DIG Media Kit

MEDIA KIT FALL 2019

MISSION DIG MAG is the insider’s guide to Long Beach for the LBSU community, inspiring readers to immerse themselves in the Long Beach lifestyle through in-the-know stories about the latest in food, arts, entertainment and culture; in-depth features about people and trends on the campus and in the city; poetry, fiction and literary journalism; and beautiful photography and design.

DIG MAG is produced entirely by students and published by the Department of Journalism & Public Relations at Long Beach State University.

EDITORAL MAKEUP LIFE & STYLE

ENTERTAINMENT

COMMUNITY

ARTS & CULTURE

READER PROFILE DIG Magazine reaches more than 38,000 students and almost 3,000 faculty, staff and administrators through 49 distribution locations across the LBSU campus. Additionally, DIG Magazine is distributed to multiple off-campus locations in Long Beach, including all 12 Long Beach Public Libraries, The Beach on Second, and numerous local businesses throughout the city.

82.4%

of enrolled students are full-time

90%

student retention rate

98.9% of students are

43.6% male students

from California

2,577

international students representing 49 countries

56.4%

female students

73%

of students are aged 18-24

WAYS TO ADVERTISE

PRINT ADVERTISING • •

Prints quaterly (2x per semester) 1,500 printed per issue

WEBSITE • •

Award-winning website New content posted daily

SOCIAL MEDIA • •

5,500+ followed across platforms High engagement rates

SPONSORED CONTENT • •

Seamlessly integrated content Remains on website indefinitely

EVENTS • •

Campus events bring DIG content to life Engage thousands of students in-person

SPECS & RATES Print Advertising

Full Page Full Page Premium (inside front/back cover) Half Page Quarter Page

Size

Off-Campus

8.5” x 11” (full bleed) 8.5” x 11” (full bleed)

$800 $900

8.5” x 5.5” 4.25” x 5.5”

$450 $250

Website Advertising

Position A (Leaderboard) Position B (Medium Rectangle) Position C (Medium Rectangle) Position D (Leaderboard Footer)

Size

970 x 90 px 300 x 250 px 300 x 250 px 970 x 90 px

Social Media Rate

Instagram Stories $75 per post Twitter $50 per post Facebook $50 per post

Sponsored Content

Article + Picture

$50 per post

Events

Experience Sponsor $300 Table Sponsor $200

Gift Bag Sponsor

Free

On-Campus $500 $600

$300 $150

Rate

$250 $200 $175 $100

TERMS & CONDITIONS DIG MAG reserves the right to revise or reject any advertisement at its sole discretion at any time prior to publication.

Content DIG MAG will not knowingly publish advertisements that discriminate on the basis of race, color, sex, sexual orientation, religion, national origin, ancestry or physical or mental handicap. Advertisements having the appearance of editorial material will be identified as “Paid Advertisement.” DIG MAG reserves the right to insert the name of an advertisement’s sponsor to the advertisement. Advertisements for political candidates or parties are not eligible for the campus rate and must bear the name and address of the sponsoring individual or organization.

Payments All advertisements must be paid for in advance, unless credit has been established ahead of time with DIG MAG. Credit terms are Net-14 unless otherwise specified. DIG MAG accepts credit card, check and cash payments only. Checks should be made out to California State University, Long Beach with DIG MAG and the insertion order number noted in the memo line on the bottom left. The Daily 49er accepts MasterCard, VISA and American Express for credit card payments. There is a fee for any returned checks.

A monthly service charge will be added to accounts 30 days delinquent. Past due accounts will be turned over to the university collections office and subject to additional interest and penalties.

Cancellations DIG MAG reserves the right to reject or cancel for any reason at any time any insertion order or advertisement without liability, even if previously acknowledged or accepted. In the event of cancellation for default in the payment of bills, charges for all advertising published as of the cancellation date shall become immediately due and payable. Advertisers may not cancel orders for, or make changes in, advertising after the issue closing date.

Errors The advertiser must notify the account executive of any error or omission within seven working days of the advertiser’s ad publication to be eligible for a make-good. If a make-good is granted, the liability will not exceed the original cost of the incorrect advertisement. Minor typographical errors do no qualify for a refund. DIG MAG is not responsible for incorrect copy or art submitted by the client. The original copy and instructions must be legible. DIG MAG is not responsible for errors in advertisements submitted after deadline or after proof has been approved.

Agreement Publication of an advertisement does not constitute an agreement for continued publication. Submission of an advertisement to DIG MAG does not constitute a commitment to publish the advertisement.

Other The advertiser and/or advertising agency agrees to defend and indemnify the publisher against any and all liability, loss or expense arising from claims of libel, unfair competition, unfair trade practice, infringement of trademarks, trade names of patents, violations of rights of privacy and infringements of copyrights and proprietary rights resulting from the publication of the advertiser’s advertisement.

Data Sources

CSULB Institutional Research | College Factual | Data USA

CONTACT

PLACE AN ORDER Contact our Student Account Executives advertising@daily49er.com or 562-985-1740.

Want More Advertising Options?

View our sister publications.

DIG en EspaĂąol: digmagonline.com/digenespanol Daily 49er: daily49er.com/advertising

Your advertising dollars help sustain student media education at Long Beach State University, providing valuable experience and tools for aspiring student journalists. Thank you for your support.

DIGMagOnline.com

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