PARENTS AND SCHOOLS MUST ENCOURAGE CHILDREN’S POTENTIAL

With nearly three decades of experience in the data center industry, Alexandra Schless knew already from a younger age that she wanted a professional career in a business to business environment. During her economics study, she gained interest in technological developments and its endless possibilities. As a young girl, she was encouraged by her parents that she could achieve anything she set her mind to. It comes as no surprise that she found her path in the data center sector, where she has held various leadership positions.

Schless emphasizes: "It starts early, with what one learns at home and in education. The sooner we get young people excited about the tech industry, the greater the chance they will see the opportunities for a career path. The idea that technology is only for men is outdated and we need to communicate more often about the different roles women do have in the tech industry. Our world runs on technology; from mobile phones to digital collaboration and online business models. And data centers are an important part of the backbone of our digital economy.”

She further stresses the importance of abandoning traditional gender roles and recognizing that technical professions are accessible to everyone. Furthermore if you have a passion for technology, there are various roles within IT companies that provide great career opportunities. Parents and schools must encourage children's potential, or else they will opt for more obvious career paths. Therefore, we must excite children about IT and look beyond traditional professions.

Regarding gender balance within her company, NorthC, she strives for parity. Although there are no female technical engineers yet, recruitment always includes a call for female candidates. It's not about positive discrimination but finding the best person for the job and reflecting society accurately.

Schless also highlights concrete initiatives to inspire young women for IT careers, such as establishing a data center training program in collaboration with the Alfa College in Groningen and the Dutch Data Center Association. Additionally, NorthC participates in Girls’ Day, where young girls are introduced to the world of technology and data centers by their female colleagues. These initiatives aim to show young women that technical professions are accessible and to inspire them for careers in IT.

Alexandra Schless - Chief Executive Officer, NorthC Datacenters