RAEVONNE WALKER 832.591.6640 RaevonneWalker.com RaevonneWalker@KWRealty.com
NEEDS & EXPECTATIONS
RAEVONNEWALKER.COM | 832•591•6640
As your prefered Real Estate Agent, my goal is to provide a level of service that exceeds your expectations. In order for me to do that, I want to start with a clear understanding of your needs and expectations of me. Additionally, it's important for you to be well informed and comfortable with what you can expect during the sale of your home. Today we will discuss: My Commitment to You Marketing & Technology Preparing Your Home for Sale Pricing Tips for a Smooth Closing Lets start with some very important questions: How does someone Win with you? How does someone lose with you? What would you say is your #1 expectation of an agent? What is motivating this sale?
RAEVONNEWALKER.COM | 832•591•6640
Communication Did you know that the #1 complaint about REALTORS is lack of communication during the sale or purchase of a home? When you list with me I will provide the service we agree to and communicate in the ways that work for you, whether once a week, once a day, by phone, email or text message. That's how we'll do it. You'll always be kept in the loop. From listing to closing, you'll know the status of our marketing efforts, the offers on the table and the steps leading to a successful closing once an offer is accepted.
Experience & Expertise The complexities of your real estate transaction will be well-handled. Paving the way for your listing and sale, I will capably remove many potential challenges before they have the opportunity to appear.
Staging Homes sell because of correct pricing and great presentation. I know what it takes to make the terrific first impression that will get your home sold. When you list with me, I will pay for the first two hours of staging with my professional stager.
Satisfaction Guaranteed I'll guarantee your satisfaction. Our relationship is dependent on meeting and exceeding your expectations. We identify those needs together, and my cancellation guarantee protects your right to end our relationship if you're disappointed.
MARKETING & TECHNOLOGY
RAEVONNEWALKER.COM | 832•591•6640
According to the National Association of Realtors 89% of all buyers this year utilized information they found online a crucial part of their home search
My Mobile App
EXTENDED MARKETING REACH When you list with me, we'll have access to the Keller Williams Listing System, or KWLS. This proprietary, exclusive system ensures your property is marketed online 24/7 through more than 350 of the most popular search Websites. Below are just a few of the sites utilized:
How does the Keller Williams Realty Real Estate Search app benefit me as a home seller?
With this app, your Keller Williams listing agent has another crucial outlet to find homebuyers. Your home automatically appears in this GPS-enabled app with a stylish photo gallery and listing details to showcase your home whether the homebuyer is searching at home or on the go.
RAEVONNEWALKER.COM | 832•591•6640
Raevonne Walker Marketing Strategy My marketing strategy is designed to capture the maximum exposure for your home in the shortest period of time, To accomplish this goal I will implement my proven marketing plan which includes, but is not limited to the following:
Price your home strategically so you're competitive with the current market and price trends. Optimize your home's Internet presence by posting information in Keller Williams Listing System (KWLS), as well as local and global MLS systems including plenty of photographs and a description of your property. Target my marketing to active real estate agents who specialize in selling homes in your neighborhood and price point. Include your home in our company and MLS tours, allowing other agents the opportunity to preview your home for current and future buyers.Create an open house schedule to promote your property to prospective buyers and market those open houses. Provide you with weekly updates detailing my marketing efforts, including comments from the prospective buyers and agents who have visited your home. Your home will get the exposure it deserves. My marketing systems maximize your property's exposure to buyers. Neighborhood tracking tools and automated buyer calling systems allow me to reach active buyers who want to know about your listing.I invest more money and getting your home in front of agents because that's who will actually help sell your home. I will pay for professional photography as as well as a virtual tour. This will allow buyers to capture a true feel for your home. If buyers ask for a professional cleaning before move in, don't worry, I have you covered!
RAEVONNEWALKER.COM | 832•591•6640
Staging Home staging has quickly become one of the most effective real estate marketing strategies in the industry. The key to home staging is tapping into a buyer’s psychology. It’s the same concept as packaging a product to make it appeal to a target market. Home staging ensures that the home looks its best and captures the emotion of buyers, who are making one of the biggest purchases of their lifetime.
The Impact on Buyers Home staging works because it considers the wants and needs of buyers and taps into their emotions when searching for a home. Realtors who work with buyers say most buyers are willing to offer more money for a staged home compared to one that is similar but not staged. 81% of buyers say home staging makes it easier to visualize the property as their future home. 45% of buyers say it will positively impact the value of the home if it is decorated to the buyer’s tastes. Among REALTORS® who typically represent the buyer, 49% report most buyers are affected by home staging.
When You List With Me I Provide Up to 2 Hours of Staging with My Professional Stager!
RAEVONNEWALKER.COM | 832•591•6640
Listing with me means you get a consummate professional. This extends to any and all vendor partners I use during the sale of your home. My photographer will capture the best of your home in order to showcase it's unique features.
Professional Photography Did You Know? Buyers spend 60% of their time looking at listing photos, and only 20% each on the listing description and agent description. (The Wall Street Journal.) Homes with high-quality photos receive 47% higher asking price per square foot. (cbsnews.com) You have two seconds to grab the buyer’s attention without a photo, and 20 seconds with a photo. (marketleader.com) Listings with professional photographs sell 32% faster, spending only 89 days on the market compared to 123 for other homes. (PR Newswire) Only 15% of listings have high-quality photography, with half of over $1 million listings using lowquality photos. (The Wall Street Journal) Listings with professional photos receive 118% more online views. (IMOTO PHOTO) Professional photography can help sell your listing 39% closer to the original listing price. (IMOTO PHOTO) Homes listed between $400,000 to $500,000 sell 18% better in the first six months with highquality photography. (REDFIN)
RAEVONNEWALKER.COM | 832•591•6640
A Cohesive Marketing Presentation Property Website | Brochures | Mailers | Social Media
RAEVONNEWALKER.COM | 832•591•6640
Raevonne Walker Next Level Open Houses An open house can really help get your home exposure when the open house is done properly. If you list the home online and hold an open house almost immediately, the home can sell more quickly — and for a higher price. The higher the exposure, the greater the competition and therefore the price.
Average Agent Open House Plan Sign in Yard
Raevonne Walker Proactive Open House Plan Sign in Yard Add Balloons & Riders Directional Signs at Key Corners with
Who You Hire Matters
REACTIVE VS. PROACTIVE Professionals are Proactive
Balloons Fliers the Week Before Email Invites Post on Websites Go Invite Neighbors (100 Minimum) Get on the Phone that Morning and Remind Everyone!
RAEVONNEWALKER.COM | 832•591•6640
PREPARING YOUR HOME FOR SALE
RAEVONNEWALKER.COM | 832•591•6640
It's a fact: acquiring the highest market value and elevating your home above others in the same price range often comes down to first impressions. Here are some ways to maximize your home's appeal: Exterior • Keep the grass freshly cut. • Remove all yard clutter. • Apply fresh paint to wooden fences. • Paint the front door. • Weed and apply fresh mulch to garden beds. • Clean windows inside and out. • Wash or paint home's exterior. • Tighten and clean all door handles. • Ensure gutter and downspouts are firmly attached. Interior • Remove excessive wall hangings, furniture and knickknacks (consider a temporary self-storage unit). • Clean or paint walls and ceilings. • Shampoo carpets. • Clean and organize cabinets and closets. • Repair all plumbing leaks, including faucets and drain traps. • Clean all light fixtures. For Showings • Turn on all the lights For Showings • Open drapes in the daytime. • Keep pets secured outdoors. • Play quiet background music. • Light the fireplace (if seasonally appropriate) • Infuse home with a comforting scent like apple spice or vanilla. • Vacate the property while it is being shown.
RAEVONNEWALKER.COM | 832•591•6640
PRICING & MARKET CONDITIONS
RAEVONNEWALKER.COM | 832•591•6640
PRICE RIGHT: TIME ON MARKET WORK AGAINST YOU If you want to compete, be competitive. • The buying market has a short attention span. • Pricing your home right the first time is key. • Proper pricing attracts buyers. • An overpriced house will not sell. • We want to generate offers before the market moves on to newer listings.
RAEVONNEWALKER.COM | 832•591•6640
MY BACKGROUND & BROKER
RAEVONNEWALKER.COM | 832•591•6640
My name is Raevonne Walker, and I am an ambitious and personable leader with over 15 years of collective experience in providing strong customer service and management. My work ethic yields strong efficiency in my approach to realty services. Coordinating my clients' needs with available opportunities is my prime talent in real estate. As a part of the Keller Williams Professional team in Houston, Texas, I focus on residential real estate in the Houston and surrounding metropolitan areas.
RAEVONNE WALKER REALTOR®
832•591•6640 RAEVONNEWALKER.COM RAEVONNEWALKER@KW.COM 8344 SPRING CYPRESS ROAD SPRING, TEXAS 77379
As a previous corporate manager with experience within Houston, Louisiana and Oklahoma, I now enjoy helping others find happiness in the Deep South by making their real estate dreams a reality. My strong background in sales sets me apart with the competitive edge needed to give my clients superior results. My spot on the leadership counsel gives me the extra training needed to help sell your home. I strive to meet all of my clients' needs and make the process an enjoyable one. Working with me is like working with family. In my spare time, I enjoy the attractions of Houston with my husband and three children. As a family woman, I am just as passionate about helping you achieve your real estate goals as you will be about your new home.
WHY I CHOSE KELLER WILLIAMS REALTY Technology Leading-edge tech tools and training give me the edge in effectively marketing your property online, 24 hours a day, seven days a week! Through the exclusive Keller Williams Listing System (KWLS), your property is fed to more than 350 online search engines and is available on KW's Web network of more than 76,000 sites Best of all, because of Keller Williams Realty's "My Listings, My Leads" philosophy, every single Internet inquiry on your property will come directly to me so that I can follow up quickly with those potential buyers. Team Work Keller Williams Realty was designed to reward agents for working together. Based on the belief that we are all more successful if we strive toward a common goal rather than our individual interests, I'm confident that every Keller Williams professional shares the common goal of serving you, my client, in the best way possible. Knowledge Keller Williams Realty helps me stay ahead of trends in the real estate industry through its comprehensive, industry-leading training curriculum and research resources. It's what prepares me to provide you with unparalleled service. Reliability Founded on the principles of trust and honesty, Keller Williams Realty emphasizes the importance of having the integrity to do the right thing, always putting your needs first. It reinforces my belief that my success is ultimately determined by the legacy I leave with each client I serve.
Track Record I'm proud to work for the world's largest real estate franchise by agent count. It's proof that when you offer a superior level of service, the word spreads fast.
RAEVONNEWALKER.COM | 832•591•6640
"Raevonne's knowledge in her profession exceeded my expectations. Her recommendations regarding the marketing to sell my home was more than I expected. She was able to provide answers to all of my questions concerning scheduling open house, prospective buyers visits and much more." Kesi Goffney-Eldridge. - Past Client
"Raevonne was amazing! Very knowledgeable and professional. I truly felt as if I was in great hands with her! Would recommend her to anyone seeking the same experience!" Melanie C. - Past Client
RAEVONNEWALKER.COM | 832•591•6640
RAEVONNEWALKER.COM | 832•591•6640