2016 WORLD DAIRY EXPO • ALLIANT ENERGY CENTER • MADISON, WISCONSIN, USA • WWW.WORLDDAIRYEXPO.COM • 95.5 FM
Daily Edition
THURSDAY, OCTOBER 6, 2016
ATTENDANCE
Wednesday’s total attendance 13,958 Wednesday's International attendees: 1,533 from 80 countries
IN TODAY’S ISSUE:
Dairy Cattle Show results pages 4-5, 8-9
One-onOne with Heather Akins page 12
World Forage Analysis Superbowl page 1, 2nd section
TODAY’S SCHEDULE: CATTLE SHOWS & SALES 7:30 a.m.
1:30 p.m. 1:30 p.m.
International Brown Swiss Show - Cows & Groups International Ayrshire Show Heifers
International Red & White Show Heifers
2 p.m. World Premier Brown Swiss Sale Followed by World Premier Milking Shorthorn Sale
EXPO SEMINAR 11 "Achieving High a.m. Pregnancy Rates in High Producing Dairy Herds" in Exhibition Hall, Mendota 2 Sponsored by Feed Supervisor Software 1 p.m. "Drinking Water Nutrition and Quality: Could it be a Constraint in Your Herd?" in Exhibition Hall, Mendota 2 Sponsored by Ritchie Industries, Inc. VIRTUAL FARM TOUR Noon
Mapleline Farm, LLC, Hadley, Mass,. in Exhibition Hall, Mendota 1 Sponsored by American Jersey Cattle Association 2 p.m. Ruby Ridge Dairy, Pasco, Wash., Exhibition Hall, Mendota 1 Sponsored by DuPont Pioneer OTHER EVENTS 6 p.m. WDE Youth
Showmanship Contest
GRILLED CHEESE
Butterkase made by Edelweiss Creamery, Monticello, Wis.
ICE CREAM FLAVORS
Blueberry Waffle Cone • Butter Pecan • Golden Caramel Expo-losion (Ice Cream Stand located in the Exhibition Hall lobby)
DAIRY ST R
The Expo Daily Edition is published by Dairy Star in conjunction with World Dairy Expo.
A milestone worth celebrating
World Dairy Expo Open House reflects on 50 years
BY CASSIE OLSON Staff writer
As Wednesday afternoon came to an end, Expo celebrations were in full swing at the 50th Anniversary Open House, Hosted by World Dairy Expo. Held in the Exhibition Hall, all Expo visitors were encouraged to join in commending the show on its 50-year milestone complete with live entertainment, beverages and friendly conversations. Guests were greeted with a commemorative milk bottle, a wide selection of food and the opportunity to hear from many of Expo’s current and former leaders throughout the evening. World Dairy Expo Board President, Alan Deming, said reaching the momentous anniversary is cause for celebration. For this reason, World Dairy Expo staff decided to substitute Dinner with the Stars with the Open House. “The Dinner with the Stars banquet was much more formal and came at a cost,” Deming said. “The hope with the Open House was to make it feel like the old days when everyone would polka and participate in other festivities of Expo.” Jerry Albrecht, a dairy
DAVE SIMPKINS
Historical photos make up the WDE centerpiece in the Exhibition Hall during the 50th Anniversary Open House, Hosted by World Dairy Expo.
farmer from Minnesota, was also at the Open House. Albrecht proudly shared that he has never missed an Expo and was happy to partake in the celebration. “I remember the first two years when I showed in the Arena Building,” Albrecht said. “A small crowd watched the concert following the show one of those
years, but that crowd has grown bigger and better every year since.” Deming said Expo’s size and magnitude is a testament to the hard work of a great staff and many volunteers. “World Dairy Expo is a unique creature. Over 600 people help to make the whole thing go, with just 11
employees. We are very fortunate to have an excellent Board of Directors and employees to make it all possible,” Deming said. As displayed at the Open House, Deming said Expo’s ability to withstand the test of time is its lively atmoTurn to OPEN HOUSE | Page 3
A gathering of the elite
World Ayrshire Conference ends in Madison BY JENNIFER COYNE Staff writer
The past week has been a rewarding experience for Ayrshire breeders across the globe as they participated in the World Ayrshire Conference hosted by the U.S. Ayrshire Breeders’ Association beginning on Sept. 20 in Massachusetts. As the event nears its end on Sunday, Oct. 9, conference attendees are spending their final days at World Dairy Expo. “This is a huge deal. They’ve started from the east side of the country and made their way here,” said Ann Marie Magnochi, Dairy Cattle Show Manager at WDE. “It’s the last hurrah for the conference.” John Dalton, a conference attendee and Ayrshire breeder from Heartland, Wis., agreed. “Ending the conference at Expo is a chance for U.S. breeders to showcase their
CASSIE OLSON
Breeders from around the world are gathering at World Dairy Expo for the completion of the World Ayrshire Conference, which first began on Sept. 20 in Massachusetts. U.S. Ayrshire Breeders Association is hosting the conference.
cattle,” he said. Known as the place where the dairy industry meets, Expo has been a meeting
Turn to WORLD AYRSHIRE CONFERENCE | Page 2
Page 2 • Expo Daily Edition • Thursday, October 6, 2016
Continued from WORLD AYRSHIRE CONFERENCE | Page 1
ground for other breeds’ world conferences over its fifty-year history. “Here, people want to come and be seen. It’s about the prestige of the show, but also about having a good time,” Magnochi said. “We hope everyone attending as a part of the World Ayrshire Conference is comfortable and welcomed.” To highlight the Ayrshire breed at Expo, the International Ayrshire Show was rescheduled from its traditional all-day Tuesday event to a two-day show beginning on Thursday afternoon. “We swapped the Ayrshire and Guernsey shows to highlight these elite breeders,” Magnochi said. “Conference attendees want to experience their breed’s show.” Additionally, the World Ayrshire Event Sale will take place Friday afternoon at 2 p.m. in the Estrumate
ideas for improving the breed. “This is the biggest meeting around the world [for Ayrshire breeders],” Dalton said. “It’s a chance to talk with other producers, hear their thoughts on genetics and breeding strategies, and what’s important in their country.” The Wisconsin dairyman thoroughly enjoys speaking with international attendees and learning about their dairy industries in an effort to better understand the U.S. market. “It’s a tough market for milk,” he said. “A lot is produced worldwide, and it never hurts to hear new ideas and to see what others are doing.” Conference attendees had the opportunity to take part in a two-day meeting and banquet, and also tour a handful of America’s mostadmired dairies, including the Borchardts’ Family
"This is the biggest meeting around the world [for Ayrshire breeders]." Sale Pavilion. The World Ayrshire Conference serves as a medium for international breeders to share their successes and discuss new
Af-Ayr Farm in Caledonia, Illinois, before arriving at Expo. “In previous years, we’ve consigned embryos to the sale, but this time
CASSIE OLSON
This year, 320 Ayrshires are on the grounds - a 22 percent increase from the 2015 World Dairy Expo.
we volunteered to be a stop along the tours,” said Gregg Borchardt, who milks 135 cows with his wife, Pat, and son, Luke. “We are excited to have the barn full with the best cattle we have.” The excitement continued as the group arrived in Madison, Wisconsin, on Oct. 5. Each year, the breed continues to make an impact at Expo. In 1996, 154 Ayrshires were at the show; 216 in 2006; and 320 this year. “Over the course of the last 20 years, the show has grown in the number of cattle, but also quality,” Mag-
nochi explained. For breeders, such as Dalton and Borchardt, the strides made within the breed are promises of a greater future. “They’ve become more competitive with other breeds of cows,” Dalton said. Borchardt agreed. “Years ago, type was the most important trait. We’re heading in the right direction with production and longevity, and with cows that can still show,” He said. “We still have work to do and we can do better.” Just as other dairy producers have benefited from
attending Expo year after year, the final leg of the conference has allowed Ayrshire breeders to converse amongst each other and be introduced to new possibilities for their herd, and the breed as a whole. “These are passionate people from across the world, coming together to network with fellow breeders and market the genetics they’ve worked hard to develop,” Magnochi said. “World Dairy Expo is a time to highlight the best of the best.”
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Expo Daily Edition • Thursday, October 6, 2016 • Page 3
Continued from OPEN HOUSE | Page 1
sphere. “For many, Expo becomes about a family tradition, not the economics that it takes to get here,” Deming said. “Expo is the dairyman’s vacation; it has a flair of fun within a festive environment.” Albrecht said he has seen that atmosphere over the last fifty years, too. In fact, he returns every year for that very reason. “There is an outpouring of camaraderie at this event,” Albrecht said. “There is an ever-growing competitive edge in the Showring that is always exciting for dairymen to see.” CHARITY NORTON, MINERAL Exhibitors are feeling the growPOINT, WIS. ing competition this year with over 2,400 head of cattle on the grounds. Deming said Expo is excited to see the cattle show reach such a tremendous size and to celebrate the accomMARK KLAPHAKE plishments of the show’s exhibitors. Cesar Taveras of the Dominican Republic takes his photo with a cardboard cutout of “There are more cattle than ever Brookview Tony Chariy at the Open House. before, which is a very exciting thing for the 50th Anniversary,” Deming put of its attendees and a continuing coming back year after year,” Dem- est event. said. list of improvements. ing said. “I recall everything from chamDeming said Expo’s longevity “We listen to the people. If you After 50 years of attendance, pion cows draped in roses takhas been possible because of the in- listen to the people, they’ll keep Albrecht agreed that Expo has been ing photos by the globe to visiting a pleasure to experience over the farms on my way to Expo as a kid,” years. He said he would never miss Albrecht said. “I just cannot miss the opportunity to be at dairy’s great- Expo.”
"It’s pretty amazing that they’ve been doing this for 50 years.”
MARK KLAPHAKE
DAVE SIMPKINS
Wisconsin’s 69th Alice in Dairyland, Ann O’Leary (left), visits with Henry and Alison Vrhoog of Ontario, Canada at the Open House.
Those attending the Open House received a milk bottle commemorating the 50th Anniversary celebration of World Dairy Expo.
"The thing that is most valuable to me is the contacts I've made.” DICK HAUSE, NEPTUNE ENTERPRISES
"We like coming to see friends we haven’t seen for a while.” BRIAN RAYMER, ONTARIO, CANADA
International attendees enjoy their time at the Open House.
MARK KLAPHAKE
Open House attendees enjoyed seeing a cake carved from cheese as a centerpiece of the event.
DAVE SIMPKINS
Page 4 • Expo Daily Edition • Thursday, October 6, 2016
Paving the way with her Jersey
Carpenter tops the International Junior Jersey Show with Four-Year-Old BY KRISTA KUZMA Staff writer
If not for Cora Carpenter, her family’s farm wouldn’t have Jerseys. But her push eventually led to another breed at their farm and a great achievement. Carpenter took Grand Champion of the International Junior Jersey Show with her firstplace FourJudge Chris Lahmers Year-Old and Senior Champion, Red Rock View Cari. “ I couldn’t believe it. It was too good to be true,” 17-yearold Carpenter said about the moment the Judge Phillip Topp judge shook her hand, naming Cari as Grand Champion. “I’ve had her for a long time and I haven’t had the chance to really show her off. It was fun and I did it alongside the best of the best.” Among the 89 animals within the show, Lead Judge Chris Lahmers from Marysville, Ohio,
THE BULLVINE
Red Rock View Cari, owned by Cora Carpenter of Darlington, Wis., was named Grand Champion of the International Junior Jersey Show. Taking reserve was Reich-Dale Vaden Strollin, owned by Hayden Reichard of Chambersburg, Pa.
and Associate Judge Phillip Topp from Botkins, Ohio, also selected first-place Junior Three-Year-Old, Reich-Dale Vaden Strollin, exhibited by Hayden Reichard from Chambersburg, Pa., as Intermediate Champion and Reserve Grand Champion. Junior Champion went to first-place winter calf, Meadowridge Bang Bang Dorrie, exhibited by Michael Riebe, and Alleah, Emma and Jordyn Anderson of Cumberland, Wis.
Carpenter begged her family – parents, Steve and Lisa, along with her three older brothers, Colton, Carson and Cody, and Cody’s wife, Carrie Jo – to add Jerseys to their Holstein herd. “I’ve had a special connection with Jerseys since I was young,” Carpenter said. “The Jerseys have expanded over the years.” Cari is the granddaughter of the first Jersey the Carpenters brought to their Holstein farm near Dar-
lington, Wis. In fact, the 11-yearold granddam is still on the farm. Now Rock View Farms has 20 Jerseys mixed into their 600-cow herd of Holsteins. “I’m glad we won with Cari. We’ve put in a lot of hard work with her over the years,” Carpenter said. “And she’s always been a special part of my life.” For more results, visit world dairy expo.com.
Expo Daily Edition • Thursday, October 6, 2016 • Page 5
Martha does it again
Ostrom claims Grand Champion of the International Jersey Show BY KRISTA KUZMA Staff writer
This year, the Jersey Grand Champion selection had a similar look to last year. Once again, Musqie Iatola Martha-ET, was the first to be tapped, earning Grand Champion honors of the International Jersey Show for the second time in a row, claiming the throw-back Allen Hetts Memorial Award. The Five-Year-Old cow, who was also named Senior Champion, is owned by Shelby Ostrom, the daughter of Annette and Jim Ostrom of MilkSource Genetics near Kaukauna, Wis. “It was nerve wracking. We know Martha is good because she won last year, but [the rest of the Jerseys] are all good competition,” said Annette, who was at the halter of Martha. Reserve Grand Champion honors of the show went to the first-place Four-Year-Old, RRF Comerica Daisy, exhibited by TJ Classic Jerseys and Reinholt Jerseys, from Ansonia, Ohio. Martha
THE BULLVINE
Taking top honors of the International Jersey Show was Musqie Iatola Martha-ET, owned by Shelby Ostrom Kaukauna, Wis. Reserve Champion of the show was RRF Comerica Daisy, owned by TJ Classic Jerseys and Reinholt Jerseys Ansonia, Ohio.
Wis., as Junior Champion, along with first-place Senior Three-Year Old, Edgebrook Tequila MadisonET, exhibited by Milk Source, LLC, of Kaukauna, Wis., as Intermediate Champion. Pleasant Nook Jerseys from Ayr, Ontario, Canada claimed Premier Breeder while River Vally Farm from Tremont, Ill., was named Premier Exhibitor. Premier Sire went to Tower Vue Prime Tequila-ET. During the grand champion selection, Jim said he felt relief and excitement when he saw Martha selected as top of the breed. “I have so much appreciation for the breeders and exhibitors and there were so many great cows that came out today. To be recognized out of all of them was truly amazing,” Jim said. THE BULLVINE The Ostroms bought Martha Lost-Elm Tequila Petunia, owned by Jason Luttropp of Berlin, Wis., received Juthree years ago. nior Champion of the International Jersey Show. Reserve Junior Champion was “She’s been a cow that keeps Brandervale Naughty Nostalgia, owned by Milk Source, LLC of Kaukauna, Wis. developing,” Annette said.
GRILLED CHEESE.
and Daisy topped the 366 Jerseys that participated in this year’s International Jersey Show.. Official Judge Chris Lahmers and Associate Judge Phillip Topp selected the first-place Fall Calf, Lost-Elm Tequila Petunia, exhibited by Jason Luttropp of Berlin,
Along with being Grand Champion of the International Jersey Show and Reserve Supreme Champion of last year’s World Dairy Expo, Martha claimed last year’s Supreme Champion title at The Royal Winter Fair in Canada as well. “She has so much strength and dairyness, and her mammary system is incredible. She’s a wonderful cow to work with,” Jim said. The Ostroms credited their team of people, especially Jamie Endvick, Joel Kietzman and Ryan Krohlow, who help take care of Martha and their string of animals here at Expo. Their entire team is excited for this year’s win. “We are blessed to show her,” Annette said about Martha. “This is our Super Bowl.” For more results, visit worlddairyexpo.com.
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Page 6 • Expo Daily Edition • Thursday, October 6, 2016
Celebrating
years
of World Dairy Expo
1991 Junior Breed Champions line up outside of the Coliseum in 1991.
1967
Two large semi-spherical silo roofs are joined to form a one-ton, 20-foot high revolving globe, which is erected adjacent to the Coliseum building. Quietly spinning throughout the week, the globe has been an iconic Expo symbol since the opening show.
1973
The first International Reception welcomed 402 guests from 23 countries that visited the show. By way of comparison, in 2015, the number of international registrations was 3,060, with 94 countries represented.
1976
Faye, the highest USDA cow index and classified Guernsey cow in 1976, was featured at Expo.
1998
1994
Intermediate Champion was added to five breed shows.
The Outdoor Trade Mall allowed exhibitors to display large pieces of equipment in 1998.
2003
Cheese samples are set up in 2003 for Expo goers to taste before deciding on their final purchases.
Expo Daily Edition • Thursday, October 6, 2016 • Page 7
2009
The last bulls to walk across the colored shavings hailed from the Brown Swiss breed.
2002
1981
World Dairy Expo transitions from a Wednesday through Sunday Show to a Tuesday through Saturday show.
In 1981, Expo attendees traveled to farms near Madison, Wis., for farm tours.
1967
Expo organizers held an all-breed, calf and heifer sale in Madison, Wis., to raise funds for covering first-year show expenses. The 78 head (all donated) sold at the event brought $21,156. A second fundraising sale was held in 1969.
1995
The 30-foot ceilings in the newly renovated Exhibition Hall made for large displays and a better visitor experience.
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A memorable first Expo
Page 8 • Expo Daily Edition • Thursday, October 6, 2016
Brandel, Krull named Grand Champion of the International Junior Milking Shorthorn Show BY KRISTA KUZMA Staff writer
Showing in the International Junior Milking Shorthorn Show was a first for both Ashley Brandel, 10, and Carley Krull, 17. While Krull has previous experience in the Holstein ring, Brandel stepped onto the colored shavings for the first time and Judge Eric Topp came out with a big win. The cousins from Lake Mills, Wis., took Grand Champion of the International Junior Milking Shorthorn Show with their Junior Two-Year-Old, Maple Fudge of 12 Oaks, also known as Fudge. Judge Lee Harris Brandel is the daughter of Matt and Tracy Brandel, and Krull is the daughter of Cindy Krull and the late Brian Krull. “My heart was filled with joy,” Brandel said about the moment when the judge shook her hand to win the show. “I looked over at my mom and family to see if they were crying. I was crying.” Official judge Eric Topp from Botkins, Ohio, and associate judge, Lee Harris, from London, Ky., placed 64 animals. Along with Fudge as Grand Champion and Intermediate Champion, they also named Four-Year-Old North Stars Mega Jalapena exhibited by Michael Pederson as the Senior Champion and Reserve Grand Champion of the show. Junior Champion went to Spring Yearling Buckeye Knoll Logic Precious, exhibited by Sarah Rhoades of Greenville, Ohio.
THE BULLVINE
Maple Fudge Of 12 Oaks, owned by Ashley Brandel & Carley Krull of Lake Mills, Wis., was named Grand Champion of the International Junior Milking Shorthorn Show. Reserve Champion honors went to North Stars Mega Jalapena, owned by Michael Pederson of Braham, Minn. At the beginning of the show season, Brandel asked Krull if she would help her train and lead Fudge. “We didn’t know if she would be able to handle showing a cow,” Krull said. “But by Expo time, she had no problem. She did an incredible job.” Brandel said Fudge has a big personality. “She whines and moos a lot until she’s fed,” she said. But overall, Fudge has behaved well for Brandel on the halter. “She keeps her head up good and is a good cow,” Brandel said. Along with her personality, Krull pointed out Fudge’s quality type traits, including her udder, feet and legs, deep body and correct frame. “She’s so easy to work with at shows and puts on an incredible udder each time,” she said. With Fudge having only crossed over into the milking classes, Krull and Brandel are hoping for a long showing career.
“I know how rare it is for a Junior Two-Year-Old to win Grand Champion,” Krull said. “It was amazing. Words can’t
describe it.” For more results, visit worlddairyexpo.com.
THE BULLVINE
Heavenly Zippy Brett Groebner of Heavenly Show Cattle in Monroe, Wis., was named Junior Champion of the International Milking Shorthorn Junior Show. Reserve Champion honors went to Buckeye Knoll Logic Precious, owned by Sarah Rhoades Greenville, Ohio.
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Two reasons to celebrate
Expo Daily Edition • Thursday, October 6, 2016 • Page 9
Cate’s Five-Year-Old wins Grand Champion on his birthday BY KRISTA KUZMA Staff writer
Peter Cate had two reasons to celebrate yesterday – his birthday and his cow being named Grand Champion for the second year in a row. Cate’s winning Five-Year-Old, Cates Ruben Tulsa-Time-EXP, earned Grand Champion of the International Milking Shorthorn Show. “All you can do is hope [for Grand Champion],” said Cate, who milks 25 cows with his family near Warren, N.H. “Actually winning it is one of the greatest feelings if you breed cows.” Receiving the Reserve Grand
THE BULLVINE
Cates Ruben Tulsa-Time-EXP owned by Peter J Cate of Warren, N.H., was named Grand Champion of the International Milking Shorthorn Show. Elron Megadeth Waveland-EXP-ET, owned by Halie Gruenwald of Lost Nation, Iowa, was named reserve.
Champion title was first-place Waveland-EXP-ET, exhibited by Four-Year-Old, Elron Megadeth Halie Gruenwald of Lost Nation, Iowa with the top Senior TwoYear-Old, Hard Core Premium Fire Maid-EXP, exhibited by P Vail, Hillpoint Partners and F&D Borba from Valatie, N.Y., rounding out the top three with Intermediate Champion honors. Junior Champion went to first-place winter calf, Heavenly Zippy, exhibited by Brett Groebner of Heavenly Show Cattle of Monroe, Wis. Innisfail Herd, John Stuart Rowe from Davis, Calif., took Premier Breeder Honors alongside Michael and Herman Maier from Lazy M Farm LLC from Stitzer, Wis., as Premier Exhibitor. Tulsa-Time has come from a long lineage that has been part of THE BULLVINE Heavenly Zippy Brett Groebner of Heavenly Show Cattle in Monroe, Wis., was the Cate family’s farm since 1967 “I also showed her grandma named Junior Champion of the International Milking Shorthorn Show. Trilow Zeus Lala-ET, owned by Tristen and Willow Upchurch & Susan Lee of Tulare, Ca- and great-grandma all though 4-H,” lif., took reserve. Cate said.
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Obviously, strong type traits were passed through the generations. “She’s got an amazing udder,” Cate said about his Grand Champion cow. “She’s really stylish and modern for a Milking Shorthorn.” With only 25 milking cows on his family’s farm, Cate said winning Grand Champion means even more to him. Last year, Tulsa-Time won the breed’s Triple Crown award, winning three of the four major shows. She took Grand Champion at World Dairy Expo, the All American Dairy Show and the North American International Livestock Exposition. Although Cate had to travel 22 hours from New Hampshire, he said the trip was worth it. “You have to have a good cow to travel that far,” he said. For more results, visit worlddairyexpo.com.
Page 10 • Expo Daily Edition • Thursday, October 6, 2016
A world-class show
WDE committed to upholding integrity, quality BY JENNIFER COYNE Staff writer
Every fall, the greatest cattle and exhibitors in the dairy industry meet at World Dairy Expo for a week of camaraderie and competition. With each year, the show gains more respect from spectators across the globe with its continued commitment to integrity in the Showring and New Holland Pavilions at the Alliant Energy Center. “To be considered an elite show such as this, we take the ethics protocols that are in place seriously,” said Ann Marie Magnochi, WDE Dairy Cattle Show Manager. “The exhibitors need to win honestly.” Guidelines were established in 1993, when Expo developed an official code of ethics. In the years that followed, standards have continually improved. “Adhering to a strict set of protocols for ethics upholds Expo’s most admired sense of integrity,” Magnochi explained. “When exhibitors know the guidelines that are in place, it lessens the temptation of doing something that’s not allowed. We have clear policies and penalties in place.” In light of Expo’s ethics code, mirroring that of the Purebred Dairy Cattle Association, cattle and exhibitors are closely monitored in the Pavilions, Cattle Tent, Milkhouse, and before and after entering the Showring. “We keep our ears to the ground and are always improving,” said Dr. David Jeans, DMV, Ethics Coordinator. Jeans joined the on-site Expo team four years ago, after taking over for his father, Rollie Jeans. Cattle are observed throughout the week in a variety of fashions – milk samples are taken at each milking to ensure the product is safe for consumption; mammary ultrasounds are randomly conducted at the completion of shows to detect prohibited substances in the udders, as well as over bagging; and each cow entering the Showring must be inspected for topline hair length and abnormalities to her physical features. All Class Winners and Champions, as well as randomly selected cows undergo an ultrasound test. Having a set of protocols and tests keeps the exhibitors accountable for their actions. Over the years, these tests and observations have developed in an attempt to stay ahead of industry trends. Dr. Robert O’Brien passionately worked in creating the first ultrasound test at the 1998 Expo, and a year later, he used the test for ethics enforcement. Since then, the test has curbed the use of antibiotics and supplements to improve the look of a cow’s mammary system. “Tricks in the Showring are all used to make the cow, especially the udder, look perfect,” O’Brien said. “These tests and my job are to ensure that first and foremost the well-being of the cow is being met.” While the challenge of being one step ahead of the latest ruses is ongoing for O’Brien and others striving to uphold the integrity at Expo, exhibitors are open to the ever-changing standards. “It’s all improved so much since the ‘70s, and greatly since the early 2000s,” Jeans said. “People reshape their mindsets, adapt to the standards, and realize what’s best for the animals.” Tom Sickles, Hair Tent Lead, agreed. “If nothing else, exhibitors appreciate that every animal is scrutinized the same,” he said. “No one has a greater advantage over anyone else.” “The thing to do is to win ethically and with the cows’ well-being at the forefront,” O’Brien said. “This is a wholesome, family, ethicallysound show that we can all be proud of.” Jeans agreed. “When the industry is under a microscope of public perception, it’s up to our exhibitors to hold a high caliber of ethics for the animals,” he said. “There are people with a very high moral character at Expo. They make the show and we can never forget that.”
CASSIE OLSON
Each animal that enters the Showring goes through the hair tent to ensure the topline is an appropriate length for competition.
Visit our booth TC 930-931 at the World Dairy Expo to find out what your Forage NDFD is.
Expo Daily Edition • Thursday, October 6, 2016 • Page 11
Innovation Unveiled
Dairy Happy Hour Join other attendees and dairy friends daily at 10 a.m. and 3 p.m. in the function space of Pavilion 1 for treats and milk. This event is FREE to all Expo attendees. Dairy Happy Hour is sponsored by Trioliet.
World Wide Sires Ltd., CowManager Your Solution to Accurate Heat Detection and Finding Sick Cows. CowManager is an innovative system that monitors cow activity, temperature, eating, rumination and lying times. CowManager’s Sensor is a computer microchip within the cow’s ear tag, a unique alternative to other herd monitoring systems. The system offers Fertility, Health and Nutrition modules, providing you with better data to make more informed management decisions. CowManager is easy to install and proven to work in all management systems. A router and coordinator on your farm collect data from each cow’s Sensor tag. The information is made available through the CowManager program on your farm computer and mobile devices. For more information, visit a World Wide Sires Ltd., representatives at World Dairy Expo in the Coliseum in booth MC 25, 26.
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Expo in the Evening One of the early Expo traditions included a square dancing competition on the Coliseum floor. While it might not be a competitive contest, we are looking forward to hosting a dance once again this year during Expo in the Evening on Friday at 8:00 p.m. in the Estrumate Sale Pavilion. Everyone is welcome to join us at this free event, which will feature live music and refreshments from 8 p.m. to 11 p.m. World Dairy Expo Historical Display Attendees are invited to the second floor of New Holland Pavilion 1, to see the Historical Display. To view this tribute to Expo's five decades, walk up the stairs in the East Lobby. The display is open from 7 a.m. to 7 p.m.
Page 12 • Expo Daily Edition • Thursday, October 6, 2016
One-on-One
with Heather Akins Product Support Show Assistant for Kuhn North America Inc. Heather Akins Hometown: Brodhead, Wis. How many pieces of equipment did you bring to the show this year? We brought 13 pieces of equipment to World Dairy Expo this year. What are some challenges to bringing big equipment to Madison? Making sure everything is road legal. We started pulling things individually up here with tractors and a freightliner on Tuesday last week. We travel all the state roads to get here. We also have to travel slower with these bigger pieces of equipment. Once we get here, the biggest challenge is organizing the bigger pieces the best we can to feature everything. How many trucks or loads did you bring? Besides the 13 individual trips with the equipment, we had two more truckloads to bring up for the rest of our display. How long does it take to set up? It takes us a day and a half to set up the display. Thursday we placed the equipment where it needed to be and Monday we finished with the signage. Continued below
Why did you choose to bring the equipment you did? We wanted to showcase a variation of products and some different products than we have in the past. We also like to show any equipment that is new or redesigned. We like to keep it different and mix it up.
What are the benefits of being an outdoor exhibitor? When the weather cooperates we can get a lot of visitors to the booth. The farmers tend to come out, especially this time of year when the weather is nice and they can’t get in the fields. Expo has always been good for us.
How many people are working Expo this year for your company? We have about 23 people working the entire week of WDE on rotating shifts. There are some of us that stay several days to help. It helps that we are so close because we’re able for people at the office to come up for the day to help.
Tell us about your background and how you got into the position you have now. I grew up on a beef and crop farm and always figured I would be involved in it in some way. I answered an ad in the local paper for this position. I liked the idea of shows and details. I had a communications and customer service background so handling contracts for shows and organizing and planning was a good fit for me. It’s what I like to do. It feels natural to me.
What are the challenges of being an outdoor exhibitor? The weather can be against you. There have been years where two or three of the five days were rain and it lowered the number of visitors. It’s been cool before too and we’ve had to bring space heaters to keep warm. We try to be prepared for anything that is thrown our way.
SECOND SECTION
Expo Daily Edition • Thursday, October 6, 2016 • Page 1
Daily Edition
THURSDAY, OCTOBER 6, 2016
The luck of the draw
Forage Superbowl makes changes, announces winners BY MISSY MUSSMAN Staff writer
Tom Luebke, Mayer, Minn., said the quality of his fifth crop grass alfalfa mix hay all came down to luck. “It was luck from start to finish,” he said. “When I cut it, the sun didn’t shine a lot, and it didn’t dry very well.” But luck was on his side. Luebke won Grand Champion Forage Producer at the World Forage Analysis Superbowl Banquet on Oct. 5 at World Dairy Expo. His Grand Champion entry, a grass hay, was tested at a relative feed quality of 216 and pounds of milk per ton at 4,086. Luebke was one of 373 entries, from 24 states, who competed in the September contest, but awaited results until Expo. “My heart was beating so fast,” Luebke said about the moment they called his name as the winner. Along with Luebke, there were several other winners announced during the luncheon. Champion Standard Corn Silage went to Koster Dairy from Falmouth, Mich.; Champion Brown Mid Rib Corn Silage went to Mapleview Farm of Madrid, N.Y.; Champion Organic Hay went to Pounder Bros Inc.
of Delavan, Wis.; Champion Baleage went to Darin Cox of Merom, Ind.; Champion Haylage went to New Day Dairy of Athens, Wis.; Champion Dairy Hay went to Harry Adams Jr. of Byron, Ill.; Champion Grass Hay went to Paradise Rose Rueth of Oxford, Wis.; Champion Commercial Hay went to Hardrock Farms from Wheatland, Wyo.. Doug Harland, a World Forage Analysis Superbowl committee member and Laboratory Manager at Dairyland Laboratories Inc. in DePere, Wis., thought the banquet went well. “It was great,” he said. “There are people that are staples in this contest and come back year to year, but it’s always fun to watch the faces of the newer participants when they realize how well they did. That makes this really special.” For Luebke, winning Grand Champion Forage Producer is something he never thought he would achieve. “I felt very fortunate and lucky. It makes me confident that I am trying my best to do things the right way,” he said. Organic Hay Added to Contest Another highlight of the World Forage Analysis Super-
FORAGE SEMINARS Thursday, October 6 10:00 a.m. "Feeding reduced lignin alfalfa: How do we achieve the most from this new technology?" with David Weakley, Director of Dairy Forage Nutrition Research Forage Genetics International, Gray Summit, Mo., at the Arena Building Forage Seminar Stage 1:30 p.m. "What to look for when feeding this year's forage" with John Goeser, Animal Nutrition Director Rock River Laboratory, Watertown, Wisc., at the Arena Building Forage Seminar Stage
MISSY MUSSMAN
Tom and Jody Luebke from Mayer, Minn., received Grand Champion Forage Producer at the World Forage Analysis Superbowl. They were presented the award by Eugene Rodberg with Kemin and World Dairy Expo President Al Demming. bowl this year was the debut of Organic Hay as a contest category. “Our goal was to adapt the contest to what we see happening in real-time with forage harvesting and processing,” said Dr. Dan Undersander, Forage Agronomist for the University of Wisconsin-Madison. “Adding an organic category was a natural progression for this contest.” The idea of starting an organic category has been in the works for a while. “It was on our radar for two to three years,” Harland said. “There’s been a crescendo of interest over the last few years. We waited to pull the trigger until we had a balance of sponsor support and interest.” According to Harland, the hay submitted in the contest was not limited to a certain variety. “We allowed grass hay, alfalfa hay and mixes,” he said. “It was open to a much wider variety.” With the first year of the category under their belt, Har-
land is interested in what the future will bring. “I thought it went well,” he said. “We’ll see what the feed back is and the potential to continue this into the future. But this was a great opportunity for the organic producers to compete against those who use the
same management practices as they do.” Harland encourages Expo attendees to visit the World Forage Analysis Superbowl, located in the east end of the Arena Building, to see, smell and touch the award winning forages.
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The Word on the Street What brought you to Expo this year? Michael Pipitone (pictured with his wife Jeanna and children Michael and Gianna; not pictured Luke) Woodstock, Ill.
Tell us about your home farm. We milk 60 cows in a stanchion and tiestall barn. We co-produce with another farmer. We’ve been dairying for four years. We have a herd of Jerseys and Holsteins. Someday we would like to get out on our own. We believe in a traditional family farm. All our cows have names. I’m also a teacher at Marian Catholic High School. I teach theology. What brought you to Expo this year? I like to see what other people are doing and talk to different businesses. We like seeing what other people in the industry are doing as far as caring for their cattle. What have you learned at WDE that you’ll take home and apply to your own farm? We learned about different dietary options. We’ve also looked at technologies to reduce cell count in our cows, and have been studying grooming techniques. What’s the biggest challenge in your area for dairy farmers? Trying to compete. We are about one of the 12 farms in our county. As someone relatively new, the start up and capital needed is astounding. I’m starting out from scratch. Tell us about dairy farming in your area. There are 12 family farms around us, and we try to give each other a lot of support. The person we farm with plants corn, soybeans and alfalfa. Land in our area goes for around $10,000 an acre.
Skip and Kathy Bergan Odessa, N.Y. Tell us about your home farm. We milk 3,500 cows on two farms. We milk in a 50 and a 60 cow rotary parlor. I farm with two of my brothers. Another of my brothers works for us. What brought you to Expo this year? This is my first time coming to Expo. My brother showed. We are usually chopping corn, but this year we were dry so we are done chopping. I told my wife, “Why don’t we go,” so we were here Tuesday and Wednesday. What have you learned at WDE that you’ll take home and apply to your own farm? We just got here, but we couldn’t believe how many people we have met from New York already. What’s the biggest challenge in your area for dairy farmers? Labor regulations are getting more challenging. There might be new regulations with Hispanic labor and that makes it hard. Tell us about dairy farming in your area. Dairy ing is quite popular in our area. There are also many wineries along the lakes. We are just 10 minutes from them. Our closest equipment dealer is an one-hour commute in any direction. Otherwise our infrastructure is strong. Land in our area runs between $2,500-$3,000. We have lots of rocks and hills. We plant corn and alfalfa. We farm about 7,000 acres and it’s enough for forages. We have to buy our concentrates.
Dean and Ann Engelman Jansen, Neb. Tell us about your home farm. We just celebrated our 20th anniversary of farming where we milk 1,100 cows in a double-20 Herringbone parlor. We farm mostly corn, soybeans and alfalfa on 3,500 acres. I farm in a partnership with my brother, Gail. What brought you to Expo this year? It’s been eight or nine years since I’ve been here. It rained at home, so we could come. We came to look at the parlors, cows and walk through the Trade Show. What have you learned at WDE that you’ll take home and apply to your own farm? We just watched the show. The cows seem to improve every year. We just got here this morning and plan to say for a couple days. What’s the biggest challenge in your area for dairy farmers? The milk price. We have plenty of feed. The livestock prices have stayed pretty consistent. We can sell a springer for $1,800. We have high land prices. The really good land is $10,000 an acre and the cash rent doesn’t come down because real estate taxes are high. Tell us about dairy farming in your area. Our county has six dairy farms. There are few kids coming back. Our son, Adam, and his wife, Brooke, are coming back to farm with us. We have pretty strong infrastruture and can get anything I want within 15 miles. Our milk processor is 2.5 hours away. We are restricted in our options to sell milk.
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Expo Daily Edition • Thursday, October 6, 2016 • Page 3
The Word on the Street What brought you to Expo this year? Brian Neely (pictured with his wife Traci and son, Landon) Utica, Penn.
Don Vantress Xenia, Ohio Tell us about your home farm. We milk 75 Jersey cows in a double-6 herringbone parlor. We have 153 acres on the home farm and have an additional 1,000 acres. We raise corn, beans and hay.
Tell us about your home farm. We milk 35 head, and I What brought you to also have a fullExpo this year? I’ve time job as a mechanical engineer. We milk in a been coming for several years, and I come to see the tiestall barn. The farm has been in my wife's famnew technology. I like to watch the cow shows, which ily since 1900. Her great grandpa started it. is what first got me coming here years ago.
What have you learned at WDE that you’ll take home and apply to your own farm? I haven’t had time to look at the Trade Show yet, but after a while I hope to walk around and see what I can learn. I like to talk to the Western hay growers to see how their crop is doing, so that’s what I’ll probably be looking for specifically.
What brought you to Expo this year? This is the first time we’ve been here. We never had cattle worth bringing before. We own them with my aunt and uncle, Mike and Cindy Weimer.
What have you learned at WDE that you’ll take home and apply to your own farm? We’re considering a new calf facility, and I’ve seen some What’s the biggest challenge in your area for dairy things that may or may not work for us. farmers? The fluctuating milk price is the biggest challenge. We have a current mailbox price of $15.70 from last month. The majority of our milk goes for fluid milk. Thankfully we aren’t challenged with finding good labor; we have kids that are very helpful in getting things done.
What’s the biggest challenge in your area for dairy farmers? Over the past five years when the crop price was ups, rented and leased ground became very competitive and hard to keep. The bigger grain farmers tried to come in and get those Tell us about dairy farming in your area. There are acres. They would pay $150 to $200 an acre and only three dairy farms in our county. It has declined that’s quite a bit here. An acre sells from $3,000a bunch, but it never was a large dairy farming area. $4,000. Twenty years ago, there might have been maybe 40 in the county, but it’s declined greatly since then. We still have two good vets in the area that we work with. We are on a main highway so we are still able to get milk hauled. We live just a half mile from an equipment dealer, so despite having a small number of dairy farmers, we still have the support we need.
Tell us about dairy farming in your area. In our area, there are less than a dozen herds and none are over 150 cows. A neighboring county has a lot of dairy farmers. The infrastructure is strong. There is one cheese plant within 40 miles. Otherwise, the milk goes 100 miles.
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John and Elisabeth Regusci Modesto, Calif. Tell us a b o u t your home farm. We have mostly Brown Swiss and we do some farming for other dairies, also. We milk 25 cows at our place in a loose pack barn in Modesto. We also farm 200 acres of almonds and walnuts, which are traditional crops for California dairy producers. A lot of farmers have to do that in order to compete with a dropping milk price. Additionally, we grow some black eyed peas, corn silage, alfalfa and winter forage in the winter that we sell to some of the local dairies around. We also grow pumpkins that we are harvesting now. What brought you to Expo this year? This is our 12th straight year coming to Expo showing our Brown Swiss. We’ve kind of made it a tradition to make it to World Dairy Expo. We’ve had some success, which kind of keeps us coming back. This is a more competitive show out here than we would have back home. We’ve met a lot of nice people each year that we have come to know. We won the Reserve Grand Champion Brown Swiss in 2012, which was very special for our whole family. What have you learned at WDE that you’ll take home and apply to your own farm? We are always looking for new technology to apply to our farm. What’s the biggest challenge in your area for dairy farmers? I would say today’s biggest challenge is probably the labor issue. Guys are having a hard time finding other guys to milk their cows. If we don’t have stable guys, we are rotating through guys and girls to milk our cows. I’m not sure what is happening with the government side of the issue, but we simply aren’t getting enough labor to milk cows. Tell us about dairy farming in your area. It is definitely decreasing in our area. The bigger farms are definitely getting bigger but there just aren’t as many farms as their once were. The nut crops are taking over in our area. Land is very expensive – an acre of land currently ranges anywhere from $35,000 to $50,000, which is established by the nut crops. Dairies cannot pay to buy the land on $14 or $15 milk. In our area, the established dairies are still there. It’s sad because the landscape in our area was all dominated by cows; every farm had a herd of cows. I worry that there will one day be a generation that never even sees a cow.
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Page 4 • Expo Daily Edition • Thursday, October 6, 2016
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Expo Daily Edition • Thursday, October 6, 2016 • Page 5
Daily Herdsmanship Award
Daily Large Commercial Exhibit Award
CASSIE OLSON
Eaton Holsteins, represented by (front row, from left) Jess Wales, Kristie Johnson, Matt Oechsle, Dakota O’doyle and Tyler Moore, (back row, from left) Aaron Eaton, Tim Abbott, Abe Light, Hayleigh Guerink, Pat Lundy and Anthony Liddle, received the Wednesday Daily Herdsmanship Award. Not pictured was Brock Liddle.
Daily Intermediate Commercial Exhibit Award
MISSY MUSSMAN
Select Sires was awarded the Wednesday Daily Intermediate Booth Award. Pictured (from left to right) are Select Sires employees Danielle Brown, Leslie Maurice, Jacquelyn Sherry and Adam Oswalt.
MISSY MUSSMAN
Calf-Tel was awarded the Wednesday Daily Large Booth Award. Pictured (from left) are Calf-Tel employees Sergio Galindo, Gary Day, Ashley Smith, Scott Struve and Travis Cook.
Daily Small Commercial Exhibit Award
MISSY MUSSMAN
Novita Nutrition was awarded the Wednesday Daily Small Booth Award. Pictured are Novita Nutrition employees Jill Kosbau and Larry Holy.
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Page 6 • Expo Daily Edition • Thursday, October 6, 2016
World Dairy Expo in full swing
MISSY MUSSMAN
Mary Jane Behm of the University of Wisconsin-Madison Badger Dairy Club and Collegiate Farm Bureau grabs cheese to put on the sandwiches before crowds arrived Wednesday morning.
MARK KLAPHAKE
Taylor Leach of Linwood, Kan., leads Ratliff Excitation Peppermint-ET during the Top of the World Jersey Sale.
"50th Anniversary for World Dairy Expo - I do celebrate them for bringing breeders and farmers together.” JOAKIM KIM SAMOEI
CASSIE OLSON
Casey Kasparek of Alton, Ill. designs an artistic display made out of a total mixed ration at a booth in the Exhibition Hall. This is Kasparek’s second year doing the display, which he creates everyday throughout World Dairy Expo.
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Expo Daily Edition • Thursday, October 6, 2016 • Page 7
MISSY MUSSMAN
Jackie Breuch (left) and Sherri Brandl wash their heifers on the washrack during morning chores.
"And we are here! Let's get to work.”
CASSIE OLSON
Noah Dejong from Kalamazoo, Mich. plays a round of Jenga at one of the Trade Show booths in the Exhibition Hall.
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Austin and Mark Pederson of Whitehall, Wis. spent Wednesday looking at a TMR mixer at in the Outdoor Trade Mall.
CASSIE OLSON
John Schmidt of Bloomer, Wis. prepares the topline on a Brown Swiss heifer for the show on Wednesday afternoon.
CASSIE OLSON
A group of exhibitors return to the Pavilions following a class during the International Brown Swiss show.
CASSIE OLSON
(From left) Adam Buckenmeyer, Andrew Reynolds, Jared Dueppengiesser and Kirt Menzi take a break from chores to talk outside of New Holland Pavilion 1.
Page 8 • Expo Daily Edition • Thursday, October 6, 2016
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®
THREE STAR SPONSORS
Accelerated Genetics Agri-Plastics Mfg. Allflex USA, Inc. ANIMART Boehringer Ingelheim Vetmedica, Inc. Calf-Star Calf-Tel Datamars, Inc. DuPont Pioneer Fight Bac GEA Greater Madison Convention and Visitors Bureau Holm & Laue Export GmbH Holstein Association USA, Inc. International Stock Food Corporation Jetstream Genetics, LLC Land O’Lakes, Inc. MAI Animal Health Madero Dairy Systems Milkplan SA MilkSource Genetics Nutriad, Inc. Poly Dome Semex The Madison Concourse Hotel and Governor's Club Tom Morris Ltd. Valmetal Group Westway Feed Products Y-Tex Corporation
TWO STAR SPONSORS
ABS Global Adisseo Advanced Comfort Technology AgriLabs Alliant Energy Corporation American Guernsey Association American Jersey Cattle Association American Wood Fibers Inc. Ayrshire Breeders Association Beco Dairy Automation, Inc. Best Western Inn on the Park BMO Harris Bank Brown Swiss Cattle Breeders Association Crowne Plaza Madison Dairy Star Dairymaster USA, Inc. DeLaval Ecolab Estrotect Holstein International International Protein Sires Kemps Dairy Products Merrick Animal Nutrition, Inc. Milk Products, Inc. National Dairy Shrine Papillon Agricultural Company Quality Liquid Feeds, Inc. SCR Dairy, Inc. Sheraton Madison Hotel Soy Best St. Jacobs ABC The Coburn Company, Inc The Edgewater Trioliet Wahl Clipper & Lister Shearing
ONE STAR SPONSORS
Aesculap AG Germany Ag-Bag AIC Waikato American Milking Shorthorn Society Andis Company Animal Health International Badgerland Financial Best Western Plus Inntower Madison Betaseed, Inc. Bio-Vet, Inc. CRV USA Clarion Suites at the Alliant Energy Center Dairy Management Inc. Dairy Nutrition Plus Dane County Holstein Breeders FarmFirst Dairy Cooperative Feed Supervisor Software Feedworks USA, Ltd. Furst-McNess Company FutureCow Graduate Madison Harvestore Jefo Koffmann Industries, LLC IDEXX Immvac Inc. Jaguar Animal Health Kansas Department of Agriculture Klussendorf Memorial Association Lallemand Animal Nutrition Land O'Lakes Animal Milk Products Co. Penergetic Solutions Promat Inc. Provimi NA Quality Liquid Feeds, Inc. Red & White Dairy Cattle Association Ritchie Industries, Inc. Swiss Valley Farms Virtus Nutrition WG Critical Care, LLC Wisconsin Farm Report Radio Wisconsin Milk Marketing Board Woodchuck Bedding Spreader