Shira Schechter portfolio

Graphic Portfolio

Shira Schechter

917-543-5205 shiragschechter@gmail.com

Corporate Identity Package

Aim: Design a corporate identity package for Stylicious, an upsacle baby boutique.

Solution: This package was designed using soft, pastel colors, simple illustrations and clean typography creating both a child friendly and upper class look.

Aim: Design a corporate identity package for Balsam and Beauty, a salon offering cosmetics and sales of cosmetics Solution: This package was created using soft feminine colors. The simple design and clean typography contribute to the classy look of the package.

the robinson law firm

attorney at law

the robinson law firm

123.546.789 two bala plaza suite 300 bala cynwyd pa 19004 dahlia@dahlialaw.com

Two Bala Plaza Suite 300 Bala Cynwyd PA 19004

the robinson law firm

tel. 123.546.789 mail. two bala plaza suite 300 bala cynwyd pa 19004 email. dahlia@dahlialaw.com

estate & legacy planning

Cd Design

Aim: Design a CD booklet for the CD Beyond the Horizon, a relaxation CD. Solution: This CD booklet was designed with soothing colors and images to elicit feelings of relaxation and stress relief. A boardwalk of musical notes overlooking a soft sunset conveys the soothing experience promised by this music.

Magazine Layout

Aim: Design a magazine layout for a healthy lifestyle magazine Solution: This magazine layout uses bright colors and coordinating typography to create a fresh, healthy and vibrant look, well suited for the health conscious reader.

Advertisement Campaign Aim: Design a series of ads for a shoe store.

Solution: An illustrative approach was used in the design of this ad campaign. The copyright for each ad is a play on words related to shoes. The ads are classy, feminine and fun, consistent with the unique selling point of the shoe store

If the shoe fits..

A difference you can feel in your sole

You’re probably in our store Put yourself in our shoes

100 Cenral Ave Cedarhurst NY. 516.123.4567. loloushoes.com

100 Cenral Ave Cedarhurst NY. 516.123.4567. loloushoes.com

100 Cenral Ave Cedarhurst NY. 516.123.4567. loloushoes.com

Advertisement Design

Aim: Create an ad for Radio Hidabroot, a radio station seeking to attract adveritsers Solution: This ad was designed with a clean and simple appraoch which lets the text itself get the message across.

Flyer Design

Brochure Design Aim: Create a brochure for Strivright, an agency that works with hearing impaired children.

Solution: This brochure was created to appeal to both children and adults. The colors are bright and youthful but the layout is organized and the information is presented in a thorough yet friendly way. Emphasis was placed on incorporating pictures and information in a clear, easy to read manner.

Packaging Design Aim: Design a wine label for a series of wines called La Reserve Solution: The empahasis of the label is the typography which is graceful and elegant. The soft illustrations provide a pleasing backdrop for the wine name and the unique shape of the label enhances the overall design

Stationary Design Aim: Design a stationary set using analogous colors.

Solution: This set was designed using different shades of blue and purple. The weaving of the lines create interest to an otherwise simplistic design.

Book Cover Design Aim: Design a book cover for the title The Meaning of the Moment, a book about the importance of time in Jewish life.

Solution: The cover of this book displays a tree whose foliage represents the four seasons.

Paired with hands of a clock, this image illustrates the passage of time and signifigance of each and every moment.

Letter Patterns