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ItaliaImballaggio, magazine dedicated to packaging and bottling, is divided into five sections comprising feature articles and news in brief providing updates on: marketing and design; statistics and sector trends; management; environment and legislation; technological and product innovation (TechnoMemo). The other distinguishing features of ItaliaImballaggio are its graphics (making for easier reading) and its covers, designed by artists of international acclaim, that well summarize the philosophy and identity of the magazine. The first Italian trade periodical to publish in Italian and English, it is also published on the Internet in a full bilingual version.

Editorial program

Version 28/06/2012


Edizioni Dativo S.r.l. via Benigno Crespi 30/2, 20159 Milano Tel. +39/0269007733 Fax +39/0269007664 -

Editorial program 2012 1-2 January/February • Focus On IPACK-IMA (preview) • Packaging fresh and dry pasta • Packaging Oscar: anticipations • Report on the state of packaging (1) • Updates from CibusTec • Updates from Luxe Pack Related fairs • Ipack-Ima (Packaging machinery & equipment) 28/2-3/3/2012 Milano Rho (I) ItaliaImballaggio Digest (for Ipack-Ima) Review of materials, packaging, machines and components for packaging • Paperbased edition: circulation 8000 copies, with distribution at our stand • Web edition: browsable on issuu and promoted abroad via mailing 3 March • Beverage packaging • Packaging for cosmetics products • Packaging design: concepts and projects • 2011 Packaging Oscar: the winners • Components, accessories and systems for automation • Update from Simei

Version 12/09/2012

Related fairs • Cosmopack/Cosmoprof (Cosmetics & perfumery packaging) 9-12/3/2012 Bologna (I) • Vinitaly (Wine industry) 25-28/3/2012 Verona (I) • Anuga FoodTec (Food & beverage technologies) 27-30/3/2012 Köln (D) • Mecspe (Mechanics, sub-supply, automotive & logistics) 29-31/3/2012 Parma (I)

4 April • Focus On HISPACK (preview) • Packaging for the furniture industry • Labeling systems • Production, print and converting of packaging • Palletizers and robots • Update from Ipack-Ima (1) Related fairs • Drupa (Print media industry) 3-16/5/2012 Düsseldorf (D) • Plast (Plastic technology) 8-12/5/2012 Milano Rho (I) • Xylexpo (Wood industry) 8-12/5/2012 Milano Rho (I) • Venditalia (Vending) 9-12/5/2012 Milano City (I) • Hispack (Packaging machinery & equipment) 15-18/5/2012 Barcelona (E) 5 May • Packaging of prepacked fresh produce • Packaging food preserves • Coding and marking systems • Components, accessories and systems for automation • Metal packaging • Report on the state of packaging (2) • Update from Ipack-Ima (2) Related fairs • SPS/IPC/Drives (Industrial automation technology) 22-24/5/2012 Parma (I) • Eurocarne (Meat processing & distribution technology) 24-27/5/2012 Verona (I) 6 June • Packaging pharmaceutical products (study) • Labels, decorations and consumables • Ecocompatible packaging • Weighing, inspection and control • Glass packaging Related fairs • Achema (Chemical engineering, environmental protection & biotechnology) 18-22/6/2012 Frankfurt am Main (D)

7-8 July-August • Packaging cosmetics products • The Italian packaging machine market • Packaging services • Rigid plastic packaging • Update from Hispack Related fairs • InterCharm Milano (Beauty, hair, nail, perfumery & cosmetics) 6-8/10/2012 Milano City (I) • Beyond Beauty Events (Cosmeeting Paris/Creative Paris/Spameeting Paris 10-12/9/2012, Paris (F) 9 September • Packaging food products (study) • Solutions for extending the shelf-life of products • Track&Trace and RFID systems • Internal handling and storage • Report on the state of packaging (3) • Cellulosic packaging Related fairs • FachPack+PrintPack+LogIntern (Packaging, printing & logistics) 25-27/9/2012 Nürnberg (D) • Macfrut (Fruit & vegetables) 26-28/09/2012 Cesena (I) • Pack Expo International (Packaging technologies) 28-31/10/2012 Chicago (USA) 10 October • Packaging luxury products • Packaging design: concepts and projects • Packaging fresh produce • Flexible packaging • Components, accessories and systems for automation Related fairs • Luxe Pack (Luxury Packaging) 24-26/10/2012 Monaco (MC) 11-12 November/December • Packaging chemical products (study) • Packaging Made in Italy (materials and machinery) • Palletization and robots • Wood packaging Related fairs • Emballage (Packaging materials & machinery) 19-22/11/2012 Paris (F)

Editorial program 2012 PAPER + WEB ItaliaImballaggio’s advertisers have the opportunity of reaching an even greater number of sector operators: the magazine is in fact published both on paper and digitally on the web (with browsable full version). Edizioni Dativo’s dominions in 2011 registered an average of over 50,000 contacts of single users/month and 300,000 pages seen/month (average timespan on website 4’50’’). Adv rates 2012 (paper + web) Tariffs and format (per issue) Full page, 4 colors 1/2 page 4 colors 1/3 page, horizontal, 4 colors Special positions Inside front cover (facing editorial) Inside back cover Back cover First right-hand page (page 3) Facing contents (page 4) Second right-hand page (page 7) Inserts* Right-hand position Key positions Digest Ipack-Ima Full page, 4 colors Full page, 4 colors + logo on cover 1/2 page 4 colors 1/3 page, horizontal, 4 colors *


Euro 2.880,00 1.800,00 1.030,00 4.120,00 3.500,00 4.630,00 3.340,00 3.240,00 3.190,00 2.880,00 +5% +10% 990,00 1.350,00 620,00 360,00

This price is valid for an unbound two-page insert, max. magazine format, paper not to weigh more than 150 g/m2. Price to be defined for other types, formats and weights. Creation of the materials for printing at the customer’s expense.

Regularity Monthly (9 issues) Text Italian and English Circulation • Paper edition: 7500 copies; • On the web edition: 7.000 readers • Profiled readers, subscribers and qualified circulation: 75% Italy, 25% abroad Sectors of circulation 60% Food and drink industry 14% Chemical, pharmaceutical and cosmetics industry 9% Packaging industry (materials and machinery) 7% Other industries 3% Converters 4% Broadscale distribution 1% Packaging designer 2% Public administration, universities and research institutes Paper edition Format: 245x325 mm Flat offset Cross thread stitch binding Digital edition Full version of the magazine published on the website ( platform) Date of publication The first week of the month Advertisement • Space reservation: 40 days prior to publication date • Delivery of material: 30 days prior the publication date • Advertising material: open PDF files, 300 DPI fonts included, saved in 4 colors (CMYK) RGB format not admitted. • to guarantee print result, send digital color proof of file For booking advertising space: Edizioni Dativo, Leila Cobianchi tel. +39 0269007733 (int. 54), fax +39 0269007664

1 page framed 217x291 mm plus margins 245x325 mm

1/2 framed 217x140 mm plus margins 245x162 mm

1/2 vertical page framed 106x291 mm plus margins 121x325

1/3 horiz. page framed 217x93 mm plus margins 245x110

For sending advertising material: Edizioni Dativo Srl

Version 12/09/2012

Advertorial 2012 pricelist (paper + web) (advertorial on material provided by the client) Contribution per type/publication - news (max 1,000 strokes + 1 photo) - short article (max 2,500 strokes + 2 photos) - article (max 7,500 strokes + 4 photos) - interview at customer’s/user’s N.B.

Euro 330,00 700,00 1.500,00 on demand

The price includes the writing of the piece on material provided by the customer, translation into English, paging and space. As well as published in the magazine, both in the paper and in the digital consultable edition on the web, the material will be published both in Italian and in English in our web magazine packmedia (

Edizioni Dativo S.r.l. via Benigno Crespi 30/2, 20159 Milano - Tel. +39/0269007733 Fax +39/0269007664 -

ItaliaImballaggio - Mediakit 2012 English  

Contents and list price for ItalaiImballagio magazine