Visitor Profile
I love to visit [Seafood Expo Global] every year to catch up with most of our suppliers from around the world. This is a very sustainable way of doing business rather than travelling around the globe. ”
–
Oliver Winter, Valio Hamburg GmbH, 2026 Attendee, Germany
TOP VISITOR INDUSTRIES
TOP REASONS VISITORS ATTEND
VISITING COUNTRIES
94% were satisfied with the Expo
90% reported success in their goal of sourcing/meeting with suppliers/vendors 93% likely to participate again in the future
85% say the Expo is important to achieving their business goals
73% involved in or influence purchasing decisions
Why Exhibit:
Seafood Expo Global exceeded our expectations. Our business objectives were already met on Day One, so the other days were really a bonus. Our seafood network has grown substantially! ”
– Rein Brands, Urk Seafood, 2026 Attendee, Netherlands
WHO ATTENDS SEAFOOD EXPO GLOBAL?
Decision makers from across the global seafood market attend the world’s LARGEST seafood trade event every year, coming from business categories such as:
53% of visitors reported an annual seafood purchase of more than $1 million In 2026,
Shrimp
Cod
Tuna
Salmon
Bass
Crab
Why Exhibit:
There's no question about it. We're coming back next year. ”
– Espen Rørvik, Optimar AS, 2026 Exhibitor, Norway
KEY BUYER PROGRAM
Seafood Expo Global has a long-standing Key Buyer Program designed to cater to the needs of high-volume seafood buyers in retail, foodservice and distribution. Through this dedicated initiative, exclusive benefits and opportunities are arranged to increase the value and efficiency of attending the world’s LARGEST seafood Expo.
The 2026 Key Buyer Program brought 703 high-volume seafood buyers to the event to:
• Source new products
• Maintain current business relationships
• Connect with potential new suppliers
Sample list HIGH-VOLUME BUYERS THAT ATTENDED IN 2026
• Aeon Topvalu Co., Ltd.
• Ahold Delhaize
• Aldi
• Amrest
• Aramark & Avendra Intl.
• Asda
• Auchan
• Bidfood
• Carrefour
• Carnival UK
• Castell Howell
• Colruyt
• Conad
• Compass Group
• Coop
• Costco
• Cunard and P&O Cruises
• Dagab
• Delhaize
• Eat Happy Group
• Edeka
• El Corte Ingles
• Elior
• Eroski
• Eurospin
• Gategroup
• Hana Group
• HelloFresh
• ICA
• Iceland
• Intermarche
• Itsu Limited
• Jeronimo Martins
• Jumbo
• Kaufland
• KellyDeli Group
• Kesko
• Kura Sushi
• La Sirena
• Lidl
• Loblaw
• Makro
• Marks & Spencer
• Mercadona
• Metro
• Migros
• Morrisons
• MTY Group
• Picard
• Pomona PassionFroid
• REMA 1000
• REWE
• Sainsbury’s
• Sam’s Club
• Sodexo
• Spar
• Sysco
• Tesco
• Waitrose
• Wonderfield Group
Why Exhibit:
Seafood Processing Global, co-located with Seafood Expo Global, serves the global market for seafood processing equipment, services, packaging, logistics and more.
As a part of the world’s LARGEST seafood trade event, no other industry event offers the opportunity to showcase processing equipment, technologies and services to a larger professional seafood audience.
WHO SHOULD EXHIBIT?
COMPUTERS, SOFTWARE AND INFORMATION SYSTEMS
CUTTING MACHINERY, TECHNOLOGY
FREEZING SYSTEMS
CONTAINERS, TOTES
DISPLAY CASES, LIVE TANKS
LABELING EQUIPMENT AND SUPPLIES
REFRIGERATION SYSTEMS AND SUPPLIES
SCALES
SLICERS, TEMPERERS, FORMERS TRUCKS, CARGO CONTAINERS, CARGO HANDLING
WAREHOUSING, COLD STORAGE
PACKAGING MACHINERY AND MORE!
Seafood Processing Global brings qualified buyers of seafood processing equipment, packaging, machinery, logistics and services from around the world, who come looking for innovative solutions to fit their needs.
TOP 6 PRODUCTS & SERVICES BUYERS LOOK FOR:
1. Services
2. Transportation/Logistics/Cold Storage
3. Packaging Materials & Equipment
4. Aquaculture Supply
5. Primary Processing Equipment
6. Refrigeration/Freezing Equipment & Supplies
AQUACULTURE INNOVATION ZONE
Aquaculture is the fastest-growing sector in global seafood production—and technology is driving its next leap forward.
The 2027 edition of Seafood Expo Global/Seafood Processing Global brings back the Aquaculture Innovation Zone! This area serves as a hub for companies at the forefront of aquatech, AI and sustainable aquafeed to connect with the global seafood industry.
LEARN MORE ABOUT THE AQUACULTURE INNOVATION ZONE
53% of all Seafood Expo Global exhibiting companies visited Seafood Processing Global In 2026,
As a Purchase Manager, I found Seafood Expo Global/Seafood Processing Global to be crucial for sourcing and connecting with suppliers worldwide. The event provides direct access to many high-quality suppliers, allowing for easy comparison of products, prices and capabilities in one location. Despite the busy schedule, the quality of meetings and business opportunities makes it very worthwhile. It is an important event for anyone serious about improving and diversifying their supply chain in the seafood industry.”
–
Ismini Miralles, Globalimar Europa SL, 2026 Exhibitor, Spain
Exhibitors expect to generate an average $318,000+ in sales from exhibiting
86% of exhibitors say the Expo is important to achieving their business goals
91% of exhibitors were satisfied with the Expo
93% of exhibitors are likely to participate again in the future
85% of exhibitors were satisfied with the quality of attendees
2 out of 3 exhibitors are likely to recommend Seafood Expo Global/Seafood Processing Global to a colleague in the industry
Plan Your Stand
Seafood Expo Global/Seafood Processing Global is one of the most important platforms for the global seafood industry. It brings together high-quality buyers and suppliers under one roof, creating real business opportunities and long-term partnerships. A must-attend event for anyone serious about the seafood trade. ”
– Inge Abdulbhai, The Marine Products Export Development Authority, 2026 Exhibitor, India
STAND SPACE
Exhibitors of The Global Seafood Marketplace benefit from the event organizer’s decades of expertise in planning world-class seafood trade events. The Expo team partners with official vendors that work closely with exhibiting companies to meet their exhibiting needs and create attractive and engaging stands to match any company’s branding, vision and budget.
Click here to see the SEAFOOD EXPO GLOBAL/ SEAFOOD PROCESSING GLOBAL BUDGET GUIDE
Exhibitor Visibility Packages
Looking to boost your Company Profile visibility and connect with buyers before, during and after the Expo? Exhibitor Visibility Packages are designed to help you make the most of your presence at Seafood Expo Global/ Seafood Processing Global.
View A Comparison Document of the Standard and Premium Exhibitor Visibility Package Options
AT THE 2026 EXPO: OVER 12,300
EXHIBITORS AND ATTENDEES USED THE DIGITAL PLATFORM
THE EXHIBITOR LIST WAS VIEWED MORE THAN 46,000 TIMES
EXHIBITORS WHO UPGRADED TO A PREMIUM OR PREMIUM PLUS PACKAGE EXPORTED
100 LEADS ON AVERAGE
These packages feature your company profile and additional exposure across the Expo’s Digital Platform (desktop and mobile app), Event Website and SeafoodSource’s Supplier Directory.
Your exhibit space contract includes a Standard Exhibitor Visibility Package, which offers basic information for your exhibitor listing such as your company name, city, state, country, booth number and up to 10 product categories.
Upgrading your Exhibitor Visibility Package allows you to enhance your company profile on the Digital Platform, giving you the opportunity to interact with attendees via live chat before, during and after the event, schedule onsite meetings and export contacts and leads before the Expo even begins. This is your opportunity to build relationships early and increase your reach.
By upgrading to a Premium or Premium Plus package, you’ll gain additional exposure and features.
• The Premium option allows you to export contacts made through the Digital Platform.
• The Premium Plus package provides the added benefit of positioning your company at the top of the exhibitor search list and gives you the ability to download leads directly from the desktop before the event. This top-tier option is limited, so act quickly!
Marketing Opportunities
The mobile app… enabled us to efficient networking; we arranged meetings. We had a series of meetings both at the stand and different other locations with potential partners. The whole team was fully booked with meetings all day. So alongside with the booth attendance, it was really a good synergy and a good way for us to have a very efficient and effective networking. ”
– George Mantas, Aquabiotech Group, 2026 Exhibitor, Malta
Exhibitors can further increase their brand’s visibility before, during and after the Expo with a wide variety of sponsorship opportunities. The Event Sales team works closely with exhibiting companies to develop a package that fits an individual exhibitor’s needs and budget to maximize their ROI
SEAFOOD EXCELLENCE GLOBAL AWARDS
Exhibitors’ top products are submitted into this prestigious awards competition to be recognized on the seafood’s world stage! All products submitted for entry are featured in a highly visible and sought-after location on the Expo floor, with special recognition given to competition finalists and winners.
The Seafood Marketplace
NORTH AMERICA
SEAFOOD EXPO A
of Seafood
• LARGEST DATABASE of seafood professionals worldwide
• TOP SEAFOOD BUYERS from target industries
• OVER 3,500 exhibitors worldwide
• SEAFOOD SPECIFIC
• PRE-EVENT, AT-EVENT & POST-EVENT marketing opportunities available
This is really my biggest bet for the year. It's a massive marketing push for my company, one that we really value, coming here and speaking about the brand and connecting with both industry leaders and prospective buyers.”
– Sarah Matheson-Harris, Owner & CMO, Matheson Oyster Co., United States
Seafood Expo Global/Seafood Processing Global is an essential event for anyone in the seafood industry. It brings together innovation, global suppliers, and meaningful business opportunities all in one place.”
– Stan Prociuc, Confederazione Nazionale Coldiretti, Italy
• Largest seafood trade event in North America with 19,082 seafood professionals from 107 countries in attendance
• With 1,215 exhibiting companies featuring seafood products, equipment and services from 50 countries
• Seafood Excellence Awards recognize the best new retail and foodservice products
• 79% of visitors are from North America
• Conference Program addresses market-specific topics
*Results based on 2026 post-event data
• Largest seafood trade event in the world gathering 35,653 seafood professionals
• With 2,291 exhibiting companies featuring seafood products, equipment and services from 85 countries
• Attendees come from 149 countries
• Seafood Excellence Global Awards celebrate the world's top seafood products each year
• Robust Conference Program addressing the most relevant and timely seafood issues and trends worldwide
*Results based on 2026 post-event data
MEDIA
2–4 SEPTEMBER 2026
Getting to meet customers, buyers, suppliers and everyone within the industry face to face... makes all the difference. Seafood Expo Asia has been totally valuable, totally worthwhile, and absolutely no regrets. We are totally satisfied with our experience here.”
– Scott Maltby, Global Division Manager, Shiino Foods Co, Ltd., Japan
Having a presence on SeafoodSource is very valuable for our brand. According to our analytics, SeafoodSource is one of our top referral sites, so we know we're very visible."
– Handy International
• 94% of exhibiting companies consider the trade event important to their business
• Over 270 exhibiting companies from 42 countries
• Industry professionals from 75 countries
• Free business matchmaking program to match and meet with high volume buyers and importers
• Provides valuable market expertise through educational programs relevant to the Asian market
*Results based on 2025 post-event data
• The ONLY official media for Seafood Expo events
• Offers exclusive global reporting, consumer trends and insightful analysis you can trust
• Provides educational and business resources
• 63,000+ daily newsletter subscribers*
• 1,000+ high volume buyers subscribed to SeafoodSource News*
• 430,000+ monthly visitors averaged in 2026 to date
*Data current as of June 2026