CONTRAST OF VALUES

There were many different lit displays around the store. This one in particular shows contrast of values because of the contrast between the lighting of one display and the lack of lighting in the display directly next to it. This allows for the attention to be drawn towards the well-lit display and could play as both an advatage and a disadvantage because they might be selling more of one product than the other. This might be on purpose if they have an overstock, or might just be the way they wanted their handbags to display.

There were chairs towards the front of the storethat created a waiting area. The design features contrast each other in this area because of the variety of materials, textures, and shapes. The chairs are made out of leather, have a smooth texture, and contain very sharp edges, making the overall shape squareish. Each table has a different shape, one with a wooden square top, and the other with a metal circular top. This contrasts the chairs, and contrasts each other. Finally, the rug has a circular pattern and rough fabric texture which verall contrasts the chairs and the tables, making this waiting area an interesting play on design.