Cummings & Co. Agent Guide

Innovation. Experience. Results.

Cummings & Co. Realtors | www.cummingsrealtors.com

Just over 16 years ago I set out to create a different kind of brokerage. My mission for Cummings & Co. Realtors was to create a place where I could build long term relationships with my Associates and give them a better opportunity for greater professional and financial success. It’s what I want for myself, and for those who share my commitment for this business.

I focused on building a culture of collaboration and support among the agents and everyone involved in the brokerage. My philosophy of staying positive and keeping things streamlined and simple for everyone within the company has attracted seasoned, full-time professionals who are self-motivated and eager to take their careers to the next level. My position has always been to concentrate on quality not quantity in every aspect of the business. Thanks.

Dave Cummings | Broker/Owner

100% Commission Plan for $295 a month.

Private Office Available with Additional Cost Ten Premier Convenient Offices

Non-Competing Broker/Owner

One Key Gives You Access to all Locations 24/7

100% Agent Listing Lead Capture

Multiple Conference Rooms in each Location

Free Listing Presentation Folders Free Cummings & Co. Folders

Monthly Business Development Meeting

In-House Social Media Marketing Director

Dedicated Technology Specialist

Collaborative Team Environment

Commissions Processed Daily

Free Customizable Seller / Buyer Guides

In-House Transaction Coordinators No Franchise or Hidden Fees

Free Agent / Team Head Shots In-house Marketing Team

LOCATIONS

Licensed States

PA MD DE VA

DC

OUR CULTURE

We are licensed in Maryland, Delaware, Pennsylvania, Washington D.C., and Virginia

AGENT TOOLS

Columbia

Federal Hill

Perry Hall

Millersville

Roland Park

Ruxton

MARKETING

Canton

IN-HOUSE SERVICES

Bel Air

LEADERSHIP

Office Locations

Single key access to our 12 convenient office locations

Timonium

Westminster

ONBOARDING

Shrewsbury, PA

MARKET SHARE

And Growing!

We are continuing to expand our office locations!

LOCATIONS OUR CULTURE AGENT TOOLS

Cummings & Co. Culture Life is Short. Work Somewhere Awesome!

LEADERSHIP

The Cummings & Co. Realtors Team members enjoy being social, networking, and joining in our fun activities to get to know on another better. This helps everyone form stronger internal relationships and in turn helps everyone’s

ONBOARDING

MARKET SHARE

MARKETING

IN-HOUSE SERVICES

business. I encourage all Cummings & Co. team members to network, share ideas and participate in our events.

Various Team Building Events • Annual Bowling Tournament • Office Lunches, HH’s • Quarterly Community Outreach Days • Annual Summer Happy Hour • MR Conference & Volleyball Tournament • Monthly Business Development Meetings • Annual Holiday Party

OUR CULTURE AGENT TOOLS

Quarterly volunteer opportunities at Our Daily Bread, Habitat for Humanity, and more.

LOCATIONS

Cummings Cares

LEADERSHIP IN-HOUSE SERVICES MARKETING MARKET SHARE ONBOARDING

LOCATIONS OUR CULTURE AGENT TOOLS LEADERSHIP

Agent Tools The Agent Tools section of the website is a password protected page where you will find the following information: • Preferred Vendors ranked and reviewed by our agents

ONBOARDING

MARKET SHARE

MARKETING

IN-HOUSE SERVICES

• Logos available to download • Marketing resources • Education videos

• Event calendar • Links to order apparel, business cards, signs and riders, etc.

• Other miscellaneous office resources and information

LOCATIONS

You can have a website like the one pictured below for $50 per month. Please note Bright

OUR CULTURE

Agent Websites will charge you an additional $10 per month out Tina’s live site at: tinaknott.cummingsrealtors.com

AGENT TOOLS

to have an IDX feed on your website. Check

LEADERSHIP MARKETING

Promote your properties and increase drive by traffic with our Cummings & Co. Realtors signs.

IN-HOUSE SERVICES

Yard Signs

MARKET SHARE ONBOARDING

LOCATIONS OUR CULTURE AGENT TOOLS

Cummings & Co. Realtors — PRIVATE We have a very active private Facebook group called,“Cummings & Co. Realtors PRIVATE”. This group is completely focused on real estate and agents are very positive and willing to share recommendation for vendors as well as answer and provide advice

IN-HOUSE SERVICES

on deal questions.

Coming Soon Properties Facebook Group

MARKETING

LEADERSHIP

Private Cummings & Co. Realtors Facebook Group

Cummings & Co. Realtors — COMING SOON We also have a private Facebook group named,“Cummings & Co. Realtors -

ONBOARDING

MARKET SHARE

COMING SOON”. Our intention in using the platform is to connect Cummings & Co. agents with other Cummings agents’ Coming Soon properties. The only thing we ask is that you have a signed listing agreement before you post the property here.

LOCATIONS OUR CULTURE LEADERSHIP

Have your clients make their escrow deposits online by visiting our website.

AGENT TOOLS

Online Escrow Deposits

IN-HOUSE SERVICES MARKETING MARKET SHARE ONBOARDING

ONBOARDING

MARKET SHARE

MARKETING

IN-HOUSE SERVICES LEADERSHIP

Proud to be named Top Workplace by The Baltimore Sun for 7 years in a row!

AGENT TOOLS

OUR CULTURE

LOCATIONS

LOCATIONS

Leadership

OUR CULTURE

Melanie Merhar

dave@cummingsrealtors.com

melanie@cummingsrealtors.com

Broker/Owner

Head of Operation

everything from transaction coordination to marketing, social media, and

LEADERSHIP

Cummings & Co. Realtors currently have 15+ staff members to assist you,

AGENT TOOLS

Dave Cummings

more. To see a full list of current staff members, please visit: IN-HOUSE SERVICES

www.cummingsrealtors.com/leadership

MARKETING MARKET SHARE ONBOARDING

LOCATIONS OUR CULTURE

Key Transaction Management Key Transaction Management is a full service real estate coordination company specializing in all aspects of the real estate process including: • Contract to Close - Buyer, Seller, and Short Sales • Contract/Offers for Standard Sales • Listing Agreements • Bright MLS Input

ONBOARDING

MARKET SHARE

MARKETING

IN-HOUSE SERVICES

LEADERSHIP

AGENT TOOLS

Transaction Coordination

Social Media Marketing Samantha Allen Marketing Our social media specialist can provide the following marketing services: • Creating posts for new listings, • under contract, settled, price reduction • etc on all platforms:Facebook, Instagram, • LinkedIn, and Twitter • RIPL Slideshows

LOCATIONS OUR CULTURE

✓ Photography ✓ Videography

✓ 3D Matterport Tours ✓ Twilight Photography

✓ Virtual Staging ✓ Postcards

✓ Brochures ✓ Agent Testimonials

MARKET SHARE

✓ Flyers

MARKETING

✓ Aerial Drone Photos

IN-HOUSE SERVICES

✓ Floorplans

LEADERSHIP

We have an in-house team to help with your marketing needs:

AGENT TOOLS

In-House Marketing

ONBOARDING

#1 2022 Baltimore City Sales by Broker

LOCATIONS ONBOARDING

MARKET SHARE

MARKETING

IN-HOUSE SERVICES

LEADERSHIP

AGENT TOOLS

OUR CULTURE

Cummings & Co. 2022 Market

#1 2022 Baltimore City / County Combined Sales by Broker

#1 2022 Harford County Sales by Broker

Timeline depends on Agent’s decision to move.

Receive the Welcome Email

Approve Sign & Business Card Proofs Signs are usually delivered 3-5 business days after you approve the proof.

3

Intent to Move Inform your broker or office manager that you are transferring.

Day you transfer your license in DLLR (as long as it’s during normal business hours)

4

Instructions are in the Welcome Email you received.

5

6

This has general office information that you’ll need and the next steps in onboarding to our brokerage (to include signing your ICA, completing a form to request your social media and email blast announcement, setting up your profile on our website, etc.)

to Zipform, Broker Sumo, Agent Tools and the private Facebook groups.

Receive the Follow Up Email

Gain Access

7

to Key Transaction Management with Liz Sweeney who can also train you on contract program Zipform if you are unfamiliar with it.

(Transaction & Education Manager)

Agent will submit a form to request this and staff will review and send Agent a proof for approval before anything is posted to social media or emailed to anyone.

Receive Dave’s Introduction Email to Paul Stagg

11

If you have any additional questions, reach out to: Melanie: melanie@cummingsrealtors.com Shannon: admin@cummingsrealtors.com

a week after the switch to make sure everything is going smoothly.

FAQS

Dave Will Reach Out

ONBOARDING

10

Social Media & Email Blast Announcement

MARKET SHARE

9

MARKETING

Receive Introduction Email

8

IN-HOUSE SERVICES

After Agent submits form for social media and email blast announcement

LEADERSHIP

Transfer Your License, Bright & Board Affiliation

AGENT TOOLS

This has all the instructions you’ll need to transfer to our brokerage when you’re ready.

2

OUR CULTURE

1

LOCATIONS

Onboarding Timeline

Bel Air

Millersville

Shrewsbury

111 Fulford Ave Suite B Bel Air, MD 21014

8638 Veterens Highway Millersville, MD 21108

12539 Susquehanna Trail S Shrewsbury, PA 17327

Canton

Perry Hall

Timonium

2314 Boston Street Canton, MD 21224

9607 Belair Road Perry Hall, MD 21236

108 W. Timonium Road Suite 100 Timonium, MD 21093

Columbia

Roland Park

Westminster

5950 Symphony Woods Road Columbia, MD 21044

222 W. Cold Spring Lane Roland Park, MD 21210

56 West Main Street Westminster, MD 21157

Federal Hill

Ruxton

And Growing!

201 Key Highway Federal Hill, MD 21230

1515 Labelle Ave Suite 5 Ruxton, MD 21204

We continue to expand our office locations.

410-823-0033 | www.cummingsrealtors.com