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learn about the future of the world in istria

such as decentralized finance (DeFi) and crowdfunding instruments, continue to appear on the horizon. Collaboration between players in the fintech ecosystem is expected to drive innovation, increase monetization opportunities and create new value chains, while solving problems and obstacles, and identifying new market opportunities. The Adria Summit will also analyze which recent events have experienced the greatest economic success, and which major projects have improved inclusion and cooperation and led to a more resilient financial system? How have banks responded to changes in consumer and business habits?

Fast progress of AI and robotics will push the world towards the new stage of human evolution. Robots have integrated among us, to the point that many industries can be considered more humanoid than human, and chatbots like ChatGPT more ethical than most of us. At the same time, amid geopolitical conflicts, new robotic fighters and vehicles have emerged, from bomb-detecting ro- bot dogs to autonomous killing drones. This particular panel could attract the most attention, and it will discuss where robotics will take us in the future. Will robotics accelerate economic progress, human advancement and sustainabilityor could it pose a threat to labor markets and social stability? How should investors consider ethical aspects when funding AI research and development? dajana MrČela

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Evolution from Web2 to Web3 moved the Internet from centralized platforms to several decentralized hubs with distributed models of design and control. What does Web3 decentralization mean for the next generation of finance, data, community, the Internet, and beyond? Will games continue to blur the distinction between real and virtual creation and economics? Will games soon merge with artificial intelligence and, if so, what will be the artistic and economic consequences? How will VR technology change the experience for spectators of sporting and cultural events? What impact will artificial intelligence have on sports, music, theater?

Participants in the conference will also be able to learn how companies can use cloud and other data processing technologies quickly and efficiently, which sectors of startups in the Adria region show the greatest potential, but also how tech companies in our markets can grow effectively in order to meet regional and later global demands and become „unicorns“.

The conference will be followed by VIP Networking Weekend (May 6th and 7th), with an abundance of sports activities such as golf, tennis, cycling, hiking, Istrian wine and food tasting. The VIP Networking Weekend is planned as a perfect continuation of the conference, as it will provide enough time for sharing common interests and socializing with speakers and other participants. See more details on the portal adriasummit.com, where you can also register to participate in this unique regional meeting.

Member of the Board of Directors of the UN Global Compact Network Croatia

At the election assembly of the members of the UN Global Compact Network of Croatia, held on February 13, 2023, the president of the Saponia Management Board, Mrs. Dajana Mrčela, was elected as a member of the Board of Directors for a term of 3 years. The General Assembly of the UN Global Compact Network in Croatia consists of 68 members, including Saponia, the leading producer of detergents in Croatia. Ms. Mrčela often emphasizes that she is proud that Saponia, as a chemical industry, pushes the boundaries in environmental protection and keeps up with the most modern trends in sustainable development. Saponia is an active accelerator in the programs: SDG Ambition, Target Gender Equality and Climate Action Accelerator.

Miranda Mladin

The new marketing director in Studenac dora STreZoVa-niKoloVa

The arrival of Miranda Mladin as Marketing Director has further strengthened the capacities of Studenac, one of the leading retail chains in Croatia, as well as the chain with the largest sales network. Miranda Mladin will have a key role in the further management, development and implementation of the company’s strategic communications. “We are happy that Miranda has become part of the Studenac team and we are sure that she will enrich the marketing sector with her great experience and strongly support the company’s business with her expert contribution. Strengthened by the knowledge and values that Miranda brings, we remain focused on responding as successfully as possible to the needs of the dynamic market and our customers,” said Michal Senczuk, president of the Studenac Management Board. Studenca Mladin joined the team from the position of executive director for central marketing and innovation in the Atlantic group, where she spent three years improving numerous marketing aspects of the business.

The new CEO of the Coca-Cola HBC Adria part

At the beginning of February, Dora StrezovaNikolova took over the position of chief director of the Coca-Cola HBC Adria business unit, based in Zagreb. In that position, she will be in charge of managing the company’s operations in Croatia, Bosnia and Herzegovina and Slovenia. Dora StrezovaNikolova comes to her new position at Coca-Cola HBC from the position of general director of The Coca-Cola Company in Bulgaria, which she held since May 2021. Before joining Coca-Cola, she worked for four years as a consultant and expert in incentive management in Bulgaria and Austria, and as a director of her own startup company. Previously, she spent 18 years in the Danone Group working in numerous countries and performing various duties, including those in sales and marketing at Danone Bulgaria as well as the position of marketing director in Romania, the Adriatic countries and Russia. Dora Strezova-Nikolova’s last position at Danone was that of general manager for Bulgaria, Greece and Cyprus.

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