COMPUTEX 2019 Ended Successfully as 42k+ International Buyers Visited the Show
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CONTENT 06
VOL - 10 , I SSUE - 6, JUNE 2 019
Publisher & Editor : Rajeev Ranjan
LAPPY CORNER
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DELL Expands Its XPS and Inspiron Portfolio with Launch of New Devices
“MSI GAMING Will Keep Committing To Provide Gamers With Innovative Gaming Rigs”
INTERVIEW
Executive Editor : Jyoti Janda Consulting Editor : N k Goyal Assistant Content Manager : Jai Prakash Content Coordinator : Suraj Rawat Office Coordinator : Raju Thapa
FRANK HSU, REGIONAL MANAGER, PAN INDIA, MSI
Consulting Art Direction : Vikas Sharma Visualiser : Akriti Arora Production Head : Rajiv Singh Marketing Executive : Balvinder Singh
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LAUNCH OF THE MONTH
Canon Boosts Its PIXMA G-Series Ink Tank Printers Product Range
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ENTERPRISE NEWS
Sophos Adds EDR Technology to Intercept X for Making Servers More Secure Sunil Sharma, Managing Director Sales for Sophos India & SAARC.
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NEWS IN BRIEF
AORUS AD27QD Tactical Gaming Monitor Wins Computex d&i Award D-Link Wins the Prestigious Asia Pacific Entrepreneurship Award 2019 Tally Solutions Discussed the Role of Technology in GST at the ASSOCHAM National Conference
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COMPUTEX 2019
COMPUTEX 2019 Ended Successfully as 42k+ International Buyers Visited the Show
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FACE 2 FACE
“Channels Are One of the Most Important Pillars of Our Business” Rajnish Gupta Regional Director–India & SAARC, RSA (A Dell Technologies company)
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CHANNEL BUZZ
Lexmark Appoints Iris Global as their Distribution Partner to Strengthen their Business in India DIGISOL Hosts “DIGISOL Certified Cabling Installer” Program for Its SI Partners
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LAPPY CORNER
DELL Expands Its XPS and Inspiron Portfolio with Launch of New Devices
Dell announced the latest addition to its XPS and Inspiron portfolio, XPS 13, 15 and Inspiron PCs. These innovations have been designed to provide premium experience to users. Dell has introduced these products to cater to the small business class as well as home users.
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ELL listens to what consumers want and need from their PCs - convenience, powerful performance, beautiful design and a device that fits their lifestyle. Dell is introducing multiple new products across its consumer and small business portfolio. Starting with its acclaimed, premiere XPS line and weaved throughout its mainstream Inspiron and Vostro brands, the devices create a harmonious balance of both experience and design and take innovation to a new level with precise attention to meaningful details and flawless execution. “We’re thrilled to be back at Computex further spotlighting the exceptional innovation we kicked off earlier this year at CES 2019”, said Ray Wah, senior vice president and general manager, Consumer and Small Business Product Group, Dell. “We’re always listening to the needs of our customers and we’ve really delivered with smaller and sleeker designs, flawless detail and high performance in each of these new devices.”
The new XPS 13 2-in-1 - modern, thinner design with up to 2.5 times more performance The XPS line is Dell’s most awarded line of devices celebrated for its best-in-class technologies, exceptional build and materials, and ability to blend both power and beauty. Dell is taking that commitment one step further with the launch of the new XPS13 2-in-1, redesigned and higher performing than the previous generation.
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To achieve this, the display experience has been elevated on all fronts, refining the InfinityEdge display in a 16:10 format, now offering a stunning edge-to-edge screen and 7% larger viewing experience. The most innovative webcam and Dell’s smallest laptop camera ever is now located at the top bezel, a long awaited ask from customers. The new display offers improved color accuracy and resolution with FHD+ and UHD+ options to capture precise detail and sharp images, as well as the ability to enjoy HDR content with a HDR400 certified UHD+ panel and Dolby Vision*. New XPS 15 - Pushing Innovation to the Edge The beloved XPS 15 is back and better than ever. Dell’s flagship and one of the smallest 15.6-inch laptops, now offers even more power with the latest 9th Generation Intel® Core™ processors up to 8 core i9 and up to NVIDIA® GeForce® GTX 1650 graphics, enabling creators to experience faster speeds across graphic design, photography and music production. It includes a stunning UltraSharp 4K Ultra HD (3840 x 2160) InfinityEdge 15.6” touch display option to deliver high brightness, saturated color and precise details, enabling content creators to perform at their best for intensive projects. The addition of Killer™ AX1650 built on Intel WiFi 6 Chipset delivers nearly 3x faster throughput than previous generation in crowded environments*. Coupled with up to 64GB of memory* and up
to 2TB PCIe SSD*, and the longest battery life of any 15-inch laptop, consumers have a high performance, unmatched device.
New Inspiron PCs - power and style to suit every consumer Dell’s new Inspiron portfolio includes a range of new, versatile laptops, 2-in-1s and AIOs, with fresh and contemporary designs, features, and prices; so that everyone can find something to fit their needs and spark their potential. The new Inspiron 15 7000 is an ultralight laptop prioritizing performance, equipped with 9th generation Intel® CoreTM H-class processors that offer up to 8 cores, up to 16GB of DDR4 memory and dual NVMe SSD options, along with latest NVIDIA® GTX® 1650 graphics to deliver a high-performance laptop for everyday use and creative side-projects. The laptop is built with magnesium alloy for incredible lightness and maintains the rigidity and stability of traditional aluminum. The power button is incorporated within the keyboard and fingerprint reader for a cleaner look, allowing room for a full number pad on a more compact system. In addition, Dell is introducing the new Inspiron 13 5000 laptop which combines a 13” display with a thin and light design and mobile broadband connection – a perfect companion for the busy, on-the-go lifestyle.
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INTERVIEW
“MSI GAMING Will Keep Committing To Provide Gamers With Innovative Gaming Rigs” The esports industry all across the world is swiftly growing and it is seeing only ups in its growth chart. This market has great potential because of the unprecedented advancements in technology. Youngsters are now creating their career into this industry as a professional gamer. Esports industry in India has seen massive growth in recent years hence leading brands who are catering this industry are coming up with an aggressive approach. To know further know how MSI is planning to leverage the coming opportunities, DT spoke to Frank Hsu, Regional Manager of Pan-India, MSI. Read below the insights. DT: What are your plans to support growth of gaming market in India in coming months? Mr. Frank: No matter how fast the market grow, the plan will still be as usual: Providing More Attractive Gaming Equipment to Gamers. However, MSI had already foreseen the growth of India gaming market in past few years. More investment on both marketing and sales related funding is a must. But the most important thing is MSI GAMING will keep committing to provide gamers with innovative gaming rigs and an open community to share collective gaming wisdom. You can expect to see more events, channels, new features…etc. of MSI happen in India as well. DT: How do work with gamers to boost their confidence in taking gaming as serious career opportunities? Mr. Frank: More and more professional game show or event happened this year. Gaming will be a rising star as occupation for sure. However, gamers not only need a game to play but also a stage to show their skill. We’ve held over 50 gaming events in 2018 to create the stage for these gaming talents. More opportunities for them to show, more confidence they can earn. Also, we routinely hold campus event with NVIDIA & Unity to share not only gaming skills but also technical knowledge on gaming. Through these event we can surely create more interaction between these gamers, sharing the experiences and improving themselves on gaming together. For them, game together always make better. DT: What all products do you have to offer serious gamers? Mr. Frank: As a lead in gaming industry, we’re proud to say that we provide the most
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comprehensive gaming product lineup to all the gamers. The most wellknown product from MSI should be our gaming laptops! Aim on leading the innovation in gaming field, we’re always the first to release the products equipped with the latest and unique feature. For example, we are the first to put a mechanical keyboard into FRANK HSU, REGIONAL MANAGER OF PAN - INDIA, MSI a laptop in 2015! Besides, considering the portability, we keep holding gaming event at least 10 we have released series of laptops with slim times in a quarter with channel partners. & light design to make more gamers can game with their best weapon while traveling around. We bring them abounds of attendee with passion on gaming, and for sure, these are also Moreover, motherboards, graphic cards, potential on business for them. On another gaming monitors, gaming gears…etc., we’ve hand, we always share the latest concept with also provided abounds of gaming related technical know-how with partners to make products for making better experience on sure they have aligned with us on marketing gaming. We’re deeply convinced that gamers strategy. The simpler message we spread to always deserve the best! the market, the easier to let the gamers accept. DT: How do you support your channel DT: How do you maintain your market partners to make them more aware about leadership and keep working to capture more upcoming huge business opportunities in market share in near future? gaming Industry? Mr. Frank: For all of channel partner with passion to join in gaming industry, we’ll surely be aggressive on omni-support including sales, marketing, shop decoration…related assistance. MSI are serious on partnership especially on co-creating better market with channels. From in to out, there’ll be a fullpack strategy as support indeed. What’s more, the best way to remind channel about the opportunities of market is directly showing them how the potential looks like. That’s why
Mr. Frank: There’s no tips for maintain the leadership in gaming field. The only thing we keep persisting on is always provide the best to gamers. We routinely held community event for understanding the inquiries from gamers. No matter products, experience or even environment, we always try our best to fulfill the inquiries from them. Growth of market share isn’t our goal, we aim on build a better gaming ecosystem.
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GAMING SPECIAL
GIGABYTE GeForce® GTX 1650 Series Graphics Card
ASUS ROG Strix, Dual, and Phoenix GeForce GTX 1650 Graphics Cards
GIGABYTE announced the latest GeForce®GTX 1650 graphics cards powered by NVIDIA TuringTM architecture. GIGABYTE launched 4 graphics cards - GeForce® GTX 1650 GAMING OC 4G, GeForce® GTX 1650 WINDFORCE OC 4G G, GeForce® GTX 1650 OC 4G, GeForce® GTX 1650 MINI ITX OC 4G. TuringTM architecture graphics cards have the ability to execute both integer and floating-point operations simultaneously making them much faster than the previous Pascal architecture. These graphics cards all use overclocked GPUs certified by GIGABYTE, and with WINDFORCE cooling technology, all players can enjoy the perfect experience from a variety of games. GeForce® GTX 1650 GAMING OC 4G provides the WINDFORCE 2x 100mm cooling solution for all key components of the graphics card. It takes care of not only the GPU but also VRAM and MOSFET, to ensure a stable overclock operation and longer life. GeForce® GTX 1650 WINDFORCE OC 4G G and GeForce® GTX 1650 OC 4G are the best Dual fan solutions for users. Both graphics cards are equipped with the WINDFORCE cooling system.
ASUS announced GeForce® GTX 1650 graphics cards, adding new products into the ROG Strix, Dual, and Phoenix lineups. Based on the GeForce GTX 1650 GPU, these new graphics cards leverage the impressive performance of the Turing™ architecture to provide a strong foundation for AAA 1080p gaming, or a plug-and-play upgrade for aging systems. ROG Strix graphics cards give users complete control over performance, with GPU Tweak software allowing every setting to be finetuned. The advanced Wing-blade fan design and a large heatsink with DirectCU II technology keep things cool. ASUS Dual graphics cards are all about maximum efficiency. The result is a card tuned purely for lasting performance, making ASUS Dual GeForce GTX 1650 a solid starting point for those looking to get into AAA gaming. ASUS Phoenix graphics cards pack as much performance as possible into a compact design that offers a wide range of compatibility with small chassis. Limited space requires an efficient cooling system, and Phoenix GeForce GTX 1650 delivers with a fan that sports dual ball bearings and is certified for IP5X dust resistance.
INNO3D GeForce® GTX 1650 TWIN X2 OC + COMPACT Graphic Card The INNO3D GeForce GTX 1650 TWIN X2 OC + COMPACT is a no-brainer when considering upgrading your PC for performances that’s up to 2x the GeForce GTX 950 and up to 70% faster than the GTX 1050 on the latest titles. The GTX 1650 is the most ideal upgrade for entry-level gamers who are looking for a fast yet quiet and power-efficient option to play their favourite games. The new shading advancements improve performance, enhance image quality and deliver new levels of geometric complexity while a new unified memory architecture with twice the cache of its predecessor allows for better performance on complex modern games. Years of R&D has allowed INNO3D to make technological advancements, continuously pushing the boundaries and bolster their expertise in the graphics card industry. It has elevated INNO3D to a point that makes a difference for high-end gamers and design creation professionals achieving high performance w i t h outstanding temperature control and at super quiet noise levels. 8 I
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HyperX Gaming Peripherals HyperX® a division of Kingston Technology revealed a lineup of premium gaming gear with a HyperX Alloy OriginsTM Mechanical Gaming Keyboard with new HyperX switches, HyperX Cloud AlphaTM S Gaming Headset with popular dual chamber technology and a new bass adjustment slider, plus affordable plug and play FURY DDR4 with new heat-spreader designs and new FURY DDR4 RGB memory with NGenuity software control. Alloy OriginsTM Mechanical Gaming Keyboard– The new HyperX Origins mechanical gaming keyboard utilizes HyperX mechanical switches, the new HyperX red switch which features 45g actuation point, shorter travel time and is rated for up to 80 million lifetime clicks. FURY DDR4 and FURY DDR4 RGB Memory– The new HyperX FURY DDR4 and FURY DDR4 RGB feature Plug N Play support, to enable automatic memory overclocking at standard DDR4 1.2V settings. The memories feature Intel XMP-ready profiles optimized for Intel’s latest platform. Cloud AlphaTM S Gaming Headset– The new Cloud Alpha S features dual chamber technology that delivers accurate in-game sound with incredible range and tone. Cloud Orbit S Gaming Headset- Cloud Orbit S gaming headsets were developed in cooperation with AudezeTM and Waves® Technology. The headsets are the first HyperX gaming headsets powered by Audeze’s patented 100mm Planar Magnetic Drivers for accurate sound.
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LAUNCH OF THE MONTH
Canon Boosts Its PIXMA G-Series Ink Tank
Printers Product Range
(L to R) Mr. Eddie Udagawa, Vice President, Consumer Imaging and Information Centre, Canon India, Mr. Kazutada Kobayashi, President & CEO, Canon India, Mr. Tamaki Hashimoto, Group Executive of Consumer Inkjet Group & Executive Officer of Canon Inc. and Mr. C Sukumaran, Director, Consumer Systems Products, Canon India
With these new G-Series printers, Canon aims to capture 25% market share in the ink tank category market in India. Understanding the increasing demand from consumers and businesses for cost-efficient and reliable ink tank technology, the new models are specifically designed to lower business printing costs when compared to mono laser printers. Reinforcing its leadership position in the Ink Tank category, Canon India expanded its iconic PIXMA G Series line-up with the new category launch of Monochrome Ink Tank Printer PIXMA GM2070 and launch of two variants in the colour Ink Tank printers - PIXMA G6070, PIXMA G5070. The PIXMA G6070 is a multi-function printer allowing users to use it as a copier and scanner, while PIXMA G5070 and PIXMA GM2070 are single function printers. The new line-up features the popular integrated Ink Tank design, automatic two-sided printing, large paper feeding capacity, and full network compatibility, making them ideal for customers with high print volume demands. Understanding the increasing demand from consumers and businesses for cost-efficient and reliable ink tank technology, the new
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models are specifically designed to lower business printing costs when compared to mono laser printers. With an ultra-low printing cost of approximately 8 paisa per print, the latest G series printers are equipped to reduce the cost of printing by almost 90%, as compared to mono laser printers, which costs approximately Rs. 2 per print with original toners. Additionally, Canon has incorporated an ‘economy’ mode in the PIXMA G series line-up, through which consumers can print up to 8300 pages with a single black refill as compared to the black output of 6000 pages, which most of competitors offer. Furthermore, this will help consumers to get over the frequent changes of toners and consequently, help them reduce carbon footprint to a considerable amount, also translating into significant savings for any organization.
Speaking on the occasion, Mr. Tamaki Hashimoto, Group Executive of Consumer Inkjet Group & Executive Officer of Canon Inc. said, “India has witnessed a rapid growth in the inkjet business for Canon and has been one of our top priority markets for expansion. Our learnings from the business in India, provides us an immense opportunity to nurture our new products. True to India’s cultural diversity, print applications are also diverse. Our Ink tank business in India has an excellent blend of home and office customers, which gives us the opportunity to have a balanced focus between B2C and B2B segments.” Speaking about the launch, he further added, “Having received a tremendous response for our G-series printers globally, we are delighted to expand the portfolio with the launch of new
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LAUNCH OF THE MONTH
monochrome ink tank printers. I am glad to be a part of the launch in India which will be a new leap in our growth story across the markets.” Commenting on the landmark, Mr. Kazutada Kobayashi, President & CEO, Canon India said, “At Canon India, our endeavour has always been to consistently bind innovation together with service that enhances customer delight. Our foray into the ink tank category was a critical milestone to our printer business, which has led to a steady growth in our market share in the inkjet category. This has also led to the Consumer System Products division become one of the highest contributing businesses for us in India. As we continue to grow stronger and drawing from the success, we are proud to launch the latest addition to our PIXMA G-series.” Highlighting the future plans, Mr. Kobayashi added, “I am optimistic that the launch will further enhance our presence in India, and increase our market share by 25% in the ink tank category. With this endeavour we believe that our new product range will cater to our commitment of enriching experience for our customers as well as be a significant step in attaining double digit growth for our business.’’ Commenting on the launch, Mr. Eddie Udagawa, Vice President, Consumer Imaging and Information Centre, Canon India said, “ With the increased technology adoption and internet penetration, we have witnessed a shift in the print requirements of customers; both in home segments and businesses. As pioneers in the imaging industry, we consider it our responsibility to bring forth products that addresses the evolving requirements of our customers and make them adept in today’s connected world. Taking this momentum ahead, we are thrilled to announce the latest addition to our flagship PIXMA G series equipped with the latest technology and user-friendly features. With this new addition, Canon is poised to propel the next wave of growth in the Ink Tank category by offering comprehensive portfolio of compelling products in the category.” Speaking on this occasion, Mr. C Sukumaran, Director, Consumer Systems Products (CSP), Canon India said, “At Canon, we are dedicated towards the growth of printing culture in the country, and enable customers to witness the joy of printing. In line with the evolving technology landscape, we ensure that they have access to the best in class printing solutions for their money. Our expansion of PIXMA G-series portfolio is a testament to our commitment of empowering our customers with the most innovative, cost effective and productive solutions. With the additional userfriendly features and revamped design, the new printers are a good amalgamation of next level modern technology and cost-efficiency that adequately serves the end customer.”
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KEY FEATURES OF THE NEW PIXMA G SERIES LINE-UP
documents may on occasion need to print in colour
PIXMA Ink Efficient G6070 All-in-One
• Fuelled by a single refillable black Ink Tank, the printer’s unique design accepts a conventional colour ink cartridge for occasional, and small job prints. When the cartridge is removed, the printer snaps back into character as a no-nonsense, powerful single function monochrome printer that prints up to 8,300 documents off a single ink bottle refill
Appetite for High Volume Printing • With the Canon India’s Ink Efficient G Series, users will never again have to make the unclear choices between quality and quantity
• This multifunction printer handles all printing, scanning and copying jobs with ease. An Ethernet port and wireless connectivity ensures flexibility in placement anywhere in the office, while a 2-line LCD panel makes it easy to perform and confirm printer settings PIXMA Ink Efficient G5070
• The printers deliver up to 8,300 blackand-white and 7,700 colour1 document pages on a bundled set of four ink bottles, delivering significant cost savings on ink supplies for businesses that need to print frequently and in large volumes. Vivid 4R-sized photo1 prints eject in just 37 seconds, and the printers support printing of borderless images on glossy papers up to A4 sizes
Two-Way Paper Feed Design • With front cassette or rear tray feeding options, two kinds of media can be loaded at any time. Users can load ID card sized papers, envelopes, and glossy photo papers in the rear tray, and pack the 250-sheet front cassette with A4 plain office papers for document printing
• The G5070 is a dedicated print workhorse without scan or copy features. A 2-Line LCD panel adorns the front panel of the single function printer, similar to that on the G6070, and simplifies setup and provides device status information such as remaining link levels at a glance. PIXMA Ink Efficient Monochrome GM2070
• The front cassette also features a useful monitoring window so that paper supplies can be readied when paper is running low. Both feeding orientations can even be deployed to enjoy up to 350 sheets of uninterrupted printing for very large print jobs
Full Network Compatibility • The versatile PIXMA Ink Efficient printers support Wired LAN and Wireless LAN2, making them suitable for placement anywhere in the office. • The printers also support Wireless Direct, allowing direct communication and printing from smartphones without the need for a wireless router
Pricing and availability • In India, the GM2070 is the first black and white printer offered by Canon in the inktank category. This unique printer breaks new ground by being the first to recognize that even businesses that print mostly black-and-white
Model Number PIXMA G6070 PIXMA G5070 PIXMA GM2070
Price INR 21,499/INR 17,399/- INR 14,299/-
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COMPUTEX 2019
COMPUTEX 2019 Ended Successfully as 42k+ International Buyers Visited the Show
The biggest ICT expo Computex 2019 successfully ended on 1st June 2019. The expo took place in Taipei, Taiwan. The number of visitors broke the previous records as 42k+ visitors visited this mega event and witnessed the launch of innovative products & solutions. With robust advancements in the technology sector, brands showcased their latest products with solid feature and compact design.
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inally the COMPUTEX 2019 concluded on June 1 with a huge success. During the five days of this expo, 42,495 international buyers from 171 countries flooded into the show, a 0.5% growth from the previous year. The top 10 buyer countries are, namely, China, the US, Japan, South Korea, Hong Kong, Thailand, Singapore, Germany, Malaysia, and India. Once again, COMPUTEX established the role of a leaning ICT tradeshow that connects businesses along industry supply chains and opens up infinite possibilities in the tech ecosystem. In addition, InnoVEX 2019 attracted 18,251 visitors in 3 days, a 3% from the previous year, showing significant startup dynamics. During the show, 76 heavyweight buyers from around the world participated in 470 sessions of one-on-one procurement meetings. Furthermore, InnoVEX invited 45 international venture capital firms, including Samsung NEXT, LINE, Delta, China Trust, and Israel's largest fundraising platform, OurCrowd, to match with 69 startups.
Myriads of Gaming Devices Launched; New-Generation High-Performance Products Glowed With the advancements and introduction of new AAA games based on generous production 12 I
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budgets and marketing cost, PC manufacturers are taking up challenges to break technological boundaries. The development of high-performance multitasking processors, graphics cards, memory, and high-end peripherals is indicating that these brands are catering to professional eSports players and enthusiastic gamers, meeting their demands and expectations for immersive gaming experiences.
MSI’s flagship GT76 Titan gaming laptop showcased at COMPUTEX was armed with an Intel® Core™ i9 processor that can be overclocked to 5.0GHz across all 8 cores, while its extreme cooling capability handles the most extreme heat, granting the new GT Titan its overclocked desktop performance. ADATA showcased its XPG ORB that presents all XPG products and offers immersive experiences. ASRock introduced its Phantom
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COMPUTEX 2019
Gaming motherboards while its premium Z390 Phantom Gaming X received the most attention at COMPUTEX for being the first motherboard in the world to support Wi-Fi 6 (802.11ax), providing improved thermal result and superior performance.
Inspiring eSports Games Held for Charity on the International Stage As the first charity eSports event held at COMPUTEX, ZOTAC CUP Fight for Charity LOL Tournament ended. A total Grand Finals prize pool of US$100,000 will go towards charities including Esports Foundation in the US, Gaming Aid in Germany and Make-A-Wish Foundation. ZOTAC successfully made positive impacts and give back for a good cause. G.Skill OC World Record Stage 2019 and OC World Cup 2019—organized by G.Skill and sponsored by Samsung and Intel— ended with championship taken by Alex@ ro from Romania. The 8th G.Skill OC World Record Overclocking Competition invited 15 overclockers to represent the major e-sports
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vendors to demonstrate the powerful hardware performance on the spot. And in addition to the overclocking contest, G.Skill Extreme Mod Stage 2019, on the other hand, invited 10 teams of talented system mod builders to bring their creativity into full play at COMPUTEX and presented 11 of the world’s most creative and special system mods.
Promising Startups From Around the World Gathered at InnoVEX, Pitch Competition Awards Delivered As a global indicator, InnoVEX is a platform that encourages startups to show their unlimited creativity and offers publicity opportunities. Every year at InnoVEX, a pitch competition is held. This year, the total award reached US$420,000. The grand prize worthy of US$30,000 was taken by MedFluid. Omni Eyes, Mind & Idea Fly, Onesoftdigm, MedFluid, and PurCity left with Startup Terrace Awards and US$ 60,000. MTAMTech was awarded US$10,000 by Taiwania Capital and Ganzin technology received US$10,000 award by Qualcomm.
For the first time, a CEO Keynote was held with COMPUTEX pre-show International Press Conference with AMD President & CEO Dr. Lisa Su as the keynote speaker. Dr. Lisa Su addressed how the next-generation of computing will drive innovation. She also invited Microsoft, ASUS, Acer and close to 20 industry partners to present the computing industry ecosystem. Leonor Lin, TAITRA Executive Vice President said, “This year, we have seen various innovative applications driven by the advancements of AI, IoT, and 5G. The technologies to process a massive amount of data and high-performance computing will be one of the most important driving forces to sustain the growth of the tech industry in the future. COMPUTEX 2019 has fulfilled its promise to build global tech ecosystems. As the scope of exhibitions and the number of participants set new records, we expect COMPUTEX to keep leading technology businesses forward to build global technology ecosystems that bring prosperity to all.”
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MARKET REPORT
Xiaomi Retains its Leadership Position in Indian Market According to the International Data Corporation's (IDC) Asia/Pacific Quarterly Mobile Phone Tracker, India's smartphone market got off to a good start with a total shipment of 32.1 million units in 1Q19 (2019Q1), maintaining a healthy 7.1% year-on-year (YoY) growth. High channel inventory from the previous quarter resulted in a sequential decline of 8.4%.
US$500+ smartphone segment in 1Q19. The feature phone market, which still accounts for half of the total mobile phone shipments, registered 32.3 million-unit shipments in 1Q19, with a sharp decline of 42.4% YoY. There was
"Despite the government's new e-commerce rules, online channels managed to sustain their pace, registering 19.6% YoY growth in 1Q19. Fueled by attractive offers and new launches by vendors like Xiaomi, Samsung, Realme, and Huawei, online sales reached 40.2% of the market in 1Q19," says Upasana Joshi, Associate Research Manager, Client Devices, IDC India. Large shipments in the festival quarters of 3Q18 and 4Q18 led to high channel inventory, leading to flat YoY growth in offline channels in 1Q19. But new products still arrived in Samsung's A series and online-heavy vendors like Xiaomi and Realme expanded to offline counters. Average selling prices grew by 3.3% YoY to US$161. This can be attributed to the growth in the US$300-US$500 segment, accounting for 6% of the overall smartphone market in 1Q19. This segment also outgrew all other price bands on the back of newly launched vivo V15 Pro. Joshi further adds, "Samsung surpassed Apple for the leadership position in the premium (US$500+) segment with an overall share of 36.0% in 1Q19 due to its newly launched Galaxy S10 flagship series that was supported by huge marketing campaigns. OnePlus followed, as its OnePlus 6T was the top-selling model in India's 14 I
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support as it phases out its old J-series. VIVO continued in third position as its shipments doubled YoY in 1Q19, driven primarily by its new flagship V15 Pro and affordable Y91. The vendor continues to invest heavily in its marketing initiatives as the IPL season started in 2Q19 with attractive channel margins and schemes. OPPO recaptured its 4th position with YoY growth of 9.7% in 1Q19, backed by new models such as the K1 (the first ever onlineexclusive model for India) and the F11/Pro series, as well as its ongoing affordable A-series.
a sharp drop in 4G-enabled feature phones, declining by more than 50% YoY due to channel inventory from previous quarters. There was also a sequential dip in 2G/2.5G feature phones. Top 5 Smartphone Vendor Highlights Xiaomi maintained its leadership position, growing YoY by 8.1% in 1Q19. There were multiple new launches by Xiaomi, namely the Redmi Note 7 series along with Redmi Go. Xiaomi also continued to dominate the online channel with 48.6% share in 1Q19. Samsung continued in the second position with a YoY decline of 4.8% in 1Q19. The vendor revamped its product strategy by launching its online-exclusive M-series (which raised its online share to 13.5% on the back of the Galaxy M20) and its offline-exclusive A-series to counter the Chinese vendors. Offline channels are upbeat about the vendor's schemes and
Realme continued to feature in the top 5 vendors list, despite dropping to the fifth position in 1Q19. Its newly launched realme 3 series produced the highest shipments for the vendor. Originally launched as an online-focused brand, Realme realized the importance of an omnichannel presence with its quick expansion to offline channels; now almost one out of three Realme phones are sold offline.
IDC India Forecast Navkendar Singh, Research Director, Client Devices & IPDS, IDC India mentions "In 2019, we should expect further aggressive offline expansion by the online-heavy vendors in an attempt to get a wider footprint in smaller cities and towns. Having said that, the influence of the online channels and their focus on the smartphone business will continue. This will gain momentum in the all-important second half of the year since the affordability driving factors like EMIs/cashback offers continue to be top-of-mind attributes for consumers."
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MARKET REPORT
HP Inc. Maintain its Leadership in Indian PC Market with 28.1% Market Share The India traditional Personal Computing (PC) market declined for the third consecutive quarter in 2019Q1 according to IDC's Asia/ Pacific Quarterly Personal Computing Device Tracker, 2019Q1. The market witnessed a year-on-year (YoY) drop of 8.3 percent with shipments reaching 2.15 million units in 2019Q1. The market remained weak outside big commercial deals due to weak consumer demand, high inventory from previous quarters, and supply issues for Intel chips. The announcement of central elections on March 10th, 2019 resulted in the model code of conduct coming into immediate effect further resulting in a delay in execution of government projects and impacting the commercial segment. Notebook category contributing 61.4 percent of the overall India traditional PC market shipments witnessed a 9.8 percent YoY decline. Within Notebooks, Ultraslim category, with a 25.3% share of the market, grew by 86.5%.
Segment Highlights The India consumer PC market witnessed a 26.5 percent dip compared to 2018Q1. The dip in the consumer segment was mainly because of low discretionary spending and seasonality. The low discretionary was partially also because of macroeconomic factors such as shrinking industrial output and slowdown in consumer spending. Demand from Online channel was also muted as it has been dealing with excess inventory pile up from the previous two quarters. Inventory correction from 2018Q3 stockpile up continued in 2019Q1 and is expected to be normal by Q2 end. However, the Gaming PC segment saw good traction through both online and retail as vendors decreased GPU prices resulting in a spike in demand. "Spending towards Ultraslim notebooks is increasing as owing to factors such as improved mobility due to the thinness of the product and enhanced aesthetics," says Bharath Shenoy, Market Analyst, PCs, IDC India.
before taking any major decision due to ongoing elections in 2019Q2; the model code of conduct came into the picture in 2019Q1, thereby delaying the Government and Education projects. Demand from BFSI and IT/ ITES sector remained good in 2019Q1 but the main segment driver was ELCOT," adds Shenoy.
Top 3 Company Highlights: HP Inc: While HP Inc. maintained its leadership with an overall market share of 28.1 percent in 2019Q1, it saw a year-on-year decline of 9.7 percent mainly due to consumer segment which declined by 21.3 percent over 2018Q1. However, HP's Ultraslim notebooks witnessed steady consumer traction from its exclusive stores and large format retailers. In the commercial segment, however, HP did not see any major dip in shipment despite elections leading to delayed projects. Dell Inc: Dell Inc. retained the second position with a 25.9 percent market share in the overall India traditional PC market in 2019Q1; with a year-on-year growth of 2.2 percent and a quarter-on-quarter growth of 26.7 percent. Dell Inc.'s commercial business witnessed a 25.9 percent year-on-year growth owing to prioritization of India market by Dell to provide the necessary supply of Intel chips resulting in the execution of some projects which were delayed in 2018Q4 due to same issues and also helping them improve their performance in Government, BFSI and IT/ITeS sector.
Lenovo: Lenovo remained at third position, with a market share of 25.2 percent in 2019Q1 in overall India traditional PC market, observing a 6.2 percent year-on-year growth and a growth of 29.2 percent sequentially. The vendor also witnessed a dip in consumer segment like all other vendors, while on the commercial segment, it witnessed a massive quarterly growth of 70.8 percent driven by partial execution of ELCOT deal, since Lenovo is the sole executor of this project.
India PC Market Forecast: IDC anticipates the overall India traditional India PC market to witness a growth in 2019Q2 over last quarter driven by further shipment of ELCOT. The commercial market is expected to pick up post new government formation in end of May. "The consumer market is expected to pick up largely driven by back to school campaign by vendors and online sales creating a pull to attract consumers through various schemes and financial incentives such as EMIs/ Cashbacks," says Nishant Bansal, Senior Research Manager, IPDS & PCD, IDC India. "Commercial spending due to refresh and fresh demand by large and medium enterprises is expected to continue led by Education, BFSI, and IT/ITeS sector. The public sector is expected to pick up post elections, once the new Government comes into power," adds Bansal.
The overall commercial PC market saw a total shipment of 1.35 million units in 2019Q1, a growth of 7.3 percent YoY. The growth in the commercial segment was primarily driven by ELCOT shipments of around 159000 units which got partially executed in 2019Q1. "Business sentiment has been on the lower side as enterprises look to wait and watch
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I JUNE 2019 I 15
ENTERPRISE NEWS Tech Mahindra and Cisco Partner to Drive Digital Revenue Tech Mahindra consulting and business re-engineering services and solutions announced that it has successfully deployed Cisco Digital Network Architecture at its Hyderabad Campus, and has become one of the largest Software Defined Campus Networks with over 14,000 live users in India. This new deployment builds on a longstanding partnership between Tech Mahindra and Cisco that will help drive outcomes around automation, analytics and security in Tech Mahindra’s Off-Shore Development Centre (ODC) which serves 106 customers globally. Through this deployment, the ODC onboarding time has reduced by over 70% and can now offer enhanced user mobility and security. Sharing insights on the strategic partnership with Cisco, CP Gurnani, MD and CEO, Tech Mahindra, said, “Tech Mahindra’s partnership with Cisco is very effective and has converged on areas such as the DNA (Digital Network Architecture). Networks today across enterprises play a critical role but need modernization to keep pace with the demands of today’s digital age. Modern networks are intuitive, data driven and enable a seamless convergence of business and technology. This is where Cisco’s leadership is helping reboot today’s networks and our collaboration in this space can create immense value. Leveraging Cisco’s technology, we have deployed one of the largest Software Defined Networks in our Hyderabad campus”. Tech Mahindra and Cisco have a 360-degree engagement for close to two decades and have collaborated on go-to-market strategies in areas that include smart cities, manufacturing, retail, banking, and other areas. The multifaceted strategic interlock brings together Cisco's technology prowess and Tech Mahindra’s leadership and expertise across diverse industries and market segments in India. “Digital is now business and it is all 16 I
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pervasive. In order to navigate the age of digital transformation, the onus is on us to collaborate and cocreate to deliver connected experiences”, CP Gurnani further stated on sidelines of his meeting with Chuck Robbins, Chairman & CEO, Cisco Systems in Mumbai today. Chuck Robbins, Chairman & CEO, Cisco Systems, said, “We have a 360-degree relationship that is beneficial for both of us across many aspects, including areas such as cybersecurity and IoT. As the world digitizes, the underlying technology grows more complex. Our partnership focuses on extracting that complexity out for our customers and give them the ability to Digitize in an agile way.” Expanding this partnership further, Tech Mahindra will take the digital-ready infrastructure that the company has deployed to its end customers, especially in the vertical of FSI, manufacturing, and retail. In the next phase, the joint GTM will focus on tapping into the digitization opportunities in the following verticals: 5G will play an important role in India’s growth as it narrows the divide between the haves and have nots and provides market access to the population spanning across geographies and economic strata. The Digital world will ride on the backbone of 5G and lead India towards economic prosperity.
Financial Services Industry - The rise of Digital Banking opens immense opportunities for Tech Mahindra and Cisco to come together and offer solutions in a connected world. Financial Services Industry is seeing rapid changes in the way services are being delivered, and technology solutions based on a connected world will be the way forward. Manufacturing - Tech Mahindra and Cisco have opened a Centre of Excellence in Bangalore to focus on Manufacturing 4.0, especially as the convergence of IT and OT accelerates. Ability to integrate SCADA based systems with IT systems and have a fully integrated view of the shop floor will build enormous value for our customers. Retail - The exponentially growing E-commerce market has opened a new opportunity, and Cisco and Tech Mahindra will come together to build new age solutions are customer experience and analytics. The strategic partnership will be a key driver of growth and is expected to grow in the next one year. WWW.DIGITALTERMINAL.IN
SERVER DEFENSE
Sophos Adds EDR Technology to Intercept X for Making Servers More Secure With Sophos Intercept X for Server with EDR, IT managers at businesses of all sizes now have visibility across an entire estate. This allows them to proactively detect stealthy attacks, better understand the impact of a security incident and quickly visualize the full attack history. Sophos announced Intercept X for Server with Endpoint Detection and Response (EDR). By adding EDR to Intercept X for Server, IT managers can investigate cyberattacks against servers, a soughtafter target due to the high value of data stored there. Cybercriminals frequently evolve their methods and are now blending automation and human hacking skills to successfully carry out attacks on servers. This new type of blended attack combines the use of bots to identify potential victims with active adversaries making decisions about who and how to attack. The SophosLabs Uncut article, Worms Deliver Cryptomining Malware to Web Servers, underscores how easy it is for cybercriminals to leverage bots to discover soft targets. The report explains an automated attack that can deliver a wide range of malicious code to servers that, as a class, tend to lag behind normal update cycles. Anatomy of a Blended Cyberattack Once the bots identify potential targets, cybercriminals use their savvy to select victims based on an organization’s scope of sensitive data or intellectual property, ability to pay a large ransom, or access to other servers and networks. The final steps are cerebral and manual: break in, evade detection and move laterally to complete the mission. This could be to quietly sneak around to steal intelligence and exit unnoticed, disable backups and encrypt servers to demand high-roller ransoms, or use servers as launch pads to attack other companies. “Servers are often overlooked in the IT strategy of companies, hence it is time we realize that servers are critical infrastructure. said Sunil Sharma, WWW.DIGITALTERMINAL.IN
Managing Director Sales for Sophos India & SAARC. “As most malwares today are automated , it has become easier for attackers to find organizations with weak security postures. Cybercriminals use stolen information for their own spearphishing campaigns and crime sprees, and can even resell these at a premium on the Dark Web or to a private network of buyers. This way an entire company could get potentially wiped out if cybercriminals infiltrate its servers with ransomware or malicious code, or exploit vulnerabilities to gain access. Unfortunately, the mission critical nature of servers restrains Sunil Sharma, Managing Director Sales , Sophos India & SAARC. many organizations from making changes, often significantly delaying businesses resolve issues much faster patch deployment.” and prevent them from a repeat data breach.” said Sharma. “If regulators Sophos explains how blended rely on digital forensics as evidence cyberattacks work in this video, Intercept of lost data, then businesses can rely X for Server with Endpoint Detection and on the same forensics to demonstrate Response (EDR). that their data has not been stolen. Sophos Intercept X for Server with Sophos Intercept X for Server with EDR EDR provides this required insight and security intelligence.” With Sophos Intercept X for Server with EDR, IT managers at businesses of all Sophos Intercept X for Server with EDR sizes now have visibility across an entire expands Sophos’ offering of EDR, which estate. This allows them to proactively was first announced for endpoints in detect stealthy attacks, better understand October 2018. Sophos EDR is powered the impact of a security incident and by deep learning technology for more quickly visualize the full attack history. extensive malware discovery. Sophos’ “Cybercriminals are counting on this window of opportunity. Once breached, organizations need to know the full context of what devices and servers were hit in order to improve security as well as answer questions based on stricter regulatory laws. Having critical information about the attack can help
deep learning neural network is trained on hundreds of millions of samples to look for suspicious attributes of malicious code to detect neverbefore-seen threats. It provides broad, expert analysis of potential attacks by comparing the DNA of suspicious files against the malware samples already categorized in SophosLabs.
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FACE 2 FACE “Channels Are One of the Most Important Pillars of Our Business” In an era of Digital Transformation, companies are more concerned about the security of their digital assets. Cybersecurity is one of the major concerns for enterprises. In addition, a new form of risk - digital risk has emerged now and needs to be managed effectively. RSA is a prominent name in the security domain and provides security solutions to all sizes of companies. In a recent conversation with DT, Rajnish Gupta, Regional Director–India & SAARC, RSA (A Dell Technologies company) provided insights about the evolving threats, solutions and channel plans for the Indian market. Rajnish Gupta, Regional Director–India & SAARC, RSA (A Dell Technologies company) DT: How do you see the overall growth of the cybersecurity market in India? Rajnish: I would like to take this a little higherthink most of the organisations are going digital - they are adopting digital technologies more than what they were in the past. With the adoption of digital technologies, more digital risks are coming out and technology is getting into products and services where it never existed. From that perspective, it is a good market to be in. Businesses are also realizing that they have a larger risk. A new form of risk - digital risk, needs to be managed and it is larger than the security or cyber risks that they use to have earlier. If we were to slice the market, three segments that are very aggressively looking at safeguarding digital assets are banking & financial institutions, IT- ITES organisations because they are more regulated. The public sector or the government is also very much concerned as they also have a lot of focus around safeguarding newer initiatives. So, the trends we are really seeing in cybercrime scenario today are• The growing use of mobile to commit cybercrime • Adoption of legitimate digital platforms for illicit activities • Use of advanced technologies to both commit and fight cybercrime. DT: What are the current trends for cyberattacks especially in India? Rajnish: The kind of trends, which would emerge due to the adoption of digital technologies from a cyber-risk or digital risk perspective, is that there would be so many things which are unknown and there will not be any technology which can really manage those unknown. So, it has to be well thought through the process of mitigating those risks, it cannot be a point solution, it has to be a journey. Now, if we just take mobile as an example of digital transformation, we can see how cybersecurity and fraud have changed from a computer browser-based attack to a mobile rogue app-based attack. That is the 18 I
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kind of transformation we will see even on the fraudster’s side. Over the last year only, we have seen 680% increase in fraud transaction over mobile applications as against the year before that. So, the fraudsters will be ahead of us possibly because the good guys are reactive while fraudsters are ahead of us and they use technologies more than what we do. DT: How do you see the major challenges for CTOs that they face in current scenarios? Rajnish: CTOs and CTDOs know their businesses more than anybody else does, better than the fraudsters. Therefore, the key in today’s world would be - knowing the business, knowing the business risks, and helping draw a mitigation plan around the problem rather than just throwing technology to a problem. DT: How do you play an important role in helping companies secure digital assets? Rajnish: We are poised to be the front-runners and we are creating this market segment, which we call it as digital risk management. Everybody knows RSA as a cybersecurity company and we have been existing for last almost 35 years. I do not think there is any other standalone cybersecurity company that has existed for so many years. We have a strong portfolio of integrated risk management. RSA is poised to be the leader in terms of helping our customers manage digital risks better. Our vision is to help them draw a safe passage to the digital future. DT: How do you sell your products or solutions in the Indian market? How do you support your channel partners? Rajnish: Absolutely, channels are one of the most important pillars of our business- 100% of our business is through channels and we have a huge focus on upskilling our partners, both on the technology side as well as on the selling side. Our channel policies are absolutely focused around channel partners. We understand that most of
the channel today is driven by services revenues and whenever we really sell our technology, there is at least 40-50% of services involved in every technology. That is what we really bring on the table for our channel partners to focus aroundservices as well as advanced technologies, things that could really take to customers. DT: What are your channel expansion plans for the Indian market? Rajnish: We have sufficient partners already in each region. Therefore, from a geographic coverage perspective, I would say there are enough partners. We feel there are more security partners already but there is always a place for niche and very focused security partners in the industry. We have two sets of partners. The national partners- partners who have a national presence, special integrators, and national system integrators. Then we have regional partners, who are focused on specific regions, we engage with these partners in those specific regions. In addition, we also have our distributor partners like Inflow, Redington and others who really support these partners to do the commercial transaction. DT: What technical support do you provide to your customers? Rajnish: There are two things; firstly, we run a 24*7 technical support centre. One of those centres is based out of Bangalore, India. So, one of the shifts is run out of Bangalore itself while for all our customers, our basic support is available 24*7. Secondly, we do have a professional services team for one-time implementation and for some kind of consulting activities. That is very niche though; we have our limited resources there and we try to leverage partner resources for professional services. Wherever our partners do not have skill set, we try to bridge the gap for our customers. We do have a professional services team but their role is to really augment or support our channel partner capabilities to bring solutions to RSA customers, wherever they do fall short of skills.
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ARTIFICIAL INTELLIGENCE
75% of Large Organizations Will Hire AI Behavior Forensic Experts to Reduce Brand Risk by 2023: Predicts Gartner
Increasingly, sectors like finance and technology are deploying combinations of AI governance and risk management tools and techniques to manage reputation and security risks. In addition, organizations such as Facebook, Google, and NASA are hiring or have already appointed AI behavior forensic specialists who primarily focus on uncovering undesired bias in AI models before they are deployed. Users’ trust in artificial intelligence (AI) and machine learning (ML) solutions is plummeting as incidents of irresponsible privacy breaches and data misuse keep occurring. Despite rising regulatory scrutiny to combat these breaches, Gartner Inc. predicts that, by 2023, 75% of large organizations will hire AI behavior forensic, privacy and customer trust specialists to reduce brand and reputation risk. Bias based on race, gender, age or location, and bias based on a specific structure of data, have been long-standing risks in training AI models. In addition, opaque algorithms such as deep learning can incorporate many implicit, highly variable interactions into their predictions that can be difficult to interpret. “New tools and skills are needed to help organizations identify these and other potential sources of bias, build more trust in using AI models, and reduce corporate brand and reputation risk,” said Jim Hare, research vice president at Gartner. “More and more data and analytics leaders and chief data officers (CDOs) are hiring ML forensic and ethics investigators.” Increasingly, sectors like finance and technology are deploying combinations of AI governance and risk management tools and techniques to manage reputation and security risks. In addition, organizations such as Facebook,
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Google, Bank of America, MassMutual and NASA are hiring or have already appointed AI behavior forensic specialists who primarily focus on uncovering undesired bias in AI models before they are deployed. These specialists are validating models during the development phase and continue to monitor them once they are released into production, as unexpected bias can be introduced because of the divergence between training and real-world data. “While the number of organizations hiring ML forensic and ethics investigators remains small today that number will accelerate in the next five years,” added Mr. Hare. On one hand, consulting service providers will launch new services to audit and certify that the ML models are explainable and meet specific standards before models are moved into production. On the other, open-source and commercial tools specifically designed to help ML investigators identify and reduce bias are emerging. Some organizations have launched dedicated AI explainability tools to help their customers identify and fix bias in AI algorithms. Commercial AI and ML platform vendors are adding
capabilities to automatically generate model explanations in natural language. There are also open-source technologies such as Local Interpretable Model-Agnostic Explanations (LIME) that can look for unintended discrimination before it gets baked into models. These and other tools can help ML investigators examine the “data influence” of sensitive variables — such as age, gender or race — on other variables in a model. “They can measure how much of a correlation the variables have with each other to see whether they are skewing the model and its outcomes,” said Mr. Hare. Data and analytics leaders and CDOs are not immune to issues related to lack of governance and AI missteps. “They must make ethics and governance part of AI initiatives and build a culture of responsible use, trust and transparency. Promoting diversity in AI teams, data and algorithms, and promoting people skills is a great start,” said Mr. Hare. “Data and analytics leaders must also establish accountability for determining and implementing the levels of trust and transparency of data, algorithms and output for each use case. It is necessary that they include an assessment of AI explainability features when assessing analytics, business intelligence, data science and ML platforms.”
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TECH FOCUS
31% of Indian Web Users were Attacked by Threats Between January and March 2019 According to Kaspersky Security Bulletin 2019, a whopping 31% of Indian users were attacked by web-borne threats between January and March 2019. In the same period, 52% of users in the country were attacked by local threats, which makes the situation even more dire. India is placed 14th worldwide, as the country of origin for global online attacks. Today, with our phones, tablets, computers, laptops and even Smart TVs and home security connected to the Internet, the need for home security products has never been more urgent. Users are vulnerable to a great extent, because one attack on one machine has the potential to devastate one’s entire home system and even wipe out vital financial and personal data. Below is a list of must have security solutions for your systems: Anti-virus: Safeguards all your devices – PC, laptop, mobile phone - with the purchase of just one license. Be safe from viruses, spyware, phishing and malicious websites. The price for this type of solution is around 1 year, 1 PC plan is only INR 599. Internet Security Solution: Every aspect of
your digital life, across PC, Mac and Android. Apart from protecting all your devices across operating systems, it can help with privacy protection, extra security for websites where you shop or bank and security for kids with the program giving you the power to control what they can view. The price for this type of solution is around 1 year, 1 PC plan retails at INR 999. Total Security Solution: This is a comprehensive plan your family needs, that protects your PC, Mac and Android machines, iPhone and iPad. In addition to everything that the Internet Security solution may offer, this solution also offers extra security for kids with learning tools, secure password manager that eases your safe password management and file backup and an encryption option that enables you to make backup copies of precious photos, music and files on your PC. The price for this type of solution is around 2 year, 1 PC plan for INR 1599.
Said Mr. Purshottam Bhatia, Digital Sales Manager – Kaspersky Lab, South Asia “We decided to reward our users with a one-time summer bonanza that not only offers the best personal security solutions at unbelievable rates but gives them an opportunity to review their cyber security threats. In today’s day and age, having a cyber security protection plan is as crucial as life insurance, as we live a large part of our lives online with crucial financial, personal and official data. With slashed down rates, assured rewards and up to 100% cashback, the Summer Fiesta Offer is a great window to upgrade your cyber security plan!”
DPS R K Puram Students Leading Art of Robotics in Battlegrounds
Each day we wake up with news where technology advancement is changing the lives of human beings. There are lots of innovations that are taking place around the globe in the technology era by renowned developers. But nowadays, young kids are making their names by innovating something extraordinary in the technology world. In recent news, a group of DPS students from Delhi is making headlines and being appraised for their great technology skills. Students of DPS Society, came together to pursue their interest in robotics and formed team, Glorified Mechanics to pursue their tech dreams. Tryst 2019- IIT Delhi Techfest- held 20 I
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from 1st to 4th March, 2019, was the debut event for Robowar in which team members Aaditya Yadav (Class XI), Drashik Gogna (Class XI), Shashank Singh (Class-XI), Advitya Singhal (Class-IX), and Rudra Purthi (Class-IX), all from DPS R K Puram, New Delhi participated along with their war bot “Gabru”. In this event, the team and their 30 Kg bot performed exceptionally well resulting in the team bagging the first prize. The students had prepared this war bot using a 4.3 HP motor to drive its 9 Kg double tooth drum weapon. The team participates at not only manual robotics but at autonomous robotics as well, which is indicated by the
1st position secured by them in line follower event at Spark- the robotics fest of Deen Dayal Upadhay University, New Delhi, in March 2019. The team also won the first position at VJTI, Mumbai in Technovanza in School Robosoccer, in December 2018. The team aims to make warbots in the 15kg and the 60kg category as well to participate in various National and International events. With their hard work till now, they have really inspired more young kids who will surely believe in their instinct and will follow to make those beliefs in reality. In years to come, we all are looking forward to these students to make India proud by winning such international competition.
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NEWS IN BRIEF
AORUS AD27QD Tactical Gaming Monitor Wins Computex d&i Award GIGABYTE TECHNOLOGY Co. Ltd had launched the world’s first tactical gaming monitor, AORUS AD27QD this year. The appearance, the tactical features, and the excellent built quality are loved by gamers since the launch of the product. Today, AORUS AD27QD proved itself as not just only a fancy piece of tactical equipment for gamers, but also a masterpiece in the perspective of industrial design by winning a d&i award for Computex 2019. The COMPUTEX d&i awards evaluate each entry based on five key criteria – “Innovation”, “Technology”, “Functionality”, “Social impact” and “Craftsmanship & aesthetics”, and will select the top ground-breaking innovations to win the award.
Tally Solutions Discussed the Role of Technology in GST at the ASSOCHAM National Conference Tally Solutions participated in the national conference on GSTUnresolved Issues and Agenda for the New Government organized by ASSOCHAM. The conference discussed the unresolved issues under GST and took inputs from the trade and industry leaders on various aspect of GST which will be submitted to the new Govt. Adding value to the ongoing discussion, Tally Solutions spoke on the key elements of GST simplification and active usage of technology in GST. Tally is continuously innovating its product to make it simpler, faster, reliable and flexible. Tally reached out to over 100 businesses at the conference.
HP Installed the First Indigo 12000 HD Digital Press in Kerala HP Inc has installed the first HP Indigo 12000 HD Digital Press at SUVI Color Spot, one of the leaders in photo printing industry. SUVI Color Sport, an early adopter of technology has installed the device at their plant in Changanacherry, Kerala. Introduced this year at Consumer Electronic Imaging Fair (CEIF), the HP Indigo 12000 HD Digital Press helps in increasing productivity by offering a new level of quality for Indigo LEP-based digital photo production. Additionally, the device also uses the new HP Indigo HDFM screening technology for smoother, moiré-free prints with increased detail.
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D-Link Wins the Prestigious Asia Pacific Entrepreneurship Award 2019 D-Link (India) Ltd., with its edified management practice, continues to demonstrate stupendous performance and progress. Taking note of D-Link’s remarkable success pan India, Asia Pacific Entrepreneurship Award (APEA) committee adjudged D-Link India as a winner under corporate excellence category in Telecommunications & ICT Industry. D-Link was felicitated in the presence of industry luminaries at a gala awards night organized by APEA. Elated on receiving the award Mr. Tushar Sighat, Managing Director & CEO – D-Link (India) Ltd. said, “It’s great to be recognized for our efforts which is a culmination of teamwork and strategic business planning. I humbly accept this award on behalf of all our team members, business partners who have been a pillar of strength in our journey towards achieving new milestones.”
Dell Recognized as 'Most Trusted Brand' in India Dell has emerged as the most trusted brand in India in a ranking published by TRA’s 'The Brand Trust Report, India Study 2019'. The report is an extensive comparison of the ‘trust’ placed in brands by consumers. The study was conducted among identified brand influencers, across 16 cities in India. This affirmation from surveyed respondents comes as a significant milestone for Dell, as a prominent PC manufacturer in the country. Speaking on this achievement, P. Krishnakumar, Sr. Vice President, Consumer & Small Business, APJ, Dell, said, “Purposeful innovation for customers is at the core of what we do at Dell. Customers are our ultimate brand evangelists and we constantly engage with them for their feedback and incorporate it into our strategy.”
Kaspersky Rolls Out New Branding and Visual Identity For more than two decades, Kaspersky Lab has been offering the best security solutions to customers in pursuit of its mission to save the world. Today’s rebranding reflects that transformation. Our company name becomes simply ‘Kaspersky’, and our new mission: ‘building a safer world’, emphasizes our commitment to a trusted and transparent future where everyone has the endless opportunities technology brings because we protect it. As part of the rebrand, we have also updated our visual identity to reflect our core values and the essence of what Kaspersky stands for as an organization. In line with the name change, we have also dropped the word ‘Lab’.
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SMARTPHONE SHELF
Samsung India Launches Galaxy M40 Smartphone with Flagship ‘Infinity O' Display Samsung India announced the launch of Galaxy M40, its fourth smartphone in the popular Galaxy M series. The new Galaxy M40 sports best-in-class triple rear camera to address the millennials’ need for capturing important moments on the go. The triple camera setup on Galaxy M40 comprises a 32 MP main camera with AI scene optimizer with F1.7 aperture for stunning daylight shots and vivid night photos. It also features a 5 MP depth camera and an ultra-wide8 MP camera. For millennials who like to communicate via videos, Galaxy M40 comes with host of video features such as 4K video recording, Slo-mo and Hyperlapse. Galaxy M40 supports a 3,500mAh battery and 15W USB type C fast charging feature that ensures 3X speed as compared to the normal
charging. It comes with a premium 6.3” FHD+ Infinity O Display. The new Galaxy M40 runs on a powerful Snapdragon 675 Octa-core processor with speeds of upto 2.0 GHz. Galaxy M40 proves to be an unmatched gaming device with Adreno 612 GPU. The smartphone also allows smooth multitasking and low power consumption with 6GB RAM and 128 GB Memory which is expandable up to 512 GB. Galaxy M40 will be priced at INR 19,990.
L-R- Mr. Asim Warsi, Senior Vice President, Samsung India and Mr. Manish Tiwary, Vice President, Category Management, Amazon India
OPPO Unleashed The Reno 10x Zoom Smartphone in India O P P O strengthened its premium portfolio with the launch of the much-awaited OPPO Reno 10x Zoom in India. The brand’s flagship smartphone has a triple rear camera which supports 10x Hybrid Zoom technology and features the world’s first periscope
telephoto lens. Priced at INR 49,990, OPPO Reno 10x Zoom 8+256 GB variant will be available across all online and offline stores. The 6+128 GB variant will be priced at INR 39,990. It will come in 2 stellar colors– Ocean Green & Jet Black. The uniquely designed smartphone is powered by a Qualcomm Snapdragon 855 processor with Hyperboost 2.0 for an immersive and smooth gaming experience. The smartphone supports VOOC 3.0 flash charge and is backed by a massive 4065 mAh battery. Along with the 10x Hybrid Zoom technology, the smartphone also boasts of 60x digital zoom, the first one in the industry.
Reno 10x Zoom embodies a triple rear 48MP + 8MP (wide angle) + 13MP (telephoto), which supports features like 10x hybrid zoom, dual OIS, Ultra Night Mode 2.0, Dazzle Color Mode and 4K video. The 48MP camera featured on the OPPO Reno 10x Zoom boasts of a Sony IMX586 sensor and F1.7 aperture which improves the light sensing capability required for capturing clearer images. OPPO Reno 10x Zoom features a pioneering ‘first in the world’ shark fin rising camera ensuring a full screen and sleek back cover. The 16 MP rising camera guarantees a structure that can withstand over 5 years of usage and comes equipped with drop protection as the phone senses when it is in free-fall to automatically retract selfie camera.
Infinix Launches Hot 7Pro Smartphone with 13+2MP Dual Front Camera Infinix has launched the Hot7Pro, an allround ‘entertainment’ focused smartphone with some first-in-class features at an unbelievable price range. Hot7Pro features a premium metal Unibody design, a bonus for users in a segment that features mostly plastic bodies. It has a sleek body with a width of 7.9 mm and 2.5D Curved Glass display that enhances the 6.19” of solid HD+ display further. The Hot7Pro has an AI-enabled Dual Rear Camera (13MP (f1.8) + 2MP) has an Auto Scene detection with 8 scene modes, including AI Portrait, AI HDR, AI Beauty, AI Bokeh, Night, Sports, Blue Sky and Text. The Front Camera (>13MP (f2.0) + 2MP,) is equipped with AI
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Portrait, AI Beauty mode for customized image enhancement according to the user’s facial profiles.
The Hot7Pro is a performance giant with 6GB RAM for a lag-free and immersive multimedia experience. It has a 4000mAh battery and a MediaTek Helio P-22 processor that is ideal for phones with AIpowered functions. What makes Hot7Pro almost an unbelievable steal is the fact that it is the first phone in its price segment to offer a 6GB+64GB RAM+ROM combination. The feature enables matchlessly smooth operations, and zero lag even after continuous and long hours of engagement! Priced at INR 9999/-the overall specs portfolio of the phone is hard to beat by any other device in the category.
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SMARTPHONE SHELF
OnePlus Introduces OnePlus 7 Pro and OnePlus 7 Smartphones in India OnePlus has launched the premium smartphones under its OnePlus 7 series, OnePlus 7 Pro and OnePlus 7. These smartphones are invented to enhance the user experience with latest technology. Both the smartphones come with premium design and offer the latest features. The company has also announced the launch of Bullets Wireless 2 which gives noise free sound and offers great user experience.
OnePlus 7 Pro The OnePlus 7 Pro features an industryleading super smooth 90Hz display, meaning the screen refreshes at ninety times a second for a seamless experience. Whether you’re gaming or watching a film, the 19.5:9 aspect ratio screen delivers incredible quality at QHD+ on a fluid AMOLED display. The OnePlus 7 Pro is powered by the latest mobile platform, Qualcomm® Snapdragon™ 855, with up to 12GB of RAM, creating an experience that sets a new benchmark for incredible performance. And when you need more power, our newest Warp Charge 30 can get you up to almost half
of the massive 4,000mAh battery in just 20 minutes. Even when you’re charging and in the middle of an intense game, the OnePlus 7 Pro keeps its cool and keeps up with the pace, with minimal excess heat and the same superfast charging time. The OnePlus 7 Pro features the latest OxygenOS 9.5, our most refined operating system that serves to provide a premium experience. OnePlus 7 The OnePlus 7 is another incredible premium experience in a sleek package. With the Qualcomm® Snapdragon™ 855 mobile platform, UFS 3.0, Dolby Atmos stereo speakers, RAM boost, new Screen Unlock technology, UltraShot engine, and more, the OnePlus 7 is another big step-up in OnePlus history. The OnePlus 7 sports a powerful dual-lens setup that allows you to take exceptional pictures. The main sensor on the OnePlus 7 features Sony’s IMX586, a 48-megapixel, ½ inch supersized sensor with an aperture of f/1.7, and OIS and EIS. The second camera is 5-megapixel, and the whole camera array is again driven by the powerful new UltraShot engine.
Xiaomi Introduces Two New Smartphones Redmi Y3 and Redmi 7 in India Xiaomi announced the 32MP selfie cameraequipped Redmi Y3 alongside Redmi 7, which brings the Kryo architecture to the Redmi series for the first time ever. Redmi Y3 features a 32MP selfie camera that is sweetly positioned as an enabler for today’s content creators. The 6.26” (15.9cm) HD+ Dot Notch Display with Corning Gorilla Glass 5 makes using Redmi Y3 an immersive experience while adding to the Aura Design. Shipping in Bold Red, Elegant Blue and Prime Black colours, Redmi Y3 has enough to extend anyone’s personality. For the first time ever, custom Qualcomm Kryo™ cores now feature in the Redmi Y series with Snapdragon 632 mobile platform. The Snapdragon 632 mobile platform contains eight Kryo 250 cores in two clusters of four cores each, optimally segmented to handle hardware-intensive tasks in the most efficient manner. Redmi Y3 offers users a massive 4000mAh battery allowing them to enjoy the two-day battery life.
Redmi 7 — The Ultimate All-rounder WWW.DIGITALTERMINAL.IN
Marking a colossal shift in design language and overall processing capability, Redmi 7 is the allround phone for everyone. Redmi 7 marks the debut of Qualcomm’s 600-series on a Redmi smartphone, with the Kryo 250-powered Snapdragon 632, which efficiently delivers smooth performance for all tasks. Redmi 7 is Redmi reimagined -- an overall upgrade from previous iterations across all fronts. Featuring a 6.26” (15.9cm) HD+ Dot Notch Display covered with Corning Gorilla Glass 5, Redmi 7’s ergonomics were imagined to provide a great hand feel. Another significant upgrade for Redmi 7 are its rear cameras -- the dual camera setup of 12MP + 2MP brings it a lot closer to the Redmi Note of its generation. With AI scene detection (30+ scenes) and PDAF support, Redmi 7’s cameras are equipped to handle photography efficiently across a wide range of light conditions. Topping all of this off is a high-capacity 4000mAh two-day battery that delivers the battery efficiency Redmi phones have come to be known for across various user groups.
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ACCESSORIES CORNER
Ambrane ‘ANB-11’ Wireless Earphones Ambrane India extends its audio category by introducing Wireless Earphones ‘ANB-11’ (Neko), which redefines the trends of comfort & style in an earphone. With a lightweight body and ergonomic design, ANB-11 comes with the promise to produce crisp sound, thumping bass & clear treble to provide a sonic music experience. These earphones are equipped with the latest Bluetooth 5.0 technology for seamless connectivity while listening to your favorite music and answering calls with no loss of audio transmission up to 10 meters. With Noise Isolation Technology, ANB-11 makes sure external noises won’t be any hindrance between you and your favorite music. Its 150 mAh durable lithium polymer battery supports up to 4 hours of music time and 6 hours of talk time. Easy-to-use on the move, these earphones also support hands-free calling with easy operation buttons. They have built-in micro SD card slot as well. The ANB-11 Neko is available at MRP 1999/- and also with our online retail partners.
Syska ‘Beat Pro’ Earphones Syska Accessories has launched the Syska HE1100 Beat Pro earphones that come with Hi-Fi clear sound which give users a captivating music experience. The Syska Beat Pro earphones are not only a good choice when listening to music but also while making / receiving calls as they cut out any unwanted noise in the background giving listeners an immersive experience. The design of the earphones are fascinating because of its metal housing which result in a rich experience for bass music lovers. The Syska HE1100 Beat Pro earphones come with a high definition built-in microphone, which provide absolute clarity to listeners. The earphones have a multi-function button which can be used to play, pause, control volume, track speed and answer calls, thereby offering all functions through the click of a button. The Syska Beat Pro earphones also come with a 1.2 metre anti-winding round cable which provide a tangle free experience. These earphones are compatible with all devices that include mobiles, laptops, gaming & music devices.
boAt Airdopes 411 Wireless Earbuds boAt lifestyle has introduced their latest offering Airdopes 411 portable True Wireless earbuds. Airdopes 411 has a sleek comfort-oriented design and a bassy sound that is meant for today’s millennial generation who demands style and sound at affordable price points. Airdopes is for the carefree wireless generation. Airdopes 411 comes with a sleek charging case powered by a 500mAh battery simultaneously allowing you to access musical Nirvana at your convenience. The wireless Bluetooth V5.0 with a range of up 33 feet allows you to make moves without being near your connected device. Airdopes 411 is a True Wireless Nirvana, powered by 6mm and 50mAh dynamic drivers. It offers comfort that is tough to find with shape adaptive earbuds and a lightweight sleek and shiny design. Airdopes 411 offers HD premium sound and 3.5 hours of playtime and 80 hours of standby. It comes with IPX4 Sweat and Water Resistance to beat the heat and dodge the rain. boAt Airdopes 411 is available at an introductory price of Rs. 2999.
Sound One X80 Wireless Earphone Sound One launches X80 Magnetic Neckband Wireless Bluetooth Earphones with MIC specially designed to withstand those rigorous sports training sessions. Sound One X80 is surely your companion for your travel and daily needs. Sound One X80 allows the freedom of wireless by adopting the Stable Bluetooth Version 4.2 that improve signal sensitivity, security and power consumption. The powerful Bluetooth V4.2 Connect seamlessly with all Bluetooth enabled devices up to 33 feet. The high-quality builtin microphone for hands-free calls, conveniently free yourself from wires. Sound One X80 offers high-fidelity stereo sound quality and Bluetooth V4.2 CSR8645 Bluetooth chip create amazing lossless music. It has adopted CVC 6.0 noise cancellation tech, providing the superb clear and high-quality stereo music with great bass even in a noisy environment. It offers a secure fit. Magnets can attach two earbuds together when not in use and prevent the earphones from sliding off or cable tangle, so the earphones can hang securely around your neck. The price of the product is 2990 INR.
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PRODUCT REVIEW
Synology DS119j NAS Review
Synology is a very prominent brand in NAS product segment. Network Attached Storage (NAS) is generally used as a personal cloud that eliminates storage complexities and makes things simple. Synology has innovated several NAS systems for commercial purposes as well as for home use. In the context of commercial usage, the requirement of hard drive bays increases manyfold but if we look out for home use, we can take NAS based on single hard drive bay. We at DT, got Synology DS119j NAS device recently to review and report to our readers. Now we are about to open up about its overall features and performance.
through the installation of the latest version of DiskStation Manager.
It is a single bay NAS that best suites to home users and has been powered by Intel Celeron J3455. Synology DS119j is a very slim NAS and is very light weighted too which is one of the key USP for buyers to use at home. It is made with a slab of plastic and is very glossy looking. This NAS appliance supports 2.5" and 3.5" drives with support for the latest 14TB solutions. On the front, there is a power button and flashing LED lights indicating the Status, LAN and Disk. The DS119j also comprises a single 60mm fan, a LAN port, and two USB 2.0 ports. Generally, you need to connect this NAS with LAN but you can also use a USB WiFi dongle.
Synology also offers hassle-free access to all your data i.e. Pictures, videos, documents and etc. You can download Synology’s mobile and TV apps DS Video, DS Photo, and DS Audio to get your data on your iPhone, iPad or Android devices.
Setting-up this appliance into your home won't trouble you as it is easy to use, also you get a user manual within the box to learn how to install it. To set-up the NAS, you need to go to your web browser and type find.synology. com and the NAS device will be visible on the screen. The setup wizard will guide you 28 I
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The DS119j is powered by an 800MHz dual-core CPU from Marvel and 256MB of DDR3L RAM. It has a single drive bay that will accommodate a 2.5-inch or 3.5-inch SATA drive and will support a maximum raw capacity of 14TB. This NAS is very reliable and CPU Architecture solid as well so you can store all your System Memory data to keep it safe all the time.
To sum up, The DS119j from Synology is very effective personal storage solutions, very affordable, easy to manage data, apps supportive and many other good
features that will push you to buy this device. If we talk about its cons, it does not have RAID and Plex support. When you will buy it, you need to also buy an HDD because this does not come with storage. According to our own set parameter, this device has got 3.5 ratings out of five.
Drive Bays Compatible Drive Type* RJ-45 1GbE LAN Port
64-bit 256 MB DDR3L 01 3.5” SATA HDD , 2.5” SATA HDD (with optional 2.5” Disk Holder)
01
CPU Architecture
02
USB 2.0 Port
64-bit
Internal Drives
EXT4
Size (Height x Width x Depth)
166 mm x 71 mm x 224 mm
Weight
0.7 kg
System Fan
60 mm x 60 mm x 1 pcs
Power Supply Unit / Adapter
36W
Warranty
2 Years WWW.DIGITALTERMINAL.IN
CHANNEL BUZZ
Lexmark Appoints Iris Global as their Distribution Partner to Strengthen their Business in India Iris Global is one of the fastest growing IT Distribution & Solution organization in India and this collaboration with Iris will further help Lexmark to strengthen their SMB & enterprise business in India subcontinent. In a recently concluded press event at the capital Lexmark has signed in Iris Global Services as their Indian Distribution Partner to strengthen their SMB & enterprise business. Lexmark has been operating in India for over 10 years and has stepped up its interest in smaller businesses and micro-workgroups that remain an important and growing segment. Lexmark is unveiling the Lexmark Two Series that has been designed to securely print, copy, fax and scan, all within a compact and easyto-use device. Its rapid printing capability of 34 pages per minute (A4), option of standard two-sided printing and Standard Wi-Fi enhanced connectivity supports mobile users.
Its full-spectrum security ensures protection for enterprise-class devices. The printers are compact, lightweight, easy to move or tuck into tight spaces, and weigh around 6.8 kg and 10 kg respectively. In addition to printing, the latter also scans up to 25 pages per minute. “Despite the small size and weight of our printers, we’ve retained the signature Lexmark features that our customers know and love. Their energy management features reduce power consumption and is friendly both to the environment and small business budgets” said Chris White, Lexmark’s Director of Product Marketing. “These devices will be sold through
Lexmark’s International (India) Distributor, Iris Global Services Pvt. Ltd which has a wide reach into the Indian market.” Mr. Sanjiv Krishen, Chairman Iris Global Services said “We are excited to bring Lexmark Printers into our distribution network. Though they have already been in the market for the last decade, their special interests in the Small Micro Workgroups makes their potential phenomenal. Following the recent elections and as India enters a growth trajectory, business is looking up and we are expecting to close revenue of over Rs 50 crore with Lexmark this fiscal year.”
DIGISOL Hosts “DIGISOL Certified Cabling Installer” Program for Its SI Partners The event held in GOA was attended by 14+ SI partners. The participants have been rewarded as “Certified installer” for 2 years. This certificate will help the partners to provide 25-years warranty and certify sites installed by them with DIGISOL cabling products, provided they adhere to other clauses for the certification. DIGISOL Systems Ltd. conducted its flagship training program, DIGISOL Certified Cabling Installer (DCCI) on Structured Cabling Systems (SCS) in GOA on 23rd-24th May 2019. The training was organized to provide theoretical concepts on Copper and Fiber media, the prevailing standards that govern the SCS industry, the system integration best practices and culminated in a hands-on practicals with DIGISOL cabling products along with factory visit for the same. The participants were also made to undergo a short examination along with site designing to help them understand the concepts and implement it into practice. This training has
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helped the participating SI Partners to understand the upcoming market trends in the Copper, Fiber & FTTH Solutions. The two days training was hosted by DIGISOL’s in-house team along with a dedicated faculty from FLUKE Networks. DIGISOL Certified Cabling Installer (DCCI) program is an extensive program designed by DIGISOL under its DIGISOL Institute of Technical Training (DITT). The event held in GOA was attended by 14+ SI partners. The participants have been rewarded as “Certified installer” for 2 years. This certificate will help the partners to provide 25-years warranty and certify sites installed by them with DIGISOL cabling products, provided
they adhere to other clauses for the certification. Commenting on the occasion, Mr. Mandar Joshi, Vice President Sales, DIGISOL Systems said, “We are delighted to design and host a certified program like DCCI for our SI Partners. DCCI offers in-depth information about the latest trends in copper, Fiber and FTTH solutions and helps SI Partners to unlock the opportunities in the structured cabling market. This kind of training will help them stay ahead in understanding and catering future technologies. We are looking forward to conducting more such training programs for our partner community in the near future.”
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CHANNEL BUZZ
RP tech Successfully Concluded Knowledge Seminar to Educate over 100 Champions The event provided an interactive platform to 100 plus Champions gathered from across pan India to exchange ideas, share feedback and give suggestions to develop the Lifestyle tech vertical within RP tech India. In a bid to educate its Champions about growth prospects in the booming Lifestyle technology business, RP tech India recently concluded a knowledge seminar in Mumbai. Themed at ‘Lifestyle trends @ RP tech’, the seminar was focused on educating Champions on current trends in the vertical. The event provided an interactive platform to 100 plus Champions gathered from across pan India to exchange ideas, share feedback and give suggestions to develop the Lifestyle tech vertical within RP tech India. Leading brands, Audio Technica, APC, Belkin, Fitbit, Logitech, Plantronics and SanDisk conducted in-knowledge sessions and showcased their latest products offering. Lifestyle trends @ RP tech is a unique platform which connects our Champions to vendors
and facilitates healthy business talks between them. This is also an opportunity for us to address Champions’ pain points and take their feedback about current market sentiments to decide the roadmap. This year along with knowledge sessions, RP tech India also included skills development and team building workshop as an added feature in the two-day event. Explaining the objective of the event, Mr. Rajesh Goenka, Director, Sales and Marketing, said, “RP tech India is gradually shifting from
brand centric to consumer-centric organization and this is a major transition in our business philosophy. For the next two years, our core mission will be to promote the complete range of Lifestyle products. This is a revolutionary step and we are trying to inculcate the exchange of ideas between our Champions and vendors to grow this business multi-fold. Our aim is to achieve a minimum of 30 per cent growth from Lifestyle tech vertical and we will continue to empower our Champions and provide them all support in terms of inventory and pricing.”
IP-COM Organized a Product Training Program for its Partners in Chennai The main agenda behind the program was to impart product training to all the partners who were present for the training program. All the attendees were given training about PoE Switches, Wireless Access Points, Access Controllers, and Gateway Routers. IP-COM organized a Product Training Program wherein 120 of its partners from regions like Cochin and Chennai participated. The program was held at Chennai. The main agenda behind the program was to impart p r o d u c t training to all the partners who were present for the training program. All the attendees were given training about PoE Switches, Wireless Access Points, Access Controllers, and Gateway Routers. This training program was basically organized for all the SI (System Integrator) Partners. In the 30 I
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end, certificates were provided to each one of them. IP-COM cares not just for its value-added
distributor but also for its System Integrator (SI) partners. It wants to make sure that when these partners are out there, they are fully equipped not just with the best of the products but also with detailed information of each of them. IP-COM also discussed strategies to improve business. Looking at the tremendous response and appreciation from
the participating partners, IP-COM is planning to have more such product training program with its partners in the coming future in PAN India. After all, IP-COM believes that the way to success is hand in hand with these partners making sure to provide the best commercial networking solutions to the consumers. IP-COM's product portfolio comprises of a wide range of products starting from routers, mesh series, outdoor access points, CPE, wall-mount access points, point-to-point radios, and switches. In the business-oriented network domain, IP-COM has emerged as one of the most respected brands in India.
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RNI No : DELENG/2010/31992