The Running Event 2019 Event Planner

COMPLETE TRADE SHOW EXHIBITOR LISTINGS

IDEAS TO BETTER MANAGE & GROW YOUR BUSINESS

INDUSTRY AWARDS PARTY 2019

NEW PRODUCT SHOWCASE

RUN THE INDIE 5K AT LIONS MUNICIPAL GOLF COURSE

See you next year!

The Running Event will be returning to Austin December 1-3, 2020, so mark your calendars and get ready to join us for another stellar year!

To Our Running Retail Partners, It’s time to clear the air and offer you a fresh perspective on Polar.

Most of you know me but for those who don’t, I’ve been in the running industry for 40 years. I owned and operated my own store, Stansport, in Rockaway, NJ and worked in retail for 13 years. I coached the high school’s track team and was the Race Director for the local 5k. I lived that life and understand how important the specialty channel is.

I’ll be the first to admit that, during the Fitbit revolution, Polar abandoned run specialty. That was a big mistake. Every account I talk to tells me a similar story. That the “old” Polar was plagued with overdistribution, no MAP price enforcement, obsession with big box retail, and zero support for grassroots. Sounds a lot like some of our competitors today.

Polar is a very different company now.

We have cleaned up our distribution, which is now tight and controlled. We got out of the big box stores.

We have strict MAP policies and my team enforces them daily. And Polar continues to innovate and lead with true technological advancements in running power and gold standard heart rate measurement.

In the 3+ years I’ve been with Polar, we’ve gotten our focus back on the heart of running. Specifically, focusing on run specialty and giving back to the sport we love. Polar is the only wearable tech brand that meaningfully supports the run community at a grassroots level. We sponsor multiple running and track clubs across the country, we have a team of passionate Polar Ambassadors from coast to coast, and I would challenge any brand to put their roster of elite athletes against ours. There is a reason that all these running clubs and elite athletes trust Polar. It’s called performance. These athletes who train hard day in and day out choose Polar because our product performs. It guides their training and helps them win.

We know that there are strong brands out there. We know that many customers come to your store and ask for Garmin. But specialty means that you can’t find it everywhere, that’s why it’s special. It makes sense to have something different, something technically superior, to offer that discerning customer who actually values your advice.

When I decided to write this letter, I chose the word “partner” for a reason. You are our partners, not our customers. Polar listens to our partners and we want to work with you. So, take another look at Polar from a fresh perspective. Let me introduce you to the “new” Polar of today. Come meet me at TRE, I’ll be in Polar’s booth (#916). I look forward to talking to you.

Sincerely,

Stan Brajer Sr. VP of Sales and Marketing, Polar USA

POWERED BY POLAR

PROUD SUPPORTER OF:

SCOTT FAUBLE

U.S. Elite Marathoner

EDWARD CHESEREK 17X NCAA Champion

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# B L O O D S W E ATA N D D ATA

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J O C E LY N TO D D SA LT L A KE C I T Y, U T

THE RUNNING EVENT 2019 OFFICIAL EVENT PLANNER DECEMBER 3 - 5, 2019 / AUSTIN CONVENTION CENTER / AUSTIN, TEXAS

6

A Note From Event Management

8

Event Schedule

10

Education

16

New & Noteworthy

26

Best Running Stores Summit

28

The Big Pitch

30

Speed Networking

32

Opening Night Reception

34

Training Camp at TRE

38

New Product Showcase

40

The Bib Rave 100 Awards Luncheon

42

Indie 5K

46

Industry Awards Party

52

A Guide to Austin

68

Get Mobile and Get Social

70

Passes & Pricing

72

Exhibitor Listings

The Running Event is a registered trademark of Diversified Communications. All rights reserved. The opinions expressed by authors and contributors are not necessarily those of the publishers. Articles may not be reproduced in whole or in part without the express permission of the publisher. The Indie 5K and Best Running Stores in America are registered trademarks of Diversified Communications.

52

A Guide to Austin Make the most of your time in the capital city.

Elite speed.

Every day comfort.

Stop by our booth for a sneak peak into our all-new Endorphin Collection.

While there, meet and hear how Molly Huddle, Parker Stinson and Jared Ward helped engineer these distinctively Saucony products for the everyday runner.

REGISTER NOW!

therunningevent.com

WELCOME

O

n behalf of The Running Event team and Diversified Communications, we welcome you back to Austin! This year marks the 14th year The Running

Event has brought together stakeholders from all over the industry to network, share best practices and innovations. We are excited about this year’s edition and are eager to share it with you.

Anne Gray Event Director

You’ll notice new initiatives this year that reflect our commitment to sustainability practices making TRE a more environmentally friendly event. We’ve listened to your feedback and are happy to introduce a streamlined, 3-day event schedule. We look forward to bringing new features to the trade show floor and conference such as the New Product Showcase and the Training Camp at TRE demo theater which will provide bite-sized learning on a wide range of running topics including a focus on the continually growing trail running market. The Big

Christina Henderson Sales & Event Manager

Pitch will take place on the keynote stage to conclude the conference sessions and will showcase three finalists’ innovative thinking on bringing new, younger customers into their stores.

Over the last several months and during the Best Running Stores event in

Bethany Gilpatrick Marketing Manager

Tucson in May, I had the opportunity to meet several of you and learn what

Kara O’Brien Conference Manager

passionate group of people dedicated to your customers and the health and

Katelyn Burrell Sales Coordinator

for you that gives you the tools, knowledge and network needed to grow your

Glenn Dulberg Sales Representative Daemon Filson Sales Representative Troy Leonard Sales Representative Mark Sullivan Sales Representative

makes the run specialty channel so special. You are a very generous and well-being of your communities. We are proud to deliver an outstanding event business and continue doing great work in your communities.

We welcome your comments and ideas on The Running Event and I look forward to meeting many more of you in December. Please feel free to reach out to me at agray@divcom.com.

Best regards, Anne Gray Event Director Diversified Communications

Produced by

6 THE RUNNING EVENT • AUSTIN TEXAS 2019

The new Cloudstratus, featuring dual sequential cushioning.

Run on clouds.

SCHEDULE AT A GLANCE TUESDAY, DECEMBER 3, 2019 8:00 AM - 6:00 PM

Registration Hours

8:00 AM - 11:00 AM

Best Running Stores Summit

11:00 AM - 11:45 AM

Lunch Keynote Sessions

12:00 PM - 12:15 PM

wear blue: run to remember

12:15 PM - 1:00 PM

Panel: State of Run Retail

1:00 PM - 2:15 PM

Presented by: Lisa Hallett Moderated by: Chris Farley, Panelists: Ellen Brenner & Josh Levinson

Panel: Expanding Points of View: The Evolution of Our Channel Curated by: Burke Beck and Kathy Dalby Panelists: Robyn Goby, Jim Weber, Melissa Worth, Wendy Yang

Breakout Sessions Hiring: How to Build a Strong Bench Presented by: Leslie Cunningham, The Mann Group

What Runners Say to Runners Presented by: Paul Kirwin, Channel Signal

The ABCs of CBDs Panelists: Evan DeMarco, Floyd Landis & Tim Gordon 2:30 PM - 3:15 PM

The Power of Running Power Presented by: Polar

How to Nail Your Store Layout & Traffic Flow Merchandise Certfication Presented by: Holly Wiese, 3 Dots Design

Speed Networking Room 1 Speed Networking Room 2 Tools (and Feels) of the Trade: Job Functions vs. Essence Presented by: Leslie Cunningham, The Mann Group

Sustainability Best Practices Presented by: Outdoor Industry Association

How Technology Can Help You Run a More Profitable Business Presented by: Ahmed Rachedi Sponsored by: Lightspeed 3:30 PM - 4:15 PM

Everything You Need to Know About Taping Steve Capobianco, DC, DACRB, CCSP, CSCS Sponsored by: RockTape

Merchandising Your Challenging Product Categories: Nutrition, Bras & Accessories Merchandise Certfication Presented by: Holly Wiese, 3 Dots Design

Speed Networking Room 1 Speed Networking Room 2 Retirement Planning for Your Business & Employees Presented by: Derek S. McDaniel, Financial Advisor at Merrill Lynch and Kris Hartner, Naperville Running Company 4:30 PM - 5:15 PM

Now #Trending: Social Media Tips & Tricks Presented by: Johanna Fiedler, Promoboxx

Dialed in to Performance Fit Presented by: Dan Feeney Sponsored by: BOA Technology 8 THE RUNNING EVENT • AUSTIN TEXAS 2019

Breakout Sessions (continued) The Power of Running Power 4:30 PM - 5:15 PM

Gino Cinco & Jim Vance Presented by: Polar

The Nuts & Bolts of Great Merchandising & How it Applies to Your Store Merchandise Certfication Presented by: Holly Wiese, 3 Dots Design 5:15 PM - 6:00 PM

6:30 PM - 8:00 PM

The Big Pitch Presented by: Brooks, Balega, Body Glide and Amphipod

Opening Night Reception Presented by: Balega & Implus Brands

WEDNESDAY, DECEMBER 4, 2019 6:00 AM - 7:00 AM

Morning Yoga

6:00 AM - 7:00 AM

Morning Run

7:45 AM - 8:45 AM

Peer Networking Breakfast

8:00 AM - 6:00 PM

Registration Hours

9:00 AM - 6:00 PM

Trade Show Hours

10:00 AM - 5:00 PM

Training Camp at TRE - Wide World of Run Wednesday Hours

11:30 AM - 2:30 PM

Food Truck Lunch for Trade Show Attendees

Presented by: Body Glove Active & nuun Presented by: Saucony Presented by: RIA

Race Director Pass Only 12:00 PM - 1:30 PM

1:45 PM - 2:45 PM

SKECHERS PERFORMANCE STACKED LOGO FILE NAME

SKX_PERFORMANCE_STACKED_LOGO.eps

CATEGORY / DESCRIPTION

LOGO IDENTITY FOR SKECHERS PERFORMANCE

COLOR SYSTEM

100% BLACK

The BibRave 100 Awards Luncheon Memorable Event Experiences: Unlocking Race & Brand Opportunities Moderated by: Chris Heuisler, RunWestin, Panelist: Matt Weiss, Brooks

Leveraging Connected Fitness 2:45 PM - 3:45 PM

Moderated by: Jeff Dengate, Runner’s World; Panelists: Christine Burke, NYRR; David Lorsch, Strava and Mike McCarthy, Zwift

Building REAL Community: The Intersection of Digital & Local 4:00 PM - 5:00 PM

5:15 PM - 6:00 PM

Moderated by: Jessica Murphy, BibRave Panelist: Ryan Conrad, J & A Racing

Beyond Recycling at Your Race Presented by: Recover Brands

THURSDAY, DECEMBER 5, 2019 7:00 AM - 9:00 AM

Indie 5K XC edition

8:00 AM - 5:00 PM

Registration Hours

10:00 AM - 6:00 PM

Trade Show Hours

10:00 AM - 5:00 PM

Training Camp at TRE - Trailhead Thursday Hours

7:00 PM - 9:00 PM

Industry Awards Party

9:00 PM - 2:00 AM

The Brooks Party THE RUNNING EVENT • AUSTIN TEXAS 2019 9

EDUCATION

The 2019 conference sessions at TRE are scheduled to cover the categories you want to hear more about. Each room will have three different sessions featuring educational content led by expert speakers on the following topics:

MARKETING

Take a deeper dive into consumer marketing with great sessions on the power of a good review and social media tips and tricks.

EMPLOYEE RELATIONS Good help can be hard to find and even harder to keep. Attend our sessions on employee relations and learn more about “building a strong bench,” “job function vs. essence” and even creating a retirement plan for your business that will attract and retain good employees.

MERCHANDISING

Join Holly Wiese, from 3 Dots Design, in one or all three of her sessions on merchandising. Learn all about how to display your challenging products so they sell or how to nail your store layout and traffic flow. If you attend all three sessions, you’ll walk away with merchandising certification.

SPEED NETWORKING Speed Networking will take place in two different breakout rooms, each room with eight different vendors. The same eight vendors will remain in their designated room for two 45-minute time slots, which means you have the chance to meet with a total of 16 different brands before the trade show floor even opens!

SPONSORED EDUCATION

The sponsored sessions will not be your average demo presentation. These sessions will help you educate your customer on the value of things like the Power of Running Power and Everything they Need to Know about Taping.

DON’T MISS A SINGLE MINUTE OF LEARNING Bring more people from your store to cover it all! When you register for an AllAccess or Retailer Pass, make sure to sign up your whole team at the same time. Each of your “buddies” will receive discounted pricing on their passes.

10 THE RUNNING EVENT • AUSTIN TEXAS 2019

Check stock from the floor

Advanced analytics and reporting

Secure payments

Intelligent product matrices

Plug-and-play hardware

24/7 support

EDUCATION

Kickstart the educational portion of TRE with these can’t-miss keynote sessions!

wear blue: run to remember

PANEL: STATE OF RUN RETAIL

Presented by: LISA HALLETT

Moderated by: CHRIS FARLEY

Sponsored by: Lisa Hallett created wear blue: run to remember (an organization with a mission bigger than the name) after her husband, John, was killed during deployment. She will share what has transpired and the lives that have been touched since that day.

PANEL: EXPANDING POINTS OF VIEW: THE EVOLUTION OF OUR CHANNEL Curated by:

Panelists:

BURKE BECK Owner, Red Coyote

KATHY DALBY CEO, Pacers

ROBYN GOBY VP, Fleet Feet, Inc. JIM WEBER CEO, Brooks Running MELISSA WORTH SVP, New Balance WENDY YANG President, Hoka One One

A thoughtful and future-focused panel discussion on the evolution of the channel, reflection on the values of the next-generation consumers and operators, and the organizational shifts needed to evolve our businesses to thrive in the changing landscape.

For updated information on all of our speakers and conference content, please visit: therunningevent.com/conference-program or therunningevent.com/speakers 12 THE RUNNING EVENT • AUSTIN TEXAS 2019

Owner, Pacers Running and Host of Pace the Nation podcast

Panelists: ELLEN BRENNER VP/CFO, Fleet Feet Buffalo & Yellow Jacket Racing

JOSH LEVINSON Owner, Charm City Run Many people think the second running boom started in the mid-90s. Not coincidentally a lot of running stores started shortly thereafter in the early 2000s. This discussion will explore important questions addressing this very topic, such as: • W hat is the story of a successful running store over the years? ow are stores navigating the changing, • H increasingly competitive retail landscape?

• H ow are stores balancing their event business with retail?

• H ow are stores attracting and retaining good employees in today’s competitive labor market?

• W hat is the value of your business – not just financial value, but personal value, value to your communities and to your staff?

EDUCATION

There are lots of new things in store at The Running Event this year, including a day dedicated just to race directors and event managers. So, getting your Race Director pass means you’ll have all day Wednesday to connect and share ideas with your fellow planners.

And the best part? Our friends at BibRave have curated some exciting educational content – just for you.

Memorable Event Experiences: Unlocking Race and Brand Opportunities Moderator: Chris Heuisler, Global Run Concierge, RunWestin Panelist: Matt Weiss, Director of Marketing - Retail, Events, Sports Marketing, Brooks

Experience is currency. Races and brands have a unique opportunity to create memorable experiences for runners and participants during an extended, emotionally charged moment in that person’s life. But to stand out from the competition, we need to move beyond table stakes.

Beer and bands, post-race parties and big medals are available at just about any race. What are you doing to reimagine (versus replicate) what a memorable experience entails?

Leveraging Connected Fitness Moderator: Jeff Dengate, Chief Running Enthusiast, Runner’s World Panelists: Christine Burke, SVP Strategic Partnerships & Runner Products, NYRR David Lorsch, VP Strategy and Business Development, Strava Mike McCarthy, VP of Running, Zwift

Virtual and digital experiences and platforms have popped up left and right.

In this panel you’ll learn more about the trend and how races and brands can leverage connected fitness opportunities to extend your brand to consumers across the country and globe. We’ll

also discuss ways you can use these platforms to broaden the reach for your sponsors and partners, ultimately increasing the value of your event.

Building REAL Community: The Intersection of Digital and Local Moderator: Jessica Murphy, Co-Founder of BibRave Panelists: Ryan Conrad, Director of Sponsorships, J&A Racing

Social media has changed the way we connect with tribes across the country and the world. But, IRL still matters, and authenticity is king across channels. We’ll discuss ways to balance the right mix of communitybuilding digitally and locally, while maintaining genuine connection.

We’ll also discuss the difference between having customers and having community, and why the difference matters to your bottom line.

Beyond Recycling at Your Event Presented by:

Recycling is still an important part of any organization’s environmental impact assessment, but recent geopolitical changes have shown us the limitations in reducing our carbon footprint through recycling alone (countries refusing to take America’s recycling materials, floating, plastic landmasses, etc.). How can races shift their focus to reusing and reducing the materials used in putting on an event to cut costs and diminish their environmental impact?

For up-to-the-minute details on Race Director content, please visit: therunningevent.com/race-director-sessions/

14 THE RUNNING EVENT • AUSTIN TEXAS 2019

EVERY FINISH HAS

A STORY.

CLAIM YOURS TODAY.

MILLIONS OF ATHLETES, MILLIONS OF RESULTS.

Join us at our technology showcase at the 2019 Indie 5K held Thursday, December 5th, presented by ChronoTrack Timing Systems.

Register for free now by visiting Athlinks.com/Indie5K or by scaning our QR code.

NEW & NOTEWORTHY

Tuesday, December 3 8:00 AM – 11:00 AM

Best Running Stores Summit Presented by: Parker Karnan, Karnan & Associates

Available only to All-Access Pass holders, this pre-conference workshop will focus on how stores can personalize brand communication from end-to-end and it will be comprised of three parts.

• • •

Why personalization is the number one trend in brand communication and how retailers are delivering it.

Technology and other tools stores can integrate into their business in order to succeed.

What owners and hiring managers should look for when tapping store leadership.

ALL CONFERENCE HOURS

Conference Alley On your way to conference sessions, don’t forget to stop and chat with some of your favorite brands before the trade show floor opens.

2:30 PM – 3:15 PM & 3:30 PM – 4:15 PM

Speed Networking Retailers can meet with up to 16 different vendors for five minutes at a time to find products that round out their store’s inventory.

For All-Access & Retailer Pass holders only

16 THE RUNNING EVENT • AUSTIN TEXAS 2019

Immediately after the long run, I go lift weights for an hour and the Nuun Endurance keeps me from bonking. It helps me recover from my long run and sustains me for my lift.

I like the Mixed Berry Nuun Endurance.’’

For any questions, contact your local Nuun rep or enquiries@nuunlife.com

NEW & NOTEWORTHY 5:15 PM – 6:00 PM

The Big Pitch Presented by: Sponsored by:

An exciting new addition to TRE, The Big Pitch will take place on the keynote stage and will wrap up Tuesday’s conference portion of the event. Retailers with sales of less than $1.5 million annually can submit their idea of how they would use $5000 to bring new, young consumers into their store. Submissions will be accepted until Friday, October 25 and three finalists will be chosen to present their ideas to the distinguished panel of judges from sponsoring companies.

RETAILERS! Submit your idea here: therunningevent.com/the-big-pitch For All-Access & Retailer Pass holders only

6:30 PM – 8:00 PM

Opening Night Reception: Catch Up with the Characters of TRE! Hilton Austin, 6th Floor, Austin Grand Ballroom Sponsored by

Join the “characters of TRE” at the Opening Night Reception and wrap up the first day with a little fun. As always, there will be drinks and food, but don’t forget to practice your portrait pose.

Wednesday, December 4 6:00 AM – 7:00 AM

Morning Yoga Hilton Austin, Room 400-402 Presented by:

Please join Body Glove Active and nuun for a Create Happiness sunrise yoga session on Wednesday at 6:00 am. Get ready to breathe, stretch and rehydrate with nuun (samples will be provided during the event). The first 40 participants will receive a complimentary yoga mat from Body Glove Active.

6:00 AM - 7:00 AM

Saucony Run Presented by:

Join Saucony and their elite athletes Jared Ward, Molly Huddle and Parker Stinson for a morning wake-up run along the river.

7:45 AM – 8:45 AM

Peer Networking Breakfast

For All-Access & Retailer Pass holders only

Presented by:

Visit therunningevent.com/new-noteworthy for more details.

18 THE RUNNING EVENT • AUSTIN TEXAS 2019

resta te stesso COME VISIT US IN AUSTIN AT BOOTH 925

NEW & NOTEWORTHY 7:45 AM - 8:45 AM

Running Market Trends Austin Convention Center, 4th Floor Presented by: Dirk Sorenson, The NPD Group

Join The NPD Group for an overview of year-to-date market performance of the U.S. running industry. Don’t miss this opportunity to hear expert insights on retail sales trends shaping the U.S. running footwear and apparel markets. Gain a deeper understanding of how the run specialty channel is performing and the key categories and price points worth watching closely as you look ahead to 2020 and beyond.

ALL TRADE SHOW HOURS

New Product Showcase For the first time ever at TRE, vote on your favorite new product in the aptly named New Product Showcase via the TRE mobile app. Winners will be announced at the Industry Awards Party and presented with $1000 to donate to the charity of their choice.

ALL TRADE SHOW HOURS

Refillable Water Stations

Sponsored by:

Thanks to our friends at Nathan, we are proud to offer refillable water stations that will be in various spots around the Austin Convention Center. To reduce our carbon footprint, we will not be selling single-use plastic bottled water in our concession areas — so don’t forget to grab your complimentary Nathan water bottle at the event!

11:30 AM – 2:30 PM

Food Truck Lunch Trade Show Floor Sponsored by:

12:00 PM – 1:30 PM

The BibRave 100 Lunch Sponsored by:

Leading race directors from across the country will gather to be honored and recognized at the third annual BibRave 100 Luncheon.

ALL TRADE SHOW HOURS

Training Camp at TRE WIDE WORLD OF RUN WEDNESDAY An interactive area on the trade show floor with bite-sized learning opportunities and demos, the Training Camp at TRE kicks off Day 1 with Wide World of Run Wednesday. Topics will range from everything from shoe wall inspiration to retail technology.

Sponsored by:

20 THE RUNNING EVENT • AUSTIN TEXAS 2019

NEW & NOTEWORTHY 4:00 PM – 6:00 PM

Happy Hour Stop by participating companies’ booths to grab a drink on them! ®

Thursday, December 5 7:00 AM – 9:00 AM

Indie 5K XC Edition The event’s only chip timed race is open to all TRE attendees at no charge and this year, we’re heading to the Lion’s Municipal Golf Course (make sure you bring the right footwear)!

Hang out after the race to test out sponsor brands’ products in a real race environment at the post-race expo.

Title Sponsors:

INDIE5K

THURSDAY AM

Espresso Station

XC edition

Need a caffeine kick? Let ASICS take care of you!

ALL TRADE SHOW HOURS

Virtual Racing with Zwift Presented by:

The Zwift TRE Challenge is a short, fast and high-intensity relay race pitting brands against brands and retailers against retailers in order to find the Fastest Brand and Retailer at TRE 2019. Prizes – and bragging rights – await those who race.

Teams will be limited to two runners racing two miles in Zwift’s virtual world using a nonmotorized treadmill. There will be no minimum distance per run leg and unlimited handoffs.

What does this mean? It means the event will be fast and furious. The brand and retailer with the fastest time at the end of the two-day show will be crowned the champions for 2019.

ALL TRADE SHOW HOURS

Win with Strava Presented by:

The Running Event and Strava are partnering in 2019 and we want to reward you for attending TRE. Join us for one of two challenges during the event. The first will be at the Indie 5K on Thursday, December 5th and the other will be all week long on the Lady Bird Lake running path. You will unlock goodies from Strava when you complete the segment challenges, so we hope you participate in both. More details about the segments to come.

22 THE RUNNING EVENT • AUSTIN TEXAS 2019

NEW & NOTEWORTHY ALL TRADE SHOW HOURS

Sock Bar Sponsored by:

®

Pop by the sock bar, take a simple quiz and get a free pair of socks from one of your favorite hosiery brands.

ALL TRADE SHOW HOURS

SPIbelt Retailer’s Lounge

Sponsored by:

The Official Retailer’s Lounge will once again be hosted by SPIbelt at Booth 1025, the center of the trade show floor. Retailers are invited to stop by for snacks, beverages, entertainment and more.

ALL TRADE SHOW HOURS

Training Camp at TRE – TRAILHEAD THURSDAY Day 2 of Training Camp at TRE, Trailhead Thursday, will feature presentations from sponsor brands and our friends at ATRA, who will highlight opportunities around this evolving business.

Presenting Sponsors:

ALL TRADE SHOW HOURS

The Running Event Clubhouse Need a coffee (on us)? Have a question? How about a phone charge? Want to meet the members of the TRE team? Want to check out the new and improved Running Insight website? Stop by the Clubhouse, we’ll take care of you!

7:00 PM – 9:00 PM

Industry Awards Party Don’t forget to buy your ticket for this one! In 2019, in lieu of a seated dinner we’ll host a celebratory cocktail party where you’ll get even more time to network with your peers and even honor some industry standouts.

9:00 PM – 2:00 AM

The Brooks Party Cedar Street Courtyard: 208 W 4th Street Is there a better way to close out a productive three days at TRE? We don’t think so! Join us at the Brooks Party and cheers to another great event!

24 THE RUNNING EVENT • AUSTIN TEXAS 2019

RUNNING SOCKS

WORLD RECORD

WORLD RECORD

WORLD RECORD

WORLD RECORD

MOST MILES RUN

12 HOUR

100 MILE TRAIL 12:08:36

50 MILE 4:50:08

100 MILE 11:19:13

COURSE RECORD

COURSE RECORD

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MEN’S

WESTERN STATES ENDURANCE RUN

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48 HOURS INDOOR MOST MILES RUN

BOOTH #836 *Runner’s World August 2019

DRYMAXSPORTS.COM

BEST RUNNING STORES SUMMIT

The Future is Personal TUESDAY, DECEMBER 3 / 8:00 AM – 11:00 AM HILTON AUSTIN

For the first time ever, those voted the Best Running Stores in America in 2019 will come together for a pre-conference workshop at TRE. The workshop will focus on how running stores personalize their brand communication from end to end, from in-store experience to external marketing, and it will be comprised of three parts:

Part 1: Why personalization is the number one trend in brand communication and how retailers are delivering it.

Part 2: Technology and other tools stores can integrate into their business in order to succeed.

Part 3: What owners and hiring managers should look for when tapping store leadership.

The session is open at no charge to stores that were named as one of the Best Running Stores in America for 2019, but for those who are interested in attending, visit therunningevent.com/register to purchase your All-Access Pass.

26 THE RUNNING EVENT • AUSTIN TEXAS 2019

THE BIG PITCH

Those with a Retailer or All-Access Pass will get to wrap up their day by watching three finalists pitch an idea of how they would use $5000 to attract new, younger consumers to their store.

Selected finalists will get five minutes and can use up to three slides (and even props and costumes if it supports the presentation of the idea) and will then be questioned by the panel of judges from the sponsoring companies.

Here’s the best part: The winning store will receive the $5000 to execute their idea; second place will receive $3000 and third place will receive $1500.

Here’s how the selection process works:

FIRST… Each store submitting an idea must determine if the store is qualified. Does annual revenue total $1.5 million or less? Great! They are qualified to take part in The Big Pitch.

TUESDAY, DECEMBER 3 5:15 PM – 6:00 PM Austin Convention Center, 4th Floor, Ballroom D

NEXT… Submit the unique and innovative idea (using 350 words or less) by Friday, October 25.

(Check your calendar, you might still have time if you want to submit your own idea!)

FINALLY… therunningevent.com/the-big-pitch

28 THE RUNNING EVENT • AUSTIN TEXAS 2019

We’ll announce the three finalists on November 11 and they will be asked to make The Big Pitch on the keynote stage on December 3.

SPEED NETWORKING

TUESDAY, DECEMBER 3 2:30 PM – 3:15 PM & 3:30 PM – 4:15 PM ROOMS 19 A & 19 B

HERE’S HOW IT WORKS Speed Networking will take place in two different breakout rooms, each room with eight different vendors. The same eight vendors will remain in their designated room for two 45-minute time slots. This means, the team member attending these sessions will get the chance to meet with all 16 brands.

This is a prime opportunity to get dedicated face time with new and established brands alike before the trade show floor opens. Participating brands will get five minutes to tell you why their product belongs in your store, show you what’s new, and/or start the conversation to be continued in their booth.

30 THE RUNNING EVENT • AUSTIN TEXAS 2019

OPEN-EAR LISTENING IN

WIRELESS BONE CONDUCTION HEADPHONES

EVERY ELEMENT

CHECK US OUT AT TRE BOOTH #631

TRY THEM IN YOUR STORE RISK FREE! Get one demo display and four headphones of your choice. No charge until you sell them! Interested? Email orders@aftershokz.com aftershokz.com

+

OPENING NIGHT RECEPTION

HILTON AUSTIN, 6TH FLOOR, AUSTIN GRAND BALLROOM

Balega and Implus brands invite you to join them and the “characters” of the running industry for the opening night of TRE. As always, there will be live music and a fun theme.

HINT: Fine tune your portrait poses – it could come in handy.

32 THE RUNNING EVENT • AUSTIN TEXAS 2019

TRAINING CAMP AT TRE

The TRAINING CAMP AT TRE will be an interactive, educational area on the trade show floor dedicated to bite-sized learning opportunities and demo presentations. Day 1 is Wide World of Run Wednesday and Day 2 is Trailhead Thursday.

WEDNESDAY With so many categories to cover, Wide World of Run Wednesday will cover it all, everything from shoe wall inspiration to retail technology.

For schedule updates please visit: therunningevent.com/training-camp-sessions

34 THE RUNNING EVENT • AUSTIN TEXAS 2019

®

TRAINING CAMP AT TRE

THURSDAY Thanks to our presenting sponsors and partnership with the American Trail Running Association, we’re serving up some fantastic content all geared towards the growing trail category.

Visit therunningevent.com/training-camp-sessions for more details and a daily presentation schedule.

36 THE RUNNING EVENT • AUSTIN TEXAS 2019

TM

Endurance for life.

NEW PRODUCT SHOWCASE

Vote on your favorite new product in the aptly named New Product Showcase via the TRE mobile app. You can even do your research ahead of time by perusing the printed Running Insight issue featuring a preview of all the participating sponsors’ new products or on The Running Event website.

The best part? The winning product/brand will be announced at the Industry Awards Party and given $1000 to donate to the charity of their choice.

For up-to-the-minute details on products being featured in the New Product Showcase, visit therunningevent.com/new-product-showcase

38 THE RUNNING EVENT • AUSTIN TEXAS 2019

BIBRAVE 100

WEDNESDAY, DECEMBER 4 / 12:00 PM – 1:30 PM HILTON AUSTIN, 6TH FLOOR

Award-winning race directors from all over the country will come together again to be recognized for their achievement in event management in the following categories:

Top 20 Marathons Top 20 Half Marathons Top 25 At or Below 10 Miles Top 10 Themed Race Top 10 Races with Best Medals/Swag Top 10 Race Weekend Experiences Top 5 Green Lion: Innovators in Sustainability, sponsored by Recover Brands

40 THE RUNNING EVENT • AUSTIN TEXAS 2019

Visit therunningevent.com/bibrave for a complete list of the Top 100!

MYLAPS.COM

EASYMAT FULL SETUP WITHIN 1 MINUTE

THE INDIE 5K

®

INDIE5K XC edition THURSDAY, DECEMBER 5 / 7:00 AM – 9:00 AM LIONS MUNICIPAL GOLF COURSE (MUNY) **Buses to the course will depart from the Hilton Austin Lobby starting at 6:00 am**

The event’s only chip timed race is open to all TRE attendees at no charge and we’re returning to a golf course (make sure you bring the right footwear)!

Hang out after the race to test out sponsor brands’ products in a real race environment at the post-race expo.

Visit therunningevent.com/indie-5k for more up-to-the-minute details.

42 THE RUNNING EVENT • AUSTIN TEXAS 2019

THE INDIE 5K

®

Male & Female Store Owner Winners

Male & Female Manufacturer Winners

Male & Female Retail Winners

Fastest Retail Team (Top 3 individuals count toward scoring)

Fastest Manufacturer Team (Top 3 individuals count toward scoring)

THE FASTEST RUNNERS IN THE INDUSTRY IN 2018 WERE….

Top 5 Males:

Top 5 Females:

Mustafa Mohamed......................14:09

Margareta Montoya.....................15:52

Raymond McCormack.................14:21

Molly Grabill.................................16:24

Morgan Pearson..........................14:23

Nicole Blood................................16:59

Dan O’Keefe................................14:23

Emily Donker ..............................17:31

Denver Perry................................14:25

Julie Mercado..............................17:34

Visit therunningevent.com/indie-5k for more up-to-the-minute details.

44 THE RUNNING EVENT • AUSTIN TEXAS 2019

MEET BILLY MILLS BOOTH 1611

Inspired by Olympic Gold Medal winner Billy Mills, new Run Strong socks by Fox River support both your run and American Indian Youth.® Made from 37.5® technical fiber to regulate temperature these socks won’t let you down and will help lift up American Indian Youth, just like Billy has since 1964.

FOXSOX.COM

8 00-247-1815

INDUSTRY AWARDS PARTY

THURSDAY, DECEMBER 4 / 7:00 PM – 9:00 PM HILTON AUSTIN, 6TH FLOOR

Formerly known as the Best Running Stores in America Awards & Banquet, this is now the Industry Awards Party. In lieu of a seated dinner, we’ll host a celebratory cocktail party where you’ll get even more time to network with your peers and still get the chance to honor some industry standouts.

Visit therunningevent.com/industry-awards-party for more details

46 THE RUNNING EVENT • AUSTIN TEXAS 2019

INDUSTRY AWARDS PARTY

THE UBUNTU AWARD Presented by:

SOUND MIND, SOUND BODY AWARD Presented by:

Awarded to a store that makes a tremendous difference in its community.

The culture of Balega draws its inspiration from the humanistic philosophy focusing on people’s allegiance and relationship to one another. It is the relationship to our communities that resonates with store owners every day in their home towns. Changing lives, helping to improve the lives of those living in our communities.

ASICS believes that the key to a healthy and happy lifestyle is through a sound mind in a sound body.

ASICS is an acronym, Anima Sana In Corpore Sano – a sound mind in a sound body. The winner of the Sound Mind, Sound Body Award embodies these values on a daily basis in both their personal and professional life. In honor of ASICS’ founder, Kihachiro Onitsuka, a donation of $1949 will be made to the winner’s charity of choice.

THE JUST DO IT AWARD

RUN HAPPY AWARD

Presented by:

Presented by:

Presented to an outstanding woman in run specialty retail.

Celebrating a specialty retail store employee who brings a glass-half-full approach to their job every day.

The Just Do It Award recognizes women in the Running Specialty channel whose leadership serves as an example for all of us.

RUN FOR GOOD AWARD Presented by: Recognizing a retailer who inspires kids to run their world through community-based youth running programs.

At Saucony, a good day is when we get to run; a great day is when we inspire others to run. And now, more than ever, that must include our kids. The winner will receive a donation to help introduce even more children to the power of running, creating a happier, healthier future for the local community.

48 THE RUNNING EVENT • AUSTIN TEXAS 2019

This individual always has a positive attitude, dedicated work ethic, and is a total team player—going the extra mile to help both customers and fellow staff. A cheerleader for their store and its culture, this individual inspires an active lifestyle and personifies what Run Happy means.

IRRC/RBIC CANADIAN STORE OF THE YEAR Presented by:

INDUSTRY AWARDS PARTY

IRRC/RBIC Store of the Year

Run for Good Award

Presented by: New Balance

Presented by: Saucony

Frontrunners Victoria / British Columbia

Fleet Feet West Hartford / Connecticut

Sound Mind, Sound Body Award

Just Do It Award

Presented by: ASICS

Presented by: Nike

Fleet Feet Redding / California

Debbie Perry, Salt Lake Running Company / Utah

Run Happy Award

The Ubuntu Award

Presented by: Brooks

Presented by: Balega

Christine Voita, Tortoise & Hare Sports / Arizona

Dick Pond Athletics / Illinois

Visit therunningevent.com/industry-awards-party for more details 50 THE RUNNING EVENT • AUSTIN TEXAS 2019

A GUIDE TO

SPONSORED BY

EATS

Whether it’s your first time in Austin or your fourteenth – it’s always helpful to get some recommendations so you can make the most of your time in the capital city.

We’ve compiled a list of just a few of our favorite places (old and new) to ensure you are well-fed and entertained.

FAREGROUND FOOD HALL

KEEP IT CASUAL LITTLE DELI & PIZZERIA 7101 Woodrow Avenue, Suite A Ideal for a casual quick and delicious meal. Outdoor dining available with the best chewy chocolate cookies in town.

FAREGROUND FOOD HALL 111 Congress Avenue Food Halls are springing up all over the globe and Austin’s version features offerings from some of the best restaurants in town, including Henbit, Dai Due Taqueria, Contigo and Antonelli’s Cheese. Great to visit with a group as there will be something for everyone.

52 THE RUNNING EVENT • AUSTIN TEXAS 2019

SPONSORED BY

A GUIDE TO

SPONSORED BY

EATS

SALT & TIME 1519 E Cesar Chavez Street For the best burger in town. A half-pound beef patty made of daily steak trimmings including ribeye and other high-quality cuts, served with aioli, sour pickles, and beef fat french fries. Who needs ketchup?

BUFALINA 1519 E Cesar Chavez Street The two locations feature Neapolitan pizza with wood-fired crust, fresh toppings and mozzarella. Two locations: Cesar Chavez and Bufalina Due. VALENTINA’S TEX MEX BBQ 11500 Manchaca Road New American Café staples, salads and breakfasts are a healthy must.

VALENTINA’S TEX MEX BBQ

FRANKLIN BARBECUE 900 E 11th Street This is the Studio 54 of barbecue joints. Folks wait on line for hours to get a taste. And when they run out of food, they shut down for the day.

PUT IT ON THE EXPENSE ACCOUNT When the national sales manager from the company that couldn’t ship on time this year wants to take you out to a nice dinner to make up for the headaches, here’s where we suggest: FRESA’S 9th & Lamar, 915 N Lamar Boulevard Convenient to the convention center, the location on Lamar features healthy options ranging from big salads to tacos and the house favorite: the pulled achiote chicken.

54 THE RUNNING EVENT • AUSTIN TEXAS 2019

FRANKLIN BARBECUE

A GUIDE TO

SPONSORED BY

EATS

SWAY 1417 S 1st Street If you are craving Thai, Sway is the place to go. Sway features bar seating as well as communal tables where you can feast on satay, peanut curry, the son-in-law, and the tiger cry, which will make both your eyes and mouth water.

KEMURI TATSU-YA 2713 E 2nd Street Only in Austin could there be a fusion of Asian and Texas barbecue.

Recommended items include smoked brisket, kurobuta pork belly, Tokyo street corn, the BBQ tsukemen ramen with brisket & smoked jalapeño.

Outdoor dining available.

KEMURI TATSU-YA

OLAMAIE 1610 San Antonio Street Olamaie is a classic southern restaurant perfect for natives of Dixie or visiting Yankees. Down-home dishes start with the appetizers: boiled peanuts or hush puppies and then move to the farm chicken and the pork chop for your entrée. Best biscuits in Austin.

OLAMAIE

SUERTE

SUERTE 1800 E 6th Street Suerte means “lucky” in Spanish and you’ll be most fortunate if you can dine here. Delicious tacos and the goat shoulder barbacoa are two of the best items on the menu.

UCHIKO 4200 N Lamar Boulevard If after a few nights of barbecue, you’re craving Japanese, Uchiko offers wonderful sushi and cooked food.

Choice dishes include: edamame, chicken karaage and hama chili.

56 THE RUNNING EVENT • AUSTIN TEXAS 2019

© 2019 IMPLUS FOOTCARE, LLC

A GUIDE TO

SPONSORED BY

SUNSET BAT TOUR If you’ve never seen the bats in Austin, a novel way to do so is on the water.

The city of Austin is one of the most eclectic cities in America. Austin is a mix of the American Southwest and the Old South. And as the HQ of Dell Computers and Whole Foods, it also has a modern sophistication to it. It is the state capital of Texas and the selfproclaimed Live Music Capital of the World. Austin features more live music venues than any other city in the United States, the Moody Theater, home of the television show “Austin City Limits, “ the oldest-running musical oriented television program in the country.

LBJ RANCH

Embark on a kayak tour along the Colorado River and marvel at the Congress Avenue Bridge, which is home to the world’s largest urban colony of bats.

It’s a little scary at first, but a professional guided tour, with commentary, and city views make for a memorable experience.

THE LBJ RANCH Just outside Austin is the Texas Hill Country, home to some great running trails and the former home of Lyndon B. Johnson, the 36th president of the United States. Depending on how much time you have and how ambitious you are, a Hill Country Tour can include a Visit LBJ Ranch and a stop at Johnson City for a quick peek at the home where President Johnson spent his younger years, and then continue on to the Lyndon B. Johnson National Historical Park.

INDOOR SKY DIVING iFLY Austin 13265 US-183 This indoor skydiving experience puts you in a vertical wind tunnel, so you can float weightlessly in space for an unforgettable adrenaline rush in totally safe surroundings. An instructor will prepare you and then stay with you as you’re lifted off your feet as the chamber fills with rushing wind. Hover above the ground, spin through the air, and feel the thrill before touching back down on solid ground, catching your breath, and doing it all over again.

Helmets and flight suits are provided.

HAUNTED PUB TOUR Experience spooky stories and unexplained events as you visit some of the most historic and haunted spots in the city—and steady your nerves with a few drinks along the way.

SUNSET BAT TOUR

58 THE RUNNING EVENT • AUSTIN TEXAS 2019

The tour is led by a costumed guide in downtown Austin who will take you on a two-hour journey through the area’s most haunted locations. Led by Nightly Spirits.

, RockTapeTM is the world's best kinesiology tape hier designed to be stronger, stickier and stretc TM than the competition. RockTape is trusted by . thousands of medical professionals worldwide Learn more at rocktape.com

Š 2019 IMPLUS FOOTCARE, LLC

A GUIDE TO

What started in the early ’90s as a not-so-humble hot-dog stand has blossomed into a citywide movement. All over town, chefs are eschewing sit-down establishments and serving inexpensive, unpretentious cuisine whipped up in the back of refurbished Airstreams and concession trailers. The trend is so hot officials estimate more than 1000 mobile food vendors are in Austin.

Here’s a rundown on some of the best.

The Picnic Food Truck Park

1720 Barton Springs Road Outdoor eating destination featuring a wide variety of food trucks, plus retail vendors.

Trucks include: The Mighty Cone; Coat & Thai; Hey Cupcake and The Original New Orleans Gumbo & Po Boy Shop.

Open until 9 PM

Rainey Street Food Truck Lot 82 Rainey Street Closed Monday and Tuesday. Open til Midnight on most other nights.

Trucks include: Monk’s Momo,The Game and the Grind and La Mexicana Bakery.

60 THE RUNNING EVENT • AUSTIN TEXAS 2019

SPONSORED BY

A GUIDE TO

SPONSORED BY

THE CONTINENTAL CLUB 1315 S Congress Avenue The Continental opened its doors in 1955, and the 200-capacity room has since then hosted the likes of Double Trouble, Paul Ray and the Cobras and Joe Ely back in the ’70s and ’80s to legends like Robert Plant and Wanda Jackson.

AUSTIN CITY LIMITS LIVE AT THE MOODY THEATER 310 W Willie Nelson Boulevard A new modern state of the art venue that is home for the TV program Austin City Limits. Take a selfie in front of the statue of hometown hero Willie Nelson.

THE CONTINENTAL CLUB

THE MOHAWK 912 Red River Street Located at the northern end of the Red River District. This is a favorite venue for musicians and local music fans. Three levels allow you to get down and boogie in the mosh pit or take a laidback look from the balcony. Great bar with fireplace is cozy during happy hour even when there’s no live music.

STUBBS BBQ 801 Red River Street Another Red River District Favorite. The 1,800-capacity spot features quality barbecue, cold beer and live music. Heaven for most.

PARISH 214 E 6th Street Located just above Bat Bar and the Voodoo Doughnut storefront, the Parish is an intimate club with impeccable sound. The only drawback is that it is small: 450 capacity and is general admission.

So, get there early for a good look.

ACL MOODY THEATER

62 THE RUNNING EVENT • AUSTIN TEXAS 2019

ANTONE’S 305 E 5th Street Locals say it’s not as good as the original location, but this 450seat club still attracts great acts and offers a wonderful setting no matter who’s playing. Was selected Best New Club in the 34th annual Austin Music Awards. Gary Clark Jr. is an operating partner and is known to show up for the occasional surprise appearance.

FROM THE STREETS TO THE TRAILS With 13 low-profile spikes and durable stainless steel construction, the Yaktrax® Traverse provides comfortable winter traction on any terrain ranging from downtown sidewalks to wilderness trails. So whether you’re out for a morning jog around the neighborhood, or on an afternoon trail run through the foothills, the Yaktrax Traverse is the ideal lightweight traction system for any ice and snow scenario.

©2019 Implus Footcare, LLC • Yaktrax, the Yak, and the Yaktrax logo are trademarks or registered trademarks of Implus Footcare, LLC in the U.S. and/or other countries • 0919

A GUIDE TO

SPONSORED BY

We asked some of our longtime attendees at TRE what they would you do if they had just a few hours of free time in Austin during TRE? Here are their answers.

There are so many places we never get out to see when we’re there because so there is so much going on. For a little change of pace, people could rent a bike and do a nice riding tour of the area — Mellow Johnny’s is a great bike shop to use and good retail visit.

I rode Austin for the first time last year and was so glad I did as I got out and saw loads of places I’d have never seen. I’d never been to the Capitol building or UT campus.

And there’s a really good fried chicken place about two blocks from the Expo, can’t remember what it’s called, but it’s authentic and awesome.

– KRIS HARTNER, NAPERVILLE RUNNING COMPANY

I think a visit to Franklin Barbeque for brisket is a must.

But be prepared to wait in line!

– JOHN ROGERS, FLEET FEET MAINE RUNNING

64 THE RUNNING EVENT • AUSTIN TEXAS 2019

MOVE BETTER

Featuring 3 different vibration speeds optimized for muscle relaxation and a spherical design for multi-directional rolling, the MB Vibe allows you to target deep and tense muscles to improve circulation, flexibility and reduce soreness. Š2019 Implus Footcare, LLC TriggerPoint, the TriggerPoint Arrow, and MB VIBE are trademarks of Implus Footcare, LLC

A GUIDE TO

SPONSORED BY

Of course, music is the number one way to spend a couple hours.

Other things I do when I’m there: • Run the “lake” trail.

• Visit local running shops, which seem to change from year to year.

• Visit Mellow Johnny’s bike shop 400 Nueces Street • I love to play golf in Austin. Barton Creek and Wolfdancer are both fun courses.

• Play pool, shuffleboard, foosball, and darts at Buffalo Billiards.

• Bowl and listen to music at Speakeasy.

• Watch the bats.

• People watch on 6th street. It’s a very interesting group.

– EDDIE JOHNSON, A SNAIL’S PACE

Go to the clubs and check out the next Stevie Ray Vaughn. Do a track workout with Leo Manzano at the University of Texas track.

– STAN BRAJER, POLAR

66 THE RUNNING EVENT • AUSTIN TEXAS 2019

GET MOBILE AND GET SOCIAL

USE THE MOBILE APP TO STAY UPDATED This mobile app allows you to:

GET THE APP 1 Go the right store. Access the App Store on iOS devices and the Play Store on Android.

If you’re using a Blackberry or Windows phone, skip these steps. You’ll need to use the web version of the app found here: https://crowd.cc/s/3mPYU

2 Install the app. Search for CrowdCompass AttendeeHub. Once you’ve found the app, tap either Download or Install.

View schedules, explore sessions, and find networking events.

After installing, a new icon will appear on the homescreen.

FIND THE RUNNING EVENT 1 Search the AttendeeHub. Once downloaded, open the AttendeeHub app and enter, “The Running Event”

Curate your own personal schedule for easy conference attendance.

2 Open your event. Tap the name of your event to open it.

#TRE19 Sharing on Social Media CONNECT YOUR ACCOUNT

Access location and speaker information at your fingertips.

Post updates to sessions, keynotes, and exhibitor booths.

1 Access your profile settings.

After logging in, tap the hamburger icon in the top left, then your name to access your profile settings.

2 Add social media accounts.

Scroll down to find a set of buttons that you can use

to connect to your accounts.

Tap the appropriate button, enter your username and password, and tap Authorize app or Connect Account.

START POSTING

Vote for your favorite product featured in the New Product Showcase and keep an eye on live results to see who might win!

1 Access the Activity Feed. After logging in, tap the hamburger icon in the top left, then, under My Items, tap Activity Feed.

2 Post your creation. Tap the plus sign in the bottom right corner on the screen and choose whether you’d like to upload a photo or text to the activity feed.

Once you’ve finished, you can use the icons to select which accounts you want to share this on, then tap Post.

68 THE RUNNING EVENT • AUSTIN TEXAS 2019

Expand your professional network and have fun!

5566.465 5566.839

1685.001 1685.840

800-866-6223 | anita.com |

REGISTRATION INFORMATION

BRING A GROUP!

When you are ready to register, please visit: therunningevent.com/register For any questions regarding your registration, please contact our registration department directly: Email: running@xpressreg.net / Phone: 774-247-4019 (Monday - Friday, 9am - 5pm EST).

With the wide range of content to cover and the hundreds of brands on the trade show floor, the decision to bring your team is an easy one.

When you register, don’t forget to register your “Buddies” at the same time at a discounted rate.

Check out the website for details!

Passes & Pricing Information: All-ACCESS

EVENTS, EXHIBITS & SESSIONS:

RETAILER

$895

$750

All Conference Sessions

✓

✓

Best Running Stores Summit

✓

RACE DIRECTOR

$300

TRADE SHOW ONLY

$75

$45

✓

Race Director Conference Sessions All Keynotes

✓

✓

Trade Show

✓

✓

Training Camp at TRE — Wide World of Run Wednesday

✓

✓

Training Camp at TRE — Trailhead Thursday

✓

✓

✓

✓

Indie 5k

✓

✓

✓

✓

✓

✓ ✓

✓

BibRave 100 Luncheon Opening Night Reception

✓

Industry Awards Party

✓

70 THE RUNNING EVENT • AUSTIN TEXAS 2019

INDUSTRY AWARDS ONLY

✓

✓

✓ ✓

REEBOK BOSTON TRACK CLUB Learn more about RBTC and Reebok Running at our booth #807

2019 EXHIBITOR DIRECTORY 2UNDR

Anita International

BloqUV

Caterpy

PO Box 5007 1465 Slater Rd. Ferndale, WA 98248 484-903-3626 www.2undr.com

3540 NW 56th Street Suite 204 Fort Lauderdale, FL 33309 954-730-8189 www.anita.com/en_us

1803 N.E. 146th Street North Miami, FL 33181 305-720-6505 www.bloquv.com

2804 Dawley Ave Orlando, FL 32806 321-369-8168 www.caterpy.us

BOOTH 1421

BOOTH 418

361 Degrees BOOTH 525

3 Dots Design BOOTH 337

1600 Range St Suite 100, Unit #3 Boulder, CO 80301 303-588-0565 www.3dotsdesign.com

Active Imprints

BOOTH 742

Arcanum Edge

Boa Technology

PO Box 960 Morrison, CO 80465 720-878-5568 www.arcanumedge.com

3575 Ringsby Ct Suite 200 Denver, CO 80216 303-455-5126 www.boafit.com

BOOTH 1321

18 Goodyear Road, Suite 110 Irvine, CA 92618 310-465-9926 www.361usa.com

FIRST TIME EXHIBITOR

Addaday BOOTH 313

Ashworth Awards

BOCO Gear

41 Richards Ave, PO Box 831 North Attleboro, MA 02760 508-695-1900 www.ashworthawards.com

7315 Augusta Drive Boulder, CO 80301 303-214-5342 www.bocogear.com

BOOTH 533

80 Technology Drive Irvine, CA 92618 949-453-8888 www.asics.com

1600 124th Ave. N.E. Suite G Bellevue, WA 98005 425-467-6580 www.bodyglide.com

Aspen Green

FIRST TIME EXHIBITOR

BOOTH 348

Athlinks Services BOOTH 1523

1795 Dogwood Street, Suite 400 Louisville, CO 80027 855-709-4555 www.services.athlinks.com

2001 TW Alexander Dr, Box 13925 Durham, NC 27709 828-485-3318 www.balega-socks.implus.com

Altra Footwear

Amp Human BOOTH 543

2700 Rasmussen Rd Suite 100 Park City, UT 84098 800-357-8714 www.amphuman.com

FIRST TIME EXHIBITOR

1230 Peachtree St NE Ste 1000 Atlanta, GA 30309 www.bauerfeind.com/b2c

Bipad Comfort Socks Inc.

BOOTH 1246

FIRST TIME EXHIBITOR

P.O.Box 620785 Little Neck, NY 11362 855-922-4723 www.bipadproducts.com

Amphipod Performance Gear

Black Diamond

1434 Elliott Ave. West Seattle, WA 98119 800-806-1288 www.amphipod.com

2084 E 3900 S Salt Lake City, UT 84124 801-278-0233 www.blackdiamondequipment.com

BOOTH 731

BOOTH 1035

72 THE RUNNING EVENT • AUSTIN TEXAS 2019

BOOTH 725

103-2215 Ave Beaconsfield Montreal, QC H4A 2G9 Canada 514-907-2851 www.cieleathletics.com

Body Glove Active

Clif Bar

BOOTH 520

1410 Broadway New York, NY 10018 562-458-9702 www.bodyglove.com

BOOTH 644

1451 66th ST Emeryville, CA 94608 800-884-5254 www.clifbar.com

Brilliant Reflective

Coros Wearables

BOOTH 1131

3220 Granada Avenue N St. Paul, MN 55128-3550 215-527-2433 www.brilliantreflective.com

BOOTH 443

3400 Stone Way N Suite 500 Seattle, WA 98103 206-858-5622 www.Brooksrunning.com

BOOTH 549

2345 Kettner Blvd San Diego, CA 92101 (619) 615-0475

FIRST TIME EXHIBITOR

BOOTH 519

74 S Main Street Salt Lake City, UT 84101 435-512-6793 www.cotopaxi.com

craftsports.us BOOTH 1731

CamelBak BOOTH 1441

FIRST TIME EXHIBITOR

Cotopaxi

133 Aviation Blvd., Suite 105 Santa Rosa, CA 95403 707-569-9009 www.buffusa.com

Bumbleride

3310 Noble Pond Way, Ste 207 Woodbridge, VA 22193 (571) 285-2809 www.coros.com

BOOTH 524

BOOTH 818

8505 E Orchard Road Greenwood Village, CO 80111 435-760-7570 www.altrarunning.com

Ciele Athletics Inc.

BUFF®

Bauerfeind USA

BOOTH 1831

6481 Franz Warner Pkwy Whitsett, NC 27377 336-449-4440 www.cepcompression.com

BOOTH 325,425

BOOTH 1307

6057 Corporate Drive, Suite 2 Syracuse, NY 13057 315-254-3427 www.aftershokz.com

CEP Compression

Brooks Running

Balega

BOOTH 631

4830 Arthur Kill Road Staten Island, NY 10309 718-605-7733 www.celerant.com

BOOTH 1021

Aetrex

AfterShokz

BOOTH 1046

BOOTH 623

Body Glide

2500 Broadway Santa Monica, CA 90404 310-905-2737 www.addaday.com

414 Alfred Ave Teaneck, NJ 07666 800-526-2739 www.aetrextechnology.com

Celerant Technology Corp.

BOOTH 1014

ASICS

3700 Quebec Street, Suite 100-110 Denver, CO 80207 888-578-5900 www.aspengreen.com

BOOTH 606

BOOTH 938

BOOTH 919

BOOTH 907

1401 Walnut Street Boulder, CO 80302 303-494-0321 www.activeimprintsco.com

BOOTH 514

2000 S McDowell Blvd., Suite 200 Petaluma, CA 94954 www.camelbak.com

200 Cummings Center Ste 273D Beverly, MA 01915 978-524-0032 www.craftsports.us

Crampfix

BOOTH 744

FIRST TIME EXHIBITOR

11 Banks Plaza 3 William Banks Drive Burleigh, Queensland 4220 Australia 61415258924 www.crampfix.com.au

Currex

BOOTH 939

2352 Main Street Suite 200 Concord, MA 01742 www.currexsole.com

Darn Tough Vermont

eMP10 LLC

364 Whetstone Drive Northfield, VT 05663 802-444-1800 www.darntough.com

9733 Russian Hill Street Las Vegas, NV 89141 702-283-6401 www.emp10.com

BOOTH 1125

Extreme Fit Compression

BOOTH 645

BOOTH 949

Enda Athletic

1901 South 9th Street, Room 317 Philadelphia, PA 19148 215-688-0351 www.diadora.com

8 The Green Dover, DE 19901 505-715-6465 www.endasportswear.com

Dry Guy

EndoSport

by Functional Remedies

BOOTH 1307

2001 TW Alexander Dr. Box 13925 Durhan, NC 27709 828-485-3318 www.dryguy.com

Drymax

BOOTH 836

PO Box 2300 Paso Robles, CA 93447-2300 844-239-2555 www.drymaxsports.com

ElliptiGO Inc. BOOTH 1041

722 Genevieve St, Ste O Solana Beach, CA 92075 888-796-8227 www.elliptigo.com

BOOTH 319

FIRST TIME EXHIBITOR

BOOTH 1830

1000 McCaslin Blvd., Suite 301 Superior, CO 80027 847-274-7026 www.functionalremedies.com/ fr-endosport

Enso Rings BOOTH 407

BOOTH 321

2600 Portland Street SE #3050 Calgary, AB T2G 4M6 Canada 800-348-8371 www.fitter1.com

779 N. Church Road Elmhurst, IL 60126 (630) 456-5917 www.extremefitusa.com

Diadora BOOTH 925

Fitterfirst

FIRST TIME EXHIBITOR

247 S Millpond Dr, Ste 100 Lehi, UT 84043 385-312-9640 www.ensorings.com

Falke

BOOTH 1425

1279 19th Street NW Hickory, NC 28601 001-646-4776-312 www.falke.us/en

FlipBelt – Level Terrain FIRST TIME EXHIBITOR

BOOTH 512

8810 W 116th Circle, Suite A Broomfield, CO 80021 303-482-3131 www.flipbelt.com

Feetures

Floyd's of Leadville

1210 25th Street Place SE Hickory, NC 28602 888-801-7227 www.feetures.com

61 Stoneyside Drive Larchmont, NY 10538 949-462-4149 www.floydsofleadville.com

BOOTH 1013

Fox River

Fitletic

BOOTH 1613

BOOTH 1810

BOOTH 1611

1049 NW 1st Ct Hallandale Beach, FL 33009 866-334-3960 www.fitletic.com

P.O Box 298 22, 7 Poplar Street Osage, IA 50461 828-994-1489 www.foxsox.com

FIRST TIME EXHIBITOR

FIRST TIME EXHIBITOR

Salming HALF PG AD

THE RUNNING EVENT • AUSTIN TEXAS 2019 73

2019 EXHIBITOR DIRECTORY Freeze Sleeve

GoLite

576 Colonial Park Drive Suite 220 Roswell, GA 30075 844-375-3383 www.freezesleeve.com

3201 First Avenue South Suite 211 Seattle, WA 98134 206-579-1706 www.golite.com

BOOTH 1622

Garmin International BOOTH 1038

1200 E 151st St Olathe, KS 66062 www.garmin.com

Gatorade BOOTH 920

555 W Monroe St Chicago, IL 60661 www.gatorade.com

Generation UCAN BOOTH 943

15 Research Drive #3 Woodbridge, CT 06525 203-397-8226 www.generationucan.com

Global Brand Partners/ BEACHBODY BOOTH 1146

400 Continental Blvd.

6th Floor Suite #6059 El Segundo, CA 90245 760-809-8076 www.beachbodygear.com

FIRST TIME EXHIBITOR

BOOTH 1737

BOOTH 509

10 Kendrick Road Unit 3 Wareham, MA 02571 508-322-9695 www.gomotiongear.com

BOOTH 1416

5432 West 104th Street Los Angeles, CA 90045 844-439-2275 www.goodr.com

BOOTH 1624

FIRST TIME EXHIBITOR

10643 Glenoaks Blvd Pacoima, CA 91331 www.gravitydefyer.com

Greenlayer Sports BOOTH 739

Hoka One One

44539 Sterling Hwy Ste 107 Soldotna, AK 99669 www.groovelife.com

250 Coromar Drive Goleta, CA 93117 805-967-7611 www.hokaoneone.com

BOOTH 1234

BOOTH 1117

1609 4th St. Berkeley, CA 94710 530-788-8418 www.guenergy.com

Headsweats BOOTH 1216

goodr

Groove Life

GU Energy Labs

GoMotion

Gravity Defyer

4804 NW Bethany Blvd #210 Portland, OR 97229 503-297-3785 www.greenlayersports.com

4665 Nautilus Court South Suite 300 Boulder, CO 80301 877-437-9328 www.headsweats.com

Hickory Brands Inc. / 10 Seconds / New Balance / 2WiN / FootBalance / ShoeFlys / American Legacy BOOTH 1317

429 27th Street NW Hickory, NC 28601 828-485-2026 www.hickorybrands.com

BOOTH 1141

Honey Stinger/ EN-R-G Foods Inc. BOOTH 630

735 Oak Street Steamboat Springs, CO 80487 970-871-9108 www.honeystinger.com

HydraPak BOOTH 1607

6605 San Leandro St .

Oakland, CA 94621 206-949-5708 www.hydrapak.com

Hyperice BOOTH 1231

15440 Laguna Canyon Rd, Ste 230 Irvine, CA 92618 949-565-4994 www.hyperice.com

Icebreaker BOOTH 1531

309 SW 6th ave Suite 1200 Portland, OR 97204 503-241-8300 www.icebreaker.com

Connect, celebrate &

BRING MORE BACK TO YOUR STORE

Stay tuned for store nomination details.

Mark Your Calendars!

MAY 17-19, 2020

Atlanta Evergreen Marriott / Stone Mountain, GA 74 THE RUNNING EVENT • AUSTIN TEXAS 2019

Training.

Recovery.

Performance.

Learn how you can help your clients achieve more PRs with Functional Remedies EndoSport.

Stop by our booth (#1830) at TRE19, Call 847-274-7026 or go to www.EndoSport.com to learn more and order today!

Jonathan VanDyke Ultramarathoner

Bringing Lives Into Balance™ This statement has not been evaluated by the Food and Drug Administration.

This product is not intended to diagnose, treat, cure, or prevent any disease.

2019 EXHIBITOR DIRECTORY iKOR Labs BOOTH 942

2840 Wilderness Place Suite G Boulder, CO 80301 www.ikorlabs.com

FIRST TIME EXHIBITOR

Impact Canopy USA BOOTH 1050,1051

22600 Temescal Canyon Rd. Corona, CA 92883 951-674-1441 www.impactcanopy.com

Implus

BOOTH 1307

2001 TW Alexander Box 13925 Durham, NC 27709 919-544-7900 www.implus.com

Incrediwear BOOTH 1330

3120 Thorntree Dr Chico, CA 95923 530-345-5808 www.incrediwear.com

Infinit Nutrition BOOTH 531

11240 Cornell Park Drive #110 Cincinnati, OH 45242 513-791-3500 www.infinitnutrition.us

Injinji Performance Toesocks

Jaybird

BOOTH 413

2700 Rasmussen Rd. Ste 100 Park City, UT 84098 866-244-3399 www.jaybirdsport.com

BOOTH 1516

10373 Roselle St. #130 San Diego, CA 92121 858-222-8354 www.injinji.com

IRONMAN

BOOTH 449

3407 W Dr. Martin Luther King Jr. Blvd Suite 100 Tampa, FL 33607 ww.ironman.com

FIRST TIME EXHIBITOR

Ironman Underwear/ Spenco Footwear BOOTH 1314

PO Box 2501 Waco, TX 76702 844-827-0439 www.spencofootwear.com

Janji

BOOTH 1515

119 Braintree Street Suite 419 Boston, MA 02134 414-465-2654 www.runjanji.com

Jelly Belly Candy Sport Beans BOOTH 743

KGB Running

BOOTH 1446

PO Box 143268 Austin, TX 78714 (512) 971-1549 www.kgbrunning.com

FIRST TIME EXHIBITOR

Knockaround Sunglasses BOOTH 1341

One Jelly Belly Lane Fairfield, CA 94533 707-428-2800 www.jellybelly.com

2251 San Diego Ave Suite B155 San Diego, CA 92110 619-623-1801 www.knockaround.com

Junk Brands

Korkers

1004 NW 11th St Bentonville, AR 72712 479-715-4772 www.junkbrands.com

1239 SE 12th Avenue Portland, OR 97214 800-524-8899 www.korkers.com

BOOTH 1135

BOOTH 1646

FIRST TIME EXHIBITOR

FIRST TIME EXHIBITOR

Kahtoola

KT Tape

431 S River Run Flagstaff, AZ 86001 928-779-7249 www.kahtoola.com

584 East 1100 S, Ste 4 American Fork, UT 84003 801-616-3000 www.kttape.com

BOOTH 1725

BOOTH 632

Swiftwick HALF PG AD

76 TREAdPrint.2019.indd THE RUNNING EVENT • AUSTIN TEXAS 2019 1

9/16/2019 12:47:03 PM

Beginning with a single race in Hawai`i, The IRONMAN Group has grown to operate a global endurance sport portfolio with more than 230 triathlon, road and trail running, cycling and mountain biking events across 57 countries.

With a growing running portfolio including the Rock ‘n’ Roll Marathon Series®, Standard Chartered Singapore Marathon and The Sun-Herald City2Surf presented by Westpac, each year we bring hundreds of thousands of participants to their finish line, around the globe.

The IRONMAN Group mission is to provide exceptional, life-changing experiences for athletes of all levels. We are inspired by their ambition, and endeavor to be worthy of their commitment.

We look forward to sharing our passion with you at The Running Event.

We invite you to set up a time to meet with us via getintouch@ironman.com

2019 EXHIBITOR DIRECTORY Kudos

BOOTH 1347

1341 W Fullerton Ave Suite 124 Chicago, IL 60614 312-515-3315 www.kudos2u.com

FIRST TIME EXHIBITOR

Leki USA 458 Sonwil Drive Buffalo, NY 14225 800-255-9982 www.leki.com

Leslie Jordan, Inc. BOOTH 817

1930 NW 24th Ave Portland, OR 97210 800-935-3343 www.lesliejordan.com

BOOTH 1537

Lily Trotters Compression

Lorna Jane

4300 Wickford Rd Baltimore, MD 21210 360-865-0502 www.lilytrotters.com

1674 20th Street Santa Monica, CA 90404 310-828-0022 www.lornajane.com

BOOTH 312

FIRST TIME EXHIBITOR

700 St-Antoine E Suite 300 Montreal, QC H2Y 1A6 Canada 866-932-1801 www.lightspeedhq.com

Medi-Dyne Family of Brands

BOOTH 419

BOOTH 1113

Locally

Luna Sandals

509 N Carrollton New Orleans, LA 70119 504-533-0010 www.locally.com

817 5th Ave N Seattle, WA 98109 855-586-2726 www.lunasandals.com

Lock Laces®

Maurten

4608 Industry Lane, Ste. H Durham, NC 27713 919-971-2230 www.locklaces.com

1000 N West St Ste 1200 Wilmington, DE 19801 +46 72 857 18 00 www.maurten.com

BOOTH 1825

BOOTH 544

BOOTH 1815

Lightspeed POS

BOOTH 1230

Locker Lifestyle

FIRST TIME EXHIBITOR

BOOTH 542

12411 Anand Brook Drive Orland Park, IL 60467 708-466-6577 www.lockerlifestyle.com

BOOTH 436

Maxwell Medals & Awards BOOTH 1640

1296 Business Park Dr Traverse City, MI 9686 231-941-1685 www.maxmedals.com

SynchroKnit

™

powered by:

CONTOUR KNIT + CUSTOM FIT + NO SLIP

FITS LIKE

Wigwam Mills HALF PG AD

NOTHING ELSE BECAUSE

IT’S KNIT LIKE NOTHING ELSE. FEEL THE DIFFERENCE AT THE SOCK BAR AND AT TRE BOOTH NO. 513

78 THE RUNNING EVENT • AUSTIN TEXAS 2019

FIRST TIME EXHIBITOR

1812 Industrial Boulevard Colleyville, TX 76034 817-251-8660 www.medi-dyne.com

MEDTERRA BOOTH 551

9801 Research Drive Irvine, CA 92618 760-285-2774 www.medterracbd.com

FIRST TIME EXHIBITOR

Mueller Sports Medicine BOOTH 736

PO Box 99 Prairie du Sac, WI 53578 608-643-8530 www.muellersportsmed.com

Muir Energy BOOTH 741

3555 India St, Ste B San Diego, CA 92103 858-964-8579 www.muirenergy.com

Available December 1st Accepting Preorders Now!

ACTIVATe better recovery the orb® activate VIBRATING MASSAGE BALL

Only 1.5 hours to fully charge for 4+ hours of use, universal USB charger allows for charging anywhere

Made from non toxic, latex free closed cell EVA/Polyolefin foam

Three vibration settings; low, mid, and high intensity for quadriceps, hamstrings, hip flexors and more ACTIVATE

4.5” Diameter

RECOVER BETTER™ pro-tecathletics.com

Multidirectional roll targets muscles with ease and precision, while rubberized on/off area provides comfortable rolling surface (no hard plastic)

2019 EXHIBITOR DIRECTORY Muscle MX

FIRST TIME EXHIBITOR

BOOTH 1047

7001 South 900 East Suite 250 Midvale, UT 84047 972-207-5701 www.musclemx.com

88 Inverness Circle East Suite A101 Englewood, CO 80112 www.myaderm.com

Naboso TrueForm

FIRST TIME EXHIBITOR

NiteIze-Yurbuds

11488 Slater Ave Fountain Valley, CA 92807

900 Spruce St, Ste 550 Saint Louis, MO 6310 314-553-9950 www.yurbuds.com

BOOTH 1223

BOOTH 1642

FIRST TIME EXHIBITOR

P.O. Box 6400 Fischers, IN 46038 (612) 245-0652 www.naturesgemcbd.com

New Balance Athletic FIRST TIME EXHIBITOR

BOOTH 310

Nathan

Nature's Gem LLC

Myaderm

BOOTH 1707

8 Inspiration Lane Chester, CT 06412 860-304-4903 www.nabosotechnology.com

BOOTH 1107

100 Guest Street Boston, MA 02135 617-783-4000 www.newbalance.com

Newton Running BOOTH 1636

Naked Sports Innovations Inc.

3655 Frontier Ave Boulder, CO 80301 www.newtonrunning.com

PO Box 1351 Vashon, WA 98070 866-686-8665 www.nakedsportsinnovations.com

Nike

BOOTH 1839

BOOTH 1043

Northwest Foot & Ankle / Correct Toes

Omax Health Inc.

FIRST TIME EXHIBITOR

BOOTH 1346

2601 Ocean Park Blvd Suite 214 SANTA MONICA, CA 90405 855-978-6615 www.omaxhealth.com

BOOTH 1742

Omni Promotional

NPD Group

1558 Cherry St Louisville, CO 80027 800-419-6664 www.omnipromo.com

2701 NW Vaughn #424 Portland, OR 97210 www.correcttoes.com

BOOTH 1248

900 W Shore Road Port Washington, NY 11050 516-6254696 www.npd.com

Nuun Active Hydration BOOTH 536

800 Maynard Ave. S., Suite 102 Seatle, WA 98134 206-219-9237 www.nuunlife.com

BOOTH 307

BOOTH 1551

On Inc.

BOOTH 607

1937 NW Quimby Portland, OR 97209 503-222-0691 www.on-running.com

Oofos

BOOTH 707

350 Granite Street Suite E201 Braintree, MA 02184 540-272-7341 www.oofos.com

One Bowerman Dr. Beaverton, OR 97005 www.nike.com

RICS Software 9 Point Of Sale HALF PG AD 9 Inventory Control 9 9 9 9

Integrated Payments Retail ORBIT Reporting Integrated E-Commerce Live Support

SPECIAL OFFER: 50% OFF

Set Up and 1st Year of Service for Running Event Attendees!

Hurry! Offer Expires 12.31.2019

Contact Keith Keokuk for details!

keith.keokuk@ricssoftware.com 317-275-5941 80 THE RUNNING EVENT • AUSTIN TEXAS 2019 RICS_Running Event Preshow Planner_Oct19.indd 1

9/17/19 10:07 AM

BASE / MID / OUTER LAYERS

FOR EVERY RUN

THE RUNNING EVENT BOOTH #1541

AUSTIN, TX DECEMBER 3-5, 2019

MEN’S

ALSO AVAILABLE IN BOTTOMS

WOMEN’S

| peakbaselayer.com

2019 EXHIBITOR DIRECTORY OP2 Labs

BOOTH 1632

2140 Hall Johnson Rd, Ste 102-362 Grapevine, TX 76051 888-448-8468 www.op2labs.com

FIRST TIME EXHIBITOR

6 Indian Meadows Dr Suite 400 Round Rock, TX 78665 714-602-9977 www.orangemud.com

OS1st

Pactics North America LLC BOOTH 339

50 SW Bond St, Ste 3 Bend, OR 97702 541-306-2013 www.pickybars.com

18080 NE 68th Street #A-150 Redmond, WA 98052 800-779-3372 www.pro-tecathletics.com

BOOTH 1018

350 W. Maple Street Yadkinville, NC 27055 www.peakperformance.com

15 Grumman Road West Suite 1200 Bethpage, NY 11714 516-364-0400 www.polar.com/us-en

3030 B State St Santa Barbara, CA 93105 805-705-1926 www.runinrabbit.com/

Performance Tea

PowerStep

BOOTH 721

BOOTH 1541

FIRST TIME EXHIBITOR

Outdoor Industry Association

Perspective Fitwear Inc.

2580 55th St, Ste 101 Boulder, CO 80301 303-444-3353 www.outdoorindustry.org

5865 Friars Road, Unit # 3305 San Diego, CA 92110 (724) 816-4313 www.perspectivefitwear.com

BOOTH 1546

Pro-Tec Athletics

BOOTH 643

rabbit

FIRST TIME EXHIBITOR

205 Avenue I, Ste. #14 Redondo Beach, CA 90277 (720) 745-0030 www.performancetea.com

1720 Tate Blvd SE Hickory, NC 28602 828-855-0481 www.os1st.com

Picky Bars

Polar

PEAK Base Layer

BOOTH 951

BOOTH 1325

FIRST TIME EXHIBITOR

10251 North Oak Knoll Lane Tucson, AZ 85737 520-531-8429

Orange Mud, LLC BOOTH 537

BOOTH 316

FIRST TIME EXHIBITOR

BOOTH 916

BOOTH 1417

8930 Global Way West Chester, OH 45069 513-825-1888 www.powersteps.com

Pro Hair Tie BOOTH 340

221 Green Pasture Hutto, TX 78634 833-424-7843 www.hairties.com

BOOTH 1334

Race Impressions Inc PO Box 81767 Atlanta, GA 30306 404-569-6688 www.raceimpressions.com

Ranka

BOOTH 1645

FIRST TIME EXHIBITOR

Punatulkunrinne 6 Oulu, Oulu 90420 Finland 3.5845120988e+11 www.ranka.cc

Recoup Fitness BOOTH 1736

Wearable Lights New models High output Hands free Better night vision

82 THE RUNNING EVENT • AUSTIN TEXAS 2019

509

3070 Larimer Street Denver, CO 80205 (303) 981-7272 www.recoupfitness.com

2019 EXHIBITOR DIRECTORY Recover Brands BOOTH 1619

1518 Bryant Street Charlotte, NC 28208 704-437-3509 www.recoverbrands.com

Redfeather Snowshoes

FIRST TIME EXHIBITOR

Road Runners Club of America BOOTH 1643

1501 Lee Highway Suite 140 Arlington, VA 22209 703-525-3890 www.rrca.org

Rockin' Green

Run Gum

Run's Done

PO Box 1615 Eugene, OR 97440 541-357-3255 www.rungum.com

980 Birmingham Road Suite 501-310 Milton, GA 30004 404-307-3202 www.runsdone.com

BOOTH 445

Runderwear BOOTH 1519

2700 Commerce Street La Crosse, WI 54603 800-525-0081 www.redfeather.com

4444 South Blvd Charlotte, NC 28209 720-465-6595 www.rockingreen.com

Suite 3, The Yard 13 Loch Road Poole, Dorset BH14 9EX United Kingdom 4.4772309451e+11 www.runderwear.co.uk

Reebok

RockTape

RunGuards LLC

25 Drydock Ave Boston, MA 02210 781-401-4986 www.reebok.com

1610 Dell Ave Ste S Campbell, CA 95008 408-912-7625 www.rocktape.com/

2232 S. Main St. #361 Ann Arbor, MI 48103 734-544-4490 www.runguards.com

Rehband

Roll Recovery

RunLab

11501 Alterra Pkwy Suite 600 Austin, TX 78758 512-200-1443 www.rehband.com

5400 Spine Rd Unit C Boulder, CO 80301 720-639-3111 www.rollrecovery.com

410 Pressler St Austin, TX 78703 512-266-1000 www.runlab.us

RICS Software

Run Free Project

Running Awards and Apparel

7602 E 88th Pl Indianapolis, IN 46256 317-460-4346 www.ricssoftware.com

PO Box 831 Fairport, NY 14450 (585) 709-1245 www.runfreeproject.com

BOOTH 1745

BOOTH 807

BOOTH 1237

BOOTH 940

BOOTH 515

BOOTH 1307

BOOTH 1712

BOOTH 437

BOOTH 748

BOOTH 538

FIRST TIME EXHIBITOR

BOOTH 1543

84 THE RUNNING EVENT • AUSTIN TEXAS 2019

Ryker FIRST TIME Product EXHIBITOR Solutions, Inc. BOOTH 1710

110 Birmingham Place Vernon Hills, IL 60061 (812) 431-6511 www.rykerproducts.com

SABRE-Security Equipment Corporation BOOTH 839

747 Sun Park Dr Fenton, MO 63026 636-343-0200 www.sabrered.com

Salming USA, Inc. BOOTH 343 FIRST TIME EXHIBITOR

3935 Commerce Drive St.Charles, IL 60174 877-818-4929 runningawardsandapparel.com

All you need to know about the running industry, delivered straight to your inbox twice a month and all year long at RunningInsight.com.

BOOTH 719

5605 Chapel Hill Rd, Ste 112 Raleigh, NC 27607 www.salming.com

Salomon BOOTH 1507

2030 Lincoln Avenue Ogden, UT 84401 800-225-6850 www.salomon.com/us

Stop by The Running Event Clubhouse in Booth # 1848 to check out the new RunningInsight.com

Saucony BOOTH 831

500 Totten Pond Road Waltham, MA 02452 617-824-6000 www.saucony.com

Science In Sport

BOOTH 947

BOOTH 539

FIRST TIME EXHIBITOR

1160 Battery Street, Suite 100 San Francisco, CA 94111 408-881-4236 www.scienceinsport.com/us/

Sidas North America BOOTH 1130

5628 Airport Way S. Suite 280 Seattle, WA 98108 206-765-6876 www.sidas.com

Skechers Performance BOOTH 1207

330 South Sepulveda Blvd Manhattan Beach, CA 90266 310-318-3100 www.skechers.com

Skinners

BOOTH 1836

254 N Lake Ave, #133 Pasadena, CA 91101 310-350-9701 www.skinners.cc

Skin Slick All-Sport Spray Skin Lubricant 1959 Blair Ave Santa Ana, CA 92705 800-620-4094 www.sbrsportsinc.com/collections/ skin-slick

Skratch Labs BOOTH 545

2885 Wilderness Place, Unit B Boulder, CO 80301 800-735-8904 www.skratchlabs.com

Smartwool BOOTH 1540

3495 Airport Circle Steamboat Springs, CO 80487 www.smartwool.com

Sneakers4Funds BOOTH 507

Sole / ReCORK

SPIbelt

141-10760 25th Street NE Calgary, AB T3N 0A1 Canada 855-949-7653 www.secure.yoursole.com/us

8201 E. Riverside Drive Austin, TX 78744 512-394-6089 www.spibelt.com

BOOTH 1614

Sorbothane

Sprigs

2144 State Route 59 Kent, OH 44240 330-678-9444 www.insoles-sorbothane.com

555 Pleasantville Road Suite N-205 Briarcliff Manor, NY 10510 914-242-8566 www.sprigs.com

BOOTH 821

BOOTH 843

SOS Hydration

BOOTH 1739

FIRST TIME EXHIBITOR

548 Market Street, #82331 San Francisco, CA 94104 970-596-3668 www.sosrehydrate.com

BOOTH 1616

FIRST TIME EXHIBITOR

1933 Davis Street San Leandro, CA 94577 614-214-1429 www.myspringenergy.com

BOOTH 750

BOOTH 518

Sof Sole

Spenco Insoles

2001 TW Alexander Dr Box 13925 Durham, NC 27709 844-763-7653 www.sofsole.com

2001 TW Alexander Dr Durham, NC 27709 800-877-3626 www.spenco.implus.com

1771 Post Road East #227 New York, NY 06880 203-292-7704 www.sparklysoul.com

BOOTH 1307

Spring Sport Nutrition

Squirrel's Nut Butter

Sparkly Soul

1080 Woodcock Road Suite 151 Orlando, FL 32803 407-930-2979 www.sneakers4funds.com

BOOTH 1307

BOOTH 1025

PO Box 23672 Flagstaff, AZ 86002 928-853-8710 www.squirrelsnutbutter.com

Stance

BOOTH 1031

193 Avenida La Pata San Clemente, CA 92673 949-370-5760 www.stance.com

See you in Austin in 2020!

DECEMBER 1–3, 2020 • AUSTIN, TEXAS therunningevent.com

THE RUNNING EVENT • AUSTIN TEXAS 2019

85

2019 EXHIBITOR DIRECTORY Strava

FIRST TIME EXHIBITOR

BOOTH 1247

208 Utah Street San Francisco, CA 94103 www.business.strava.com

Stride Awards BOOTH 648

83 Vermont Ave, Unit 3 Warwick, RI 02888 www.strideawards.com

FIRST TIME EXHIBITOR

Stunt Puppy BOOTH 1042

1621 E Hennepin Ave #151 Minneapolis, MN 55414 888-265-5006 www.stuntpuppy.com

Sugoi

BOOTH 637

18 West 4th Avenue #300 Vancouver, BC V5Y 1G3 Canada 800-432-1335 www.sugoi.com

Swiftwick BOOTH 1235

5200 Maryland Way Suite 104 Brentwood, TN 37027 615-983-6386 www.swiftwick.com

Tailwind Nutrition BOOTH 642

1099 Main Ave Suite 210 Durango, CO 81301 970-444-1155 www.tailwindnutrition.com

Taser Self Defense BOOTH 1618

17800 N 85th St Scottsdale, AZ 85255 800-978-2737 www.buy.taser.com

Tecnica Footwear

BOOTH 1711

FIRST TIME EXHIBITOR

19 Technology Drive West Lebanon, NH 03784 603-298-8032 www.tecnicasports.com

The North Face BOOTH 747

2701 Harbor Bay Pkwy Alameda, CA 94502 www.thenorthface.com

The Pickle Juice Company BOOTH 1630

206 S. Town East Blvd Mesquite, TX 75149 972-755-0289 www.picklepower.com

Theragun

Ultima Replenisher

2803 Colorado Ave Santa Monica, CA 90404 310-773-5830 www.theragun.com

5292 Warren Rd Cortland, OH 44410 623-363-8927 www.ultimareplenisher.com

BOOTH 1637

Thinksport

UltrAspire

3112 Windsor Rd. A342 Austin, TX 78703 512-413-1088 www.gothinksport.com

761 E Enterprise Dr #2 St. George, UT 84790 435-275-0004 www.ultraspire.com

BOOTH 1147

Under Armour

1519 West Front Street Statesville, NC 28677 800-438-0286 www.thorlo.com

1020 Hull Street Baltimore, MD 21230 410-468-2512 www.underarmour.com

BOOTH 1215

Unived

BOOTH 737

BOOTH 649

10605 SE 240th Street #400 Kent, WA 98031 206-395-7811 www.tigertailusa.com

Timex

BOOTH 612

555 Christian Road Middlebury, CT 06762 203-346-5000 www.timex.com

WrightSock BOOTH 618

FIRST TIME EXHIBITOR

1 Grant St. Suite 150 Framingham, MA 01702 617-431-3800 www.topoathletic.com

BOOTH 1307

2001 TW Alexander Dr Box 13925 Durham, NC 27709 800-446-7587 www.tptherapy.com

Turtle Gloves PO Box 99 New Baltimore, MI 48047 248-705-9267 www.turtlegloves.com

Xero Shoes

100 Technology Drive Suite 315C Broomfield, CO 80021 303-447-3100 www.xeroshoes.com

UnTapped

Zamst

Venga CBD

BOOTH 1617

BOOTH 306

YakTrax

170 Boyer Circle Williston, VT 05495 802-249-8089 www.untapped.cc

BOOTH 1625

Trigger Point Technologies

910 Cleveland Ave Burlington, NC 27217 336-226-5165 www.wrightsock.com

Unit 13 Marwah Complex Krishanlal Marwah Marg Sakinaka Andheri East Mumbai, Maharashtra 400072 India 9.1987008433e+11 www.unived.in

BOOTH 431

Topo Athletic

86 THE RUNNING EVENT • AUSTIN TEXAS 2019

3402 Crockee Ave Sheboyaan, WI 920-457-5551 www.wigwam.com

11488 Slater Ave. Fountain Valley, CA 92708 657-383-4115 www.unitedspb.com

Tiger Tail USA

BOOTH 346

BOOTH 513

BOOTH 1223

1011 Industrial Blvd.

Watkinsville, GA 30677 866-310-0996 www.tifosioptics.com

P.O. Box 11073 Portland, OR 97211 503-956-2475 www.trailbutter.com

Wigwam Mills

United Sports Brands

BOOTH 1134

BOOTH 1823

295 Blue Ball Road Elkton, MD 21921 410-506-2643 www.gore-tex.com

BOOTH 1331

Tifosi Optics, Inc.

FIRST TIME EXHIBITOR

BOOTH 1631

BOOTH 1420

Thorlo, Inc.

Trail Butter

W. L. Gore & Associates, Inc.

BOOTH 1520

42485 Deerfoot Lane Steamboat Springs, CO 80487 970-367-7780 www.vengaendurance.com/

Vibram

BOOTH 1706

9 Damon Mill Sq Concord, MA 01742 518-369-6097 www.us.vibram.com

Vooray International BOOTH 636

990 S Main St, Suite A Logan, UT 84321 435-535-3665 www.vooray.com

Vuori Clothing BOOTH 713

625 S Coast Hwy101 Encinitas, CA 92024 619-633-8204 www.vuoriclothing.com

BOOTH 1307

2001 TW Alexander Dr Box 13925 Durham, NC 27709 866-925-8729 www.yaktrax.implus.com

BOOTH 1447

710 S Industrial Dr Litchfield, IL 62056 217-324-2712 www.zamst.us

Zen Products SA BOOTH 1842

FIRST TIME EXHIBITOR

Løkkerveien 547 2120 Sagstua, 2120 Norway 31610538381 www.zenproducts.no

Zensah

BOOTH 915

550 Ansin Blvd.

Hallandale Beach, FL 33009 305-935-4619 www.zensah.com

Zwift

BOOTH 825

111 West Ocean Blvd Ste 1800 Long Beach, CA 90802 562-583-2115 www.zwift.com/en/run

COME SEE THE SPRING/SUMMER 2020 COLLECTION BOOTH #1146

GLOBAL BRAND PARTNERS INC. Email: salesusa@globalbrandpartners.com www.beachbodygear.com | @beachbody.gear

December 3 - 5, 2019 • Austin Convention Center & Hilton Austin

OFFICIAL SHOW FLOOR PLAN 2019

to Food Trucks

350 348 346

342

NEW PRODUCT SHOWCASE

449

551

650

651

549

648

649

BOOTH 347

343

445

544

545

644

645

443

542

543

642

643

538

539

536

537

636

637

533

632

531

630

340 339 336

337

436

437

431

631

HALL 4

325

425

524

525

623 321 318

319

520 418

419

518

519

514

515

512

513

618

316

312

313

413

612

310 509 306

307

407

507

606

607

651

750

951

1050

1051

649

748

949

1048

1049

947

1046

1047

943

1042

1043

747 645

744

643

742

743

843

741

940

739 637

631

736

737

942

839

938

1150

1146

1147

1250 1248

1249

1246

1247

1346

1038

836

1237

831

731

1350

1141

1041 939

1151

1035

1134

1135

1234

1235

1334

1031

1130

1131

1230

1231

1330

4

HALL 3

725

825

925

1025

1125

623

1223 721 719

821

920

818

1021 919

817

1117

713

707

1318

916 915

607

1018

1014

1216

1013

1215 1113

807

907

1107

ENTRANCE

1207

1314

50

1550

1349

1448

1449

1548

1347

1446

1447

1546

1341

1441

1540

1551

SOCK BAR

1451

BOOTH 1547

46

1450

1650

1651

1750

1649

1748

1645

1744

1745

1844

1643

1742

1743

1842

CLUBHOUSE BOOTH 1848

1646

1543

1642

1541

1640 1739

1537

1636

1637

1736

1843

1839

1737

1836

1731

1830

34

30

1632

1331

1531

1630

1631

HALL 2

1325

1425

1624 1523

1321

1420

1421

1519 1416

14

1417

1725

1516 1515

1825

1622

1823

TRAINING CAMP AT TRE

1520

18 1317

1625

1831

1618

1619

1616

1617

1821 1819

BOOTH 1717

1614

1815 1613

1712

1611

1710

1813 1711

1810

1811

1808

1307

1507

(As of 9/25/19)

1607

1706

1707

1806

1807

THE SHAPE OF THINGS TO COME EXPERIENCE A REVOLUTION IN RUNNING HYDRATION

1-800-806-1288 dealer@amphipod.com

Austin - Booth #731 Specialty-Exclusive