State Park & Recreation Magazines

Rec&Park 2020 STATE ASSOCIATION MAGAZINES

Multi-state, customized ad bundles

How to win a

$6.6K advertising package in under 5 SEE minutes PAGE 15

Can hyper-targeted trade publications increase sales?

Yes!

How to save up to 30% with early-bird ad packages

Rec&Park

STATE ASSOCIATION MAGAZINES

More than 44,260 copies printed annually for Illinois, Minnesota, New York, and South Carolina!

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TARGETED Let’s get you in front of your customer.

Hyper-targeted publications hit your mark.

If you want to reach key municipal, county and state park and recreation decision-makers across the country, we can help!

Hyper-targeted state park and recreation magazines help you clearly identify target customers and offer you the ability to deliver extremely relevant messages in the places they’ll see them…both in their postal mailbox and online.

Our magazine advertisers provide: • Accessible recreation • Aquatics supplies & service • Architecture & engineering • Concessions • Entertainment & events • Group tours & lodging • Insurance & legal services • Landscaping products/ services • Lighting (arena & field) • Playground equipment

• Printing & graphic design • Programming • Signage & way finding • Site furnishings • Sports equipment • Surfacing • Technology & software • Vans & buses • Your specialty category

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Rec&Park

STATE ASSOCIATION MAGAZINES

Directly reach municipalities, park districts, counties, and state offices.

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DIVERSE Let’s reach buyers who need your products.

Multi-Departmental Exposure PARKS & PLAYGROUNDS Park supervisors • Planning and development managers Equipment buyers • Groundskeepers • Landscapers

YOUTH & ADULT REC & SPORTS PROGRAMS Recreation directors and coordinators • Athletics managers Camp leaders • Aquatics directors • Event planners Therapeutic recreation coordinators • Trip organizers

RECREATION & COMMUNITY CENTER FACILITIES Facility managers • Rink and arena managers • Rental staff Aquatic and water park directors and staff

GOLF COURSES & TENNIS CENTERS Course managers • League coordinators • Event planners Facility rental staff • Instructors • Purchasing managers

NATURE CENTERS Nature center managers • Exhibit curators • Facility managers Environmental educators and naturalists

Magazines feature editorial geared toward YOUR target !

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Rec&Park

ILLINOIS 6

STATE ASSOCIATION MAGAZINES

ILLINOIS

Illinois Association of Park Districts (IAPD) Illinois Park & Recreation Association (IPRA)

ABOUT THE PUBLICATION Surveys show that 95% of IAPD and IPRA members regularly read the magazine.

More than 39% have contacted advertisers for more information, and 41% have purchased products or sought bids based on magazine advertisements.

MAGAZINE FAST FACTS:

5,200 6+1

magazines printed/mailed

Six issues published annually, plus a stand-alone Park & Rec Buyer’s Guide

54K

Rates for every budget, as low as

$410

IAPD & IRPA members are responsible for more than 54,500 park/rec sites

Email Todd Pernsteiner to see a copy of the complete 2020 IP&R rate card info@pernsteiner.com 7

Rec&Park

STATE ASSOCIATION MAGAZINES

MINNESOTA 8

MINNESOTA Minnesota Recreation & Park Association (MRPA)

ABOUT THE PUBLICATION “I always look forward to getting MRPA’s magazine.

It provides valuable resources and has generated ideas to help plan events and programs for our staff and community.”

- Michelle Margo, City of Brooklyn Park

MAGAZINE FAST FACTS:

1,100 30%

magazines printed

Corporate MRPA members receive up to 30% off advertising rates!

4

Rates for every budget, as low as

$275

New high-impact advertising opportunities

Download the complete 2020 MINNESOTA rate card at: www.bit.ly/2020MRPA 9

Rec&Park

STATE ASSOCIATION MAGAZINES

NEW YORK 10

NEW YORK

New York State Recreation and Park Society (NYSRPS

ABOUT THE PUBLICATION “Receiving The Voice in my mailbox is always a pleasant surprise! Things to do are put on pause as I flip through the pages filled with informational material focused on parks, recreation, and leisure services.”

- Jason R. Kulik, Town of Henrietta

MAGAZINE FAST FACTS:

1,130 25%

magazines printed

Corporate NYSRPS members receive up to 25% off advertising rates!

4

Rates for every budget, as low as

$300

New high-impact advertising opportunities

Download the complete 2020 THE VOICE rate card at: www.bit.ly/2020NYVOICE 11

Rec&Park

STATE ASSOCIATION MAGAZINES

SOUTH CAROLINA

FALL 2019

RECREATION & PARKS ASSOCIATION

ain Biking Youth Mount

takeCsaroolifnfas! in the

Carolinas Joint Conference

September 16-18, 2019 Myrtle Beach, SC DETAILS INSIDE!

Summer 2019 • SOUTH CAROLINA Recreation and Parks 1

SOUTH CAROLINA 12

SOUTH

CAROLINA

South Carolina Recreation & Parks Association (SCRPA)

ABOUT THE PUBLICATION South Carolina Recreation & Parks Association celebrates their 75th anniversary in 2020!

Two special publications are planned next year, along with their annual Buyer’s Guide.

Don’t miss out on these great opportunities!

MAGAZINE FAST FACTS:

1,600 10%

magazines printed

Corporate SCRPA members receive 10% off plus even more off packages!

2

Rates for every budget, as low as

$325

Special 75th Anniversary advertising opportunities

Download the complete 2020 SOUTH CAROLINA rate card at: www.bit.ly/2020SCRPA 13

Rec&Park

STATE ASSOCIATION MAGAZINES

You can’t beat the exposure of these targeted publications!

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ENTER & WIN! Win a $6,600+ ad package for 2020 in under 5 minutes!

Enter online by Nov. 1, 2019.

Feeling lucky? We’re giving away $6,625 worth of 2020 state park and recreation magazine advertising.

There’s no fee to enter! Just complete the online entry form and you’ll automatically be entered. One entrant will be drawn at random and the winner will be announced on Nov. 4, 2019. For prize package details and to enter go to www.bit.ly/ParkRec2020.

BE AN EARLY-BIRD The early-bird gets the savings!

Save up to 30% OFF your customized 2020 multi-state ad package bundle when you reserve by Nov 1, 2019!

Contact Todd Pernsteiner at info@pernsteiner.com or (952) 841-1111 for details.

15

Rec&Park

STATE ASSOCIATION MAGAZINES

Advertising for Everyone!

We have advertising opportunities for any budget.

Contact Todd Pernsteiner for customized, multi-issue package details and to see samples of past issues.

Todd Pernsteiner Lead Strategist (952) 841-1111 info@pernsteiner.com www.pernsteiner.com

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