BOARD MEMBER BIO

The National Powersports Dealers Association (NPDA) has added a pair of industry veterans to its Board of Directors as the organization positions itself for greater growth and outreach success in the new year. Since its founding less than two years ago, the NPDA has grown to more than 250 Powersports Dealer members, including HarleyDavidson and metric dealers and independent (non-franchised) shops. The Board is now comprised of eight men and three women dealers from Alaska to Virginia.

The two newest additions to this august group were onboarded in time for their first in-person Board meeting at AIMExpo. Dealernews’ current cover dealer Robert (Bob) Henig is the owner of Bob’s Motorcycles in Jessup, Maryland. See his statement of qualifications on page 26.

Mark J. Sheffield, Strategic Advisor, Woods Cycle Country/Woods Indiana Motorcycle, New Braunfels, Texas, joins NPDA’s Board along with Henig. The U.S. Army Veteran — who served in Iraq during Operation Desert Shield/ Desert Storm — has worked in various positions in the Powersports industry. In addition to his position with Woods, he currently facilitates multiple 20-groups for Spader Business Management and is a contributing columnist for Powersports Business Magazine.

“Having a dealership in a state with a strong dealer body (The Texas Motorcycle Dealer’s Association), I’ve come to realize how valuable these organizations are,” states Sheffield. “In working with dealers across the nation, I’ve also seen how few of these groups are left. My goal in joining the NPDA is to help dealers recognize that the relationship with OEMs doesn’t have to be one-sided, and that if the dealer network is willing to work together, the industry will be around long after we are gone.”

“Adding the five decades of smart, passionate industry Dealership experience found in these two fine gentlemen will further strengthen the leadership of the NPDA,” adds NPDA Chair Bob Althoff. “We look forward to what will surely be their important contributions.”

• Is Led By Dealers, For Dealers

• Fights For Sustainable Profitability

• Has Strength in Numbers for Confronting Industry Challenges

• Promotes, Unites, Represents and Educates

All for $395 a year Wait, how much? Yes, $395 a year, far less than you pay for the dumpster you rent behind your shop. Less than you pay for a daily cheap cup of coffee!

OEMs build great products, but without Powersports Dealers, those motorcycles & ATVs, side-by-sides, personal watercraft and snowmobiles would be gathering dust … forward www.npda.org!

DEALERS CREATE FINAL DEMAND.

We deserve to be heard, and the NPDA is YOUR Voice!

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