Cycling UK 2017 AGM Presentation

Trustee’s AGM Report 2015 - 16

Cycling UK – 1 year on Getting the UK cycling…

• Our strategy sets out main aims: • Open to All by enabling more people from a diverse range of backgrounds to enjoy cycling.

• Campaigns - new models achieving more change, more quickly.

• A more active and more diverse Volunteer force.

• Communications- we want the cycling public and potential funders to know who Cycling UK is, what we stand for, what we achieve and what we can do for them.

• Cycling UK aims to have a sustainable Funding model capable of supporting its ambitions.

2016-17- Getting the UK cycling…

Being Open to all • 70 new Community groups - 16,000 new cyclists, - 117 new ride leaders, - 169 new volunteers • Big Bike revival in Scotland and England • Diversity of Community projects – 800 groups

2016-17- Getting the UK cycling…

Being Open to all • National Bike Week • Women's Cycling forum Scotland • Inclusive cycling projects – making cycling accessible to those with physical and mental health issues • Play on Pedals – 6000 schools kids on bikes

2016-17- Getting the UK cycling… Effective Campaigns - CWIS - In UK - Space for Cycling - In Scotland - Walk, Cycle, Vote - Sentencing review

2016-17- Getting the UK cycling‌ Effective Campaigns Because of our campaigns bikes can now travel on: - Eurostar, Great Western Trains

2016-17- Getting the UK cycling…

Effective Campaigns • Successfully persuaded the UK Government to make a legal commitment to adopt a Cycling and Walking Investment Strategy • Partnership working and lobbying for real ‘long term’ funding

2016-17- Getting the UK cycling…

Effective Campaigns • New Off-Road campaign to reach 12 million cyclists leisure cyclists • Replicate our legacy in Right to Roam in Scotland • Only 21 percent of the UK network is legally accessible • 9,000+ respondents to our Off-road survey - 82% of respondents say that they didn’t think that the current rights of way work for cyclists • 34 million acres of CROW land could be opened up

2016-17- Getting the UK cycling‌ Supporting volunteers - 15 Space for Cycling Workshops for regional campaign groups - 1,000 local group ride leaders trained - Marketing toolkit for local touring groups - 2nd Members conference - 350 volunteers trained & mentored

2016-17- Getting the UK cycling…

Getting our messages heard Rebranded as Cycling UK Engaging campaigns First TV advert Celebrating groups events Bringing ‘personal impact’ of charitable projects to life • New look website • 100% increase in social media reach • 500k views of You Tube videos • • • • •

2016-17- Getting the UK cycling…

Funding & effective organisation - Diversity of funding - £2m GOVT grants - Monthly Membership options – just £3.59 - Gift Aid income - £100k - £1.6m Legacy pledges - Corporate Sponsorship - £20k Fundraising rides

Funding & effective organisation INCOME 2016 grants

Donations & legacies

EXPENDITURE 2016 sales and services

governance costs Campaigning membership services

membership other income investments trading income Cycle Development

Education and training

2016-17- Getting the UK cycling‌ Recognition - Bike Biz Award for Advocacy - Smarter Travel BBR - Chartered Institute of Marketing - BBR

Last 6 months– making cycling safer… Kickstarter campaign close pass mats - £14k raised in 48hrs to equip every police force

First mat out with North Yorkshire Police- first operation Tuesday 16th May

Last 6 months– making cycling safer… Rides of Way off road report – first ‘state of the nation’– 11,000 respondents

• Expert witness to the EFRA enquiry • Report backed Tracey Mosely World Champion • Partnerships with British Horse Society, Ramblers • BBC Documentary on Extreme Wales

Last 6 months– making cycling safer… Michael Mason private prosecution – standing up when no one else would…

Last 6 months– making cycling safer… Safer lorries – Mayor of London commitment to introduce lorries with better vision

Last 6 months– making cycling safer… Cycling compensation claims - MOJ dropped plans to stop claimants recovering costs

Looking forward- Summer of cycling…

• Big Bike Revival –free bike servicing at 500 venues • National Bike week – 1000+ events • Challenge rides –local group ‘Audax style’ events • Halfords – new partnerships – new cyclists • Women's Festival of cycling – events for all women across the UK

• https://www.youtube.com/watch?v=Fuvjm3y_63g

Thank you to our members, volunteers and supporters