October 2, 2016

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SUNDAY » October 2, 2016

The Daily Sentinel Vol. No. 118 Issue 21

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NACOGDOCHES, TEXAS

❧ Serving the Oldest Town in Texas since 1899

Nation: See presidential campaign coverage » 4D Sports: Sam Houston blasts ’Jacks » 1C Tourism

CVB continuing to work on logo By PAUL BRYANT pbryant@dailysentinel.com

The chairman of the Nacogdoches Convention and Visitors Bureau’s board of directors said a new logo will be part of the organization’s marketing plan. “My understanding is that we are going to put the graphics in that context so they accompany print ads and other materials with appropriate taglines,” Mark Barringer said. “Then we will share them with the city and

city council.” In June, Barringer said during a CVB meeting that the previously approved logo is “worth more research” and that officials were reconsidering whether to use it following public criticism and a declaration by Mayor Roger Van Horn that the issue was a distraction. “The thing I think we really did wrong before was treat the logo as something separate from (the marketing plan),” he said on Thursday. “I’m not even sure you call it a logo because multiple graphics are associated with it.”

Nacogdoches City Council members in November agreed to provide $48,700 to the CVB to help hire Simpleview of Tucson, Ariz., to redesign the organization’s website and draft a logo in what’s been called a “rebranding campaign.” The newly proposed logo and variations of it that “tested well” about three weeks ago on Facebook were created by advertising consultant Chris Hancock and reviewed by members of the CVB’s marketing committee.

This photo shows color variations of a logo being considered by CBV officials. Paul Bryant/ The Daily Sentinel

Logo » 3A

Fall food, fun, flying

enrollment

Numbers up just a bit for SFA’s fall By PAUL BRYANT pbryant@dailysentinel.com Enrollment for SFA’s 2016 fall semester increased to 12,742 — a 1.1 percent difference from the previous year. “I think overall the incremental increase is good but, of course, we are not satisfied,” said Monique Cossich, the university’s executive director of enrollment management. “New incoming freshmen and transfers are up and retention is slightly up, so that is all good.” In fall 2015, total enrollment was 12,606. This year, freshmen make up the largest class at SFA — 3,364. That is up from 3,251 over the same period a year ago. And the James I. Perkins College of Education is the largest college at SFA with an enrollment of 4,076 — down from 4,156 in fall 2015. “SFA’s recruiting and retention efforts are paying off,” Cossich said. “We are appreciative of the SFA and Nacogdoches communities, as it takes

Photos by Tim Monzingo/The Daily Sentinel

Anne Kelley Keehnen, right, belts out a spiritual through a public address system running off a car battery as Marion Upshaw accompanies her on the guitar Saturday during a barbecue fundraiser to restore the historic Clay House next to the historic Zion Baptist Church First Baptist Church. See photos of more weekend activities on Page 4A.

Enrollment » 3A

Katy Davis helps her 4 year-old daughter, Ameila, smash flowers with a hammer to make a pressing of different color inks during Pioneer Days at the Durst Taylor Historic House and Gardens on Saturday.

Jimmy Page gasses up his 1:4-scale model airplane in preparation for his run at the Nacogdoches Aero Modelers Club fly in Saturday. Page said the model plane runs on the same engine found in weed trimmers. Classified » 1F Dear Abby » 5E

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Meet David Alders, the interim chair of the Nacogdoches County Republican Party

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