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The Big Interview. Thoughts from new CEO Chris Sargisson. Page 6

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MembersNews Contents 03










A family holiday in France has allowed me the time to digest and consider the thoughts and views I’ve enthusiastically hoovered from both Chamber members and non-members since I started this exciting role 7 week ago.













I’ve tried to engage with as many different and diverse sectors and backgrounds as possible and with businesses in a variety of different stages of ‘evolution’ from startups to 100+ years of trading history. I’m left in little doubt as to the value and strength that comes from being part of Norfolk’s largest business community. We speak with a collective voice that is heard, respected and relied upon, equally we make connections and deliver unrivalled support that enables businesses to thrive and grow, however one message comes across very clearly: Evolve! Evolve we most certainly will. I have a vison that takes the latest digital tools and applies some joined-up and creative thinking to enable the Chamber to support more Norfolk business of all sizes and sectors to build on our heritage and hopefully enable us to grow for another 120 years. I’ve rather shamelessly taken this month’s ‘Big Interview’ slot to talk some more about this. The listening never stops. True customer centricity means using what your customers tell you to shape and design what you do so I’m all ears and hope to catch up with may of at the big B2B event in October. Till then. Au revoir.










Norfolk Chamber of Commerce







Norfolk Voice is a Norfolk Chamber of Commerce publication.


Distinctive Publishing, Unit 6b, Floor B, Milburn House, Dean Street, Newcastle upon Tyne NE1 1LE
Tel: 0845 884 2384



Norwich Office: 9 Norwich Business Park, Whiting Road, Norwich NR4 6DJ Tel: 01603 625977

John Neilson, Commercial Director Distinctive Publishing, Unit 6b, Floor B, Milburn House, Dean Street, Newcastle upon Tyne NE1 1LE
Tel: 07813 874 970 email:


Chris Sargisson CEO


Distinctive Publishing or Norfolk Chamber cannot be held responsible for any inaccuracies that may occur, individual products or services advertised or late entries. No part of this publication may be reproduced or scanned without prior written permission of the publishers and Norfolk Chamber.




Summertime reflection. As summer is now actually here and by the time you read this the Holiday period will be over, it is now heads down and get on with business time. With everybody hopefully more relaxed and ready to see out the year with what we all hope will be a busy period of trading in advance of further uncertainty around the Brexit discussions. The summer period is always an excellent time to reflect on what is important and to take stock on the year to date. This is what has been happening at Norfolk Chamber. As you will no doubt be aware Chris Sargisson our new CEO is now well and truly in post and hopefully most of you have had chance to meet him by now, if not you can read more about Chris and what he has planned later on in this edition of the magazine. Chris has been settling in over this period and getting to know the Chamber and its members, evaluating the best way for the Chamber to move forward and the plan of activities for the next 6 months and beyond.

It’s an exciting time and I hope that you can all start to see and welcome the changes that have started to happen. Clearly one way of getting to know the Chamber really well is to attend our B2B event which is being held on Thursday 12th October at Norwich City Football Club. The B2B is one of the highlights of the Chamber events calendar and is a very well attended annual event where companies market their services and goods in an informal welcoming environment, with plenty of breakout areas and places to get the very important tea and cake. This year we have had excellent take up from a wide range of businesses, therefore if you are not an exhibitor then I really recommend that you do not miss this event. There is no better way to do business than face to face. I look forward to seeing you there! Jonathan Cage

President, Norfolk Chamber of Commerce

Norfolk Chamber welcomes... 4

In August we welcomed our newest member of staff, Tracy Hawes, as International Trade Administrator. Tracy will be supporting our International Trade team with our range of international services and training courses. On joining the Chamber, Tracy commented: “I’m delighted to have joined the International Trade Team at Norfolk Chamber, and I am looking forward to the future with this great organisation and all the challenges ahead!”

Look the Business. On Thursday 17th August over 50 guests joined us at Jarrold Norwich for an informal evening of fun, fashion and networking! The evening started with a networking icebreaker. Following this guests were treated to a beauty demonstration by MAC and a fashion show from the Jarrold team. The evening


was closed with a raffle prize draw with prizes from Jarrold and an exclusive hour for guests to shop around the fashion floor. All guests left with a big smile on their face, and several left with a new item for their wardrobe! The next After Hours event is Thursday 2nd November.



Introducing your newly assembled Membership Team! During the Summer, we were delighted to welcome Max Morris to the Norfolk Chamber as our brand new Membership Administrator Apprentice. This brings our Membership Team to a total of four people. So we thought it a good idea to introduce each member: Jason Williams, Business Manager Jason covers most recruitment of new Chamber members as well as the account management of existing members.

01603 729704

Jake Burns, Membership Advisor As our members main point of contact, Jake is here to ensure you are getting the absolute best out of your membership.

01603 729707

Max Morris, Membership Administrator Apprentice Max will manage the set up of new Chamber Members and be your point of contact at renewal. As a star in the Customer Service realm, he will also be your man for any general enquiries.

01603 729716


Jack Edwards, Membership Communications Coordinator Jack is your go-to guy for all enquiries to do with the Norfolk Chamber website, Social Media and marketing.

01603 729710

Marketing Masterclass at Norwich Business Breakfast. Over 100 Norfolk Chamber members gathered bright and early at Sprowston Manor on Thursday 6th July for the summer instalment of the Norwich Business Breakfast, hosted by the Chamber’s Chief Executive, Chris Sargisson.

Norfolk Chamber AGM. Notice has hereby been given that the 121st Annual General Meeting of the Norfolk Chamber of Commerce will be held at The Open, 20 Bank Plain, Norwich on Wednesday 04 October 2017 with registration at 10am for commencement of the meeting at 10.15am. The agenda and all relevant documentation was posted on the Norfolk Chamber website 28 days prior to the date of the AGM.

The event featured guest speaker, Sarah West, Managing Director at Full Mix Marketing, who delivered an engaging presentation, in which she advised businesses how they can stand out in today’s crowded marketplace and get the right marketing mix for 2017 and beyond. The next Norwich Business Breakfast and AGM takes place on Wednesday 4th October. Find out more at events

To learn about any upcoming events, please visit:


Norfolk Chamber of Commerce


B2B 2017 is on its way. The region’s premier business to business exhibition returns for 2017 and promises to be bigger and better than ever. Join the Chamber and more than 100 exhibitors across two floors of the Norwich City Football Club to celebrate all that is good about doing business in Norfolk. More than 750 people attended the event last year and 95% of visitors agreed that the event was worth attending with 97% agreeing that it was well organised. The best of the region’s businesses will again be there this year, demonstrating their latest technologies, innovations and business. The event offers an excellent opportunity to be there to meet them face to face and see what they have to offer your company. B2B is FREE to attend and alongside our fantastic exhibitors we also have an impressive line-up of bitesize masterclasses throughout the day, which are designed to help you better yourself and your business – usually only exclusive to our members. B2B is worth every minute you will be there, if you are serious about business then you’ll need to be at B2B!

The B2B Exhibition 2017


Date: Thursday 12 October 2017 Venue: Norwich City Football Club, Norwich Time: 10:00 to 16:00 Book your free ticket here and be entered into a prize draw to win a £25 Jarrold voucher

What’s on? 09:30 Exclusive exhibitor welcome from special guest Steve Stone, Managing Director at Norwich City Football club 10:00 The day kicks off with an official opening of the exhibition 11:45 With the exhibition fully under way, we will announce the winner of the Best Stand Award

20 minute Masterclasses 11:30 The Secret of Successful Networking Ian Hacon, Yellow Brick Road 12:15 How to Improve your Selling Game Matt Sykes, Mindspan Global 13:45 Using Social Media to Grow your business Jonathan White, Desire Marketing 14:30 How to get the Most from your Marketing Budget Sarah West, Full Mix Marketing NORFOLK VOICE • THE MAGAZINE OF NORFOLK CHAMBER OF COMMERCE AND INDUSTRY



Steve Stone Managing Director, Norwich City Football Club

Football club seeks to work with business. The special guest at B2B 2017 will be Norwich City Football Club managing director Steve Stone, who will expand on the need for the community to work together during his opening address. Steve, who was appointed in March, having previously worked as the club’s Director of Finance, will tell exhibitors and visitors that businesses and community organisations need to collaborate in projects that will benefit the area. Working with the community has long been a key part of Norwich City’s approach, something which Steve feels is more pronounced than with many other clubs because of its geographical location. He said: “We are very keen to be part of the community in Norwich and wider Norfolk. Norwich City attracts supporters from a wide area because there is not another league club until you reach the Suffolk border and Ipswich Town or you go across to Peterborough and Cambridge. “In many other areas, there is a lot of competition from other football clubs and leisure activities but that is not the case in Norfolk, which SEPTEMBER/OCTOBER 2017

means that we are a big focus for the community.” The club’s response to that responsibility was underlined earlier this summer when its Community Sports Foundation (CSF) announced plans for a new facility on the site of a disused sports ground in Horsford.

The former Anglian Windows Sports and Social Club, on Holt Road, has been closed since 2014, but after acquiring the land CSF has sought permission from Broadland District Council to build a multi-purpose sports and residential facility. Initial plans would see the renovation of the site’s existing clubhouse and relaying of seven grass football pitches, by the end of summer 2018. The estimated £1.1m project, which will be funded from sources such as grants and fundraising, and not from Football Club funds, will benefit groups and individuals locally, including the Foundation’s programmes for disabled and disadvantaged people, grassroots football teams and young people on the National Citizen Service programme. For Steve Stone, the approach shows the value to the club of joint working, something which he says extends to businesses, taking in

everything from sponsorship to staging corporate events at Carrow Road.

Steve said: “Working with businesses is part of our approach to community involvement, partly because they are supporters of the team but also because we want them to be customers of the club on non-match days as well. We want to see local businesses using our facilities. “Part of the approach means being actively involved in discussions about subjects that have an impact not just on ourselves but other sectors, such as the council’s transport plan and initiatives to attract more people into the area. “Subjects like that are of as much interest to the retail sector, for

example, as they are to us as a football club because we both need people to be attracted to Norwich and to be able to get here easily. My message is that we must all work together. “I think people expect to see football clubs playing their part in the community. They read about the large amounts of money in the game and do not expect to see it all go into player and staff costs. ”When I attend the B2B 2017, I will talk to as many businesses as I can to find out ways in which we can work with each other.” Steve, who joined the club in 2015, will not only deliver the opening address at B2B 2017 but will visit each exhibitor and judge the ‘Best Stand Award’.

Working with businesses is part of our approach to community involvement, partly because they are supporters of the team but also because we want them to be customers of the club on non-match days as well. NORFOLK VOICE • THE MAGAZINE OF NORFOLK CHAMBER OF COMMERCE AND INDUSTRY


Be better at exhibiting. Events like the B2B Exhibition 2017 are excellent ways of telling people about your business so it pays to prepare. We asked some seasoned exhibitors for their tips. Firstly, if you’re not booked in for a stand at the B2B Exhibition then I would go for it. The package is great value and the event is great for networking and brand awareness.

Be engaging. People are expecting to just mosey around passing a lot of the stalls, so it’s extremely important to do something easy and interactive. Be clear. Can people look at your stand and understand what you do? Also, can the people on your stand explain simply in one sentence exactly what you do?


Be attentive. Make sure when speaking to someone, engage with them and don’t get distracted by other people taking interest. Due to this, it is vital to have a well manned stall at all times. Smile and have fun. The most important thing to remember is people attract people. Would you naturally gravitate to the stall where people are having fun doing a fun activity or the stall with the person just on their phone?

Make sure you man the stand well throughout the first part of the day as this is when the event is at its busiest. Create a competition or a prize draw to collect valuable data from business cards which, provided you seek authority, could be a great addition to your e-marketing lists. Make sure you stand out, there is a lot going on at the exhibition so make sure you don’t get lost in the crowd! Try to have enough people on your stand so that you can take time out to network with delegates and other exhibitors, and attend the free masterclasses. Follow up! Take careful notes of all enquiries and don’t forget to contact delegates after the event. Charlotte Sheehy, Associate - Business Development and Marketing, Leathes Prior Solicitors

The team at Indigo Swan

The key to a successful event lies as much in the planning as being present at the event itself. The better prepared you are, the more successful you’re likely to find the event. Here are a few tips to get you started. Research attendees and other exhibitors. See if there is an attendee list. Know who’s going to be there and some preparation. Create a ‘buzz’ about the event. In the run-up to the event you need to let people know you’ll be there. Use social media to start engaging with visitors well before the event. Make sure you use any relevant hashtags being used by the event.

to promote your attendance. From emailing customers and adding details to your website through to simple things like updating your voicemail message and bringing it up in conversation. They can all be effective in creating a ‘buzz’. Eye-catching stand design. If you plan to turn up with a tired looking stand and just hand out free pens, you may not get the results you want. An eye-catching stand design can attract people to come and talk to you. Why not think about hosting a competition or prize draw to attract visitors? Run a video showcasing your products or services. How the staff manning the stand look is also important. Wearing a uniform and/or name badges will help promote a professional image. Finally, review how the event went. You are likely to learn some valuable lessons for the next event you attend. Rebecca Houston, Client Services Director, Desire Marketing

Think about all the touch points you have with customers. Make the most of any opportunity


Children’s charity Break exhibits at many events through the year and works hard to try and stand out from the crowd on a relatively small budget. Here are some of their top tips for making an impact: Let people know you will be exhibiting. Promote in newsletters, e-signatures and through social media and look for PR opportunities on the back of the exhibition. Use social media on the day. Have a strong branded presence, the backdrop, decoration, branded clothing or pin badges - it shows pride in the brand. Keep the stand organised and tidy – again, it shows pride in the brand. Know the audience and have literature that explains what you do in a way that’s relevant to them. Also have information about other aspects of the organisation to hand – you never know who you will meet and what their interests are. Have something that will grab attention and be a talking point – so people will stop and make conversation. This year, we will have one of our giant GoGoHares. Interactivity; use a screen to show a video about what you do and the impact you make. People will stop and watch and you can begin the conversation. Have people on the stand who are knowledgeable about your organisation and who enjoy talking to people. They should be good listeners, be knowledgeable and be able to spot opportunities for potential partnerships. Have enough people available to work the room. Think about capturing contact details, e.g. a business card draw and the follow up. Ideally, make sure follow up is done the first working day after the event. Maximise impact post event through social media and PR e.g. create a gallery of photos on FB. Sweets and more sweets…



v v

Training Workshop Are you exhibiting at B2B this autumn? Why not attend our FREE training session to learn how to get the most out of exhibiting. Make sure you get the most out of exhibiting with top tips from Ermine Amies of Sandler Training on how to create a pre-show strategy for success, generate a consistent flow of traffic to your stand and make follow-ups much more effective.


As part of the B2B Exhibition 2017 this session is open to all businesses and is free to attend.

Be Better at Exhibiting Date: Friday, 15 September, 2017 Venue: Norfolk Chamber of Commerce, 9 Norwich Business Park, Whiting Road, Norwich, NR4 6DJ Times: 08:30 to 10:00 or 11:00 to 12:30 To book your place on this FREE workshop visit




Could you be gaining a competitive edge with a bespoke solution? Investing in a bespoke solution is, as it suggests, an “investment”, something that provides the foundation for how to support your business needs of today and also the future. A solution that is going to work precisely as you need and have confidence it can change and adapt as your business changes is a worthwhile investment. As business owners, we surely strive to be successful and competitive, by running our businesses as streamlined and cost effective as possible in order to provide a quality product or service. We want to stand out and differentiate what we might offer above others. Sometimes an off-the-shelf solution just doesn’t allow for the flexibility to work the way you do, or provide the ability to easily streamline routine tasks. With a bespoke solution however, we can exploit the technology available today and in the future, designing, building and implementing it in a manner to work precisely how you want it to now, with readiness of how it might need to work in the future.

Then there is also the opportunity to “integrate” current software by building a solution around it, combining them to seamlessly work as one solution.

The development of a “bespoke” or “tailor-made” solution starts with your ideas and ultimately built just as you need it, no more, no less. Already invested in software?

Applications - Empresa has been successfully developing bespoke solutions for our customers for almost 20 years and projects vary from cloud hosted applications

Customers now demand access to solutions 24/7 and the ability to work across many different devices, including laptops, desktops, tablets, smartphones and even smartwatches. In addition, geographic location and availability of network services mean being able to work both connected (online) and disconnected (offline). Empresa offer Application, Internet and Consultancy services to find the right solution for each client’s particular needs.

that work across any device using Networks, Wi-Fi, 3G or 4G through to downloadable “apps” for Apple, Android and Microsoft mobile devices, or even a combination of the two. We can also provide great integrated solutions, bringing together a number of existing systems with our custom software to plug the gaps and create a full business end to end solution, ensuring you get the best out of all the systems in which you have already invested. Internet - The focus at Empresa is not just building a good-looking website, but to enhance behind the scenes business functions wherever possible. So, if you are selling products, can an online order hit your warehouse for despatch once payment has been confirmed, can the order go directly into your accounting package for invoicing

and reconcile with payments? Getting the website to work with your back office and accounting systems can provide an almost “zero touch” order handling and fulfilment solution. Consultancy - Empresa can open your eyes to the technology available and help shape a brand-new solution or integrate with current software to meet your exact needs. The consultancy service we provide is to truly understand how your business processes work, what systems are currently used, what you need and ultimately help you achieve the vision that you desire. Want to know more about how we can help? Check us out at Call for a chat on 01603 623030 or email:

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Alex Mhandu, Healthcare & Protection Adviser, Alan Boswell Financial Planners

Ask the Expert: Are my people protected? Alex Mhandu, Healthcare and Protection Adviser at leading independent financial advisers Alan Boswell Group, answers your questions about employee benefits and business protection Q: What is meant by employee benefits? Are you just talking about a bonus at the end of the year? A: Ha, I’d love it to be that simple! No – ‘employee benefits’ is a term used to describe many things including pensions, medical insurance, cash plans, dental cover, death-in-service and income protection. It refers to those extra benefits that an employee might expect beyond their basic remuneration. There is a huge range of options on the market and it’s our job to understand the needs of a company, find the right products and help put them in place. Having the right package not only helps your staff but aids retention and makes a company look more attractive to potential employees. We’ll hold our client’s hand through the process, offering ongoing support with legislation and governance, as well as presenting


to staff and working closely with human resources. Q: And what about business protection? A: It’s exactly that. Protection for your business in the event of something happening to one or more of your employees. A deathin-service policy will pay-out to the family of the deceased, but key employee cover will financially support the business should an employee die or be diagnosed with a serious illness. Shareholder protection, on the other hand, provides surviving shareholders with the funds to buy the shares from a director/partner no longer working with the business. Q: So, what do businesses need to do now? A: There is a huge protection gap in the UK. Businesses are leaving themselves exposed and people are

being left with outstanding debts such as mortgages, inheritance tax bills and loans because they have not had any, or the right, cover in place. It is a huge challenge. This is mainly because of a lack of knowledge and expertise. The best thing businesses can do is to seek advice. Speak to your financial advisers. That doesn’t have to be us – but of course, we’d be happy to help. Q: Tell us a little about Alan Boswell Group A: We are one of the largest IFAs in East Anglia and look after an array of clients, from individuals, to sole traders and large companies. We’re fully independent and offer a bespoke service with the aim of placing clients with the right products and the right provider. We also advise on other financial services, such as investments and inheritance tax planning.

Financial advice from the experts Alan Boswell Group is a leading, local independent insurance broker and financial planner based in Norwich. Having provided commercial insurance for more than 35 years, we’re ideally placed to find the right cover for your business. Visit or call us on 01603 967967 to find out more.



Norfolk Chamber launches free school Enterprise Recognition Award. One of Norfolk Chamber’s key priorities is helping to bridge the gap between business and education. Our Young Chamber programme is designed to help create stronger business engagement with schools and support the raising of young people’s aspirations and soft skills. There are many schools across Norfolk, who already do some great work achieving these goals, but how do you find them and what recognition do those schools receive for their hard work? The new Young Chamber Enterprise Recognition Award recognises and celebrates education establishments that are committed to improving the employability skills of young people in our region.


Bearers of this award will have evidenced a clear understanding of the local business needs and will be working to equip students with the necessary skills as well as creating opportunities for students to engage with local organisations.

The awards are FREE to enter and aim to provide a platform to not only to recognise the work already happening within education, but to create a springboard for new relationships between businesses and education. Dr Simon Fox, Principal of Flegg High School said: “We are delighted to be involved in the School Enterprise Recognition Award, and very proud to be one of the first institutions to participate in the scheme. The ability to receive recognition for all the excellent work we do to inspire young people into the world of work is a fantastic opportunity.” Kieran Miles

Chair of YC Board

“The Young Chamber is a fantastic opportunity to begin the breakdown of barriers between business and education. A lot of great work is being done on both sides, but we must bring these together for the success of our future workforce. By recognising the work already being done by education leaders in the county and local businesses rolling up their sleeves, we hope that the Enterprise Recognition Award will act as an invaluable tool in the region to celebrate, reward and support the development of these successes.” Kieran Miles, Founder of KakeCo and Chair of the Young Chamber Board

HM Treasury listens to Chamber Members. Norfolk Chamber recently hosted a visit to Norwich by representatives from HM Treasury. Charles Roxburgh, Second Permanent Secretary, Clare Lombardelli, Director of Strategy, Planning and Budget, and Beth Russell, Director of Personal Tax, Welfare and Pensions met with a cross-section of businesses at the Chamber office. Among the topics discussed were consumer spending; the challenge of accessing a skilled workforce and delivering skills, including the NORFOLK VOICE • THE MAGAZINE OF NORFOLK CHAMBER OF COMMERCE AND INDUSTRY

impact of the apprenticeship levy on businesses. As well as broadband difficulties in relation to online filing; the need to review the business rates system; and potential impact on customs tariffs from Brexit. Members also aired their views on changes to personal tax/National Insurance for the self-employed. In addition, Norfolk Chamber arranged for HM Treasury to visit the premises of Start-Rite Shoes Ltd. SEPTEMBER/OCTOBER 2017

ChamberPolicy Norfolk Chamber talks economic growth. Norfolk Chamber’s Planning & Development Group, recently invited Julian Munson, the new Head of Enterprise Zones and Innovation for New Anglia LEP to present his perception of economic growth for Norfolk and Suffolk. Also in attendance were the economic development officers from the majority of Norfolk’s local authorities. The group then debated how to best bring forward economic growth. Skills was noted as one of the top issues affecting growth in all areas.

All agreed that more work needed to be done to raise the profile of Norfolk and that it is fundamental to broadcast a positive message that is relevant to all businesses. The group concluded that a suite of marketing messages/tools was needed, which could then be used to target specific audiences. The discussion closed with agreement to work together to create the right messages and help target greater economic growth for Norfolk.

Chamber members highlight Norfolk business needs to Chloe Smith MP. Chamber members recently had the opportunity to highlight and discuss the challenges facing the local business community with Chloe Smith, MP for Norwich North. Amongst the topics discussed were Brexit; business rates; the need for better broadband and mobile coverage; road and rail improvements; and the skills and enterprise agenda. On Brexit, the business community highlighted the need for the Government to move forward with negotiations and asked for continued communication and engagement when considering replacement UK regulations. With business rates, the group stressed the urgent need for the Government to review the business rates system to provide a much fairer system of collecting business contributions.


Mobile and broadband coverage was again raised as a considerable challenge to those businesses wanting to be able to take advantage of new technology developments and compete with the rest of the UK. They noted that unreliable connections act as barriers to growth, which put those companies most in need of support at a competitive disadvantage. All agreed that more work needed to be done to close the gap between business and education, some of which can be done locally, but more support from central Government was called for to help put more focus on the enterprise.

“We were really pleased to welcome Chloe Smith to the Norfolk Chamber office to hear from the local business community. It is important that our MPs understand the needs of business and the Chamber will continue to ensure our members views are hear loud and clear in Westminster.” Nova Fairbank, Public Affairs Manager from Norfolk Chamber

Find out more about the Enterprise Recognition Award on our website:


Norfolk Chamber of Commerce



Is your office up for a bit of role play? 14

Once every three months or so, the team at OpenCRM will get together for a quick roll play session. No, not Dungeons & Dragons. We all come together to practice our various disaster recovery plans, from minor service outages to accidental power loss to office break ins. It is a great way to make sure that, if the worst happens, your team are ready for it. I can’t recommend it enough.

Ready for Disaster?

I’m going to assume that you have your disaster recovery plans written out and in an easily accessible place that all your employees know about. This could be in a hand book stored centrally, an in-house wiki or FAQ module, or even in a shared file on the business server. And that’s great, these procedures should be written down in a format that is easy to follow and will guide your team through all the necessary steps.

But nothing beats practice.

If your service were to suddenly go down and you had annoyed and/or angry customers overwhelming your reception team with calls, would everyone in your office know how to receive those calls? Would they

know what to say? Would they be able to say it with confidence? A roll playing session won’t make your technical team customer service experts, but it will mean that they will have experience picking up the phone and transferring a call at least once. They will also have a little bit of practice using your preferred script to pacify that angry caller. And that means that, if something ever did happen, they are ready to step in and shoulder some of the burden.

Preparation Prevents Poor Performance

Setting up one of these roll play sessions is easy, I know there are people out there who will come in and run these for you, but before you go that far, you should probably try it out yourself first. First things first, you need some scenarios. I find that starting from your disaster recovery plan is easiest. Remember these don’t have to be compelling stories, just a prompt to make sure people understand which disaster recovery response is required. For example, we used the old “You show up first at the office on Monday morning to find evidence of a break in. What do you do?” at our session. This is a good one because you


can make sure every single person in your office knows what to do in the case of a burglary and remind them that they have an individual responsibility to know what to do in these situations.

But too many companies write up these plans, distribute them to their employees, and think that the job is done.

Another one of our scenarios was an undefined system failure at one of our third party supplies. This gave people the chance to practice (and remember) the role each department and individual has to play in an emergency.

You have to make sure that everyone understands why these plans exist, when to implement them, and what their individual role is in that response. And for my money, spending an hour running through a few scenarios will be a more effective way of ticking all those boxes.

To make things a bit more fun, you could always split your office into two groups, with one side playing the customers in one scenario while the other group has to respond, and then flip it for the next scenario. This way, you can simulate the actual phone calls people can expect in these situations.

It isn’t.

To talk to a member of the OpenCRM team about how CRM software can benefit your brand, just call 01748 473000 or visit the website:

These kinds of direct role playing activities can get a bit silly and that’s ok, as long as the overall plan stays on track and in motion.

Best Business Practice

This kind of role playing seems like it is just a bit of fun, and it can end up as a bit of a team building exercise, but at the heart these practice sessions are the best way to ensure that you respond correctly to a business disaster.

Graham Anderson, is the CEO and founder of OpenCRM, one of the UK’s leading customer relationship management systems.

All businesses should have disaster recovery and business continuity plans, it’s just common sense. SEPTEMBER/OCTOBER 2017


Working together for Tourism and Leisure businesses. Having started out initially with just a few questions, and limiting the research to Norfolk, the ‘Larking Gowen Tourism and Leisure Business Survey’ now covers a wider range of issues. Not only dealing with some of the expected questions such as business activity and staffing, it also now covers more emotive issues, the feelings of the business owners for the future and long-term in the sector and more technical and challenging issues such as Brexit, VAT on tourism and similar related matters.

we compete very healthily with the widely promoted Cornwall worth around £2.4bn.

We are often asked why we got ourselves involved in this survey. The reason is that back in 2006 when we first launched the survey there was no other local detailed data or information for Norfolk businesses to benchmark themselves against. There was a national degree of research, but not in the depth of detail that businesses felt they needed.

The growth in DMOs has helped to grow tourism. They also help to support our survey and the feedback we get, the coverage we get, and the support the survey provides are positive indicators to us of how welcome this unique and relevant survey continues to be.

As a sector, tourism and leisure is the largest industry in East Anglia worth a whopping £10bn a year and one of the biggest employers, which compares well to Yorkshire’s £7bn. Norfolk as a county is worth £3.1bn and a little known fact that

We also wanted to promote “working together” within the sector. We have now seen the sharing of information not only across Norfolk but throughout East Anglia, and a significant shift in working closer with the help of Visit East Anglia and other regional Destination Marketing and Management Organisations (DMOs).

For more information on our survey and how we are working with businesses in the sector, please contact a member of the tourism team on 0333 024 0888 or email

This article is designed for the information of readers. Whilst every effort is made to ensure accuracy, information contained in this article may not be comprehensive and recipients should not act upon it without seeking professional advice. Larking Gowen is registered to carry out audit work in the UK and Ireland by the Institute of Chartered Accountants in England and Wales. Regulated for a range of investment business activities by the Institute of Chartered Accountants in England and Wales. ©Larking Gowen.

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Underinsurance: 10 reasons why you might not be covered correctly Underinsurance occurs when you’ve not taken out the right amount of insurance cover for your needs. There will be a variety of factors to take into account when you assess how much insurance you need. It is important to not just review this at renewal but throughout the year. One of our insurance partners, Aviva, has collated ten examples where your insurance needs might have changed: 1. you haven’t had your property professionally valued for ‘insurance purposes’ in the last 3 years 2. you have altered or extended your property 3. your insurance cover has been based on the market value of the building instead of what it would cost to rebuild your property 4. you haven’t factored in costs for gates/fences, car parking areas etc in your calculations 5. your property is a listed building (the time and cost of repairs/rebuilds are likely to be far greater) 6. you haven’t factored in the costs of professional fees such as an architect or surveyor 7. you haven’t factored in costs such as site clearance or access – particularly where your business might need, say, a crane to help with remedial work 8. you are carrying more stock now than you did

when you took out your insurance policy 9. you are now VAT registered 10. you have some new plant or equipment that you haven’t told your broker/insurer about If you aren’t sure about the adequacy of your insurance cover, your broker should be able to assist you (perhaps with the help of a valuation

expert). Having the correct levels of cover is essential as, in the event of a claim, it can drastically impact the amount you’re paid. For more information on anything raised above or to discuss your business insurance arrangements please contact Peter Foster on 01603 723581.

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YOUR PASSPORT TO INTERNATIONAL TRADING Whether you’re looking to start exporting goods, or you’re already trading overseas, talk to the Norfolk Chamber International Trade Team. We can help you with:


Letters of Credit

Fully qualified staff providing a high quality, reliable and efficient service for all your export documentation. Online e-zCert within 1 hour of submission.

Through our associates we off er a comprehensive and cost-effective letter of credit service – either a full or checking service – to ensure all documents are in order before being presented to the bank.

ATA Carnet ‘passport for goods’ An international customs document that permits duty/tax-free temporary import of goods or samples for up to one year into specifi c countries. Especially useful if attending trade fairs.

Translation and Interpreting Qualified translators to communicate efficiently and effectively with your overseas clients. From an introductory letter to a product manual all documents translated swiftly and accurately.

Links to Global Network We have direct access to Chambers of Commerce and Business Centres in 41 high-growth countries who can help your business explore a specific market with market research, help find the right contacts and facilitate meetings.

Other Services Let us help you save money on your international payments. Competitive Chamber Credit Insurance can protect your business when exploring and expanding into new markets.




To find out more visit: Or contact us on 01603 729 712 or





A wide range of accredited training courses covering all aspects of international trade. Ideal for improving the skills and competence of all staff involved in exporting and/ or importing goods.


Training Courses





InternationalTrade International Trade Summit 2017. n Do you want to learn how to get started in international trade? n Do you want to export to new markets and increase your revenue through overseas sales? n Do you want to grow your business by networking with other exporters and hearing from experienced market specialists?

International Trade Services. Many of you who know the International Trade Team at Norfolk Chamber will be fully aware of the documentation service that we provide, especially our online service ‘e-zCert’. But for those of you who don’t know us too well – we offer a lot more than just documentation assistance. Our services are not just available to members of Norfolk Chamber – any exporting company in Norfolk can obtain our help and guidance, however members receive up to 50% discount on the cost of the services. Here are the highlights about our most popular services: Stationery We hold stocks of most of the blank forms that an exporter will need, such as Certificates of Origin, EUR1s, ATRs, Country specific Invoices like Caricoms and C16s, Shipping and Dangerous Goods notes, Incoterms Booklets and much more. No need to search the internet for suppliers, as we store them all here, where you can either collect them, or we can send them out in the post to you the same day that you order.

Training We deliver a wide range of training courses relating to International Trade. Some of these courses are now accredited, so when a delegate attends six of these sessions they receive a Foundation Certificate from the British Chambers of Commerce. Topics cover export documentation, letters of credit and other payment methods, customs procedures and much more. The courses are run twice a year, so if you can’t make one date, it won’t be long before we run it again.

ATA Carnets A carnet is a customs document that acts as a ‘Passport for Goods’ which are exported temporarily. If you are taking part in a Trade Fair or Exhibition or taking commercial samples for demonstration purpose overseas, you may be able to use a carnet to simplify the procedure of taking the goods through


customs, without having to lodge large deposits of money to cover the duty. The carnet cost can be considerably less than the duty you would normally pay. It eliminates the hassle of getting through customs in the first place.

Translations We have a huge database of qualified, registered translators who are regulated by either the Institute of Linguists or the Institute of Translators and Interpreters. Our service is renowned for its speed, with 99% of the work being carried out by email within a day. We can also arrange for an interpreter to be available to you for meetings, conference calls or events.

Letter of Credit Service Are you losing out on potential business by avoiding the use of Letters of Credit? This could be because you don’t understand their use, have heard worrying stories about payment being delayed, or simply have no idea how to use them. With the exception of full payment in advance, Letters of Credit are one of the most guaranteed forms of payment. We provide a service that takes your L/C and deals with everything on your behalf – you don’t have to worry about a thing. The service includes everything from arranging the shipment, preparing the documents and, where necessary, getting them certified and legalised, liaising with the bank all the way through to the final payment, which goes straight into your bank account.

Join us at the British Chambers of Commerce International Trade Summit on 12th October 2017 at the Vox Conference Centre, Birmingham for the practical advice, contacts and resources you need to take your exporting journey to the next level. Participate in interactive breakout sessions that focus on the practical aspects of exporting and hear from experienced business leaders, which included the Hon. Alexander Downer AC, Australian High Commissioner to the UK and Alex de Ruyter, Founder of the Centre of Brexit Studies, Birmingham, among others. Explore trade opportunities in new markets through the exclusive insights of our Global Business Network, which is made up of over 25 international Chambers. Network with fellow exporters and grow your connection base at our biggest trade event of the year. Julie Austin, International Trade Manager, said: “This is a great opportunity for Norfolk businesses, for those who are already exporting and looking for new markets or those who are looking at entering the export arena for the first time. Not only will you learn more about exporting, you will be introduced to opportunities overseas and be able to speak with other exporting businesses. I will be attending the summit on behalf of Norfolk Chamber and I look forward to meeting you there.”

Please visit to find out more information and to book your place to attend this inspiring event. Discounts available for Chamber members. Norfolk Chamber of Commerce




Survey shows customer satisfaction with Greater Anglia at record high. Improvements to trains and stations have led to a significant increase in customer satisfaction with Greater Anglia, according to the latest industrywide rail passenger survey. Overall satisfaction with Greater Anglia is now at the equal highest level it has ever been, having gone up from 77 per cent last spring to 83 per cent in Spring 2017, figures released by Transport Focus in the National Rail Passenger Survey show. In the last year, the train company’s satisfaction ratings in several categories have increased by double figure percentages. These include availability of staff at stations, provision of information during the journey, toilet facilities on trains and station facilities. This reflects a big effort by Greater Anglia to improve service for customers at every point – from selecting a ticket, to arriving at a station, to catching a train and completing a journey.


There has been significant investment in improvements to train reliability, station facilities, customer service - with an increase in training - and an extra focus on communications with customers, on trains, at stations and on our website. The survey shows satisfaction for how

station staff deal with customer requests has now reached 90 per cent. Ratings have improved in every single category including ticket buying facilities, provision of information about train times/platforms, upkeep of stations and trains, cleanliness, attitudes and helpfulness of staff and punctuality/reliability. Jamie Burles, Greater Anglia Managing Director, said: “It’s very pleasing to see that our hard work is making a positive difference to customers. “It’s great that our customers feel that our investment in customer service, cleanliness and train maintenance is making their journeys better.

Norse Commercial Services generates nearly £5m of new business in strong start to financial year. Following its most successful year in the company’s 29year history, Norse Commercial Services is continuing to show strong growth in the first quarter of its new financial year. In the first three months of the company’s 2017/18 trading year it has already announced £5m of new business, representing almost £15 million worth of forward orders. Sales Director Geoff Tucker says that new business is coming across all the company’s divisions and its partnerships with local councils around the country. “We are seeing sustained growth throughout the company, with cleaning, catering and grounds maintenance all showing a strong start to the new financial year,” he said. “Our partnerships are regularly winning new contracts in both the private and public sectors, and our local authority partners are continuing to transfer further services into our companies.” Norse, which provides a wide range of contract services, including building and grounds maintenance, cleaning, catering, security services, refuse collection and waste management, operates 15 local authority partnerships, and had a turnover of £196m in the previous 12 months trading.

MIGSOLV will be hosting this year’s Norfolk Chamber summer BBQ. Norfolk Chamber members and guests are invited to top-off the season at Norfolk Chamber’s annual late summer BBQ. This FREE event will give everyone a chance to relax while catching up and making new contacts across the Norfolk Chamber network. The evening event is being held at the grounds of our world-class data centre, The Gatehouse, in Bowthorpe, Norwich. There’s ample free parking, traditional BBQ favourites, a free bar and optional guided tours of the East of England’s only purpose-built data centre. On your guided tour our MIGSOLV team will show you how The Gatehouse houses and protects business’s critical IT and data. This includes high-tech security, climatically controlled data halls, links to global networks and enough power generation for 8 days off grid. You can book your place at this years Norfolk Chamber summer BBQ via the Norfolk Chamber website.

“We now have a forward order book in excess of £2 billion, based on sound, commercially viable agreements,” Managing Director Dean Wetteland confirmed. “That means we have long term financial strength and, significantly, can provide continuity of service for clients, and job security for our 10,000-plus staff. Whilst many of our competitors are experiencing difficulties in a very challenging market, Norse is powering ahead.” The company also confirmed that it is in the final stages of discussion with a number of councils to create further partnerships over the coming months, which Geoff Tucker says will “not only ensure that we continue to out-perform the industry growth rate,


Discounted healthcare plans for your employees. Visit for details.

Norfolk Chamber of Commerce


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Talking Technology: Helping Norfolk Businesses Break Boundaries.

As the Norwich-Cambridge Tech Corridor becomes a vital part of the local economy, the regions only purpose-built data centre is helping local technology businesses expand their horizons and break boundaries. JANET is a high-speed network with over 18 million users in academic, health and government organisations. MIGSOLV is one of just two UK organisations giving commercial access to this public-sector supply chain.

“It’s vital Norfolk’s thriving digital community has the infrastructure it needs” says David Manning, Managing Director of MIGSOLV. “As a truly world class data centre right here in the East, we want to support businesses from the smallest start-up through to the biggest successes”. Originally built by Norwich Union, MIGSOLV bought The Gatehouse data centre in Norwich in 2010 and invested £12 million on its improvement. It now provides the most secure data centre services in our region, enabling Norfolk businesses to store their data locally whilst breaking down barriers.

Global Connectivity MIGSOLV is helping businesses in our region enter new overseas markets through their unique local access to many of the world’s most important networks. To work with many international customers, a fast internet connection alone is no longer enough. With increased security fears, many large corporations, key international business sectors (such as finance, health and energy) and foreign public-sector organisations, will only purchase digital services over secure networks within their own country.

“Whilst the globe is shrinking, cyber security risks are increasing” says David. “Access to international networks is going to be ever more important for local online businesses wishing to expand into new geographies”. MIGSOLV provides access to over 250 worldwide networks, such as Rostelecom in Russia, China Unicom in China and Colt in Europe, allowing digital businesses in Norfolk to sell in many otherwise inaccessible markets.

JANET Closer to home, MIGSOLV is providing local businesses with access to powerful UK networks, including the Joint Academic Network known as JANET.


“For many companies, the JANET network provides a commercial opportunity to offer their digital services to an otherwise closed market place” states David. “For public-sector organisations like local government and charities, it provides a chance to create relationships, share information and become involved in national and international programmes.” MIGSOLV also gives Norfolk businesses enhanced connectivity to some of the world’s largest cloud platforms, including Amazon Web Services and Microsoft’s Azure, allowing them to develop new and more agile IT models.

GDPR MIGSOLV is also helping its clients to address challenges created by new European legislation on data protection. The government has announced plans to create a new data protection bill incorporating the EU’s General Data Protection Rules. GDPR comes into


force from May 2018, with the government stating Brexit will not stop its adoption into UK law. Much of what is contained in GDPR is already present in existing legislation. However, it increases business’s accountability when handling personal data. Organisations will be required to prove they have the owner’s consent and need to be more transparent about what data is used for, where it is stored and how it is protected. “Unfortunately, knowing where your data is physically stored can be a challenge with some cloud based data storage services” says David. “Fortunately, within The Gatehouse, our clients know exactly where their data is and can easily demonstrate its world-class protection”. The definition of personal data is also being broadened to include new factors that could be used to identify individuals, such as IP addresses and genetic information. If personal data is stolen or lost, businesses have just 72 hours to report it.

MIGSOLV has recently become the UK data centre partner for Luxembourg-based EBRC (the European Business Resilience Centre) and is already receiving interest from global financial companies keen to make the UK their data’s home.

Tech Velocity MIGSOLV is delighted to be supporting Norwich’s new Tech Velocity incubator. Based at White Space in St James Mill, Tech Velocity has been established to support and encourage fast growing digital start-up companies. It is chaired by Neil Garner, who founded local tech-success Proxama which floated on the AIM stock exchange in 2008. As part of the incubator’s package of support, MIGSOLV is providing reduced cost data centre colocation to help exciting new digital start-ups secure and grow their IT and data. “There is so much innovation going on in Norfolk and the Greater East Anglia region” states David. “As a company who can help, we want to give any support we can to all these great ideas so they can establish themselves and continue to put the area firmly on the tech map”

Post-Brexit MIGSOLV is also championing the East by encouraging international customers to house their IT and data here in preparation for Brexit. “Data sovereignty is increasingly important, especially for businesses who want to trade in the UK once we leave the EU. We’re seeing increased enquiries from companies both here and abroad who want to ensure they have British data sovereignty” says David.

Learning Lessons MIGSOLV is also helping their clients learn lessons from recent events and headlines surrounding data security. “One of our core roles is to identify new threats and learn from other’s experiences” says David. “We’re continually reviewing our practises so our customers have complete piece of mind” The recent online attack on the NHS resulted in the cancellation of thousands of routine operations, whilst a global systems failure for British Airways’ left passengers stranded around the globe. National pub chain JD Wetherspoon have announced they are voluntarily deleting their customer data, which some suspect is a response to the forthcoming legislation changes. “Recent headlines have certainly made more businesses aware of their vulnerabilities” reports David. “With multiple layers of security, power, cooling and connectivity, we help our customers concentrate on what they do best whilst we provide their data with world-class protection”.

MIGSOLV will be hosting the Chamber’s Summer Barbeque at The Gatehouse data centre on Thursday 7th September from 5pm. Open to members and non-members, this free event will include an optional tour of the data centre to see how it protects business’s IT and data. Based on a 9-acre site in Norwich, The Gatehouse features 24/7 manned security, CCTV, microwave intruder detection, iris recognition and even a bomb blast mound. Inside the climatically controlled data halls with their back-up power and connectivity, protect business’s IT and data from threats including terrorism, extreme weather, power failures and theft. “We’re really delighted to be hosting the Chamber barbeque and giving businesses a chance to unwind and network” concludes David. “We look forward to helping everyone let their hair down and discover how we make data security one less thing to worry about”. More details of MIGSOLV can be found at or by contacting 01603 510323.

Chamber Gold Patrons & BBQ Hosts! MIGSOLV remain strong supporters of the Chamber of Commerce as Gold Patrons. “I’m delighted to see the new Chief Executive, Chris Sargisson, join the chamber with his fresh

“It’s vital Norfolk’s thriving digital community has the infrastructure it needs. As a truly world class data centre right here in the East, we want to support businesses from the smallest start-up through to the biggest successes”. SEPTEMBER/OCTOBER 2017

agenda and enthusiasm” concludes David. “With his digital and entrepreneurial experience, he should be a strong and positive voice for our exciting tech community”.

David Manning Managing Director, MIGSOLV





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What Tech will look like in 2022.

Insight into chemical industry for students. Chemistry students were invited to Briar Chemicals to gain an insight into the chemical manufacturing industry and the range of careers opportunities available. Pupils from Taverham High School, Notre Dame High School and Hellesdon High School joined a team of chemists at Briar Chemicals for the afternoon, along with their teachers. Briar’s ‘Insight into Industry’ visits offer a unique chance for students to see how the chemistry they learn at school and college is used in a manufacturing environment.

The results of the Tech Nation 2022 survey have arrived, predicting the future of the digital tech sector in the UK, and Naked Element are pleased to recognise that the work they are doing now in 2017 is contributing towards these strong aspirations and ambitions.

Dr Sean Thurston, Education Coordinator for the Royal Society of Chemistry, which supports the initiative, said: “It really is fantastic to get students and teachers together on an active industrial site like Briar Chemicals. Seeing and hearing firsthand what it is like to work in chemical industry is invaluable when these students make their future career choices.” Tim Green, Site Manager at Briar Chemicals said: “We are passionate about hosting education visits for local students interested in STEM subjects.” Briar sponsors the Norwich Science Festival Chemistry Day and has announced its support again this year.

East Anglia THREE offshore windfarm receives consent. The planning consent will allow for the installation of larger and more efficient ‘next generation’ turbines, up to a tip height of 247 metres. This is two-and-a-half times the size of Norwich Cathedral (96 metres), the tallest building in East Anglia.

ScottishPower Renewables believes that next generation technology will help to ensure that offshore wind is one of the cheapest forms of low carbon electricity. The company’s East Anglia ONE scheme is the best value project to go in to construction in the UK (£119 MW/h), and costs are expected to reduce even further in future auctions.


73% believe that the UK tech sector will grow over the next five years 62% believe that the UK will continue to be Europe’s digital tech leader Sectors with the most growth potential are identified to be Cybersecurity, healthtech and fintech Sectors predicted to attract the most investment for the UK are thought to be Fintech and Cybersecurity As Naked Element expand their team and skills, they are developing bespoke apps for clients, helping them to cut out their manual rekeying and paper processes by creating their own fully integrated system tailored to their business. The company is also looking to grow and train those working in the tech sector. Naked Element has now employed and trained two Apprentice Developers and one Junior Developer on their Uni gap year.

ScottishPower Renewables has received planning approval from the Secretary of State for Business, Energy and Industrial Strategy (BEIS), Greg Clark MP, for the East Anglia THREE offshore windfarm with an output capacity of up to 1,200 megawatts (MW).

To be built 69 kilometres off the coast of Norfolk, the windfarm could produce enough electricity to power the annual demands of nearly one million homes*.

So what are people across the tech sector envisioning the digital tech sector to look like in 2022?

ScottishPower Renewables' East Anglia offshore windfarm projects Keith Anderson, CEO of ScottishPower Renewables, said: “Offshore wind has delivered on its promises from the outset. “In a little over a decade, our sector has delivered substantial amounts of green electricity for the UK, supported billions of pounds of UK investment and created thousands of high quality jobs.”

Be part of Norfolk’s premier business network - join today

Norfolk Chamber of Commerce




Ground-breaking ceremony for new landmark energy business HQ at Beacon Park in Great Yarmouth. Ground has been broken for a multi-million-pound landmark headquarters on the Enterprise Zone at Beacon Park, which will enable a major energy sector employer to expand further in the area.


Great Yarmouth Borough Council is developing a new Great Yarmouth base for Proserv on a prominent site at the park, a growing hub for the energy sector which is owned by the borough council.

gathered on-site, part of the Great Yarmouth and Lowestoft (New Anglia) Enterprise Zone, together with representatives of Proserv, New Anglia Local Enterprise Partnership and construction contractor Morgan Sindall.

The development, to be called Artemis House, will enable the business to consolidate and grow its Great Yarmouth operation under one roof. It currently employs about 190 staff at three sites across the borough.

The borough council has invested £4.5m in the development, with an additional £1.5m coming from New Anglia LEP’s Growing Places Fund. Proserv is contributing up to £2m towards the fit-out for their requirements and will be taking a 20-year lease on completion.

To celebrate the traditional ground-breaking ceremony, the council’s political group leaders

The development will be completed in early 2018.

Partners at M+A take own Angling company to flotation. The largest fishing retailer in the UK, Angling Direct was set up by Martyn Page and William Hill when they purchased their first fishing store in Wroxham in 1986.

Local recruitment specialists The Recruiting Office have unveiled improved branding as they embark on a new strategy to continue their growth. The refresh of their brand marks the start of their new marketing strategy to target local businesses. Neil Scarborough, Managing Director, said: “We already attract many high-calibre candidates. We simply want to reach more businesses and help them fill their roles with staff that last”. The Recruiting Office approached a number of local marketing agencies to help with the work. Neil said: “Full Mix Marketing gave us the greatest confidence. Rather than recommending we change everything, they explained how we could improve our existing marketing to get stronger results”. Established in 2013, The Recruiting Office specialise in finding permanent and temporary staff for office, transport and manufacturing roles. Sarah West, Managing Director of Full Mix Marketing, said: “Like many professional and B2B businesses, The Recruiting Office know who their target customers are. Our role is to help them deliver the most cost-effective marketing to reach and convert them”.

Company Chairman and co-founder, Martyn Page CTA, who is a keen fisherman, wanted to provide a modern and more experiential retail offering to the angling community and this purpose ,coupled with both his and fellow co-founder William Hill’s professional experience, have guided the company from start up to flotation on the London Stock Exchange Alternative Investment Market (AIM). Martyn is and William was, until he retired this year, a partner with M+A Partners, Norfolk Accountants and Business advisers. Martyn said: “Apart from my desire to improve and inspire the angling lifestyle, William and I could see a commercial opportunity and we were keen to roll up our sleeves and experience the real problems and challenges faced by businesses both daily and as they grow.

The Recruiting Office launch new Branding with Full Mix Marketing.

Martyn Page of Angling Direct and M+A Partners “Whilst I strongly believe that professional advisers generally have excellent technical knowledge, the added practical experience of running and growing one’s own business is invaluable to our clients.”


The Recruiting Office discovered Full Mix Marketing through a Chamber event. Sarah said: “Yet again being members of Norfolk Chamber has been very positive for both of us. It remains a strong part of the marketing mix we recommend our B2B clients”. SEPTEMBER/OCTOBER 2017


Hyundai IONIQ - ‘Best Green Technology’ in fleet awards. n Hyundai jumps ahead of the competition with a unique choice of three electrified powertrains in one body type

n BIK costs for company users from just £33.75 per month

n Fifth fleet industry award win for Hyundai this year.

A panel of fleet industry experts has named the Hyundai IONIQ as the ‘Best Green Technology’ for businesses. Judges of the 2017 BusinessCar Fleet Technology Awards, said the choice of three electrified powertrains for fleets was the most significant factor in giving it the top prize.

cost for company car users starts from £405 per year – just £33.75 per month.

‘Best Plug-in Car’ at the Fleet News Awards, the ‘Best SME Aftersales Programme’ award from Business Car Manager, and the i10 being named ‘Best City Car’ in the Fleet World Honours earlier this year.

The Hyundai IONIQ is unique in offering separate hybrid, full electric and plug-in hybrid powertrains within one body type. It enables business car decision-makers to specify the IONIQ that best meets the needs of their drivers, depending on driving style, travel frequency, and the distances typically covered. The capabilities of the zero-emission IONIQ Electric are perfect for fleets focused on their carbon footprint or the lowest BIK rates for users. This model was ‘best-in-class’ for service, maintenance and repair costs, with the lowest prices at both the 3yr/30,000-mile and 5yr/50,000-mile points. Vehicle benefit tax for the pure-electric model is just 7%, which means the

The IONIQ Plug-in Hybrid, offers ultra-low CO2 emissions of just 26g/km and a BIK rate of just 9% for 2017/18. Users can experience up to 39 miles of pure electric driving, with a total range of 680 miles. Debbie Wood, BusinessCar’s editor, said; “This years’ Green Technology award proved to be a fiercely competitive category - but the Hyundai IONIQ emerged as the clear favourite.

About SLM Hyundai St. Leonard’s Motor Group (SLM) is the new name for Hyundai in Norfolk, having recently acquired Dingles Motor Group in July.

It’s the first car to be available as a conventional hybrid, a plug-in hybrid and a pure EV in one body type. Add to that its generous equipment levels, an understated and mainstream design, and a roomy interior and we think the IONIQ has all the essential ingredients needed for an awardwinning green fleet car.”

An established family-owned business founded in 1958, SLM proudly represents global motor manufacturers, Nissan, Toyota, Vauxhall and Fiat. The transfer expands the SLM Group to include Hyundai, Isuzu, and Lexus. With over half century’s experience in the motoring industry, the team at SLM share a common goal - to achieve complete customer satisfaction.

The company’s latest accolade follows other wins, as ‘Green Manufacturer of the Year’ and

Book your 48 test drive. Call Nolan Cook, Fleet Sales Executive 01603 480077


One car. Three electrified powertrains. The new

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With £1,717.20 Initial Payment (plus VAT) From 79 g/km CO2 Combined Cycle up to 83.1 MPG From 15% BIK*

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Delft Way, Norwich, NR6 6BB 01603 480077 |

*Fuel consumption in MPG (l/100km) for IONIQ Hybrid range: Urban 72.7 (3.88) – 83.1 (3.4), Extra Urban 71.9 (3.92) – 78.5 (3.6), Combined 70.6 (4.0) – 83.1 (3.4), CO2 Emissions 92 -

79g/km. These official EU test figures are to be used as a guide for comparative purposes and may not reflect all driving results. Business users only. Contract hire offers for business users for IONIQ Hybrid SE, figure based on a non-maintenance contract hire package with advance rental of £1,717.20+VAT, then 35 monthly rentals of £159+VAT. Excess annual miles over 8,000 charged at an initial rate of 7.5p + VAT ppm. For orders received between 1st July 2017 and 30th September 2017 inclusive, subject to availability, status and agreement. Guarantee may be required. Prices and details are subject to change without notice. For full specification, wear and tear provisions and other T&Cs see Hyundai Contract Hire Master Agreement and your local Dealer. ALD Automotive Ltd., t/a Hyundai Contract Hire, BS16 3JA. 5 Year Unlimited Mileage Warranty terms and exclusions apply. Please see or ask your local Dealer. Car shown not to UK specification. SLM Hyundai trading as Dingles Motor Group are a credit broker (not a lender) for the purposes of this financial promotion and can introduce you to a limited number of carefully selected finance providers and may receive a commission from them for the introduction.





Can you afford not to use a Quantity Surveyor? Buildings are an essential part of our lives – as homes, homes for businesses, and often as businesses themselves. They are also an extremely good investment. Most of us understand the need to protect this investment and keep buildings well maintained, – but what do we do when a structure is no longer suitable for our requirements..? The usual answer is to move to a new location, or alter and extend our existing property. Unless you are fortunate enough to find somewhere that is exactly right for your needs, you will probably need building work done. This can seem a daunting idea – how do you set about this process, and avoid being ripped off by unscrupulous contractors…? How do you define what you want, and describe this to your builder…? What are the legal processes to go through, and how do you obtain the necessary permissions…? And most importantly, what will it all cost, and who is advising you on this…?


At this point, it sounds like you will need some professional help. The best place to begin is with a

Quantity Surveyor. Perhaps not so well-known as his colleague the Architect, the QS is the money man in the building industry and hence, if you’re on a budget, this is the place to start. The QS can provide cost advice for your project, right from your initial idea - and keep this updated as the design progresses. He can also steer you towards a suitable architectural practice for the type

of works envisaged, or maybe recommend a “Design & Build” approach where the builder takes responsibility for the design, too. He can obtain competitive prices from reputable builders - basing these on proper written specifications and schedules, and then guide you during the construction process itself - including recommending stage payments and checking and agreeing the final account.

This whole service can be obtained for a very small percentage of the overall cost of the project – and indeed a QS usually pays for himself in terms of the savings achieved by the competitive tendering process and astute financial management of the works. Can you afford not to use a Quantity Surveyor…?

We can fly the drone up to a maximum of 400ft AGL

Drone photography and aerial video for infrastructure projects and construction.

Location of the Third River Crossing, Great Yarmouth

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Increase the skills of your workforce with your local ‘outstanding’ training provider CWA offers a wide range of construction apprenticeships including brickwork, carpentry and joinery, electrical installation, painting and decorating, plumbing and property maintenance

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Shield Health & Safety are one of East Anglia’s premier training providers in Health & Safety Training At Shield Health and Safety, our focus is to offer our clients a cost effective and bespoke solution to all of their health & safety training needs. Based in Norwich Norfolk, we are able to serve our customers throughout the Eastern Region and the UK. Our personalised and professional service caters for both large and small organisations, offering Accredited courses such as RTITB Forklift Operator Training and IOSH Managing Safely.

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Kier Construction delivers over ÂŁ190m worth of major projects for public and private clients in the East of England annually. We are proud of our long history in Norfolk - we can trace our roots in the county back well over 100 years - and are committed to our part in its future. Kier is a leading property, residential, construction and services group. We operate across a broad range of sectors including defence, education, health, highways, housing, industrials, power, property, transport and utilities. We offer a breadth of capabilities enabling us to bring together the right skills from across the business to provide an integrated offer to our clients.

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Heatlink Services Ltd have very quickly established themselves as a well respected, reliable and dynamic family run plumbing and heating business. The business was formed in July 2016 and was the realization of a dream for its 26 year old owner Oliver Eastwood and his father David. The company from before its inception established clear core values and have made a promise to themselves to not forget these and to ensure they are encompassed within everything they do. These values encompass reliability, reliability, reliability! quality of service with a desire to treat each and every client as if they were a family member or family friend, customer satisfaction, good responsive communications, integrity, honesty and transparency. These ingrained core values have

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Bake Off Wars: The proof will be in the pudding! Intellectual Property (IP) News Update: Channel 4 attack BBC ‘Bake Off’ Challenger; Will.I.Am Trade Mark refusal; and Netflix, Amazon and other leading media content creators unite to fight online piracy. sounds extremely familiar. People are calling it the Great British Rip Off.” In response, a BBC’s spokesperson said, “These are completely different shows as those watching will see.” Channel 4 is keeping a close eye on the development of Britain’s Best Cook, and will likely use any means available to protect their £75m investment in Bake Off.

Channel 4 attack BBC Bake Off Challenger After a heavily publicised battle last year over the future broadcasting rights of the Great British Bake Off, the BBC (who lost the Bake Off broadcasting rights to Channel 4) has recently confirmed its plans for a new TV cookery show called Britain’s Best Cook. The show will involve amateur cooks vying for supremacy and Mary Berry has been confirmed as a judge after the TV chef decided not to continue her involvement with the Bake Off. The show’s recent press release has not given away too many specific details although it will involve amateur cooks trying to impress Mary and one other judge (as yet unnamed) in a series of weekly challenges. The new show will be hosted by Claudia Winkleman, and it is believed that the baking of cakes and puddings will also feature which has angered Channel 4 representatives. A spokesperson for channel 4 speaking to the Sun newspaper said, “The similarities between the formats haven’t gone unnoticed. The idea of Mary Berry judging amateur cooks each week, with some challenges even including puddings,

Whether or not there is any legal grounds for infringement of Copyright or any other IP rights, and whether channel 4 will take any action, remains to be seen. Their spokesperson went on to confirm “Obviously there’s a lot of money riding on all of this, so it isn’t going to be overlooked!” The launch date of Britain’s Best Cook is yet to be confirmed but it is currently believed that it will not be until next year. The new series of the Bake Off will launch on Channel 4 this month with continuing judge Paul Hollywood alongside new judge Prue Leith and new hosts Sandi Toksvig and Noel Fielding.

Will.I.Am refused Trade Mark for ‘I Am’ TV personality and former Black Eyed Peas singer Will.I.Am (William Adams) has been refused his Trade Mark application for ‘I Am’ in a unanimous ruling by the US Court of Appeals for the Federal Circuit. The Federal Circuit affirmed a previous decision by the US Trademark Trial and Appeal Board (TTAB) that had already refused to register the mark. The mark was filed in classes 3, 9 and 14 but was denied on each occasion due to pre-existing marks. In class 3 (cosmetics) the already registered mark ‘I Am’ for perfume prevented registration, as did marks for ‘I Am’ for sunglasses in class 9 and two prior marks for jewellery in class 14 (accessories).

The TTAB decision was upheld that allowing registration would cause confusion with the pre-existing marks and the Federal Circuit held that, “the board’s findings were supported by substantial evidence and its legal conclusions were not erroneous as a matter of law.”

Alliance for Creativity (ACE) founded by media content creators and distributors A new global coalition called the Alliance for Creativity (ACE) has recently been formed by 30 global media companies including Netflix, Amazon, BBC, HBO, MGM,

Paramount, Walt Disney and Warner Bros among others. The coalition hopes to tackle piracy by using member resources and collaborating with a number of complementary law enforcement organisations to curtail illegal pirate enterprises. An ACE statement read, “As more creative content moves online, piracy poses a continuing threat to creators, consumers and the economy. We are dedicated to protecting the dynamic legal market for creative content and reducing online piracy.” For any aspect of Intellectual Property advice and overall strategy, please get in touch with the ip21 team. Richard Jones MBA DipPC CMgr MCMI Business Relationship Manager for ip21 Limited


A specialist Intellectual Property company that moves with the times At ip21 we pride ourselves on offering a full range of IP services, as well as IP advice and support tailored to the commercial benefit of our clients.

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The TTAB also found that Mr Adams was not widely known as simply

“As more creative content moves online, piracy poses a continuing threat to creators, consumers and the economy. We are dedicated to protecting the dynamic legal market for creative content and reducing online piracy.” SEPTEMBER/OCTOBER 2017

‘I Am’ or ‘’ and that the term was not distinctive enough to be associated with Mr Adams, who is consistently referred to as Will.I.Am according to available evidence.

Intellectual Property Specialists Offices in Norwich, London, Chelmsford and Bury St Edmunds Tel: +44 (0) 1603 457008 Email:


New CEO looks to 34

My vision is ‘Chamber on the desktop’. When members start up their computers and open up the applications required to be effective day to day – by providing genuine relevancy and support to business means we become part of that routine.

Chris Sargisson Chief Executive Norfolk Chamber of Commerce




the digital age.

Chris Sargisson has a vision that will see Norfolk Chamber of Commerce undergo significant change over the next five years as it embraces the digital age. The new Chief Executive is working on a plan that will help the Chamber increase its relevance to local businesses by increasing its digital presence.

services. This broadly translates as creatively providing what they want, when they want it, be it networking, policy, training and many other relevant and tailored business services designed to support and grow the members organisation.

At the heart of the entrepreneur’s approach, is his belief that the Chamber needs to seek out new ways of communicating to provide companies with the information they need where and when they wish to receive it.

“I am preparing a five year plan and have spent the time since I was appointed meeting as many people as I can and asking them how they want to be communicated with, how they wish to engage with the Chamber? What do they think is missing? I need to know that ‘if we build it, will they come’?

The successful Norfolk entrepreneur, who took up his new role in June, said: “What appealed to me about the job advert was the phrase ‘Entrepreneurial CEO’.

“I think that our five year plan will allow growth at the Chamber. This is a marathon and not a sprint. The plan represents the evolution of the Chamber and relevancy for another 100 years”

“I was not sure if it was the kind of job that required the disruptive skills that I have developed throughout my career, but on meeting the Chamber it became clear that it did.”

He acknowledges that to fully implement the strategy, Norfolk will need better broadband and mobile phone connections.

Chris, who was educated in Norwich and lives in the city with his wife and two children, comes to the job as the latest stage in a successful business career in which he has specialised in communication. He shaped Norwich Union Direct in the 1990s before leaving to set up and launch its4me plc, one of the UK’s most successful online car insurance brokers and major Norwich employer. Chris also created House Revolution, one of the UK’s first online estate agencies, alongside running his own business consultancy practice which has helped organisations of all sizes across the UK. Throughout it all has been a focus on making organisations relevant to their customers, something that Chris is keen to replicate with Chamber members. He said: “I ought to stress that I was not coming into an organisation in decline. My predecessor Caroline Williams had done a great job in


Chris said: “There is a really strong feeling within the Chamber that we need to campaign for better connectivity.

building up the organisation but membership for many chambers is static and my job is to develop a plan that sees it increase. “It is not a criticism of what we do or have done but rather an acknowledgment that we have to be relevant in the world that both our current and future members inhabit. “We are very good at communicating relevancy in the traditional sense but not so good at engaging with businesses using the digital environments and innovations that have been created in recent years. “We need to move from a nine to five organisation to a 24/7

organisation as that’s how companies work now. My vision is ‘Chamber on the desktop’. When members start up their computers and open up the applications required to be effective day to day – by providing genuine relevancy and support to business means we become part of that routine. Chris said that will mean taking advantage of the services that members use, be it Twitter, LinkedIn or other online sources of information. He said: “Applications like Linked-in provide generic services for free but our members pay to be part of the Chamber. We must provide members with value for money

“Norfolk is developing a strong technology sector with talented people coming out of our universities and we need good connectivity. “That is not simply a case of campaigning for 4G. We need 5G. We need to have the very latest that is available and we need the providers to realise that things are not moving at a quick enough pace.” Chris is enjoying the challenge of the new job and is looking forward to the next five years. He said: “Having decided the job was for me, I am, I am loving it. It is my dream job. I get to work with talented people and have interesting conversations all day. It’s fantastic!”




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MemberNews Pure Executive brings region’s Finance Directors together to discuss Brexit preparations. Senior finance professionals from across the East of England came together to discuss the UK’s departure from the European Union at a series of Finance Director (FD) Breakfast Clubs organised by executive recruitment consultants Pure Executive and accountancy firm Grant Thornton.

Outstanding results in Norwich Summer Property Auction.

Five breakfast sessions were held in Cambridge, Chelmsford, Peterborough, Ipswich and Norwich between 20 June and 13 July and were attended by more than 160 finance professionals. The latest breakfast sessions were organised to help finance leaders understand how the key issues of Brexit are likely to impact on businesses in the Eastern region. Tom Earl, Director at Pure Executive, a division of professional recruitment specialists Pure, said: “The triggering of Article 50 represented the first major step

towards the UK's departure from EU and marked the start of a two-year period of negotiation. The shape of the UK's relationship with Europe beyond March 2019 may be unknown but this doesn’t stop businesses from starting to plan how they can prepare for Brexit and beyond.”

The Brown&Co Summer property auction took place at The Assembly Rooms in Norwich. In a packed auction room, there was plenty of bidding and garages, cottages, properties in need of renovation, land and larger properties all sold very well. Fifteen of the 16 lots were sold at auction, with the other lot selling immediately afterwards and in many cases the results were well in excess of the guide prices and reserves set. There were many highlights and the wide variety of property in all price ranges demonstrates activity across the board and that despite difficulties in the country, the market is buoyant in the region with plenty of demand from buyers. A key highlight of the sale was a four bedroom house in Stratford Crescent, Cringleford which sold for £100,000 over the reserve and amenity land with potential in Newton St Faith also exceeded expectations.

Recently launched social enterprise already supporting more than 200 people. A new social enterprise that provides an affordable way to travel is already supporting more than 200 people across three counties. Scoots Hire, which provides mopeds for people to travel to work, education and training or to provide independence. The organisation was launched in March and demands for its services have grown rapidly.


Barry Lynes, Head of Strategic Partnerships, said: “We always knew there was a demand for the services we provide and this has certainly turned out to be the case. We are already providing mopeds to more than 200 people across Norfolk, Suffolk and Cambridgeshire and the demand is continuing to grow. We are providing a much needed service to many communities.” Scoots Hire, based in Dereham in Norfolk, offers moped rental for as little as £2.86 per day.

The next auction will be held at The Assembly Rooms in Norwich on Thursday 28th September.

Great networking opportunities at our breakfasts, informal evening events and business exhibitions. Visit norfolkchamber. to book. Norfolk Chamber of Commerce



Norfolk benefits from record Norse growth. Following its most successful year in the company’s 29-year history, Norse Commercial Services is continuing to show strong growth in the first months of its new financial year. In the first four months of the company’s 2017/18 trading year it has

Sales Director Geoff Tucker says that new business is coming across

already announced £6m of new business, representing over £15

all the company’s divisions and its partnerships with local councils

million worth of forward orders.

around the country.

“Our continued growth in the first quarter of the new financial year is good news for Norfolk,” Managing Director Dean Wetteland said. “The £6 million of new business we have put on in the first four months means additional revenue to the county via our profit share arrangement with the County Council, to local supply chain spend and the creation of new jobs.

“Norse has never been in a stronger financial position, adding to the long-term security of employment for our staff, continuity of service to clients, and the ongoing added value we create in the local economy through our commitment to purchasing locally wherever possible, and the

“We are seeing sustained growth throughout the company, with cleaning, catering and grounds maintenance all showing a strong start to the new financial year,” he said. “Our partnerships are regularly winning new contracts in both the private and public sectors, and our local authority partners are continuing to transfer further services into our companies.” Norse, which provides a wide range of contract services, including building and grounds maintenance, cleaning, catering, security services, refuse collection and waste management, operates 15 local authority partnerships, and had a turnover of £196m in the previous 12 months trading.

spending power of our employees.” The company also confirmed that it is in the final stages of discussion Dean Wetteland confirmed that Norse now has a forward order

with a number of councils to create further partnerships over the

book in excess of £2 billion, which he says is based on sound,

coming months, which Geoff Tucker says will “not only ensure that

commercially viable agreements, helping to ensure the company’s

we continue to out-perform the industry growth rate, but will also

future sustainability.

create a number of new jobs in our Norwich head office.”

t 01603 894100 e w


Save money and time on one of your biggest expenses.


As your business grows you’ll employ more people, perhaps expand to new sites, invest in new IT equipment or machines and you will naturally start to use more energy. The cost will affect your monthly budgets and become a consideration in your long term strategic decisions. At this point you will benefit from using the professional services of an energy consultant. The Norfolk Chamber of Commerce and award-winning local energy consultants Indigo Swan work together to provide Chamber Energy, aimed at offering Chamber members a modern approach to reviewing and managing their energy. Located in the heart of Norwich, Indigo Swan help hundreds of clients from all industries up and down the UK review their energy. Last year, they had a client retention rate of 93%, and were recently crowned the UK’s Most Trusted Energy Consultancy. Many Chamber members have already experienced the benefits of working with a tried, tested and trusted local consultancy… n Steve Falvey, Head of Property & Facilities at the Forum, said - “We have been approached by numerous energy brokers over the years but, until now, we never had the confidence to take the leap of faith required to leave the security of a buying group.” n David Manning, MD at MIGSOLV, who are a Norfolk chamber Gold Patron said - “Indigo Swan clearly understood the market and could provide the best advice.” As a Chamber member, you’re entitled to Chamber Energy discounts. If you’re interested in how easy it is to have an energy review, give the team a call on 01603 724895.




Local logistics firm supports EACH’s 2017 Ride for Life. Snetterton based Johnston Logistics UK (JLUK) are proud to announce they are the main supporter of this year’s EACH three county Ride for Life cycling challenge, Friday 29th September – 1st October.

Local marketing director retains CIM Chartered Marketer status.

Ride for Life is an exciting expansion of EACH’s (East Anglia’s Children’s Hospices) annual cycling challenge, involving approximately 200 miles cycling across 3 counties over 3 days. Rob McIndoe, Finance Director, JLUK, said “We are proud of our long association with EACH, over 16 years. The charity is very local to us and we are delighted to have been able to help them raise thousands of pounds for the charity.” “The ride is starting and finishing at our site in Snetterton” Rob continued. “We are looking forward to welcoming all the riders taking on this great challenge.”


The event is open to anyone over the age of 18, looking for a challenge. You can enter as an individual or take part as a team. There are a couple of package options available: Package 2 – 1-day challenge covering approx. 65-70 miles n Choose which day to join us on. n Registration fee – £50 n Minimum sponsorship – £150 Currently, the event is open for people to register their interest, after which you will be sent an

information pack containing details on the event, how to get sponsorship and advice on fundraising.

People can sign up for any leg and they can do that now as opposed to just registering their interest.

Jonathan White, Managing Director of Desire Marketing said “We’re very proud of Beks’ achievement. It represents many hours’ study and keeping up to date with the current marketing practices.

More details are on the EACH website and further information is available from our fundraiser Tal Williams on 01953 666769 or at

“Having a CIM Chartered Marketer in the team means we are able to offer our clients the best and most up to date marketing services.”

Day one goes from Norfolk to Suffolk, day two from Suffolk to Cambridgeshire and day three from Cambridgeshire back to Norfolk.

Two new managers appointed by Lovewell Blake. One of the region’s leading accountants, business advisers and financial planners, Lovewell Blake, has promoted two members of staff to managers.

The Chartered Institute of Marketing is the largest professional marketing body in the world. Beks said “I think it’s important to continually build on your professional skills and knowledge. I want to make sure I am as an effective marketer as possible and that involves keeping up to date with all the marketing trends and techniques.”

Have you got a good news story to share? Chamber members can publish on our website for free!

Stef Smith joined Lovewell Blake in 1999, initially at the firm’s Great Yarmouth office, before moving to Lovewell Blake’s Norwich office on the Broadland Business Park. Stef is a member of the firm’s Charities team, providing advice on fundraising, training for trustees, and a range of financial and compliance services for the region’s charitable organisations. Lee Kett has been with the firm since 2000, when he joined Banham Graham, which became part of Lovewell Blake six years ago. As a member of the firm’s Business Services Group, he provides compliance, tax and VAT and business advice to a range of small businesses, from sole traders through to limited companies.

Rebecca (Beks) Houston, Client Services Director of Norwich based marketing agency Desire Marketing, has maintained her Chartered Institute of Marketing (CIM) Chartered Marketer status for the third year running.

Lovewell Blake managing partner Colin Fish said: “These promotions are a good indication of the longterm career paths which we are able to offer our staff.”


Norfolk Chamber of Commerce


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Bridging skills gaps through partnership working. The importance of quality career guidance is higher than ever due to the fast pace of change in technology and, consequently, the labour market. Many of the jobs of the future don’t even exist yet, but with some industries reporting an ageing workforce and a lack of specific skills in young people leaving education, awareness needs to be raised now in order to support future economic development. School timetables, however, are increasingly stretched and work experience no longer compulsory, so what can be done?

classroom by assisting schools with setting projects. This can be a great way to start building a pipeline of talent to fill future skills gaps.

The Careers & Enterprise Company, an employer-led umbrella organisation set up by the Government in 2014 to inspire and prepare young people for the fast-changing world of work, has adopted eight benchmarks of ‘good career guidance’, which include:

n Encounters with employers and employees – planting the seed about different jobs with young people from as early as Year 7 starts them thinking about what they might like to do after leaving school and what they need to do to get there. At this young age, enterprise challenges can have a real impact on encouraging entrepreneurship and developing key employability skills in teamwork, leadership, negotiation and problem-solving.

n Learning from career and labour market information – schools need to find ways to showcase the local labour market to students, whether this is through the many online tools available or by attending local careers fairs. This will demonstrate what and where the actual job vacancies are, highlighting the industries and types of role that are in demand.

n Encounters with further education and higher education – there are so many different options out there, both via academic and vocational routes. Awareness needs to be raised of apprenticeships in particular, as there are now a large number of degree level apprenticeships on offer which will suit some students more than the traditional university path.

n Linking curriculum learning to careers – businesses are crying out for a skilled workforce, and one of the best ways to help influence this is by getting involved in the

n Personal guidance – having a dedicated careers adviser in schools is becoming quite rare because of pressure on resources, but there are many ways that schools can bridge


this gap. Inviting employers in to give career talks, taking part in employer mentoring schemes or making time for mock interview sessions are all potential ways to ensure personalised advice. Skills brokerages exist across the country to facilitate partnership working between schools, training providers and businesses. Rather than trying to establish these relationships individually, a brokerage service will already have strong links with local schools, often helping them to develop career guidance strategies. They will also have knowledge of the skills gaps and priorities of businesses in their areas, so are ideally placed to make these matches. Addressing skills gaps is a priority that needs to be worked on collaboratively in order to ensure a successful future economy. For further information please contact: Claire Smith Marketing Campaign Manager The Skills Service, Opportunity Peterborough Tel: 01733 317442 / 07813 821219 Email:





Training&Education F









43 St-Eds has for many years offered vulnerable and marginalised young people the opportunities to gain accreditation and skills at our approved training centre based on Oak Street, Norwich. There has been an increase in the number of young people struggling in mainstream education, simply it seems because the academic way does not suit their way of learning with the vocational route being more appealing to their needs, allowing them to achieve greater opportunities for work experience, apprenticeships and meaningful employment. Here at St-Eds we take the learning out of the classroom and make all lessons relevant to real life and the world of work. We have outstanding links with local employers such as, Taylor Wimpey, Norse, Tarmac, Persimmon Homes Travis Perkins and more. Current courses on offer to young people around Norfolk include: • Construction

• Horticulture

• Transport Maintenance

• Catering and Hospitality

• Hair and Beauty

• Childcare and Therapeutic Art

• Football

“Our philosophy is to deliver an employer-led curriculum, truly enabling our students both to believe in themselves and to become the highly skilled workforce of tomorrow. We provide them with the skills necessary to meet the real requirements of employers, applying the theory of the classroom to the real world and ensuring students gain an insight to real employers and projects” Lorraine Bliss - CEO

If you are interested in having a tour and witnessing first hand our interventions and courses, or are interested in enrolling with us please get in contact on:

01603 622035 or email: We can be found at 114-118 Oak Street, Norwich, NR3 3BP WE ARE ALWAYS LOOKING FOR VOLUNTEERS




New Energy Skills Centre at Lowestoft will take East Coast College’s specialist provision to the next level. 44

A new Energy Skills Centre at Lowestoft will take East Coast College’s specialist provision to the next level, offering state-of-the-art facilities and expertise to meet the sector’s technical and professional training requirements. The East Anglian coastline has an established and growing energy sector. There is a diverse range of engineering, marine and energy businesses located across Norfolk and Suffolk. With significant investment in offshore renewables, oil and gas, nuclear and an emerging specialist decommissioning sector, the energy sector is set to grow substantially over the next thirty years. This thriving energy landscape presents a unique opportunity for the local community, armed with the right blend of skills and competence, to play an active role

in the energy industry through sustainable and high value employment opportunities. The Energy Skills Centre will: n Support the New Anglia LEP region to become the UK’s energy sector hub. n Enhance progression pathways for students, creating sustainable, high value career pathways in the energy sector. n Provide flexible training and competence assessment space for use by industry (including Apprenticeship End Point Assessment). n Ensure local people and employers benefit fully from the opportunity presented by investment in the East Coast energy sector (offshore wind, nuclear, offshore gas, marine and ports). n Firmly place East Coast College at the heart of the region’s energy sector.


The college will build on its already excellent links with industry employers, at home and abroad The Energy Skills Centre will work closely with industry employers and focus on technical training and competence at levels three, four, five and six.

n Decommissioning

It’s curriculum will serve:

n Advanced manufacture

n Offshore wind and offshore oil and gas

n Process, operations and maintenance engineering

n Marine engineering and maritime logistics n Onshore power networks and distribution

n Nuclear

The University of Suffolk ECC is a partner college of the University of Suffolk, offering degrees and HNDs to local adults wishing to develop or start a new career. And for those returning to education, the college has a host of Access courses that provide the all-important spring board and study skills to start a degree. The college has developed professional and technical faculties aligned to strategic growth areas for the region including Energy Engineering. This new £10 million Energy Skills Centre, based at its Lowestoft campus, is just one of its ambitious plans. The Skills Centre is due to open in the Autumn of 2018.



£10m investment pledge from the New Anglia Local Enterprise Partnership. The New Anglia LEP has pledged £10m of support to the new Energy Centre in recognition of its key contribution to their regional strategy. Mark Pendlington, Chairman said:“This new Centre of Excellence can be truly transformational for our all-energy coastline, for the young people who will be its future workforce and for our wider economy. It will unlock the potential of a generation, giving them the skills business tells us it needs, as our fast-growing energy sector continues to evolve, compete and win on a global stage.”

Stuart Rimmer, Principal and CEO of East Coast College added: “This is an exciting and long overdue project to support local training for our vital energy sector. With stateof-the-art industry led equipment and a refreshed training offer this regional centre will create future capacity from pre-apprenticeship through to high level management. We can’t wait to get it open for business.”

Providing training and competence services to the maritime and offshore wind industries

• • • • • • • • •

Emergency Response for Offshore Wind Control Rooms Emergency Command for Offshore Wind Managers Navigational Awareness Training Marine Radio Communications Master 200Gt MCA Exam Preparation MCA approved training (STCW) GWO available on site ct First Aid & Medical Conta s u Apprenticeships y!



East Coast College Lowestoft Campus St. Peter’s Street Lowestoft Suffolk NR32 2NB 01502 525025





Hold your event at the Green Britain Centre. The Green Britain Centre is a venue unlike any other. We host a wide range of meetings, events and conferences at our spacious eco-building – so whether you’re looking for a meeting room for two or a venue for two hundred & fifty, we’ve got it covered. At the Green Britain Centre, our mission is to educate and empower people to help create a Green Britain. We’re based in a landmark timber-framed building in the heart of Norfolk, conveniently located on the outskirts of Swaffham – you can’t miss us, there’s a 100m windmill in our back garden! The Green Britain Centre is ideal for hosting a variety of events, including meetings and conferences, training and team building days, product launches, AGMs – we can even arrange film screenings for you in our cinema.

We have a number of spacious, fresh rooms in a range of sizes – so whatever your event, we’ve got something that’ll suit your requirements. Before your event, we’ll get your room set up and ready. Our rooms contain all the equipment you need to ensure your day goes smoothly – projection screens, AV equipment and stationery. Free Wi-Fi is also available for all organisers and delegates. We have free parking at the Centre, or for those who don’t drive, it’s easy to get here on the X1 bus. The Centre is fully accessible, with disabled facilities and lifts to all floors. We have several rooms which lead to a large balcony area, and overlook the gardens and windmill. Our windmill was the first in the world open to the public to climb, allowing you to experience wind energy up close. Last year, it generated around 3.1 million units of electricity – enough to power around a quarter of the homes in Swaffham. In 2016, around 8,000 people made the 300 step journey to the viewing platform at the top, designed by famous architect Sir Norman Foster, to see the fantastic views. We offer full catering, including a hot seasonal buffet. Our café has


recently switched from vegetarian to completely plant-based, and is more popular than ever. We serve a range of dishes made using local ingredients, often grown on site in our organic vegetable garden. If you’d rather have something lighter, we also have a full refreshment menu with plenty of light bites and sweet snacks. And we can arrange to serve your food whenever you like during the day.

visitors, hosted more events and served more food than ever before. We held over 600 fantastic events and conferences, which were attended by 13,000 delegates. To find out more or to book your event, give us a call on 01760 726 100 or visit

And of course, our friendly staff will be on hand throughout your event to assist with any requirements and make sure the day goes smoothly. 2016 was our most successful year on record – we welcomed more



Be bold and make a change Come to an open day to find out more:

n Saturday 23 September 2017, 10.30am – 2.30pm n Saturday 4 November 2017, 10.30am – 2.30pm

HIGHER AND DEGREE APPRENTICESHIPS The University of Suffolk is an approved provider of apprenticeship training and offers a range of Higher and Degree Apprenticeships, in the following areas: n Business n Digital and IT

n Health n Public Sector

Higher and Degree Apprenticeships offer both employers and apprentices the best of both worlds - combining work and education to develop skilled and academically confident apprentices.

For more information, contact:


Educating children for over 1,000 years. WE know that if we could bottle the spirit of King’s Ely, we would be onto a real winner, but we would like you to come to experience it for yourself. Nestled in the heart of the beautiful cathedral city of Ely in Cambridgeshire, King’s Ely is an inspiringly innovative and visionary independent school, built on a history stretching back over 1,000 years. We serve the academic and pastoral needs of around 1,000 boys and girls aged 1 to 18, with boarders from 7 years old. Our students achieve excellent GCSE and A Level results, with 98% gaining places in their first choice university. But King’s Ely is about much more than league tables. We are about children and young people; we are about the future. The adventure of a King’s Ely education encourages pupils of all ages, from toddlers in King’s Ely Acremont and Nursery to the young men and women in our Sixth Form, to take risks in their learning. We empower them to challenge themselves and push beyond the boundaries of their own

expectations to achieve more than they ever believed possible. We believe in holistic education. Music, sport, art and textiles, performing arts and outdoor education are each embedded in the culture of King’s Ely. Whether a student shines on a stage, on a pitch, in a classroom or on a mountainside, our school promises an abundance of opportunity for personal development. Our passionate, committed teachers encourage pupils to think independently and creatively. In a rapidly changing world, we want our young people to be the architects of that change and quick to respond to change shaped by others. Along the way they learn and live the values of Energy, Courage and Integrity. An education at King’s Ely is no rehearsal because every day happens only once and we believe that it should be embraced and lived

to the full. Only through visiting our school can you feel the energy and warmth of our community. Open Events for King’s Ely Acremont and Nursery, King’s Ely Junior,

King’s Ely Senior and King’s Ely Sixth Form are being held in September and October. To book your place, or to find out more, please call Admissions on (01353) 660707 or visit


Energy Courage Integrity

King’s Ely Open Events

in September and October

Independent School Girls and Boys, 1-18 years Day and Boarding

Book your place today! 01353 660707 w w


28/07/2017 15:42 SEPTEMBER/OCTOBER 2017

Open Morning

Over 80 subjects

Saturday 30 September / 10am-1pm

Largest STEM provider outside of Cambridge

Open Evening Thursday 5 October / 4pm-7pm

Meet Your Future... Church Lane, Gorleston-on-Sea, Great Yarmouth, Norfolk, NR31 7BQ

Unrivalled curriculum

Only college with NCFC Elite Football Programme

Ofsted ‘Good’ across all areas (January 2017)

Apply online today for

September 2018

Experience a differen t class

It’s your choice. 90 courses to choose from.


Purpose built facility for KLM students. KLM UK Engineering has been training aviation engineers for over 30 years in Norwich and has moved to a new facility within the recently opened International Aviation Academy – Norwich. This brand new purpose built facility, not only has classrooms and workshops for students, but houses a live Boeing 737 Classic Generation aircraft within the emulation zone, so students can get hands on. This

new facility is located next to the maintenance hangars making it an inspirational place to work and study and is close to the main hub of the business. We work in partnership with City College Norwich (CCN) & the University of East Anglia (UEA) to deliver apprenticeships and degree programmes which incorporate EASA courses & B1.1 Licence. As well as this we offer initial and continuation training and aircraft type training courses. Over recent years we have developed a variety of online training courses which include EASA CAT A, B 1.1 & B2

240 2836.3.0817 Norfolk Voice Quarter Page Advert_AW(P).pdf

Licence, Fuel Tank Safety, Human Factors, and Electrical Wiring Interconnect System (EWIS) and can be studied anywhere, anytime via our Virtual Learning Environment (VLE) which was launched a couple of years ago with great feedback from users.


The industry identified a worldwide shortage of aircraft engineers a few years ago and this skills gap needs to be filled. KLM UK Engineering is committed to and passionate about training the next generation of 15/08/2017 aviation engineers 08:37 and has

been key in promoting this and making it happen through its own apprenticeship scheme, degree programmes and retraining out of industry engineers. To find out more visit our website and follow us on Twitter @klmukecareers, facebook and LinkedIn.






IT specialists offering further education that prepares young people for their future




To find out more please email: or search Develop Norwich








Leeway was established in 1974 with the help of a £200 start-up grant from Norwich City Council. Over the past four decades the charity has grown from those humble beginnings and we now have five safe houses and a team of more than 50 people providing advice, support and information to any adult or child experiencing domestic abuse in Norfolk and Waveney.

Our training sessions can be tailored to meet the specific needs of your organisation. Delivered to your staff in-house at a time to suit you, they can range from one hour information and awareness sessions, to a bespoke programme covering issues such as domestic abuse awareness, DASH risk assessment training, and stalking and harassment in the workplace. In house sessions are charged at a fixed rate of £100 per hour for up to 30 delegates, alternatively you can book places on our scheduled training sessions at a fixed rate of £60 per person.

0300 561 0077

DOMESTIC ABUSE AWARENESS TRAINING Our experienced trainers deliver high quality domestic abuse awareness training to health professionals, public sector employees and businesses of any size. Delegates can expect to develop their understanding of the impact and effects of domestic abuse. Our trainers will equip you with the knowledge to identify the signs of domestic abuse, give you the confidence to correctly support people who are encountering abuse and refer them to relevant support agencies. Duration approximately three hours.




of women are affected by domestic abuse during their adult lifetimes

of men are affected by domestic abuse during their adult lifetimes

of people who endure domestic abuse are targetted at work


Turn to our apprenticeships to build your team Could you recruit an apprentice and build the skilled workforce your business needs? For more information about our tailored on and off the job training programmes email: or call: Hannah 01603 306529 or Susan 01603 306528 0344 800 8020 @NorfolkCLS


Norfolk Community Learning Services


20/07/2017 10:43:12 SEPTEMBER/OCTOBER 2017

Celebrating over 30 years of training excellence A trusted and established training provider based in a unique historic environment

Local Business Support Service Are you thinking about taking on an apprentice? Unsure of how the new system works? Are you paying the Apprenticeships levy and need help to understand how best to use it? Apprenticeships Norfolk offers businesses free impartial help and support for all things Apprenticeship. We aim to keep the process as simple as possible for you and help you to navigate the system quickly and easily.

Understanding the Funding If your business has a UK gross payroll of more that £3m per year, or you are part of a group of businesses with a combined payroll of more than this amount, you will have been paying the Apprenticeships Levy since April 2017. We can help you to use the money you pay to support your existing staff or new recruits training from GCSE level to Masters Degree Level. If the cost of the training you need exceeds the amount you are paying into the levy, the Government will fund 90% of the cost of the difference. If your business has less than 50 employees and your apprentice is between 16 to 18 years old, the Government will pay for 100% of the cost of the training, meaning that you will only be responsible for their wages. This will also apply to some 19 to 24 year olds. For businesses that do not pay the levy, but also do not fall into the above, you will pay just 10% of the total training costs. Employers of any size who start a 16 to 18 year old, (and some 19 to 24 year olds) will be entitled to an incentive payment of £500 at month 3 and £500 at month 12 of the Apprenticeship.

Finding the best Provider Because we are local and work across Norfolk, we understand the county’s rurality and transport issues. We work in partnership with major local universities, colleges and training providers and some of the national providers too to ensure you get the best most suitable training programme.

Recruitment Support Apprenticeships are jobs with recognised training so recruiting the right person for your role is just as important when recruiting an apprentice as any other employee. Apprenticeships Norfolk can help you design and promote your apprenticeship vacancy and get you noticed where it matters most. We have advisers working in most of the high schools, sixth form colleges and colleges across Norfolk ready and waiting to introduce you to potential candidates for your Apprenticeship Vacancy. Working with our partners, we can help you to shortlist and arrange open days or informal initial interviews to make sure you get the very best apprentice for your business.

Apprenticeships are changing, and the Government is committed to an All Age All Level programme that is employer led. Call us on

0344 8008024

or contact us through our website

email us at to find out more.

be local. be national. be everywhere.


Diary Dates. Networking Events West Norfolk Business Breakfast Where: Duke’s Head Hotel, King’s Lynn When: Friday, 29 September, 08:00 to 10:00 Join us for a morning of business networking over a delicious breakfast. Make new contacts and catch up with existing ones. This event is perfect for businesses looking to broaden their network contacts. Open to all businesses.

Norwich Economic Business Breakfast & AGM


Where: OPEN, Norwich When: Wednesday, 4 October, 07:30 to 09:30 Join us for a morning of business networking over a delicious breakfast. Make new contacts and catch up with existing ones. Shortly after the breakfast members have the opportunity to attend Norfolk Chamber’s Annual General Meeting. Members only event.

Bank of England Lunch Where: Norwich When: Wednesday, 18 October, 12:00 to 14:00 Join us for what promises to be an interesting talk on the Bank of England - an important player in the post-Brexit vote business economy scene. There will also be ample time for some networking

before, during and after lunch. We are delighted that Phil Eckersley, Bank of England Agent is our guest speaker at this lunch. Phil will talk about the UK Economy and will take questions at the end of the presentation.

South of Norfolk Business Breakfast Where: Barnham Broom When: Thursday, 26 October, 08:00 to 10:00 Join Norfolk Chamber for our business breakfast in South Norfolk. Make new contacts and catch up with existing ones as you network over a delicious breakfast. The morning event will include popular networking activities aimed at helping you meet new businesses.

Great Yarmouth Business Breakfast Where: Great Yarmouth Racecourse When: Thursday, 9 November, 07:30 to 09:30 Join us for a morning of business networking over a delicious breakfast. Make new contacts and catch up with existing ones. Hear from our sponsors Norfolk County Council speaking about the full dualling of the A47 whcih will help to boost the economic prosperity of a large part of the east of England, and make a significant contribution to the national economy. Members only event.

HR Forum HR Forum Where: Holiday Inn, Ipswich Rd, Norwich When: Wednesday 13 September, 14:00 to 17:00 Norfolk Chamber HR Forums are designed to inform and keep your business up-to-date with all the changes to employment law. Seven years on from the Equality Act 2010, the employment law team from Steeles Law will look at how the law has developed in this area, providing practical tips for ensuring equality and diversity in the workplace and avoiding costly claims in this sensitive area of HR management. The session will also cover essential recent and forthcoming developments in employment law including: Brexit’s impact on employment law – what we know so far; and a round-up of case law developments.

Special Events Talking Technology 2017 Where: The Space, Norwich When: Wednesday, 20 September, 08:30 to 14:00 Talking Tech is back for a seventh year! Join us for an interactive digital and technology conference, featuring presentations, workshops and seminars all geared towards building upon the digital skills of Norfolk’s business

For more information, to see a full list of upcoming events, or to book visit:


community and showcasing the community’s technical successes. Open to all businesses. More on page 57.

B2B Exhibition 2017 Where: Norwich City Football Club, Norwich When: Thursday 12 October, 10:00 to 16:00 The B2B Exhibition is back for 2017 following our most successful event in 2016, hosting over 100 exhibitors and over 750 attendees! We want to continue building on this success in 2017. You can book your stand today to be at the region’s premier business to business exhibition. The event is FREE to attend, book your ticket online and get entered into our free prize draw for Jarrold giftcards. More on page 6.

International Events Doing Business in Turkey Where: Holiday Inn, Ipswich Road, Norwich When: Tuesday, 28 November, 14:30 to 16:30 A series of seminars covering a selection of high-growth markets around the world. This event will focus on Turkey. Throughout the series, we will bring in high quality country and cultural specialists and a local case study may also be in attendance. Open to all businesses.

Norfolk Chamber of Commerce


Talking Technology 2017.

MemberNews ChamberEvents

The Talking Technology 2017 conference is around the corner, with an ever growing list of exciting expert speakers and businesses getting involved, you are guaranteed to be inspired to grow your business through digital innovation.

The event will bring you… Workshops n

Over 100+ attendees


14+ Speakers


4 workshops

n Virtual Reality for Brand


An exhibition & networking lunch

n Grow Your Online Presence Internationally

Four workshops, aimed at equipping you with practical tips & insights into various technologies, each delivered by a regional tech expert. The topics of the workshops being presented this year are: n User Research on a Shoestring n Love Your Content – Structured Content Development


Speakers at the Event

Alex Redston Founder Prison Voicemail

Kieran Ball Founder Prison Voicemail

Chris Sargisson CEO, Norfolk Chamber (HOST)

Dean Withey CEO Ubisend

Dom Davis CTO Tech Marionette

Venue: The Space, Rountree Way, Norwich Date: Wednesday 20th September, 2017 Time: 08:30 to 14:00 Price: from £35

Steve Butcher Industry Services Specialist, Microsoft

Tom Bool Director Integro

Jan Kueting Technical Director Innershed

Stacey Harris Marketing Manager, Foolproof

Claire Riseborough Founder Step into Tech

James Horne Director Blue Sky Drones

Luke Courtenay Smith Head of PR Immersive VR

Tim Robinson CEO Tech East

Tom Hacezewski Founder The User Story

John Carr SMB partner manager, Facebook


To see full programme, speaker line-up and to book your place, please visit TalkingTech17 Or contact us by emailing events@norfolkchamber.

Norfolk Chamber of Commerce


Expert, affordable courses and free training. Business Training. Chamber Training offers a wide range of training solutions to help you unlock the potential of your workforce and boost your business performance.


Essentials of Email Marketing

Social Media for Business

13/09/2017 13:00 to 16:30

17/10/2017 09:00 to 12:30

How to Write Engaging Web and Print Copy

Holly Stibbon, 101 Ltd

Jonathan White, Desire Marketing

07/11/2017 09:00 to 12:30

Email marketing offers sophisticated opportunities to target messages to the right people at the right time and bring in business. This course will arm you with the knowledge you need to create email campaigns that deliver measureable results.

Want to make social media work for your business? This training workshop will give you the knowledge and tools you need to maximise your social media efforts. From the simple basics of Facebook and Twitter through to the more advanced stages of monitoring and insight, we’ll show you how social media works, why it’s so successful and what you can do to harness it, exploit it - and enjoy it.

Huw Sayer, Business Writers Ltd

Create Profitable Google Adwords Campaigns

The Art of Networking

Google Analytics

19/10/2017 09:00 to 12:30

10/11/2017 09:00 to 12:30

26/09/2017 Full Day

Ian Hacon, Yellow Brick Road

Mark Ellaway, Bigfork

Michael Townsend, Wolf Digital Marketing

People do business with people they know, like and trust. This session will give you some fantastic tips and techniques to get the best from networking events and help you overcome any fear and anxiety they may have about them.

This short course is aimed at people who want to learn how to use Google Analytics to measure the performance of their website and produce reports. It’s delivered in an easy to understand style and you will be supplied with the course material afterwards for reference.

Public Relations

03/10/2017 09:00 to 12:30

Finance for Non-Financial Managers

Ermine Amies, Sandler Training

26/10/2017 09:00 to 12:30

Suzy Pettican, Reflection PR

Been puzzled at why others make decisions in a completely different manner than you would? Learn how to develop your rapport building skills in an engaging and entertaining way. You will get some serious insights you can put into action straight away.

Julian Hammond, TIPS for Good Management

PR is a powerful way of developing a strong reputation and boosting your profile. Yet, there are so many myths around what exactly PR is and how it adds value. This lively workshop will show you why PR and communications is so important for all businesses. And how you can keep pace with the media’s changing requirements to gain exposure for your brand.

Get more visitors to your website and more value from your pay-per-click spend with Google Adwords. This course will teach you how to maximise your advertising spend on Google Adwords and how to stop a wasted budget.

Building Rapport with Clients

This session aims to give you the basic knowledge about how financial controls work in a UK organisation including P & L Statements, Balance Sheets and Cash Flow.

To book your place on a training course visit


The aim of this training workshop is to help you make your words work harder. This isn’t a grammar or spelling lesson or an SEO class. Instead, we’ll focus on your audiences, how to write for them and what to say.

16/11/2017 to 09:00 to 12:30

Norfolk Chamber of Commerce


MemberNews ChamberEvents Chamber Sessions: Free bitesize workshops These free bitesize one hour workshops are delivered by our expert Chamber members for our members at our Norwich office. Check our website for all free workshops.

Be Better at Exhibiting Friday, 15 September, 2017 08:30 to 10:00 & 11:00 to 12:30

International Export Training. Delivered by experienced trainers, these courses are specifically designed for staff involved in exporting and/or importing cargo to and from the UK. Most international courses are accredited.

Import Procedures 01/11/2017 09:00 to 16:30 This full day course will explain import documentation and giving knowledge of the key elements of important procedures, including where to go for sources of information and assistance. It will also cover how to comply with customs procedures.

e-zCert Workshop

06/09/2017 09:00 to 16:30

09/11/ 2017 09:30 to 12:30

Your company’s success in the field of exporting hinges upon the practical knowledge and expertise of the staff involved. This accredited course creates confidence and proficiency through clarifying and educating on any export documentation and teaches you how to produce documentation.

Do you want to save time and money when producing your export documentation? Creating documents online with e-zCert is the way forward. This half day workshop will show you how to apply for your documents online taking you through every step of the application. We will also show you tips and tricks to save you time and money.

Preference Rules of Origin

Agents and Distributors

07/09/2017 09:00 to 12:30

22/11/2017 09:00 to 12:30

This course will benefit exporters/importers with accurate documentation and greater understanding of the rules of origin. By the end of this course you will understand the determining preference rules of origin and the percentage rule and how to apply it.

This half day course covers the vital area of agency and distribution. It examines the differences, EU legislation, and finding, appointing and motivating you partners and highlights the pitfalls and costs.

Incoterms 2010

Inward and Outward Processing Relief

As international trade becomes increasingly more complex, universally used rules are essential to avoid misunderstandings and costly disputes. This course looks at the rules from a practical point of view and explains all the costs, delivery and risk implications and where to go for more help and information.


Creating an Inclusive workplace for disabled people Thursday, 5 October, 2017 12:00 to 14:00

Export Documentation

04/10/2017 09:00 to 16:30

Are you exhibiting at B2B this autumn? Make sure you get the most you can out of exhibiting with Ermine Amies’ of Sandler Training top tips on how to create a preshow strategy for success, making followups much more effective and generating a consistent flow of traffic to your stand.

This training will help members to increase their understanding of the barriers disabled people face in entering employment and in the workplace. This will help members ensure they are offering a work place that is inclusive and creating a diverse workforce which will benefit companies and organisations.

Improving your 2018 Digital Strategy Tuesday, 21 November, 2017 08:30 to 10:00

22/11/2017 13:00 to 16:30 This half day course helps companies work through the process of applying for authorisation and informs you of the information required internally to ensure a good audit trail so that returns are completed on time.

This session will inspire & provoke discussion in the room amongst delegates. Learning from my previous chamber sessions, we will look at a few key digital elements that will help delegates to create or improve their digital strategies as we move into 2018.

Workplace Wellbeing Thursday, 23 November, 2017 12:00 to 14:00 What are the benefits of wellbeing? How can you develop an approach that truly embeds wellbeing within your culture? This session will show you how to develop your own approach to wellbeing as well as gain an insight into effective wellbeing solutions which really work.



MemberNews Independence Matters acquires Breckland Care at Home. Independence Matters has completed the purchase of North Elmham-based home care provider, Breckland Care at Home. The move, which brings together two of Norfolk’s social care providers and community interest companies (CICs), means that older and vulnerable people in rural locations across mid-Norfolk will continue to receive the care they need at home. Breckland Care at Home was formed by GPs at Elmham Surgery, who identified that local people were struggling to find home support. It has been delivering high quality care since 2011 and is held in high esteem by its customers, commissioners and the local community in which it operates. Retired Elmham Surgery GP Dr Simon Hibberd, a former company board member of Breckland Care, has joined the Independence Matters Board as a Non-Executive Director bringing with him a wealth of knowledge and experience. Sarah Stock, Managing Director of Independence Matters, said: “These are challenging times for the

social and health care market and it is rewarding that we are able to support the longer term development and future of this successful and worthwhile venture for the benefit of its customers and the community.”

Right Angle Corporate launch new ‘In The Line of Duty’ experience. What was the most popular crime programme on the TV? You've got it; viewing figures showed more than nine million people watched In The Line of Duty. Right Angle Corporate have a designed a fully immersive In the Line of Duty Experience. The case has been designed by Steve Gaskin, Managing Director of Right Angle Corporate, a former Detective Chief Inspector at New Scotland Yard and advisor to BBC Silent Witness. The Experience will be run by either exScotland Yard Detectives or forensic experts.


Each guest receives full CSI uniform to wear and take home and will hear about a police corruption investigation.

Bidwells secures largest office letting in Norwich so far this year. Bidwells’ Norwich Business Space team has announced the letting of more than 15,000 sq. ft. at 1 Prince of Wales Road to Validus IVC, specialists in insurance technology solutions. Acting on behalf of NFU Mutual, leases of up to ten years have been agreed at a combined rent and service charge of around £260,000 per annum. This letting of space over three floors constitutes more than half of the total office space within the building, with the result that it is now nearly fully let with just 3,000 sq ft remaining on the third floor. Bidwells has been involved in the building from its beginnings in the 1990s re-development of the former car showroom site into the offices that stand there today. The firm’s Building Consultancy team carried out the refurbishment of the vacant suites and the common

toilet accommodation, adding showers and modern fittings. The refurbishment and upgrade works were instrumental in attracting Validus to 1 Prince of Wales Road, rather than other competing buildings within Norwich City centre and the surrounding area. Chris Squirrell, Surveyor, Bidwells Business Space Agency, said: “Securing the largest office let in Norwich so far in 2017 is a great tribute to our team and marks a major milestone for 1 Prince of Wales Road. This success also reflects on the high standard of refurbishment carried out by our own Building Consultancy division which was a key driver in securing the deal.” Tom Foley of landlord NFU Mutual said “To secure a strong tenant on such a large amount of space is testament to the hard work put in by all the team and reinforces the decision to undertake a refurbishment earlier in the year.”


Guests need to carry out forensic and CSI tests using: state of the art fingerprint equipment. DNA investigation is also a feature as is carrying out interviews and completing a Crime Watch Appeal. The winning team will receive authentic police branded goods and each client gets an “AntiCorruption” lapel badge.

Great networking opportunities at our breakfasts, informal evening events and business exhibitions. Visit norfolkchamber. to book. Norfolk Chamber of Commerce


Norfolk Chamber Business Support Through your membership to the Norfolk Chamber your business has access to a number of support services that are free as part of your membership.

Human Resources This gives your business access to HR support whenever you need it and as often as you need it. The services provided to members falls into two categories.

Advice Line

HR Online Reference & Downloadable Documents

The ChamberHR advice line gives you access to qualified HR specialists at any time. They are there to assist you with all stages of an employment lifecycle; from advice on recruitment such as contracts and employee handbooks all the way through to exit interviews.

With your Chamber membership you have access to a practical and easy to follow online reference manual in employment law and human resource. The website has a bank of over 550 downloadable documents which can be downloaded, edited, saved in your ‘My Account’ or in your own filing system.

For instance:

For instance:

n Is one of your employees constantly absent? n Do you have a discipline issue? n Have you a redundancy problem?

n Do you need a Contract of Employment template? n Do you need policies to add to your Employee Handbook? n Do you need to know how to deal with a disciplinary

How do you access this HR support? To access your ChamberHR Advice line benefit simply call 01455 852037 confirming your company name or visit the Chamber website to access the document library

Legal & Tax This gives your business access to legal & tax advice and protection whenever you may need it.

The 24/7 Chamber Legal Advice Line is just a call away offering unlimited telephone-based advice to support you whenever you have a legal, employment, HR or tax query. You also benefit from £1 million worth of legal expenses insurance to cover the cost of representing your business should you become embroiled in certain legal disputes. Any business fortunate enough not to have been embroiled in a legal dispute can count themselves lucky. No matter how well you plan and manage your business you never know when you are going to face unexpected, expensive legal and professional fees.

In addition to the many employment related disputes businesses also find themselves having to defend Inland Revenue investigations and HSE prosecutions. Your business could also find itself involved in legal disputes relating to its property or with a Landlord. This insurance covers: Employment Disputes, Employment Awards, Prosecution Defence, Tax, VAT, PAYE and NIC Investigations, License Protection, Data Protection Act, Property Legal Protection, Landlord Disputes. Jury Service Allowance

How do you access this Legal & Tax support? When the legal issue first arises be sure to call the legal helpline on 01455 852037

Health and Safety This gives your business access to health & safety advice whenever you may need it.

We know that creating a safe workplace for your employees and meeting your legal obligations are priorities for your business. That’s why your Chamber membership comes with complimentary access to Chamber Health & Safety.

With unlimited access to telephone-based health and safety advice, and an extensive library of online health and safety resources, you’ll have everything covered.


Recognising scientific innovation.

Artist’s Impression Copyright: Quadram Institute

62 Scientific innovation is booming in Norfolk with a number of business and science parks supporting companies working in a variety of fields. Across the area can be found laboratories and research centres specialising in areas including bioscience and chemistry. Work being carried out in Norwich recently received national attention when Stephen Wilkinson, President of the Royal Town Planning Institute, championed the value of collaboration during his visit to the site of the Quadram Institute (QI), a new world-leading research facility for biosciences located on Norwich Research Park. The park is an international centre of excellence in life and environmental sciences and Stephen saw how construction of the new facility is progressing ahead of its opening in mid-2018. He said that he was struck by the way different disciplines had come together to make the development possible. He said: “I was impressed by the work of the local planning teams to support the development of the Norwich Research Park through master planning. The Park is a high-quality environment for important growth sectors in the economy. “The Quadram building is an exemplar of high quality design which integrates the needs of patient care with clinical research.” Stephen followed his visit to QI with a trip to Centrum, the awardwinning hub building for Norwich Research Park. The Park has an annual research spend of more than £100m, and is home to more than 75 businesses and 12,000 people including 3,000 researchers and clinicians. Stephen heard from Norwich Research Park Chief Executive Dr Sally Ann Forsyth about the Park and its role as a centre for bioscience as well as a-place for co-operation and creativity.




Energy Efficiency Grant Funding Available. So far Business Energy Efficiency (BEE) Anglia have awarded £102,490 in grant funding for various energy efficiency projects (totalling £375,000) including radiant heating, vehicle tracking, wood burner and lighting. The scope for grant funding has been widened to enable ANY energy efficiency measure to be considered. Approval will be based on being able to demonstrate sufficient associated energy savings. The BEE Anglia project is funded by the European Regional Development Fund and is being delivered across the region through a partnership of Groundwork, Norfolk County Council, NWES and Suffolk County Council. To date the project has reviewed 371 organisations and identified cost savings of £2,268,114 (£6,114 per business), and carbon savings of 22,404t (60.4t per business). The savings identified are the equivalent of 6,658 flights from London to Sydney. “Having a BEE Anglia advisor come to our business and take the time to understand our individual needs and requirements was very valuable; the report that they produced for us has enabled us

to prioritise improvements to our premises that will have the most significant energy and cost savings and reduce our carbon footprint. The fact they could then help us with a grant towards this was a very welcome bonus.” Tim Basey-Fisher, St. John’s Hall Storage in Beccles

grant g n i d n u f


The project has three core offers that have been designed to help businesses reduce carbon and save money using independent advice (FREE Energy reviews), grant funding (up to £20,000) and recognition for their efforts (Carbon Charter accreditation).


If your organisation is interested in the service, register your interest online ( or call Groundwork on 01473 350370. Our dedicated advisors will be able to answer any queries about eligibility for the programme or potential grant projects.


Carbon char ter accreditatio n


FREE energy reviewS

- apply today!

The energy efficiency hive for Norfolk & Suffolk businesses Help your business to

Funded by

CUT COSTS AND CUT CARBON or call 01473 350370



NewMembers Applewood Hall 01953 715336 Venues/Conference & Function Rooms/Banqueting

Breed Events Ltd 07910000570 Events Management

Chatsbrook Asset Finance 01603 733500 Finance

Corporate Growth Consultancy 01379 890313 Training Providers/Services

External Accounts Services Limited 01379 776 002 Accountancy Services

Flow Exchange Ltd 01493 334 009 Marketing Services

Fox Studio 07960 842893 Marketing

Gordon Dean Solicitors LLP 01603 767671 Solicitors

Greydient Jobs 07429 326056 Recruitment

Heatlink Services LTD 07956 186825 Heating & Plumbing Engineers/Installers

JAMMO 01953 681200 Video Production

LyonCTP Ltd 01603 431118 Consultants (Quality)

Sean Goodman - Magician 01493 733661 Entertainment

Ship Shape World Ltd 03704 464 233 Manufacturing (General)

South Norfolk Fire 01953 789286 Fire Safety Consultants

The Assembly House 01603 626402 Venues/Conference & Function Rooms/Banqueting

The Somerleyton Estate 01493 484008 Venues/Conference & Function Rooms/Banqueting 07957 795460 norwich Technology

WHIM engineering ltd 01953 425109 Engineering

Wolf Digital Marketing 07739 737441 Marketing


Yarmouth Stores Ltd 01492 842289 Manufacturing (General)



Weekinthelifeof Next, like every morning I reconcile the bank statement making sure all the numbers add up! By the time the bank statement is done, the post has arrived and I sort this by importance. It’s then time for the emails from over the weekend. Funny, Mondays always seem to have the most to respond to. Just in time for another coffee and a look at the Credit Control spreadsheet. I can see who I need to chase for their payments, it’s never too bad as I look at this daily and keep it up to date. I tend to tackle this in the afternoons when it’s quieter.

Tuesdays Managed to get stuck in traffic this morning and started to panic a bit - I hate being late in! Looking forward to next week when the children are off school and the journey into work is a lot easier. Also, I can’t wait until the NDR is finished so I can just pop onto it, no obstacles, just a lovely new road!

Tina Bush – Accounts Assistant, Norfolk Chamber of Commerce Monday

Similar routine this morning, bank statement first and emails, then post to sort and contact Cooler Aid today about a new water heater in the kitchen. Us lot, drink far too much tea and coffee, we end up killing all the kettles we have! Can’t have an office with no hot water, how will the work force operate?


Well after the weekend, it’s nice to come to work and get my sanity back. My weekends are always hectic as family come first, especially as I have a grand-daughter of a year and a half to pander over, that’s what life is all about!

Jenny from our Events Team has just popped over to see if the spreadsheet has been updated with the payments for the B2B Exhibition in October. Doing really well again with bookings. Payments are coming in steadily from all the exhibitors and those who need reminding get a polite call or email from me.

We all like a coffee first thing, even though it’s de-caff for me. Staff meeting is at 9am to update everyone on the week before and week ahead.

Cheques have been coming in over the week and they need to be banked, so taking a half-lunch so I can pop to the bank on my way home.

Thursday Nearly the weekend, but lots to do. Banking, input of invoices and looking at the direct debit spreadsheet. I have to check today to make sure the monthly payments are correct for the August 17 renewals. This can take a while as I need to make sure the amounts entered are correct. Our office is usually fairly quiet, except for the younger members of the team! It’s great they have so much energy, I really do feel my age. Just got a reminder about the 28th July, the staff BBQ. Looking forward to being with everyone and socialising, not just being stuck with my head in a spreadsheet! This year it is at the Georgian Town House, can’t wait!

Friday Today I have the weekly task of updating the Stop/Warning Report. This informs everyone if I am having problems obtaining payments for outstanding invoices, asking them for assistance in any way. We have a strict system regarding payment dates, and yes, I am on the ball chasing everyone for their cash! Each client I contact is really friendly and understanding and the payments come in at a steady pace – the system actually works. It’s been a bit stressful this week, Mum was taken to hospital with a stroke and fractured hip. The Chamber have been lovely and allowed me to take time at short notice to support my Mum whilst she’s been in hospital. It’s made it easier to cope with, as I knew the Chamber were supporting me. THANK YOU! Roll on Saturday morning and that well-earned lie-in.

Rogers & Norton & AgeUk Norfolk Relocation Support. Rogers and Norton have announced a joint scheme with Age UK Norfolk supporting older people in Norfolk who are thinking of moving, downsizing or contemplating a move into a retirement home, with specialist legal services. Business Development Consultant Graham Roberts said: “Moving home can be a daunting and stressful prospect, whatever age you are, but it can be compounded if you have lived in



backing and full support of Rogers & Norton, will provide the necessary information, advice and practical support to guide clients through the relocation and can help to ease some of that anxiety.

your home for many years and it’s filled with so many memories, not to mention untold possessions.

Steve Clarke, who heads the conveyancing team in Norwich, said “The team are acutely aware of how difficult the upheaval can be when moving home in later life. We thought we could help alleviate the stress involved by offering a bespoke service to Age UK Norfolk and the older people they support.”

“It’s important to have the peace of mind and reassurance that Age UK Norfolk, with the



LastWord Name: Martin Halliday Position: Director Company: Freightforce Distribution Ltd I have been in the transport industry for 31 years working my way up from the bottom to owning and running trucks myself. I wear many hats Salesman, Marketing, buying equipment and anything else needed to run a busy transport company, never a dull moment.

66 Briefly tell us about your business? FreightForce is a transport & logistics company based in Norwich owned and managed by two friends Nick Jolley and myself. We are founder members of Palletforce a national pallet network and together we provide a supply chain solution from a quarter pallet to a full 28 pallet trailer carrying up to 28,200 kgs offering warehousing and distribution throughout the UK/Europe and beyond.

How many employees do you have & are you looking to grow? FreightForce employs a great team of 57 people and with a period of steady measured growth planed we will look to increase this when needed.

What has been your greatest success to date and why? Our greatest success has been to grow our business from its humble beginnings in 1998 with two small hired trucks to a professional company with 38 vehicles and 50 trailers turning over circa 7 million pounds. This has been achieved by our never-ending enthusiasm to offer a quality service, with hard work and an honest fair approach also being a big part of our success has been to build a fantastic set of key employees they make our company just as much as we do and getting the right people for the right jobs can make or break you.

What is the next challenge for your business and how will you achieve it? The challenges we face at the moment are increased costs, regulation and competition for customers and staff. We are keeping ourselves one step ahead by investing heavily in a new IT system to allow our customers to book their jobs directly on to our transport software, track their consignment whether it is 1 pallet on our palletforce system


or a full load on our Direct trucks with the ability to have an instant proof of delivery not just an E signature. When it comes to new trucks we have invested in the most fuel efficient and driver friendly trucks we could find, with the latest tracking and camera technology available. All these things along with constantly coaching and listening to staff makes us Norwich’s Premier Haulier.





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01603 218704

Record success. Consistent growth. Financial security. Employment creation. Sustainable profit. Local reinvestment. Total FM. Norfolk benefits from record Norse growth. Following its most successful year in the company’s 29-year history, Norse Commercial Services is continuing to show strong growth in the first months of its new financial year. In the first four months of the company’s 2017/18 trading year it has already announced £6m of new business, representing over £15 million worth of forward orders. “Our continued growth in the first quarter of the new financial year is good news for Norfolk,” Managing Director Dean Wetteland said. “The £6 million of new business we have put on in the first four months means additional revenue to the county via our profit share arrangement with the County Council, to local supply chain spend and the creation of new jobs.

t 01603 894100 e w

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