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MULTICULTURAL ENGAGEMENT
Cricket NSW has successfully engaged children from diverse multicultural communities, introducing them to the game and promoting cricket playing opportunities. This season, 41.5% of cricket participants aged 5-12 have at least one parent born overseas, reflecting Australia’s multiculturalism. Indian-born parents make up 27.4% of parents born overseas, with the next highest percentage belonging to parents born in Pakistan. Cricket NSW has partnered with Multicultural NSW and the Woolworths Community Fund to deliver targeted programs in areas with high multicultural populations. These initiatives include school programs, after-school activities, and community-based centres, aiming to connect children with local cricket clubs.
Children born in 76 countries play Woolworths Cricket Blast in NSW.
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Castle Hill Holiday Hub
WHERE: Castle Hill
REGION: Sydney North West
WHEN: January 2023
The Castle Hill Holiday Hub provided a four-week cricket program to engage children from the South Asian community. Supported by the Woolworths Community Fund, participants had the opportunity to join the Castle Hill RSL Cricket Club.
Landing In Liverpool
WHERE: Liverpool
REGION: Sydney South West
WHEN: February 2023
Among the participants were 20 girls.
We Heart Pakistan
WHERE: North Sydney Oval
REGION: Sydney North
WHEN: January 2023
Pakistani players from the national women’s cricket team interacted with around 20 young cricketers at North Sydney Oval, inspiring them to play and love cricket.
The program was a great success with eight participants registering Castle Hill RSL Cricket Club.
Al-Faisal College in Liverpool partnered with Cricket NSW to introduce cricket to their students, with 67 participants registering for the four-week program.
A Taste Of Thunder
WHERE: Blacktown International SportsPark
REGION: Blacktown
WHEN: October 2022
Multicultural NSW supported a Schools Gala Day, where 250 students from Northbourne Public School experienced cricket at Blacktown International Sportspark during the Sydney Thunder versus Hobart Hurricanes WBBL game.
The Pakistan players were fascinated by the idea of Woolworths Cricket Blast and the opportunities for children, especially girls, to play the game in Australia.
