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The Bay Area Apartment Association Magazine

BAYLINE September 2018

VOTE

Multi-Family Specialists

19031 N. Dale Mabry Hwy. Lutz, FL 33548 813-882-0222 Fax: 813-884-0326 E-mail: staff@BAAAhq.org Website: www.BAAAhq.org OFFICERS

President Chris Koback, South Oxford Management Vice President Lisa Dailey, Balfour Beatty Communities Treasurer Jimmy Chestnut, Carroll Management Group Secretary Tara McBride, Pinnacle Immediate Past President Jordan Petras, HCCP, Carroll Management Group

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DIRECTORS

Lisa Bates, Shelton Cook Real Estate Services Donamae Clinebell, Stalwart Capital Amy Coletti, Pinnacle Gina DaSilva, Mezzo of Tampa Palms, Bridge Real Estate Leslie DeMaio, Milestone Management Chad Dewald, Franklin Street Management Services Carol Dollar, The Richman Group Frank Ingrassia, West Park Village, Carroll Management Group Elizabeth Kirschner-Collins, JMG Realty Erin Krohne, Valencia at Westchase, Venterra Realty Wendy Milenkevich, Windtree Apartments Betsy Smith, Magnolia Gardens, NRP Group Clint Snouwaert, ZRS Management Jay Thompson, Beacon 430, B&M Management

FULL SERVICE ELECTRICAL CONTRACTOR Our Services Include: Exterior lighting Troubleshooting Pool lighting and transformers Meter bank repair/ ASSOCIATE’S COUNCIL replacement Sign lighting President Lisa Lavigne, Real Floors Apartment panel repair/ Vice President New wiring and rewiring Justin Frost, Affinity Waste Solutions Immediate Past President replacement Christina Inglis, Affinity WasteSmoke Solutions detector installation DIRECTORS Apartment renovation Richard Katat, Fleetwash Facility Services Rehab and remodel Fernando Ramos, Wayne Automatic Fire Sprinklers Pole lighting and maintenance PAST PRESIDENTS Dan Allen, Complete ClimateAdd Control and replace Teri Allen, Millennium Property Management Tennis court lighting Cecilia Ford, Pinnacle Family ofGFCI Companiesprotection Cindy Fredlund, Camden Rod Graber, The Continental Group Breezeway lighting Robert protection Griffiths, Apartment Surge Guardian Dana Hammond, Robbins Property Associates Lori Krull, Bridge Real Estate Group Marc Rosenwasser, Meadow Wood Property Co Susan Truesdale, Finlay Management David Watkins, Jr., Watkins Realty Services

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CONTENTS 12 Election Day Information Update

19031 N. Dale Mabry Hwy. Lutz, FL 33548 813-882-0222 Fax: 813-884-0326 E-mail: staff@BAAAhq.org Website: www.BAAAhq.org OFFICERS

Did Someone Say B.u.d.g.e.t?

President Chris Koback, South Oxford Management Vice President Lisa Dailey, Balfour Beatty Communities Treasurer Jimmy Chestnut, Waypoint Residential Secretary Jay Thompson, Beacon 430, B&M Management Immediate Past President Jordan Petras, HCCP, Carroll Management Group

Is Your Business Prepared For An Emergency? Is Your Data?

17 Bowling Event Photos

DIRECTORS

Lisa Bates, Shelton Cook Real Estate Services Donamae Clinebell, Stalwart Capital Amy Coletti, KRI Properties Gina DaSilva, Mezzo of Tampa Palms, Bridge Real Estate Leslie DeMaio, Milestone Management Chad Dewald, Franklin Street Management Services Carol Dollar, The Richman Group Frank Ingrassia, West Park Village, Carroll Management Group Elizabeth Kirschner-Collins, JMG Realty Erin Krohne, Valencia at Westchase, Venterra Realty Wendy Milenkevich, Windtree Apartments Betsy Smith, Magnolia Gardens, NRP Group Clint Snouwaert, West Park Village, Carroll Management Group Sophia Welch, Sienna Bay Apartments, South Oxford Management Addie Whaley, Riversong, South Oxford Management

ASSOCIATE’S COUNCIL

President Lisa Lavigne, Real Floors Vice President Justin Frost, Affinity Waste Solutions Immediate Past President Christina Inglis, Affinity Waste Solutions

DIRECTORS

Richard Katat, Fleetwash Facility Services Fernando Ramos, Pristine Concepts

PAST PRESIDENTS

Dan Allen, Complete Climate Control Teri Allen, Millennium Property Management Cecilia Ford, Winn Residential Cindy Fredlund, Camden Rod Graber, Greenacre Properties, Inc. Robert Griffiths, Apartment Guardian Dana Hammond, American Landmark Lori Krull, Bridge Real Estate Group Marc Rosenwasser, Meadow Wood Property Co Susan Truesdale, Finlay Management David Watkins, Jr., Watkins Realty Services

FAA OFFICES

105 E. Robinson Street #301, Orlando, FL 32801 407-960-2910, www.faahq.org

NAA OFFICES

4300 Wilson Blvd., #400, Arlington, VA 22203 703-518-6141, www.naahq.org

27 Diamonds & Pearls Gala Gold Medallion Awards

On the Cover Vote on November 6th!

REGULAR FEATURES 4

Government Affairs • The Primaries are Over – Now What?

Maintenance Matters • September is National Preparedness Month

New Members • Welcome

Diversity Digest • 20% of Multi-Generation Families Rent by Choice

10 Associate Spotlight • Aqua Mizer 30 Education & Events • September & October 32 Calendar • September & October 33 Membership Meeting • Maintenance Appreciation Night Bayline Magazine is published monthly in the interests of all segments of the apartment industry. Opinions expressed are those of the authors and do not reflect the opinion of the Bay Area Apartment Association unless specifically stated as such. We invite the contribution of articles or information that would be of interest to the multifamily housing industry. Editor: Nena Gang (staff@baaahq.org); Graphic Design: Sandy Cox (saundracox@verizon.net); Photos: DaveMoorePhoto.com (727) 323-5077 Dues, contributions or gifts to the Bay Area Apartment Association are not deductible as charitable contributions. For federal tax purposes, however, such dues, contributions or gifts may be deductible under other sections of the Internal Revenue Code. Please consult your tax advisor.

3 • September 2018 • Bayline

GOVERNMENT AFFAIRS

E T O V

The Primaries are Over – Now What? By Robert Griffiths, BAAA Government Activities Director

The candidate race for election to Federal and State positions including, Senator, Representatives and a host of local candidates is now shifting gears and will become hot and heavy in the coming weeks. The race for Governor and U.S. Senator will generate it’s own momentum – we need to be mindful that we don’t lose site of the local races that impact us right here in our own back yard. Prior to the primary, 37 of the 40 candidates supported by APAC won their primary elections. You can check out the primary results at www.baaahq.

org under Advocacy News to confirm if your candidate won for their district. The “Contact your Legislator” section will provide you with a profile of the candidates in your area and information about contacting them by e-mail or to set up an appointment to discuss the issues that impact the apartment industry and the community where you live. With the addition of the four new counties joining BAAA this year, it is important that all BAAA members and Leadership get to know the elected officials in Sarasota, Manatee, DeSoto and Hardee County. We need to call on each

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VOTE of these legislators in person before the upcoming November 6th election. It’s a big task, but it is critical to make sure that multi-family issues are at the forefront of the changes that are impacting the mood of local and state government. The industry is facing multiple challenges with the need for new affordable housing, re-habbing and modernizing existing aging housing and dealing with rising rent costs. We need to meet these officials with facts, ideas and solutions, not just warm friendly handshakes. We will vote a new crop of candidates into office on November 6th – we owe it to our owners and ourselves to give these legislators new or old, the tools to make rental housing work for everyone. Please call the BAAA office and volunteer to meet with our legislators – we’ll set up the meeting, go with you and give you the tools to make the multi-family industry’s voice heard. BAAA over the years has made many friends in the Florida House and Senate, if you know an elected official personally, please let us know and volunteer to join the group for a visit. The clock is ticking. Working together, We Can do this. •

4 • September 2018 • Bayline

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MAINTENANCE MATTERS

September is National Preparedness Month The devastating hurricanes and wildfires of 2017 remind us of the importance of preparing for disasters. It’s likely that you and your team will be the first workers on-site after disaster strikes, even possibly before the first responders arrive. It is important to prepare in advance and be ready to activate your property’s clean up and recovery process. Hurricane season normally peaks in September (at ime of press, there were three named storms in the Atlantic). This year, wildfires are still burning throughout the Pacific Northwest from California to Colorado. Your safety, the safety of your residents, co-workers and family are critical to insure that you survive any extreme emergency whether it is weather related or fire or another catastrophic event. You may find a variety of challenges when you can return to the property. The time you and your company spent in preparing your plan before the disaster will pay big dividends knowing that you have the necessary equipment to begin the clean up process and assess the damage. After the disaster has passed, safety is the first priority when re entering the

area around your property. If you had to evacuate, follow instructions from local officials when it is safe to return to the area. A major emergency of any size could have a large impact on your property. Natural disasters like hurricanes wildfires or floods can mean your property may be partially closed for a period of time impacting electrical service, internet services, and support services for residents with disabilities. You will want to take photographs of the damage and note any additional materials you will need. If you have no electricity, you may have to arrange for generator backup. Before the serious clean up begins, make sure you have all the necessary Personal Protective Equipment (PPE) that 6 • September 2018 • Bayline

your team needs to get the job done as quickly as possible. Safety glasses, gloves, work shoes or boots, long sleeve shirts and pants, hard hats and face masks if needed. Assume all electrical wires are live. Use caution and watch out for pooled water to avoid a severe shock. Schedule the time before the end of the month for you and your entire team to take the free on-line training course (30 minutes)from FEMA titled “ You are the Help until Help Arrives”. Be cautious, be careful and be confident that you and your co-workers are Prepared, to Respond and Recover from any Emergency that comes your way. Excerpted with thanks from www.floridadisaster.biz and www.fema.gov •

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DIVERSITY DIGEST

20% of Multi-Generation Families Rent by Choice The number and share of Americans living in multi-generation family households have continued to rise, despite improvements in the U.S. economy since the Great Recession. In 2016, a record 64 million people, or 20% of the U.S. population, lived with multiple generations under one roof, according to a new Pew Research Center analysis of census data. People are living longer than ever. Nearly 80% of the population now lives past the age of 65. What does that have to do with apartments? As an industry, we spend so much time talking about Millennial’s and trying to figure out what their needs and desires are that we have sort of ignored this huge opportu-

nity with the Silent generation. Who is the Silent generation? They were born between 1925 and 1945. This generation is also known as Traditionalists and children of the Great Depression. Because of what they experienced as young children, they have a very strong military connection. They are patriotic, and in their minds conformity leads to success. This leads us to the next point. The Silent generation is and always has been okay with delayed gratification. Doesn’t this sound like another generation we love to talk about? And love to hate! Believe it or not, Millennial’s connect most with the Silent generation. They

have similar beliefs and values. Both generations need a sense of belonging. They need to feel like they are part of something but also preserve a little privacy. They both really value their stuff. I will admit the need for “stuff ” comes from two different places, and Millennials are definitely materialistic. However, it is still relevant when determining how you are going to market to them and develop apartment communities. Think about the marketing and advertising you see for the Silent generation. How often do you see them with a nurse, or a walker, or just something that communicates age? Like Millennial’s, the Silent generation is always battling stereotypes and negative connotations. The last thing they want is to be perceived as being old, sick, or disabled. They are active seniors, redefining what it means to age. That means you have to redefine what it means to market to the 65+ crowd. Not only is America’s senior population more ethnically and culturally diverse than the stereotype, it is becoming more so with each passing day The Silent generation was once financially conservative, but they are now willing to spend money on themselves. They have a now or never attitude and are ready to splurge! How are you aligning your marketing efforts with their buyer behavior so you can get a piece of that pie? Excerpted with thanks from www.epmonline.com and data from Pew Research Center. •

8 • September 2018 • Bayline

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ASSOCIATE SPOTLIGHT

Aqua Mizer Headquartered in Sarasota FL, Aqua Mizer is a nationwide provider that focuses on water conservation through installation of our patented toilet tank system as well as other high efficiency plumbing fixtures that result in tremendous water and money savings. Our company has developed equipment that prevents inefficient toilets from wasting water. These unique patented components replace existing flush mechanisms in tank toilets and are designed to prevent catastrophic floods. The equipment also senses nine different toilet leaks (including flapper leaks) and prevents the tank from continuously refilling in those instances. We developed The Aqua Mizer Solution to reduce water waste and simplify the installation process for multifamily owners and property management groups. Aqua Mizer is currently certified by Green Circle as well as Underwriters Laboratory (UL) for up to 52% reduction in flush volume. Our installation teams make it simple and efficient for properties to increase their NOI and substantially impact their bottom line. This Green solution has a short payback period and the system carries a 10-year free part replacement. The Aqua Mizer support team is only a phone call away if advice or assistance is needed. Zachary Abbott | Water Conservation Specialist | zabbott@aquamizerinc.com 6578 Palmer Park Circle | Sarasota, FL 34238 | (941) 724-9224 | www.aquamizerinc.com/am-solution

5 Tips to be More Productive Do you ever find yourself struggling to find the ambition to get things done? Whether doing a little end of summer cleaning, organizing or decluttering or maybe you’re trying to help your customers or employees stay focused on their own agendas, here are five tips to be more productive in your business and personal life. 1. Make a Reasonable To-do List. Don’t overwhelm yourself. To-do lists have a tendency to fail when we make them too complex. Some tasks take longer than others which creates an unbalance in the way we distribute our time. What happens then is that our to-do list then becomes a procrastination tool. We do the easy stuff and let the harder things stay on the list.

2. Focus on One Goal at a Time. Use the 90-90-1 rule to commit the first 90 minutes of your day for 90 days on your most important tasks. This allows you to focus on your priorities before your day really gets going. 3. Group Similar Tasks Together. Switching from one task to another naturally creates a bit of friction. These moments of starting and stopping add up and break our concentration. We get distracted and sometimes forget what we were doing in the first place. This can sometimes make our tasks take longer to complete. For example, don’t just respond to one email and then move onto the next task. Respond to all your emails before moving on to something else.

10 • September 2018 • Bayline

4. Be Accountable to Another Person. Find someone you trust to support you and encourage you. Whether it’s a supervisor, friend or colleague, having another person aware of what you’d like to accomplish can help you stay on task. Maybe as they help you stay accountable, you can help them stay accountable in return? 5. Ask for Help. Asking for help can be easier said than done, especially when it consists of swallowing our pride. People are naturally better at some things overs others. Allow people to utilize their strengths in order to help you can enable you to get your tasks done and maybe even learn how to do something more efficiently! •

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Election Day Information Update Many Floridians think they are entering the home stretch now that the Primary Election is over. Now it’s time to get serious and pay close attention to who will become the next elected leaders of our state. Many people will be voting for the first time in the upcoming election and may not be completely confortable with how our states’ election process works. The following information was provided by the Florida Supervisor of Elections’ and is presented as a refresher for both old and new voters. There is a wealth of information on your local Supervisor of Elections’ web-site. You can learn more about the candidates you will be voting on and you can review the thirteen constitutional amendments that deserve your attention prior to going to vote. This will give you the opportunity to be informed and prepared to vote for the candidates that you feel will help Florida continue to grow as we look at the next decade and beyond.

E T O V

WHEN IS THE GENERAL ELECTION? Florida’s General Election is November 6, 2018. Eligible voters can vote by mail, vote during early voting or vote at the polls on Election Day. The polls open at 7:00 a.m. and close at 7:00 p.m. on Election Day. Don’t forget to bring a valid and current photo and signature ID when you go to vote! WHO CAN VOTE IN THE GENERAL ELECTION? All registered Florida voters, regardless of party affiliation or no party affiliation, may vote for candidates and public measures on the General Election ballot.

WHEN IS THE DEADLINE TO REGISTER TO VOTE FOR THE GENERAL ELECTION? The registration deadline for the 2018 General Election is Tuesday, October 9, 2018. Voter registration applications submitted electronically by October 9 through www.RegistertoVoteFlorida.gov and voter registration applications that were sent by mail and that are post marked by October 9 will be accepted. WHAT CANDIDATES AND RACES WILL BE ON THE GENERAL ELECTION BALLOT? In the General Election, federal and state races will be on the ballot including the offices of U.S. Senator, U.S. Representative, Governor, Attorney General, Commissioner of Agriculture, Chief Financial Officer, State Senator and State Representative, judicial retention and thirteen proposed constitutional amendments and revisions. In addition, other county and local level races and referendums will appear on the ballot for your county. WHERE CAN I GET A SAMPLE BALLOT? A sample ballot will be available from your county’s Supervisor of Elections’ website 25 30 days prior to the election and a complete sample ballot will be published in the newspaper. For countywide elections, sample ballots are mailed to each registered voter. The sample ballot will be the same as the one you will use to vote when early voting, or on election day, including your Congressional, Senate, House and local races. For more specific information about what will be on your ballot, refer to your county Supervisor of Elections’ website for all twelve counties that BAAA members represent in this area. •

12 • September 2018 • Bayline

VO TE

Every VOTE Counts! COUNTY Citrus DeSoto Hardee Hernando Highlands Hillsborough Manatee Pasco Pinellas Polk Sarasota Sumter Total BAAA Total Florida

VOTES CAST 37,338 4,879 3,798 39,482 18,868 219,739 77,527 85,940 205,561 112,422 100,274 36,905 942,733 3,573,940

# REGISTERED VOTERS 107,891 16,642 12,151 132,215 58,368 837,681 240,419 345,879 654,447 408,221 313,824 95,093 3,222,831 13,013,657

% VOTER TURN OUT 34.61% 29.32% 31.26% 29.86% 32.33% 26.23% 32.25% 24.85% 31.41% 27.54% 31.95% 38.81% 29.25% 27.46%

Source: 8-30-2018 Unofficial Primary Results from Florida Supervisor of Elections.

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B.U.D.G.E.T? By Mike Ballard, Partner, Ascent Multifamily Accounting

Throughout my career, I’ve helped countless clients map out a plan for success for the year to come. Oftentimes, that assistance includes a budget, along with a one year plan, that outlines everything a property management team should know regarding their fiscal identity. As any veteran of the industry can tell you effective budgeting is no simple task. It requires time, attention, and a clear understanding of where you’ve been and where you’re headed. Ultimately, it’s based on resources that are usually already stretched thin. As the year winds down, most property managers put their annual budgeting process into action. There are a variety of methods out there and while everyone’s process has its strengths, I employ a multi step process which includes a strategy for assigning individual responsibilities, as well as a method for reviewing research and market data. I take advantage of an out of the budgeting box idea that works for many of our clients: Start in September. Time is your secret weapon. Doing it right is different than you think. Do not procrastinate. Let me repeat that – Do. Not. Procrastinate. I’ve had many clients see their added ‘time’ bonus as an opportunity to simply go through the same motions, now at an extremely leisurely pace. Many multifamily owners I work with have scoffed at the idea of beginning the budgeting process during the

The Third Quarter is the Best Time to Budget – Here’s Why... third quarter. January is still a long way away – after all, there are still plenty of long summer days to enjoy. An effective third quarter budgeting strategy incorporates a fully developed schedule, complete with responsibilities divided among your team members with specific deadlines for first drafts submitted. To make the most of your time advantage schedule a late August early September meeting with all the people involved in spending the property’s money, including regional managers, as well as human resources and members of the accounting department. This team will review the current year’s budget, and also discuss any known, possible or probable unforeseen needs – providing you with a detailed overview of each department’s respective spending landscape. Then, go to work! My system, incorporates a wide range of external information into the planning process. Depending on the size of your market, an analysis of external data – such as average costs per property and/ 14 • September 2018 • Bayline

or unit, shared utility charge averages, or even trends in rental habits – often uncovers key characteristics about your competitive landscape, allowing you to develop various vital market specific benchmarks. Of course, you’ll want to take the time to examine your own data as well. Everything from your current rents and occupancy, trailing 12 month financial reports, utility increases and maintenance contracts, as well as marketing and salary information, can shed light on opportunities to maximize future year revenue.

Get and keep the right people involved. You, your owners and management company are a team in the budgeting process. Follow any major changes leading into years end and document everything along the way. On-site managers from each property should buy into their budget and provide constructive input. A good example is marketing. As recently as five years ago, marketing budgets were all print based, and now they are almost all digital. Now, marketing budgets need input from multiple people who can break down the budget into specific areas like Internet Listing Services (ILS), social media and print advertising, website creation/updates and SEO/SEM. Your team for this budget will involve more than just your marketing director to get a clear picture of what you’ll be spending on this critical function.

Consider working with a Consultant. A September start also ensures the availability of any third party resources, such as consulting firms or contractors, you might be considering involving in your budget process. Consultants often provide the direction required to develop a truly valuable budget. There will always be changes. If you’ve been an owner or property manager for more than a few years, you’ll know that everything can change at the drop of a hat. Occupancies alter unexpectedly, unforeseen improvements become necessary and stakeholder interests no longer align. For myriad reasons, our industry is fluid. So, what happens when things change in the fourth quarter? Your budget changes too! Just as you let your September figures percolate through your budget’s first draft, you’ll have the ability to update your 2019 budget again as the year winds down, letting your new numbers percolate just the same. From there, simply update the already agreed upon budget in a quick and efficient manner. When we talk to property managers who begin the process early, they tell us they notice tremendous improvements in efficiencies and performance. Consider getting started soon on your budget for next year and surprise yourself when you see how well it runs for you too. Download free budgeting tools from our web-site at www.multifamilyaccounting.com Resources, including a budgeting timeline to get your 2019 budget started today. Mike Ballard is a partner at Ascent Multifamily Accounting and has worked in the real estate and accounting industries for almost 30 years. For more information, visit www.multifamilyaccounting.com. •

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Is Your Business Prepared For An Emergency? Is Your Data? When an emergency strikes, one of your company’s most vulnerable assets may be the data that is been central to your property’s or business’s success. September is National Preparedness Month. Take a quiet moment to review these six steps to help protect your company’s information from the unpredictable. CONDUCT AN INFORMATION INVENTORY While the skies are sunny, take an inventory of the data critical to your business – resident files, prospect or waiting lists, invoices, personnel files, tax records, etc. For a self managing owner or an independent associate member, it may be a matter of just one or two computers. For other companies, consider what’s on your network, smart phones, office desktops and laptops, and other linked devices including employees work from home computers. Don’t forget paper records in cabinets and file rooms, off-site locations, golf cart barns or the housekeeping and maintenance shop. Knowing what you have and where you have it is the first step toward creating a preparedness plan. STREAMLINE WHAT YOU RETAIN Some companies’ record keeping is the informational equivalent of that last warehouse scene in Raiders of the Lost Ark. Of course, there is material you must maintain. But to prepare for an emergency, it’s easier – and less expensive – to protect a smaller amount of data. (A sensible plan to securely dispose of electronic files and paperwork you no longer need has the additional benefit of helping your company start with security.)

BACK UP ESSENTIAL INFORMATION We’ve all heard data disaster stories: file cabinets floating down a flooded Main Street or confidential records blown miles away by a tornado. And it doesn’t have to be weather related. A broken pipe or a fire in the building next door can put your information at risk, too. The best preventive measure is a sound plan for backing up your business records – both digitized data and paper files. Depending on the size and nature of your company, you have lots of options: flash drives, external hard drives, online back up, and cloud storage to name just a few. TAKE SPECIAL STEPS TO SECURE BACK UP FILES A meticulously maintained back up won’t be of much good if it’s kept in an office damaged by a disaster and it could pose the risk of a data breach if off site storage isn’t secure. So give careful thought about both how and where to maintain your back up files. Keep your back up up to date and consider encryption for sensitive information. THINK THROUGH HOW EMERGENCIES ELSEWHERE COULD IMPACT ESSENTIAL SERVICES When it comes to service providers, it

16 • September 2018 • Bayline

really is a small world after all. That’s why a storm in Sarasota or a blizzard in Ohio can impact companies across the country and around the world. Do you have contingency plans in your contracts if an outage elsewhere impacts your information operations? FOLLOW THESE SUGGESTIONS AT WORK – AND SHARE THE INFORMATION WITH YOUR TEAM If you have ever looked for and ultimately lost vital information, it can be very costly and time consuming. Gone are the days when we had our business operations organized in neat stacks with utility bills, rent receipts and business licenses. Technology has made our jobs easier to create, store and use all the data that the rental office deals with on a daily basis. Once you are satisfied that your office is in ready to go emergency lock down condition, share the results of your preparations with your co-workers to help them better understand why these preparations could make the difference between being open for business or “out of business.” Excerpted with thanks from www.ftc.gov •

BOWLING PHOTOS

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Morning Session Check-in: 8:30am Seminar: 9am-12pm ____

"LANDLORD LEGAL ROUND TABLE”

OCTOBER 30, 2018 LIMITED SEATING – REGISTER NOW Join Charles Barrett, Attorney at Law as he holds this interactive discussion of topics that YOU want to hear about! Topics include: Emotional Support Animals, 7-Day Notice, the Most common calls/issues received in 2018 and…YOUR questions!

Afternoon Session Check-in: 1:30pm Seminar: 2pm-5pm ____

Member $39 Non-Member $59 ____

Earn 3-CEC’s ____

For ALL Site & Mgmt. Staff…Bring YOUR questions!

LOCATION:

Pinellas REALTOR® Organization (PRO)

Morning Session:

4590 ULMERTON RD. CLEARWATER, FL 33762

Afternoon Session:

PICK YOUR SESSION: 8:30am-12:00pm or 1:30pm-5:00pm

https://www.baaahq.org/events/landlord-legal-round-table--morning-session https://www.baaahq.org/events/landlord-legal-round-table--afternoon-session

LIMITED SEATING! 25 • September 2018 • Bayline

WEDNESDAY, OCTOBER 17TH, 2018 9:00am Check in 9:30am-4:00pm Program

REALTOR Association of Sarasota & Manatee (RASM) 2320 Cattlemen Road Sarasota, FL 34232 $99 Members/$129 Non-Members This interactive class uses "Real life" scenarios covering many of today's challenges! This course was re-written Jan 2018. Be the first to experience this "NEW" course instructed by Laura Policy, ABT Temporary.

Learning Objectives:

Earn 5.5 CEC's toward NAA Credential Renewals!

Lesson 1: The Protected Classes and Discrimination Lesson 2: Focus on Disability Lesson 3: Fair Housing and Property Operations 26 • September 2018 • Bayline

Thank you to our sponsors

Diamonds & Pearls Gala Celebrating 30 Years! GOLD MEDALLION AWARDS SATURDAY, JANUARY 19, 2019 6:30PM TO 12:00AM

Hilton Tampa Downtown 3rd Floor, Bayshore Ballroom 211 North Tampa Street Tampa, Florida 33602 Requested Attire: Formal, Accenting Diamonds & Pearls The Gold Medallion Awards program recognizes the “Best of the Best” in the multi-family housing industry. The event begins with professional networking and reception followed by the presentation of awards in multiple categories. The evening ends with an After Party featuring a one hour open bar and music. Nominations open on September 4th, close on December 14th.

Ticket price per person is as follows and includes reserved seating: $100 per person before December 14th, ticket will be mailed $125 until January 2nd, ticket will be mailed $150 until January 9th, ticket will be available at will call

Visit www.theGMAs.com to register for this priceless event! 27 • September 2018 • Bayline

FAA-FL01 Illuminate Flyer 2018.indd 1

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6/7/18 8:55 AM

CREDENTIAL CLASSES

SUPPLIER SUCCESS NATIONAL APARTMENT LEASING PROFESSIONAL

CERTIFIED APARTMENT MAINTENANCE TECHNICIAN

Leasing professionals are the first people prospective residents meet, and often their only gauge of the property staff. This course is designed to teach these professionals skills to help them become top producers. The NALP class covers all aspects of the leasing process. You will enhance your qualifying, demonstrating and closing skills and learn how to turn your prospects into residents.

Maintenance expenses are the single largest controllable element in any operating budget. This course is designed as an introduction for new maintenance professionals or as a refresher for the veteran employee, to give these professionals the knowledge and tools necessary to run an effective maintenance program.

The NALP course includes: • Keys to Success in Leasing • Telephone Presentations • Leasing and the Internet • The Leasing Interview • Rental Policies and Procedures • Legal Aspects • The Market Survey Presentation

• Electrical Maintenance and Repair • Plumbing Maintenance and Repair • Heating, Ventilation and Air Conditioning (HVAC) Maintenance and Repair • Appliance Maintenance and Repair • Interior and Exterior Maintenance and Repair

Fall: September 12, 13 & October 10 Member $449/Non-Member $599

The Supplier Success course is designed to offer an overview of the apartment industry and recommends ways that suppliers can maximize partnerships with apartment owners, apartment management companies and apartment association members. It was written by successful apartment industry suppliers with years of professional experience. October 22 Member: $99/Non-Member: $199

For more information, contact: Debra@baaahq.org or call (813) 882-0222 x3

September 26, 27, 28 & October 24, 25 Member $839/Non-Member $989

6 Ways to Get Prettier, Smarter, and Healthier While You Sleep There’s a whole lot you can accomplish in your sleep — a battery recharge, brain power refresher, and a more youthful glow among them. If you’re going to multi-task during the day, you might as well do so at night, too • Lower the Thermostat...We can boost metabolic health and even burn a few more calories each day by sleeping in chillier bedrooms.

• Opt for Satin or Silk...A pillowcase made of satin or silk is good for the hair and skin. • Go to Bed with a Clean, Moisturized Face...Wash your face to remove all the dirt and makeup, then moisturize to help improve your skin tone and texture. • Sleep on Your Back...Avoid smooshing your skin against the pillow by slumbering on your back not just because it minimizes 29 • September 2018 • Bayline

wrinkling, it also prevents neck and back pain, and reduces acid reflux • Listen to Classical Music... Decreases anxiety, lowers blood pressure, and cures insomnia. • Get at Least 7 Hours of ShutEye... get seven to eight hours of sleep to be fresh, sharp, and good-natured in the morning. Less than that can make you sluggishness and a grumpy. •

EDUCATION & EVENTS SEPTEMBER 13 EPA CERTIFICATION CLASS 8:30am to 4:30pm Chadwell 5115 Joanne Kearney Bvd. Tampa, FL 33619 $149 Members, $179 Non-Members Lunch Provided The Federal Clean Air Act, Section 608, requires that persons who service air conditioning and refrigeration systems containing certain regulated refrigerants be certified under an approved Federal Environmental Protection Agency (EPA) approved course. Through the ESCO Institute, Chadwell Supply is able to offer this Universal Certification. Only certified technicians may purchase any regulated refrigerants or pre-charged part with a regulated refrigerant from Chadwell Supply or other HVAC suppliers.

SEPTEMBER 13 EPA UNIVERSAL RE-TEST ONLY 12:30 to 3:00pm Chadwell 5115 Joanne Kearney Bvd. Tampa, FL 33619 $89 Members, $109 Non-Members This is a RE-TEST for anyone who has NOT passed a previous EPA class. FYI: The last re-test for the “OLD VERSION” of the EPA Certification course will be held October 12, 2018. BRING: Government issued Photo ID with Current address, Pen, and hand-held Calculator.

SEPTEMBER 18

SEPTEMBER 19

ACTIVE SHOOTER PREPAREDNESS

YOUNG PROFESSIONALS COMMITTEE MEETING

8:30 to 11:30am Marriott Westshore 1001 N Westshore Blvd Tampa, FL 33607 $39 Members, $59 Non-Members

9:30 to 10:30am Location TBD

Workplace Violence comes in many shapes and sizes. Unfortunately, one of the deadliest types is becoming more common each year. We hear weekly of active shooter events in every type of community, school, church, workplace, business, and public event.

SEPTEMBER 20 DINNER MEETING MARKETING & LEASING IN A FLOURISHING MARKET 6:00 to 8:30pm Courtyard by Marriott Riverfront 100 Waterfront Drive Bradenton, FL 34205 $45 Members, $55 Non-Members

Active Shooter Awareness and Preparedness (ASAP) is an education program that focuses on how to survive an active shooter situation by having a plan; how to recognize the signs of a potential threat, and what practical life saving steps to take during an active threat situation.

A Panel Discussion: Christopher Koback, Regional Manager with South Oxford Management Chantelle Berger, Marketing Manager with The Bainbridge Companies ... more to be announced!

SEPTEMBER 19

SEPTEMBER 26, 27 & 28

BUDGETING SKILLS... WHERE DO I START? 8:00am to 12:00pm Sailport Waterfront Suites 2506 North Rocky Point Dr 3rd Floor Meeting Room Tampa, FL 33607 $59 Members, $89 Non-Members What to Bring (personal reference): • 2018 Annual Budget • Last Monthly/YTD Variance Report • Trailing 12 Report Objectives: • Know your goals • Evaluate past results • Get team input • Prepare to create your 2019 budget

CERTIFIED APARTMENT MAINTENANCE TECHNICIAN 8:00am to 4:30pm Chadwell 5115 Joanne Kearney Bvd. Tampa, FL 33619 $839 Members $989 Non-Members Next classes: October 24, 25

You can register for any event at www.BAAAhq.org Members must log in to the website to receive member pricing. Reservations and cancellations accepted up to 48 hours before event. No shows and non-cancelled reservations will be invoiced. 30 • September 2018 • Bayline

OCTOBER 11 & 12 CERTIFIED POOL OPERATOR COURSE 8:30m to 4:00pm Chadwell Supply 2nd Floor Training Room 5115 Joanne Kearney Blvd Tampa, FL 33619 $279 Members, $309 Non-Members Lunch Provided This CPO course covers Florida (and many other states) Law 64E-9.018 Public Pool Service Technician Certification. Offered through the National Swimming Pool Foundationwith a certified NSPF Instructor.: Vann Flippin Lic# 32*100914.

OCTOBER 16 BOARD OF DIRECTORS MEETING 4:30 to 5:45pm Tampa Housing Authority 5301 West Cypress Street Tampa, FL 33607

OCTOBER 17 SEMINAR: FAIR HOUSING AND BEYOND 9:00am to 4:00pm REALTOR Association of Sarasota & Manatee 2320 Cattlemen Road Sarasota, FL 34232 $99 Members, $129 Non-Members Lunch Provided Learning Objectives: Lesson 1: The Protected Classes and Discrimination Lesson 2: Focus on Disability Lesson 3: Fair Housing and Property Operations

OCTOBER 22

Supplier Success Course 8:00am to 4:30pm Chadwell 5115 Joanne Kearney Bvd. Tampa, FL 33619 $99 Members, $199 Non-Members

OCTOBER 23 MORNING “MEET & LEARN” Monthly Education & Networking for all Community Staff 8:30 to 10:30am Location TBD

AFTERNOON “MEET & LEARN” 12:30 to 2:30pm Location TBD

31 • September 2018 • Bayline

EDUCATION & EVENTS OCTOBER 26 MAINTENANCE APPRECIATION NIGHT 6:00 to 11:00pm Ferg’s Sports Bar & Grill 1320 Central Avenue St Petersburg, FL 33705 $45 Members, $55 Non-Members Maintenance Mania Kickoff with Dinner, Corn Hole Tournament, DJ, Axe Throwing, Duckpin Bowling and more!

OCTOBER 30

LANDLORD LEGAL ROUND TABLE Morning Session 8:30am to 12:00pm $29 Members, $59 Non-Members Afternoon Session 1:30 to 5:00pm $29 Members, $59 Non-Members at the Pinellas REALTOR® Organization 4590 Ulmerton Road Clearwater, FL 33762 Join this interactive discussion of topics that YOU want to hear about! Topics include: • Emotional Support Animals • 7-Day Notice • Most common calls/issues in 2018 and...YOUR questions! Presented by: Charles Barrett, Attorney at Law

CALENDAR S M T W T F S

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SEPTEMBER

SEPTEMBER 3 Labor Day The BAAA Offices will be Closed SEPTEMBER 13 EPA Certification Class 8:30am to 4:30pm @ Chadwell SEPTEMBER 13 EPA Universal Re-Test Only 12:30 to 3:00pm @ Chadwell SEPTEMBER 18 Active Shooter Preparedness 8:30 to 11:30am @ Marriott Westshore SEPTEMBER 19 Budgeting Skills...Where do I start? 8:00am to 12:00pm @ Sailport Waterfront Suites SEPTEMBER 19 Young Professionals Committee Meeting 9:30 to 10:30am @ TBD SEPTEMBER 20 Dinner Meeting: Marketing & Leasing in a Flourishing Market 6:00 to 8:30pm @ Courtyard by Marriott Riverfront SEPTEMBER 26, 27 & 28 Certified Apartment Maintenance Technician 8:00am to 4:30pm @ Chadwell

OCTOBER S M T W T F S

1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31

You can register for any event at www.BAAAhq.org Members must log in to the website to receive member pricing.

OCTOBER 11 & 12 Certified Pool Operator Course 8:30m to 4:00pm @ Chadwell Supply OCTOBER 16 Board of Directors Meeting 4:30 to 5:45pm @ Tampa Housing Authority OCTOBER 17 Seminar: Fair Housing and Beyond 9:00am to 4:00pm @ REALTOR Association of Sarasota & Manatee OCTOBER 22 Supplier Success Course 8:00am to 4:30pm @ Chadwell OCTOBER 23 Morning “Meet & Learn” 8:30 to 10:30am @ TBD Afternoon “Meet & Learn” 12:30 to 2:30pm @ TBD OCTOBER 26 Maintenance Appreciation Night 6:00 to 11:00pm @ Ferg’s Sports Bar & Grill OCTOBER 30 Landlord Legal Round Table Morning Session 8:30am to 12:00pm, Afternoon Session 1:30 to 5:00pm Pinellas REALTOR® Organization OCTOBER 31 Happy Halloween 32 • September 2018 • Bayline

BAY AREA APARTMENT ASSOCIATION PRESENTS

MAINTENANCE APPRECIATION NIGHT FRIDAY OCTOBER 26TH, 2018 TIME: 6:00-10:00 PM

CORNHOLE TOURNAMENT: 6:45PM $45 MEMBERS/$55 NON-MEMBERS

DINNER & DRINK TICKET INCLUDED FOR ALL. MAINTENANCE PERSONNEL ALSO RECEIVE A RAFFLE TICKET!

FERG'S SPORTS BAR & GRILL 1320 CENTRAL AVE ST. PETERSBURG FL 33705

Food & Beverages Maintenance Mania Kick-Off Corn Hole Tournament Live DJ Axe Throwing Duckpin Bowling

ADVERTISING IN BAYLINE Monthly Cost: Fourth Page B/W Non-Member Price: $155 Member Price: $125 Fourth Page Color Non-Member Price: $255 Member Price: $175 Full Page B/W Non-Member Price: $350 Member Price: $250 Full Page Color Non-Member Price: $450 Member Price: $385 Half Page Horizontal B/W Non-Member Price: $200 Member Price: $175 Half Page Horizontal Color Non-Member Price: $300 Member Price: $225 Half Page Vertical B/W Non-Member Price: $225 Member Price: $200 Half Page Vertical Color Non-Member Price: $325 Member Price: $250 Third Page Vertical B/W Non-Member Price: $180 Member Price: $150 Third Page Vertical Color Non-Member Price: $280 Member Price: $200

For more advertising info call BAAA at 813-882-0222 or go to www.BAAAHQ.org

ADVERTISERS American Ecosystems BG Multifamily HD Facilities Maintenance Heist, Weisse & Wolk, PA House of Floors Lindsey M. Porter, PA Professional Grounds Management Rose Paving Switch Electric For ad info call BAAA at 813-882-0222.

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BAAA WEBSITE Have you created an account on our website? Get the most out of your membership! With your login, you will be able to: • Register for events and classes • Update your profile information to include a photo, bio and other marketing details • Track event attendance • View/Pay company invoices • And, much more! In order to create your new login, please complete the steps below. 1. Visit https://www.baaahq.org/login 2. Click “Create an Account” 3. Agree to the Terms and Conditions 4. Enter your email and select a password. (You can also choose to login using your Facebook or Google+) 5. You may be prompted for contact information. If so, enter it and click “Complete Registration.”

If you need help, call BAAA at 813-882-022 34 • September 2018 • Bayline

GET YOUR 2018 FIRST QUARTER SURVEY Owners and property managers throughout the Bay Area can simply log on to www.baaahq.org and purchase the 2018 First Quarter Survey. The myrentcomps.com on-line market survey software is designed specifically for property managers and owners to report their comps on-line and eliminate the need for making multiple phone calls that often go unreturned. Properties participating in the survey receive custom reports for their property, a free web-site and other benefits to encourage nearby properties to send in their information on a regular basis. The Bay Area Apartment Association publishes the completed survey after the first and third quarter of each calendar year. The survey includes over 90 pages of detailed information in Hillsborough, Pasco, Pinellas and Polk Counties with both current and historic data. Each issue is available for purchase in both digital and print format at a discounted price for BAAA members.

Members – $39.00 Digital Format | $59.00 Print Format Non - Members – $150.00 Digital Format | $170.00 Print Format Order online at www.baaahq.org For more information: Please call 813-882-0222.

REWARD

Designed to maximize profit and mitigatie risk, NAA CLICK & LEASE provides the support and stability for leasing success. Learn more WWW.NAAHQ.ORG/LEASE

RISK

STRIKE THE RIGHT BALANCE BETWEEN RISK AND REWARD

35 • September 2018 • Bayline

19031 N. Dale Mabry Hwy. Lutz, FL 33548

TENANT EVICTIONS PROPERTY MANAGEMENT LAW • FULL Legal Support and 3 ACCESSIBLE Attorneys • FREE 7-DAY NOTICE PREPARATION SERVICE • In-House LEGAL TRAINING for Property Managers • FAST 24-Hour Eviction Filing in Most Cases • EVICTION STATUS REPORTS • FREE Faxed or Emailed Legal Answers for Your Paper Trail and File • FREE Notices and Forms and EVICT.COM Website • Staff of 24 who Handles Nothing but Property Management Law Issues

PLUS…

ONLINE PAPERLESS EVICTION PROCESS – Input and Go!

LAW OFFICES OF

HEIST, WEISSE & WOLK 1.800.253.8428 • EVICT.COM

info@evict.com • FAX 1.800.367.9038 Serving the Property Management Professional Since 1989

“The hiring of a lawyer is an important decision that should not be based solely on advertising. Before you decide, ask us to send you free written information about our qualifications and experience.” 5246 Clayton Ct., Fort Myers, FL 33907