DECA Partner Opportunities 2026-2027

2026-2027

PARTNERSHIP OPPORTUNITIES

YOUR PROVEN PARTNER IN PREPARING EMERGING LEADERS About DECA

LET’S WORK TOGETHER

Thank you for considering a partnership with DECA. Our proven record of implementing dynamic partnerships with a wide variety of businesses, foundations, associations and colleges and universities makes us an ideal partner. Our partnerships are based on shared missions, identified goals and clearly defined deliverables. Throughout our nearly 80-year history, DECA has emphasized the value of partnerships in the preparation of emerging leaders and entrepreneurs in marketing, finance, hospitality and management.

DECA is world-class in developing educational programs, engaging teachers and supporting students' career readiness. We do this by building community and business partnerships and linking together high schools, colleges and employers.

FRANK PETERSON, CAE EXECUTIVE DIRECTOR DECA INC.

OUR KEY STRENGTHS INCLUDE: Our diverse, highly-motivated and successful membership of more than 290,00 students who are ready to pursue college and careers.

Our powerful and global network of more than 4,700 high schools and colleges.

Our commitment to supporting the workforce development and recruitment efforts of our partners.

Our organizational capabilities to facilitate, plan, design and implement partnerships.

Our exceptional staff that is ready to support partnerships and programs.

As you review our opportunities, please recognize one of our greatest strengths is our ability and willingness to work with you to design the ideal partnership that serves both of our missions.

On behalf of all of us at DECA, we thank you for your support and look forward to working together.

LET’S PREPARE EMERGING LEADERS TOGETHER Connection, Visibility + Impact

OUR MISSION

DECA PREPARES EMERGING LEADERS + ENTREPRENEURS DECA prepares emerging leaders and entrepreneurs for careers in marketing, finance, hospitality and management in high schools and college around the globe.

ACADEMICALLY PREPARED DECA members are ambitious, high-achieving leaders equipped to conquer the challenges of their aspirations.

COMMUNITY ORIENTED Recognizing the benefit of service and responsibility to the community, DECA members continually impact and improve their local and broader communities.

PROFESSIONALLY RESPONSIBLE DECA members are poised professionals with ethics, integrity and high standards.

EXPERIENCED LEADERS DECA members are empowered through experience to provide effective leadership through goal setting, consensus building and project implementation.

SUPPORTING EDUCATIONAL + WORKFORCE INITIATIVES

NATIONAL CURRICULUM STANDARDS Reinforces career and academic standards identified by business and industry.

FINANCIAL LITERACY 75% of students graduate unprepared to manage finances.

21ST CENTURY SKILLS 50% of graduates are not considered workforce ready by hiring managers.

PROJECT MANAGEMET 97% of organizations believe project management is critical to business performance and success.

ENTREPRENEURIAL MINDSET 33% of employers are seeking entrepreneurship skills in new hires.

STUDENT RECRUITMENT, ENGAGEMENT + RETENTION Impactful opportunities to promote college and career pathways.

INNOVATIVE LEARNING TO ENGAGE STUDENTS

INTEGRATES INTO CLASSROOM INSTRUCTION

CONNECTS TO BUSINESS

APPLIES LEARNING

PROMOTES COMPETITION

Seamlessly connects to curriculum and lesson plans.

Builds awareness of industries and realworld career paths.

Encourages critical thinking, creativity and problem solving.

Motivates students to excel and achieve their goals.

A PROVEN LEADER + ESTABLISHED STEWARD OF RESOURCES

PREPARING THE WORKFORCE FOR TOMORROW

DELIVERING PROGRAMS TO CLASSROOMS NATIONWIDE

DECA’s mission of preparing emerging leaders and entrepreneurs for careers in marketing, finance, hospitality and management will provide career-ready employees for the talent pipeline. DECA’s cutting-edge programs provide students the opportunity to learn academic content, apply learning to develop technical skills and obtain 21st Century Skills.

With most DECA advisors serving as certified educators, DECA programs are delivered directly in the classroom through instruction and applied learning. Partners look to DECA for this direct access to classrooms that span coast to coast on a national scope, including a handful of countries and territories.

RESPECTED PARTNER OF U.S. DEPARTMENTS OF EDUCATION

EXPERIENCED MANAGER + COLLABORATOR

Career and Technical Student Organizations (CTSOs) are considered integral to the Career and Technical Education curriculum and provide special status and access to schools and students. DECA is one of nine recognized CTSOs. DECA also provides extensive professional learning opportunities for its DECA advisors to best integrate DECA into the classroom.

Our greatest strength is our ability and willingness to work with our partners to design a partnership that serves both of our missions. DECA has managed hundreds of programs, projects, partnerships and grants totaling more than 40 million dollars over the last 25 years. DECA leverages its resources to ensure it maximizes the investment of funds in program and service delivery.

AN EXPANSIVE NETWORK OF EMERGING LEADERS

MEMBERSHIP BY THE NUMBERS

316,068

4,492

TOTAL MEMBERS

TOTAL CHAPTERS

GENDER

COLLEGE MAJOR

DECA

National

Business/Management

41.5%

15.3%

Marketing/Advertising

21.2%

3.0%

Entrepreneurship

10.7%

3.6%

n Female

56.0%

n Male

43.6%

Finance

12.9%

1.5%

n Other

0.4%

Accounting

12.5%

3.2%

Economics

10.9%

2.0%

Communications

3.4%

1.7%

Hospitality

2.6%

1.4%

DECA

National

Business/Management

54.9%

15.3%

Entrepreneurship

17.8%

3.0%

Marketing Communications

30.1%

3.6%

RACE/ETHNICITY CAREER PLANS

n Alberta

n Guam

n Puerto Rico

n Brazil n Hawaii n British Columbia n Hong Kong

n Saudi Arabia n Spain

n China

n Switzerland

n India

MEMBERS n 20,000+ n 15,000-19,999 n 10,000-14,999 n 7,500 - 9,999

n Dominican Republic

n Indonesia n Kazakhstan

n Trinidad & Tobago

n 5,000 - 7,499 n 2,500 - 4,999

n England n Germany

n Korea n Ontario

n Turkey n Vietnam

n 1,000 - 2,499 n <1,000

n White/Caucasian

58.0%

n Latino/Hispanic

12.8%

n Asian

24.7%

n Black

10.6%

n Middle-Eastern

1.7%

n American Indian

2.6%

n Other

7.6%

CONNECT WITH YOUR DESIRED TARGET MARKET Reach the engaged DECA community across high school and collegiate levels.

HIGH SCHOOL STUDENTS High school students with interests in marketing, finance, hospitality, management, entrepreneurship and leadership usually join a DECA chapter at their high school when they are enrolled in a course in these content areas.

• 285,500 chapter members • 500 association leaders

COLLEGIATE STUDENTS, FACULTY AND ADVISORS Collegiate DECA is comprised of members and advisors at the postsecondary level and affiliate as part of a Collegiate DECA chapter at their college or university.

• 4,620 chapter members • 285 chapter advisors • 223 chapters

HIGH SCHOOL EDUCATORS High school classroom teachers of business, marketing, finance, hospitality, entrepreneurship and financial literacy. They have the responsibility of providing guidance and counsel for managing and operating the DECA chapter on behalf of the high school.

• 7,060 chapter advisors • 4,492 chapters

CHARTERED ASSOCIATION MANAGERS Managers of DECA’s state and provincial associations who are key decision makers on behalf of their association and have direct connections with chapter advisors.

• 50 high school chartered association advisors • 25 collegiate chartered association advisors

BE IN GOOD COMPANY DECA has successfully delivered on hundreds of projects and grants totaling more than 40 million dollars over the last 25 years with some amazing brands and partners.

DECA PARTNERS

PREMIER PARTNER PROGRAM

Be Connected.

Be Visible.

Be Impactful.

The DECA Premier Partner Program offers a meaningful way for organizations to be connected, visible, and actively engaged with DECA’s network of high school and collegiate student members and advisors.

This program provides access to exclusive benefits and opportunities to build brand awareness, connect with talent pipelines, and support emerging leaders and advisors in and out of the classroom.

$5,000

CONNECT

GAIN VISIBILITY

BUILD IMPACT

Engage with a powerful network of student leaders and advisors.

Showcase your brand across DECA platforms, events and publications.

Support future ready leaders and strengthen your community impact.

ANNUAL CORPORATE CONTRIBUTION LEARN MORE ABOUT BEING A PREMIER PARTNER

LEARN MORE ABOUT BEING A PREMIER PARTNER

PREMIER PARTNER BENEFITS

PRIORITY ACCESS + PREMIUM OPPORTUNITIES

ENGAGEMENT & NETWORKING

Early access to DECA sponsorship opportunities

Discounts on conference exhibits and workshops

Priority exhibitor registration and booth selection

Connections to local DECA partner opportunities

Priority consideration for advisor and student

Volunteer opportunities

workshop sponsorships

Access to the opt-in advisor email list

BRAND VISIBILITY + RECOGNITION Linked company logo on DECA website

MARKETING, INSIGHTS + ADDED VALUE

Recognition as a Premier Partner at conferences

Advertising discounts across DECA channels

Social media recognition

Opportunity to contribute content

Featured company spotlight (1x annually)

Access to annual DECA member insights snapshot

Use of DECA Premier Partner logo

Annual partner performance report card

Invitations to exclusive Premier Partner receptions

PREPARE MEMBERS FOR COLLEGE + CAREERS COMPREHENSIVE LEARNING PROGRAM

COMPREHENSIVE LEARNING PROGRAM

DECA’s Comprehensive Learning Program offers exciting opportunities for classroom activities that connect classroom instruction to college and career readiness.

COMPETITIVE EVENTS

BUSINESS CHALLENGES

CLASSROOM CONNECTION

SCHOOL-BASED ENTERPRISES

DECA’s activities naturally support programs of study in the Career Clusters® of marketing, business management, finance and hospitality.

These program components easily incorporate DECA into ongoing classroom curriculum and courses.

Extended learning activities help keep student members rigorously engaged and develop the problem-solving and comprehension skills essential for college and careers.

SCHOLARSHIP PROGRAM

ADVISOR PROFESSIONAL LEARNING

CUSTOM ENGAGEMENT

DECA’s Comprehensive Learning Program supports the development of Career Competencies.

COMPETITIVE EVENTS

Promote Career Readiness Through DECA’s Flagship Program Motivate DECA members to learn valuable 21st Century Skills as well as industry-validated knowledge and skills necessary for career success.

AMPLIFY YOUR BRAND Promote your brand and partnership year-round through one of DECA’s most participated in learning programs.

GAIN RECOGNITION Your company logo will appear in the DECA Guide + DECA website, and on the ICDC registration guide, program/app, on-site signage, general sessions and more.

$3,000 PER HIGH SCHOOL & COLLEGIATE COMPETITIVE EVENT

CELEBRATE STUDENT ACHIEVEMENT Join and recognize top performers on stage during the ICDC Grand Awards Session with a customized trophy. Photographs will be taken with top performers.

GET INVOLVED Collaborate with DECA’s Program Team to conceptualize scenarios and provide volunteer judges to evaluate competitors.

HIGH SCHOOL COMPETITIVE EVENTS

BUSINESS MANAGEMENT + ADMINISTRATION § § § § § § § § § §

Business Law and Ethics Team Decision Making Business Services Operations Research Business Solutions Project Career Development Project Community Awareness Project Community Giving Project Financial Literacy Project Human Resources Management Series Principles of Business Management & Administration Sales Project

ENTREPRENEURSHIP § § § § § § § § § §

Business Growth Plan Entrepreneurship Series Entrepreneurship Team Decision Making Franchise Business Plan Independent Business Plan Innovation Plan International Business Plan Principles of Entrepreneurship Start-up Business Plan Virtual Business Challenge – Entrepreneurship

FINANCE

MARKETING

§ § § § § § § §

§ § § § § § § § § § § § § § §

Accounting Applications Series Business Finance Series Finance Operations Research Financial Consulting Financial Services Team Decision Making Principles of Finance Stock Market Game Virtual Business Challenge – Accounting

HOSPITALITY § § § § § § § § § §

Hospitality Services Team Decision Making Hospitality and Tourism Operations Research Hospitality and Tourism Professional Selling Hotel and Lodging Management Series Principles of Hospitality and Tourism Quick Serve Restaurant Management Series Restaurant and Food Service Management Series Travel and Tourism Team Decision Making Virtual Business Challenge – Hotel Management Virtual Business Challenge – Restaurant

PERSONAL FINANCIAL LITERACY § §

§ § § § §

Apparel and Accessories Marketing Series Automotive Services Marketing Series Business Services Marketing Series Buying and Merchandising Operations Research Buying and Merchandising Team Decision Making Food Marketing Series Integrated Marketing Campaign–Event Integrated Marketing Campaign–Product Integrated Marketing Campaign–Service Marketing Communications Series Marketing Management Team Decision Making Principles of Marketing Professional Selling Retail Merchandising Series Sports and Entertainment Marketing Operations Research Sports and Entertainment Marketing Series Sports and Entertainment Marketing Team Decision Making Virtual Business Challenge – Fashion Virtual Business Challenge – Retail Virtual Business Challenge – Sports

Personal Financial Literacy Virtual Business Challenge – Personal Finance Subject to availability.

COLLEGIATE COMPETITIVE EVENTS

BUSINESS MANAGEMENT + ADMINISTRATION § § § §

Business Ethics Business Research Human Resource Management Retail Management

HOSPITALITY § § § §

Event Planning Hotel and Lodging Restaurant and Food Service Management Travel and Tourism

MARKETING ENTREPRENEURSHIP § § §

Entrepreneurship Operations Entrepreneurship – Starting a Business Entrepreneurship – Growing Your Business

FINANCE § § §

Corporate Finance Financial Accounting Financial Statement Analysis

§ § § § § § § § § § §

Advertising Campaign Business-to-Business Marketing Digital Marketing Strategies Entertainment Marketing Fashion Merchandising and Marketing International Marketing Marketing Communications Marketing Management Professional Sales Sales Management and Leadership Sports Marketing

Subject to availability.

BUSINESS CHALLENGE

Develop a Unique, Hands-On Classroom Learning Experience Harness the creativity of DECA members to solve a business scenario or promote a cause through an innovative custom challenge. Be sure to gear your challenge for use in the classroom and help advisors integrate it in their curriculum.

DEVELOP YOUR CHALLENGE After your concept is selected, collaborate with DECA’s program team to develop the guidelines, promotion plan and evaluation process.

AMPLIFY YOUR BRAND Promote your brand and partnership year-round in numerous DECA publications and online.

$6,500 MINIMUM INVESTMENT

CELEBRATE STUDENT ACHIEVEMENT Join and recognize top performers on stage during ICDC with a plaque featuring your company name or logo, as well as with scholarships or cash awards.

CLASSROOM CONNECTION

Deliver an Engaging Lesson Plan Virtually to 7,100 Classrooms Bring the classroom to life by providing a turn-key lesson plan, classroom activity or resource for DECA advisors to use with their student members that connects your company or industry to national curriculum standards and DECA performance indicators.

CREATE YOUR CONTENT Collaborate with DECA’s program team to curate a valuable lesson plan or classroom activity relevant to your company or organization.

DEVELOP RESOURCES TO SHARE Components may include an instructional video, worksheets, online activity and more.

$2,000 PER LESSON PLAN EMAIL

REACH EDUCATORS + STUDENTS Delivered directly to DECA’s advisors through a customized and branded email that exclusively features your company’s content.

SCHOOL-BASED ENTERPRISE

Support Work-based Learning While Building Your Brand School-based Enterprises (SBE) provide realistic, practical learning and work experiences to help DECA members practice 21st Century Skills and reinforce classroom instruction. Be a part of DECA's 1000+ fundraising enterprises that generate $35M in sales.

AMPLIFY YOUR BRAND Your company name or logo will appear on the SBE webpage, in the DECA Guide, ICDC registration guide, ICDC program/app and more.

GAIN RECOGNITION Recognize gold-certified SBEs with a plaque featuring the logos of co-supporters typically on display in the SBE.

$5,000 $3,000 $3,000

SBE ACADEMY SPONSORSHIP

CELEBRATE STUDENT ACHIEVEMENT ICDC SBE competition sponsors receive the same benefits as our Competitive Event Sponsors featured on page 20.

CO-SUPPORT OF SBE CERTIFICATION PROGRAM ICDC SBE COMPETITION SPONSORSHIP (FOOD OR RETAIL)

GET INVOLVED Provide volunteers to evaluate the SBE certification entries and provide program advice and guidance.

SCHOLARSHIP PROGRAM

Demonstrate Your Commitment to Academic Achievement Directly support DECA members with the opportunity to learn, grow and develop in their chosen career fields by contributing to DECA’s merit-based scholarship fund.

AMPLIFY YOUR BRAND Your company will be recognized on the DECA scholarship webpage, ICDC program/app and more.

GAIN RECOGNITION Connect your brand with emerging leaders through year-round scholarship promotion across DECA platforms and publications.

$2,000 MINIMUM INVESTMENT

CELEBRATE STUDENT ACHIEVEMENT Join and recognize recipients on stage during the ICDC Grand Awards Session. Photographs will be taken with top performers.

FULLY MANAGED BY DECA From promoting your scholarship, collecting applications, judging and selection to awarding scholarship funds – we’ve got it covered.

ADVISOR PROFESSIONAL LEARNING

Support the Professional Learning of DECA Advisors DECA enhances teaching and learning by offering performance improvement tools and resources through our Advisor Professional Learning Series.

MAKING LASTING CONNECTIONS Collaborate with DECA’s Program Team to identify an opportunity to promote your brand at an in-person professional learning event.

REACH NEW AUDIENCES Deliver a virtual, on-demand professional learning session with digital and email promotional opportunities.

$3,000 PER ENGAGEMENT

BECOME A PARTNER IN EDUCATION Deliver insights and innovations to educators of marketing, finance, hospitality, management, entrepreneurship + personal financial literacy.

CUSTOM ENGAGEMENT OPTIONS

Inspire Emerging Leaders + Entrepreneurs With Your Message Collaborate with DECA’s Program Team to find a win-win opportunity to deliver meaningful, relevant content that supports the comprehensive learning program.

CREATE VALUABLE CONTENT Partners will submit topics ahead of time for approval and produce all assets, slides and materials to be distributed to targeted audience.

CONNECT DIRECTLY WITH ADVISORS Have a unique, one-on-one experience with DECA advisors as you engage, discuss and collaborate on relevant topics.

$3,000 PER ENGAGEMENT

SELECT YOUR PLATFORM Opportunities include stand-alone email to advisors or webinar with both live attendees and additional views through archived recordings.

PROMOTE YOUR BRAND + MESSAGE ADVERTISING

COMMUNICATIONS STRATEGY BACK TO SCHOOL BOX

DECA’s omni-channel, integrated marketing and communications strategy delivers results.

Collaborate with DECA to create an integrated communications strategy for your company or organization to:

DECA GUIDE

Advertise your fundraising opportunities and products.

DECA DIRECT ONLINE FEATURE

Promote your products and services to an influential teen market with discretionary income.

DECA DIRECT WEEKLY SPOTLIGHT

Recruit academically prepared students to your college, university, academic program or company.

DIGITAL ADS

DECA SOCIAL MEDIA

Direct Direct Online hosts everything our members want and need in one place, making it a tremendous member benefit.

BACK TO SCHOOL BOX

Be Part of DECA’s Highly Anticipated Annual Mailing DECA chapter advisors eagerly await this annual box of resources delivered each August for use in their high school classrooms.

REACH YOUR AUDIENCE Deliver your message to over 7,100 high school classrooms as they gear up for a new school year.

SHARE YOUR MESSAGE Provide a printed flyer or postcard to be included with your custom content and messaging. Deadline for insert is June 15, 2026.

$1,500 $5,000

HAVE A LASTING IMPACT Your custom poster will hang on classroom walls across the country all year long. Deadline for poster artwork is June 15, 2026.

PRINTED FLYER OR POSTCARD DEADLINE | RECEIVED BY JUNE 15, 2026 POSTER ARTWORK DEADLINE | ARTWORK SENT BY JUNE 25, 2026

YOUR BRAND, YOUR WAY Capture the attention of advisors and members with your unique designs and messaging.

DECA GUIDE

Advertise in the Guide Used in Classrooms All Year Long The DECA Guide is the ultimate year-long resource for all DECA’s programs, including our signature competitive events program.

HIGHLY UTILIZED CLASSROOM TOOL The most-used classroom tool sent to 7,100 DECA chapter advisors in the “Back to School” box.

SHARE YOUR MESSAGE Your full-page, full-color advertisement can attract the attention of DECA members and advisors year-round as they review DECA’s Comprehensive Learning Program.

$2,000 - $6,500 PER ADVERTISEMENT | DEADLINE JUNE 1, 2026

HAVE A LASTING IMPACT Year-round exposure in the printed + digital DECA Guide means being seen by DECA’s 250,000 competitors in all featured programs.

YOUR BRAND, YOUR WAY Special placement to target your visibility can be arranged based on availability.

DECA GUIDE ADVERTISEMENTS

PUBLICATION Artwork Deadline Publish Date

HIGH SCHOOL GUIDE

COLLEGIATE GUIDE

June 1, 2026

June 23, 2026

Early July

August

Print circulation in August

Format

Print + Digital

Digital

Audience

316,000+ high school students 7,060+ high school educators

4,620+ college students 280+ college advisors

Back Cover

$6,500

Inside Front Cover

$5,500

Inside Back Cover

$5,000

Interior Full Page

$4,000

Premier Partners receive a 25% discount on DECA Guide advertisements.

$3,000

$2,000

DECA DIRECT ONLINE FEATURE

Feature Your Unique Message on DECA’s Online News Hub DECA Direct Online is the one-stop location for news, tips and resources for DECA members and advisors, making it an exceptional member benefit.

AMPLIFY YOUR BRAND Put your brand front and center with a sponsored article or blog including logo, company bio, unlimited images, and up to four links.

EXPOSURE ACROSS PLATFORMS Your article will be featured on DECA Direct Online and shared in two @decainc Facebook posts and two @decainc Instagram stories.

$3,500 PER MONTH

YOUR MESSAGE DIRECTLY TO MEMBERS With annual pageviews of 2.9M, your message will be front and center to the platform’s 1.7M annual users.

DECA DIRECT WEEKLY SPOTLIGHT

Get Your Message Directly Sent to 20,800+ Teachers & Students DECA Direct Weekly emails are delivered to high school and college students and educators with the latest DECA news each Tuesday.

PICK YOUR AUDIENCE Reach the audience of your choice - DECA chapter advisors, DECA high school student members or Collegiate DECA advisors and student members.

EXTENDED CONTENT REACH Your content will be featured in four consecutive weekly emails during your chosen month.

$2,500 PER MONTH

CUSTOMIZE CONTENT TO YOUR BRAND Your DECA Direct Weekly Spotlight includes a blurb (50 words max.), image of your choice and your own destination link.

DIGITAL ADS

Get Your Message In Front of Advisors + Students Put your message in front of the right audience with an engaging ad that inspires action and drives traffic to your site.

AMPLIFY YOUR BRAND Reach your target audience—high school or collegiate advisors and student members.

EXPOSURE ACROSS PLATFORMS Feature your content for four consecutive weeks across DECA Direct Weekly emails, DECA Direct Online — or maximize impact with both.

$2,500 $2,500

DECA DIRECT WEEKLY BANNER AD FOUR WEEK PLACEMENTS DECA DIRECT ONLINE DIGITAL AD FOUR WEEK PLACEMENTS

YOUR MESSAGE DIRECTLY TO MEMBERS Gain exposure across DECA’s trusted, high-reach platforms known for strong member engagement and response.

SOCIAL MEDIA

Put the Power of DECA’s Social Media to Work for Your Brand DECA’s social media platforms are daily sources of information for thousands of students and teachers, with a combined following of over 85,000.

SHARE YOUR MESSAGE Create your social media content and DECA will share it on your choice of two DECA social media channels.

TARGET YOUR IDEAL AUDIENCE Promote products and services to an influential teen market with discretionary income.

$500 PER MESSAGE ON TWO DECA CHANNELS

GAIN IMPRESSIVE REACH The @decainc accounts boast 25K Facebook followers and 52K Instagram followers, and the @collegiatedeca accounts have 3.8K Facebook followers and 4.3K Instagram followers.

MEASURE YOUR RESULTS View the success of your campaigns with metric reports including views, link clicks, impressions, reactions and more.

CONNECT + ENGAGE + ADVERTISE EDUCATIONAL CONFERENCES

EDUCATIONAL CONFERENCES EXHIBITS

PROGRAM + MOBILE APP ADS

REGISTRATION INSERTS

MEAL FUNCTIONS

DECA’s Educational Conferences are targeted, highly-focused learning experiences for students and advisors that support National Curriculum Standards and the development of 21st Century Skills.

DECA’s Educational Conferences provide unique opportunities for our partners to connect in-person with members and advisors.

Take advantage of opportunities to engage DECA members and advisors through the conference learning experience.

Advertise your company or organization’s products or services in a variety of options through conference materials.

VOLUNTEER DECA’s educational conferences provides unique opportunities to extend classroom learning and provide real-world experiences.

EDUCATIONAL CONFERENCES

INSTANT BENEFITS All conference sponsorships include:

Opt-in attendee advisor email list for one-time use.

Recognition in conference program and mobile app.

Logo displayed on-screen during general sessions.

Inclusion in on-site signage at sponsored events.

Maximize your visibility and impact with benefits that connect your brand to engaged leaders + educators.

2026– 2027 EDUCATIONAL CONFERENCES

ADVISOR PROFESSIONAL LEARNING VIRTUAL CONFERENCE

July 15 – 16, 2026 Virtual

THE ULTIMATE DECA POWER TRIP

November 20-22, 2026 Louisville, KY

COLLEGIATE DECA INTERNATIONAL CAREER DEVELOPMENT CONFERENCE

HIGH SCHOOL INTERNATIONAL CAREER DEVELOPMENT CONFERENCE

April 9-12, 2027 Austin, TX

April 17-20, 2027 Anaheim, CA

2026 – 2027 EDUCATIONAL CONFERENCE OPPORTUNITIES

CONFERENCE

OVERVIEW

DATES

LOCATION

AUDIENCE

Advisor Professional Learning Conference

DECA's chapter advisors engage in professional development focusing on curriculum and resources to connect DECA to the classroom for the upcoming school year.

July 15-16, 2026

Virtual

1,000 High School Educators

The Ultimate DECA Power Trip

DECA members participate in our premier fall leadership conference, a weekend packed with leadership development, college preparation, career exploration and professional development.

November 20-22, 2026

Louisville, KY

3,000 High School Students + Advisors

Collegiate DECA International Career Development Conference

The pinnacle of the Collegiate DECA year, post-secondary students, educators, and business professionals gather for several days of powerful learning, networking and competition.

HIGH SCHOOL INTERNATIONAL CAREER April 9-12, 2027 DEVELOPMENT CONFERENCE

Austin, TX

1,200 Collegiate Students + Advisors

Anaheim, CA

25,000 High School Students + Advisors

April 17-20 Anaheim, CA International Career Development Conference

The culmination of the DECA year high school students, teacher-advisors, and business professionals gather for several days of leadership development and competition.

April 17-20, 2027

EXHIBIT

Make One-On-One Connections With Members + Advisors DECA’s exhibits are specifically designed to be an integral part of the DECA conference experience, giving you one-on-one access to highly motivated and engaged DECA members and advisors.

REACH YOUR AUDIENCE Reach many customers, potential employees and prospective students — all in one place!

CREATE MEMORABLE CONNECTIONS Interact with our members face-to-face and build the foundation for a lifelong relationship with the next generation of business leaders.

$1,000 - $2,250 PER BOOTH

HIGH DEMAND LOCATION Special events are continually conducted in the conference’s exhibit hall to maximize traffic.

EXHIBIT

CONFERENCE

THE ULTIMATE DECA POWER TRIP

DECA ICDC

October 10, 2026

February 15, 2027

November 20-22, 2026

April 17-20, 2027

Location

Louisville, KY

Anaheim, CA

Attendees

3,000 High School Students + Educators from the U.S. and Canada

25,000 High School Students + Educators from the U.S. and multiple countries

$1,000

$1,950

Career and Education Exhibit + Workshop Packages Available

$2,250

Table-Top Exhibit: Fee includes a six-foot table, draped; two chairs; ID sign; and wastebasket. Fee does not include labor, shipping charges, special lighting or electrical connections.

Booth Exhibit: Fee includes a 10’x10’ draped booth space; six-foot table, draped; two chairs; ID sign; and wastebasket. Fee does not include labor, shipping charges, special lighting or electrical connections.

Reservation Deadline For inclusion in program/app Conference Dates

Standard Booth Premium Booth Corner or end location

Details

Premier Partners receive a 25% discount on DECA conference exhibit booths.

PROGRAM + APP ADVERTISEMENT

Make One-On-One Connections With Members + Advisors DECA’s conference programs and apps are attendees’ constant companions for the agenda, maps, exhibitors, speakers and special activities.

MUST SEE MATERIALS Put your message next to important conference information attendees will read.

ACTIVELY ENGAGED AUDIENCE Reach highly engaged, highly motivated DECA members who are participating in DECA’s educational conferences.

$500 - $1,250 $1,000 - $5,850

MOBILE APP ADVERTISEMENT PROGRAM ADVERTISEMENT

DRIVE PARTICIPATION Reinforce and promote your participation in DECA’s educational conferences with specific calls to action.

PROGRAM + APP ADVERTISEMENT

CONFERENCE

THE ULTIMATE DECA POWER TRIP

COLLEGIATE DECA ICDC

DECA ICDC

November 20-22, 2026

April 9-12, 2027

April 17-20, 2027

Location

Louisville, KY

Austin, TX

Anaheim, CA

Attendees

3,000 High School Students + Educators

1,200 College Students + Educators

25,000 High School Students + Educators

Conference Dates

Program: Back Cover

$1,750

$5,850

Program: Inside Cover

$1,250

$4,500

Program: Full Page Ad

$1,000

$3,250

App: Banner Ad

$500

$500

$950

App: Enhanced Profile

$500

$500

$1,250

Ad 10/2, App 10/20

Ad 2/5, App 2/26

Ad 2/10, App 3/6

Artwork Deadline

Premier Partners receive a 25% discount on DECA conference program + app advertisements.

REGISTRATION INSERTS

Put Your Message in the Hands of Conference Attendees Get your message in front of all conference attendees by including a custom handout or swag item along with conference materials that all attendees receive during registration.

YOUR BRANDED MESSAGE Drop a promotional postcard, discount flyer or special offer in the conference registration packet.

DRIVE AWARENESS Give away a branded swag item in the conference registration packet.

$750 - $2,250 + PARTNER PROVIDES PRINTED MATERIALS OR ITEMS

MULTIPLE TOUCHPOINTS Draw attention to your booth and remind attendees of your products and/or services.

REGISTRATION INSERTS

CONFERENCE

THE ULTIMATE DECA POWER TRIP

COLLEGIATE DECA ICDC

DECA ICDC

October 23, 2026

March 5, 2027

March 12, 2027

November 20-22, 2026

April 9-12, 2027

April 17-20, 2027

Location

Louisville, KY

Louisville, KY

Anaheim, CA

Attendees

3,000 High School Students + Educators from the U.S. and Canada

1,200 College Students + Educators from across the U.S. and Canada

25,000 High School Students + Educators from the U.S. and multiple countries

$750

$750

$2,250

Insert Deadline Received by DECA Inc.

Conference Dates

Insert Prices do not include the cost of printing

Premier Partners receive a 25% discount on DECA conference registration inserts.

MEAL FUNCTIONS

Share Your Brand + Message with a Captive Audience Be the premier sponsor of a meal function or refreshment break during a conference.

BE PART OF THE EVENT Share a postcard or flyer with all meal function attendees or place flyers at the refreshment station.

FACE-TO-FACE INTERACTION Provide a brief greeting and announcement during the meal function.

$1,000 $5,000 - $20,000

LEAVE A LASTING IMPRESSION Promote your company’s brand with your logo on the agenda of the meal function.

BEVERAGE STATION

BASED ON ACTUAL COST

VOLUNTEER OPPORTUNITIES

Provide Your Business Expertise to DECA’s Competitors Evaluate high-achieving, business-minded students participating in DECA’s Competitive Events Program as they present projects to industry professionals or engage in business simulations.

FACE-TO-FACE NETWORKING Serve as an executive mentor and share your career experiences through interactive, roundtable discussions.

VOLUNTEER VIRTUALLY Virtually evaluate DECA programs such as school-based enterprise certifications, scholarship applications, challenge entries and more.

LOUISVILLE, KY | NOVEMBER 21, 2026 AUSTIN, TX | APRIL 10 + 12, 2027 ANAHEIM, CA | APRIL 18-20, 2027

MEET THE NEXT GEN WORKFORCE Inspire emerging leaders and entrepreneurs, and you’ll be so impressed you’ll forget they are still in high school or college.

GET IN TOUCH partner@deca.org | (703) 860-5000 | www.deca.org