NEW PRODUCT CENTRAL

“Our industry is developing and delivering new products and features faster than ever before,” said Cinnamon Kernes, VP of market expansion at the Motorcycle Industry Council, “And AIMExpo’s New Product Central will bring these products — and the people behind them — to the forefront.”

New products are what drive our industry. To help highlight the latest products, AIMExpo will host a centralized place on the floor for new products — New Product Central. NPC will have some of the latest products on display as well as a new product presentation stage where participating brands can show and talk about their latest products with a New Product Host. All dealers and media are invited to attend these presentations.

AIMExpo is selecting up to 30 companies to give special on-stage presentations of their new product designs with host Kevin Dunworth, an award-winning bike builder and innovation leader, as guest interviewer. A camera crew will record each session, and the content will be available for use by the presenting companies for the rest of the year. “As a life-long fan of innovation, I know the challenges of bringing new concepts and products to life,” said Dunworth. “I can’t wait to speak with each of these companies to learn more about what solutions and ideas they are bringing to the table, and ultimately how they are advancing our entire industry.”

Commanding more than 250,000 square-feet of exhibit space at the Las Vegas Convention Center, AIMExpo will also feature a comprehensive education schedule focused on providing dealers with actionable content and information that they can use the moment they return to their shops.

Moto Morini, the legendary motorcycle brand founded in 1937, has long been the symbol of Italian innovation and performance… and now it is available in the U.S. “Moto Morini brings decades of master craftsmanship, exceptional Italian design, premium quality and unparalleled performance to their portfolio of motorcycles, accessories and gear,” notes Moto Morini USA COO Chris McGee. “Moto Morini is now accepting new dealer applications and hiring dealer development and product support personnel,” he adds. Email contact@MotoMorini.com

To learn more, check out the presentation on the main stage at AIMExpo, swing by Booth #2031 during the trade show, or click here: www.MotoMoriniUSA.com

From the folks at Scott Fischer Enterprises who brought you Digital Lead Performance comes LeadHelm — The Digital Sales Solution for HarleyDavidson, Powersports and Marine Dealers. “We exist to influence the emotional journey of the online buyer and rid dealers of digital lead management failure,” says Taylor Loethen. “Our software solution is laser-focused on helping companies grow their market one lead at a time and ultimately help them SELL MORE UNITS! Want to learn about how we can help you drive more appointments? Visit our website to schedule your pre-show analysis.” DLP and its new LeadHelm program can be found in Booth #4046 or at: leadhelm.com

“With the success of the CRF-E2, it was a clear indicator kids of all ages want to ride,” explains Greenger Sales & Marketing Manager Brad Chapman. “We want everyone to experience life on two-wheels powered by Greenger.” So they are rolling out the Saddleback. Motivation comes from a 22V 150W Ultra-Quiet hub motor coupled with a long-lasting LG battery. “The LG battery uses a tool-less bracket to make it quick and easy to swap,” adds Chapman. “You have two sizes to choose from — 12” or 16” — with three adjustable speed modes and it even has a push mode for the younger ones.” Greenger Powersports will be on the Main Stage and in Booth #1074 at AIMExpo or online at: greengerpowersports.com

Powered by rechargeable 7V batteries or the vehicles’ 12V system California Heat has heated clothing solutions for every powersports activity. Family owned and operated, California Heat is the only brand with a lifetime warranty on heating elements and plugs. As the experts in heated garments, they were first to realize that one size does not fit all! California Heat has captured the big & tall market with sizes up to 5XL. To see how California Heat fits into your P,G&A mix, check out their presentation in the Product Showcase, check in at Booth #4038 or click here: www.California-Heat.com

“Everyone at Answer Racing is thrilled to return to Supercross and motocross racing in 2023, and our partnership with BarX Suzuki makes it really special,” says Brent Ash, Brand Manager for Answer Racing. “We are confident this will be a breakout year for these motivated young riders.” Answer Brand Ambassador Nick Wey adds, “BarX is a great addition to Answer Racing’s support of elite amateurs and grassroots marketing efforts. Their young team will be exciting to watch.” See Suzuki’s pavilion in Booth #7030 at AIMExpo and Answer Racing in Tucker’s Off-Road display Booth #4091 or get the holeshot here: tuckerpowersports.com/pages/answer

Eyelights is the augmented reality solution for mobility. EyeRide, the French firm’s second-generation Head-up display, is compatible with all types of helmets and glasses; GPS, Intercom and music in your field of sight, controlled by voice control. The Nano Oled display also offers 100% transparency and vibrant colors so you can keep your attention on the road. Since first launching in 2016, Eyelights have brought 3 heads-up displays to the market (2 for motorcycles and 1 for cars). “SEE” Eye-Ride for yourself on stage, in Booth #8074 at AIMExpo or at: www.eye-lights.com