DENIZEN for Lagardere Paris Switzerland, Italy, UK, Ireland, Australia, New Zealand, Peru

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Lagardere Travel Retail

Collectible destination jewelry with a sense of place

Our story Since 1989 French by birth on the chic island of St Barth and international by ‘berth’, DENIZEN BRACELET™ created its first collection, “Vendome”, on the famous eponymous square. This best-selling timeless collection was aptly renamed “Voyage”. Initially handcrafted on St Martin, DENIZEN™ rapidly relocated to cope with its success. The collections have been produced in the US for the last 3 decades, with international offices. Today, the brand, which is French-American by the alliance of its current co-founders, is present worldwide with exclusive collections for each destination. International by nature, universal by meaning, DENIZEN™ embodies the passion of travel and the sense of belonging to a land, one destination at a time, all around the world.

Home of the DENIZEN™, Gustavia, St Barth, French West Indies. In the backdrop is the Dutch-French island of St Maarten.

denizen /ˈdɛnɪz(ə)n/ noun: an inhabitant or occupant of a particular place. a foreigner allowed certain rights in the adopted country.

Created to answer a call for a high-end souvenir, DENIZEN™ is an astute destination jewelry with a sense of place setting it apart from the mass-produced standard souvenirs. It is sought-after by travelers of all ages, seduced by its unisex and timeless designs which make it a very popular collectible memento. More than a souvenir, DENIZEN™ triggers emotions: the excitement of traveling, the nostalgia of the mother land, or national pride.

Passport Collection

Charm bracelet

Collect charms from your travels Streets Luggage tags

Visa stamps

Customizable passport locket Keyring

Voyage Collection Maps & symbols cutouts


Lac léman


White enamel

Black enamel

Official logo (black enamel)

Cutout or white enamel

Disc display

Premium lines

Sterling silver stainless steel

Ship porthole for seaside/lakeside resorts & islands

Silver & Steel

Plane window Charm bracelet Inner pouch

for airport stores

Self-service tower showcase v Rotating tower v Lit up base v Secured showcase for display v Back and front: Pure & Tender Tear v Back lit visuals on the lateral sides

Countertop display ü For customer sampling ü Display remains untouched

Sampling pouch

Gift shops kiosks

Single tower: 145 x 40 x 40 cm

Promo bracelets / necklaces Free for sales staff/crew


Airport shops


Airport pop-ups & shop-in-shops

Ø Advantages for our retailers ü Successful versatile travel retail concept since 1989. ü A cross-category product (souvenir & jewelry) for the same shelf space. ü Made to order and exclusive to each destination. ü Meaningful sense of place. VOYAGE Collection (cut-out maps & symbols) ü Worldwide exclusive: Each destination enjoys a design never sold in a different country. ü Genderless & ageless products, sold to couples (DUO Sets), women, men & kids of all ages. PASSPORT Collections (charms) ü The charms are custom-made for the airports’ main destinations. ü Multiple sales: the charms are collectible at during every trip. ü Stainless steel retail price range VOYAGE: ~ 49EUR PASSPORT: ~ 80EUR (chain) – 29EUR (charm) ü No competing sales or discount: we protect your margins by controlling our market. DENIZEN is never sold to discounters or under-priced on our website.

Ø Advantages for our retailers ü Reasonable MOQ (as long as our concept is respected for brand image): Voyage: 500pcs/design e.g Paris: 500pcs = 10sku (6 bracelet sku + 4 necklace sku) – 2 colors/sku Passport: 50pcs/charm & chain ü Generous margin (65% - up to 70%) well above industry standards tiered with larger quantities. ü Sale staff training & incentive programs. ü Promotional bracelets for your sales staff (provided free of charge). ü On-board/in-store promotion (for ex. one lucky draw per cruise/month) ü Lifetime warranty (except stringing under warranty for 3 years) ü Porthole and plane window packaging, shrink-wrapped against humidity, dust, theft/loss. ü Payment terms: Net 30 ü Delivery: DAP

Black enamel Black enamel Website:


Denizen Bracelet

Phone: USA Toll free (844)-DEN-IZEN International sales: +852 5592 8535 All Logos, trademarks, texts, photographs and designs are property of DENIZEN™ Bracelet Co. ©1989-2024 All rights reserved.

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