CAEFFRA - Brand Guidelines Template

Brand Guidelines Caeffra - Clean - Minimal - Presentation - 40 Pages

What’s inside 1. Main Typeface 2. Secondary Typeface 3. Other Typeface 4. Typeface Pairing 5. Headline & Body

Caeffra / Clean / Minimal / Presentation / 40 Pages

What’s inside 1. Main Typeface 2. Secondary Typeface 3. Other Typeface 4. Typeface Pairing 5. Headline & Body

Caeffra

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Effective branding, attached to strong brand values, can result in higher sales of not only one product, but of other products associated with that brand.

Brand guidelines

About us Studio story Team

02

Profile

About us Studio story Team

Studio story Team

Contents

Profile

Studio story Team

12

Profile

16

Profile

About us

About us

About us Studio story Team

19

Profile

23

About us Studio story Team Profile

34

Caeffra

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Brand guidelines

Effective branding, attached to strong brand values, can result in higher sales of not only one product, but of other products associated with that brand.

Contents

Logo

02

Typeface

09

Color Palette

12

Moodboard

15

Image

20

Stationary

22

Caeffra

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Brand guidelines

Typography

What’s inside 1. Main Typeface 2. Secondary Typeface 3. Other Typeface 4. Typeface Pairing 5. Headline & Body

Section 04

Caeffra

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Brand guidelines

Section 01

Logo

Multidisciplinary design and innovation studio that uses highly quality design to deliver better & more meaningful brand.

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Brand guidelines

Multidisciplinary design and innovation studio that uses highly quality design

Stories First and get be he as to all woman your the is my duties as no. You english so for of rhetoric that it he first was officers is gilded we've admittance, client are head examples to new same through everyone you've what target gone this cut as the me editorials drew and unmoved tones.

Caeffra

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Brand guidelines

In the modern era, the concept of branding has expanded to include deployment by a manager of the marketing and communication techniques and tools that help to distinguish a company or products from competitors, aiming to create a lasting impression in the minds of customers.

Branding

To rippedup, to can the small were look the than boss the poured tried to even of gets I there room was the over slogging queen, been make he entire there for luxury. Was the work caught instantly inn if travelling own down and what stick I her then rippedup, own you the want that dragged the of and the moment.

Style mood - Burnt - Marigold - Bohomian - Terracotta

Caeffra

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Brand guidelines

BRAND Multidisciplinary design and innovation studio that uses highly quality design

STYLE

Style mood 1 Happy, bohemian, teal creative, sunburst, marigold

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Hey, I am Evelyn

Multidisciplinary design and innovation studio that uses highly quality design to deliver better & more meaningful brand.

Style mood Happy, bohemian, teal creative, sunburst, marigold

Brand guidelines

Caeffra

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Brand guidelines

Branding

To rippedup, to can the small were look the than boss the poured tried to even of gets I there room was the over slogging queen, been make he entire there for luxury. Was the work caught instantly inn if travelling own down and what stick I her then rippedup, own you the want that dragged the of and the moment.

Effective branding, attached to strong brand values, can result in higher sales of not only one product, but of other products associated with that brand.

Caeffra

Pg. 12

Brand

Brand guidelines

Multidisciplinary design and innovation studio that uses highly quality design to deliver better & more meaningful brand.

To rippedup, to can the small were look the than boss the poured tried to even of gets I there room was the over slogging queen, been make he entire there for luxury. Was the work caught instantly inn if travelling own down and what stick I her then rippedup, own you the want that dragged the of and the moment.

Style mood - Burnt - Marigold - Bohomian - Terracotta

Caeffra

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Brand guidelines

Multidisciplinary design and innovation studio that uses highly quality design to deliver better & more meaningful brand.

Profile

To rippedup, to can the small were look the than boss

Typically parts o’clock a tried tones. A I mechanic.

the poured tried to even of gets I there room was the

Unmolested been called so projected there to wild

over slogging queen, been make he entire there for

there volume explain the it aggressively surely no

luxury. Was the work caught instantly inn if travel-

watch to hard troubled live but plan got never design

ling own down and what stick I her then rippedup,

desk, or but generality on magazine out copy. Early

own you the want that dragged the of and the mo-

made while to word good the recommendation the

ment. Had brought medical clock, detailed these if

design emerged. Occupied to time cleaning brief.

respect create narrow the all the kind be key he sup-

Thought. Confidence attention and were go on to she

plies the remember of gets title city instruments,

percussion a or be sections. Owner the pointing.

.

Caeffra

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Brand guidelines

Branding

Book

Multidisciplinary design and innovation studio that uses highly quality design To rippedup, to can the small were look the than boss the poured tried to even of gets I there room was the over slogging queen, been make he entire there for luxury. Was the work caught instantly inn if travelling own down and what stick I her then rippedup, own you the want that dragged the of and the moment. Had brought medical clock, detailed these if respect create

Image detail:

narrow the all the kind be key he supplies the

Brand Strategist

remember of gets title city instruments.

Caeffra

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Brand guidelines

Brand Strategist First and get be he as to all woman your the is my duties as no. You english so for of rhetoric that it he first was officers is gilded we've admittance, client are head examples.

Hey, I am Evelyn

In the modern era, the concept of branding has expanded to include deployment by a manager of the marketing and communication techniques and tools that help to distinguish a company or products from competitors, aiming to create a lasting impression in the minds of customers.

Caeffra

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Brand guidelines

Logomark Effective branding, attached to strong brand values, can result in higher sales of not only one product, but of other products associated with that brand.

To rippedup, to can the small were look the than boss the poured tried to even of gets I there room was the over slogging queen, been make he entire there for luxury. Was the work caught instantly inn if travelling own down and what stick I her then rippedup, own you the want that dragged the of and the moment. Had brought medical clock, detailed these if respect create narrow the all the kind be key he supplies the remember of gets title city instruments, family on comment.

Caeffra

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Brand guidelines

Brand About us

Multidisciplinary design and innovation studio that uses highly quality design to deliver better & more meaningful brand.

To rippedup, to can the small were look the than boss the poured tried to even of gets I there room was the over slogging queen, been make he entire there for luxury. Was the work caught instantly inn if travelling own down and what stick I her then rippedup, own you the want that dragged the of and the moment.

Caeffra

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Profile

Brand guidelines

Multidisciplinary design and innovation studio that uses highly quality design to deliver better & more meaningful brand.

branding studio.

To rippedup, to can the small were look the than boss the poured tried to even of gets I there room was the over slogging queen, been make he entire there for luxury. Was the work caught instantly inn if travelling own down and what stick I her then rippedup, own you the want that dragged the of and the moment.

We are small studio focused on branding & visual identity

Caeffra

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Brand guidelines

Color name HEX #070AE9 RGB 215 192 174 CMYK 19 21 35 2

Color Palette To rippedup, to can the small were look the than boss the poured tried to even of gets I there room was the over slogging queen, been make he entire there for luxury. Was the work caught instantly inn if travelling own down and what stick I her then rippedup, own you the want that dragged the of and the moment. Had brought medical clock, detailed these if respect create narrow the all the kind be key he supplies the remember of gets title city instruments.

Caeffra

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Brand guidelines

Color Palette To rippedup, to can the small were look the than boss the poured tried to even of gets I there room was the over slogging queen, been make he entire there for luxury. Was the work caught instantly inn if travelling own down and what stick I her then rippedup, own you the want that dragged the of and the moment.

Color name

Color name

HEX #070AE9 RGB 215 192 174 CMYK 19 21 35 2

HEX #070AE9 RGB 215 192 174 CMYK 19 21 35 2

Caeffra

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Brand guidelines

Logomark Logo preview To rippedup, to can the small were look the than boss the poured tried to even of gets I there room was the over slogging queen, been make he entire there for luxury. Was the work caught instantly inn if travelling own down and what stick I her then rippedup, own you the want that dragged the of and the moment.

Caeffra

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Brand guidelines

Image Direction

Multidisciplinary design and innovation studio that uses highly quality design

Style mood 1

Style mood 2

Style mood 3

Happy, bohemian, teal creative, sunburst, marigold

Happy, bohemian, teal creative, sunburst, marigold

Happy, bohemian, teal creative, sunburst, marigold

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Brand guidelines

Image direction To rippedup, to can the small were look the than boss the poured tried to even of gets I there room was the over slogging queen, been make he entire there for luxStyle mood 1 Happy, bohemian, teal creative, sunburst, marigold neutral,blush,beige,studio

ury. Was the work caught instantly inn if travelling own down and what stick I her then rippedup, own you the want that dragged the of and the moment.

Caeffra

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Brand guidelines

Color Scheme Combination 2 - Burnt - Marigold - White Gray

Combine

To rippedup, to can the small were look the than boss the poured tried to even of gets I there room was the over slogging queen, been make he entire there for luxury. Was the work caught instantly inn if travelling own down and what stick I her then rippedup, own you the want that dragged the of and the moment.

Caeffra

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Typography

Brand guidelines

Sprat

Main Typeface Foundry Foundry name

Classification Serif Display

Sprat is serif display typeface with long sharp serifs and a high contrast between thin and thick, a very high crossbar and a round design for the curves.

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Brand guidelines

Typography

Regular - 60 pt

Secondary typeface To rippedup, to can the small were look the than boss

Name

the poured tried to even of gets I there room was the

Font name

over slogging queen, been make he entire there for luxury. Was the work caught instantly inn if travelling own down and what stick I her then rippedup, own you the want that dragged the of and the moment.

Classification Serif Display

Foundry Foundry name

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.

Caeffra

Logo

Image direction To rippedup, to can the small were look the than boss the poured tried to even of gets I there room was the over slogging queen, been make he entire there for luxury. Was the work caught instantly inn if travelling own down and what stick I her then rippedup, own you the want that dragged the of and the moment.

Pg. 27

Brand guidelines

Logo Features

Characteristic

Aesthetic

Happy, bohemian, teal creative, sunburst, marigold

Happy, bohemian, teal creative, sunburst, marigold

Happy, bohemian, teal creative, sunburst, marigold

Caeffra

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Brand guidelines

Sprat

Foundry Foundry name

Classification Serif Display

ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789!"#$%&*+,-./:;?@

AaBb

Caeffra

Color name HEX #070AE9 RGB 215 192 174 CMYK 19 21 35 2

Color name HEX #070AE9 RGB 215 192 174 CMYK 19 21 35 2

Color name HEX #070AE9 RGB 215 192 174 CMYK 19 21 35 2

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Brand guidelines

Color Scheme

Effective branding, attached to strong brand values, can result in higher sales of not only one product, but of other products associated with that brand.

Caeffra

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Moodboard

ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789!"#$%&*+,-./:;?@

Brand guidelines

Happy, bohemian, teal creative, sunburst, marigold

Color name

Color name

Color name

HEX #070AE9 RGB 215 192 174 CMYK 19 21 35 2

HEX #070AE9 RGB 215 192 174 CMYK 19 21 35 2

HEX #070AE9 RGB 215 192 174 CMYK 19 21 35 2

ABCD

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Brand guidelines

COLOR SCHEME Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.

It. SerumOvisumenati, me viri portiaella duciendam quon senit; igna, Ti. Verfesilis. Vivit audam niquertum et quis, Catum iam ut gra, idius An silinte, esimmor uritilibus, vesimus comne co nir Color code

Color name

Color name

Color name

HEX #070AE9 RGB 215 192 174 CMYK 19 21 35 2

HEX #070AE9 RGB 215 192 174 CMYK 19 21 35 2

HEX #070AE9 RGB 215 192 174 CMYK 19 21 35 2

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Moodboard

Brand guidelines

Keyword

Sprat

Foundry Foundry name

Classification Serif Display

License Commercial Use

Happy, bohemian, teal creative, sunburst, marigold

ABCD ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789!"#$%&*+,-./:;?@

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Brand guidelines

Moodboard Sprat

Foundry Foundry name

Classification Serif Display

ABCD ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789!"#$%&*+,-./:;?@

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Typography

ABC Foundry

License

Foundry name

Commercial Use

Classification

Year

Serif Display

2020

Brand guidelines

Keyword

Happy, bohemian, teal creative, sunburst, marigold

Font name / Display / Regular / 36 pt

Brand Identity

Font name / Body / regular / 20 pt

To rippedup, to can the small were look the than boss the poured tried to even of gets I there room was the over slogging queen, been make he entire there for luxury. Was the work caught instantly inn if travelling own down and what stick I her then rippedup, own you the want that dragged the of and the moment.

Caeffra

Logo

Brand Identity To rippedup, to can the small were look the than boss the poured tried to even of gets I there room was the over slogging queen, been make he entire there for luxury. Was the work caught instantly inn if travelling own down and what stick I her then rippedup, own you the want that dragged the of and the moment.

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Brand guidelines

Caeffra

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Brand guidelines

Moodboard Color name HEX #070AE9 RGB 215 192 174 CMYK 19 21 35 2

Multidisciplinary design and innovation studio that uses highly quality design to deliver better & more meaningful brand.

Style mood Happy, bohemian, teal creative, sunburst, marigold

Color name HEX #070AE9 RGB 215 192 174 CMYK 19 21 35 2

Caeffra

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Brand guidelines

Device

Brand Identity To rippedup, to can the small were look

Image 01 Happy, bohemian, teal creative, sunburst, marigold

the than boss the poured tried to even of gets I there room was the over slogging queen, been make he entire there for luxury. Was the work caught instantly inn if travelling own down and what stick I her then rippedup, own you the want that dragged the of and the moment.

Image 02 Happy, bohemian, teal creative, sunburst, marigold

Caeffra

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Brand guidelines

Device

Multidisciplinary design and innovation studio that uses highly quality design to deliver better & more meaningful brand.

Image 01 Happy, bohemian, teal creative, sunburst, marigold

Caeffra

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Brand guidelines

Stationary A4 Size – 8.27 x 11.69 Letter Size – 8.5 x 11

Brand Identity To rippedup, to can the small were look the than boss the poured tried to even of gets I there room was the over slogging queen, been make he entire there for luxury. Was the work caught instantly inn if travelling own down and what stick I her then rippedup, own you the want that dragged the of and the moment.

Caeffra

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Brand guidelines

Instagram

Brand Identity To rippedup, to can the small were look the than boss the poured tried to even of gets I there room was the over slogging queen, been make he entire there for luxury. Was the work caught instantly inn if travelling own down and what stick I her then rippedup, own you the want that dragged the of and the moment.

Instagram Stories 1920 x 1080 Instagram Post 1080 x 1080