Why Eco? Why Now?

Why Eco?

Why Now?

The trend: There is a new trend on the horizon: Consumer concerns about climate change reached a tipping point in 2021, and we expect calls for action to grow louder by 2022.

Successful brands are those that are forward-looking and sustainable, and that align their purpose with the business strategy. They communicate this purpose in a creative and coherent way to demonstrate how it is delivered through CSR initiatives, which aligns with the beliefs of their consumers, fans, stakeholders or employees.

Everything You Need To Know About Eco From consumers to corporations, the focus on sustainability has never been stronger. This quick guide will help you stay up to speed on all things eco.

Look For The Leaf When you see this green leaf, it means a product is part of the Eco collection. Made with eco-friendly materials, one percent of sales are donated to environmental nonprofits through a partnership with 1% For The Planet.

Well Aware builds clean water systems in Africa, providing sustainable solutions to scarcity and contamination.

One Tree Planted is committed to global reforestation: One dollar plants one tree.

Eco-Friendly Retail Brands Drinkware, bags, apparel, housewares – even paper made from recycled stone.

Find something for everyone from these eco-friendly brand partners.

Better Alternatives Biodegradable, recycled, organic – alternative materials make these eco products better for the planet.

Materials Bamboo: Durable, highly renewable and 100% biodegradable.

Organic Cotton: Harvested sustainably and responsibly to minimize the impact on the planet.

Recycled Cotton: There are two types: Pre-consumer, which is salvaged from the manufacturing of cotton goods, and postconsumer, which comes from used tees, towels and upholstery.

rPET: Recycled Polyethylene Terephthalate. It’s a fancy way to say “recycled plastic.” Used in bottles and containers, PET is the most commonly recycled plastic in the world.

REPREVE®: High-quality fibers and resin made from 100% recycled materials, including post-consumer bottles and pre-consumer industrial waste. The materials are certified, traceable and sourced from bottles at high risk of entering the ocean.

Wheat Straw: This rigid, durable stalk left over from wheat harvests is similar to a hard plastic.

FSC® C170910 • www.fsc.org

The Forest Stewardship Council®, or FSC® for short, is an international nonprofit that promotes responsible management of the world’s forests. The FSC® is responsible for the wellbeing of forests and forest farmers around the world. The organization takes precautions to ensure that forests are grown ethically and sustainably.

The FSC® Chain-Of-Custody certification traces the path of FSC®-certified products from forests through the supply chain, verifying that FSC®-certified material is identified or kept separated from non-certified material. The process ensures that the FSC®-certified products you buy are from responsibly managed forests.

The importance of sustainability

Sustainability is important for a multitude of reasons. Let's begin with the most obvious: the environment. The Earth was created to sustain life, and we need to take care of it responsibly. That means reducing our consumption of natural resources like water and energy. For example, if one person consumes 100 gallons of bottled water every day, that's an entire year's worth in a single year!

Let's talk about branding now. It turns out that millennials want brands that are good for the planet--they want to purchase from companies that care about their money as well as the planet (hence the rise of B-Corp). This shift in mindset has been dubbed by some as "the greening of business."

There are also ethical There are also ethical implications with sustainability. For one thing, sustainable products have fewer negative impacts on people and the environment than non-sustainable products do. When you buy a sustainable item or service, you're supporting greener practices that help make our planet more sustainable in the long run (and it's just better for your wallet).

Finally, there are financial Finally, there are financial incentives behind buying sustainable items vs nonsustainable ones-sustainability is better for your bottom line! Your business can generate higher profits when it incorporates sustainable practices into its operations and products because they don't use up resources quickly or create waste that takes up space or has negative effects on people and the environment.

What are some actions you can take today to make your company more sustainable?

Start by looking into what your company's carbon footprint is. This can be done through a carbon footprint calculator or a CO2 emissions calculator. This will give you a better picture of what your company's impact is on the environment and whether it needs to change.

If you find that your company has to change, there are always areas that can be improved upon.

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internally, such as packaging material you use, the office supplies, how your employees get to work, and recycling practices.

Then look at how and what your company purchases from others. Not just at the surface, dig deeper into the supply chain to ensure the product is not just labeled eco and "greenwashed.

Publicize your sustainability efforts through press releases, social media, and other marketing initiatives.

Ensure your customers, your employees and your stakeholders understand your core values and sustainable practices. keep track of your eco milestones and growth and Celebrate your successes with your team.

Conclusion Change is upon us, sustainability is not so much a trend it is an expectation and with it comes many opportunities for businesses. Don't underestimate the need for sustainable business practices by your clients. It is there, it is in their face if not their hearts and minds. if you don't show them sustainable products you risk them buying it from somewhere else The time has come for a big shift in promotional products, which will affect how you sell them. It’s time to start investing in your knowledge of sustainable promotional items, and always showing an eco option.

Eco-Friendly Gifts That Give Back Our partnership with 1% For The Planet is committed to donating one percent of sales from all eco-friendly products to environmental nonprofits.

And thanks to Perfectly Packaged, you can delight people with gifts delivered straight to their doorsteps in upgraded packaging.

Purpose and Values Will Become Even More Essential Over the past few years, brands have shifted towards being more purpose-driven. Purpose is not just something nice to have - it's essential for growth. Brands which share their values are doing better than those who don't, with global sales up by 77% in the last year alone! A lot of people say sustainability is important when buying products (66%) and younger generations especially will not hesitate to boycott brands whose practices they disagree with (77%). Finally, we can see that diversity has gone mainstream. Inclusive campaigns featuring diverse models and social justice movements such as #blacklivesmatter and #metoo are finally starting to get noticed too!

Consumers themselves are also holding companies accountable by shifting from mindless consumption towards mindful ones where ethical motives come first in purchasing decisions.

Through a partnership with 1% For The Planet, one percent of EcoSmart® sales will be donated to these two nonprofits.

Well Aware builds clean water systems in Africa, providing sustainable solutions to scarcity and contamination. Learn more at wellawareworld.org

One Tree Planted is committed to global reforestation: One dollar plants one tree.

Learn more at onetreeplanted.org

About tentree makes Earth-First essentials using the most sustainable (and comfortable) materials in the world. Every time you purchase an item, 10 trees are planted.

By planting trees for every purchase, tentree is making big change accessible to everybody and showing the lasting impact one small choice can have.

Mission Everything tentree does stems from how to do better by our planet — like planting trees. The company plants trees because it’s one of the best ways to create a more sustainable future. But over the years, tentree realized that the journey doesn’t start and end with planting trees. The company is constantly looking at innovative ways to make apparel with the smallest possible footprint and create more circular supply chains.

Space Dye Zip Hoodie

Space Dye Classic Hoodie

M 18141 (S-2XL) • W 98141 (XS-XL)

M 18218 (S-2XL) • W 98218 (XS-XL)

As Low As: $88.00

As Low As: $78.00

M - Atlas Sweatpant 13202 (S-2XL)

Organic Cotton Zip Hoodie

Organic Cotton Classic Hoodie

W - Bamone Sweatpant 93202 (XS-XL)

M 18142 (S-2XL) • W 98142 (XS-XL)

M 18219 (S-2XL) • W 98219 (XS-XL)

As Low As: $78.00

As Low As: $88.00

As Low As: $78.00

Organic Cotton Longsleeve Tee

Organic Cotton Short Sleeve Tee

Unisex Basic Hemp Altitude Hat

M 17905 (S-2XL) • W 97905 (XS-XL)

M 17906 (S-2XL) • W 97906 (XS-XL)

U 32034 (OS)

As Low As: $40.00

As Low As: $35.00

As Low As: $38.00

Made With Organic Cotton Organic cotton is made sustainably and responsibly, so the planet feels just as good as you do while wearing it.

Cradle to Cradle CertifiedTM Gold means everything breaks down, leaving behind no waste.

100% Fairtrade cotton is lightweight, breathable, and oh-so-soft.

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B

A. Organic Cotton Longsleeve Tee M 17905 (S-2XL) • W 97905 (XS-XL)

As Low As: $40.00

B. Organic Cotton Short Sleeve Tee M 17906 (S-2XL) • W 97906 (XS-XL) As

Low As: $35.00

C C. Organic Cotton Classic Hoodie M 18219 (S-2XL) • W 98219 (XS-XL)

As Low As: $78.00

D. Organic Cotton Zip Hoodie M 18142 (S-2XL) • W 98142 (XS-XL)

As Low As: $88.00

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What’s rPET? It’s a fancy way of saying “recycled plastic.” We make it into a polyester fabric that you’d swear feels just like cotton. Then, we make eco-friendly clothing with it. It’s a win for your wardrobe, and for the planet.

NEW

45602 Pleated Eco Mask

16313/96313 Dege Eco Short Sleeve Polo

As Low As: $58.70

As Low As: $8.67

As Low As: $35.35

Organic cotton and RPET lining Min QTY: 50

50% recycled polyester

45140 Kyes Eco Winter Snood

97892 Amos Eco Short Sleeve Top

As Low As: $35.35

As Low As: $17.10

34% recycled polyester

52% recycled nylon Min QTY: 12

38% recycled polyester

45601 Amos Eco Snood

As Low As: $8.99

34% recycled polyester Min QTY: 50

As Low As: $55.35 47% recycled polyester

16312/96312 Amos Eco Short Sleeve Polo

As Low As: $35.35

34% recycled polyester

NEW

NEW

18139/98139 Asgard Eco Knit Jacket

As Low As: $55.35

47% recycled polyester

18306/98306 Dege Eco Knit Half Zip

12725/92725 Rincon Eco Packable Jacket

As Low As: $60.35 40% recycled polyester

NEW

12940/92940 Joris Eco Softshell Jacket

As Low As: $75.35 50% recycled polyester

Through a partnership with 1% For The Planet, one percent of all eco-friendly sales will be donated to environmental nonprofits. Pretty cool, huh?

Well Aware builds clean water systems in Africa, providing sustainable solutions to scarcity and contamination. Learn more at wellawareworld.org.

18217/98217 Sira Eco Knit Hoody

As Low As: $52.05

37% Recycled Polyester

One Tree Planted is committed to global reforestation. One dollar plants one tree.

Learn more at onetreeplanted.org.

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NEW

18140/98140 Frazier Eco Knit Jacket

NEW!

Style Meets Sustainability

Comfy styles you’ll love, made with eco-friendly fabrics you can feel good about.

A. NEW! A. 19655/99655 PORTER Eco Insulated Shacket As Low As: $88.70

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NEW! B. 19654/99654 KYES Eco Packable Insulated Jacket As Low As: $97.00

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NEW! C. 18143/98143 KAHUZI Eco Full Zip Sherpa As Low As: $63.70

Eco-Friendly FAQs Why Buy Eco-Friendly Products?

Sustainable products reduce the need for single-use plastics and other wasteful materials, resulting in a smaller carbon footprint. (And a healthier planet!)

What Makes Our Products Eco-Friendly?

Each item in our EcoSmart® collection is there for a reason. Some were made from recycled materials or sustainable plastic substitutes. Others use a less wasteful manufacturing process. But they all share one thing in common: They were designed with the planet in mind.

How Does It Help The Environment?

Simply put: Less waste. Imagine a plastic water bottle being thrown into the garbage. Sad, right? But we take that plastic and recycle it to make something useful, like a trendy backpack or a stylish new jacket. With each eco-friendly purchase, you’re keeping plastic out of the ocean.

And we’re also donating 1% of eco sales to nonprofits dedicated to protecting the planet. A win-win for everyone.

Why Is Sustainability The Biggest Trend In Promo?

Aside from the massive variety and standout style, sustainable products are becoming more affordable. Plus it feels nice to do some good. After all, we’ve only got one planet, and it’s our responsibility to protect it.

What About Giving Back?

Glad you asked! One percent of all EcoSmart® sales are donated to en vironmental nonprofits through a partnership with 1% for the Planet.

Business For Good Klean Kanteen uses its business as a force for good — from the products, to the nonproit partnerships, to the way it shows up in its communities, to the positive impact it has on the world.

Family And Employee-Owned B Corp This unique structure pairs complete operational freedom and autonomy with a commitment to a stringent set of internationally recognized standards for social and environmental transparency, accountability and performance. This progressive way of doing business is uniquely Klean and allows the company to be uncompromising in using its business as a force for good.

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Made With Organic Cotton Our tentree blankets are made with organic cotton, one of the most beloved materials on the planet without harsh chemicals.

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tentree Organic Cotton Cable Blanket

As Low As: $125.98 Min QTY: 36

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B. 1010-06 tentree Organic Cotton Peaks Woven Blanket

As Low As: $126.88 Min QTY: 36

C. 1010-07 tentree Organic Cotton Juniper Blanket

As Low As: $134.91 Min QTY: 36

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The items found in this kit are available in the ecoSmart® program.

A, C, F: PEC-700EB | 5 x 7 EcoFlex PerfectBooks Features flexible paper covers, 1-color foil imprint, 100 sheets EcoFiller, perfect-bound spines Shown in Kraft (A), Concrete (C), and Wrought Iron (F) with upgraded rounded corners and oversize foil imprint with bleed Available in 4 sizes: 5 x 7, 5.5 x 8.5, 7 x 10, 8.5 x 11 5 Cover Colors: Black, Natural, Kraft, Concrete, Wrought Iron

B: AMB-58(NT) | 5.5 x 8.5 Ambassador Journals (NT) Features Natural hard covers, blind deboss imprint, 80 sheets off-white ruled filler, satin ribbon bookmark, elastic privacy closure, case-bound spines Shown with upgraded foil imprint and oversize blind deboss imprint with bleed Available in 2 sizes: 5.5 x 8.5, 8.5 x 11.5

D: ECO-700C | 5 x 7 Wire-Bound EcoBooks Features heavy paperboard covers, 1-color foil imprint, 100 sheets EcoFiller, wire-bound spines Shown with upgraded blind deboss imprint, custom die-cut, and full-color insert Available in 4 sizes: 5 x 7, 5.5 x 8.5, 7 x 10, 8.5 x 11 3 Cover Colors: EcoBlack, Natural, Gray

E: ECP-58 | 5.5 x 8.5 Eco ColorPop Journals Features Natural hard covers, blind deboss imprint, 80 sheets off-white ruled filler with contrasting colored edges, matching satin ribbon bookmark and elastic privacy closure, case-bound spines Shown with upgraded foil imprint and oversize blind deboss 5 Contrasting Colors: Red, Orange, Turquoise, Blue, White

Thoughtfully designed.

Sustainably made.

Purpose-built.

Made from 100% sustainably recycled stone, and without bleaches or acids, Karst Stone Paper™ is built to be better than wood-pulp paper: more durable, more sustainable, and infinitely smoother to write, doodle or draw on.

Business as a force for good

Certified B Corporations are businesses that meet the highest verified standards of social and environmetal performance, transparency and accountability.

As a Certified B Corp, Karst is purpose-driven and committed to giving back through partners like One Tree Planted and Carbon Neutral.

A. 3750-40 Aft Recycled Computer Tote As Low As: $59.02

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C.

Min Qty: 24

B. 3750-41 Aft Recycled 15” Computer Modular Backpack As Low As: $70.03

C. 3750-42 Aft Recycled 15” Computer Rucksack As Low As: $60.83 Min Qty: 18

D.

E.

D. 3450-96 Aft Recycled PET 21” Duffel As Low As: $51.75 Min Qty: 24

E. 3750-44 Aft Recycled 15” Computer Messenger Bag As Low As: $46.58 Min Qty: 24

F. 3451-01 Aft Recycled 15” Computer Backpack As Low As: $71.88 Min Qty: 12

G. 3750-43 Aft Recycled Sling As Low As: $35.77 Min Qty: 24

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G.

3900-02 Repreve® Ocean Commuter 15” Computer Backpack

3860-77 Arctic Zone® Repreve® Backpack Cooler with Sling

3900-03 Repreve® Ocean 15” Computer Rucksack

As Low As: $60.40

As Low As: $141.11

Min Qty: 10

Min Qty: 12

Min Qty: 8

3900-01 Repreve® Ocean Everyday 15” Computer Backpack As Low As: $48.32 Min Qty: 15

3860-76 Arctic Zone® Repreve® 25-50 Can Expandable Cooler As Low As: $69.03 Min Qty: 10

As Low As: $77.97

3900-10 Repreve® Ocean 12 Can Tote Cooler As Low As: $35.77 Min Qty: 40

3860-78 Arctic Zone® Repreve® 24 Can Double Pocket Cooler

2800-85 5.5” x 8.5” Repreve® Refillable JournalBook® As Low As: $18.00

7200-85 5.5” x 8.5” Repreve® Refillable JournalBook® Set

As Low As: $94.91

Min Qty: 50

As Low As: $20.22

Min Qty: 8

Min Qty: 30

Healthy Living. Healthy Planet.

As people sharpen their focus on things that matter most, sustainability and eco-friendly products are trending in a whole new way.

Through a partnership with 1% For The Planet, one percent of eco-friendly sales will be donated to environmental nonprofits. Pretty cool, huh?

1081-57 100% Recycled PET Fleece Blanket With Canvas Pouch

1628-39 Reusable Stainless Straw 10 in 1 set

3001-71 Reclaim Recycled Drawstring Bag

As Low As: $34.34

As Low As: $12.63

As Low As: $12.12

MIN QTY: 12

MIN QTY: 50

MIN QTY: 48

SM-2226 Wheat Straw Food Storage with Utensils

As Low As: $6.08 Min QTY 90

12725/92725 Rincon Eco Packable Jacket

As Low As: $59.85

3450-94 Repose 10oz Recycled Cotton Barrel Duffel As Low As: $20.98 Min Qty: 36

7901-02 Repose 10oz Recycled Cotton Box Tote w/Snap As Low As: $10.77 Min Qty: 48

3005-75 Repose 5oz. Recycled Cotton Drawstring Bag

7901-13 Repose 10oz Recycled Cotton Boat Tote

As Low As: $14.18

As Low As: $19.63

Min Qty: 100

Min Qty: 36

7901-11 Repose 10oz Recycled Cotton Zippered Tote

7901-12 Repose 10oz Recycled Cotton Shoulder Tote

As Low As: $12.92

As Low As: $11.33

Min Qty: 48

Min Qty: 48

A. 7951-97 Field & Co.® Fireside Eco Duffel

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As Low As: $79.37 Min Qty: 15

B. 7951-89 Field & Co.® Fireside Eco 15” Computer Rucksack

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As Low As: $109.27

C. 7951-16 Field & Co.® Fireside Eco 12 Can Backpack Cooler As Low As: $70.03 Min Qty: 48

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D. 7951-96 Field & Co.® Fireside Eco Utility Tote As Low As: $71.02 Min Qty: 15

Please contact your Creo sales representative for additional details or pricing.

CREO PROMOTIONAL SOLUTIONS INC 2440 91 AVE SE CALGARY, AB T2C 5H2 1-866-630-CREO www.creopromo.com