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Vodacom Accelerate Digital Payments in Tanzania
VODACOM TANZANIA AND HOPE HOLDINGS PARTNER TO ACCELERATE DIGITAL PAYMENTS IN TANZANIA
Lipa Kwa Simu Valentine Campaign
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LEADING TECHNOLOGY AND COMMUNICATION COMPANY VODACOM TANZANIA PLC HAS LAUNCHED ‘LIPA KWA SIMU VALENTINE CAMPAIGN’ ON 11TH FEBRUARY 2021, THAT WILL REWARD CUSTOMERS FOR USING THEIR MOBILE PHONES WHEN MAKING PURCHASES AT HOPE HOLDING STORES WITH UNIQUE DISCOUNTS, PRICE REDUCTIONS AND OFFERS BY SIMPLY ENGAGING ON DIGITAL PAYMENT PLATFORMS.

Speaking today during launch of the campaign, M-Pesa Ltd Director, Epimack Mbeteni said the new campaign is part of Vodacom’s efforts to encourage customers to use digital payment platforms when making transactions and benefit from the rewards and convenience that comes with it.
“Our customers can enjoy the security and convenience of Lipa kwa Simu for a variety of payments including purchase of items at Hope Holdings stores and get rewarded with discounts, offers and price reductions for doing so, during the month of Valentine,” said Mbeteni. The Lipa kwa Simu valentine campaign is a partnership with Hope Holdings covering brands like Red Tag, Skechers, Bottega verde, Flormar, PapaRotti restaurant & Amal carpets etc where customers stand to get offers such as free breakfast, lunch or dinner for purchases above TZS 150,000 in selected stores when making payments via their mobile phones.
“I urge customers to take this opportunity and make payments via M-Pesa in order to not only enjoy these great discounts and offer but also enjoy the comfort of security and convenience of digital payment during the month of Valentine”, Mbeteni
On the payment front, Vodacom they seek to move Tanzania towards a cashless economy through its various products and services such as Lipa Kwa Simu, M-Pesa MasterCard, M-Pawa , M-Koba, Songesha and much more as part of its vision to take Tanzania into a digital world and transform lives through technology. “With over 11 Million M-Pesa customers and a state of the art M-Pesa application, Vodacom is best placed to push for noncash transactions through enhancing mobile payments. Our ‘Lipa Kwa Simu’ product allows payment seamlessly across networks so is a step towards making life easier and more convenient,” Epimack Concluded.
