Serious LB 2025

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SERIOUS LIP BALM

all-natural. handmade. kickass. lip balms, lotions, and other

Stories matter

Here is our small business story...

An art professor and her former student, we - Khara and Luckey - unknowingly launched Serious Lip Balm from our kitchens in 2014 when we discovered a mutual passion for creating handmade and useful gifts while making people laugh and trying to make a positive impact on this beautiful world. Serious Lip Balm quickly escalated from a way to give something heartfelt to teachers to a fully -fledged business with more than 15 products that include a little something for everyone from paw balms for your doggos to nipple balms for runners and breastfeeding mamas. Our little-company-thatcould also has a commitment to its community and world – we are happy to employ and support the wonderful individuals of Elm City Rehabilitation Center as well as partner with inspiring foundations that promote awareness, educate and advocate for social justice and kindness in our communities.

Product Sign

* Apple Pie

* Bacon

* Banana Pudding

* Brownie

* Bubblegum

* Burnt Sugar

all started

LIP BALM “The Normals” where it

* Buttered Popcorn

* Butterscotch

* Candy Apple

* Carmel Cream

* Cereal

* Chardonnay

* Cherry Almond

* Coffee

* Cotton Candy

* Creme Brulee

* Deep Dish Pizza

* Dill Pickle

Lip balm is where it all started and we still make the best in the biz. Our balms are scented – not flavored – so you don,t lick your lips off, they come in a crazy amount of scents and soak right in to heal and moisturize without feeling heavy.

Case Cost: $37.50

Case Size: 15 balms per scent

Unit Cost: $2.50 • Tester: $1.25

* Fireball

* F resh Orange

* F rosted Cupcake

* Gooey Butter Cake

* Gummy Bear

* Hazelnut Latte

* Head Shop

* Hot Buttered Rum

* Juicy Fruit

* Key Lime Pie

* Lemon Drop

* Mango Strawberry

* Merlot

* Mint Hot Chocolate

* Mint Julep

* Mojito

* Orange Creamsicle

* PB&J

* Peanut Butter Fudge

* Peppermint

* Pina Colada

* Pizza

* Pomegranate

* Pumpkin Spice

* Ranch

* Rootbeer

* Salted Caramel

* Sangria

* S,Mores

* Snickerdoodle

* Strawberry Champagne

* Strawberry Lemonade

* Sweet Tea

* Tootsie Pop

* Unscented

* Vanilla Bean

* Vanilla Mint

* Watermelon

* Whiskey

* Wine Cooler Our

. . . just like the original but with a little something extra! By adding a little tint, a little shimmer or maybe both, we gave our balms a little oomph to give you a hint of something to put a little pep in your step.

Black Cherry
Buttermint
Chai Tea
Cherry Almond
Margarita
Strawberry Lemonade
Dragonfruit
Key Lime Pie
Merlot
Peppermint Vanilla Bean

Wildlife Balms

AXOLOTL (APPLE PIE) RED

ELEPHANT (CARAMEL CREAM)

GIRAFFE (LEMON)

Botanical Balms

Underwater Balms

When two women-owned and kindnessobsessed companies meet, they have to collaborate, right? RIGHT. What you get are amazing themed bundles to spread love and gratitude all around that are filled with all-natural and handmade lip balms and products combined with dishwasher, waterproof and weatherproof stickers that can go ANYWHERE.

HAPPY CAMPER

Items: Bug Stuff Roller Bottle, S’mores Lip Balm, and 2 Stickers drawn by Laura Kelly

Laura Kelly Bundles

Case Cost: $45.00

Case Size: 5 bundles Unit Cost: $9.00 • Tester Cost: $4.50

HEALING BUNDLE

Items: Sugar Cookie Lotion Smidge, Frosted Cupcake Lip Balm and 2 Stickers drawn by Laura Kelly

LEARNING BUNDLE

Items: Sugar Cookie Lotion Smidge, Composition (Candy Apple) Lip Balm and 2 Stickers drawn by Laura Kelly

Case Cost: $40.00

Case Size: 5 bundles Unit Cost: $8.00 • Tester Cost: $4.00

BUNLEARN-T
BUNCAMP-T

Three lip balms in a burlap bag to match the personalities of some of your favorite people.

Case Cost: $40.00

Scents: Pumpkin Spice, Margarita, Vanilla Bean

BUNBASBIT-T

BIRTHDAY B*TCH

Scents: Strawberry Champagne, Frosted Cupcake, Crème Brulèe

BUNBIRBIT-T

BROKE ASS B*TCH

Scents: Wine Cooler, PB&J, Cereal

BUNBROBIT-T BASIC B*TCH

FRIGID B*TCH

$4.00

Case Size: 5 bundles Unit Cost: $8.00 RICH B*TCH

Scents: Fireball, Mint Hot Chocolate, Salted Caramel

Scents: Mojito, Piña Colada, Key Lime Pie

BUNSALBIT-T HOT B*TCH

Scents: Sangria, Piña Colada, Margarita

BUNFRIBIT-T WINE-Y B*TCH

Scents: Chardonnay, Sangria, Merlot

BUNWINBIT-T SALTY B*TCH

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Size: 5” x 5” Unit Cost: $5.00

Vanilla Bean
Poundcake, Red Bull
BUNCRABIT-T
Scents: Crème Brûlèe, Strawberry Champagne, Hazelnut Latte
BUNRICBIT-T

OUR SWEET

Bundles

BASIC BRO

Scents: Bacon, Buttered Popcorn, Pizza

BUNBASBRO-T

BLESS

YOUR HEART

Scents: Mint Julep, Banana Pudding, Biscuits and Gravy

BUNBLESS-T

BREAKFAST

Scents: Cereal, Hazelnut Latte, Strawberry Lemonade

BUNBBREAK-T

FRUITY

Scents: Pomegranate. Strawberry Lemonade, Watermelon

BUNFRUITY-T

HANGOVER

Scents: Fireball, Biscuits and Gravy, Coffee

BUNHANG-T

Think of these as the polite little sisters of our other bundles –three lip balms in a thematic bundle, pre-wrapped and awesome.

MUNCHIES

Scents: Gummy Bear, Brownie, Head Shop

BUNMUNCH-T

POCKET FULL OF SUNSHINE

Scents: Frosted Cupcake, Rainbow Sherbet, Tropical Milkshake

BUNPOCKET-T

TEACHER

Scents: Candy Apple, Coffee, Peppermint

BUNTEACH-T

SWEET TOOTH

Scents: Juicy Fruit, Caramel Cream, Tootsie Pop

BUNSWETOO-T

WINDY CITY

Scents: Caramel Popcorn, Deep Dish Pizza, Green River

BUNWIND-T

...do you know someone who is sick and tired of giggling monsters keeping them up at night? No worries, our new blend of lavender and ylang ylang essential oils in a delightful room and pillow spray will calm them right down and BRING ON THE SNOOZES.

Ever have the urge to smell like PB&J, Pizza or even RANCH DRESSING? GREAT NEWS, we’ve created Satisfying Smells with the amazing Kappa Toys so we (and the kiddos in our lives) can use an adorable roller bottle to give us the aroma of our favorite treats!

Size: 10ml

Ingredients: Grapeseed Oil, Scents.

Need a little moisture and healing without feeling greasy? We’ve got you covered. Serious Whipped Lotion is a light, everyday moisturizer that melts into your skin while our Serious Lotion Bar is a heavier alternative that goes a long way to heal and soften. BECAUSE

WHIPCHEALM-T

WHIPDUDE-T GEORGIA QUARTZ

Bright and lively with citrus and floral undertones

Light and clean with a hint of melon WHIPHAPSHI-T

Are you looking for an unbelievable all natural and handmade body balm that is gender-free, packed with concentrated moisture and SNARKY AS HELL? Look no further

Case Cost: $25.00

Case Size: 5 balms Unit Cost: $5.00

Tester Cost: $2.50

LIVELY

OUTDOORSY

How about a little moisture-to-go? Look no further than our Serious Dollop (a lil’ bit of milk & honey whipped lotion) or one of our miniature lotion bar Smidges?

Case Cost: $15.00

Case Size: 5 smidges/dollops Unit Cost: $3.00

Tester Cost: $1.50

0.35 OUNCES

Case Cost: $22.50 • Case Size: 5 sticks

Unit Cost: $4.50 • Tester Cost: $2.25 (BUGSTUFFS-T)

0.75 OUNCES

Case Cost: $42.50 • Case Size: 5 sticks

Unit Cost: $8.50 • Tester Cost: $4.25 (BUGSTUFFM-T)

2.0 OUNCES

Case Cost: $65.00 • Case Size: 5 sticks

Unit Cost: $13.00 • Tester Cost: $6.50 (BUGSTUFFL-T)

ROLLER BOTTLE

Case Cost: $22.50 • Case Size: 5 rollers

Unit Cost: $4.50 • Tester Cost: $2.25 (BUGSTUFFROL-T)

F*CK BUGS

Case Cost: $25.00 • Case Size: 5 sticks

Unit Cost: $5.00 • Tester Cost: $2.50 (BUGSTUFFCK-T)

HAPPY CAMPER

Items: Bug Stuff Roller Bottle, S’mores Lip Balm, and 2 Stickers drawn by Laura Kelly

BUNCAMP-T

Case Cost: $45.00 • Case Size: 5 bundles

Unit Cost: $9.00 • Tester Cost: $4.50

BUG STUFF?

With a blend of essential oils in a moisturizing balm or a convenient roller bottle, this easy-to-apply bug repellent just needs to be rubbed onto pulse points to keep all of the biting bugs from ruining your day.

LIP SCRUB

Our lip scrub is a delicious blend of coconut oil, two kinds of sugar and honey to create a wonderful exfoliator to buff those lips smooth

$2.00 (LIPSCRUB-T)

This scrub cleans, exfoliates, moisturizes, AND has a fresh lemon scent. GAMECHANGER Case Cost: $30.00 Case Size: 5 scrubs

Cost: $6.00 Tester Cost: $3.00 (HANSCRUB-T)

Story Of Lula

Lula came into my life as a sassy 4 month old English Bulldog puppy who had opinions about everything. She quickly became my constant companion and best friend. Whatever life brought me Lula was down for the ride. Traveling was her favorite and it didn,t matter if we were packing up to head to another state or just walking across the house to the kitchen. She was right there, waddling beside me. Ready to sit shotgun. She made the perfect Customer Service Representative for Serious Lip Balm because it was in her nature to make sure everyone was happy while also keeping me in my place. Unfortunately Lula left this world for one where rivers are made of popcorn, the front seat is always available, and everyone is allowed on the couches.

Her memory lives on forever as our forever mascot and in the dog hair will always have in my couch.

Serious Beard Balm smells fresh, softens that beard and moisturizes that itchy skin on your chin all in one step. Easy peasy. Serious Freedom Balm

A light aroma of smoky vanilla

1.0 OUNCE Case Cost: $20.00

Cost: $4.00 Tester Cost: $2.00 (BEARDREGS-T)

Cedar, leather, and hot dude

$20.00

3.0 OUNCES

3.0 OUNCES

Sage, sweetgrass, and all fresh 3.0 OUNCES

Cost: $40.00

Size: 5 balms

Cost: $8.00 Tester Cost: $4.00

OTHER RAD STUFF

Serious Hand Stuff is a miracle in a tin – a little bit of this scent-free lotion goes a long way to heal up those cuticles and encourage strong nail growth.

Case Cost: $22.50

Case Size: 5 lotions • Unit Cost: $4.50

Tester Cost: $2.25 (HANSTUFF-T)

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Our unscented, unflavored, jack-of-all-trades body balm that you can use on your lips, cuticles, elbows, knees, EVERYTHING, without having to carry around specialty products. Great for travel, adventures, and just to slip in a bag on the go!

Case Cost: $25.00

Case Size: 5 balms

Unit Cost: $5.00

Tester Cost: $2.50 (EVERY-T)

Tattoo Aftercare Nip Balm

Whether you,re breastfeeding or running, our Serious Nip Balm will keep your nipples happy without any nut oils.

Case Cost: $15.00

Case Size: 5 balms Unit Cost: $3.00

Tester Cost: $1.50 (NIP-T)

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With the help of a tattoo artist, we combined esstential oils that are known to promote healing and fight infection with a fluffy moisturizing base to help heal your new tattoo and brighten your older ones.

Case Cost: $20.00

Case Size: 5 balms

Unit Cost: $4.00

Tester Cost: $2.00 (TATCARE-T) Product Sign

Sore muscles and joints? Let Serious Relief help! Serious Relief is packed with eucalyptus oil and menthol crystals to cool while transdermal magnesium soaks in to ease the ache in muscles and joints. Ahhhhhhhh…

Case Cost: $25.00

All packages come with a discounted display and free testers. Need

STARTER PACKAGE

Includes:

90 Lip Balms (15 Each): Strawberry Lemondade, Frosted Cupcake, Margarita, Vanilla Mint, Hazelnut Latte, Fireball

25 Bundles (5 Each): Basic B*tch, One Hot B*tch, Winey B*tch, Teacher, Pocket Full of Sunshine

10 Small Beard Balms (Freedom)

10 Whips (5 Each): Happy & Sh*t, Milk & Honey

5 Paw Balm

10 Small Bug Stuff

5 Hand Scrub

5 Hand Stuff

10 Lotion Bars (5 Each): Vanilla Buttercream, Great Wide Open

30 Tinted Balms (15 Each): Chai Tea, Vanilla Bean

10 Retail Signs: Tinted Lip Balms, Lip Balm, Lotion Bar, Bug Stuff, Beard Balm, Paw Balm, Hand Stuff, Hand Scrub, Bundle, Whip

2 Displays: Cubby, Tray

Testers: 6 Lip Balms, 2 Tinted Lip Balms, 2 Whips, 2 Lotion Bars, 1 Small Beard Balm, 1 Paw Balm, 1 Hand Stuff, 1

LIP BALM PACKAGES

BEST OF BALMS

Includes a wooden bin display with (15 Each) Strawberry Lemonade, Frosted Cupcake, Margarita, Vanilla Mint, Hazelnut Latte, and Fireball + testers

Cost Per Unit: $2.50 • No. of Items: 90

Includes FREE TESTERS

Package Cost: $240.00

BEST OF TINTED BALMS

Includes a wooden bin display with (15 Each) Strawberry Lemonade, Chai Tea, Cherry Almond, Merlot, Lemon Poundcake, and Buttermint + testers

Cost Per Unit: $3.25 • No. of Items: 90

Includes FREE TESTERS

Package Cost: $307.50

COUNTER DISPLAY WITH BEST SELLERS

Includes one incredible handmade wooden display, 15 Margarita lip balms, 15 Frosted Cupcake lip balms, and 2 FREE lip balm testers, one Margarita and one Frosted Cupcake

Includes TWO FREE TESTERS of each lip balm Cost Per Unit: $2.50 • No. of Items: 30

Package Cost: $90.00

COUNTER DISPLAY WITH TINTED BEST SELLERS

Includes wooden display with (15 Each) Tinted Vanilla Bean and Shimmer Chai Tea

Includes TWO FREE TESTERS of each lip balm

Cost Per Unit: $3.25 • No. of Items: 30 Package Cost: $112.50 VERTICAL DISPLAY ONLY $15.00

SPACE BALM PACKAGE

Includes a wood display, 7 each of the 4 scents of your choice and one free tester of each

Cost Per Unit: $2.50 • No. of Items: 28 Includes FREE TESTERS

PACKAGE

Includes a wood display, 7 each of the 4 scents of your choice and one free tester of each

Cost Per Unit: $2.50 • No. of Items: 28 Includes FREE TESTERS Package Cost: $85.00 Display Only: $15.00

B*TCH PACKAGE

Includes (4 of each): Basic B*tch, Birthday B*tch, Broke Ass B*tch, Frigid B*tch, One Hot B*tch, Rich B*tch, Salty B*tch, Winey B*tch

Includes 1 FREE BASIC BITCH TESTER BUNDLE Cost Per Unit: $8.00 • No. of Items: 32

Includes a wood display, 7 each of the 4 scents of your choice and one free tester of each Cost Per Unit: $2.50 • No. of Items: 28 Includes FREE TESTERS

Cost: $85.00 Display Only: $15.00

LIP SCRUB PACKAGE

Includes wood display, 12 lip scrubs, and 1 free tester Includes 1 FREE LIP SCRUB TESTER Cost Per Unit: $4.50 • No. of Items: 12

BUG STUFF ROLLER BOTTLE PACKAGE

MISC. STUFF PACKAGES

EVERYTHING BALM PACKAGE

15 Everything Balms & Wooden Display • Includes 1 FREE TESTER Package Cost: $82.50 Display Cost: $15.00

NIPPLE BALM PACKAGE

12 Nipple Balms & Wooden Display • Includes 1 FREE TESTER Package Cost: $43.50 Display Cost: $10.00

SATISFYING SMELLS PACKAGE

5 each of the scents: Peanut Butter Time, Suddenly Ramen-tic, Pizza Party, Ranch Goes on Everything, S’more is Smore, & Wooden Display Includes FREE TESTERS of each smell Package Cost: $132.50

TATTOO CARE BALM PACKAGE

12 Tattoo Care Balms & Wooden Display • Includes FREE TESTER Package Cost: $58.00 Display Cost: $15.00

LIP BALM CODES

APPLE PIE

LIPAPPIE-T

ASTROMINT

LIPSBAST-T

AXOLOTL

LIPAXO-T

BACON

LIPBACON-T

BANANA PUDDING

LIPBANPUD-T

BETTY WHITE

LIPROSE-T

B*TCHES BREW

LIPBITBRE-T

BROWNIE

LIPBROWNIE-T

BUBBLEGUM

LIPBUBBLE-T

BURNT SUGAR

LIPBURSUG-T

BUTTERSCOTCH

LIPBUTT-T

CANDY APPLE

LIPCANAPP-T

CARAMEL CREAM

LIPCARCRE-T

CEREAL

LIPCEREAL-T

CHARDONNAY

LIPCHARD-T

CHERRY ALMOND

LIPCHEALM-T

CHEESE

LIPSBCHE-T CLOWNFISH

LIPCLOWN-T

COFFEE

LIPCOFFEE-T

COMPOSITION NOTEBOOK

LIPCOMP-T

COSMIC CAKE

LIPSBCOS-T

COTTON CANDY

LIPCOTCAN-T

CREME BRULEE

LIPCREBRU-T

DEEP DISH PIZZA

LIPDEEP-T

DOLLY PARTON

LIPDOLLY-T

ELEPHANT

LIPELE-T

FIREBALL

LIPFIREBALL-T FRESH ORANGE

LIPFREORA-T

FROSTED CUPCAKE

LIPFROCUP-T

F*CK WINTER

LIPFUCWIN-T

GIRAFFE

LIPGIR-T GOOEY

BUTTER CAKE

LIPGOOEY-T

GREEN RIVER

LIPGRNRIV-T

GUMMY BEAR

LIPGUMBEA-T

HAZELNUT LATTE

LIPHAZLAT-T

HEAD SHOP

LIPHEASHO-T

HOT BUTTERED RUM

LIPHOTBUT-T

JELLYFISH

KEY LIME PIE

LIPKEYLIM-T

LEMON DROP

LIPLEMDRO-T

LULA,S DONUT BALM

LIPLULA-T

MANGO STRAWBERRY

LIPMANSTR-T

MARGARITA

LIPMARG-T

MERLOT

LIPMERLOT-T

MINT HOT CHOCOLATE

LIPMINHOT-T

MINT JULEP

LIPMINJUL-T

MOJITO

LIPMOJITO-T

NASA JUICY

FRUIT GALAXY

LIPNASAJUICY-T

NASA PEPPERMINT

SPACE SHUTTLE

LIPNASAPEPP-T

OCTOPUS

LIPOCT-T

ORANGE CREAMSICLE

LIPORACRE-T

OTTER

LIPOTT-T

PB&J

LIPPBJ-T

PEANUT BUTTER FUDGE

LIPPEABUTFUD-T

PENGUIN

LIPPEN-T

PEPPERMINT

LIPPEPP-T

PINA COLADA

LIPPINCOL-T

PIZZA

LIPPIZZA-T

POMEGRANATE

LIPPOM-T

PRIDE

LIPPRIDE-T

PUMPKIN SPICE

LIPPUMSPI-T

RANCH

LIPRANCH-T

RED PANDA

LIPREDPAN-T

ROOTBEER

LIPROOT-T

SALTED CARAMEL

LIPSALCAR-T

SANGRIA

LIPSANGRIA-T

SLOTH

LIPSLO-T

S,MORES

LIPSMORES-T

SNICKERDOODLE

LIPSNICK-T

SOLAR CITRUS

LIPSBCIT-T

STRAWBERRY CHAMPAGNE

LIPSTRCHA-T

STRAWBERRY

LEMONADE

LIPSTRLEM-T

SUGAR COOKIE WITH SPRINKLES

LIPSUGCOO-T

SWEET TEA

LIPSWETEA-T TOOTSIE POP

LIPTOOPOP-T UNSCENTED

LIPUNSCENT-T

VANILLA BEAN

LIPVANBEA-T

VANILLA MINT

LIPVANMIN-T

WATERMELON

LIPWATER-T

WHALE SHARK

LIPWHALE-T

WHISKEY

LIPWHISKEY-T

Case Cost: $37.50

Case Size: 15 balms per scent Unit Cost: $2.50 • Tester: $1.25

TINTS & SHIMMER CODES

TINTS

CHERRY ALMOND

LIPTINTCHEALM-T

DRAGON FRUIT

LIPTINTDRAG-T

KEY LIME PIE

LIPTINTKEYLIM-T

MERLOT

LIPTINTMERLOT-T

PEPPERMINT

LIPTINTPEPP-T

VANILLA BEAN

LIPTINTVANBEA-T

SHIMMERS

BLACK CHERRY

LIPSHIMBLACHE-T

BUTTERMINT

LIPSHIMBUTT-T

CHAI TEA

LIPSHIMCHATEA-T

CHERRY ALMOND

LIPSHIMCHEALM-T

LEMON POUND CAKE

LIPSHIMLEMPOU-T

MARGARITA

LIPSHIMMARG-T

REDBULL

LIPSHIMREDBULL-T

STRAWBERRY LEMONADE

LIPSHIMSTRLEM-T

Case Cost: $48.75

Case Size: 15 balms per scent

Unit Cost: $3.25 Tester: $1.50

GOOD TO KNOW

ORDERING AND PAYING AND WHAT NOT

We currently have a minimum opening order of $150 and reorder of $125. We offer small quantities per product so that you can try a bunch of stuff. Lip balms come in 15 per scent, everything else comes in 5 per product. Want a tester? We,ve got those for half of the lowest wholesale cost – you can get one per scent of product and we highly recommend them. A customer that tries the product becomes a buyer - seriously, our sh*t is that good. Payment is due before we ship – we,re sorry, we wish we didn’t have to say that but we are just a small business, you know? Once we are buddies for a while, we can talk about NET30.

SHIPPING AND SUCH

We are going to do our darndest to get your order out the door ASAP, usually within 1-3 days or we will let you know otherwise. We ship via USPS and UPS, whichever is the best for your region and order, but we are happy to work with you on that. Shipping is 12% of the cost of the order or whatever the online marketplace of choice deems appropriate.

Is the weather hot where you are? Make sure you tell us because OUR STUFF MELTS, y,all. We can happily arrange for cold packs and shipping on certain dates (like, not on a Friday so it doesn’t bake in a warehouse all weekend) so if you could give us a heads-up, that would be amazing.

WIERD SH*T HAPPENS

We,ve got some amazing humans that make and ship our awesome products but life happens; should you have an issue with your order or are missing something, please hold onto your order and contact us within 5 days of receiving it so that we can do our best to make the whole situation better. We aren,t miracle workers but we can do some pretty great things if given the opportunity. Look, we can,t give you three wishes or a pony or anything, but we will bust our asses as best we can.

Got a question?

Need something special?

Want to tell us that you love us? Don,t be shy, we,d love to hear from you!

Need a rep? Contact us at wholesale@seriouslipbalm.com

Want to order online? Easy peasy lemon squeezy. seriouslipbalm.com/pages/wholesale

Want to talk to a human? Email us your digits and we will give you a ringy-dingy.

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