HowGooglecanbenefitsfrom ONDCaftercollaboration?
writinglove 2minread 2hoursago
ONDCChiefExecutiveT.KoshytoldReutersthatGooglewasoneofmany corporationsintalkstobeinvolvedwiththeinitiative.
Andifthiscollaborationtakesplacehowwillitbene tsGoogle?Letsread tilllasttoknow.

Youmightlovetoread—ONDCGuide—WillitimpactotherDigital commercePlatforms?

Google’sinvolvementwithIndiacouldbene tgreatlyfromtheONDC(Open NetworkforDigitalCommerce).BycollaboratingwithONDC,Googlewillbe abletotapintoabroadnetworkofdigitalcommerceprospectswhilealso utilisingitsuniquearchitecturetostrengthenitspositionintheIndian market.
HerearesomewaysthatONDCcansupportGoogle:-
ONDCBenefitstoGoogle

1 IncreasedMarketAccess:ONDCdeliversadecentralisedplatform thatlinksmultiplestakeholdersinIndia’sdigitalcommerceindustry.
Googlemayobtainaccesstoalargerclientbase,includingsmalland medium-sizedorganisations(SMEs),localretailers,andconsumers,by workingwithONDC,soincreasingitsmarketreach.
2.ImprovedProductDiscovery:ONDCintendstoincreasecustomer productdiscoveryandavailability,resultinginamoreseamlesspurchasing experience.

Googlecanimproveitssearchskillsandgiveconsumerswithmoreaccurate andrelevantsearchresultsbyutilisingONDC’sinfrastructure,allowing themto ndproductsandservicesmoree ectively.
3.ImprovedEcosystemCollaboration:ONDCpromotescollaboration
amongvariouspartnersinthedigitalcommerceecosystem,suchas retailers,logisticsproviders,andpaymentgateways.
5.SecureandTransparentTransactions:TheONDCsetsthehighestpriority onthesecurityandtransparencyofdigitalcommercetransactions. Googlecanimprovethesecurityofitsdigitalpaymentsystemsbyusing ONDC’sfacilitiesgivingconsumerswithasaferandmoretrustworthy platformtocarryoutonlinetransactions.
6.SupportforSMEsandLocalcompanies:TheONDCstrivestoempower SMEsandlocalcompaniesbyprovidingthemwithadigitalplatform throughwhichtheycanreachabroadercustomerbase.
BycollaboratingwithONDC,Googlecanprovidesmall rmstools, resources,andtechnologicalsolutionstohelpthemsurviveinthedigital world.


Bottomline
ONDC’spartnershipwithGooglehasthepotentialtoprovideseveral bene ts,suchasincreasedmarketaccess,improvedproductdiscovery, reinforcedecosystemcollaboration,usefuldatainsights,secure transactions,andandsupportforSMEsandlocalbusinesses.

Throughthispartnership,GooglecanleverageONDC’sinnovative frameworktoenhanceitso erings,bettercatertotheIndianmarket,and driveitsowngrowthandsuccessinIndia’sdigitalcommercesector
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