WEB MOCK UPS
WEBSITES (+ASSETS)
INFOGRAPHICS
BUSINESS CARDS
ENVIRONMENTAL CORP. LOGOS
BRANDING. I excercise my creative branding skills by picking brands that I notice and try to improve them. Here are a few examples that show my creative problem solving.
PROJECT 1) BEANDIT
Current brand
Logo:
Website https://www.baendit.com
This is a sunglasses brand which uniqueness is based on the fact that their glasses are bendable.
MY INTERPRETATION:
In my humble opinion a brand about bending and flexibilty should embrace it. Nothing in their branding indicates that either graphically nor conceptually.
Logo exploration:
My Choice:
Streamline style that is should suit the brand. With many recalls to its products in the design. The shapeof the “B� reminding the frame, to the bending shapes around it.
LOOKS
INNOVATION
HOW-TO
EYE
ITEMS
BÆNDIT
BÆNDIT
SHOP
AR WE
AR WE
New Website:
EYE
SHOP
LOOKS
INNOVATION
HOW-TO
ITEMS
A simple mock up showing the possibilities of a fully integrated brand.
CRAS UT VELIT EGET EX DAPIBUS EUISMOD A ACCUMSAN ORCI. Nam nec risus et lorem finibus eleifend quis eget orci. Nam nec risus et lorem finibus eleifend quis eget orci. Nam nec risus et lorem finibus eleifend quis eget orci.
“ CRAS UT VELIT EGET EX DAPIBUS EUISMOD A ACCUMSAN ORCI. ”
CRAS UT VELIT EGET EX DAPIBUS EUISMOD A ACCUMSAN ORCI. Nam nec risus et lorem finibus eleifend quis eget orci. Nam nec risus et lorem finibus eleifend quis eget orci. Nam nec risus et lorem finibus eleifend quis eget orci.
Nam nec risus et lorem finibus eleifend quis eget orci. Nam nec risus et lorem finibus eleifend quis eget orci. Nam nec risus et lorem finibus eleifend quis eget orci.
BÆNDIT
EYE
AR WE
“ CRAS UT VELIT EGET EX DAPIBUS EUISMOD A ACCUMSAN ORCI. ”
CRAS UT VELIT EGET EX DAPIBUS EUISMOD A ACCUMSAN ORCI.
BÆNDIT EYEWEAR
PROJECT 2) METHODICAL
Current Brand
Logo:
Website http://www.methodicalsolutions.com
MY INTERPRETATION:
New Logo I chose the square as a cold and methodical.
New Website A company that claims on its main page that making a website is easy should have top technology. I would make the whole site parallax and animated.
The whole brand seem wrong to me. The concept of method is totally absent from this brand.
B/W
The squares would move as the viewer scrolls down.
The squares moving one by one and getting in their respective position represents the methodoligical aspect of the brand.
The options would open on an animation in the middle for each point.
PROJECT 3) FRUIT DROP Current Ad Campaign An understandable startegy. It communicates the basic message of the brand ‘Water with Fruit taste’. In my humble opinion it does not use the message to its fullest.
New Ad Campaign: I was searching for more compeling way to illustrate the concept. Color and dynamism is a good way to illusatrate that its a water that has more “fun” in it.
I animated it as well to use the new technologies available in downtown Montreal.
Alternate version.