DT August Issue

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DT AWARDS 2018

9TH DT AWARDS HONOURED TECH BRANDS IN INDIA FOR ‘BEST PRODUCT & INNOVATIONS’

www.digital te rminal . i n

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Everything you need to know to stop ransomware.

67% of Indian organizations were hit by ransomware in the last year.*

91% were running up-to-

date endpoint security at the time of the attack.*

Protect against Ransomware with CryptoGuard The proven CryptoGuard capabilities in Sophos Intercept X block ransomware as soon as it starts trying to encrypt your files, returning data to its original state.

“Intercept X stopped all ransomware attacks we tested against it in seconds.” - ®ESG Labs “Since deploying Intercept X we’ve had zero ransomware infections.” - ®Flexible Business Systems For more details visit www.sophos.com/intercept-x Tel: +91 79 66216838 Email: indiamarketing@sophos.com *The State of Endpoint Security Today survey was conducted by Vanson Bourne, an independent specialist in market research. This survey interviewed 2,700 IT decision makers in 10 countries out of which, 300 respondents were from India, based in Delhi, Mumbai, Hyderabad, Bangalore, Kolkata and Chennai.



CONTENT VOL - 0 9 , I S S U E - 15 , AU G U S T 2 018

18: VENDOR FOCUS Publisher & Editor Executive Editor Consulting Editor

Rajeev Ranjan Jyoti Janda NK Goyal

Editorial Coordinator

Jai Prakash

Office Coordinator

Raju Thapa

Consulting Art Direction Visualiser

Vikas Sharma Akriti Arora

Graphic Designer

Abdhesh Kr Jha

Production Head

Rajiv Singh

Marketing Executive Circulation

Acer Introduces New Predator Helios 500 Notebook with 4K UHD Display

19: GAMERS CONNECT Dell Showcased Its Gaming Innovations at 10th Annual Gamescom

Balvinder Singh Gopal Kumar

Printed, Published and Owned by Rajeev Ranjan from S-560, IInd Floor, School Block-2, Shakarpur, Delhi-92. Magazine printed at Sangat Printers Pvt. Ltd. C-105, Naraina Industrial Area, Phase I, New Delhi. Editor Brajesh Kumar. All rights reserved. Reproduction in any manner, in whole or in part, is prohibited. Every possible care has been taken to print this magazine as the content have been sourced from in house writers, as well from other reliable sources including freelancers and content writers. We can not be held responsible for any mistakes or errors. We do not take responsibility for its absolute accuracy. All disputes are subject to the exclusive jurisdiction of competent courts and forums in Delhi only. While care is taken prior to acceptence of advertising copy, it is not possible to verify its contents, Digital Terminal cannot be held responsible for such contents, nor for any loss or damages incurred as a result of transactions with companies, associations for individuals advertising in its newspapers or publications. We therefore recommend that readers make necessary inquiries before sending any monies or entering into any agreements with advertisers or otherwise acting on an advertisement in any manner whatsoever

Editorial & Marketing Off ice

20: HOT INNOVATIONS Zebronics Smartphone Gaming Case ‘Zeb-Crab’

24: BIG BYTE HP Introduces Latest Portfolio of Premium Notebooks & Desktops For the Modern Offices

26: PARTNER FOCUS Rashi Peripherals Organised Multi-city ‘Partner Connect’ Program in Association with SanDisk

27: OPINION IoT – The Next Level of Growth in Indian Market

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Authored by Mr. Manoj Kumar Pansari - CEO, Astrum.

30: LAUNCH OF THE MONTH Xiaomi Launches Its Latest Mi A2 Smartphone in India with 20MP Front Camera



DT AWARDS 2018

9TH DT AWARDS HONOURED TECH BRANDS IN INDIA FOR ‘BEST PRODUCT & INNOVATIONS’

Digital Terminal successfully concluded the 9th edition of its annual flagship event, ‘DT Awards’ at a glittering award night ceremony held at hotel The Suryaa New Delhi. This event was not just an award night, but a landmark association for all the IT brands which recognized and honored ‘Best Product & Brand Innovation’ in Indian IT Industry. DT Awards is the premier awards ceremony which is effectively designed every year to appreciate and reward Innovation, Excellence and Achievements across all segments of the IT industry. The award night brought together more than 250 industry leaders under one roof as a family while providing them a great networking opportunity. Government 6

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members, eminent personalities, association members, vendors, top distributors, dealers, and top performers across IT industry marketplace attended this prestigious event and celebrated the success of award winners. The Award Night was a true mark of success for leading IT brands who were honoured for their great efforts in overall growth of IT industry. Brands put immense efforts throughout the year to increase consumer base, boost profit and give best technology solutions to Indian customer. DT Awards has been instituted to appreciate such hard work. Truly such kind of recognitions motivates them to put more efforts for the betterment of industry.

There were many sets of award distribution and we saw huge curiosity among the nominees and audiences as they were waiting to know the winners of DT Awards 2018 in each category. 9th Award Night was totally an outstanding event concluded successfully which amazed the entire ICT fraternity presented there. The Guest of Honours, Invitees & representatives witnessed of a grand award night that they will never forget. DT always surprises the ICT community with its boundless efforts moreover DT Award is currently one of the best award ceremonies happening within the industry.


Rajeev Ranjan, Publisher, Digital Terminal, says “Being into its ninth year, DT Awards has become most sought honour for tech brands to achieve. We recently honoured winners of DT Awards 2018 where all stakeholders were present to witness this crucial announcement. We feel privileged to conclude this most prestigious annual award ceremony of the ICT industry that witnessed the winners of 9th Best Brand and Product Innovation Honor. This year’s gala award night was another huge success as we are dedicated to making each year bigger and better.”

DT AWARDS 2018 The award night witnessed the success and celebration of IT communities for their great collaboration and partnership which assist the industry in going with great pace. Apart from networking and entertainment, this night also extended product display platform for many vendors. The idea behind this was simply to acknowledge the importance of great partnership between the vendors and partners.

Jyoti Janda, Executive Editor, Digital Terminal says, “DT has been always working towards inclusive growth of ICT market. We have been truly connecting all dots between vendors and partners for well-being of this industry. Continuing our mission to empower ICT industry, DT announced winners of 9th Best Product & Innovation Honour at a recently concluded gala award night. ‘DT Awards 2018’ were presented in more than 61 different categories, based on brand value, market survey, channel feedback, partner’s strength and editor’s choice. This time we got huge response and support from entire industry players.” Dell emerged as clear winner for the evening as the brand bagged Best Laptop Brand Award, Best AIO PC Brand and Most Trusted Tech Brand in India Award. Acer bagged three awards including Best gaming Laptop Brand, Best LED Monitor Brand 2018 and Most Channel Friendly Tech Brand Award. The Best Internet Security Brand 2018 award was won by Kaspersky for its advanced security solutions. Best Structured Cabling Brand & Best Wireless Router Brand 2018 attained by D-Link. Seagate won key storage award for Best HDD & External Drive Award along with other brand awards. Western Digital also bagged two awards for Best SSDs Brand 2018 and Best Surveillance Storage Solution Brand 2018 Award while SanDisk was named for Best Flash Drive Memory Brand 2018 at the award night. Marg ERP won Best ERP Solutions (SMEs) Brand 2018 Award. TP-Link bagged Best Mesh Networking Product & Best Value Added Networking Brand award. Airoshine honored with the Most Innovative Air Purifier Award at the award night. Best Mini PC Brand 2018 Award was given to LIVA.

GUEST OF HONORS DT invited several ICT industry leaders as Guest of Honours to make award night more delightful with their presence. The Guest of Honours were felicitated with flower bouquet and plaque as a memento of the 9th edition of DT Award Night. The evening was graced with the presence of ‘Guest Honors’ Mr. N K Goyal, President, CMAI, Mr. Rajshekhar Bhatt, Country Manager – India, ECS, Mr. Raghav Gupta, CEO, Airoshine, Mr. Vishal Parekh, Director – Marketing, Kingston Technology, Mr. Sriram Dharmapadam, General Manager, Astrum, Mr. Mahender Singh, Managing Director, Marg ERP Ltd., and Mr. Parminder Pal Singh, Country Manager-Mobility/Etail & Retail, SanDisk, a Western Digital Brand.

Mr. Rajeev Ranjan, Publisher & Editor, Digital Terminal and Ms. Jyoti Janda, Executive Editor, Digital Terminal Felicitating Mr. N K Goyal, President, CMAI.

Mr. Rajeev Ranjan, Publisher & Editor, Digital Terminal and Ms. Jyoti Janda, Executive Editor, Digital Terminal Felicitating Mr. Mahender Singh, Managing Director, Marg ERP Ltd.

Mr. Rajeev Ranjan, Publisher & Editor, Digital Terminal and Ms. Jyoti Janda, Executive Editor, Digital Terminal Felicitating Mr. Vishal Parekh, Director – Marketing, Kingston Technology.

Mr. Rajeev Ranjan, Publisher & Editor, Digital Terminal and Ms. Jyoti Janda, Executive Editor, Digital Terminal Felicitating Mr. Raghav Gupta, CEO, Airoshine.

Mr. Rajeev Ranjan, Publisher & Editor, Digital Terminal and Ms. Jyoti Janda, Executive Editor, Digital Terminal Felicitating Mr. Rajshekhar Bhatt, Country Manager – India, ECS.

Mr. Rajeev Ranjan, Publisher & Editor, Digital Terminal and Ms. Jyoti Janda, Executive Editor, Digital Terminal Felicitating Mr. Sriram Dharmapadam, General Manager, Astrum.

Mr. Rajeev Ranjan, Publisher & Editor, Digital Terminal and Ms. Jyoti Janda, Executive Editor, Digital Terminal Felicitating Mr. Parminder Pal Singh, Country Manager-Mobility E-tail & Retail, SanDisk, a Western Digital Brand.

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DT AWARDS 2018

COMPANY PRESENTATIONS The gathering at award night was complimented by leading brands as majority of them brought excellent messages for technology partners. Brands were given opportunity to give their corporate presentations in front of India’s key channel partners. Mr. Harpreet Singh, Territory Manager, North India, Kaspersky Labs

Mr. Sriram Dharmapadam, General Manager, Astrum

Mr. Prakash Maheshwari, National Sales Manager, Marg ERP

Mr. Rajshekhar Bhatt, Country Manager India, ECS

Ms. Arushi Gupta, COO, Airoshine

THE WINNERS OF DT AWARDS 2018 CATEGORY: BEST LAPTOP BRAND

CATEGORY: BEST AIO PC BRAND 2018

CATEGORY: BEST MOTHERBOARD BRAND

WINNER: DELL

WINNER: DELL

WINNER: GIGABYTE

Mr. Gunjan Arora, Dell receiving the award from Mr. Rajshekhar Bhatt Country Manager - India ECS

Mr. Gunjan Arora, Dell receiving the award from Mr. Vishal Parekh Director - Marketing Kingston Technology

Mr. Mayank Sharma & Saurabh Upadhyay, Gigabyte receiving the award from Mr. N K Goyal President CMAI & Ms. Anjali Verma Director CMAI

CATEGORY: BEST WIRELESS ROUTER BRAND

CATEGORY: BEST ACCOUNTING SOFTWARE SOLUTION BRAND

WINNER: D-LINK

WINNER: TALLY SOLUTIONS

Ms. Pooja Sharma , D-Link receiving the award from Mr. Rajshekhar Bhatt Country Manager - India ECS

Mr. Gyanendra Chand, Tally Solutions receiving the award from Mr. Vishal Parekh Director - Marketing Kingston Technology

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CATEGORY: BEST MEMORY MODULE BRAND WINNER: KINGSTON

Mr. Vishal Parekh Director - Marketing Kingston Technology receiving the award from Mr. N K Goyal President CMAI & Ms. Anjali Verma Director CMAI


DT AWARDS 2018 CATEGORY: BEST UPS BRAND

CATEGORY: BEST HDD BRAND

WINNER: MICROTEK

WINNER: SEAGATE

Mr. Ketan Jain & Mr. Niranjan Singh, Zebronics receiving the award from Mr. Parminder Pal Singh Country Manager Mobility & Retail SanDisk (Western Digital)

Mr. Aakash Jain, Microtek receiving the award from Mr. Vishal Parekh Director - Marketing Kingston Technology

Mr. Nitesh Patani, Seagate receiving the award from Mr. N K Goyal President CMAI & Ms. Anjali Verma Director CMAI

CATEGORY: BEST MINI PC BRAND

CATEGORY: BEST QUALITY PORTABLE SPEAKER BRAND

CATEGORY: BEST GAMING LAPTOP BRAND

WINNER: LIVA

WINNER: ASTRUM

WINNER: ACER

Mr. Rajshekhar Bhatt, Country Manager-India, ECS receiving the award from Mr. Parminder Pal Singh Country Manager Mobility & Retail SanDisk (Western Digital)

Ms. Poonam Pansari Bawri, Director, Astrum receiving the award from Ms. Arushi Gupta, COO, Airoshine.

Mr. Anuj Garg & Amit Ojha, Acer receiving the award from Ms. Arushi Gupta, COO, Airoshine

CATEGORY: BEST INTERNET SECURITY BRAND

CATEGORY: BEST UTM BRAND

CATEGORY: BEST EXTERNAL DRIVE BRAND

WINNER: KASPERSKY

WINNER: SOPHOS XG FIREWALL

Ms. Arvind Kaur Makkar & Mr. Harpreet Singh, Kaspersky receiving the award from Mr. Rajshekhar Bhatt Country Manager - India ECS

Mr. Nishant Sharma, Sophos receiving the award from Mr. Vishal Parekh Director - Marketing Kingston Technology

CATEGORY: ST LASER PRINTER BRAND

CATEGORY: BEST ERP SOLUTIONS (SMES) BRAND

WINNER: KONICA MINOLTA

WINNER: MARG ERP

CATEGORY: BEST MULTIMEDIA SPEAKER BRAND WINNER: ZEBRONICS

WINNER: SEAGATE

Mr. Mayank Singh, Seagate receiving the award from Mr. Rajshekhar Bhatt Country Manager - India ECS

CATEGORY: BEST LED MONITOR BRAND WINNER: ACER

Mr. Anuj Garg & Mr. Amit Ojha Acer receiving the award from Mr. Parminder Pal Singh Country Manager Mobility & Retail SanDisk (Western Digital) Ms. Shipra Atrya, Konica Minolta receiving the award from Mr. Parminder Pal Singh Country Manager Mobility & Retail SanDisk (Western Digital)

Mr. Mahender Singh, MD, Marg ERP Ltd and his team receiving the award from Mr. Rajshekhar Bhatt, Country Manager-India, ECS.

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DT AWARDS 2018 CATEGORY: BEST SSDS BRAND

CATEGORY: BEST LED MONITOR BRAND

CATEGORY: BEST FLASH DRIVE MEMORY BRAND

WINNER: WESTERN DIGITAL

WINNER: SAMSUNG

WINNER: SANDISK

Mr. Vivek Dutt Saxena, Western Digital receiving the award from Ms. Arushi Gupta, COO, Airoshine

Mr. Sounak Debnath, Samsung receiving the award from Mr. N K Goyal President CMAI & Ms. Anjali Verma Director CMAI

Ms. Monika Sharma, SanDisk receiving the award from Mr. N K Goyal President CMAI & Ms. Anjali Verma Director CMAI

CATEGORY: BEST STRUCTURED CABLING BRAND

CATEGORY: BEST WIRELESS CHARGING SOLUTION

CATEGORY: BEST BUSINESS PLATFORM MOTHERBOARD

WINNER: D-LINK

WINNER: ASTRUM PAD CW250

WINNER: ECS B360 TIGER T9

Ms. Pooja Sharma, Manager-Channel Sales, D-Link receiving the award from Mr. Mahender Singh, MD, Marg ERP Ltd.

Ms. Poonam Pansari Bawri, Director, Astrum and Mr. Sriram Dharmapadam, General Manager, Astrum receiving the award from Rishi Prasad, Sr. Marketing Manager-India & SAARC, Seagate.

Mr. Rajshekhar Bhatt, Country Manager-India, ECS receiving the award from Mr. Vishal Parekh, Director-Marketing, Kingston Technology.

CATEGORY: BEST MESH NETWORKING PRODUCT

CATEGORY: MOST INNOVATIVE AIR PUREFIER

WINNER: TP-LINK DECO M5

WINNER: AIROSHINE A016

Mr. Ketan Jain& Mr. Niranjan Singh, from Zebronics. receiving the award from Mr. Rishi Prasad, Senior Marketing Manager India & SAARC, Seagate

Mr. Avishkar from TP-Link receiving the award from Mr. Raghav Gupta, CEO, Airoshine.

Ms. Arushi Gupta, COO & Mr. Raghav Gupta, CEO, Airoshine receiving the award from Mr. Vishal Parekh, Director-Marketing, Kingston Technology.

CATEGORY: BEST ENDPOINT SECURITY SOFTWARE

CATEGORY: BEST WORKSTATION BOARD

CATEGORY: BEST AC GIGA ROUTER

WINNER: ASROCK RACK EP2C612WS

WINNER: DIGISOL DG-BR5411QAC

Mr. Sunil from Esconet Technologies receiving the award from Mr. Mahender Singh, MD, Marg ERP Ltd.

Mr. Saurabh Rathour from Digisol receiving the award from Mr. Sriram Dharmapadam, General Manager, Astrum.

CATEGORY: NO 1 INDIAN MONITOR BRAND WINNER: ZEBRONICS

WINNER: ESET

Mr. Subhash Karak from ESET receiving the award from Mr. Sriram Dharmapadam, General Manager, Astrum.

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DT AWARDS 2018 CATEGORY: BEST SMART NETWORK SOLUTIONS

CATEGORY: BEST GAMING HEADSET BRAND

WINNER: STERLITE

WINNER: HYPERX

Ms. Sadhana Rai, North Territory Head for Neox, Sterlite Technologies receiving the award from Mr. Sriram Dharmapadam, General Manager, Astrum.

Mr. Vishal Parekh, Director-Marketing, Kingston Technology. receiving the award from Mr. Rishi Prasad, Senior Marketing Manager India & SAARC, Seagate

CATEGORY: MOST POPULAR INDIAN TECHNOLOGY BRAND

CATEGORY: VALUE FOR MONEY SECURITY SOLUTIONS

CATEGORY: MOST ADVANCED FIBER PRODUCTS & SOLUTIONS

WINNER: INTEX

WINNER: NET PROTECTOR

WINNER: SYROTECH

Mr. Dheeraj Kapoor from Intex receiving the award from Mr. Raghav Gupta, CEO, Airoshine.

Mr. Suryaa from Net Protector receiving the award from Mr. Mahender Singh, MD, Marg ERP Ltd.

Mr. Shiv Sharma, CEO, SyRotech receiving the award from Mr. Sriram Dharmapadam, General Manager, Astrum.

CATEGORY: BEST ANTIVIRUS IN CONSUMER CATEGORY

CATEGORY: MOST ADVANCED DUAL BAND WIFI ROUTER

WINNER: PROTEGENT

WINNER: LINKSYS WRT 1900AC

WINNER: RAPOO

Mr. Rajeev Banerjee and his colleague from Unistal Systems Pvt Ltd receiving the award from Mr. Vishal Parekh, Director-Marketing, Kingston Technology.

Mr. Pawan from Linksys receiving the award from Mr. Vishal Parekh, Director-Marketing, Kingston Technology.

Mr. Rajesh from Rapoo receiving the award from Mr. Raghav Gupta, CEO, Airoshine.

CATEGORY: BEST VALUE ADDED NETWORKING BRAND

CATEGORY: MOST TRUSTED TECH BRAND IN INDIA

WINNER: TP-LINK

WINNER: DELL

CATEGORY: COMPLETE POS RETAIL SOLUTION BRAND WINNER: ESY

Mr. SN Murthy & Mr. Anoop Dogra from ESY India receiving the award from Mr. Raghav Gupta, CEO, Airoshine.

CATEGORY: MOST CHANNEL FRIENDLY TECH BRAND WINNER: ACER

Mr. Amit Ojha & Mr. Anuj Garg Acer. receiving the award from Mr. Rajshekhar Bhatt, Country Manager - India, ECS

Mr. Chandrakant & Amir Khan, TP-Link receiving the award from Mr. N K Goyal, President, CMAI & Ms. Anjali Verma, Director, CMAI

CATEGORY: BEST PERFORMING WIRELESS KEYBOARD

Mr. Gunjan Arora, Dell receiving the award from Mr. N K Goyal, President, CMAI & Ms. Anjali Verma, Director, CMAI

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DT AWARDS 2018 CATEGORY: CHANNEL’S MOST FAVOURITE COMPANY IN INDIA

CATEGORY: BEST SURVEILLANCE STORAGE SOLUTION BRAND

CATEGORY: BEST BRAND FOR CORPORATE GIFTING (GADGETS)

WINNER: SOPHOS

WINNER: WESTERN DIGITAL PURPLE

WINNER: ZEBRONICS

Mr. Nishant Sharma, Sophos receiving the award from Mr. N K Goyal, President, CMAI & Ms. Anjali Verma, Director, CMAI

CATEGORY: FASTEST GROWING CATEGORY OF HDD WINNER: SEAGATE SKYHAWK

Mr. Rishi Prasad Seagate receiving the award from Mr. Rajshekhar Bhatt, Country Manager - India, ECS

Mr. Javed Ansari from WD receiving the award from Mr. Rajshekhar Bhatt, Country Manager - India, ECS

CATEGORY: BEST NATIONAL DISTRIBUTOR WINNER: RASHI PERIPHERALS

Mr. Piyush and his colleague from Rashi Peripherals receiving the award from Mr. Parminder Pal Singh, Country Manager Mobility & Retail, SanDisk, a Western Digital Brand.

Mr. Ketan Jain & Mr. Niranjan Singh, Zebronics, receiving the award from Mr. Rajshekhar Bhatt, Country Manager - India, ECS

CATEGORY: BEST VALUE ADDED DISTRIBUTOR WINNER: SUPERTRON ELECTRONICS

Mr. Deepak, Director, Supertron Electronics receiving the award from Mr. Parminder Pal Singh, Country Manager Mobility & Retail, SanDisk, a Western Digital Brand.

CATEGORY: MOST VALUABLE NATIONAL DISTRIBUTOR

CATEGORY: MOST PREFERRED GAMING PARTNER

CATEGORY: BEST VALUE ADDED GAMING PARTNER

WINNER: SAKRI IT SOLUTION

WINNER: ABACUS PERIPHERALS

WINNER: ACRO ENGINEERING

Mr. Varun Agnihotri from SAKRI receiving the award from Mr. Parminder Pal Singh, Country Manager Mobility & Retail, SanDisk, a Western Digital Brand.

Mr. Shailesh Pandey from Abacus Peripherals receiving the award from Mr. Rajshekhar Bhatt, Country Manager-India, ECS.

Mr. Atul Arora from Acro Engineering and his team receiving the award from Mr. Rajshekhar Bhatt, Country Manager-India, ECS.

CATEGORY: FASTEST GROWING REGIONAL DISTRIBUTOR

CATEGORY: BEST GAMING & HIGHEND COMPUTING MOTHERBOARD

WINNER: GRAPHLINE COMPUTERS

WINNER: ASROCK Z370 TAICHI

CATEGORY: MOST VALUABLE NATIONAL DISTRIBUTOR FOR CYBER SECURITY PRODUCTS IN INDIA WINNER: VR INFOTECH

Mr. Jeet Kumar from VR Infotech receiving the award from Mr. Parminder Pal Singh Country Manager Mobility & Retail SanDisk (Western Digital).

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Mr. DP Sinha, Managing Director, Graphline Computers receiving the award from Mr. Rajshekhar Bhatt, Country Manager-India, ECS.

A representative from ASRock receiving the award from Mr. Rishi Prasad, Sr. Marketing Manager-India & SAARC, Seagate.


DT AWARDS 2018 CATEGORY: MOST ADVANCED INTERNET ACCESS MANAGEMENT SOLUTION

CATEGORY: BEST IT SOLUTION PROVIDER PARTNER

WINNER: 24ONLINE TECHNOLOGIES

WINNER: GREEN VISION PVT. LTD.

CATEGORY: BEST POWER BANK BRAND

CATEGORY: MOST INNOVATIVE PORTABLE SPEAKER

WINNER: AMBRANE

WINNER: PORTRONICS

CATEGORY: FASTEST GROWING VAD 2018

CATEGORY: BEST INKJET PRINTER BRAND 2018

WINNER: SPARK TECHNOLOGIES PVT. LTD.

WINNER: CANON INDIA PVT. LTD.

ENTERTAINMENT DT Award night happened in a very systematic way and it was graced with some attractive dance performances which enchanted the whole crowd. Troops energized the audiences with their excellent performances during the entire award distribution ceremony.

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DT AWARDS 2018

NETWORKING The guests were very much pleased with the presence of all key industry leaders, brands concerned person, leading ICT associations members, national distributors, regional distributors, resellers and retailers. With presence of almost 250 guests, there were immense networking opportunities during the award night show.

LUCKY DRAW The lucky draw round was one of the interesting rounds in the event as the enthusiasm level of all the invitees were magnificent. There were few more lucky guests who won in lucky draw sessions which was sponsored by Zebronics. During the event, guests were getting certain surprise gifts time to time as winning prize for answering some interesting questions. These gifts were sponsored by Portronics.

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DT AWARDS 2018

PRODUCT DISPLAY DT events have gain popularity among IT players as we take care of education & awareness for the visitors. Apart from discussions and networking, brands displayed their products and solutions at the venue. The 9th edition of DT Award also brought best product display zone for all technology partners where they got a chance to explore new products.

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DT AWARDS 2018

COCKTAIL & DINNER

After the successful end of the award distribution session, Cocktail & Dinner were started and all the guests enjoyed delicious food. There was a wave of celebrations for all of guests who enjoyed this beautiful evening. The evening will be always remembered by guests as we celebrated with winners of prestigious DT Awards 2018.

THANKS FOR ALL YOUR SUPPORT The event was supported by DELL, ACER, WESTERN DIGITAL, ASTRUM, AIROSHINE, MARG ERP, D-LINK, AMBRANE, ECS, MICROTEK, ESET, KASPERSKY, ZEBRONICS, TP-LINK, GIGABYTE, ASROCK, ZION, DIGISOL, SOARIZON and LIVA. Millennium PR managed PR and Media activities while event was executed and managed by News Dot Media Private Limited.

PRESENTING PARTNER

AIR PURIFIERS

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GAMERS CONNECT

Dell Showcased Its Gaming Innovations at 10th Annual Gamescom Gamescom 2018’s best innovations can be seen in Hall 8 inside the Windows Gaming Area. Dell and Alienware will be showing game enthusiasts how to play like a professional esports champion with the latest hardware, software, and other tools to help transform their fantasy into reality. Celebrating its 10th annual event, Gamescom will become the ultimate digital playground Aug. 22 to 25 in Cologne, Germany. Dell verifies its continued leadership in PC gaming and the gaming community at Europe’s largest trade fair for interactive games and interactive entertainment. From the newly announced esports online training with Alienware Academy, to updates of the Alienware desktops and laptops, to the debut of Dell gaming monitors designed for hardcore and casual players alike. “Gamescom gives us the opportunity to come to Europe each summer and bring some of our hottest innovations to 350,000 enthusiastic visitors,” said Frank Azor, vice president and general manager, Alienware, G Series and XPS. “We’re proud to fulfill their expectations this year with multiple announcements including new technologies on all our Alienware systems, helping players to compete at their best.”

Alienware Academy esports training platform For well over a decade, Dell and Alienware have earned a legacy in esports, including Alienware’s new partnerships with the NBA and NBA 2K League and with Team Liquid for the Alienware Training Facility in Los Angeles. At Gamescom, visitors can immerse themselves in the much

anticipated Alienware Academy, a free-to-use online training platform to help hopeful athletes learn to competitively game like an esports pro. Taught by the pros from Team Liquid its Counter-Strike: Global Offensive courses teach mechanics and strategies to improve gameplay by using Tobii eye-tracking gaze overlay, heatmaps, stats and other tools. This helps aspiring athletes improve their skills, strive toward goals, gain post-lesson insights, and measure their performance against the community.

Alienware Command Center At CES 2018, Alienware debuted Alienware Command Center, a “gaming homepage” that merges system settings, content, and other functions. Available now, Alienware Command Center is included free with all Alienware peripherals and can be used on any PC system, no matter the brand. By offering an integrated dashboard, gaming library, FX and power management features, this new feature provides quick, easy access to an entire gaming catalog and the ability to fine-tune settings for every title.

Dell 24” and 27” Gaming monitors With Dell’s recent launch of the Dell G series, a family of four gaming laptops, comes another benefit for PC gamers: all-new Dell Gaming Monitors. With 24” FHD and 27” QHD resolution, fast overclocked refresh rates (144Hz for 24,” 155Hz for 27”) and an extremely rapid 1 ms response time for gameplay with minimum input lag, both deliver a fluid gaming experience offering gamers the flexibility to switch on or off AMD FreeSync. Users can customize up to three userdefined profiles and choose preset modes for the best personalized g a m i n g experience.

Alienware Aurora and Area 51 updates The designated training PC for Team Liquid, the Alienware Aurora will be available with the just announced NVIDIA® GeForce® RTX 2070, 2080 and 2080 Ti GPUs. As a midtower desktop, Aurora is a proven powerhouse for gaming professionals who need significant performance and upgradability. The new Aurora is ideal for VR, 4K gaming and even up to 12K gaming with its highest-end graphics options. Alienware’s flagship gaming desktop—the uniquely designed Area-51, with its iconic triad chassis—also will be available with just announced NVIDIA® GeForce® RTX 2070, 2080 and 2080 Ti GPUs. Built for gaming enthusiasts wanting superior gameplay and unstoppable performance for the latest VR, 4k or 8k games and streaming, the new Area-51 is a powerful beast with up to 18-core Intel® processors.

Alienware 15 and 17 gaming laptops Alienware 15 and 17, the ultimate powerhouse gaming laptops, now feature per-key LED lighting for more than 80 quadrillion lighting combos with countless effects and modes. The upgraded TactX keyboard and n-key rollover enable more than 100 key commands for maximum actions per minute, and it’s the only keyboard on a laptop with 2.2mm of key travel, providing rapid keystroke response.

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VENDOR FOCUS

Acer Introduces New Predator Helios 500 Notebook with 4K UHD Display Acer has made the entry of latest ‘Predator Helios 500 Notebook’ the gaming beast. The notebook is powered by 8th Gen Intel® Core™ i9-8950HK processor that helps gamers to explore their gaming expertize and play heavy gamers without any disturbance. The 64GB of memory keep the action going, making the Helios 500 the ideal gaming notebook for graphicintensive AAA titles and live streaming.

Acer launched the brand new Predator Helios 500, the ultimate gaming notebook, in India. The Predator Helios 500, features up to 8th Gen Intel® Core™ i9-8950HK with Nvidia GTX1070 8GB Graphics or AMD Ryzen 7 2700 with AMD Vega 56 Graphics. It features VR-Ready performance, advanced thermal technologies, and blazing-fast connectivity. “The demand for our Predator series has been phenomenal, hence we have expanded the Helios gaming notebook line to provide our gamers with extreme performance on the go. With top of the line processors, graphics card and advanced cooling with custom control for ultimate gaming the Predator Helios 500 represents the epitome of laptop gaming”, said, Mr. Chandrahas Panigrahi, CMO & Consumer Business Head, Acer India.

Predator Helios 500 is a gaming beast featuring overclocking, 4K/FHD 144 Hz panels Designed for extreme gamers, the Predator Helios 500 is a gaming beast. It features up to overclockable 8th generation Intel Core i9 8950HK + Nvidia GTX1070 8GB Graphics or AMD Ryzen 7 2700 + AMD Vega 56 Graphics. Intel® Optane™ memory1

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increases responsiveness and load times, while ultra-fast NVMePCIe SSDs, Killer DoubleShot Pro networking, and up to 64GB of memory keep the action going, making the Helios 500 the ideal gaming notebook for graphic-intensive AAA titles and live streaming. Top-notch visuals are delivered on bright, vibrant 4K UHD or Full-HD IPS 17.3-inch displays with 144Hz refresh rates for blurand tear-free gameplay. NVIDIA® G-SYNC® technology is supported on both the builtin display and external G-Sync Capable monitors, allowing for buttery-smooth imagery without tearing or stuttering. For those looking for maximum gaming immersion, dual Thunderbolt™ 3 ports, and display and HDMI 2.0 ports support up to three external monitors. Two speakers, a subwoofer, along with Acer TrueHarmony™ and Waves MAXXAudio® technology deliver incredible sound and hyper-realistic 3D audio using Waves Nx™. The Helios 500 stays cool with two of Acer’s proprietary AeroBlade™ 3D metal fans, and five heat pipes that distribute cool air to the machine’s key components while simultaneously releasing hot air. Fan speed can be controlled and customized through the PredatorSense app.

A backlit RGB keyboard offers four lighting zones with support for up to 16.8 million colors. Anti-ghosting technology provides the ultimate control for executing complex commands and combos, which can be set up via five dedicated programmable keys. Acer’s PredatorSense app can be used to control and monitor the notebook’s vitals from one central interface, including overclocking, lighting, hotkeys, temperature, and fan control.

Price and Availability The Predator Helios 500 gaming notebook is already available in India at exclusive Acer malls and with exclusive e-tail partners. The Intel Ci9 variant is available starting from INR 2, 49,999 and the Ci7 variant is planned to hit the markets soon with a tentative pricing of INR 1, 99,999 The new Predator Helios 500 was unveiled at the next@acer press event held in New York early this year, where the company announced a range of other new devices and solutions for gamers, creators, families, students and professionals. For more information, visit www.acer.com/nextatacer.



HOT INNOVATIONS

GIGABYTE B450 AORUS Motherboard Series

SoundBot SportsBot® SS302 Gaming Combo

ADATA XPG SPECTRIX D80DDR4 RGB Memory Module

ADATA Technology launched the XPG SPECTRIX D80 DDR4 RGB - the world’s first RGB DDR4 memory with a hybrid liquidair cooling system. The SPECTRIX D80 is a state-of-the-art device that operates with a combination of a liquid heatsink, an aluminium heatsink and thermally conductive materials on the PCB. In addition, it offers comprehensive thermal cooling capabilities and delivers an outstanding performance. A liquid heatsinks on the top of the SPECTRIX D80 benefits from a nonconductive fluid to dissipate heat efficiently. The SPECTRIX D80 provides a wide frequency range from 2666 MHz to 5000 MHz with support for Intel® X299 2666 MHz and AMD AM4/Ryzen platforms. Also, preconfigured Intel® XMP (Extreme Memory Profile) 2.0 profiles allow for quick overclocking, doing away with the need for adjusting individual parameters in BIOS. Earlier in the year, XPG overclocked the SPECTRIX D80 to 5531MHz in a liquid-nitrogen-cooled configuration to demonstrate the amazing potential of the memory module. with the LED backlight colours and has a high precision scroll wheel.

GIGABYTE TECHNOLOGY Co. Ltd announced the release of the new B450 AORUS Motherboard series. These new models support the full spectrum of AMD RyzenTM processors and boast innovative technologies including AMD StoreMI as a way to accelerate traditional HDDs to speed levels only found in SSDs. B450 AORUS PRO WIFI and B450 I AORUS PRO WIFI feature blazing fast Intel® Dual Band 802.11ac WIFI, the latest generation of a principal commodity for all gaming and media streaming lovers. Despite its compact form factor, the Mini-ITX model steps it up even further with the added benefits of Intel® Dual Band 802.11ac Wave 2. The feature-rich back panel of B450 AORUS motherboards offers all connectivity options required for modern applications as well as future-proof solutions, including USB 3.1 Gen2 with both Type-C and Type A connectors. Powered by the advanced RGB Fusion lighting system with multiple programmable LED illuminated zones, stunning effects, and 16.8 million colors, B450 AORUS Motherboards offer an unbelievable level of customization.

SoundBot launches a 4-in-1 gaming combo SportsBot® SS 302. This combo comes with 3-LED Keyboard, high quality headset with a Bass Booster switch, 5+1(Scroll Wheel) Mouse with 4-LED and a high quality gaming mousepad. Besides this, it’s affordably priced and has high durability owing to ABS body. The SportsBot® Keyboard features 3 LED backlights in 3 options Blue, Red and Purple; the mouse too has a 4 LED backlighting option. The keyboard has 3 brightness settings improving the gamer’s visibility in all conditions, be it day or night. It has more interesting features that will interest any gamer like 26 antighosting keys, perfect for a gamer and it gives a euphoric experience while gaming, along with the mousepad that is extralarge for comfortable gaming experience. With impressive gaming mouse which has 5+1(Scroll Wheel) button and 4 changeable levels of dpi resolution, and it corresponds with the LED backlight colours and has a high precision scroll wheel.

Linksys Velop Dual-Band Whole Home Wi-Fi Mesh System

ECS LIVA Z2 and Z2V Mini PC Elitegroup Computer Systems (ECS) is pleased to announce the LIVA Z2 and Z2V silent, energy efficient multi-functional mini PC designed for digital signage, workstation, and noise sensitive situations. The LIVA Z2 and Z2V are available with three Intel Gemini Lake based options, for varying processing needs. Both models are supported by 64GB of on-board eMMC, with a 2.5” HDD bay available for expanded storage options, 3 USB 3.0, 2 USB 2.0 and a high-speed USB type C connector. The LIVA Z2 features HDMI 2.0 for high bandwidth needs while the Z2V has HDMI 1.4 and D-Sub connectors for legacy and presentation situations. The all new LIVA Z2/Z2V Mini PC features a fanless design, allowing power saving and complete silence. It provides stunning 4K / UHD high quality playback with the full function of a desktop in a space-saving design. The LIVA Z2/Z2V uses less power than a lightbulb, about 6W.

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Linksys announced the availability of its latest addition to the Linksys family of Velop™ Whole Home WiFi Mesh Systems, the new Velop Dual-Band Mesh WiFi System in the India market. The new Velop DualBand Series is a smaller and more affordable WiFi System that is designed and built as the world’s first mass-market flexible WiFi System. Velop is compatible with any ISP modem or gateway. Both Dual-Band and Tri-Band nodes are 100% interoperable and interchangeable and allow for easy upgradability based on a customers’ need. The nodes work together as a WiFi system to provide reliable wireless connectivity throughout the home. Each Velop “node” is a powerful Dual-Band AC1300 device that can act as a parent node or client node to deliver WiFi all around the home. Velop includes custom Amazon Alexa “skills” that can turn the guest network on/off and read back the credentials of both the main and guest networks. Velop comes with a 3-year warranty and support.



HOT INNOVATIONS

ASUS AMD B450 Series Motherboards

Sony 5.1 Channel Soundbar Home Theatre Systems Sony India f u r t h e r exp a nd e d its Home Theatre lineup. Offering s t u n n i n g surround sound and unique design, the new systems HTS700RF and HT-S500RF are a perfect fit for style conscious consumers. The new 5.1 channel surround systems provide powerful audio experience by delivering a phenomenal 1000W output power with high volume boxes using tweeters and rhombusshaped high aperture ratio grill. Special tweeters are present in both HT-S700RF and HT-S500RF to reproduce high frequency sounds, and give perfect audio experience to the listeners. HT-S700RF has two front and two rear tweeters, whereas HT-S500RF comes loaded with two front tweeters. These tweeters also help in improving overall sound staging of the system, so that you can appreciate every single sound in the audio. One can also stream all their favorite music wirelessly from their smartphone with the help of Bluetooth wireless technology. HT-S700RF and HT-S500RF can turn into a complete music system with USB playback.

Dell 1URack Workstation D e l l announced the world’s m o s t powerful 1U rack workstation and several new tower workstations designed to make it possible for companies of all sizes and budgets to access powerful, affordable, compact industry-leading workstations. The Dell Precision 3930 Rack delivers powerful performance in a compact industrial footprint. The 1U height delivers better rack density, extended operating temperatures and features such as short depth, dust filters and legacy ports allow it to integrate seamlessly into complex medical imaging and industrial automation solutions. With the debut of Intel® Xeon® E processors and recently introduced 8th generation Intel® Core™ processors, the rack provides up to 64GB of 2666MHz DDR4 memory. In addition the Intel® Xeon® E processor supports Error Correcting Code (ECC) for increased reliability. The rack offers best-inclass workstation performance and provides the flexibility of up to 250W of doublewide GPUs, and scalability with up to 24TB of storage.

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ASUS announced that the ROG Strix, Prime and TUF Gaming series motherboards built on the AMD B450 chipset and supporting the latest AMD Ryzen™ processors are now available. AMD’s Ryzen platform offers an incredible desktop compute experience with multithreaded horsepower plus accessible overclocking and gaming prowess. Earlier this year AMD launched the second-generation Ryzen family with the updated X470 chipset designed to further enhance the performance of higher-end gaming and content creation rigs. Now, AMD is launching the B450 chipset for a new generation of affordable motherboards. The B450 is streamlined for straightforward builds and smaller form factors, and ASUS has a complete collection available now. ROG Strix B450-I and B450-F Gaming elevate the platform with signature features for serious gamers, TUF B450-Plus and B450M-Plus Gaming focus on essentials and durability, and Prime B450-Plus, B450M-A and B450M-K put a more professional face on the platform. ASUS has designed these new motherboards to help users maximize their PC’s potential.

Toshiba MN07 Series Hard Drives T o s h i b a Electronic Components T a i w a n Corporation ( “ To s h i b a ” ) announced the MN07 Series 12TB1 and 14TB 3.5-inch2 hard disk drives for use in NAS platforms. The Toshiba MN07 Series utilizes a helium-sealed mechanical design to achieve the massive 14TB and 12TB capacity. The 14TB model improves power efficiency by approximately 55 percent (W/ GB3) over the previous 10TB “air” 7,200rpm mechanical designs. The MN07 Series is designed for use in NAS appliances with eight or more drive bays and is suitable for NAS file and object storage applications that require disk drives with workload ratings of up to 180TB per year4. The MN07 models feature vibration compensation technology and advanced Format (AF) 512e sector technology. Additionally, both devices offer 24/7 operability, superior reliability with MTTF5 of 1.0 Million hours, and are compatible with popular 3rd-party, 3.5-inch NAS enclosures.

Zebronics Smartphone Gaming Case ‘Zeb-Crab’

DIGISOL 300Mbps ONU Wi-Fi Router DIGISOL Systems Ltd., (100% Subsidiary o f Smartlink Holdings L t d . ) announced the release of its new Gepon/ Gpon ONU 300Mbps Wi-fi router with 1 PON, 1GE and 1 FE port, 1FXS port. The DG-GR1321 terminal devices are designed for fulfilling FTTH and triple play service demand of fixed network operators or cable operators. These boxes are based on the mature Gigabit EPON/ GPON technology, which have high ratio of performance to price, and the technology of 802.11n WiFi (2T2R), Layer 2/3 and high quality VoIP as well. They are highly reliable and easy to maintain, with guaranteed QoS for different service. And they are fully compliant with technical regulations such as IEEE802.3ah. It works on both GEPON/ GPON technology.

Zebronics India Pvt. Ltd. has launched a multifunctional gaming smartphone case dubbed ‘Zeb-Crab’. Crab is a uniquely designed case that has ultra-flexible foldable features enabling it to function as a phone stand and help gamers enjoy their game with pure ease with it’s retractable aluminum wings. Inspired by the crab, this device gives you an edge with its design which helps this product turn multifunctional with its metal blades. The products sturdy build and flexibility that adapts itself into three distinct features. It can be used as a phone case, a phone stand and with it’s metal wings it can help users game with ease on their smartphones. The case is built with high grade plastic with aluminum wings which can extend or compress into its original form and can easily fit into a pocket when not in use. The case is also very light weight and foldable design makes it very compact.


DIGITAL TRANSFORMATION

Lack of Digital Skill Sets is The Greatest Barrier to Transformation Infosys released global research, The New Champions of Digital Disruption: Incumbent Organizations, that reveals that under a quarter of organizations surveyed, understand that commitment to digital is at the heart of true transformation. And, it is these organizations that are reaping rewards from digital disruption. According to the research, more than half of all respondents surveyed, rank focus on digital skillset as the most important factor in successful transformation, followed by senior leadership commitment and change management, implying the need for a conducive organizational culture.

Visionaries, Watchers and Explorers The research identifies three clusters of respondents based on the business objectives behind their digital transformation initiatives. • Visionaries (22 percent) understand the potential of the digital revolution to completely transform their business • Explorers (50 percent) commit to digital programs driven by the need to enhance customer experience • Watchers (28 percent) see digital transformation through the prism of efficiency

True transformation begins from the core

and Watchers, as well as an increased ability to execute on them. Visionaries look further into the future. They attach a higher rating to the impact of market drivers such as Emerging Technologies (86 percent Visionaries vs 63 percent Explorers, 50 percent Watchers) and Changing Ecosystems (63 percent vs 39 percent, 31 percent) – enabling them to be agile and disruptive.

While Watchers and Explorers are primarily focusing on emerging technologies like Artificial Intelligence (AI), Blockchain and 3D printing for digital transformation initiatives, Visionaries are not only looking at emerging technologies, but are also focusing strongly on core areas such as mainframe and ERP modernization.

Lack of digital skill set – greatest barrier

Visionaries believe that true transformation comes from the core and without this in the background, digital technologies will not perform to their potential. The study reflects that their commitment to modernizing from the core will yield benefits, such as improved productivity and efficiencies.

Transforming from a low risk organization to an organization that rewards experimentation (43 percent) and lack of change management (43 percent) were the second and third greatest barriers, showcasing the turbulence and resistance to change associated with digital transformation.

Agility in championing digital disruption Visionaries watch and explore futuristic trends which currently escape the notice of the other two cohorts. They boast of increased clarity on opportunities and threats of digital disruption over Explorer

When ranking barriers on the path to digitization, building digital skill sets was found to be the most prevalent (54 percent) challenge for organizations, highlighting the lack of digital skill set available.

The importance of establishing an ecosystem

on acquiring digital native firms, to quickly gain the digital skills that 71 percent of the Visionaries believed were lacking in-house. Thereby, showcasing the increasing trend towards acquisitions and development of a sustainable ecosystem. Comparatively, the proportion of Explorers and Watchers looking at the acquisition and ecosystem options was negligible. Pravin Rao, Chief Operating Officer, Infosys, said, “Navigating the digital disruption requires companies to drive a holistic approach to transformation and foster a digital culture that brings together leadership commitment and a renewed approach to skill building. Infosys with its long standing partnerships with global corporations is focused on accelerating their digital transformation journey from their core systems while building new capability to drive competitive advantage.”

Overcoming barriers to digital transformation Enterprises are relying on their transformation partners to help them scale barriers. Preparing workforce for digital transformation and developing strong capability in managing large organizational change have emerged as top strategies to overcome these barriers. This is especially critical to Visionaries who are aiming to transform business culture.

Building in-house capabilities was on the list of 76 percent of Visionaries, who were keen

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BIG BYTE

HP Introduces Latest Portfolio of Premium Notebooks & Desktops For the Modern Offices The new portfolio of HP’s notebooks and desktops boast of the most secure and powerful portfolio to work on. The designs of HP’s Elite series offers unmatched quality and the features are mesmerizing.

HP Inc. unveiled a bold new lineup of premium notebooks, desktops and displays designed to allow you to work safely wherever work and life takes you. The latest HP Elite series, including the EliteBook x360 1030 G3 and HP EliteOne 1000 AiO G2, feature maximum versatility to securely connect, create and collaborate from anywhere, anytime. The HP Elite 1000 devices announced today are part of the world’s most secure and manageable PCs and include a full suite of solutions, including the HP Endpoint Security Controller, HP Sure Start Gen4 and HP Sure Run announced earlier this year. The all new HP EliteBook x360 1030 is the first device to feature optional HP Sure Recover with Embedded Reimaging. This option stores the software system image in embedded memory, ensuring data recovery even if the hard drive is wiped and no network connection is available. Overall worldwide security spending in 2018 will reach $96 billion, up eight percent from 2017. Organizations are spending more, a result of changing regulations and being increasingly aware of emerging threats, according to Gartner. As security of devices come under the spotlight, every PC decision is now a security decision. “Security is at the heart of everything we

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do,” said Vickram Bedi, Senior Director, Personal Systems, HP Inc. India. “From the first stage of design through final delivery, we build a symbiotic relationship between digital life and security, continually delivering the most secure business devices on the market and making life safer for everyone, everywhere.” The new devices in the HP Elite 1000 series include: HP EliteBook x360 1030 G3 is the world’s smallest business convertible with a starting weight of only 2.76 lbs. and is 15.8 mm thin. With up to 18 hours of battery life and 4G Cat9 LTE for ultimate connectivity, this sleek device features the world’s first active pen with proximity alert for business PCs to notify a user when the pen is left behind and an optional, first of its kind, outdoor viewable display.

boasting powerful performance with optional hexacore processing12 and up to 4 TB of SSD storage, perfect for the person who needs reliable performance in a sleek package. Along with the optional HP Privacy Camera to protect the webcam against malicious surveillance, the device has up to 16 hours of battery life7 for allday connectivity and productivity. HP EliteOne 1000 AiO G2 is the world’s first business class 34-inch curved AiO with discrete graphics, and a beautiful and flexible design that makes it the perfect fit for the front desk, office or huddle room for meetings. The first AiO purpose-built for collaboration, this AiO is an ideal video conferencing solution, with a FHD pop-up webcam, integrated collaboration keys, powerful audio and HP Noise cancellation. Pricing and Availability

HP Elite x2 1013 G3 now fits a 13-inch display into a 12-inch chassis, making it the world’s smallest business detachable. For the truly mobile professional, this device is the world’s first detachable and tablet with an integrated privacy screen, offers Intel® Quad Core™ vPro™ processors and up to 4G Cat9 LTE.

• HP EliteBook x360 1030 G3 is available for a starting price of INR 149,900 + GST

HP EliteBook 1050 G1 is the world’s first ultra-slim business notebook with NVIDIA® GeForce® GTX 1050 graphics,

• HP EliteOne 1000 AiO G2 is expected to be available between August to September for a starting price INR 173,645+ GST

• HP Elite x2 1013 G3 is available for a starting price of INR 179,900 + GST • HP EliteBook 1050 G1 is expected to be available in July for a starting price INR 159,900 + GST



PARTNER FOCUS

Rashi Peripherals Organised Multi-city ‘Partner Connect’ Program in Association with SanDisk Rashi Peripherals recently conducted ‘Partner Connect’ program in association with SanDisk. The objective of the multi-city event organized in Jammu, Ludhiana, Udaipur, Bhilwara and others was to increase brand awareness and facilitate relationship building with tier 3 and tier 4 IT & mobility channel partners. As the tier 1 markets have largely saturated, the B, C and D class cities are seen as the next growth engine for the IT industry. Rashi Peripherals is bullish over the growth prospects in the upcountry market and is building its robust network in the small cities through its flagship Partner Connect program. A brainchild of Rashi Peripherals, Partner Connect is a unique platform which connects brands with target channel partners and helps them increase visibility in the unexplored markets. The company showcased latest products in the category of USB, MicroSD, Camera Cards and Card Readers to prospective North channel partners. The four city event received an overwhelming response from channel partners. More than 150 partners attended the training program and gained new insights into the current market trends.

ASUS Opened its Exclusive Store in South Asia’s Biggest IT Hub Nehru Place Market, Delhi ASUS India announced the launch of its state-of-the-art new store in Delhi, India. The new ASUS Exclusive Store is set to host an extensive range of electronics and computer hardware. The brand’s new store is located at G6 Kushal Bazaar, 32-33 Nehru Place, Delhi- 110019. The new store launch is part of ASUS’ vision to expand its market presence across different market tiers, by opening 100 stores before the end of this financial year. The latest ASUS Exclusive Store is located in the commercial and business district of Delhi, Nehru Place. Considered to be a major IT hub of South Asia, the Nehru Place store will give users an easy access to brand’s latest and flagship products. Mr Arnold Su, Business Development Manager (PC & ROG), ASUS India said, “We are extremely delighted to announce the launch of ASUS store in Nehru Place, Delhi. With the new store launch, we have been successfully propelled on our vision of opening 100 new stores before the closing of this fiscal. Nehru Place in Delhi is an important business centre and the store launch has brought us a step closer to the users in Delhi.”

Compuage Organized Cloud Training Program for its Sales Champs Compuage recently organized a 2 day training program for its sales champs specifically for Microsoft offerings at hotel Retreat – Malad, Mumbai. The training was attended by 21 focused sales champs from pan India who gained insights about Microsoft products thus helping them leverage market opportunities. Mr. Umang Agnihotri, Partner Technology Strategist, Microsoft conducted the training which emphasised on empowering the technical skillset of champs on cloud technologies, various CSP offerings for partners & partner’s end customers. Sessions witnessed full engagement from sales champs as they were also trained with simulation scenarios for better understanding. Further champs also shared their field experiences, practices & ideas for mutual benefit. Over all the training was both exciting and informative. Talking about the event, Mr. Atul Mehta, Chairman & MD, Compuage said, “This training is a part of our endeavor to train and motivate our sales champions. We are focusing on product and skill set based training programs for our team through out the year. Alongside these trainings are also focused on personal development and team building which in turn will help us inching towards our goals.”

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IoT – The Next Level of Growth in Indian Market

OPINION

Authored by Mr. Manoj Kumar Pansari - CEO, Astrum.

IoT devices are becoming a part of the mainstream electronics culture and people are adopting smart devices into their homes faster than ever. Growing need for real-time monitoring, tracking and automation coupled with favorable government initiatives has driven Internet of Things (IoT) market in India. In just one year alone, we went from having 5 million IoT devices connected to the internet to billions. India is projected to grow at a CAGR more than 28% during 2015 – 2020 in IoT market. IoT is believed to change the entire way people communicate, work and live. Its connectivity for everyone, everything and everywhere. It is going to have an influential impact on how the businesses and government interact with the world. Growth in the market is anticipated on account of ongoing technological developments in IoT technology for providing better connectivity and coverage as well as real-time monitoring & tracking of services and systems across diverse industry verticals to reduce operational and manpower costs. Moreover, various government projects such as smart cities, smart transportation, smart grids, etc.,

are also expected to further propel use of IoT technology in the country. But also, it is seen that dependency on data servers outside of the organization and the use of the internet for data communications is a big risk in terms of data loss and data theft. The Internet of Things (IoT) will revolutionise the way we see and use everyday things. The fact remains, India has to look at IoT adoption differently but aggressively. We, as an industry, need to accelerate time to market, reduce costs, and raise quality, lower energy consumption and increase customisation to local needs. A product innovated for India has a massive potential outside of India. So, embracing the concept of laying down the infrastructure and then embarking on a roadmap of invest, experiment, validate and deploy has to be taken up. The underlined, growth of IoT is not just creating consumer solutions but also adding value in industrial applications. This segment is expected to grow across industries, with utilities, manufacturing, automotive and transportation and logistics providing greater opportunities for development, compared to other sectors. It

is also set to become a major differentiator in driving the next generation of services and products. Cities around the world are experimenting with IoT technology to improve the lives of their citizens, Industries are using it to reduce costs and organisations are leveraging the power of connect to improve their products. Given these advances and the potential benefits, India needs to make the most of the revolution. Although, there is still a lot to be worked out in IoT analytics and applications, enterprises have already started learning the value of embedding IoT to make their business profitable. Most companies deploy IoT systems in order to save cost, enhance employee efficiency and increase customer satisfaction. Moreover, through digital transformation, companies are changing their business models while identifying new revenue sources. Looking at this we can say that the world will have 50 billion connected devices by 2020 and it is foreseen to touch every industry and people in every domain, optimizing businesses and simplifying people’s lives.

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NEWS BRIEF

International Data Corporation India Relocates to New Headquarter in Gurgaon

Marg Academy Aims to Double Its Centres by December 2018 Rising IT spending driven by the need to ensure regulatory compliance and increasing complexities of business have led to the increase in demand for skilled professionals in the sector. To fill this demand Marg, is innovatively training youths through its industry acclaimed Marg Academies under its national skill development program. Marg Academies are spread over 21 states and 178 cities all over India. The academies, comprising of 500+ centers with well-trained teachers and excellent supporting infrastructure, successfully managed to place 2500 students in various industries utilizing its flagship inventory and accounting software solutions for businesses over the last 6 months. Marg is due to place 1500 students in the next few months and has set for itself, an ambitious target of 1500 more placements by the end of 2018. Marg has already committed to doubling the number of its academic training centers to 1000 by the end of this year. “Because our major goal is to enhance ease of business in India, we will do everything we can to prepare our learners to become successful partners of the nation’s vibrant workforce”, said Sudhir Singh Marg ERP Ltd.

Kaspersky Lab Rolls Out New Generation of Beyond-AV Consumer Solutions in India Kaspersky Lab made a splash with the announcement of its latest AV consumer solutions. Alongside their power-packed features that give one the best security across all devices, it comes with a new packaging model that showcases their new data-guardian Midori Kuma. A green bear who is honest, kind, caring, curious, and the main motive of his life is to Protect Data across the globe: Midori Kuma is Kaspersky Lab’s original character tasked to remind internet users on how to keep their data safe from cybercriminals. The brandnew Midori Kuma packaging is going to be showcased across Kaspersky Lab’s updated key range of solutions for home users, designed to safeguard everything that is valuable to them – privacy, money, memories, piece of mind for their loved ones and much more, in addition to protecting against cyberattacks. In the company’s essential products – Kaspersky Free and Kaspersky Anti-Virus – functions have been added to protect users against the newest and most advanced cyberthreats. Improvements have also been made to the performance, ease of configuration and detection efficiency of the product line’s premium solutions – Kaspersky Internet Security and Kaspersky Total Security.

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IDC (International Data Corporation) India has moved its India headquarters to Vipul Plaza, Sector - 54, Golf Course Road, Gurgaon - 122002. In order to get closer to customers and support its growth in the market, this opening furthermore demonstrates IDC’s long-term vision and investment to support its customers, to develop client acquisition and marketing activities. The new office space provides capacity for sales and services and leadership functions across the entity. It enables IDC to showcase solutions and products to potential and existing clients and contributes to the general understanding of the added value through thought leadership. “The decision to expand our presence in India was the logical step in our growth strategy,” said Amit Malhotra - Managing Director IDC India and South Asia. “India is clearly on the digital transformation fast track and within next four years, it is estimated that nearly 60% of India’s GDP will have a strong connection to the digital transformation trends and the new office space further expands staffing and our ability to service current and future markets.”

Konica Minolta India Honored with Business Contribution Award

Konica Minolta Business Solutions, the India arm of Konica Minolta was recently felicitated by its parent company at the Group’s Annual Assessment. With entries from various Konica Minolta functions in more than 150 countries, Konica Minolta India won the Silver award in the Business Contribution category, thanks to its superlative performance in the Production Printing business. The assessment is a yearly roundup of the Group’s global business. A total of 20 awards were presented in two categories, Transformation and Business Contribution, at the high-profile event hosted on July 6, 2018 by Konica Minolta Group President and CEO, Mr. ShoeiYamana. Participants in the Transformation category were gauged on the level of transformation driven by a strategic business process change and the improvement that it facilitated on a larger scale within the organisation. Those in the Business Contribution category were appreciated for their contribution to the end-customer business, as well as for driving the continued growth for the Group.


Huawei Replaces Apple to Become No 2 Smartphone Vendor Globally Huawei Consumer Business Group (CBG), the global smartphone giant, overtook Apple in second quarter of 2018, to become number two smartphone vendor globally for the first time. According to International Data Corporation (IDC) Worldwide, Huawei earned 15.8 per cent market, ahead of Apple at 12.1 per cent. The entry of Huawei in the second position marks a turning point for the smartphone industry as it delivered shipments of 54.2 million units with a record high market share of 15.8%. Huawei has recorded 41% year-on-year growth leaping ahead of the other two brands globally during the same period last year. Huawei is leading the innovation space in the smartphone industry. It is important to highlight that the company is the sixth biggest spender in R&D globally, with $45 billion spent over the last 10 years and a whopping $12 billion last year only. Allen Wang, Director, Product Center, Huawei Consumer Business Group, India said, “Huawei has gone from strength to strength to create new benchmarks of innovation, offering an unparalleled experience to our consumers. This milestone should also be attributed to our high focus on Research & Development; Our continued investment in R&D innovation has enabled us to provide competitive products and localized solutions to our consumers globally as well as in India.”

Sophos Introduces Intercept X for Server Blocks Cyber Attackers from Hitting the Business Bullsey Sophos announced Sophos Intercept X for Server, next-generation server protection with predictive deep learning technology that provides constantly evolving security against cyber threats. Sophos’ deep learning neural networks are trained on hundreds of millions of samples to look for suspicious attributes of malicious code and prevent never-beforeseen malware attacks. Sophos Labs research indicates that 75 percent of malware found in an organization is unique to that organization, indicating the majority of malware is previously unknown. A recent Sophos survey reveals that two-thirds of IT managers worldwide don’t understand what anti-exploit technology is, leaving their organizations vulnerable to data breaches. Once inside a network, cybercriminals can use persistent and lateral moves to target and takeover servers to access the high-value data stored there, such as personally-identifiable information (PII), banking, tax, payroll and other financial records, proprietary intellectual properties, shared applications – all of which can be sold on the Dark Web or used for other types of attacks and monetary gain. Servers can also suffer collateral damage from ransomware and run-of-the-mill cyberattacks. Attacks reaching servers can be more devastating to a business than attacks on endpoints, due to the critical data they hold.

NEWS BRIEF Bitdefender Offers 1 Year Extended Validity on its 1 Year Consumer Products BD Soft Distribution Country Partner of Bitdefender extends one year validity, thus pledging to keep all devices protected till 2020. Under the offer, activate Bitdefender Security Solution till the end of the Sept 2018 and get 1 Year Extra Validity on selected 1 year consumer oriented products only. The offer is valid from 1st August to 30th September, 2018. Commenting on the offer, Mr. Rahul Joshi, Director – Channel Sales India at BD Soft said “We take customer relationships seriously and sincerely aim to exceed their expectations at all levels. Through our Voice of the Customer communication channels, we have studied the feedback received from our customers and practical the new program of Extended Validity, that shall give our customers great savings and total peace of mind.” The programme reiterates Bitdefender’s commitment to quality and customer first approach. With growing Cyber security threats in India, Bitdefender aims to do everything it can to inspire market confidence and provide comfort to consumers who put their trust in Bitdefender products. The Extended validity is available via all Bitdefender distribution channels, and the product must be activated by 30th September 2018.

GATES India ICT Channel Summit to Attract Leading Vendors and Partners GATES organizers announce a growing list of cutting-edge vendors and prominent speakers confirmed to participate at the fourth edition of the GATES India Summit, held 0406 September 2018 at The Westin Kolkata Rajarhat. The event facilitates one-on-one meetings between vendors and channel partners, and hosts a conference programme featuring keynote presentations and panel discussions with industry experts. In partnership with Startup-O, GATES will bring a new focus on the great promise and potential for new technologies in the channel. Ashish Kapahi, CEO at GATES APAC said, “This event is shaping up to be the most future-forward GATES ever! With speakers who provide thought-leadership and vendors who are driving innovation in our business, GATES has become a platform for pioneers. Our partner Startup-O will help channel partners identify real opportunities in the dynamic startup scene.” Startup-O is a Singapore-based platform that curates promising startups from any location and provides them with strategic seed capital and connects with global experts. With over 950 start-ups under its umbrella, the platform is created by entrepreneurs for entrepreneurs who believe in going the extra mile.

Corsair Honored with ‘Best Gaming Keyboard Award’ for its K95 Platinum CORSAIR has bagged the ‘Best Gaming Keyboard Award’ for its K95 Platinum in Indian Gaming Awards 2018. This recognition clearly reflects Corsair’s outstanding strength in design, innovation, ergonomics, functionality and quality in the gaming industry. “We are delighted to accept ‘Best Gaming Keyboard’ award which recognizes Corsair’s commitment to deliver excellent gaming solutions for the community. We take great pride in accepting this award as recognition for our longstanding commitment in this field,” said MA Mannan, Country Manager at Corsair India. “Credit also goes to our R&D team for keeping consumer at the center of every decision and coming up with unique, innovative & cutting edge to meet the demands of our customers worldwide.” Building on the phenomenal success of CORSAIR mechanical keyboards, the new K95 RGB Platinum combines a trademark CORSAIR anodized aluminum frame with the very latest in premium keyboard technologies to redefine what gamers can expect from a high-end keyboard.

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LAUNCH OF THE MONTH

Optiemus Infracom Launches BlackBerry Evolve and BlackBerry EvolveX Smartphones

Honor Launches Latest Honor 9N Smartphone with 16MP Front Camera

Honor, the sub-brand of Huawei, announced the launch of its exquisitely beautiful Honor 9N. The Honor 9N is built with 12 Layer glass coating giving the smartphone a smooth, mirror like finish, thus, giving it a very glossy and premium look. Commenting on the launch, P Sanjeev, Vice President Sales, Huawei India-Consumer Business Group, said “At Honor, our focus has always been to bring the best in class technology and unique design experience to the Indian consumers at an affordable value. Today, we are excited to launch another great product – The Honor 9N, which will surely redefine the definition of beauty within the Indian Smartphone market. We hope that our young audience appreciates the capabilities of the Honor 9N and supports our efforts in making this No Ordinary Beauty a success in India” Honor 9N is equipped with narrow Notch Display design with 14.84cm, 2280x1080 FHD+ resolution with 19:9 aspect ratio and 79% screen to body ratio for more screen space with minimum bezel experience. The Honor 9N is powered with a dual 13MP+2MP Primary Dual Lens camera. The primary camera is equipped with leading industry hardware and optimized software to capture clear and good photographs. The Honor 9N 16MP Front Selfie camera allows users to click those perfect selfies in any given light condition, thus bringing Honor’s claim of Beauty All Around to life. The 16MP Front Selfie Camera is equipped with the portrait mode feature that can identify the face of the user in the image and achieve accurate Bokeh effects. The Honor 9N which comes with Honor Notch Full View display, which will be available at a price of INR 11,999 for 3GB RAM & 32GB ROM, 4GB RAM & 64GB ROM available at a price of INR 13,999 and 4GB RAM & 128GB ROM available at a price of INR 17,999.

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Optiemus Infracom Limited, BlackBerry brand licensee, announced the launch of its latest devices, the BlackBerry® Evolve and BlackBerry® EvolveX. The devices bring together the power of Android and the trusted security of BlackBerry. These sport full view 18:9 display, Dolby Surround Sound, dual cameras, enterprise-grade security and privacy, and quick wireless charging technology. Additionally, these come loaded with next-gen security, privacy and convenience features such as facial recognition, encrypted with secure technology, and fast fingerprint unlock functionality. Commenting on the launch, Mr. Hardip Singh, Executive Director, Optiemus Infracom said, “We are constantly working to offer cuttingedge technology and the best and the most secured experience to consumers at a competitive price point. With BlackBerry Evolve and EvolveX, we have worked hard to refine design and technology elements, keeping users’ convenience, experience and privacy at the core. We are confident that our newly launched devices will be well received by people.” Equipped with a massive 4000mAh battery and Qualcomm Quick Charge 3.0 technology, the Blackberry EvolveX comes with wireless charging and a battery that can last hours with a few minutes of charge. BlackBerry EvolveX sports a 16MP selfie camera and a 12MP+13MP AF dual rear camera with Dual Tone LED Flash. The device runs 6GB RAM with 64 GB internal memory expandable up to 2TB memory (through micro SD). Powered by Qualcomm Snapdragon 660 Octa-Core processor and the Android 8.1 Oreo OS, the smartphone offers smooth and seamless performance. Evolve comes equipped with a powerful 13MP+13MP dual rear camera and dual tone LED flash, producing amazing results, even in low light conditions. Evolve features 2K video recording, allowing users to create high-quality videos with better colour and deeper pixels. The 16MP wide angle with tetra cell front camera is engineered specifically for people who love taking selfies. BlackBerry Evolve is priced at INR 24,990/- and BlackBerry EvolveX is priced at INR 34,990/-


Infinix Introduces New SMART Series Smartphone with Full View Display

LAUNCH OF THE MONTH

HUAWEI Unleashes Nova 3 & 3i in Smartphone with Inbuilt AI Capabilities

Infinix Mobile announced the launch of its global “SMART” series in India. The SMART 2 flaunts many industry-first innovations in the sub 6K smartphone segment such as the 18:9 Full View display, 8MP Low Light selfie with Dual LED Flash, Dual SIM, Dual VoLTE (4G+4G), and Face Unlock. Speaking on the occasion, Mr. Anish Kapoor, CEO Infinix India said, “As India is undergoing rapid technology changes with 4G LTE expected to be adopted by 85% of the Indian market by 2018 (Source: published ET news), hence, there is a pressing need in the market for Dual-VoLTE smartphones in the budget segment. We at Infinix have a clear goal in mind of bringing exceptional devices across all price segments which empowers our customers with premium smartphone experience sans the premium pricing. SMART 2 is a validation of the same.” As for display, yet again the brand has not compromised Infinix SMART 2 is endowed with 5.45” HD+ Full View display with 18:9 aspect ratio with easy one hand operation. Adding another industryfirst feather in the cap, Infinix is first to offer the 8MP Low Light selfie camera with Dual LED Flash and f/2.0 aperture in the sub 6K segment. Its large f/2.0 aperture lets more amount of light to enter the sensor and with customisable Dual LED Flash, SMART 2 captures sharper and brighter selfies even in low lighting condition. The smartphone is also equipped with a rear camera sporting a 13MP PDAF, f/ 2.0 with 5P Lens and Dual LED Flash, which helps in getting sharper and brighter photographs. It also supports HDR, Beauty, Night and Panorama modes to elevate the photography experience. Infinix SMART 2 is first in the segment and redefines with category by providing Dual VoLTE SIM (4G+4G) solution. It also features a dedicated microSD card slot, which can support expandable memory upto 128GB. Infinix SMART 2 comes with a MediaTek 6739 64-bit 1.5GHz QuadCore processor for superior performance. On the software front, it comes with XOS 3.3 powered by latest Android Oreo 8.1 operating system. The new Infinix SMART 2 comes with big capacity 3050mAh battery, which provide 21hrs of 4G talk-time and keeps up with fast paced life. The device will be available in two variants - 2GB RAM + 16GB storage for Rs 5,999 and 3GB RAM +32GB storage for Rs 6,999With this latest smartphone in the portfolio, Infinix is now 5 SKU strong with SMART 2, HOT 6 Pro, HOT S3, NOTE 4 & ZERO 5.

HUAWEI Consumer Business Group (CBG) unveiled the HUAWEI nova series - nova 3 and nova 3i in India. Featuring advanced AI capabilities and a powerful AI quad-camera, the devices are well placed to deliver the greatest experience to the youth. With unique features like ‘Huawei AI Shopping’ and ‘AI auto scene recognition’ the products will enable users to seamlessly embrace the AIenhanced life. Mr. Allen Wang, Director, Product Centre, HUAWEI India Consumer Business Group, said, “Having operated in India successfully for 18+ years and with a key focus on enhancing our R&D capabilities, we are uniquely positioned to enrich the lives of our customers in India. Globally, Huawei is a leader in cutting edge technology and continues to work towards the best in class AI technologies as the next step in the smartphone evolution” HUAWEI nova 3i features a powerful rear camera as well. The rear-facing camera combines a 16MP primary sensor and a 2MP secondary sensor. The rear camera on the HUAWEI nova 3 comprises a 24MP monochrome and 16MP RGB senor with dual f/1.8 wide aperture 6p lenses. For the gaming-loving audience, the HUAWEI nova 3 features Kirin 970 and Huawei nova 3i supports Kirin 710, with support for Huawei’s proprietary GPU Turbo graphics processing technology, enabling a high-quality gaming experience. The latest EMUI 8.2 features enhancements that can greatly improve the quality of life of its users. The built-in AI can identify objects from the camera and query the web for information, as well as a link to purchase it online. HUAWEI nova series features a trendy minimal-bezel display, a trendy 6.3-inch FHD+ Full View Display, whose 19.5:9 aspect ratio. The Huawei nova 3 & 3i are equipped with the power, connectivity and speed that today’s high-end smartphone user expects from Huawei. The dual-SIM (Nano) Huawei nova 3 and nova 3i run EMUI 8.2 based on the Android 8.1 Oreo. Huawei nova 3 has a 6GB RAM & 128GB ROM while the nova 3i has a 4GB RAM & 128GB ROM. Priced at INR 34,999, Huawei nova 3 is powered by Kirin 970 with a 3750mAh battery. The nova 3i is priced at INR 20990 and is powered by Kirin 710, sporting a 3340mAh battery.

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LAUNCH OF THE MONTH

Xiaomi Launches Its Latest Mi A2 Smartphone in India with 20MP Front Camera Moreover, Mi A2 supports Google’s Project Treble, resulting in faster and easier system updates than other Android devices so users can get their hands on the latest features.

Xiaomi expanded its Android One lineup today with the introduction of Mi A2, which features powerful photography capabilities and a host of notable upgrades from the previous generation. Starting INR 16,999, Mi A2 encapsulates Xiaomi’s commitment to offering amazing products with honest prices to let everyone in the world enjoy a better life through innovative technology.

Key features of Mi A2:

The wildly successful Mi A1 was launched in September last year as Xiaomi’s first Android One device. Mi A2 is now set to take the Android One series to a whole new level, with its wide repertoire of low-light features including portrait selfies in low-light. Mi A2 is a photography powerhouse, sporting a 12MP + 20MP rear AI dual camera and a 20MP front camera. It is powered by the Qualcomm® SnapdragonTM 660 SoC with the powerful Qualcomm® Artificial Intelligence Engine (AIE). As a benefit of the Android One partnership, Mi A2 will have unlimited high-quality photo storage with Google Photos to ensure users will never have to worry about running out of photo storage. Mi A2 features a stunning 5.99-inch 18:9 Full Screen Display, protected by a 2.5D Corning® Gorilla® Glass 5 panel, in a beautifully-designed aluminum unibody with a curved back panel that is tapered towards the four sides. Measuring just 7.3mm thick, Mi A2 offers great aesthetics and ergonomics at the same time. Manu Jain, Vice President, Xiaomi and Managing Director, Xiaomi India said: “We are thrilled to finally launch our muchanticipated Mi A2 in India. After witnessing tremendous success of our Mi A1 last year, we’re ready to further expand our Android One lineup by offering the truly innovative Mi A2 with the best specs at an incredibly honest pricing. We are positive that our Mi Fans and customers across India will wholeheartedly enjoy every bit of the unique user experience that Mi A2 offers, while making the most of this commendable innovative technology which they undoubtedly deserve.”

Mi A2 — Beautifully designed, with powerful 20MP dual cameras Mi A2 comes with a trio of Sony image sensors, including a 20MP Sony IMX376 front camera and a 12MP + 20MP AI dual camera setup—one of the most powerful setups in this segment. Mi A2 takes gorgeous photos that are sure to impress. The rear 20MP camera features the same Super Pixel-enabled sensor with a large ƒ/1.75 aperture, which results in clearer, vibrant photos even in low-light conditions. It is coupled with a 12MP primary camera

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L to R - Pranab Mookken - Head, Android & Play Partnerships (India) at Google, Manu Jain, VP Xiaomi and MD Xiaomi India.

that has 1.25µm large pixels and a ƒ/1.75 aperture as well, which allows Mi A2 to take photos with beautiful bokeh effects in AI portrait mode. Another unique feature on Mi A2 is manual selection of the rear lens -- the 20MP or 12MP rear camera, according to environment lighting. For example, switching to the 20MP sensor when shooting in low-light situations takes advantage of the large 2.0µm pixels for brighter photos. At the same time, Mi A2 is a dream come true for those who love selfies. The 20MP front sensor features Super Pixel technology that combines the information from four pixels to create one large 2.0µm pixel, which greatly improves the resulting picture quality in low-light conditions. Coupled with effects such as AI Portrait, AI Beautify 4.0 and HDR, as well as a 4500K front Selfielight, taking a good-looking selfie becomes truly effortless. EIS (electronic image stabilization) also ensures that the videos shot on Mi A2 are stabilized. Powered by Qualcomm® SnapdragonTM 660 platform with Artificial Intelligence Engine, Mi A2 offers a crisp, smooth experience. Advanced KryoTM 260 CPU cores, coupled with up to 6GB LPDDR4X RAM, means Mi A2 offers a perfect blend of performance and power-efficiency.

Android One. Latest innovations from Google. As Android One devices, Mi A2 runs pure Android 8.1 out of the box with the latest Google AI-powered software innovations built in, such as a smarter battery that adjusts to user habits. It also make it easy for users to find answers and get things done on-the-go with help from Google Assistant and Google Lens. In terms of security, users can rest easy with monthly security software updates and Google Play Protect built in.

• 99-inch Full Screen Display • 2180 × 1080 resolution (HD) • Corning® Gorilla® Glass 5 • 20MP front camera • Selfie-light (flash) • Super Pixel • AI portraits • 12MP + 20MP dual rear camera • f/1.75 aperture • Lens switching • AI portraits • Qualcomm® Snapdragon™ 660 • 4GB RAM + 64GB internal storage • Dual SIM • 3010mAh battery with Quick Charge 4+ • Rear fingerprint sensor • Dimensions: 158.7 × 75.4 × 7.3mm

Pricing and availability Mi A2 comes with 4GB of RAM and 64GB of RAM in four colors Black, Gold, Lake Blue and Rose Gold in India. Priced INR 16,999, it will be available on Mi.com and Amazon.in on pre-order starting tomorrow 9th August post which it will go on weekly sale starting 16th August 2018 from 12:00 Noon across Mi.com, Amazon.in and Mi Home stores. A 6GB/128GB variant will also be making its way into the market soon.


FEATURE PHONES

Ziox Mobiles Unveils Sleek & Stylish ‘O2 Feature Phone’ with Dual Digital Camera

Optiemus Infracom Launches BlackBerry KEY2 Handset in India Optiemus Infracom Limited an Indian telecom enterprise and BlackBerry brand licensee, unveiled the newest keyboardbased handset for the India market, the BlackBerry® KEY2. The device boasts the best of BlackBerry’s software and security, underlining Optiemus Infracom’s commitment to deliver high-quality smartphones that offer ultimate productivity to customers in the country. Optiemus Infracom is manufacturing the BlackBerry KEY2 for Indian customers locally at its worldclass facility at Noida, further strengthening the company’s support of the ‘Make-in-India’ initiative. Sporting the latest Android™ 8.1 Oreo Operating System and an impressive camera, the BlackBerry KEY2 is a powerful smartphone built for people who demand a more private, more secure, and safer experience and next-level productivity. The all-new BlackBerry KEY2 now introduces Speed Key, a universal shortcut key that makes it possible to instantly access apps, contacts and functions that are used the most by a user from anywhere on the device. It is also the first BlackBerry smartphone to feature a dual-rear camera.

Ziox Mobiles announced another edition to its feature phone category ‘O2’. O2 is designed to the dynamic needs of audience requiring feature-rich phone. Stylish & functional, O2 sports a compact design that gives users a comfortable grip and allows convenient one-hand operation. The phone with its 2.8’ Bright Display brings a clear and detailed view of the content on the screen. The Dual Sim phone is equipped with Dual Digital Camera along with auto call recording facility that records both incoming and outgoing calls with perfect sound precision. Enabled with Bluetooth and GPRS, the phone also offers easy access to the internet. The feature phone also supports Wireless FM. With a battery life of 3000mAh &Memory which is expandable, the feature phone promises to enhance your multimedia experience and provide uninterrupted entertainment. With multi-language support, O2 comes in Black, Blue, Red & Golden color options. The product is already available in leading retail stores across India.

M-tech Introduces Two New Feature Phones “Raga and V10” M-tech introduced two new feature phone models –Raga and V10. With a slim and stylish design, both the models are equipped with a powerful 1600 mAh battery that offer 9 hrs talk time and 400 hrs standby time. The dual SIM Raga and V10 come with a 2.4 “ [6.1 cm] QQVGA display and while the Raga is equipped with a dual digital camera that is perfect for taking selfies, the V10 comes with a digital camera for capturing beautiful moments. The M-tech Raga and V10 come with a 32 GB expandable memory and pack a host of useful features like MP3 player, video player [3GP, MP4], wireless FM radio, Bluetooth, audio/video recording, auto call recording, mobile tracker and a torch. While the Raga is priced at Rs. 1250 and comes in 3 stunning colors – Silver, Blue and Golden, the V10 is priced at Rs. 1199 and comes in 4 vibrant color options – Blue, Black, Golden and Grey.

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AUGUST 2018


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