events! Fishing contests, rowing contests, diving contests, and much more!

Venue: Sharm Obhur Contact Number: +966-2-6830123

Feb 24 5th Charity Garage Sale

Attend the annual Charity Garage Sale, specializing in selling used and old items. All of the profit goes to different charities, like Al-Eman Foundation for Cancer Patients. To donate, call the contact number below.

Venue: Rawadah Dist. next to king Fasial Hospital for more details call: +966-2-542330367 Email: charitygaragesale.jeddah@gmail.com

Feb 27 Saudi Wedding Exhibit

The 12th Saudi Wedding Exhibit has come back to Jeddah with new zest! Aimed for women in general and brides-to-be in particular, the Exhibit covers wedding must-haves from A-Z. Venue: Jeddah Hilton Contact Number: +966-2-6590000

Feb 28 - Mar 3 Middle East Education & Training Exhibition & Symposium

The MEETES is a one-stop showcase that is the Kingdom’s greatest single concentration of international providers of further education, training, educational equipment and services as well as showcases the widest variety of domestic exhibitors.

Venue: Al Harithy Company for Exhibitions (Jeddah’s Center for Events and Forums) Contact Number: +966-2-6546384 Website: www.biztradeshows.com/

Feb 20 - 23 Machinex Arabia

A leading trade show in machinery and equipment, Machinex attracts thousands of visitors from around the globe.

Venue: Al Harithy Company for Exhibitions (Jeddah’s Center for Events and Forums) Contact Number: +966-2-6546384 Website: www.biztradeshows.com/saudiarabia/jeddah/

Send us information about your upcoming event to events@destinationjeddah.com and we will gladly announce it.

14 DESTINATION JEDDAH

011 ch 2 ve r a i m 24th of eet. g m tweet.

To register, volinteer or for more info

Go to www.jeddah.twestival.com

DESTINATION JEDDAH 15

Our Guests

My Kind of Town

By Todd Reisz

I could never claim that Jeddah is my kind of town. Saudi Arabia’s city of the Red Sea, like no other city I’ve visited before, continuously makes it clear –perhaps deliberately – that it’s not about me nor for that matter anything that might be connected to me. Not only do I get the message that the city barely suffers my presence, but it also parades before me roads, systems, countries, worlds that operate outside my assumptions.

Jeddah is a nodal point of a world greater than mine. For centuries Jeddah has been the sanctioned harbour of Makkah and the region’s other holy cities – approached by some of Jeddah’s roads physically closed to me. Jeddah maintains an ineradicable position as a port-of-call for millions of people who visit Makkah every year – from the Sahel region of Africa, Bangladeshi estuaries, Pacific isles, the Tajikistani mountains and hundreds of other places that exist only as commanding places in my imagination.

16 DESTINATION JEDDAH

I’ve come closest to these people in the streets and hallways of Jeddah – some of them descend from people who came on pilgrimage hundreds of years ago and never left; others are in my ramshackle hotel’s lobby, restoring their energy before embarking on the rough road to Makkah.

Jeddah’s connection to Islam’s core not only secures it a role in the religious map of Islam; it also embodies a logical extension to Makkah’s other historical function (starting well Mohammed’s birth) – a trade hub. A

friend tells me of his mother’s annual lone trip to Jeddah. She would board a plane empty-handed in Damascus and land in Jeddah, perform the Umrah over a few days and then use all of her baggage allowance plus more to haul fabrics, lace, buttons and yarns back to Damascus to fill her stock room. Mohammad was a tradesman, and so are female shop owners in Syria.

I started to understand Jeddah working on the publication Al Manakh 2: Gulf Continued.

The book was a follow-up to the 2007 Al Manakh which considered the conditions of Gulf cities. For the second one, we decided to cover Saudi Arabia. Jeddah, of course, is not an Arabian Gulf city, it is the ‘bride of the Red Sea’, and its people, (if they are not from somewhere else) are proudly Hejazi.

But you can’t begin to characterise Saudi cities without considering Jeddah. At thesame time, once you place Jeddah into comparisons, all generalisations fall apart.

Although they may not be entirely reliable, Gulf cities present clear narratives, or visions.

Even for the most sceptical of observers, renderings of ambitions for future financial centres and residential neighbourhoods in Abu Dhabi or Doha manage to command at least a moment’s suspension of disbelief. In Jeddah, such romantic bouts of profit promises simply fade from existence.

Dubai, Doha, Abu Dhabi – they all announce themselves with the persuasive crispness of a corporate annual report. Gulf cities proclaim goals and benchmarks and deliver charts, figures, models, renderings, and CNN commercials to make it clear where they aim to go. Gulf cities show themselves on course, like true students of modernism. They make themselves out to be moving linearly. Jeddah, however, defies the linear.

Listening to Jeddans talk about their city, it can be difficult to discern if they are telling

you something they find funny or utterly tragic.

It’s neither and both, or maybe an entirely different category that doesn’t exist in my language. Ziad Azzam, an architect, described it for me in words that also landed in his piece for Al Manakh: ‘Jeddah defies logic and inflicts pain, yet communicates to the hearts of its inhabitants and visitors meanings of love and belonging.’ Jeddah is emotions that swarm around you, making you elated and incoherent, then overwhelmed with exhaustion.

One of the city’s most optimistic moments in decades was the 2009 publication of the Jeddah Strategic Plan, the most recent attempt to bring order to a city that responds more to whim than to will. In language that was somehow sweet and stinging, most people I talked to about Jeddah’s new ‘roadmap’ held some hope that the plan would provide a stable rock to hold onto. Then came the November floods.

Hundreds of people were killed, brutally exposing parts of a city that were living on the sham of an infrastructural system.

Submerged highways were vast vestibules of rainwater. Homes collapsed as if made of plaster, and roads surrendered to avalanches of red clay earth. For a moment there was optimism – that this would be the turning point;that Jeddah’s leaders would have no option but to give some order to the chaos. Fierce optimism found its way into a moment of despair. As the rainwater dissipated and government officials made at least ostensible attempts at finding those to blame, the Jeddans I know started to settle back into that indefinable talk that settles somewhere between laughter and exasperation, but always with a warm hand for the man who doesn’t belong.

This article originally appeared in Architecture Today Aug 2010 DESTINATION JEDDAH 17

Business

18 DESTINATION JEDDAH

P ROMOTION

P ROMOTION

DESTINATION JEDDAH 19

Business

An Introduction to

The Power of Belonging;

The Marketing Strategy for Branding

by Said Aghil Baaghil

By Natalie L. Komitsky

In his latest book, The Power of Belonging, brand marketing strategist Said Baaghil presents business professionals and inquisitive consumers alike with a new understanding of ‘it’s all about relationships.’ He describes how our emotional perceptions and sensory experiences are involved in our acceptance or rejection of choices in the marketplace.

Employing his 20 years of marketing consultancy experience, he shares valuable insights about current marketing practices in the Middle East, with a sharp focus on Saudi Arabia.

Baaghil first illustrates the importance of establishing a sense of belonging by exploring the question: “Who owns the brand?” This leads to an in-depth study of the brand development process beginning with an idea, then closely examining the needs, wants and trends affecting consumers in order to connect these factors with the original idea in order to develop the brand.

He further explains that it takes careful planning and delivery of a consistent message for any brand to develop from an idea to a part of the target market’s lifestyle. But, if this understanding is achieved, a brand can ultimately belong to the consumer, demonstrating exceptional loyalty to not only its qualities, but to the full emotional and sensory experience that is associated with it. He supports this view with numerous case studies of local, regional, and global business successes.

Within this detailed analysis, Baaghil explains how the power of belonging applies to product, price, place, promotion, packaging, positioning, and people across the globe. He illustrates the often overlooked significance 20 DESTINATION JEDDAH

“Brands are not just names or logos.

Brands are like humans; they are like you and me. They need to be managed to grow well and thrive.” of individual choices that are made during brand development such as choosing a name, designing a logo, selecting a color scheme when establishing its overall look and feel.

Companies like Timberlake, Harley Davidson, and Ralph Lauren’s Polo have expertly delivered invitations to consumers who have gladly joined them in the emotional and sensorial experience created by their brand lifestyles, proving the importance of carefully considering each of these choices and their combined effect.

Said Aghil Baaghil is a brand marketing strategy consultant, brand activist, and author.

His 20-year progression of marketing strategy expertise, uncompromising brand activism, and dedicated pursuit of innovation has reaped remarkable results, gaining him recognition as the most respected brand strategic marketer in the Gulf region.

To learn more, visit www.baaghilmarketing.com

Arabia 500

&Queen Rania Could Your Company Be One of Them?

Make history, Apply to the Arabia 500 APPLY NOW to the Arabia 500 and join a global network of high performing firms. Winners are recognized globally, and will participate in the Arabia 500 Awards Gala & Global Summit in the Fall of 2011 in Jordan. In addition, the top 50 are invited to the AllWorld Summit at Harvard University. Over 200 companies have already applied.

For more information, contact Noura Faisal; nalfaisal@allworldlive.com DESTINATION JEDDAH 21

Business

Latest Product Launches & New Releases Stay current with DJ’s updates on all the new and exciting products to hit the market. For all your current purchases – you’ll find it all right here, right now.

PERSIL HELPS SAUDI WOMEN: Persil Liquid Detergent for White Thobes is donating part of its 2010 profits to train Saudi women to learn to tailor thobes. The training with Nafisa Shams Academy for Arts and Crafts, part of Bab Rizk Jameel which includes Abdul Latif Jameel Community Services Programs, will teach vital indigenous skill sets as well as create more jobs for women in KSA. “This is a long-term solution to help Saudi women shape their future,” said Abdul-Aziz Elyas, Senior Brand Manager at Henkel Arabia.

“Henkel, Persil’s manufacturing company, is providing help on both the social and economic levels.”

3POINTS: DAIRY QUEEN’S NEW MEDIA AGENT: The advertising agency 3Points has landed a deal to become Al-Safwa’s exclusive advertising agent in Saudi Arabia. Al-Safwa Food Co. is the official agent of Dairy Queen, a premium food brand around for over 70 years, in the Kingdom and will open a branch in Saudi Arabia soon. Dairy Queen has signed on with 3Points because of its extensive experience in over 10 years with the Saudi consumer and its expert knowledge of the Saudi market.

3Points, a Saudi agency, has recently been named as one of the Kingdom’s fastest growing companies and has offices in Jeddah, Riyadh, and Dubai.

AVON MOISTURE SEDUCTION LIPSTICK: New Moisture Seduction Lipstick from Avon combines rich, creamy colour with visible ribbons of hydrating conditioner for radiant colour and deep moisture in one super-hydrating, SPF 15 lipstick. Available in 10 seductive shades, this lipstick combines aqua silk complex to help seal in moisture, along with colour charged pigments to deliver bolder,richer colour. Avon’s specially developed formula leaves lips with a sublime blend of colour and moisture for a luscious, radiant pout.

OVE OPENING: Al-Farsi Jewellers unveiled Deema Al-Farsi’s new OVE collection at Stars Avenue Mall. Her collection is a stylish assortment of exclusive pieces for today’s woman.

Her innovative use of precious metals and leather reflect her modern sensibility, while the timeless elegance of many of the pieces will appeal to women of all ages.

22 DESTINATION JEDDAH

New KIA: Kia Motors unveiled the new KV7 model at the recent U.S. International Car Show in Detroit, Michigan. Kia has put together the most modern technologies with a host of new features.

Kia Motors Corporation’s brand slogan “The Power to Surprise” represents the company’s global commitment to surpassing customer automotive expectations through continuous innovation.

LG’S ROBOKING: LG Electronics introduced a new robot vacuum cleaner called the Roboking. The Roboking has been creatively designed in a way that enables maximum cleaning with two cameras, the first of its kind in the industry. “At LG, we are committed to delivering a range of premium, high quality, high performance home appliances,” said Mr. John Lee, Managing Director of LG Electronics KSA. The Roboking’s gyro sensor, a device used in aircraft and satellite navigation, helps the 5.2” vacuum find its way into every corner of the house.

TOYOTA AND LEXUS PROVE CUSTOMER RETENTION: Toyota and Lexus rank in the top three brands for Customer Retention in a 2010 study conducted by J.D. Power and Associates. CNBC has quoted “Fast Money” traders Steve Cortes and Tim Seymour, “The U.S. market is storming back and scores for Toyota here are going to be fantastic,” said Seymour. CNBC also quoted Cortes’ belief that Toyota “makes better cars than the competition.” Mr. Faisal Abdalla, VP of Abdul Latif Jameel Company, the sole distributor of Toyota Motor brands in KSA said, “What happens in the U.S. doesn’t stay in the U.S. – it’s reflected in markets throughout the world and especially in Saudi Arabia where the strong economy is once again enjoying boom time and 60 percent of the rapidly expanding population is under the age of 25, creating a thriving market for Toyota as the brand of choice for first-time car owners.”

ROLLS-ROYCE ‘SPIRIT OF ECSTASY’ CENTENARY COLLECTION: Rolls-Royce Motor Cars celebrates the centenary of the Spirit of Ecstasy with an exclusive collection of bespoke Phantom models. Called the ‘Spirit of Ecstasy Centenary Collection’, 100 cars will be delivered to customers bearing a suite of features inspired by the legendary flying lady, with exclusive exterior colors, wood veneers and leather options. “These beautiful models follow the finest traditions of Rolls-Royce in their luxury, craftsmanship and attention to detail,” said Torsten Müller-Ötvös, CEO Rolls-Royce Motor Cars.

DESTINATION JEDDAH 23

Explore KSA

Among the Ruins of

Domat Al-Jandal

By Ahmed Sahab

This month’s trip was to Domat Al-Jandal in Al Jouf Province in the northern part of Saudi Arabia. The winter weather was clear and beautiful, but slightly cold at night, going down to 10C. We drove 1300kms to get to Sakakah and spent the night in a motel, arriving at Domat Al-Jandal the next morning, only 50km away.

The name comes from the local belief that the town was first settled by Dawma, a son of Ismail and grandson of the prophet Ibrahim.

I didn’t know what to expect from this small city, but I was definitely impressed by what I saw upon arrival. The city is amazingly calm and green and contains many historic sites and ancient buildings - it also has the biggest artificial lake in KSA due to a system of wells and ancient irrigation canals known as qanats (a signature piece of irrigation from the great Nabataean empire.) First we visited one of the oldest mosques which dates back to Islam’s 24 DESTINATION JEDDAH

earliest days, Khalif Omar Ibn Al-Khattab’s Mosque. It’s more than 1300 years old and its high minaret has never been rebuilt or even renovated in all that time! It stands more than 12 meters high and was built with jandal stone. Still in use, the mosque has a carved door with red geometric patterns and is wholly unlike any other mosques you’ll see. It was built using stones and clay, with a ceiling made up of wood and palm trees. It has a prayer niche, a pulpit, a prayer room for women and a little well, which was used for drinking and ablution.

DESTINATION JEDDAH 25

The mosque was built alongside a castle called Qasr Marid which is more than 2000 years old, another legacy from the Nabatean civilization. The fortress is amazingly beautiful even though one of the walls is in ruins. A local expert and dear friend, Awwad Al-Faleh, explained the fascinating history of the castle. It was built to shelter 5000 people, which was the population of Domat Al-Jandal back then. Historians date Qasr Marid back to the 3rd century BC, when Queen Zanobia of Tadmor invaded Doumat Al–Jandal and Tayma, but could not conquer the castle.

Her famous last words as she departed were, “Marid revolted and Ans Al-Ablag became costly”, (Marid in Arabic means something that could not be conquered.)

The site is a must visit if you are in the area because it’s historically interesting to wander among the ruins of a once thriving town on the ancient trade route that linked Mesopotamia, Persia and Syria with Yemen.

The famous oasis of Sakakah is still lush, and the city and surrounding areas continue to produce large amounts of wheat, citrus fruit and olives, as well as nourish over half a million mature date palms.

To book an adventure, visit Facebook: Discover Saudi ‫اكتشف السعودية‬

26 DESTINATION JEDDAH

EXPLORER TOURS Experience The Kingdom Like Never Before For reservations and further info email: trailcheeta@yahoo.com or arabian.explorer@windowslive.com

Date 2nd Feb.

3rd Feb.

3rd Feb.

3rd Feb.

4th Feb.

Destination The 11km. dramatic crack of Lajab Valley in the village of Flower Men & 2000m. above sea level green Fifa Mountain of Jizan City with its historical towers, stone castles & plantation, traditional handicrafts of Tehame`s Thursday’s Market, variety of traditional foods, traditional village.

Tour of Old Jeddah - Visit the historical and architectural

Duration Wed.22:00 - Sat.12:10

Thu. 8:00 - 15:30

gems of Jeddah, from the Nasif House Museum and Camel Market to Eve’s graveyard and the towering structures that once formed the walls of old Jeddah.

Mada’in Saleh - A beautifully preserved archaeological site, Saudi Arabia’s first World Heritage Site is not be missed.

TBA Visit the ancient area of Al-Ula for a glimpse of history.

Hotel accommodation, round-trip airfare (Y-class), and four meals included.

Najran: 6,000 Years of History - Delve into the Kingdom’s heritage with a tour of Najran, one of the oldest cities of the Kingdom and in the region. This comprehensive tour TBA includes trip to Al-Roum and Al-Aan Castles, the mud houses of Najran, the Camel Souq and the golden sands of the Empty Quarter Historical Tour of Taif - Explore the majestic mountain

city of Taif; tour includes the National Museum, Baboon Valley, and the rose and bee farms of this unique region.

4th Feb.

Visit the local Friday Bazaar & Camel Market Different

4th Feb.

Traditional Marketing Day Visit Yamani, Afghani, old airport Bedouin market. Takeaway dinner from Al Baik Restaurant, traditional aroma, baskets, handicraft market & Afghani carpets, pearls, Bedouin antiques.

species of birds, dogs, cats, falcons, parrots, lizards, rabbits, doves, bagnios & more

The Volcanic Wahba Crater Campout & 2nd BIGEST FENCED NATURE RESERVE IN THE WORLD & see 10th Feb. Taif region Nature Reserve containing many rare and protected species of animals like Nubian Ibex, Gazelles, Ostriches, Houbara Bustard, Oryx, Raptors, hocks safari & a visit to an old Turkish Castle (3 meals)

Thu.8:00 - 23:30

Fri.15:00 – 18:30

Fri.16:00 - 20:30

Thu.8:00 – Fri.22:00

Dunes of Arabia - This trip will be the highlight of your

17th Feb.

weekend: four wheel drives through the sand dunes of Bahra and than to top it off a campfire BBQ under the stars. Meal and refreshments included.

TBA

DESTINATION JEDDAH 27

Arts &

Entertainment Family Fun

“I’M BORED!”

14 REASONS YOU CAN’T SAY THAT ANYMORE! A beginning of a new Jeddah and amazing weather.. all the more reason to go out and enjoy our picks for family-fun locations during the weekends.

THEME PARK

With all sorts of rides and games, set yourself for at least 4 hours of fun. Parents can enjoy a hot cup of tea while the kids have fun. Al-Shallal, Attallah, Qalzam are quite famous for the thrilling rides.

PARK & PICNIC

There are many parks all over Jeddah. Most of them have a playground, some have a basketball area too and plenty of space to run around. So pack your picnic basket, toys and don’t forget to pick up your litter before leaving.

PLAY GOLF

Golf …yes we have golfing in Jeddah! If you don’t have access to the KAUST golf course, then Desert Lakes Golf Course. Test your coordination and skill with this interesting sport. Or take the kids biking along the Corniche to enjoy the fresh breeze and cool weather. for more details visit www.desertgolfcourse.com

DINE OUTDOORS

Many outdoor restaurants are popping up all over Jeddah in the past couple of years. With the variety of cuisines and locations, there’s no complaining about where to go. Near Park Hyatt you’ll find a selection of places to choose from. Check our feature article about outdoor dining on page 58.

CORNICHE

Our beautiful promenade along the coast is the perfect place to take your family for a picnic, try lots of activities such as flying a kite and pony rides. Relax with a hot cup of mint tea and enjoy your kids.

FESTIVAL TIME

This is definitely a great time to pass by the Equestrian Festival held on the 2nd, 3rd & 4th of this month. With competitions, bazaar, garage sale, playground, shows & entertainment.. you can spend the whole day here with lots of fun and souvenirs. And bring your picnic basket and card games to enjoy the weather with family & friends.

For more details, check www.fainak.com/festival

28 DESTINATION JEDDAH

PAINTBALL If you’re searching for an adrenaline rush, head with your older boys to the Jeddah Strikers for some thrill and fun. Its location is just before the public beach near Kanz Obhur. Contact number: +966-504507995

CRUISIN’ ALONG

The Red Sea is inviting you…so rent a boat for a private day cruise or join one of the large boats for an evening trip. Fishing and diving are both popular options anytime of the year. Check the Diving Directory for contact info.

GO FOR UMMRAH

This time of year is perfect to visit Makkah.

Less traffic, less crowds, not to mention the amazing weather make ummrah an enjoyable peaceful way to spend your weekend.

VISIT AL-BALAD

Downtown is so much fun this time of year. The colors, the souks, the products are just so vibrant and busy.

Grab your camera and make an album for this day treat yourself with some cool gadgets at amazing bargains.

DESERT CAMPING

Moonlight Mountain is great for you with your older kids if you’re into mountain climbing.

Reward yourself with some meditation and an amazing sunset view before heading back home.

Check the Travel Directory for tour operators who can take you off the beaten path.

MADINAH WEEKEND

Top up your spiritual tank with a visit to AlMadinah this weekend. Just a 4 hour drive away, feel serene and de-stressed as you arrive in this holy city. The peace in the air is so relaxing, you will end your weekend feeling refreshed and rejuvenated.

HORSE-BACK RIDING

Take advantage of the weather and try out stuff you wouldn’t normally do in the summer heat. Horseback riding is fun for the whole family at Trio Ranch or Al-Aseel.

BIKING

You don’t need to go anywhere special for this activity. Just make sure you go somewhere with plenty of space and your kids are safely wearing their helmets and knee pads. Behind the Corniche is a great spot for biking and also on Prince Nayef St.

DESTINATION JEDDAH 29

Arts &

Entertainment

Saleem Al-Homsi:

An Artist with Ideals

By: Yosra Alkaff, Shaimaa Qadi,& Dina Al Amoudi

Artist, designer, self-made Renaissance Man… all these labels apply to 25 year-old, Syrian Saleem Al-Homsi. His recent work on Sami Yusuf’s CD and music video shot at IMC in Jeddah has placed him in the spotlight as an up and coming designer to watch! He dreams of encouraging local media to reflect both Islam’s high principles as well as harmony of vision in the design sense. As he says, “Never forget that everything you do will reflect upon you as a Muslim.”

Q. How do you describe your style in photography?

In photography, I am into portraits and photojournalism more than landscapes. In addition, I always try to tell a story through one or a series of pictures. For example, for a recent graduate, I will try to show the whole journey of his school experiences in one shoot or in a series. Or if it is portrait, I like to show the model’s story and feelings.

Therefore, I am into learning philosophy so I can translate that in my pictures. I also love the post-photography process of image manipulation.

Q. Why didn’t you study design?

Because basically there are no well known universities in this field for male students in KSA, unless Dr. Suhair AL-Qurashi accepts me to study at Dar AL Hekma College.

30 DESTINATION JEDDAH

Q. Why is certification important if you have experience?

Knowledge is extremely important knowledge and experience complete each other. Without enough knowledge, creating art is like trying to do a puzzle with a missing piece. Therefore, a designer wouldn’t know the hidden things that can affect the strength of the design. So I am working hard to complete my studies in U.A.E or Malaysia by getting a scholarship in media and photography.

Q. What is the project that gave you the most experience?

I was blessed to be part of Sami Yusuf’s project with IMC. I learned a lot from Jacob Kusk, the Danish director, and his entire team. He is an example of Muslim

ethics although he is not a Muslim, his determination, patience, and sincerity were his hallmarks. For example, the weather was very hot at that time, and the Danish team was not used to it, yet they worked so hard outside while the Arab team refused to work because of the weather! On their last day, their flight was at 5:30pm, yet due to a tiny image error where the logo in the video appeared pixilated, they stayed with me until 3:30pm – they refused to leave without fixing this tiny mistake. They wanted to submit it perfectly or not at all.

That is what I really learned from them and I am planning to apply it to myself.

Q. What obstacles have you faced?

The biggest obstacle here is that most people don’t understand the value of media and design. Artists, from their point of view, only draw portraits in streets. People don’t consider art as a real job, but instead only for wasting time.

Q. What is your next ambition?

My dream is to take photos in Gaza.

DESTINATION JEDDAH 31

Arts &

Entertainment

Chucrallah Fattouh: Transcending Culture Throug h Ar t

By Dina Ismail

Lebanese painter and sculptor Chucrallah Fattouh is an intense individual. When he speaks about his work or his inspirations, his whole manner changes - his hands gesture trying to make a point, his eyes narrow as he passionately discusses his influences, and his demeanor softens when he reflects on his home on the shores of the beautiful seaside city of Byblos, Lebanon.

In essence, Fattouh embodies what it is to be an artist. Growing up in the picturesque coastal town of Monsef (Byblos), the ten year old Fattouh began experimenting with colors, shapes and figures. Over the years, this wellhoned talent led him to the Faculty of Fine Arts at the Lebanese University where Fattouh emerged as a post-cubist painter and sculptor.

During his stay in Jeddah, Fattouh explored the city and expressed his delight and admiration both in the rich heritage of the area and the warmth of its people. “It’s such a unique city,” the artist mused. “The years of history and heritage and the beautiful environment have really inspired me to try and translate my vision of Jeddah through the eyes of the locals His paintings, mostly abstracted impressions of figures, are subtle and graceful, but at the same time vibrantly bold, leaving the viewer wanting to create a connection with the work, as Fattouh obviously has with his subjects.

32 DESTINATION JEDDAH

“I want my works to be a medium for discussion or to relay a message. As an Arab, I see the different identities of each country, each made unique by their traditions and people.

Fattouh thoroughly researches each country before he visits it, drawing inspiration from its heritage and traditions. For Jeddah, he was drawn to the rawasheen in the old city (Balad).

“I feel like the shutters of the rawasheen hold the secrets of the people who lived in those buildings,” he said of one of Jeddah’s unique architectural features.

“The Jeddah art scene is so varied and rich.

I especially enjoy the works of Abdullah Hamas, who I feel has really translated the heritage and environment of this area in such a modern manner.” In return, Jeddah hopes to see much more of this passionate and unique artist in our fair city. Fattouh’s unique point of view and undeniable creativity provide a new perspective on the unexpected beauty of heritage and tradition.

Bookstores

Libraries

Fun & Recreation

Museums & Art Venues

Arts & Entertainment

Directory Bookstores Al-Fanous Bookstores Tel: +966-2-6553897 Al-Khair Bookstores Tel: +966-2-6936318 Al-Maktaba Al-Raquia Tel: +966-2-6635985 Al-Maktaba Stores Tel: +966-2-6713143 Al-Obeikan Bookstores Tel: +966-2-6927018 / 920020209 Dar Al-Mareekh Bookstores Tel: +966-2-6524682 Jarir Bookstores Sari Street Tel: +966-2-6827666 Prince Sultan Street Tel: +966-2-4202050 Little Book Roshana Center Tel: +966-2-2634817 Stars Avenue Tel: +966-2-2754689 Madina Bookstores Tel: +966-2-6659045 Mamoun Bookstores Tel: +966-2-6446614 Tihama Bookstore Tel: +966-2-6970690 Rawaea Al-Maktabat Tel: +966-2-6827730 Virgin Tel: +966-2-2633886 Libraries CBA Library Tel: +966-2- 6900671 Effat Library Tel: +966-2-6364300 Jeddah Public Library Tel: +966 2-6363920 Mirza Library Tel: +966-2-6726773

My Library Tel: +966-2-2631709

Museums & Art Venues

Fun & Recreation

Al-Alamia Gallery Tel: +966-2-6635107 www.alalamiagallery.com Al-Tayebat International City Museum for Sciences & Knowledge Al-Jazeerah St. Tel: +966-503601376 Art Frame Trading Est. Macarona St. Tel: +966-2-6722339 ATHR Gallery Tel: +966-2- 2845009 www.athrart.com Darat Safeya Binzagr Tel: +966-2- 6571030 www.daratsb.com Ebdaa Gallery Center Tel: +966-2- 2154480 www.ebdaagallery.com Jeddah Atelier Tel: +966-2-6530812 Mansoojat Foundation www.mansoojat.org Rochan Gallery Tel: +966-2-6655630 Ext.236 Saudi Center for the Fine Arts Tel: +966-2-6696786

Al-Hokair Tel: +966-2-6836666 Al-Shallal Theme Park Tel: +966-2-6063993 Bowling City Tel: +966-2-6690800 Bowling World Tel: +966-2-6744545 Chucky Cheese Tel: +966-2-6062608 Color Me Mine Coral Mall Tel: +966-2-2847447 Funtime Pizza Tel: +966-2-6555992 Fun Day Tel: +966-2-2635487 Ice Land Tel: +966-2-6626666 IN10SO Tel: +966-2-2844992 Jungle Land Tel: +966-2-2881111 Kid’s Cafe Tel: +966-2-2634888 Mob: +966-555651653 Kid’s Castle Tel: +966-2-6988000 Moon Toon Tel: +966-2-2844855 Oceanica Tel: +966-2-2150723 Smart Kid (Al-Hokair) Tel: +966-2-4202370 Sparks Tel: +966-2-6162144 Stationery Fantasies Tel: +966-2-6827730 Vi Kids Club Tel: +966-2-2616899 Vortex Tel: +920009550

ATHR Gallery Tel: +966-2- 2845009 www.athrart.com Call or email to check opening and closing times.

DESTINATION JEDDAH 33

Fashion & Shopping

1.

DOIR SR 4,000

I say, “Yes. Yes. A thousand times, Yes!” to this perfectly dainty Dior bracelet in 18K yellow gold.

2.

I am declaring

this luxuriously rosy Blushcreme in Posey from Mac a makeupbag must! It is incredibly easy to apply, dab a sparing amount on the apples of your cheeks, and you will be ‘oh, so naturally flushed’ in no time.

4.

IS LOU TON T I VU ,740 SR 1

By Hassnah Abousabah

3.

Leopard Print treads an excruciatingly fine line between cheap and chic, but be brave and remember that when venturing over to the wild side... less is definitely more. I am particularly in love with this Louis Vuitton stole; the colourful tye-die background adds a rather unexpected, playful twist to the iconic print.

MAC SR 95

5.

P SHO TOP 85 SR 2

These tailored, camel treasures from Topshop are wonderful and can be very easily dressed up or down.

For an effortlessly chic day-time look, they pair flawlessly with a tucked in, ever so slightly oversized white tee.

34 DESTINATION JEDDAH

Add an iconic, pop of colour to your day with this cheerful monochrome watch by Swatch.

SWA T SR 1 CH 35

Ahoy

1.

2.

9.

Sailor!

Jeddah was once lovingly nicknamed “the Mermaid of the Red Sea” with this in mind - I thought it fitting to be nautically inclined this month. The sheer versatility of nautical stripes has elevated them to wardrobe staple status, and I am especially delighted to see that they are available everywhere this season.

10.

6.

11.

3.

12.

7.

4.

8.

5.

1. Eugenia Kim headband from MIMOSA SR 698/ 2. A.P.C. nautical navy-blue cardigan/ 3. TOPSHOP white t-shirt with pocket SR 120/ 4. TOPSHOP red shorts SR 204/ 5. CONVERSE white Chuck Taylor shoes/ 6. JENNIFER ZEUNER anchor necklace/ 7. PAUL SMITH blue knot front dress SR 1,750/ 8.

CHRISTIAN LOUBOUTIN Rolando 120 yellow pumps/ 9. CREAM gold clip on earrings SR 160/ 10.

TOPSHOP striped t-shirt SR 130/ 11. TOPSHOP pants SR 228/ 12.

TODS suede loafers SR 1,530.

DESTINATION JEDDAH 35

Fashion & Shopping

Hatem Alakeel

THE KING

of THOBES

36 DESTINATION JEDDAH

P ROMOTION

Hatem Alakeel - design genius, the Middle Eastern Tom Ford, crowned THE KING OF THOBES, fashion’s ‘Man of PEACE’ & now Filmmaker (the Toby by Hatem Alakeel video is available on www. youtube.com) Toby by Hatem Alakeel is the brainchild of Saudi Arabian designer and entrepreneur Hatem Alakeel. His designs have embraced the true essence and spirit of fashion and the label has captured the zeitgeist of our times and catapulted the beloved thobe onto the international fashion radar.

Toby specializes in men’s traditional robes and shirts, yet there is nothing traditional about these highly crafted fashion items.

While retaining the established feel of the classic thobe, Hatem creates highly individual and stunningly tailored lines from the best materials on the international market. His exciting approach to traditional wear fuses modern, traditional and international elements with many fun surprises creating his unique signature look which are the hallmarks of the brand which his audience have come to love, expect, await and applaud.

Growing up between Europe, the United States and Saudi Arabia, Hatem Alakeel gained unrivaled fashion experience on an international scale by working with and advising some of the world’s most prestigious global brands. Hatem has designed for such global icons as Mattel’s Barbie, Evian, Toyota, Fairmont, Rosewood and the Raffles Groups to name just a few.

His singular dynamic aesthetic vision, keen artistic eye for detail, and immaculately executed designs have propelled Toby by Hatem Alakeel to the fashion forefront after the resounding success of his first collection’s debut at Dubai Fashion Week in 2008.

The collection is truly all encompassing with the introduction of the Toby sports pants for the gym, beach or to wear as an undergarment beneath the thobe for extra comfort and style. The dress shirts, the T-shirts and the tailored shirts, all much sought after Toby strong points, will feature prominently next season and give the Toby

by Hatem Alakeel Gentleman the option to wear it either as an undergarment or as P ROMOTION

DESTINATION JEDDAH 37

a sporty fashion piece in its own right.

The look is completed with a line of vests and jackets suitable for every occasion, ensuring the wearer style, sophistication and comfort. The TJ Junior Line introduces new looks for younger customers as well as identical versions of the adult collections, making it a family experience and cementing the father/son bond through fashion.

Apart from his maison de couture, Hatem’s latest venture is the launch of his HA Design Company (HADC) where he creates and produces quality uniforms for 5 star hotels, restaurants, businesses and creating corporate identities from A to Z & everything in between. The aim of HADC is to ensure that all their clients (be it 5 star deluxe hotels or large, medium & small businesses) put their best corporate image forward, updating their look to appeal to the widest possible audience, to draw in and capture the attention and interest of potential new clients. Clients include: Leylaty, Toki, Buharat, Toasted, Ginza, Noodles, and Zodiac. In the health care sector, HADC clients include AlMashfa and Salam Health Care. Hatem is always involved in every detail of each project from the quality of the fabric to the design. “I am very hands on and always make sure that what I produce is different, fresh, memorable and inspiring.

People who want something unique, timeless and memorable come to my offices,” says Hatem.

We are pleased to announce the opening of the second Toby by Hatem Alakeel boutique which looks forward to welcoming family, friends, Tobyistas & clients in February 2011 to its Rawdah Street premises. As in the first Toby by Hatem Alakeel boutique, I was involved in every detail of the design from the interior, the furniture to the look & feel of the place. We invite you to view new concepts and to rediscover the luxury of Italian fabrics in addition to a host of the finest international materials.

www.urtoby.com Location: Prince Sultan St. Al-Zahrah Dist.

Mob: +966-540576639 Tel: +966-2-6923215 38 DESTINATION JEDDAH

P ROMOTION

by Hatem Alakeel

P ROMOTION

DESTINATION JEDDAH 39

Fashion & Shopping

With Lamar: It’s Your Time

to Shine…

From the Fiori collection

The collections represent the unique personalities of a young woman, while possessing the shared sophistication of her refined taste and chic style. His designs stem from the belief of a young lady’s inner and outer beauty that could light up a room. The Italian jewelry brand embodies her presence through its design and flawless gold. And by utilizing the newest technology in electroforming and metal coloring, Lamar provides unique pieces of colorful enamel that are essential in any fashionista’s closest. With Lamar, it’s your time to shine…

From the Stella Dora collection

40 DESTINATION JEDDAH

P ROMOTION

1. Sensei

A girl’s favorite jewelry pieces are the ones with sentimental values; Lamar has created a line for the hopeless romantic. The girl who wears her heart on her sleeve can now wear it around her neck or on her wrist, in the form of elegantly designed precious gold pieces. The pieces make the perfect gifts, whether for a special occasion, like an anniversary, or as a gesture of eternal love.

Feminine and ornate, these designs inspire a love affair with gold!

3. Elite

The Middle East often acted as a muse for Sergio to design this collection; He loved the simplistic beauty of the desert and the way sand dunes undulated like the ocean.

Lamar has translated the waves of the desert into an art deco-inspired aesthetic, making the collection both contemporary with a classic flavor. Elite is an international traveler. She has been all over the world and loves immersing herself in new cultures, which her wardrobe has stole much inspiration from. Her style is understated chic, making being fashionable look effortless and guaranteeing she’s in vogue no matter which continent she’s on.

From the Elite collection

2. Fiori

The Fiori, or Beautiful Flowers in Italian best represents this line, which is embellished with beautiful colored enamel, is the most organic of the lines.

But this has not limited Sergio, who has been influenced by the growth of gothic architecture in his hometown, such as the Cathedral of Modena. Her intricate glass windows can easily be seen in a pair of delicate, chandelier earrings. This line is for the feminine girl who sees the beauty in everything and everyone can easily see the beauty in her.

4. Stella Dora

With sparkling accents on genuine gold, this line is for the girl who loves to be the center of attention. Her confidence makes her comfortable in the spotlight, while her accessories make her feel extra feminine and extra special! From bold statement pieces to vintage-inspired sets, the line consists of a range of styles. Regardless of which ones you choose, they’re sure to be great conversation starters! www.lamarjewellery.com

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DESTINATION JEDDAH 41

Jeddah is truly a shopper’s paradise, IF you know where to look. While most people check out the main malls...let DJ introduce you to the hidden gems of Jeddah where you can discover unique gifts, memorable souvenirs, and one-of-a-kind handmade treasures.

By Silwan Eshki

These unique bags are the perfect way to add some colorful, ethnic flair to your outfit! They’re decorated with appliqués and trimmed with broad bands of lace/traditional embellishments – a great combination of form and function for only SR300. Select their pillows with handy pockets for all your remotes for SR300, a useful decoration to any sofa which is also a time-saver (think how much wasted time is spent searching for remotes!)

Mob: +966-500398181

42 DESTINATION JEDDAH

Gifts & Souvenirs

CIRCUS BY NANO

Fashion & Shopping

WORLD OF ALNAJAV AND ANTIQUES CENTER

TOYWATCH MISSONI

This store is a veritable treasure trove of Turkish products – from antiques to modern items – they stock a wonderful selection of home goods. This plate with cover is beautiful as well as practical at 400SR, while the assorted decorative dishes can be used as serving bowls for nuts/chocolates or simply placed on your dressing table to hold your rings or spare change for SR650.

Location: Al-Hamraa Dist. / Arafat St. Mob: +966-2-66000053

Talk about wrist candy! These funky, functional watches sport colorful, Missoni fabric bands paired with industrial-style watch faces. Perfect for time conscious fashionistas of all ages, these limited edition watches are available for SR2600, but you’ll be wearing them with both casual as well as evening wear to flaunt your good taste.

Facebook: Y Fashion Tel: +966-547947812

DESTINATION JEDDAH 43

Fashion & Shopping

CanCooker - SR 305 The CanCooker is a convenient and healthy outdoor cooking system. The cooker produces deep penetrating steam that cooks food to perfection. Product is easy to use, simple preparation and a heat source is all you need. Perfect to use on your grill for backyard cookouts.

You can create a complete, healthy meal in an hour. More information: www.cancooker.com Available at amazon.com

Get your quick tech fix for the month with DJ’s news and reviews. Here you’ll find the latest and greatest gadgets and gizmos guaranteed to keep Jeddah plugged in and on the go. We’ve also found you a great App to add to your collection every month and a game review that will entertain you in the doctor’s waiting room!

GADGETS

Bonica - SR 4800 This all-weather camcorder with a silicone skin is perfect for any outdoor activity. The silicone skin protects the camcorder from rain, snow, sand and scratches. It can also be submerged in its hard housing to depths of 180 feet for beautiful dive pictures and video.

The Bonica Snapper Dive 1080P HDDV is a miniature camera with a 2.4 inch LED monitor that allows for easy capture and fun framing even while wearing a mask - it captures HiDef video, Action Video Mode, and 5MP digital stills. The included Bonica Soft Travel Bag is lightweight and padded to keep your gear safe, including extra dive lights and all accompanying accessories.

Available at memega 44 DESTINATION JEDDAH

APPMUST “So what makes this different from Skype?”

Difference Between Viber and Skype VIBER

The new wave hitting the Middle East- and the world. Viber is an iPhone application (Android and Blackberry versions coming soon!) that lets you make free phone calls to other iPhone users that have Viber installed.

When you use Viber, your phone calls to any other Viber user are free, and the sound quality is much better than a regular call. You can call any Viber user, anywhere in the world, for free. All Viber features are 100% FREE and do not require any additional “in application” purchase.

(1) Skype has video calling whereas Viber at the moment doesn’t have video calling.

(2) Skype Client Software could be installed on any compatible device and same username password pair can be used to login and make calls. Whereas in Viber, it currently supports for iPhone only.

(3) Address book synchronization is possible in Viber but not in Skype.

(4) Skype is using their propriety CODEC , which could use minimum data possible with high quality.

(5) IM, SMS, Skype Out, Skype In is possible with Skype but at the moment it’s not possible with Viber.

(6) Both use your monthly data plan or WiFi. (7)Both give good quality voice but Viber users in the Middle East report better quality sound. Maybe due to less traffic since Viber is new?

GAME REVIEW Little Big Planet 2 : Only on PS3

An enjoyable story mode, powerful creation tools, and great online features make Sackboy’s sequel a giant leap forward for LittleBigPlanet. Little Big Planet is far away from little, in the terms of what can be done inside this creative, colorful and simply beautiful game. The single player story mode is no shorter than 30 levels of fun-packed adventure, though the real treat is in its online community and content, where each and every player can create his little plant and show off his building and creative skills to the world. * SCEA * Media Molecule * 3D Platformer * Release: Jan 18, 2011 * ESRB: Everyone

DESTINATION JEDDAH 45

Fashion Designers

Florists, Plants

Furniture

Shopping Malls

Fashion & Shopping

Directory Boutiques Al-Jadila Boutique Tel: +966-2-2841249 Baby Fityani Tel: +966-2-6673971 Cugini Tel: +966-2-6612099 DADU Tel: +966-2-6633699 Jasmine Box Tel: +966-2-6685533 Jungle Blue Tel: +966-505660175 Lollipop Tel: +966-2-6643295 Life Tel: +966-2-2844266 Nawal Al-Maimani Tel: +966-2-6606502 Sabine Tel: +966-2-6651572 The Neverland Circus Tel: +966-500398181 Pink or Blue Tel: +966-2-6634452 The Wedding Shop Tel: +966-2-6690808

Custom Thobes Bazerkaan Tel: +966-2-2560044 HM Tel: +966-2-6828064 Lomar Tel: 920000554 Omar Azure Tel: +966-2-6921773 SAB Thobe Tel: +966-2-6100009 Sindi Tel: +966-2-6678587 Siraj Sanad Tel: +966-2-6979720 Tasmeem Tel: +966-2-6519014 Toby Tel: +966-540576639

Fashion Designers Afaf Baflah Tel: +966-505325251 Amal Engawi Tel: +966-503613314 Basma Abuljadayel Tel: +966-506634000 Basma Al-Mouawad Tel: +966-533653333 Eman Joharjy Tel: +966-535687773

46 DESTINATION ATION JEDDAH

Fatima Abed Tel: +966-554369993 Gardenia Hafez Tel: +966-506666230 Hanaa Samman Tel: +966-505350958 Maha Ghalayeni Tel: +966-506661634 Manar Al-Rawi Tel: +966-569169923 Meriam Arab Tel: +966-503333128 Mona Abulfaraj Tel: +966-505652018 Nawal Maimani Tel: +966-2-6606502 Niyaah Tel: +966-500545455 Rania Khogeer Tel: +966-555532571 Rana Ismail Tel: +966-556666881 Rotana Alhashimi Tel: +966-554598449 Sahar Serafi Tel: +966-505622515 Salma Rudwan Tel: +966-504627012 Shaza Khayali Tel: +966-500909321 Thanaa Addas Tel: +966-504664288 Turki Jadallah Tel: +966-506677800 Wed Bogary Tel: +966-504634001

Florists, Plants

Furniture

Al-Khidra Landscaping Tel: +966-2-6913946 Alwan Tel: +966-2-6837239 Arabian Flower Tel: +966-2-6644403 Azhar Rima Tel: +966-2-2564001 Eshrak Tel: +966-2-6643035 Florina Tel: +966-2-6670719 Flowers Center Tel: +966-2-6607391 Flowers Queen Tel: +966-2-6621779 Gardenia Tel: +966-2-6609220 Jannati Tel: +966-2-6984852 Orkidia Tel: +966-2-6833136 Nargis Flowers Est. Tel: +966-2-6673008 Petals Tel: +966-2-6642519 Rabya Tel: +966-2-6602856 Spring Flower Tel: +966-2-6519684 Sendian Flowers Tel: +966-2-6835679 Sultan Garden Center Tel: +966-2-6686666

Abdul Latif Tel: +966-2-6913750 Al-Alameya Tel: +966-2-6915188 Al-Amer Tel: +966-2-6977767 Al-Fakhama Tel: +966-2-6355043 Al-Sabban Tel: +966-2-6919900 American Gallery Tel: +966-2-6676031 Batal Design Tel: +966-2-6983288 Bin Shayhoon Tel: +966-2-2574815 Bo Concept Tel: +966-2-6141418 Dimos Tel: +966-2-2830302 Domvs Tel: +966-2-6611447 Estikbal Tel: +966-2-6687511 Haba Tel: +966-2-6687084 Home Plaza Tel: +966-2-6913659 IKEA Tel: +966-2-6633000 Kare Tel: +966-2-6901443 La Maison Colonial Tel: +966-2-2616800 Ligne Roset Tel: +966-2-6634158 Mazar Tel: +966-2-6642626 Mourastarr Tel: +966-2-6980498 MilaDora Tel: +966-2-6615152 NV Tel: +966-2-6684686 Options Tel: +966-2-6824888 Roche Bobois Tel: +966-2-6647272 Visionnaire Tel: +966-2-6988591 Wahat Tel: +966-2-6636267

NOW YOU CAN CREATE THAT ONE T-SHIRT YOU'VE ALWAYS WANTED !

Al-Khayat Center Tahlia St. Tel: +966-2-6655558 Shops: BOSS, Burberry, Chanel, Christian Dior, Coach, DKNY, Dolce & Gabbana, Emporio Armani, Fendi, Giorgio Armani, Gucci, Jacques Dessange Salon, Jamalouki, Louis Vuitton, Roberto Cavalli, Rubaiyat, Sergio, Tiffany & Co. & Co., Tods, Yves Saint Laurent Ana Special Prince Sultan St. Tel: +966-2-6649155 Shops: Al-Mohra, Almayass, Basics, Buttons, Diva, Fox Fibre, I Love Hishma, Kash Kash, Vaniti, Lilies, Only For You, Set Al-Hoson, Tefa Aziz Mall Prince Majed Rd. Tel: +966-2-6162222 Dining: Al-Saaj Al-Refi, AlThawaaq, Baskin Robbins, Burger King, Cinnabon, Conton, Durrat China, Fish World, Hardee’s, Harfi, Indian Express KFC, Krispy Kreme, Kudu, McDonald’s, Mongo, Panino’s, Roma Way, Sheesh Kabab, Shawermar, Starbucks, Sushi King, Taco Hut,Trios.

Supermarket: Panda Shops: Accessorize, Adams, Al-Maghrabi, Al-Sawani, Aldo, Aldo Accessories, Ann Harvey, Athletes Foot, Aussino, B.Bush, Baby Shop, Barratts, Bata, Behavior, Bershka, Bhs, Camieu, Celina, Celio, Charles & Keith, City Max, Claire’s, Damas Jewelry, Dorothy Perkins, Etam, Faces, Femi.9, Gap, Giordano, Howard, Kids, Kotton, La Senza, La Senza Girl, La Vie En Rose, Mango, Mexx, Mikyaji, Milano, Miss Selfridge, Mothercare, Naomi, Nectar, New Look, Next, Nine West, Okaidi, Orchestra, Pans & Co, Paris Gallery, Pom Cherry, Promod, Pull & Bear, Pumpkin Patch, River Island, Riyadh Bank, SGT Major, Showtime, Sports City, Starbucks, Stradivarius, Swatch, Tape A L’Oeil, Terranova, The Body Shop, Urban, Vero Moda,

Xanka, Zara, Zoppini Al-Haddab Center Tahlia St. Tel: +966-2-6942888 Shops: Centrepoint (Baby Shop, Splash, Shoe Mart, Lifestyle), Home Center, Koton, Mobily, Natuzzi, Sedar, Warde Badriyah Towers Rawdah St. Tel: +966-2-6062777 Dining: Le Croissant Shop, Quattro Café.

Shops: Babooche, Basket of Pearl, Blend, Boutque Mix, BSX, Denim, Diesel, DKNY, Entra, Free Days, Hawanim, Infiore, Kurta Boutique, Le Style, Levi’s Store, Nowar, Optics2020, Pharmwacy, Samuel and Kevin, Suite 966, T Shirt & Jeans, Tony G’s, U Right, Zearuci Basateen Center Tahlia St. Tel: +966-2-6611721 Dining: Assaj, Baskin Robbins, Krispy Kreme, La Cerpelrie, Nutellina, Takada.

Shops: Al-Ghazali, Al-Moalim, Al-Sawani Department Store, Anne Klein, Baby Fitaihi, Bakhashwain, Bali, Benetton, Betty Barkley, Esprit, Courier, Glitter, Guess, La Perla, Max & Co., Max Mara, Noon, Opticals, Replay, Rubaiyat, Swish, XOXO Coral Mall Tahlia St. Tel: +966-2-6607624 Dining: Goodies, Tea Amo. Shops: Adawliah (Yamaha), Armani Jeans, Beach & Beyond, Calvin Klein, Color Be Mine, Ecko, Ed Hardy, FCUK, Geox, Killah, Lacoste, Lindex, Lola et moi, Marlboro Classic, Miss Sixty, Patch Work, Primo, Quick Silver, Serb, St.Dupont, Sun Spot Etoile King Rd. Tel: +966-2-6973428 Dining: Steak House.

Shops: Al-Romaizan, Boss, Canali, Come As You Are, Emad Rizq, Fitoshi, Gentle Man, Lomar, Lo Spazio, My Fair Lady, Rawasy, Rubaiyat, The Wall Hera’a Avenue Hera’a St. Tel: +966-2-6942236

Dining: Agadir, Baskin Robbins, Cinnabon, Hot & Crispy Shops: Adams’ Kids, Aldo, Alhomaidhi, Barrats, Bershka, Camieu, Charles & Keith, Faces, Early Learning Center, Jennyfer, La Senza, La Senza Girl, La Senza Shop, La Vie en Rose, Marks & Spencer, Mikyaji, Mansoon, Nayomi, Nine West, Sergent Major, Sports City, Spring, Swatch, Tape A Loeil, The Body Shop, Wallis, Zain, Zara Kids.

Hera’a Intl. Souq Hera’a St. Tel: +966-2-6540097 Dining: Al-Musbah, Al- Umda, Baskin Robbins, Cinnabon, Hot & Crispy, Juice Island, Starbucks.

Supermarket: Danube.

Shops: Adams, Al-Attar, Al-Dahham, Al-Humaidi, Al-Maghrabi, Al-Mualim, Barkley, Benatton, Bershka, Bhs, Celio, Claire’s, Diesel, Esprit, Faces, Giordano, Guess, Health Lines, Jacadi, La Moda, La Senza, Mango, Milano, Mothercare, Naomi, Nectar, Next, Next Kids, Nina, Nine West, Panasonic, Paper Moon, Promod, Quick Silver, River Island, Sisley, Sony, The Body Shop, U2, Zara, Zain, Zimas Jama’a Plaza Jama’a Dist.

Tel: +966-2-6024580 Shops: Adams, Camaieu Charles & Keith, Giordano, Guess, La Senza, Mikyaji, Nayomi, Promod, Sergent Major, Tape A Loeil Jamjoom Center Palestine St. Tel: +966-2-6685388 Dining: Ice Cream Movenpick.

Shops: Abd Al-Samad AlQurashi for Perfumes, Celio and Longen and Dior, Cileo, Claire’s , Fareed Musalli for Gold and Jewelery, Gazzaz for Perfumes and Make Up, Geox, Jennyfer, Kuwait Airlines, La Senza, Malaysian Airlines, Marks & Spencer, Mikyaji, Milano Shoe, Mother Care, Nayomi, Next, Nectar, Aldo, Promod, Raymond Weil Watches, Starbucks, The Body Shop, The International for Watches, Tokyo Games DESTINATION JEDDAH 47

Jeddah Mall Tahlia St. Tel: +966-2-6678666 Dining: Al-Tajin, Basket of Cookies, Baskin Robbins, Costa Café, Cinnabon, Hawaii, Hijaziyat , Hot & Crispy, Joffrey’s, Le Gadin Suzette, Mongo, Padovana, Panino’s, Steak & Bake, Sushi King Shops: Al-Musali & Al- Raies, Barakat Jewellery, Damas, Elite, Eye2eye, Faces, Gosh, Karen Millen, Kipling, Luxury, Maria Pino, Naomi, Swatch, Trussardi, WAIPAI La Promenade Tahlia St. Tel: +966-2-6688737 Dining: Al-Forn, Carmel, Gelato, La Promenade Café, Lifestyles Café.

Shops: Budget, Chic Boutique, Chole, Femi.9, Lerre, Lifestyles, Mavi, PaperMoon, Quik Sliver, Roxy, Sport Look Le Mall Tahlia St. Tel: +966-2-6600111 Dining: Cerebe Express, Layla’s, Le Croissant shop, Starbucks.

Shops: Accessorize, Claire’s, Fitaihi Jeweley, Karen Millen, la Senza, Musalli, Nine West, Rizq Jewellery, Rosyblue, Rubaiyat (Bags & Shoes), Showtime, Springfield, Swatch, The Body Shop Mall of Arabia Al-Haramein Rd. Tel: +920009550 Dining: Al-Saaj Al-Refi, Brioche Doree, Burger King, Café Larica Espresso, Café Verganano , Cinnabon, Charley’s, Conton, Costa Coffee, Hardee’s, KFC, Krispy Kreme , Kudu, London Fish&Chips, McDonald’s, Mongo, Pans, Roma way, Shawermar, Starbucks, Sushi King, Taco Hut, Thai Express, The Pizza Company, T.G.I Fridays, Tony Roma’s, Zyng (Asian Grill) Supermarket: Panda Shops: Abu Sharaf, Accesorize, Adams, Adidas, Ahmad Abdulwahed, Alpha Opticals, Alshaya, 48 DESTINATION JEDDAH

Balad, Bershaka, Blue Age, Bonia, Boots, Brics, BSB, BSX, C&B, C&K, Cameui, Camille’s Sidewalk, Carters, Celio, Chad Valley, Coast, D-F-P-T, Debenhams, Diesel, Desigual, Dorthy Perkins, Forever21, Evans, Exit, Faces, Gap, GBK, Girls, H-Flow, H&M, Hokair, Hush Hush, I Style, Jennyfer, Kikik, La Senza, La Senza Gril, La Vie En Rose, Lady Bird, Life Kids, Limited Too, Liz Claiborne, Lynnes, Mango, Maghrabi Kids, Mini Modu, Miss Selfridge, Miss Whatever, Mothercare, Nectar, New Yorker, Next,Nike, Nil Yarz, Nose, Oasis, Okaidi, Opt. Centre, Party Princess, Pride of Kashmir, Principle, Pull & Bear, Puma, Pumpkin Patch, Quiz, Ribbon, Rina, Salhiya, School, Sgt.Major, SIA, Spring, Stradivarius, Sun & Sands Sports, Swiss Corner, Tally Wejil, TCF, Terranova, Terranova Kids, The Museum, TPC, Twaila, Vero Moda, Vertbaudet, Viss, Wallis, Warehouse, White Company, Zahoor Al-Reef, Zara, Zoppini, ZYNG Nojoud Center Tahlia St. Tel: +966-2-2571217 Shops: Adidas, Al-Badr Optical, Alcott, Alhomaidhi, Bonia, Cortefiel, Emad Rizq, Faces, Feni 9, Gerry Weber, GS Big & Tall, I Zone, Pumpkin Patch, Lora Lina Sfera, Magrabi, Mango, Mobily, Women’s Secret, Sarafia, Shalky , Smash,Tanagra, Vincci Red Sea Mall King Rd. Tel: +966-2-2151551 Dining: Applebee’s, Al- Baik, Al- Nabulsi, Baskin Robbins, Bonnon Cup, Burgerino, Burgerking, Café Larica, Canton, Cheese Cake Factory, Chinese Pearl, Crepe Suzette, Cup & Cino, Häagen-Dazs, Hardee’s, Hijaziyat, House of Donuts, Indian Express, KFC ,Krispy Kreme, Kudu, London Fish, Magic Wok, McDonald’s, On the Border, Pana Caldo, Pan’s & Co, Roma Way, Santino’s, Second Cup, Shamiana, Starbucks, Steak House, Swensen’s, Taco Hut, Tajin, Tea Amo, Teayana, Trios.

Supermarket: Danube Shops: Adidas, Aigner, All Star Converse, Al-Mussali, Al-Refaie, Al-Sawani, Axiom, Barove, Beach & Beyond, Benetton, Bhs, Body Action, Body Shop, Bomby, Bonia, Boroue, Boss, Burberry,Calvin Klein, Change, Claire’s, Coach, Coast, Diesel, Diorucci, Divisage, Dorothy Perkins, Early Learning Center, Elaf (Travel Agency), Escada & Loriel, Esprit, Etro, Evans, Eye Fashion, Faces, Faith, Fanateer, Fashion Top, FCUK, Ferragamo, Fetaihi, Foot Locker, Giordano, Givenchy, Go Sport, Guess, Guess Accessories, Guess Kids, G2000, Izzue,Lacoste, La Perla, Lazourdi, Levis, Life Line, Life Styles, Limited Too, MAC, Mac PC’s, Maghrabi, Maghrabi kids, Mikyaji, Milano, Mommy Me, Montblanc, Mother Care, Naomi, Next, Noon, Nokia, Oasis, Obaji, Occasions, Occulis, Optic Center, Panasonic, Paris Gallery, Patchi, Puma Watches, Replay, Rubaiyat, Rolex, Rouj, S & K (Samuel & Kenvin), Samsonite, Sephora, Sergio Rossi, Sony, Sports Wear, Swatch, Tea Gschwender, Tiffany & Co., Tihama (Stationery), Top Shop, Top Man, Versace, Vision Express, XOXO, Zuhur, Zoopini, Al-Reef Roshana Center Tahlia St. Tel: +966-2-2635114 Dining: Cinnabon, Crepe Café, Virgin Restaurant & Café Shops: 4U4Ever, Abdul Ghafour Amin Co., Abo Moammar, Abotche, Adawliad, Adnan Jewelery, Adolfo Dominguzs, Ahmed Abdulwahed, Ahmed Adgaish Electronices, AlFalona Stores, Al-Hamary, Al Garmooshi for Matches, Al-Togbi, Al-Yasr, Al-Arabi Optics, Al-Dawliyah, AMH, Baby Fitaihi, Bajsair, Bayana, Blanco, Change, Courir, Damas, Extra Ordinary, Fayrooz, Fityani, Giordano, Guess, Halawani Audi

Visual, Hamza Abd El Rizk Jewelery Damas, Home Appliances & Electronics, Hussain Trading Co., Jeddah International Market, Jollibee, Korloff, LG, Light, Linen Chest, Mohsen, My Fair Lady, Nof Jewelery, On Time Plus, Orange Bed Bath, Plug Ins, Pretty Shoes Yalghi Couture Qeuess, Said Ahmed Al-Ajou (JVC), Saloon Tamim, Samsung, Sandwich, Sarwat, Scholl, Sid, Sony World, Sunglasses Hut, Tamim Shoes, The Wall, Little Book Bookstore, Tuctuc, Zoppini, Zumorrodah Roshan Mall Malek Rd. Tel: +966-2-6226720 Dining: Al-Baik, Baskin Robbins, Chilis, Donut House, Fish World, Fuddruckers, Hardees, KFC, Kudu, McDonald’s, Second Cup Supermarket: Hyper Panda Shops: Abdul Samad Al-Qurashi, Axiom, Bonia, Callem, Cavlo Rino, Cell Com, Cinnzeo, Claire’s, Colombia Sports Wear, Fendi, Gerry Weber, Giordano, Grand Optics, Gucci, Herffy, Ikks, It’s Mine, Jacqueline Riu, Kashmir, Lingo, Lush Fresh Handmade Cosmetics, Maghrabi, Mango, Mikyaji, Miss Fashion, Missha, Mothercare, Nayomi, Nectar, Panda, Royal Mandaina, Samuel & Kevin, Sayadyah Express, Sensi, Show Time, Stadivarious, Sun & Sand Sports, Swatch, The Body Shop, Timberland, Tom Tailer, Toys R Us, U-Qote, Vavavoom, Versace Serafi Mega Mall Tahlia St. Tel: +966-2-2844886 Dining: Al-Baik , Baskin Robbins , Blend , Burger King, Costa Coffee, Gelato, Hot & Crispy, KrispKreme , Kudu, McDonald’s , Mugg & Bean, Seattle’s Best, Subway Supermarket: Danube Shops: Al-Sawani, Baleno, Claire D K, Claire’s, Faces,

Go Sport, Life Style, Maghrabi, Pepe Jeans, Samuel & Kevin, Sensi, Swatch, Voyage Stars Avenue Mall Malek Rd. Tel: +966-2-2754522 Dining: Bert’s Restaurant, Café Italia, Café Ceramique, Crep Café, Deera Café, Goodies, Gourmet Burger Kitchen, Haagen Dazs, Joe’s Diner, Krispy Kreme, Lina’s Café, Olio Supermarket: Carrefour.

Shops: Agatha, AlGhazalo, Al-Humaidi, AlMutahajibah, Al-Othaim, Al-Shayiya Accessory, Arabian Oud, Argeterie, Art of Idea, Axiom, Baby Fitaihi, Batteel, BCBG, Benetton, Body Shop, Bonpoint, Borbonese, Breil, Carolina Herrera CH, Champion, Coach, Cole Haan, Collci, Courier, Cream, Custo Barcelona, Cute, Derby X, Destination Maternity, Faces, Faith Connexion, Farsi Jewelry, Fayandra, Fityani, GBK, GC Watches, Geox, Guess Accessory, Guess by Marciano, Hang Ten, Issam Jamal, Jarkas, Jasmine Box, Jimmy Choo, Kanz Al-Sahra, Karen Millen, Khider Rizek, Kohar, Kurt Geiger, La Perla Palace, Lacoste, Lide X, Little Book, Liujo, L’ Occitane, Love Sac, Lyne’s, Magrabi, Majesty, Mama’s and Papa’s, Mango, Marc by Marc Jacobs, Masagh, Max Mara, Mikayaji, Mimosa, Moschino, Mutamiez, My Accessory, Nayomi, Nectar, Newbury, New Look, Odd Molly, Oliver and Company, Painegonda, Patchi, Paul and Joe, Paul Smith, Penny Black, Petit Bateau, Pomellato, Paul Frank, Pucci, Quick Silver, Replay, Rubaiyat, Rumaizan, Saks Fifth Avenue, Samuel and Kevin, Sensi, Shalky QQ, Space Toom, Stella McCartney, Swarovski, Swatch, Tara Jarmon,

Teen2Teen, The Counter, Tiffany, Tipity Toes, Tumi, Vertu, Voila, Waed, Wahat Al-Jalabiya, Wazer Pharmacy, XOXO, Zanotti Sultan Mall Prince Sultan St. Tel: +966-2-2758992 Dining: Al-Baik, Baskin Robbins, Burger King, Capo Grillo, Casper & Gambini’s, Cinnabon, Coffee Maker, Conton, Hot & Crispy, Kudu Shops: Al-Mashat, AlSaadami, Al-Dham Watches, Athlete’s Foot, Attitude, B-Bushh, BGN, Bossini, Cardial, Casa Rossi, Cerruti 1889, Chin Chin, Coton, Cute Make Up, Dadida, Dearson, Eyat, F&F, Fashion Shop, Feel Free, Giordano, Go Bo, i2 Telecom, International Styles, R&R, Kodak, LA Lanidar, Lamar, Life Style, Lolet, Lora Lina Paris, Mag, Majed, Majesty, Manash, Mastiha Mikyajy, Nayomi, Orbit, Paris Gallery, Parkadello, Passion De Mode, Pierre Cardin, Pretty Fit, Rieker Antistress, Riyadh Lady, Samsonite, Sayadyah, Simi, Skin Bijoux, Soccer Scene, Spring Field, Teen o Teen, The Body Shop, Tokyo Games, U-mark, Vincci Tahlia Center Tahlia St. Tel: +966-2-2634662 Dining: Al-Nabulsi Sweets, Burger King, Canton, Hot & Crispy, Indian Express, Krispy Kreme, Kudu, La Creperie, Mana’ish, Manarat Marakesh, Minimoonz, Mirador, Panino’s, Starbucks Shops: Al-Humaidi, Al-Rayes, Armani Exchange, Bakhsh Jewellery, Birkenstock, Coach, Claire’s, Cope Copine, Daniel Hechter, Du Pareil Au M’em, Emad Rizq, Esprit, Evans, Giordano, Lacoste, La Moda, Laura Ashley, LoraChilli, Laurel, Limited Too, Longines, Make Up Forever, Mac, Mikyajy, Milano, Moawad, Naoumi, Nectar, Omega, Paris Gallery, Pierre Cardin, River Island, Rolex, Rubaiyat,Sanrio, Sephora, Swarovski, Swatch, T.S. Dupont, Terranova, The Body Shop, Tiffany &Co., Tina Tailor,Top Shop / Top Man DESTINATION JEDDAH 49

Corridor of

Red Sea Coast

Marvels

By Hans Sjoeholm

Thirty years of diving the reefs of Jeddah and its surrounding areas have gone by in a flash.

In many ways I feel I have only scratched the surface. The passion to discover the jewels of the Red Sea only increases with time, and it is truly an adventure and a privilege to do this at the doorstep of the great city of Jeddah.

But “why?” you might ask. Why have I found diving here so special? Allow me to explain.

In many ways diving is the opposite of swimming. I love swimming, don’t misunderstand, but that is an activity caught somewhere between the air and water.

When diving, you are fully immersed in a different world where every voyage is full of discoveries, excitement and rewards. On 50 DESTINATION JEDDAH

each dive you get to defy gravity, experience tremendous freedom, joy, fulfillment and harmony on these exquisite coral reefs; these cities of life.

Diving in many places around the world can be a lot of fun, but the Red Sea is particularly special. The Red Sea forms a 2,350km long stretch of water closed in the north by the Sinai Peninsula and exposed to open ocean at the shallow Straits of Bab al-Mandab (which lies between Djibouti and Yemen in the south). 30% of Red Sea species are endemic, meaning that you can only see them here.

Saudi Arabia has an impressive 1,850km long coastline on the Red Sea that has been blessed with huge reef formations and islands.

Red Sea Fusiliers –Caesio suevica, these endemic, curious and approachable filter feeders gracefully roam the waters above the reef.

Many famous diving personalities have frequently visited the Red Sea. Diving pioneers like Hans Hass, who first explored the Red Sea in 1940, expressed his marvels about the Red Sea. I even had the pleasure to meet him here in Jeddah in 1987. Jacques Cousteau visited and dived in Jeddah in 1956. He once said that, “the Red Sea is a corridor of marvels - the happiest hours of my diving experience have been spent there”.

Fortunately for us, a nearby section of this corridor of marvel is conveniently located immediately to the west of Jeddah’s seashore, forming a vibrant chain of reefs surrounded by calm and clear water. It is a huge privilege to venture to these nearby reefs to explore shipwrecks and offshore coral colonies.

Because the water is so warm all year round,

you can dive here throughout the year and see first-hand the changes each season brings.

Witness changes in the habitats and the cycle of life, seeing coral grow and form new spectacular formations, discovering different species and witnessing their changing behavioral patterns.

Every creature on the reef goes about their day with the simultaneous goals of finding a meal and a partner, but not becoming a meal themselves. Each creature does this in their own way and some with more flare than others. Frequent visits provide the opportunity to observe schools of juveniles feeding on plankton in the water column.

Specimens such as surgeonfish, chromis, anthias, mackerels, fusiliers and DESTINATION JEDDAH 51

Eye to eye encounter with the surreal cartoon like Bluespotted Stingray- Taeniura lymma

A Coral hind - Cephalopholis miniata has an appointment at the cleaner station with the Bluestreak cleaner wrasse – Labroides dimidiatus.

The Giant Sea Fan (Annella mollis ) makes a popular photo subject. It is found on steep exposed seaward slopes at depths of 10-50 meters with large upright fans perpendicular to the current.

triggerfish all abound. Dive long enough and you will identify them at their different stages of maturity, sometimes looking completely different than their juvenile selves. Butterflyfish and angelfish display dazzling colors as they decorate the reefs, while clownfish play around in sea anemones.

Puffer fish and groupers hover calmly in place carrying on with their own reef duties.

Watch pairs of eagle rays playfully dancing over the seafloor to the greatest symphony of life, while the surreal cartoon-like bluespotted stingray stir up a huge sand cloud on the seafloor during their feeding, completely oblivious to their surroundings. If you are especially lucky you might come across a pod dolphins playfully approaching, greeting and checking you out.

Some of my favorite scenes are the busy nurseries inside the reef systems, where predators like jacks and trevallys circle to make their catch. In the surrounding azure waters, I have often run into cruising schools of barracudas and tuna either in huge resting formations or zooming about to catch their prey. Ambush predators such as lionfish and the more cryptic stone and scorpion take a different approach. These fish wait, often in hiding or well camouflaged, to ambush the unwary prey.

All of these creatures make up a kaleidoscope of marvelous color and personalities, leaving lasting impressions and memories of joy and respect for these fabulous Divine creations.

The cleaner wrasse earns its meals the hard way.

Watch fish queuing up at the cleaner stations for their appointment to be relived from parasites, mucus and injured tissues by the Bluestreak cleaner wrasse which gorges itself on these troublesome morsels.

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I have found that diving is often like experiencing a dream. Under water the experiences are surreal and the colors are vibrant. Afterwards the memory is only a pale and faded facsimile. Logbooks and image archives are very useful in getting the most of your experience. They preserve and restore memories of great experiences and friendships. Visiting the denizens of these underwater habitats, these submarine cities of life where every creature plays an important role, is vital to preserving the ecosystem. If you think that you have seen

UW Videographer Michelle McBride, an environmentally friendly Homo sapiens, is happily submerged at Dreams beach and well prepared for an intense and close encounter with the Red Sea clownfish.

it all you better try again and rethink the way you are approaching and exploring this wealth of ocean life on your next excursion.

Also, if you believe the reef is there for you to revisit and plunder indefinitely, you will likely be disappointed. Our planet is under a tremendous pressure, and change seems to be inevitable. The degree to which that change is a positive or negative one is up to us. We must each do our outmost to preserve our blue planet, unless we want future generations to find that we have squandered the world’s natural treasures.

In 1965, the Senegalese environmentalist Baba Dieum said, “In the end we will conserve only what we love, we will love only what we understand, we will understand only what we are taught”. I encourage everyone to educate themselves and teach others about the plight of the world’s underwater environment. As underwater visitors, remember to shoot only with your camera, leave nothing but bubbles, take nothing but pictures and kill nothing but time.

See you underwater!

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Yellow sweepers- also known as Glassfish - Parapriacanthus ransonneti, forms mesmerizing patterns. Being a popular meal for many predators they find a safe haven inside the coral reef.

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A pod of Little bottlenose dolphins – Tursiops aduncus, playfully approaching, greeting and checking you out.

DESTINATION JEDDAH 55

Red Sea Coast

Dream Divers:

Jeddah . Al Lith . Jizan . Yanbu Calling all female scuba divers! Al-Ahlam Marina has opened it’s doors to female scuba enthusiasts and they are doing it in style. As the first female diving training center in the Kingdom, Al-Ahlam is now able to accommodate the privacy needs of women looking to enjoy the beauty of the Red Sea.

Al-Ahlam Marina has established private classrooms, headed by qualified female diving instructors, that are divided by age groups. Women between the ages of 11- 60 years old can now receive their PADI (Professional Association of Diving Instructors) open water certification as well as their

advanced open water certification.

All-female diving trips on the Al-Ahlam fleet have become available. Women interested in scuba diving will also be able to rent and buy the highest quality equipment. So take the plunge and start exploring the big blue of the Red Sea.t

‫ �أول معهد بحري �أهلي متخ�ص�ص يف املالحة والغو�ص والإنقاذ البحري باململكة معتمد من امل�ؤ�س�سة العامة للتدريب‬،‫غوا�ص الأحالم‬ ‫التقني واملهني حا�صل على �شهادة اجلودة العاملية‬ .‫ ) من �شركة بريو فريتيتا�س الفرن�سية‬9001-2008 ‫( االيزو‬ Al-Ahlam Marine Dream Diver Yanbu: +966-4-3573444 Marketing Manager: Tel: +966-2-4209590 King Road: +966-2-2150018 Jizan: +966-7-3400333 Ahmad Al-Disoqi Fax: +966-2-4209592 Fax: +966-2-2150021 Al-Lith: +966-7-7425800 Mobile: +966-504385223 Corniche:+966-2-6949942 Al Furooseya: +966-2-6526063 Website: www.alahlam-marine.com

56 DESTINATION JEDDAH

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Dive Shops

& Dive Resorts

Directory AL-KHORAYEF YAMAHA MARINE EQUIPMENT Location: King Rd. next to Auto Mall Tel: +966-2-4202666 mmumtaz@alkhorayef.com Opening hours: Sat - Wed: 8 AM - 12.30 PM, 5.30 PM - 9 PM Thu: 8 AM - 1.30 PM Fridays closed!

BLUE REEF DIVERS Location: Behind Danube, off Tahlia St. Tel: +966-2-6613931 info@bluereefdivers.com Opening hours: Sat - Wed: 9 AM - 11 PM Thu - Fri: 7 AM - 11 PM Branch: Durrat Al-Arous (50km north of Jeddah) Tel: +966-546154356

DESERT SEA DIVERS Location: On North Obhur Rd. (Creek), near Rose Village Compound GPS: N21°43.685’, E39°06.449’ Tel: +966-2-6561807 Fax: +966-2-6561288 info@desertseadivers.com www.desertseadivers.com Opening hours: Sat - Wed: 10 AM - 8 PM Thu - Fri: 7 AM - 8 PM Mondays closed!

DREAM DIVERS

Location: King Rd. next to Auto Mall Tel: +966-2-2150019 Fax: +966-2-6644892

Jeddah’s dive shops are the city’s resource for water sports and activities. They are in the know about the latest rules and regulations, do’s and don’ts and offer sound safety advice with a smile.

marketing@alahlam-marina.com eric_fwd@yahoo.com (for boat trips) www.alahlam-marina.com Opening hours: Sat - Thu: 9 AM - 11 PM Fri: 6 PM - 11 PM

RED SEA DIVERS

Location: Opposite Danube, off Tahlia St. GPS: N21°32.743’, E39°09.727’ Tel: +966-2-6606368 Fax: +966-2-6602064 redseadivers@arab.net.sa Opening hours: Sat-Wed: 9 AM - 11 PM Thurs & Fri: 7.30 AM - 11 PM

THE ARAB CIRCUMNAVIGATOR

Location: Behind Danube, off Tahlia St. GPS: N21°32.790’, E39°09.802 Tel: +966-2-6651304 Fax: +966-2-6608224 www.arabcircumnavigator.com Opening hours: All week: 9 AM - 10 PM

Beach Resorts Andalus Resort: +966-2-6561444 Bahadur Resort: +966-2-2344400 Blue Beach: +966-2-2341900 Coral Beach: +966-2-6561343 Crystal: +966-2-6563032 Dive Village: +966-2-6561980 Durrat Al-Arous: +966-2-6180000 Fal: +966-2-656 0033 Movenpick: +966-2-6555550 Nakheel: +966-2-6066644 Obhur Resort: +966-2-6563030 Remal: +966-2-6561880 Reem Riviera: +966-2-2342332 Sheraton: +966-2-234 2264

Dive Resorts

Dive Village: +966-2-6561980 Dream Beach: +966-2-2342266 Durrat Al-Arous: +966-2-6180000 Fal Diving: +966-2-6560033 Ext. 624 Red Sea: +966-2-6562199

Jeddah Marinas

Dream Beach: +966-2-2342266 Al-Nakheel Village: +966-2-6562101 Red Sea Marina: +966-2-2340117

Hans Sjoeholm

Dive Coordinator Looking for the basics or instructor level courses?

Hans, a 25-yearveteran diver, is the most qualified in the Kingdom for you to learn from.

PRO UW Photo and Videographer Contact: +966-551070190

hans@destinationjeddah.com desertsea2000@yahoo.com

Experience Al-Ahlam Floating Restaurant

Seating over 240 people. Complete with an air conditioned hall, terrace and special VIP deck for dignitaries, this floating restaurant is the ideal getaway for you & your guests!

Al-Ahlam Marine Tel: +966-2-4209590 Marketing Manager: Ahmad Al-Disoqi Mob: +966-504385223

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Dining

Around Town

Al Fresco:

Best of Jeddah’s Outdoor Dining February brings gorgeous weather to the area, so enjoy a delicious meal at one of Jeddah’s stunning terrace restaurants.

It’s a wonderful time to get some fresh air in a relaxing, al fresco environment.

There’s something for everyone - from the coffee crowd to the salad-lovers, DJ has got you covered.

Jeddahwis flock to the Corniche in times of good weather and this beautiful seaside route has several wonderful outdoor dining options all in one place that have the added bonus of being family-friendly. Jeddah’s favorite outdoor dining establishment, Al-Nakheel has been around as long as most Jeddahwis can remember and for good reason. The combination of a variety of delicious Arab cuisines (Lebanese, Egyptian, Saudi to name a few), the open air seating, and a generally excellent ambience have all served to make Al-Nakheel a fixture in the Jeddah restaurant scene. Perfect for a family outing or a weekend dinner with friends, if you’ve never tried it, than be sure to plan a trip soon - you won’t regret it. Sail Island provides a great atmosphere for kids to enjoy the swings and slides of the playground while the whole family can enjoy appreciating the sea view.

For another family-friendly option further north, Kanz Obhur is an expansive, al fresco restaurant with a wonderful view of the creek and boats passing by. Enjoy delicious grilled platters of seafood, with mint tea afterwards to warm you up from the sea breeze. A children’s playground is available to keep them entertained after they’ve eaten.

The Park Hyatt Hotel boasts some of the loveliest restaurants in Jeddah and its marina also has some beautiful outdoor options.

58 DESTINATION JEDDAH

Located at the luxurious Park Hyatt Hotel proper, Al-Nafoura looks out onto one of Jeddah’s most breathtaking landmarks, King Fahd’s Fountain. As if that wasn’t enough, the elegant aesthetic will keep diners coming back just to indulge in the stunning views and inviting dining area. The restaurant features an open kitchen - an innovative concept that will appeal to jaded diners. Committed to using “organic seasonal produce”, the menu offers a combination of fresh Mediterranean dishes as well as offerings from the Middle Eastern grill station. Located at the Park Hyatt marina, Salad Boutique is another great option. Diners will fall in love with the cushy purple velvet couches, the twinkling chandeliers, and outdoor seating area with seaside views. This beautiful restaurant has the distinction of having one of the few truly unique and trendy atmospheres among other Jeddah eateries, thanks to iPad menus. The Lenotre Cafe, also at the hotel, will always remain a favorite for those seeking a more luxurious dining experience.

With flawless service, beautiful views, and delicious food (the pink risotto and frozen macaroons are a must!), Lenotre effortlessly claims a solid place in any list of Jeddah’s best outdoor restaurants. Cappuccino Grand Cafe is another great venue that will allow diners to take advantage of the weather.

Offering international cuisine, this elegant cafe with a beautiful view of the marina is a great option for family Friday brunches or even just a quick bite and coffee with friends.

raving about its unique decor, extensive menu, and flawless dish presentation. Add February’s beautiful weather to the mix, and Melange will quickly become your favorite outdoor restaurant.

For shisha-lovers, Melange takes water pipes to a whole new level with their remote-controlled shishas that change color. Nonsmokers, never fear, Melange’s sumptuously appointed balcony dining areas are breezy enough to ensure a comfortable dining experience. Barnie’s will always remain a Jeddah favorite for its plush atmosphere and casual dining options. These can only be improved by the outdoor seating options. Be sure to try the grilled salmon and one of the many delicious pasta dishes. Nosh is an elegant addition to Jeddah’s restaurant scene with their friendly staff and unique aesthetic.

The menu features a variety of different cuisines and all the dishes are beautifully presented. For a more luxurious dining experience, visit Nosh’s 2nd floor terrace where the food is further complemented by the fresh February breeze.

Be sure to try out the bastila, a Moroccan pastry dish, and the harira soup. Balsamico boasts one of the most unique outdoor dining experiences in all of Jeddah with its sweeping views from its rooftop terrace and the retractable curtains that look out onto the bustle of Malek Rd. Add that to a dedicated following and a mouthwatering contemporary Italian menu and you’ve got a gorgeously delicious way to enjoy the beautiful weather.

Enjoy Jeddah’s al fresco dining options and for more details, be sure to check the dining directory!

Jeddah also has some great restaurants that afford some stunning views of the city, if not the seaside.

Since Melange made its debut in 2009, Jeddah foodies have been

DESTINATION JEDDAH 59

Dining

Around Town

Pie Perfection

Perfection appears to be the hallmark of Pie Sweet Pie where the treasured recipes of housewives are meticulously followed, resulting in pie perfection. “We do pie right,” says the display board and the menu card of Pie Sweet Pie, Jeddah’s first exclusive pie and tart place.

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P ROMOTION

Located on Corniche Road beside the Jeddah Literary Club, the shop with the ambience of a café has caught the attention of the city’s food aficionados. Although only four months old, Pie Sweet Pie has seen its customer base swell with every passing day. The reason?

They have the best sweet and savory pies in town. The best-sellers in the sweet category are their pecan tart, apple pie and chocolate caramel. Savory pies have to be pre-ordered, but it’s worth the wait. The best to try in this category are smoked salmon and tomato and cheese.

“Our pies are special and exclusive,” says Intissar Bakr, the General Manager. “Pie is not junk food. You can have egg pie which is fulfilling and nutritious. We want to make people aware of this.” Although Pie Sweet Pie takes pride in its pies, it also has on its menu a wide variety of finger foods. Their cupcakes and signature cookies are especially delicious, with outstanding texture and taste.

Pie Sweet Pie also caters for parties and events; by expanding their kitchen they are anticipating a steady growth in business. “We want to cater the pies and sell to restaurants too,” says Intissar. The prices for all their items are very competitive. Their pies, available in a variety of flavors are SR7 each and SR79 a dozen, which is quite reasonable compared to other places where pies are sold between SR8-16 each. They also sell oreo, red velvet, and konafa truffles for SR120 a kilo and caramel, basboosa and chocolate squares for SR100 a kilo.

Pie Sweet Pie – one visit will lead to another.

Location: Corniche Rd. Tel: +966-2-6066156

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DESTINATION JEDDAH 61

Dining

Around Town

Black & White…

Always in Style When you enter the Shadow Lounge… you enter a different world. Everything here is based on a black-and-white theme: black tables with transparent fiberglass chairs imported from Italy, chefs in black aprons, black-and-white wallpaper, even a black-and-white staircase. The elegant, red barstools add a striking element of drama to the overall theme.

Shadow Lounge is neither a restaurant nor a lounge. It is, as its Assistant General Manager Francis M. Magat, puts it: “a semi-fine dining facility.” The menu is Italian-influenced, with a variety of pasta and pizza preparations to choose from. The food is cooked live in front of you, providing an interesting, entertaining option not seen in many other restaurants. “Steaks and pasta are the favorites here,” says Francis. In particular their steak sauce is unlike any other place in the city and is made using only natural ingredients.

Shadow Lounge is open from 8 AM to 1 AM, therefore catering to the breakfast, lunch, and dinner crowd. Although it gets most of its customers during office hours since it is located on Rawda Street in the midst of office and business complexes, after their soft opening in Ramadan, they are all set for a grand opening in February. Shadow Lounge also offers catering services for private events. With an extensive drinks menu of mocktails and hot beverages, there’s plenty of choice to accompany your meal.

Shadow Lounge, as its motto says, is “simply adorable.”

Location: Omina Center, Rawda St. Tel: +966-2-2614777

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Lenôtre’s Baby Arrangement Collection Boutique Lenôtre Sands Hotel, Tahlia St. Jeddah, KSA T: + 966 (2) 6602803

DESTINATION JEDDAH 63

Dining

Around Town

ASIAN CUISINE Be One, part of the Gulf Royal Restaurant Group, has everything the ideal Chinese restaurant should have - with a few twists. Bringing together excellent service, delicious contemporary Asian cuisine, and a unique layout, Be One is one of Jeddah’s hidden gems.

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P ROMOTION

The Concept

The Ambience

Be One takes good dining one step further with its combination of delicious Asian cuisine, its distinctive layout and the introduction of Bird Cage Table, business lunch and weekend buffet concepts. True to its name, Be One brings together business lunch diners on one long table where they can have their lunch and interact in an informal setting. Its Bird Cage Table, which is meant for special occasions, offers a unique dining experience in a cozy atmosphere.

Be One opened in 2010 with the aim of introducing a more intimate and contemporary feel to traditional cuisine. It recently introduced a buffet experience on Thursdays (7-9 p.m.) and Fridays (1.30-4.00 p.m.).

When diners enter Be One, they’re instantly struck by the high ceilings and dramatic dark woods accentuated with splashes of orange and red. Diners have the option of dining in compartment rooms,which resemble train compartments with sliding doors for privacy.

Booths, private dining rooms, and a stunningly unique events table that is nestled within a huge, birdcage-like structure, provide options for every kind of diner. Be One shines as a truly distinctive spot in the myriad Asian cuisine options in Jeddah. Staff are friendly and knowledgeable and it is evident that quality in every arena is Be One’s ultimate goal.

The Cuisine Be One offers contemporary Asian dishes, which are simplistic and modern, even in their presentation. Unlike other restaurants within the Gulf Royal Group, Be One offers sushi options for the many sushi-lovers of Jeddah.

A commitment to food quality, taste, and presentation is what distinguishes them from other similarly priced establishments.

The Verdict With the introduction of the business lunch concept, Be One is the perfect choice for business lunchers who are looking for a delicious meal with the added bonus of a networking opportunity. Lovers of Asian cuisine will not be disappointed as Be One is a fresh concept which is executed very well.

Be One truly has achieved the trifecta of a successful restaurant: a well-executed concept, delicious food, and quality service.

Location: Al Azam Centre, Maa’adi St. Tel: +966-2-6143753

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DESTINATION JEDDAH 65

Dining

Around Town

While crêpes originated in a region northwest of France called Brittany, today the popularity and consumption of this treat has spread all over the world.

A versatile snack, crêpes may be served as take-away fast food at a stall or in a more formal restaurant or cafe. Crêpe fillings vary from sweet Nutella, to fruity or creamy fillings, to salty fillings with cheeses, mushrooms or spinach.

Trado, named after its owner Trad, is the new crêpe stall located on the ground floor of Red Sea Mall, near the dancing fountains.

Trad is a young Saudi whose dream is to become a world- renowned crêpe maker.

Despite the difficulties he has faced with opening his stall, Trad is always smiling and ready to share complimentary samples with his customers.

Trado’s uniqueness is in the dough, which is lightly toasted, making it crispy on the outside and soft on the inside. Trado’s signature filling is the sweet Kinder chocolate filling, which will satisfy any sweet cravings. Additionally there is his salty cheese filling, made up of a “secret” mix of cheeses sprinkled with oregano. If you’re up for something healthier you should try the mouth-watering cinnamon banana filling.

After enjoying your crêpe, you are invited to jot down your birthday and mobile number and you will receive a ‘Happy Birthday’ text and an invitation to come have a complimentary crêpe. C’est magnifique!

Location: Red Sea mall, next to the fountain

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The Newest

Chef in Town

Rosewood Hotels & Resorts has appointed Daniel Echasseriau as Executive Chef for Rosewood Corniche, Jeddah’s premier hotel.

A French national, Chef Echasseriau has over 17 years of culinary arts experience, including six as an Executive Chef. He will oversee the entire culinary direction for all Rosewood Corniche’s food and beverage venues including the acclaimed Ginza I Chome, Noodles, Habsburg, and Soleil, in addition to managing the hotel’s in-room dining and catering.

Daniel Echasseriau - over 17 years of experience in a diversity of cuisines including French and Polynesian.

Since beginning his culinary career in France, Chef Echasseriau has displayed his talents in some of the finest luxury resorts and hotels including three years at La Samanna Resort in St. Martin, Barbados, a member of the elite Orient-Express group of hotels. Echasseriau also furthered his gastronomic ability with a four-year residence at the prestigious, fourdiamond, Fairmont Royal Pavilion & Glitter Bay Hotel, in St. James, Barbados, among other acclaimed restaurants and renowned properties.

Hans-Peter Leitzke, Managing Director of Rosewood Corniche looks forward to adding Chef Echasseriaus’s cosmopolitan experience to the hotel’s culinary team. “The restaurants in Rosewood Corniche are established as favorite dining spots for visitors and residents in Jeddah,” Leitzke said. “Each restaurant’s dedicated chef will work closely with Chef Echasseriau to ensure we consistently deliver quality and value to our diners”.

P ROMOTION

DESTINATION JEDDAH 67

Local

Recipe

Shish Barak Ingredients

The New Chick on the Block Al-Farooj, the new fast casual restaurant in Jeddah, offers a variety of tasty, fresh chicken dishes. It’s the perfect quick and healthy, family-friendly place if you’re looking for a snack or a take-away, but the bright and cheerful interior may tempt you to dine in as well.

Specializing in Lebanese-style cuisine, AlFarooj has hit on a winning recipe of plump, moist chicken available in either traditional or spicy variations. Order the whole chicken with chips for a complete meal, or try their delicious wraps for a quick treat. Rice with a secret tomato sauce is a nice complement to the chicken if you’re not in the mood for fries.

The ambience is a step up from the usual fast-food chains. The bright, colorful interior and service with a smile is a refreshing change, while the grilled/baked chicken is a welcome alternative to the fried food chains which currently dominate the market. Al-Farooj, the new chick on the block, is a budget-friendly spot worth a visit. Already well established in UAE, they are now branching out in KSA, Oman, and the rest of the GCC. Location: Sari St. Rawdah – 2 blocks west of Madinah Rd.

68 DESTINATION JEDDAH

2 tbsp minced garlic, 2 onion, finely chopped 2 crushed tomatoes,vermicelli ,black pepper, to taste, 6 cups or 1500 ml water, 2 tsps tomato paste, 1 MAGGI cube, 2 tbsp fresh coriander, chopped Dough: 4 cups flour, 1/2 tsp yeast, 1 tbsp vegetable oil a pinch of salt, water - as much as needed to form the dough Filling: 1 small onion, finely chopped, 1 lb minced meat 1 tsp allspice, salt and pepper, 1 tbsp ghee or butter

Preparation Method:

Dough: Put flour, yeast, & vegetable oil into a stand-up mixer. Add water until firm dough is formed. Allow dough to rest in floured bowl while preparing the filling.

Filling: Melt the ghee, then sauté the onion till translucent, then add minced meat till done. Add allspice, salt, & pepper. Mix well, then cool in a separate bowl Shish barak: Thinly roll out the dough, either with a rolling pin or a pasta machine, till a thickness like lasagna or a bit thicker (.2mm) Cut the dough into circle using a 2” round cutter or a Turkish coffee cup.

Place ¾ tsp of meat filling into center of circle and fold over to form a semi-circular crescent and seal well. Bring corners together slightly to form a ‘hat’ shape. Continue till filling is finished.

Final preparation: Melt the ghee or oil in a large pot, then add the garlic & chopped onion & sauté briefly. Then add Maggi, black pepper, water, tomatoes & tomato paste. Bring to boil. Simmer over low heat for 5 minutes, then add vermicelli and shish barak until shish barak are cooked. Garnish with chopped coriander & serve.

You’ve

GOT to try..

Mystery Diner Teayana A popular local concept, Teayana carries a delicious array of “mana’eesh”, salads, and sandwiches, not to mention a wonderful rainbow of teas that will bring joy to any tea connoisseur’s heart. I personally love their whole wheat dough mana’eesh with za’atar and labneh filling, can’t get enough of it. Mmmm...!

Escargots At La Cusine It is a known fact that Jeddah is a town of foodies and for a restaurant to stay on top as long as La Cuisine has is a real achievement. For all you lovers of French food, this one is for you. The escargots at La Cuisine have been a consistent must-try in the ever-changing Jeddah food scene and for good reason. These delectable delicacies are brought to diners in a decadent mixture of herbs and butter and will truly transport your taste buds to the City of Lights.

Presented in a plate with several hollows, La Cuisine’s escargots are a nice change of pace for fine dining lovers in Jeddah.

For those looking for something a little different, then escargots, one of many delicious dishes at La Cuisine, should be next on your “to-eat” lists!

Location: Teatro Mall - Tahlia St. Tel: +966-2-2611222

The only problems I’ve ever faced there were with the service. Normally friendly yet-abit-slow on a regular day, on a busy day, like a Thursday morning, it’s flat out lacking. I was very disappointed with the service at the Corniche Atallah Center branch. Not only did I have to run around to find a waiter willing to speak to me, but when I decided to just take my food take away from the counter the waiter was dismissive, bordering on rude, and didn’t even give me the option of ordering when I walked up to the counter.

“I’d like to order a zaatar and labneh man’ousheh please” - “sorry maam there is a 30minute wait” and then he just walked away from the counter and got busy talking to someone in the kitchen. I called back to him “Ok, I still want it.!” He stopped, looked a bit surprised but then grudgingly rang up my order. I told him I’d be in the cafe next door, just bring it over when it’s done. He flat out refused to, though the seating areas were all connected upstairs and I had just seen one of the waiters do the same task a few minutes earlier because the restaurant was full. No amount of polite convincing could get him to budge.

Which leaves me with the question: Why is it so hard to get good service here?!

We want to get your feedback on the places you love or love to hate. Send us an e-mail at: feedback@destinationjeddah.com DESTINATION JEDDAH 69

Restaurants

Directory

American

Americano Burger Prince Sultan St. Tel: +966-2-6728488 American Corner Khalideya St. Tel: +966-2-6060188 Applebees Andalus St. Tel: +966-2-6610012 Chili’s Andalus St. Tel: +966-2-6634760 Flap Jacks Rawdah St. Tel: +966-2-6681191 Fuddruckers Andalus St. Tel: +966-2-6686330 Manhattan Hilton Hotel Tel: +966-2-6590000 Muchos Tahlia St. Tel: +966-2-6613111 Mugg & Bean Serafi Megamall Tel: +966-2-6573333 ext. 334 Ruby Tuesday Andalus St. Tel: +966-2-6501999 Steak House Malek Rd. Tel: +966-2-6829955 T.G.I Friday’s Andalus St. Tel: +966-2-6529330 The Texan Meridien Hotel Tel: +966-2-6633333 Tony Roma’s Mall of Arabia Tel: +966-2-6123534 Uno’s Prince Sultan St. Tel: +966-2-6221320

Brazilian Hanviv Sultan Mall Tel: +966-594276234 DESTINATIONJEDDAH JEDDAH 70 70 DESTINATION

Spears Intercontinental Hotel Tel: +966-2-6611800

Chocolates Al Pina King Rd. Tel: +966-2-6905885 Anoosh Sari St. Tel: +966-2-6832209 Chocolate Corner Rawdah St. Tel: +966-2-6630449 Chocolate Sense Tahlia St. Tel: +966-2-2847740 Chocolate Studio Sari St. Tel: +966-2-6985222 Ganache Rawadah St. Tel: +966-2-6601390 Caramel Rawdah St. Tel: +966-2-6688527 Chocoline Tahlia St. Tel: +966-2-2842846 Dactylifera Prince Sultan St. Tel: +92008182 Miss Chocolate Rawda St. Tel: +966-2-6638989 Nesma Chocolates Prince Sultan St. Tel: +966-2-6947790 Red Sea Mall Tel: +966-2-2150141 Arafat St. Tel: +966-2-2845820 Patchi Tahlia St. Tel: +966-2-6695858 Voila Chocolate Millenium Ctr. Tahlia St. Tel: +966-2-6684343 Stars Avenue Tel: +966-2-2754411

Chinese Be One Maa’adi St. Tel: +966-2-6143753 Baytote Chinese Dlv. Rawdah Dist.

Tel: +966-2-6164442 China Gate Sari St. Tel: +966-2-6970672 China Hut Prince Sultan St. Tel: +966-2-6625898 Chopsticks Prince Sultan St. Tel: +966-2-6907575 Durrat China Prince Abdullah St. Tel: +966-2-2616885 Golden Palace Tahlia St. Tel: +966-2-6690377 Gulf Royal Rawdah St. Tel: +966-2-6653335 Noodles Rosewood Corniche Tel: +966-2-2578888 Toki Laylati,Malek Rd. Tel: +966-2-6060606 Xian Gong Sheraton Hotel Tel: +966-2-6992212

Coffee & Tea Shops

Costa Coffee Sari St. Tel: +966-2-6067741 Craze Rawdah Star Center Tel: +966-2-6653065 Deera Cafe King Rd. Tel: +966-2-2754491 Joffrey’s Coffee Tahalia St. Tel: +966-2-6677234 Melange Tahlia St. Tel: +966-2-6695619 MoonMilk Al-Shatee, Prince Naif St. Tel: +966-2-2886229 Soleil Rosewood Hotel Tel: +966-2-2578888 Tea Amo Tahlia St./ Coral Mall Tel: +966-2-6601738 TeaGschwendner Red Sea Mall Tel: +966-2-2150695 Tea Rose Andalus St. Tel: +966-2-6688233 Uromshi Cafe Prince Sultan St. Tel: +966-2-6066668

Dates

Bateel Tahlia St. Tel: +966-2-6630373 Kingdom of Dates Avezzano Cafe Hera’a St. Serafi Mega Mall Tel: +966-2-6590838 Tel: +966-595122266 Salheya Best Cup Khalideya St. Prince Sultan St. Tel: +966-2-6063619 Tel: +966-2-6973281 Book Cafe Talah Dates Prince Sultan St. Sari St. Tel: +966-2-66831830 Tel: +966-2-6837887 Campioni Sports Cafe Tamraty Batarji St. Al Murjan St. Tel: +966-2-6395695 Tel: +966-2-2902385 Cilantro Cafe Fast Food Tahlia St. Tel: +966-2-2611191 Al-Tazaj Chai & Ba Tahlia St. Khalideya Dist.

Tel: +966-2-6683371 Tel: +966-2-6642084 Big Bite Coffee Bean & Rawdah St. Tea Leaf Tel: +920001219 Al-Shate’e Dist.

Burger King Tel: +966-2-2753914 Sari St. Coffee Republic Tel: +966-2-6394375 Corniche St. Prince Sultan St. Tel: +966-2-6637575 Tel: +966-2-6836062

Capo Grillo Khalideya Dist.

Tel: +966-2-69829152 Domino’s Pizza Shate’e Tel: +966-2-6065633 Obhur Tel: +966-2-6561888 Forn Wa Saj Rawdah Dist.

Tel: +966-2-2574747 Gado Gado Andalus St. Tel: +966-2-6514774 Obhur Tel: +966-2-6560787 Hardee’s Tahlia St. Tel: +966-2-6613360 Herfy Corniche Rd. Tel: +966-2-6829276 Hot Waves Corniche Rd. Tel: +966-2-2757241 Jan Burger Hera’a St. Tel: +966-2-6924679 Joe’s Diner Khalideya Dist.

Tel: 920005637 Jollibee Khalideya Souq Tel: +966-2-6984043 Jeddah Intl. Mall Al-Balad Al-Qetar Square Kayyal St. Kaddoura Palestine St. Tel: +966-2-6683844 KFC Tahlia St. Tel: +966-2-6613356 Kudu Tel: +8001240061 Little Caesar’s Hera’a St. Tel: +966-2-6823018 Tahlia St. Tel: +966-2-6749687 McDonald’s Rawdah St. Obhur Tel: +966-2-6560017 Mister Burger Al-Rawdah St. Tel: +966-2-6822223 New York Cab Pizza Mohammadyah Dist.

Tel: +966-2-6947972

Panino’s Obhur Tel: +966-2-6561911 Arafat St. Tel: +966-2-6654264 Khalideya Dist.

Tel: +966-2-60647171 Tahlia St. Tel: +966-2-6676991 Papa John’s Hera’a St. Tel: +966-2-2568116 Peruvi Shate’e Dist.

Tel: +966-2-6923393 Philly’s Kayyal St. Tel: +966-2-6394146 Pizza Hut Hamra Dist.

Tel: +966-2-6513113 Al-Naeem Dist.

Tel: +966-2-6548890 Obhur Tel: +966-2-2341962 Quiznos Sub Sari St. Tel: +966-2-6068014 Subway Khalideya Dist.

Tel: +966-2-6063493 Wonder Burger Delivery Tel: +966-2-2830808

French

Bert’s Rawdah St. Tel: +966-2-6606633 Black & White Palestine St. Tel: +966-2-6610611 Cafe Lenotre Tahlia St. Tel: +966-2-2611222 Champs-Elysées Andalus St. Tel: +966-2-2845454 Crêpe Café Roshana Mall Tel: +966 -2-2634989 Stars Avenue Tel: +966-2-2754522 Delifrance Prince Sultan St. Tel: 920009950 La Cuisine Palestine St. Tel: +966-2-6630363 Le Ciel Andalus St. Tel: +966-2-6525354 DESTINATION JEDDAH 71

International Al-Amwaj Hilton Jeddah Tel: +966-2-6590000 Al-Safina Hilton Hotel Tel: +966-2-6590000 Al-Shurafa Al-Hamra Dist.

Tel: +966-2-6602743 Al-Shurafa Lounge Qasr Al-Sharq Tel: +966-2-6599999 Andalusia Prince Sultan St. Tel: +966-2-6063210 Barnie’s Tahlia St. Tel: +966-2-6696201 Beaux Arts Tahlia St. Tel: +966-2-6983028 Black Rose Rawdah St. Tel: +966-2-6672953 Blue Diamond Rawdah St. Tel: +966-2-6605301 /6605310 Bubbles Andalus St. Tel: +966-2-6697655 Café Aroma Al-Hamra Dist.

Tel: +966-2-6605160 Cappuccino Grand Cafe Hamra Dist.

Tel: +966-2-2891009 Casper & Gambini’s Andalus St. Tel: +966-2-6672020 Cast & Crew Rawdah St. Tel: +966-2-2616770 Gelato Palestine St. Tel: +966-2-6635524 Chilli Grill Khalediya St. Tel: +966-2-6928383 Fratelli Prince Sultan St. Tel: +966-2-6907217 Green Island Corniche Rd. Tel: +966-2-6941234 /6940999 Harley Café Tahlia St. Tel: +966-2-6651010 72 DESTINATION JEDDAH

Le Notre Coffee Shop Alhamra Dist.

Tel: +966-2-6517527 Lolita Café Obhur Tel: +966-2-6562369 Lost City Alhamra Dist.

Tel: +966-2-6655773 Mabu Andalus St. Tel: +966-2-6604300 Montarosa Prince Sultan St. Tel: +966-2-6391393 Pearls Rawdah St. Tel: +966-2-6642233 Salad Boutique Alhamra Dist.

Tel: +966-2-6515656 Shadow Lounge Rawdah St. Tel: +966-2-2614777 Tche Tche Cafe Prince Sultan St. Tel: +966-2-6223091 Tenidor Zahra Dist.

Tel: +966-2-2754144 Toasted Rawdah St. Tel: +966-2-2616747 Baghdadia Dist.

Tel: +966-2-6517883 Vertigo Andalus St. Tel: +966-2-6633241 White Sari St. Tel: +966-2-6068171 Zodiac Palestine St. Tel: +966-2-6607548

Ice Cream

Baskin Robbins Musaediyya Tel: +966-2-6640574 Gelato Palestine St. Tel: +966-2-6635524 Movenpick Corniche St. Tel: +966-2-6823366 Habsburg Rosewood Hotel Tel: +966-2-2578888 Java Lounge Andalus St. Tel: +966-507533090

Joooss Corniche St. Tel: +966-2-2757090 Le Chalet Rawdah St. Tel: +966-2-6642330

Italian Angelicos Pizzeria Hamad Al Jaser St. in Rawdah Dist Tel: +966-2-6622964

Aldente Sari St. Tel: +966-2-6970220 Amore Tahlia St. Tel: +966-2-2847779 Al-Forn Tahlia St. Tel: +966-2-6612874 Balsamico Tahlia St. Tel: +966-2-6633115 Balsamico Too Malek Rd. Tel: +966-565345317 Bice Qasr Al-Sharq Tel: +966-2-6599999 Castello Khaled Ibn Al-Waleed St. Tel: +966-2-665228 Ciao Andalus St. Tel: +966-2-6653710 il Gusto Palestine St. Tel: +966-2-6600337 il Gabiano Corniche Rd. Tel: +966-2-6587042 il Villaggio Andalus St. Tel: +966-2-6688233 il Porto Al-Hamra Dist Tel: +966-2-6501024 Isabella Al-Zahra Dist.

Tel: +966-2-2566008 Lallo’s Tahlia St. Tel: +966-2-6614719 Obhur Tel: +966-2-6561113 il’Olivo Arafat St. Tel: +966-2-6687494 La Promenade Café Tahlia St. Tel: +966-2-6688712 La Villa Tahlia St. Tel: +966-2-6673434 Maggianos Tahlia St. Tel: +966-2-6606625 Olio Stars Avenue Tel:+966-2-2754811 Pizza Fusion Rawda Star Center Tel: +966-2-2616933

R E S TA U R A N T

&

C AFFE

Pane Caldo Red Sea Mall Tel: +966-2-2150393 Pizza Lenou Corniche Rd. Tel: +966-2-6140663 Pizza Napoli Rawdah St. Tel: +966-2-6927796 Portofino Rawdah St. Tel: +966-2-6655855 Salues Tahlia St. Tel: +966-2-6680335 Sbarro Rawdah St. Tel: +966-2-6067449 Scalini Habitat Hotel Tel: +966-2-2578800

Japanese

Indulge Your

Senses

Benihana Sands Hotel / Tahlia St. Tel: +966-2-6686014 Ginza i chome Rosewood Hotel Tel: +966-2-2578888 Le Japonais Westin Jeddah Tel: +966-2-6588200 Mabu Al Andalous Dist.

Tel: +966-2-6604300 Ohayo Al-Kayyal St. Tel: +966-2-6836789 Osaka Rawdah St. Tel: +966-2-6645956 Sushi Yushi Attallah Center Tel: +966-2-6997854 Wakame Rawdah St. Tel:+966-2-6682003 Zn Lounge Roshana Mall, Tahlia St. Tel: +966-2-2634889 Mob: +966-535598855

Middle-Eastern

www.saladboutique.com • Kuwait • Jeddah • Bahrain

Abu Shakra Al-Hamra Dist.

Tel: +966-2-6645111 Abu Zaid Hera’a St. Tel: +966-2-6936633 Al-Dawwar Al-Masri Red Sea Mall Tel: +966-2-2150390

Tel: +966-2-6515656 DESTINATION JEDDAH 73

Al-Fairouz King Fahad St. Tel: +966-2-6703911 Al-Nakheel Corniche Rd. Tel:+966-2-6066644 Al-Wada’a Corniche Rd. Tel: +966-2-6555550 Al-Rausha Hera’a St. Tel: +966-2-6541460 Al-Zawaqa Sari St. Tel: +966-2-6916004 Areej Zaman Sultan Bin Salman St. Tel: +966-2-6597122 Bab Al Yemen Shate’e Dist.

Tel: +966-2-2899090 Bait Al-Buff Prince Sultan St. Tel: +966-2-6917578 Beiruiti Tahlia St. Tel: +966-2-6686354 Obhur Tel: +966-2-6562606 Bhar Sari St. Tel: +966-2-6973420 Byblos Andalus St. Tel: +966-2-6697655 Chez Siran Rawdah St. Tel: +966-2-2616910 Cusine Halawani Tahlia St. Tel: +966-2-6688900 Goodies Tahlia St. Tel: +966-2-6657721 Stars Avenue Tel: +966-2-2754527 Grand Prix Café Corniche Rd. Tel: +966-2-2631846 Green Island Café Corniche Rd. Tel: +966-2-6990090 Kan Ya Makan Al-Hamra Dist.

Tel: +966-2-6697777 Kanz Obhur Obhur Tel: +966-2-2902888 Manuosha Sari St. Tel: +966-2-2565275 Mataam Al-Sharq Qasr Al-Sharq Tel: +966-2-6599999 Mathag Zaman Khalideya St. Tel: +966-2-6067553 74 DESTINATION JEDDAH

Palm Beach Salamah Dist.

Tel: +966-2-6394007 Redan Tel: +966-2-6542949 Roody Opp. Al-Shatee Souk Tel: +966-2-6919126 Rawdah St. Tel: +966-6067341 Saddah Tel: +966-2-6055982 Shami Corniche Rd. Tel: +966-2-6065353 Shawarmatac Tahlia St. Tel: +966-2-6688994 Sheesh Kabaab Tahlia St. Tel: +966-2-6712047 Sheikh Manqoush

Imam Malik Rd off Sari St.

Tel: 02-2634889 Mob: 053 559 8855

Tel: +966-2-6837330 Shoro Quraish St. Tel: +966-2-6626246 Taktaka Khalideyah Dist.

Tel: +966-2-6064148/ 6060790 Teen Tahlia St. Tel: +966-2-6689531 Yildizlar Andalus St. Tel: +966-2-6531150

Moroccan Nosh Lounge Hera’a St. Tel: +966-2-6543888

Persian Al-Khayam Hilton Hotel Tel: +966-2-6590000 Jahan Andalus St. Tel: +966-2-6571427 Sultani Andalus St. Tel: +966-2-6693898 Tikka Express Andalus St. Tel: +966-2-6631825

Sea Food Al-Danah Corniche Rd. Tel: +966-2-6990090 Al-Hori Restaurant & Amusement Park Tel: +966-502724033

Al-Multaqa King Rd Tel: +966-2-6066666 Atlantis Tahlia St. Tel: +966-2-6611800 El Bengala Tel: +966-2-6166332 Fish Market Al-Hamra Dist.

Tel: +966-2-6611800 The Manhattan Fish Market Andalus St. Tel: +966-2-6141900

Sweets/Dessert &Bakery Al-Emad Sultan St. Tel: +966-2-2575268 Al-Mahawi Sari St. Tel: +966-2-2575739 Al-Samadi Sweets Rawdah St. Tel: +966-2-6642424 Al-Zawaq Tahlia St. Tel: +966-2-6605061 Atayeb Rawdah St. Tel: +966-2-6642150 Bonbon Andalus St. Tel: +966-2-6697655 Cheesecake Factory Tahlia St. Tel: +966-2-6690895 Crunchez Red Sea Mall Tel: +966-2-2150145 Crusty Rawdah St. Tel: +920026633 Dactylifera Prince Sultan St. Tel: +920008182 Helen’s Kitchen Kayyal St. Tel: +966-2-6977729 La Fraise Andalus St. Tel: +966-2-6511312 Le Croissant Shop Khalideya Dist.

Tel: +966-2-6065184 Le Gourmet Tahlia St. Tel: +966-2-6605061

Exciting news news for gourmet Exciting food lovers lovers of Jeddah! food

Tony G's G's Tony Gourmet Foods Foods Gourmet Our mission mission isis simple: simple: To To provide provide Our the discerning discerning food food customers customers of of the Jeddah with with the the best best steaks, steaks, Jeddah seafoods, poultry, poultry, veal, veal, lamb lamb and and seafoods, other specialty specialty products products that that North North other America has has to to offer. offer.

America We only only purchase purchase the the best best five five We star restaurant grade products for star restaurant grade products for your enjoyment at home.

We sell your enjoyment at home. We sell these products products directly directly to to you, you, the the these consumer, at wholesale prices. consumer, at wholesale prices.

Le Notre Tahlia St. Tel: +966-2-2611222 Le Vendome King Rd Tel: +966-2-6924606 Lite Bite Sari St Tel: +966-2-6989081 Obhur Tel: +966-2-6562262 Minimoonz Tahlia Center Tel: +966-507702501 Munch Bakery Arafat St. Tel: +966-2-6605010 Pie Sweet Pie Tel: +966-557616616 Samadi Rawdah St. Tel: +966-2-6642424

South-Asian

Asia Restaurant Sari St. Tel: +966-2-6828525 India Gate Sharafiya Dist.

Tel: +966-2-6440276 Mahrajah Palestine St. Tel: +966-2-6656558 Kohinoor Ramada Hotel Tel: +966-2-6670777 Marhaba Andalus St. Tel: +966-2-6636201 Raj Tahlia St. Tel: +966-2-2632137 Shezan Sari St. Tel: +966-2-6621086 Taj Mahal Khalideyah Dist.

Tel: +966-2-6979698

Thai

Not available in supermarkets!

Not available in supermarkets!

Papaya Next to Sawari Mall Tel: +966-2-2753425 Thai Thai Prince Sultan St. Tel: +966-2-6913808 Delivery Play Area Shisha Sea View Wi-Fi Outdoor Seating

visit us at visit us at www.tonygsgourmetfood.com www.tonygsgourmetfood.com for full details for full details

DESTINATION JEDDAH 75

Travel Trends

Camp Eden, Australia

The Latest Travel Trend

A Spa for Your Body Inside & Out

By Dilara Hafiz

Raw food, daily enemas, juice instead of food…these may not sound like the ingredients for a luxurious spa experience, but it is a recipe for a transformative physical and spiritual retreat. Alternative health experts and proponents of naturopathy believe that physical diseases are due to an accumulation of toxins built up over time in our bodies. Whether from environmental pollution, poor diet, smoking, or stress; toxins are a reality of our 21st century lifestyle.

Why go on a detox/cleanse retreat?

Taking time-out from your hectic life for a dedicated detox will not only help you lose weight, reduce stress, clear up skin and digestive problems and massively boost energy levels, but it may help you process and let go of years of accumulated stress and negative mental patterns – the theory is that as your physical body releases toxins, it also releases the negative energy that you’ve stored up on an emotional and mental level also.

How will you feel after your retreat?

What to expect on a detox/cleanse retreat?

Don’t undertake this challenging process lightly – you may actually feel worse for a few days before the benefits begin to manifest themselves! Allow a week to ten days, or ideally two weeks, to a regimen in order to feel the lasting effects of this reboot to your system. You’ll fast, eat high-fiber, organic or raw foods, drink lots of natural enzyme-based juices, and listen to the signals of your body.

Say ‘Good-bye’ to the common toxicity symptoms of headache, fatigue, allergies, constipation, skin disorders, bronchial congestion, and even certain mental disorders. Think of it as changing the oil or air filter in your vehicle…your body will thank you.

Chiva Som Hua Hin, Thailand

76 DESTINATION JEDDAH

Chiva Som Hua Hin, Thailand

Top Detox/Cleanse Spas Around the World:

Chiva Som resort is serene and minimalist, with handkerchief lawns and huge banyan trees, public spaces dotted with gorgeous displays of orchids, and staff dressed in traditional costume. The regular bespoke 5, 7, 10, 14, 21 and 28 day detox retreats are recommended - Chiva Som therapists are experts at colonic hydrotherapy and the Thai abdominal massage, Chi Nei Tsang.

The five-night package includes a three day monitored cleanse, herbal detox supplements, a cleansing cocoon, a Chi Nei Tsang and a physical analysis to see where you might be nutritionally deficient. If you want colonic hydrotherapy, go for a 7 night Total Detox package, which includes three sessions. www.chivasom.com

Camp Eden, Australia

Camp Eden is located on 290 acres of tropical rainforest in Queensland’s Currumbin Valley. The luxury spa incorporates ecologically sensitive accommodation and offers four lifestyle enhancement packages: weight management, personal development, indulgence and changing habits.

Activities include abseiling, tribal dance class, volleyball and laughing yoga. www.campeden.com.au

The Farm at San Benito, Philippines

Signature treatments, such as “Infusion Therapy,” in which wheat grass and aloe vera are used to cleanse the digestive tract, and the “Magnetic Clay Foot Bath,” which draws out toxins from the body, offer alternatives to traditional colonics and liver-cleansing treatments. www.thefarm.com.ph

Sanoviv Medical Institute, Mexico

Sanoviv Medical Institute in Mexico blends state-of-the-art 21st century medicine with an upscale luxury atmosphere. They treat many autoimmune and neurodegenerative diseases such as Chronic Fatigue Syndrome, Multiple Sclerosis, Lupus, Parkinson’s and Alzheimer’s. Along with oceanfront accommodation and 100 per cent organic meals, guests are provided with natural-fibre clothing so the suitcase can be left at home. www.sanoviv.com

DESTINATION JEDDAH 77

Travel

Directory Airlines Airport Information Tel: +966-2-6855526 Air Algerie Tel: +966-2-6515232 Air Arabia Tel: +920013322 Air Canada / United Airlines Tel: +966-2-2632959 Air France Tel: +966-2-6512000 Air India Tel: +966-2-2632994 Air Sahara Tel:+966-2-6641233 American Airlines Tel: +966-2-6651333 Ariana Afghan Airlines Tel: +966-2-6611222 Austrian Airlines Tel: +966-2-6644222 British Airways Tel: +92000 2215 Biman Bangaladesh Airlines Tel: +966-2-6652733 BMI-British Midland Tel: +966-2-2633009 Cathay Pacific Airways Tel: +966-2-6670224 Continental Airlines Tel: +966-2-6693376 Cyprus Airways Tel: +966-2-6696304 Dallo Airlines Tel: +966-2-6513008 Delta Airlines Tel: +966-2-6570555 Emirates Airlines Tel: +966-2-6106698 Ethiopian Airlines Tel: +966-2-6512996 Egypt Airlines Tel: +966-2-6449007 Etihad Airways Tel: +966-2-6640026 78 DESTINATION JEDDAH

Garuda Indonesia Tel: +966-2-6656121 Gulf Air Tel: +966-2-6680303 Jet Airways Tel: +966-2-6602332 Kenya Airways / Korean Airlines Tel: +966-2-2632959 Ext. 108 Kuwait Airways Tel: +966-2-6675415 KLM Royal Dutch Airlines Tel: +966-2-6512000 Ext.43 Iran Air Tel: +966-2-6656975 Lufthansa Airlines/ Swiss International Airlines Tel: +966-2-6514000 Malaysian Airlines Tel: +966-2-6670011 Middle East Airlines Tel: +966-2-6449150 Nas Air Tel: +920001234 Nesma Airlines Tel: +966-2-2833102 Oman Airlines Tel: +966-2-6577979 Pakistan International Airlines Tel: +966-2-6422642 Phillipine Airlines Tel: +966-2-2632959 Ext.100 Qatar Airways Tel: +966-2-6652942 Royal Air Moroc Tel: +966-2-6502222 Royal Jordanian Airlines Tel: +966-2-6652195 Sama Tel: +920005588 Saudi Arabian Airlines Tel: +920022222 Singapore Airlines Tel: +920018081 Syrian Arab Airlines Tel: +966-2-6513077

Thai Airways Tel: +966-2-6613524 Turkish Airlines Tel: +966-2-6636787 Wafeer Tel: +966-2-4202510 Yemenia Airlines Tel: +966-2-6445564

Hotels AB for Elaf Hotel Co(5-star) Tel: +966-2-2150525 Al-Amin Hotel (2-star) Tel: +966-2-6482874 Al-Andalus Toppna Delux Villas

(4-star) Tel: +966-2-6632369 Al-Aziziah Hotel (3-star) Tel: +966-2-6492900 Al-Bader Hotel (5-star) Tel: +966-2-6310000 Al-Bay’ah Hotel (3-star) Tel: +966-2-6444446 Al-Balad Hotel (3-star) Tel: +966-2-6442179 Al-Bustan Hotel (4-star) Tel: +966-2-6692164 Al-Bilad Hotel (4-star) Tel: +966-2-694 4777 Al-Dar Al-Baydaa (4-star) Tel: +966-2-6827771 Al-Fayrouz Hotel (3-star) Tel: +966-2-6270696 Al-Hamra Sofitel Hotel (5-star) Tel: +966-2-6602000 Al-Haya Jeddah Continental

(4-star) Tel: +966-2-6633332 Al-Hofouf Hotel Tel: +966-2-6520100 Al-Janadreia Apartments Tel: +966-2-6173824

Airlines

Al-Janoub Hotel (2-star) Tel: +966-2-6486844 Al-Kaki Hotel (4-star) Tel: +966-2-6310071 Al-Malekah Hotel Tel: +966-2-6751764 Al-Manea Hotel (5-star) Tel: +966-2-6823509 Al-Msaadeyah Hotel (3-star) Tel: +966-2-6603116 Al-Nahdha Hotel (3-star) Tel: +966-2-6471158 Al-Nakheel Hotel (3-star) Tel: +966-2-6475127 Al-Saaha Hotel (4-star) Tel: +966-2-6514121 Al-Waha Hotel (4-star) Tel: +966-2-6715043 Ascor Co Tel: +966-2-6066425 Cairo Hotel (3-star) Tel: +966-2-6483870 Crown Plaza (5-star) Tel: +966-2-6611000 Dallah Airport Hotel (4-star) Tel: +966-2-6857788 Dourat Cornich Hotel (5-star) Tel: +966-2-6561225 Habitat Hotel (4-star) Tel: +966-2-2578800 Jeddah Hilton (5-star) Tel: +966-2- 6590000 Holiday Inn (5-star) Tel: +966-2-6314000 InterContinental (5-star) Tel: +966-2- 6611800 Jeddah Marriott Hotel (5-star) Tel: +966-2-6714000 Jeddah Orchid (4-star) Tel: +966-2-6070777 Le Meridien Jeddah (5-star) Tel: +966-2-6633333 Movenpick (4-star) Tel: +966-2-6676655 Park Hyatt Jeddah (5-star) Tel: +966-2-2639666 Qasr Alsharq (5-star) Tel: +966-2-6599999 Radisson SAS (5-star) Tel: +966-2-6521234 Ramada (5-star) Tel: +966-2-6670777

Hotels

Red Sea Palace (4-star) Tel: +966-2-6428555 Rosewood Corniche(5-star) Tel: +966-2-2578888 Sands Hotel (4-star) Tel: +966-2-6692020 Sand Dunes Hotel (4-star) Tel: +966-2-2562020 Sheraton Hotel (5-star) Tel: +966-2-6992212 Sunset Hotel (4-star) Tel: +966-2-6605000 Westin (5-star) Tel: +966-2-6588200

Travel Agencies Ace Travel Tel: +966-2-6056002 www.ace-travel.com Al-Tayyar Group Hotline: +920012333 Tel: +966-2-6577333 www.altayyargroup.com Al-Zouman Travel & Tourism Tel: +966-2-6512525 www.alzouman.com.sa Alireza Travel & Tours Tel: + 966-2-6481360 www.Alirezatravel.com Anan Tours Tel: + 966-2-6659916 www.anantours.com Attar Travel & Tourism Tel: +966-2-6611222 www.attar-travel.com Bin Raffah Travel & Tourism Tel: +966-2-6644111 Bin Mahfoudh Travel & Tourism Tel: +966-2-6481055 Ejazati Tel: +966-2-6530055 www.ejazti.com Elaf Travel & Tourism Tel: +966-2-6646559 www.elaf group.com Fal Travel & Tourism Tel: +966-2-6838999 www.faltravel.com.sa Fernas Travel & Tourism Tel: +966-2-6677472

Travel Agencies

Tour Operators

www.fernastravel.com Intercontinental Travel Company Tel: +966 -2- 6677988 www.itc-Icc.com Kanoo Travel & Tourism Tel: +966-2-2632959 www.kanoogroup.com Mansour Al-Masaad Travel & Tourism Tel: +966-2-6647066 Mawasim Tours Tel: +966-2-6657700 Nile Travel Agency Tel: +966-2-6645999 Portfolio Travel ltd.

Tel: +966-2-6604500 T & TS Travel & Tourism Tel: +966-2-6914465 Top Adventure Travel & Tourism Tel: +920022216 Saudi Travel & Tourism Bureau Tel: +966-2-6633737 www.sttb.com Sakkap Travels Co. Tel: +966-2-6060018 Speed Flight Travel & Tourism Agency Tel: +966-2-6440100 Yasin Travel & Tourism Agency Tel: +966-2-6476276 Zahid Group Travel & Tourism Tel: +966-2-6525670

Tour Operators Al-Samaklky foundation Tel: +966-2-6640662 www.samallaghi.com Arabian Camp Tel: +966-505664137 www.arabiancamp.com Arabian & Expat’s Tours Tel: +966-2-6580663 trailcheta@hotmail.com Al-Shitaiwi Travel & Tourism Tel: +966-2-6794022 www.alshitaiwitours.com Platin Luxury Travel Services Tel: +966-2-6575266 www.platin.com.sa

DESTINATION JEDDAH 79

Spirituality

“Quote”

“And it is He who spread out the earth, and set thereon mountains standing firm and (flowing) rivers: and fruit of every kind He made in pairs, two and two: He draweth the night as a veil o’er the Day. Behold, verily in these things there are signs for those who consider!”

13:3 Yusuf Ali Translation of the Qur’an

Charting a new path The Path, a new board game launched in the Saudi market by Delaware Group International Limited, a Hong Kong registered company, promises to be “the best game ever made for Muslim children.” Unlike Monopoly or other board games, there is no money or dice involved in The Path. The winner of the game is the player who collects the most ‘Good Deeds’, and raises the most Muslim children.

The inventor of the game, Omar Bill Lowrey, an American who embraced Islam in 1988, resides in Jeddah. “I grew up playing all of the Western board games, so I took the best things from them while leaving out the bad things. The object of THE PATH Game is to collect good deeds (Hasanat), not to collect money like in Western games,” he tells DJ. The game is easy to play. It doesn’t require the children to have any special knowledge about Islam, because it is not meant to be an Islamic quiz game. Any child can play and enjoy the game, from about 5 or 6 years and above.

There are 24 careers in the game which range from doctor to plumber, 32 different cars, 24 different houses, 56 different Good Deeds to collect, 50 different countries to visit, 50 different shopping tiles to shop for and 70 different Muslim names to name your children.

Children move around the board using a spinner – not dice. The game is available in the market for SR149.

The Path games are available at Jarir Bookstore, Al Mubah Airport branches, Toys R Us, Fanateer, Top Toys, AB Toys, Bawadi Bookstore, Funoos Bookstore, Abul Qasim Bookstore, Kid’s Campus and Little Book.

80 DESTINATION JEDDAH

The Sound System Music is a universal language that speaks to all cultures of the world, and Muslims have contributed much to this common denominator.

Muslim artists of the 9th century used musical notation, named the notes of the musical scale, and developed many musical instruments. AlKindi, a notable musician, was one of the first to realize the therapeutic value of music. Seventy years later, al-Farabi wrote five books on music, one of which, The Great Book of Music, was a masterpiece, the influence of which continued well on into the 16th century.

Inspired by

DESTINATION JEDDAH 81

Spirituality

A Movie That Inspires

An excited crowd gathered at the Marriot Hotel for two segregated screenings of the movie “Napoleon: Life of an Outlaw”. The documentary chronicled the eventful life of Mutah Beale, aka Napoleon – a former member of Tupac Shakur’s rap group, the Outlawz, who later embraced Islam and is now an active da’ee in Shifa Riyadh. The movie outlines Beale’s tumultuous journey, where, as a child he witnessed the gruesome murder of his parents, and later, his stint as a rapper, which exposed him to a life of violence, drugs, alcohol and other forms of vices, and then finally his bent towards Islam and the field of da’wah.

“The response was positive and we got great feedback from the crowd,” said Beale, who was present among the audience on both the days to gauge their response as well as to answer their questions. “Most questions were asked about my life in the music industry with Tupac, so I explained to them the realities of that life, which is not a sound way of life as it is in opposition to the way of life that Allah (SWT) has prescribed for us,” said Beale, who has over 40 million record sales worldwide.

82 DESTINATION JEDDAH

By Afifa Jabeen Quraishi

DJ caught up with Umm Mu’aawiyah, a student of Islam and an instructor for young Saudis, who was in attendance. “I felt it was done really well for the youth to see what Mutah went through. I liked how they showed how Tupac’s death affected Napolean, and him getting heavier into drugs, pot and suicidal thoughts - he tried to find happiness in material stuff. However, Mutah was still sad, lonely and depressed.

So all that shows the youth the reality of the so-called celebrities; it’s not all glitter and glamor. The proof for this is that the whole “Outlawz” group accepted Islam and are much happier and at peace now.”

Beale now lives in Riyadh and also runs a clothing line he founded called ‘MIIM’ (pronounced meem), which is short for ‘My Inspiration Isn’t Money’. Using a unique mix of Arabic calligraphy and American urban styles, MIIM Clothing creates designs that are not only fashionable and trendy, but also carry a message of positivity as well. www.miimclothing.com www.lifeofanoutlaw.com

Religious

Directory

Accommodations Close to the Two Holy Mosques:

Madinah Al-Ansar Golden Hotel (4-star)

Few steps away from AlHaram Tel: +966-4-829-0177

Saad Bin Maaz St. Tel: +966-4-818-0050

Hilton Madinah (5-star) King Fahad Road Few steps away from Al-Haram Tel: +966-4-820-1000

Al-Ansar New Place (4-star) Al-Siteen St.

Le Meridien Madinah

Tel: +966-4-818-1000

Ajyad Makkah (4-star) Ibrahim Al-Khalil St. Tel: +966-2-572-0500 Al-Kadesia Hotels (3-star) Ajyad St. Tel: +966-2-570-0866 Al-Shohada Hotel (5-star) Ajyad St. Tel: +966-2-574-4401 Dar Al-Manasek Hotel (4-star) Ibrahim Al-Khalil St. Tel: +966-2-539-4444 Elaf Ajyad Hotel (4-star) Al-Masafi St. Tel: +966-2-572-2200 Elaf Al-Sud Hotel (4-star) Ajayad Al-Sud St. Tel: +966-2-570-8586 Elad Kindah Hotel (5-star) Al-Messyaal St. Tel: +966-2-574-5555 Hawazen Hotel (3-star) Gazzah St. Tel: +966-2-575-5575 Hilton Makkah & Towers (5-star)

(4-star)

Khalid Bin El-Waleed St. Al-Ansar Silver Hotel (4-star) Tel: +966-4-846-0777 Marriott Madinah (5-star) Al-Siteen St. Omer Ibn Al-Khatab St. Tel: +966-4-820-7117 Tel: +966-4-818-0000 Al-Haram Hotel (5-star) Abi Zar Rd Movenpick (5-star) Tel: +966-4-818-2300 In front of Al-Safeya Bridge Al-Karam Hotel (4-star) Opposite Al-Haram King Abdulaziz St. Tel: +966-4-818-8888 Tel: +966-4-815-5500 Ramada Al-Hamra(4-star) Andalus Classy Hotel (4-star) Abi Zar St. King Fahad St. Tel: +966-4-820-8084 Tel: +966-4-829-0000 Al-Qibla(5-star) Andalus Dar Al-Khair Hotel Ramada Islamic Court St. (4-star) Tel: +966-4-816-0008 Few steps away from AlThe Madinah Oberoi (3-star) Haram Abi Zar St. Tel: +966-4-818-1114 Tel: +966-4-828-2222 Anwar Al-Madinah Movenpick (4-star) Makkah in the Courtyard of AlHaram Tel: +966-4-820-7770

Barakat Andalus Hotel (4-star)

Al-Siteen St.

Tel: +966-4-820-8884

Dallah Taibah Hotel (4-star) King Fahad St., crossing AlSiteen St. Tel: +966-4-829-0180 Dar Al-Hijra InterContinental (4-star) King Fahad St. Tel: +966-4-820-7777

Dar Al-Iman InterContinental (5-star) Off Al-Siteen St. Tel: +966-4-820-6666

Dar Al-Taqwa InterContinental (5-star) Off Al-Siteen St. Tel: +966-4-829-1111

Durrat Andalus Hotel (4-star)

King Fahad St.

Tel: +966-4-829-1114

Green Palace Hotel (4-star) Abi Zar St. Tel: +966-4-826-9040

Hotel Elaf Taibah (3-star)

Hijrah St. Tel: +966-2-534-0000 InterContinental Dar Al-Tawhid (5-star) Ibrahim Al-Khalil St. Tel: +966-2-541-1111 Le Meridien Makkah (5-star) Ajyad St. Tel: +966-2-575-1111 Le Meridien Towers Hotel (5-star) Rawabi Ajyad Road Tel: +966-2-539-9999 Manazel Al-Ain Mesrcure (4-star) Al-Azizia St. Tel: +966-2-557-8000 Mercure Grand Um Al-Qura (5-star) Al-Jamaiza St. Tel: +966-2-570-2212 Mercure Hibatullah Hotel (4-star) Um Al-Qura St. Tel: +966-2-549-8855 Mouta Hotels (4-star) Asshibikah Jobal St. Tel: +966-2-543-5553 Ramada Makkah Hotel (5-star) Ajyad St. Tel: +966-2-577-1448 Ramada Makkah Shubaika (5-star) Al-Shubaika St. Tel: +966-2-546-0024 Sheraton Makkah Hotel & Towers (5-star) Gazzah St. Tel: +966-2-576-0000 Zam Zam Grand Suites (5-star) Adjiad St. Tel: +966-2-571-5555

Hajj & Umrah Visa: www.hajinformation.com

Useful websites:

1- www.biblioislam.net 2- www.tvquran.com 3- www.rasoulallah.net 4- www.islamonline.com 5- www.quranexplorer.com 6- www.islam-guide.com 7- www.islamweb.net 8- www.islamicity.com 9- www.theholyquran.org 10- www.al-mawrid.org DESTINATION JEDDAH 83

Healthy Living

Green Living

GREEN LIVING: A WAY OF LIFE.

Green living can be easily achieved in today’s world with ever-improving technology and a wealth of resources available to those who are interested.

EC -Gadget

The attractive TriPot has been constructed from recyclable plastic and uses minimal plastic in its mold. Each pot has an integrated self-watering function that also provides plants with protection from over-watering, the bane of novice gardeners.

When your plant is getting a little thirsty, an easy to read water-level indicator will let you know when it’s time to refill.

Available at: www.amazon.com

Green rganizations

Alnabta

Tel: +966-2-2632013 Facebook: Alnabta Website: www.alnabta.org Email: alnabta@gmail.com

Faseelah

Facebook: Faseelah Website: www.faseelah.blogspot.com Email: faseelah@effat.edu.sa

Friends of Jeddah Parks

Tel: +966-2-6579572 Facebook: Friends of Jeddah Parks Website: www.fjpsa.org Email: bghuname@fipsa.org

Greenation

TriPot SR 263

rganic Shops

Facebook: Greenation Website: www.greenationksa.com Email: greenjeddah@gmail.com

Stores in Jeddah that stock organic food:

Green Dahlia green production

Tel: +966-2-6073890

Tel: +966-535339395 Facebook: Green Dahlia Email: Facebook: Green Dahlia

Saudi Environmental Society Tel: +966-2-6996193 Website: www.sens.org.sa

Green Quote of the Month “A society is defined not only by what it creates, but by what it refuses to destroy.” — John Sawhill, former

president/CEO of The Nature Conservancy 84 DESTINATION JEDDAH

Abazeer Organic Products

Tel: +966-2-6612285 / +966-2-6676157

Al-Shoula on Madineh Road

Bait Al-Seha (House of Health)

Rawdah Dist.

Tel: +966-2-6691003 Mob: +966-54608108

Organic Bakery

Mob: +966-500571717 Tel: +966-2-6707111

Organic Shop Nofa Holdings

Provides a variety of organic products Al-Shoalla Center - Madinah Rd. Tel: +966-2-6073890

Reyhan Gourmet shop Al-Andalus St. Tel: +966-2-6688233

Watania Organic Products Abdul Rahman Al- Sudairi St. Tel: +966-2-6915082

Danube, Bin Dawood Supermarkets Provides a variety of organic products

Write Green!

You’ve heard of green power, green living, green transportation…but green writing?

Spranq, a Dutch creative communications agency which specializes in graphic design, has come up with ‘EcoFont’, their version of a font which will use 20% less ink when printed.

‘EcoFont’ is based on sans-serif Verdana and each character contains tiny, blank holes which don’t affect the readability of the type-face.

“After Dutch holey cheese, there now is a Dutch font with holes as well,” says Spranq.

The theory is simple: remove as much black area from a font without adversely impacting its readability. The Arabic version is already in development!

So when it comes to applying green principles to all aspects of your work environment, ‘EcoFont’ joins the arsenal of existing smart practices such as using recycled paper, printing on both sides, and only printing essential documents. The font is free to download and is available for Windows, Mac OSX and Linux. It’ll be exciting to see more innovative and creative eco-friendly ideas enter the marketplace. Green living is not only good for the planet, it’s good fun too.

Go to www.ecofont.com to buy & download!

Green@ Home

By Salma Al-Amoudi

Being eco-friendly is not just about recycling paper and plastic; a big part of it is being eco-savvy: how to reduce your consumption as well as how to escape all the environmental risks that are constantly being brought to light. And what better place to start with than at home? Here are some household appliances that can help you be a little more friendlier to both the environment and yourself: 1. Solar Powered Lights: Put the glaring desert sun to good use by lighting up your yard with solar-powered lights.

2. Atmospheric Water Generator: No, we’re not talking about some sci-f thingamajig.. The AWG really does take water vapor from humid air, condenses it, and makes it safe to drink!

3. Chlorine Filtering Shower Unit: We all know chlorine is a poison ever-present in shower water. Your body actually absorbs 600% more chlorine by taking a shower than by drinking water, making it very important that your water is clean. The Shower Unit filters out chlorine and makes sure your shower water is poison-free.

4. Dual Flush Toilets: Many of us have them, but do we actually know what they are?! Dual flush toilets work to reduce the amount of water gone to waste by flushing. They offer you the choice between a 0.8 gallon light flush (for liquid wastes) and a 1.6 gallon flush (for solid wastes).

Interested in green construction? Check out the Facebook group Green Dahlia.

DESTINATION JEDDAH 85

Gym & Health Centers

Al-Safa Tel: +966-2-6937262 Bakhsh Hospital Tel: +966-2-6479666 Bugshan General Hospital Tel: +966-2-6691222 Dr. Erfan & Bagedo Tel: +966-2-6820022 Dr. Ghassan N. Pharaon Tel: +966-2-6823200 Dar Al-Shifa Saudi Power In Gym Tel: +966-2-6822900 Clinics Tel: +966-2-6061516 Dr. Siddiqa Hospital Ryan Polyclinic Tel: +966-2-6721763 Al-Ansar New Clinic Tel: +966-2-6322848 Dr. Soliman Fakeeh Tel: +966-2-6933379 Z-Club Tel: +966-2-6655000 Al-Gadeer Polyclinic Tel: +966-2-6690204 Hai Al-Jamea Hospital Tel: +966-2-6722535 Women Tel: +966-2-6806666 Al-Hamra Clinics Bugshan Outpatient International Medical Tel: +966-2-6655588 Tel: +966-2-6691222 Ext. Center Al-Haramin Polyclinic 899 Tel: +966-2-6509000 Tel: +966-2-6474850 Henaa Center Jeddah Clinic Hospital Tel: +966-2-6714619 Al-Madina Medical Clinic Tel: +966-2-6313131 Chamelle Plaza Gym Tel: +966-2-6881288 Jeddah Institute for Tel: +966-2-6634355 Al-Quds Polyclinic Speech and Hearing Dr. Soliman Fakeeh Tel: +966-2-6970224 Tel: +966-2-6675311 Tel: +966-2-6655000 Andalusia Dental Center Ext. 1501-1503 King Abdul Aziz Tel: +966-2-2611111 The Lift University Dr. Edrees Podiatric Clinics Tel: 8001247775 Tel: +966-2-6401000 Tel: +966-500506507 Men King Faisal Specialist Dr. Effat Daghostani Clinics Ba’Azem Body Building Tel: +966-2-6677777 Tel: +966-2-6601729 Tel: +966-2-6448844 /6365028 Hay Al-Sabeel Polyclinic Brazilian Jiu Jiutsu Magrabi Eye & Ear Tel: +966-2-6480792 Tel: +966-552065722 Hospital Hera’a Polyclinic B Well Gym Tel: +966-2-6365000 Tel: +966-2-6066477 Tel: +966-2-6920724 Mostagbal Hospital KAI Gym Ideal Clinics Tel: +966-2-6875255 Tel: +966-2-6694466 Tel: +966-2-6635444 Mushrifah Medical Tel: +699-2-2753942 Magrabi Eye & Ear Clinic Center Sport Tech Tel: +966-2-6655200 Tel: +966-2-6654366 Orthopaedic Specialty Clinics Tel: +966-2-6071129 New Al-Jedaani Hospital Star Power Club Tel: +966-2-6922298 Tel: +966-2-6368100 Tel: +966-2-6776177 Saudi American Clinic New Jeddah Clinic Kids Tel: +966-2-6605050 Hospital (NJCH) Junior Gym Tel: +966-2-6675000 Tel: +966-2-6911925 Gym & Health Saudi German Hospital Sporty Kids Centers Tel: +966-2-6829000 Tel: +966-2-6993586 United Doctors Hospital Fitness Time Tel: +966-2-6533333 Hospitals Tel: +966-2-6226369 Gold’s Gym Pharmacies Abuzinadah Hospital Tel: +966-2-6912077 Tel: +966-2-6510652 Hiltonia Gym Al-Ansar Hospital Abo Dawood Tel: +966-2-6590000 Tel: +966-2-6825105 Tel: +966-2-6877210 Hummer Gym Al-Hamra Hospital Al-Ajuwad Tel: +966-2-6671212 Tel: +966-2-6653939 Tel: +966-2-6473436 King Faisal Specialist Al-Hayat Hospital Al-Ameera Tel: +966-2-6677777 Tel: +966-2-6367778 Tel: +966-2-6055638

Health & Beauty

Directory

86 DESTINATION JEDDAH

Hospitals

Al-Ansar Tel: +966-2-6050010 Al-Awad Tel: +966-2-6591800 Al-Atta Tel: +966-2-6773314 Al-Azizeyah Tel: +966-2-6206981 Al-Hamra Tel: +966-2-6440108 Al-Marzouki Tel: +966-2-2717136 Al-Nahdi Tel: +966-2-6658687 Al-Sudais Tel: +966-2-6737679 Tel: +966-2-6058962 Al-Wasfah Tel: +966-2-6826198 Alya Tel: +966-2-6449254 Amal Tel: +966-2-6429486 Amira Tel: +966-2-6746001 Asia Tel: +966-2-6390553 Bin Muteab Tel: +966-2-6890964 Daan Tel: +966-2-6284405 Jamjoom Tel: +966-2-6081111 Jehhar Tel: +966-2-6973401 Noura Tel: +966-2-6685500 Rana Tel: +966-2-6984972 Remedies Tel: +966-2-6563048

DO

Pharmacies

Spa & Beauty Centers

Spa & Beauty Centers Al-Megayena Tel: +966-2-6655763 Alexandre Zouari Tel: +966-2-6656161 Beauty Alliance Tel: +966-2-6681381 Body Line (men only) Tel: +966-2-2631859 Bouthaina Tel: +966-2-6631809 /6691901 Carmen Center Tel: +966-2-6648122 Chamelle Plaza Tel: +966-2-6656807 Ciate Tel: +966-2-2611250 Dar Al-Moda Tel: +966-2-6526660 Dr. Edrees Foot Spa Tel: +966-5-00506507 E Spa Tel: +966-2-2632093 EVE Salons Tel: +966-2-6923131 Garra rufa Tel: +966-2-2635018 Jaques Dessange Tel: +966-2-6695458 Jamalouki Tel: +966-2-6651888 Lamasat Tel: +966-2-6834002 Lila’s Beauty Parlour Tel: +966-2-6622676 Lucie Saint Clair Tel: +966-2-2832020 Mana Center Tel: +966-2-6066628 Massage on line Tel: +966-530116729 Mervat Center Tel: +966-2-6630676 Miracle Parlour Tel: +966-2-6739597 Nadoleen Center Tel: +966-2-6633972 Nail care Tel: +966-544426264 Nirvana Tel: +966-2-6681634 Oriana Tel: +966-2-6220773 Planet Beach Tel: +8001247776

Serenity Center Tel: +966-2-6648353 Soleil d’Or Spa Tel: +966-2-2842233 Spada Tel: +920010099 Spa to go Tel: +966-544408585 The Spa by Clarins Paris Tel: +966-2-6599999 U Beautes Tel: +966-559891555 Viva La Vie Tel: +966-2-6929163 Tel: +966-2-6060338 Zowaina Tel: +966-2-6656311 7L House Tel: +966-2-6532812

Veterinary Clinics

Our services: Nail, Foot, Body SPA Manicure, Pedicure Artificial Nails: False, Acrylic and Gel Nails Hair Removal: Waxing, Halawa and Thread Body Care: Moroccan Bath, SCRUB, Mask, Facial, Whitening, Paraffin and Massage Hair Care: Coloring, Cut, Brushing and Treatment

Al-Seleouly Veterinary Tel: +966-2-6312169 Ext 103 European Veterinary Clinic Tel: +966-2-6676330 Emergency: +966-506530565 Happy Pet Vet Clinic Tel: +966-2-6164030 Jeddah Veterinary Clinic Tel: +966-2-6912896 North American Veterinary Tel: +966-503671822/ 0562111786 Tahliah International Tel: +966-2-6695554 Emergency: +966-504698810 Veterinarian@yourservice Mob: +966-562111786 Waleed Veterinary Clinic Tel: +966-2-6656084

Notes

Num: 0544408585 Tel: 0544408585 DESTINATION JEDDAH 87

What DJ staff will be watching..

FOR FEBRUARY 2011 THE BIG BANG THEORY (Season 1)

ENTOURAGE

On: Dubai One Showing Time: Sunday & Thursday 06:30 pm KSA

On: MBC Action Showing Time: Every friday 12:00 p.m KSA

SCRUBS (Season 6)

ARABS’ GOT TALENT (Season 1)

On: Fox Series Showing Time: Every Saturday 09:30 p.m KSA

On: MBC 4 Showing Time: Every Friday 09:00 p.m KSA

CSI MIAMI (Season 7)

THE DOCTORS

On: Fox Series Showing Time: Every Tuesday 10:00 p.m KSA

On: MBC 4 Showing Time: Every Friday 06:00 p.m KSA

SAMANTHA WHO? (Season 2)

PROJECT RUNWAY

On: Fox Series Showing Time: Every Saturday 09:00 p.m KSA

On: MBC 4 Showing Time: Thursday & Friday 07:00 p.m KSA

PSYCH

WITNESS

On: MBC 4 Showing Time: Saturday & Wednesday 09:00 p.m KSA

On: Al-Jazeera Showing Time: Every Tuesday 07:30 p.m KSA

PRISON BREAK (Season 4)

FRIDAY NIGHT LIGHTS

On: MBC Action Showing Time: Every Saturday 21:00 pm KSA 88 DESTINATION JEDDAH

On: MBC Action Showing Time: Every Friday 09:00 p.m KSA

’s

BOOK REVIEW What I Believe

By Tariq Ramadan RKS turks UNG TU eyoung THE YO tube.com/th u o or www.y ressive

g ung pro ution, of Best k: (n) yoer of an institW r u ner T g n You ent memb ical party. in e largest h t t g insur ent, or poli 009, TY T is movemal News Site 2 the world Politic news show in online

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by Ann b on Creatediscusses envir and works to . The Stuff d mic concerns and just worldugh to keep econo sustainable ake it fun enoo want to a moreted videos m ing enough t anima ing yet alarm watch tion. take ac

This book is a simple, easy read for people who are interested in knowing more about how to be a Muslim living in this world of misconceptions and false information that may cause conflicts within oneself. It takes us into a journey of critical thinking and raises questions on controversial topics such as identity, sense of belonging and the issue of women.

It’s the author’s personal experience as a Muslim living in the west and working in the academic world for twenty five years.

Many questions were asked regarding his message and what he stands for; therefore, this book comes with simplified answers for these questions. It gives us a better understanding of the current issues, and as Dr.Ramdan says: “Deeply, simply: he, who cannot love, cannot understand”.

Whether you are a Muslim or interested about misconceptions of Islam or simply love philosophy and critical thinking, this book would certainly help you.

To live this beautiful journey with your mind, soul and “the author of course” * You only need 15 minutes of your time for approximately 20 days.

Iqra’a Ummah Iqraa.ummah@gmail.com "Iqra’a... is not a mere word" DESTINATION JEDDAH 89

Useful Arabic Words & Pronunciations

Arabic is the world’s 5th most commonly spoken language with almost 300 million native speakers. It is one of the six official languages of the United Nations and belongs to the Semitic group of languages. The three main classifications are: Classical Arabic, also known as the language of the Qur’an, Modern Standard Arabic, used in books, newspapers, and media, and Local dialects, which vary by country and region.

Arabic words are constructed from threeletter “roots” which convey a basic idea. For example, k-t-b conveys the idea of writing.

Addition of other letters before, between and after the root letters produces many associated words: not only “write” but also “book”, “office”, “library”, and “author”. The Arabic alphabet consists of 28 consonants and three vowels – a, i, u; it is written from right to left. Some of the glottal sounds are unique to Arabic. The Arabic words presented opposite reflect the Hijazi dialect.

Arabic/English Equivalents’

alif

a

tah

t

ba

b

zah

z

ta

t

ayn

‘

tha

th

ghayn

gh

jim

j

fa

f

ha

h

qaf

q

kha

kh

kaf

k

dal

d

lam

l

dhal

dh

mim

m

ra

r

nun

n

zay

z

ha

h

sin

s

waw

w*

shin

sh

ya

y*

sad

s

dad

d

* when waw or ya is used as a consonant

Where did this word Which spelling? come from?

Did you know that many English words have Arabic origins? Algebra, alchemy, and algorithm are easily identifiable by the ‘al’ which means ‘the’ in Arabic, but how about thise word…

Admiral : ‫ أمير البحار‬amīr al-bihār, “commander of the seas”, a title in use in Arabic Sicily and continued by the Normans in Sicily in a Latinized form, and adopted successively by Genoese and French. Modern French is “amiral”.

An English form under King Edward III (14th century) was “Amyrel of the Se”. Insertion of the ‘d’ was doubtless influenced by allusion to common Latin “admire”.

90 DESTINATION JEDDAH

Using the Google search engine, we checked for the most common spellings of some Arabic names ...

Salam Salaam

61,500,000 results 8,410,000 results

Madinah Madina Medina

2,850,000 results 7,360,000 results 33,600,000 results

Abdallah Abdullah Abdalla Abdulla

4,260,000 results 35,000,000 results 2,150,000 results 3,400,000 results

Outdoor Finds

Fountain

Nafoora

Tree

Shajara

Sky

Sama

Sand

Raml

Clouds

Suhub - Ghuyoum

Sun

Shams

Moon

Gamar

BBQ

Shawey

Charcoal

Faham

Screwdriver

Mafak

Spotlight

Kashaaf

Umbrella

Madallah

Street

Share’

Road

Tareeg

Garden

Hadiga

River

Nahr

Lake

Bohayra

Forest

Ghaba

Swing

Marajeeh

Animals

Hayawanaat

Cat

Bissa

Dog

Kalb

Cow

Bagara

Sheep

Kharouf

Mouse

Faar

Fish

Samak

Shark

Girsh

Tiger

Nimir

Lion

Asad

Duck

Battah

Chicken

Dijaaj

Bird

Asfoor

Horse Elephant Bear

Husan Feel Dubb

Want to learn more?

15-Minute Arabic

By DK Publishing Whether you’re on vacation or traveling for business, learn Arabic in only 15 minutes a day with this situation-based and easy-to-use course and ready-reference. The book and CDs follow a single lesson plan, and the text and recordings are crossreferenced to each other.

Spoken Arabic Made Easy

By Amanullah Vadakkangara A unique course in spoken Arabic for beginners helps you to practice reading, writing and speaking in just one month. The introduction of useful phrases and structures along with a communicative approach will enable all language learners to acquire the necessary skills, even without the assistance of a teacher.

Your First 100 Words Arabic

By Jane Wightwick This book is designed to teach the beginner a basic vocabulary of 100 Arabic words-covering 8 everyday topics: around the home/ clothes/ around town (including transportation)/ countryside/ essentials/ opposites/ animals/ parts of the body.

Available at Jarir Book Store Tel : +966-2-6827666 DESTINATION JEDDAH 91

General

Banks

Directory

Al-Bilad Bank Tel: +8001230000 Alinma Bank Tel: +8001208000 Al-Jazira Bank Tel: +966-2-6518070 Al-Rajhi Bank Tel: +966-2-6422111 Arab National Bank Tel: +966-2-6741497 Banque Saudi Fransi Tel: +8001242121 Islamic Development Bank Tel: +966-2-6361400 National Commercial Bank Tel: +800 2441005 Riyadh Bank Tel: +966-2-6474777 SABB Tel: +966-2-6512121 Saudi Cairo Bank Tel: +966-2-6608820 Saudi Hollandi Bank Tel: +966-2-2368844 Saudi Investment Bank Tel: +966-2-6531010 Samba Tel: +966-2-6533555

Car Services Abu Diyab Est. Tel: +966-2-6677779 Alpha Rent a Car Tel: +966-2-6974459 Avis Tel: +966-2-6855544 Al-Zaman Group Tel: +966-2-6914693 Daleel Tel: +966-2-6719219 Discovery Tel: +966-2-6714475 Fernas Tel: +966-2-6595000 Formula Tel: +966-2-6621213 Hanco Tel: +920001844 Hertz Tel: +966-2-6040339 Hessen for Rent Car Tel: +966-2-6430295 Khozama Est. Tel: +966-2-6317177 Key Rent a Car Tel: +966-2-6856251 92 DESTINATION JEDDAH

Car Wash

Modacar Tel: +920005555 Smart Care Tel: +966-533500077 V. Cool Tel: +966-2-6396969

Embassies & Consulates E: Embassies C: Consulates

ALGERIA E: Tel: +966-1-4887171 C: Tel: +966-2-6985035 Aramex C: Tel: +966-2-6985034 Tel: +920027447 ARGENTINA Clex E: Tel: +966-1-4652600 Tel: +920009191 AUSTRALIA DHL E: Tel: +966-1-4887788 Tel: +8003450000 AUSTRIA Fedex E: Tel: +966-1-4801217 Tel: +966-2-6714636 BAHRAIN TNT Express E: Tel: +966-1-4880044 Tel: +966-2-6678888 C: Tel: +966-2-6076770 UPS BANGLADESH Tel: +966-2-6392393 E: Tel: +966-1-4195300 Delivery C: Tel: +966-2-6878465 Autlob w Atmanna BELGIUM Tel: +920001120 E: Tel: +966-1-4880044 Khedmaty Khedmtak C: Tel: +966-2-6076770 Tel: +966-500777773 BRAZIL Yalla Utlob E: Tel: +966-1-4880018 Tel: +920011755 C: Tel: +966-2-6603874 Tedalal C: Tel: +966-2-6603866 Tel: +966-2-6580000 BRITAIN Ground E: Tel: +966-1-4880077 Transportation C: Tel: +966-2-6225550 BURKINA FASO Alo Sayyara E: Tel: +966-1-4652244 Tel: +966-2-6677621 C: Tel: +966-2-6744547 Tel: +966-505657387 Apex Luxury Chaffeur Service BRUNEI E: Tel: +966-1-4560814 Tel: +920011755 C: Tel: +966-2-6724343 SAPTCO CAMEROON Tel: +966-2-6474900 Te’le’ Car E: Tel: +966-1-4880022 Tel: +966-2-6679689 C: Tel: +966-2-6804541 Tel: +966-534050910 CANADA E: Tel: +966-1-4882288 Business Services C: Tel: +966-2-6530434 Venue Executive Club CHINA Tel: +966-2-6061010 E: Tel: +966-1-4832126 www.venueint.com C: Tel: +966-2-6605113 DSL NET CZECH REPUBLIC Atheer E: Tel: +966-1-4503617 Tel: +966-2-6839333 DENMARK Nesma E: Tel: +966-1-4880101 Tel: +966-2-2567998 C: Tel: +966-2-6672222 SPS Ext 1163 Tel: +966-2-6824556

Courier

Banks

CAR SERVICES

DJIBOUTI E: Tel: +966-1-4543182 C: Tel: +966-2-6621938 EGYPT E: Tel: +966-1-4810464 E: Tel: +966-1-4831275 C: Tel: +966-2-6605205 ERITREA E: Tel: +966-1-4801731 C: Tel: +966-2-6740592 ETHIOPIA E: Tel: +966-1-4824055 C: Tel: +966-2-6653444 FINLAND E: Tel: +966-1-4881515 C: Tel: +966-2-6438235 FRANCE E: Tel: +966-1-4881255 C: Tel: +966-2-6681544 C: Tel: +966-2-6681563 GABON E: Tel: +966-1-4567173 GAMBIA E: Tel: +966-1-2052158 C: Tel: +966-2-2573193 GERMANY E: Tel: +966-1-4880700 C: Tel: +966-2-6996436 GHANA E: Tel: +966-1-4545122 C: Tel: +966-2-6601429 GREECE E: Tel: +966-1-4801975 C: Tel: +966-2-6674088 GUINEA E: Tel: +966-1-4881121 C: Tel: +966-2-6637540 HUNGARY E: Tel: +966-1-4568644 INDIA E: Tel: +966-1-4884144 C: Tel: +966-2-6500104 INDONESIA E: Tel: +966-1-4882282 C: Tel: +966-2-6711271 IRAN E: Tel: +966-1-4881444 C: Tel: +966-2-6676132 IRELAND E: Tel: +966-1-4882300 ITALY E: TEL: +966-1-4881212 C: Tel: +966-2-6421454

Embassies & Consulates

JAPAN E: Tel: +966-1-2881100 C: Tel: +966-2-6670676 JORDAN E: Tel: +966-1-4880039 C: Tel: +966-2-6607630 KENYA E: Tel: +966-1-4882484 C: Tel: +966-2-4881238 KOREA E: Tel: +966-1-4882211 C: Tel: +966-2-6681990 KUWAIT E: Tel: +966-1-4883500 C: Tel: +966-2-6604898 LEBANON E: Tel: +966-1-4804060 C: Tel: +966-2-6690599 MALAYSIA E: Tel: +966-1-4887100 C: Tel: +966-2-6727740 MALI E: Tel: +966-1-4195640 C: Tel: +966-2-6514940 MALTA E: Tel: +966-1-4615315 C: Tel: +966-2-6991599 MAURITANIA E: Tel: +966-1-4646749 C: Tel: +966-2-6297722 MEXICO E: Tel: +966-1-4808822 C: Tel: +966-2-6495332 MOROCCO E: Tel: +966-1-4811858 C: Tel: +966-2-6695234 C: Tel: +966-2-6695238 NEPAL E: Tel: +966-1-4645170 NETHERLANDS E: Tel: +966-1-4880011 NEW ZELAND E: Tel: +966-1-4887988 C: Tel: +966-2-6512109 NIGERIA E: Tel: +966-1-4823024 C: Tel: +966-2-6716865 NORWAY E: Tel: +966-1-4881904 C: Tel: +966-2-6611222 Ext 300 OMAN E: Tel: +966-1-4823120 C: Tel: +966-2-6996838

Ministries

Social Service Organizations

PAKISTAN E: Tel: +966-1-4884111 C: Tel: +966-2-6692371 PHILIPPINES E: Tel: +966-1-4880835 C: Tel: +966-2-6696797 C: Tel: +966-2-6693254 PORTUGAL E: Tel: +966-1-4826964 QATAR E: Tel: +966-1-4825544 C: Tel: +966-2-6945666 RUSSIA E: Tel: +966-1-4811432 C: Tel: +966-2-6659212 SENEGAL E: Tel: +966-1-4880146 C: Tel: +966-2-6690275 SIERRA LEONE E: Tel: +966-1-4643982 SINGAPORE E: Tel: +966-1-4803855 C: Tel: +966-2-6073980 SOUTH AFRICA E: Tel: +966-1-4429728 C: Tel: +966-2-6060299 SPAIN E: Tel: +966-1-4880606 C: Tel: +966-2-6607000 SRI LANKA E: Tel: +966-1-4606906 C: Tel: +966-2-6065414 SUDAN E: Tel: +966-1-4828857 C: Tel: +966-2-6475108 C: Tel: +966-2-6471273 SWEDEN E: Tel: +966-1-4883100 C: Tel: +966-2-6529615 Ext 204 SWITZERLAND E: Tel: +966-1-4881291 C: Tel: +966-2-6510772 SYRIA E: Tel: +966-1-4887481 TANZANIA E: Tel: +966-1-4542833 C: Tel: +966-2-6657528 THAILAND E: Tel: +966-1-4881174 C: Tel: +966-2-6655317 DESTINATION JEDDAH 93

Al-Amal St., Near Jeddah Preparatory School Tel: +966-2-6547666 www.belleviewcompund. com Belleview 2 Compound Near King Faisal Specialist Hospital Tel: +966-2-6642636 Binzagr Villa Compound Al Azizeyyah, Madinah Rd., One block after Lexus Showroom Tel: +966-2-6642636 Elite 2 Compound Near Jeddah International Souk Tel: +966-2-6681111 www.elitecompounds.com Elite Compound Near Jeddah International Souk Tel: +966-2-6610930 www.elitecompounds.com Fatima Compound Compounds Near Corniche, Behind Business Park Abir Compound Tel: +966-2-6515416 Prince Sultan St., Garden City Compound Near Saudia City Palestine St., Behind AlTel: +966-2-6522358 Nakheel Bldg Al-Andalus Luxury Villas Tahliyah St. behind Suzuki Tel: +966-2-6607590 www.hhaproperty.com.sa Showroom Al-Hajrayn Village Tel: +966-2-6695154 Corniche, Near A-Bilad Hotel Al-Aoun Village Al Bawadi, Near Al-Mirabi Tel: +966-2-6943464 www.alhajrayn.com Mercedes Benz Hiba Compound Tel: +966-2-2563381 Al-Hamraa, Ibrahim Adham Arabian Homes St., Near Tarik Binladen Al Bawadi Dist.

Hospital Tel: +966-2-6822201 www.arabian-homes.com Tel: +966-2-6650819 Kindi Housing Compound Aromary Village Hera’a St., Behind Al-Rajhi Al Rabwah, North Jeddah Tel: +966-2-6916219 Tel: +966-2-6940086 Lotus Compounds Al Basateen Village Al Hamra, Al-Naeem, AlNext to Continental Rihab, Contact PMDC School, Off Prince Sultan Lotus 1: Al-Hamraa Dist St. Tel: +966-2-6980145 Tel: +966-2-6944015 Lotus 2: Al-Nayeen Dist Belleview Executive Tel: +966-2-6541107 Compound TUNISIA E: Tel: +966-1-4887900 C: Tel: +966-2-6605328 TURKEY E: Tel: +966-1-4820101 C: Tel: +966-2-6601607 UGANDA E: Tel: +966-1-4544910 UKRAINE E: Tel: +966-1-4508536 UAE E: Tel: +966-1-4881227 C: Tel: +966-2-6670307 C: Tel: +966-2-6515436 USA E: Tel: +966-1-4801831 C: Tel: +966-2-6670080 URUGUAY E: Tel: +966-1-4620739 C: Tel: +966-2-6633300 YEMEN E: Tel: +966-1-4881769 C: Tel: +966-2-6896444 C: Tel: +966-2-6898555

94 DESTINATION JEDDAH

Lotus 3: Al-Nayeem Dist Tel: +966-2-6548808 M&M Compound North Abhor, Nr, Amir Abdullah Mosque.

Tel: +966-2-6562166 M.M Al-Rumaih Compound Al Shatee, On Corniche Rd., 3KM North of Hotel Sheraton Tel: +966-2-6991231 Al-Manar Compound Al Safa, Prince Metab St., Near Al-Jedani Hospital Tel: +966-2-6938770 Al-Mubarakiah Village East Jeddah, King Abdullah St. Near Abraq Al-Raghama Tel: +966-2-6400158 Mura Bustan Compounds Tel: +966-2- 6910041 Nada Village Prince Majed St., Near Baud Telecom Tel: +966-2-6920099 Al-Najia Compounds Madinah Rd., Besides SAS Radisson Hotel Tel: +966-2-6518178 Nueva Andalucia Al-Rawdah, Sari St. Tel: +966-2-6823434 www.andalucia.com Raytheon Compound Opp. Saudi German Hospital Tel: +966-2-6518178 www.raytheon.com Reem Compound Al-Salamah, Saqr Al-Quraish St. Tel: +966-2-6829196 Al-Salam Compound Al-Rehab, Palestine St., Between Dallah Tower& Makkah Highway Tel: +966-2-6717121 www.alsalamcompound.com Salamia Compound Al-Sulaymaneyyah, Near Carrefour Hypermarket Tel: +966-2-6400253 www.salmiacompund.com Sari Palms Sari St.

Compounds

Tel: +966-2-6607590 www.hhaproperty.com.sa/ saripalm.

Saudia City Al-Khaledeyyah Dist.

Tel: +966-2-6820030 www.saudicity.com Shaker Village Compound Al-Hahdah, Prince Sultan St. Tel: +966-2-6991840 Sharbatly Village Prince Majed St., North of Jeddah Tel: +966-2-6910828 www.sharbatlyvillage.com Siham Compund Al-Rawdah, Near Saudi Binladen Group Tel: +966-2-6426431 Sunset Residence Al-Rowdah St., Near Jeddah Int. Market Tel: +966-2-6604276

Kindergarten ABC School Tel: +966-2-6988827 Ambassadors School Tel: 800-124-9000 Web: www.ambassadorsschools.com Building Blocks Tel: +966-2-6060755 Mob: +966-5-41525616 Childhood Spring Tel: +966-2-6607533 Creative Childhood Summer School Tel: +966-2-6077224 Mob: +966-5-04390998 IPS (Innovators Private School) Tel: +966-2-6980685 Mob: +966-569490403 Jack N Jill Mob: +966-507369963 Junior’s & Mom’s Mob: +966-504313440 Mob: +966-551796254 Kids Campos Tel: +966-2-6642351 Kids Time Nursery

Kindergarten

Tel: +966-2-6543111 Mob: +966-569693794 Little Smarties Tel: +966-2-6061913 Mama et Moi Mob: +966-550569333 My Little Kingdom School Tel: +966-2-6393951 Tel: +966-2-2575909 Up and Away Tel: +966-2-6614791

Ministries Agriculture & Water Tel: +966-2-6210002 Communication & Transportation Tel: +966-1-4042928 Disabled Children’s Association Tel: +966-2-66224080/ 8001241118 Education Tel: +966-2-6723028/ 6444305 Foreign Affairs Tel: +966-2-6047000 Health Tel: +966-2-6970006 Information & Culture Tel: +966-2-6514060/ 6476222 Interior Tel: +966-2-6684000 Jeddah Chamber of Commerce Tel: +966-2-6515111 Water & Electricity Tel: +966-2-6725349

Schools

Universities

www.continentalschool.com Coral International School Tel: +966-2-6832002 www.coralschool.net Dar Al Fikr School Tel: +966-2-6311118 (Boys) Tel: +966-2-6311117 (Girls) www.fikr.sch.sa Dar Al-Hanan School Tel: 920029669 Dar Al-Ruwaad School Tel: +966-2-6592225 Dar Jana International School Tel: +966-2-6648315 www.djis.edu.sa Global International School Tel: +966-2-6523444 Tel: +966-2-6144101 ( KG ) www.gis.sch.sa Jeddah International School Tel: +966-2-6061253 www.jischool.org Jeddah Knowledge School Tel: +966-2-6620174 www.jks.edu.sa Jeddah Preparatory & Grammar School Tel: +966-2-6542354 www.jpgs.org Manarat Jeddah School Tel: +966-2-6730225 www.manaratjeddahschools.com My little house Tel: +966-2-6652490 www.mylittlehouse-sa.com Thamer International School Tel: +966-2-6680747 www.tis-edu.com

Schools Al-Bayan Tel: +966-2-6611004 www.al-byan.com Al-Fasial International School Tel: +966-2-6761955 www.alfaisal-school.com Al-Waha International School Tel: +966-2-6729660 www.alwahaschool.com The British International School Tel: +966-2-6990019 DESTINATION 95 DESTINATION JEDDAH JEDDAH 95

Social Service Organizations Charitable Society for the memorization of the Qura’n Tel: +8002442777 www.qj.org.sa Charity Society in Jeddah Al-Zahra Dist.

Tel: +966-2-6391100 Charitable Services for the Care of Cancer Patients Al-Rowais Dist.

Tel: +966-2-6511373 Committee for Social Services and Health Tel: +966-2-6875521 firstwelfaresociety.org.sa Committee for the Welfare of Prisoners and Their Families Tel: +966-2-219 7767 / 920006065 pcare.org.sa Enabling Marriage & Family Support Foundation Al-Nozla Dist.

Tel: +966-2-6811168/ 920000900 Faisaliah Women’s Charitable Foundation Al-Rowais Dist.

Tel: +966-2-6535000 Friends of the Heart Foundation in Jeddah Behind Al-Tahlia Station Tel: +966-2-6658384 King Abdul-Aziz Shelter for Abused Women & Children Tel: +800116066 www.7imayah.org Maharat Center Madinah Rd. Tel: +966-2-6656218 www.maharat.org Majid Bin Abdulaiz Foundation for Development & Social Services Al-Shate’e Dist.

Tel: +966-2-6062959 Ministry of Social Affairs Tel: +966-1-4778888 mosa.gov.sa/portal/ National Charitable Foundation for Blood Donation Tel: +966-2-6905008

96 DESTINATION JEDDAH

National Society for Human rights Tel: +966-2-6222261 www.nshrsa.org Princess Fawziah Center for Women & Children Tel: +966-2-6369891 firstwelfaresociety.org.sa Saudi Environmental Society Murjaan Dist.

Tel: +966-2-6996193 www.sens.org.sa Society Friends Charitable Foundation Tahlia st.

Tel: +966-2-6919999 The School of Etiquette Tel: +966-505558703 www.etiquetteschool-sa.com Wedad Charity Foundation Tel: +966-2-2753377 www.wedad.org Women’s Charitable Foundation in Jeddah Al-Nazla Dist Tel: +966-2-6369652 Zamzam Foundation for Volunteer Health Services Al-Sulaimaniya Dist.

Tel: +966-2-2600000

Universities College of Business Administration (CBA) Tel: +966-2-2159000/2159009 (Boys’ section) Tel: +966-2-6900671/6900238 (Girls’ section) www.cba.edu.sa Dar Al-Hekma College Tel: +966-2-6303333 www.daralhekma.edu.sa Effat College Tel: +966-2-6364300 www.effatcollege.edu.sa Ibn Sina National College for Medical Studies Tel: +966-2-6355882/6356555 www.ibnsina.edu.sa Jeddah College of Technology Tel: +966-2-6370387 www.jct.edu.sa Jeddah Community College Tel: +966-2-2870026 www.jcc.kau.edu.sa Jeddah Teacher’s College Tel: +966-2-6914620

(KAUST)King Abdullah University of Science and Technology www.kaust.edu.sa King Abdulaziz University Tel: +966-2-6400000 www.kau.edu.sa Prince Sultan Aviation Academy Tel: +966-2-6862997 www.fo.sv.net Prince Sultan College for Tourism and Hotel Sciences Tel: +966-2-2844425 Tel: +920016165 www.pscj.edu.sa

NOTICE If you have any complaints about services around Jeddah such as: * Pricing irregularities * Expired Items * Denied coverage of warranted items e.g. a mobile, car, etc. * Refusal of service * Unhygienic food / working conditions Complaints can be filed to the Ministry of Commerce and Industry Web Site or to their hotline.

Should the company not respond to the complaint from the Ministry, all transactions with the government in the labor office, the passport department and the Chamber of Commerce will be stopped.

Hotline: +8001241616 website: www.commerce.gov.sa/ english/

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