Creative HEAD Ireland March/April 2019

In print•online•everywhere! €7.50 MARCH/APRIL 2019

n o i s s a P IRELAND

MARCH/APRIL 2019

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l a n o i s s e f The pro difference BOX COLOUR… MOBILE HAIRDRESSERS… YOUTUBE TUTORIALS…

WHY SHOULD A CONSUMER SPEND THEIR TIME AND MONEY IN A HAIR SALON? THE ANSWER IS, THE PROFESSIONAL DIFFERENCE. BUT WHAT DOES THAT ACTUALLY MEAN? It means learning all the time – and paying it forward. New techniques, products and information arrive Every. Single. Day. And passionate stylists absorb it all! Let’s face it – seasoned hairdressers are some of the best people to learn from; they offer encouragement and understand the difficulties younger people face in the industry because they were once there too. We’re in it together.

It means that magical makeover moment... Watching your clients transform... Is there anything better than that spine-tingling moment when the cape is twirled away and they really see themselves, see what you have achieved? You watch as their self-confidence skyrockets; they’re in awe of what your hands have created. You live for these moments, and you get them, every day.

Remember that teacher who wrote you off? Thought hairdressing was for the kids who couldn’t do anything else? Well, look at you now! A colour and texture expert with an in-depth understanding of chemistry. A cutter so precise you can slice a right angle blind-folded. An avant-garde interpreter who can reference art history with aplomb. Success in the hairdressing industry requires extensive knowledge in a multitude of areas. You know the colour wheel like the back of your hand. You’re a genius; day in, day out.

At L’Oréal Professionnel they continually ‘push the pro’ to elevate and showcase this wonderful industry we all work in. The years of training. The expertise. The skills in those hands. The ideas in your head. THIS is the professional difference... and what a difference it makes!

Let’s celebrate it. Together…

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HARI SALEM, HARI’S, LONDON

“I’m quite shy but hairdressing has taught me to interact with people on all sorts of levels. It’s allowed me to be creative, and it’s also allowed me to be myself. I’ve never felt I needed to behave a certain way…”

Fulfilment

CHARLES WORTHINGTON MBE, CHARLES WORTHINGTON SALONS, LONDON

“Being a hairdresser is about fulfilling a creative dream. Working in an industry that’s full of vibrant, creative characters means you live your life in a really fun, fulfilled way.”

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KEN PICTON, KEN PICTON SALON, CARDIFF

“Being a hairdresser is one of the most incredible jobs you could have.

I came into it by default, and from the moment I entered I was mesmerised.

I’ve been hairdressing for more than half my life now – that’s testament to what a great job it is!”

Passion

PAUL DENNISON, KEN PICTON SALON, CARDIFF

“My career has seen me standing onstage in front of 3,000 people in Barcelona, but I also love the buzz of nailing a new look on a client – for me that’s a career highlight I get every day.”

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PAUL EDMONDS, PAUL EDMONDS, LONDON

“The salon professional difference is what it’s all about. It’s years of training being delivered in the form of the very best information for the client, and surrounding them in an environment that nurtures people and makes them feel good about themselves.”

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MAI HA, TREVOR SORBIE, MANCHESTER How long have you been a hairdresser?

I’ve been hairdressing now for 21 years.

What makes you proud to be a hairdresser?

The ability to transform people and make them feel good about themselves.

Why should clients come to the salon to get their hair done, rather than do it at home?

Not only are hair stylists on point with the latest trends, they also have the skill set to create a look that will suit each individual that is truly bespoke.

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Expertise

KATHRYN DARTNELL, HARINGTONS, WINCHESTER

“It’s really important, as a hairdresser, to have great communication. From the moment you come into contact with your client you need to extract as much information as possible, about their lifestyle, their personality, what’s going to work for them in their life practicality-wise… It’s important to understand their specific needs because each head of hair you create is an advert for your work.”

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MATTHEW CURTIS, MATTHEW CURTIS HAIR, LONDON, STAFFORDSHIRE & THE COTSWOLDS

“Going to the salon is an experience, it’s a journey.

It’s a relationship with your hairdresser, it’s a cup of coffee, it’s about talking about your problems and your issues, but also about your goals and how you want to feel and look. The salon is all-encompassing. It’s an escape, and an opportunity to become the person you want to be.”

JORDAN GARRETT, HERSHESONS, LONDON

“If you’re the kind of person who thinks outside the box and doesn’t like colouring inside the lines, then hairdressing is for you. I love the fact that you never know what’s coming next, or where your next job will take you.”

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INDIA & JASON MILLER, CHARLIE MILLER HAIRDRESSING, EDINBURGH

“The salon experience is both unique and essential because of the professionalism, the training and the quality that we provide.

It’s also about the human contact. For us, it’s about the potential to give something incredible every hour of the day when we’re behind our clients. It’s about creating magical experiences for people.”

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NEVILLE TUCKER, NEVILLE HAIR & BEAUTY, LONDON

“One of the most wonderful things about being a salon owner has been the ability to train others. To watch someone go through the whole process, from being a shampooist to learning the craft and then going on to open up their own salons… For me, that’s something very special.”

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SARA HOLMES, CO-OWNER, STUART HOLMES, CHELTENHAM How long have you been in business?

15 years. The time has flown and it has been an incredible journey so far.

What about your business makes you most proud?

All of it, really! When we started there were just three of us in this huge building – everyone thought we were mad! We have taken the whole journey step by step and grown and developed gradually over the years.

I love the fact that if something doesn’t work we can change it and that we are always learning – in fact, we never stop learning. I am hugely proud of the supertalented team we have: some have been with us since the beginning and are incredibly loyal and passionate about the salon and what we do. Some are ‘home grown’, having started their journey as apprentices, and are now talented stylists and colourists working hard to achieve their dreams. And then all the other amazing members of ‘Team Holmes’, who work hard to deliver incredible hairdressing and keep and exceed the great reputation we have earned over the years. Running a business is not easy and there are always challenges along the way – but with hard work, a great team and determination, goals and dreams can be achieved.

How important is the professional difference?

Isn’t it always better to be looked after by a team of experts? Not only do people receive excellent quality of hairdressing in a salon, they will also enjoy the whole experience – from a cappuccino on arrival to a great head massage and the right products to suit them AND they leave the salon looking great and feeling amazing. You just can’t compare that to sitting at home on a kitchen chair washing your hair over the bath!

Describe the salon experience you offer your clients My background is from the hotel industry, so we have tried to blend some of my experience into the salon journey.

Firstly, parking is available for clients to reserve in advance and the red carpet is always immaculate to greet them as they enter the building. We have a reception for our clients to ‘check in’ and ‘check out’ and a stunning lounge where they can relax before their appointment and enjoy the library of portfolio books while sipping a glass of fizz or enjoying a cappuccino prepared by our very own full-time barista. That’s all before they make it up the stairs to the salon with huge floor-to-ceiling windows overlooking the Town Hall, with spacious styling sections and a comfy area to relax while hair colours are developing. Our attention to detail is second to none – we have phone chargers, reading glasses and will also run errands for clients while they are with us, from buying sandwiches to posting letters! Our team here is like one big family, as clichéd as that may sound, and the clients love their time with us.

To us, an amazing hair cut and colour is to be expected and it’s everything else that makes clients’ time with us even more enjoyable.

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PAUL PERCIVAL, PERCY & REED, LONDON

“I love the salon. If you go into a buzzy salon it’s the best place to be. It’s the energy! Not just the energy of people feeling great about themselves, it’s the amazing cocktails, the snacks, the great music... There’s not many places that are better to hang out in than a salon!”

ADAM REED, PERCY & REED, LONDON

“I get to do what I love every day. I love creating, I love meeting people – my client, my team, a model, a celebrity – I love creating hair. I love looking at hair. I love hair colour. There is nothing about hair that I don’t love, and there is nothing about being a hairdresser that I don’t love every single day.”

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COS SAKKAS, TONI&GUY

ANDREW MULVENNA, ANDREW MULVENNA, BELFAST

“The professional difference – there’s nothing like it. It involves a skilled professional, who’s there to discuss and filter ideas and translate them into reality. It’s an art that cannot be imitated, and it’s so important in this digital age where people are bombarded with so much choice.”

“Being a hairdresser is my life, the reason why I wake up in the morning. It’s given me such an amazing career; I’ve met lifelong friends and travelled the world.

But I’m also fulfilled by what I do every day – by making my clients feel super-happy, by educating people from all over the world and by watching them grow and become the hairdressers of the future.

It’s everything I’ve always dreamed of.”

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LEE NASH-JONES, NASHWHITE, WARWICK, LEAMINGTON SPA AND STRATFORD-UPON-AVON

“As an apprentice I learned patience and I gained in confidence. And now, as a business owner, it’s my opportunity to give back those qualities that I picked up in the early stages of my career. It’s about more than being a hairdresser now, it’s about quality of life.”

Team

ROB WHITE, NASHWHITE, WARWICK, LEAMINGTON SPA AND STRATFORD-UPON-AVON

“For me, being a hairdresser is more than just doing hair. It’s about having the opportunity to impact on people’s lives, whether that’s my clients or my staff. My proudest moments are when I see our team working with empathy, respect and courtesy with our clients and seeing them forge those bonds and relationships that mean those clients will then return again and again to the salon.”

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DYLAN BRADSHAW, DYLAN BRADSHAW, DUBLIN

“I’m 30 years doing this, and started off in a very basic community salon, but it’s funny where the journey takes you. I’ve worked for Vogue magazine, I’ve worked at The Oscars, I’ve worked on music videos all over the world, but I still love the interaction with the client and the team in the salon.”

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How many years have you been in hairdressing?

20 years! How did that happen!

Describe the job satisfaction you get from your role I’ve always enjoyed what I do, so I love that my current role as creative director now extends to pushing the boundaries of what the Hugh Campbell Hair Group can do. It’s brought my job satisfaction to a whole new level. There’s no better feeling than seeing a client leave the salon happy with a bespoke colour and cut tailored to their individual vision and needs. In the same way that fashion designers use moodboards, we listen to the client, think about the manageability of their hair at home and then work with them to make that vision a reality. There is immense job satisfaction in seeing that process come full circle.

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CATHAL WALSHE, MARBLES, HUGH CAMPBELL HAIR GROUP, IRELAND

Why should clients come to the salon to get their hair done, rather than do it at home?

The simple answer is quality. Think of your best suit or dress, the piece that makes you feel like a million dollars when you wear it. Do you bring it to the dry-cleaner who has the skills and equipment to keep it looking its best or do you fling it in the washing machine and hope for the best? Similarly, why pick a generic box colour off a shelf when you can have a professional colourist mix a tone just for you. We look at everything from skin tone to day-today wearability. That really can’t be fully achieved in your bathroom at home.

What advice would you give to someone starting out in the industry?

Ask questions! Lots of questions! There is no such thing as too many or too obvious questions. Understanding why we do what we do is key – without that you can’t extend your learning or create something new and exciting.

Young professionals are the future of our industry so as mentors, it’s our job to ensure that we are supporting their development and their passion for what they do.

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Ambition JONNY ENGSTROM, GUY KREMER, WINCHESTER

“Even though I’ve been doing this for 20 years or more, I still enjoy going to work, meeting new clients, meeting my regulars, working with my staff and learning new things every day.”

DARREN FOWLER, FOWLER35, LONDON

“It’s such an amazing time right now to get into hairdressing.

Yes, it’s hard work and you need to put in the hours, but what you can achieve is absolutely phenomenal and I’d love to be doing it all over again.”

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RICHARD PHILLIPART, THE BOUTIQUE ATELIER, CHESHIRE

“I started out as a Saturday boy at 13 years of age, brushing up hair and shampooing the masses. And I went on to work in lots of different places but I’ve come back around and now I actually own the salon where I started out. And completing the circle has really been one of the proudest things for me. To take a salon that was failing and make it successful has been fantastic.”

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How long have you been in hairdressing?

I’ve been lucky enough to work in the industry for almost 30 years now.

My first experiences in a salon environment go back as far as 1990. My dad, who was a hairdresser for 44 years and general manager of a very successful salon chain, introduced me to this exciting world of his at a very young age and I’ve shared it with him ever since.

Describe your proudest moment to date Opening my salons, watching trainees go from graduates to outstanding hairdressers worthy of world-wide recognition, and the continued growth of my company are some of my proudest moments. However, a real stand-out was the thrill, awe, excitement and overwhelming sense of pride I felt when I watched my Sugar Culture tribe win both major categories in the L’Oréal Colour Trophy Ireland, while also delivering what I can only describe as a monumental halftime show. It put an energy into the Colour Trophy ceremony that I have never experienced before, in all my years as a spectator. I relive those moments on a daily basis.

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MARK O’KEEFFE, MANAGING DIRECTOR, BROWN SUGAR, IRELAND

What is your role within Brown Sugar, and how much satisfaction do you derive from it?

My official ‘job title’ is managing director. However, my role is multi-faceted and is forged in leadership. I am involved in every aspect of the business, from design to strategy, recruitment, training and development, marketing and more. I work very closely with all of my team and consider their wellbeing to be a big piece of my responsibility.

Coming into a busy salon, seeing your team grow and be successful is hugely satisfying. Knowing my team are happy and given the best possible platform to achieve greatness, watching trainees graduate, receiving a positive review from a client, seeing your work on the front cover of magazines, witnessing the creative journey of the work produced by my art team… all of these things bring me great satisfaction and appreciation!

Why should clients come to the salon to get their hair done, rather than do it at home?

The obvious answer would be for better results, but it is so much more than that. We don’t claim or see ourselves in competition with box colour or ‘freelancers’ operating in the black market. We’re so much more than the result. While high-fashion hair and beauty is the service we provide, we also bestow an experience on every single client who walks through the door.

The personal touches – from signature head massages to complimentary cocktails in tranquil surroundings – all add to the customer experience.

However at the core of it is the relationship and bonds formed with the salon team. It can be a form of therapy for our customers, who love to come in for the chat and the buzz just as much as for the haircut. In saying that, it will always be the best haircut! Why does anyone choose to go to a five-star restaurant over eating at home? Because it’s human nature to enjoy the finer things in life.

What advice would you give a youngster just starting out in the industry?

Say no to nothing and experience everything! It is such an exciting time to be entering the industry. Hairdressing has come such a long way in recent times. Social media has helped our craft evolve into so much more than cuts and colour. It is daily expressionism and a tool for allowing us to help people mould individuality. Training has become more diverse and job opportunities are taking people all over the world. One minute you could be behind a chair, in a salon, and the next you could be styling a top model at New York Fashion Week. So work hard, retain a good attitude, soak in every bit of knowledge and reap the rewards. In hairdressing, the world is your oyster.

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JAMES GALVIN, DANIEL GALVIN, LONDON

DANIEL GALVIN OBE, DANIEL GALVIN, LONDON

“If I see a colour in my salon that is absolutely fantastic, I have to know who’s done it. I’ve got to pat that member of staff on the back, and I’ve got to tell that client what a wonderful job my colourist has actually done.”

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“It’s amazing what can be achieved in the hairdressing industry and that the professional difference can truly be recognised.

Seeing my dad get his OBE from Prince Charles made me feel so proud to know that all his hard work and the blood sweat and tears he’d put into the industry over the years had been recognised at the highest level.”

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ALAN EDWARDS, ALAN EDWARDS, GLASGOW

“What I’ve learned from my career is always to be open-minded and to focus on self-development and change and to totally understand that you can learn from absolutely everybody and that every day is a new experience.”

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Jimi and Georgina Parkinson, Sessions Spa

Antony Licata, Mahogany Hairdressing

The Brooks & Brooks team

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PAGE 3 OF BOOK

KEEP ON pushing YOUR PROFESSIONAL DIFFERENCE Gavin Hoare, Richard Ward Hair & Metrospa

Skyler McDonald, Skyler London

IN SALONS ACROSS THE UK AND IRELAND YOU MAKE THE DIFFERENCE. YOUR PASSION, YOUR SKILLS, YOUR CREATIVITY, YOUR TEAMWORK, YOUR COMMITMENT TO EXCELLENCE, YOUR SENSE OF FUN... DON’T STOP NOW!

#WeAreLOrealPro TO SEE MORE PROFESSIONAL HEROES, VISIT CREATIVEHEADMAG.COM Follow our heroes’ stories via @creativeheadmag and @lorealpro #lorealprouk #lorealproire To discover the professional difference with L’Oréal Professionnel, visit lorealprofessionnel.co.uk

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9 1 0 2 n i r e v e n a h t Better

WELLA PROFESSIONALS

The‘never stop learning’ philosophy is the key to a successful hairdressing career and that’s why education is at the heart of everything Wella does. We’re completely focused on developing your skills in our state-of-the-art Wella Studio Dublin, in salon or at a location near you.

Wella never stop listening to your needs and the ever-changing demands of your clients, and have used your feedback to create our best ever education programme.

• Wella want to help hairdressers to realise their dreams and potential • Wella have a portfolio of education covering everything you could possibly need from creative and inspiration, skill and craft, product knowledge through to business education.

• It’s all supported by a comprehensive digital education platform www.wella.com/education • Wella’s parent company, Coty, are global giants in the beauty industry and have access to the resources, backing and expertise to support the professional hairdresser with product innovation, first class education and inspirational events.

Wella are delighted to call on more than 135 years of industry experience to guide you on your way. Between them, the team have decades of experience and quite frankly, they’re the best in the business!

For more information about our education courses at the Dublin Studio or via our field team, please call 01 4160900 or email wellastudiodublin@cotyinc.com

Meet the Irish team EMAIL

PHONE

INSTAGRAM

Brian McGovern

Sales Manager Ireland & Northern Ireland

Brian_Mcgovern@cotyinc.com

086 2526235

@Brian.mcgovern.315

Michael Glover

Senior National Account Manager

Michael_Glover@cotyinc.com

+44 7770692743

@Michael_wella

Brian Maloney

Key Account Manager

Brian_Maloney@cotyinc.com

086 2658607

@Brian_wella

Damien Russell

Key Account Manager

Damien_Russell@cotyinc.com

086 8166971

@Damien_wella

Patrick Cosgrave

Account Manager

Patrick_Cosgrave@cotyinc.com

086 2641636

@Wella_patrick

Niall Dunne

Account Manager

Niall_Dunne@cotyinc.com

086 2570886

@Niallwella

John McAnerney

Account Manager

John_McAnerney@cotyinc.com

086 2244284

@Johnmc_wella

Mervyn Mitchell

Account Manager

Mervyn_Mitchell@cotyinc.com

+44 7795044807

@Mervyn_wella

Cleo McCormack

Wella Studio Manager Dublin

Cleo_McCormack@cotyinc.com

01 4160900

@Wellacleolovescolour

Sinead Berrigan

Wella Studio Technical Educator Dublin

Sinead_Berrigan@cotyinc.com

01 4160900

@Sineadb_wella

Nadine Walshe

Wella Studio Technical Educator Dublin

Nadine_Walshe@cotyinc.com

086 7742207

@Nadine_wella

Christine Keegan

Wella Studio Technical Educator Dublin

Christine_Keegan@cotyinc.com

01 4160900

@Christine_wella

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Brian McGovern

Michael Glover

Brian Maloney

Damien Russell

Patrick Cosgrave

Niall Dunne

John McAnerney

Mervyn Mitchell

Cleo McCormack

Sinead Berrigan

Nadine Walshe

Christine Keegan

Paul Moynihan

Nicola Prior

Claire Doyle

Treasa Dollard

Eryka Reid

Cormac Rolston

Anna Furlong

Mark Breen

Emma Roche

Walter Zotti

Melissa O Brien

NAME

TITLE

EMAIL

PHONE

INSTAGRAM

Paul Moynihan

Wella Studio Receptionist Dublin

wellastudiodublin@cotyinc.com

01 4160900

@Paul_welladub

Nicola Prior

Event Coordinator & Studio Administrator Dublin

Nicola_Prior@cotyinc.com

01 4160900

@Nicola_wella

Claire Doyle

Senior Educator Studio & Field

Claire_Doyle@cotyinc.com

086 8344940

@Wellaclaire_mccallig

Treasa Dollard

Technical Educator

Treasa_Dollard@cotyinc.com

086 7742207

@Treasa_wella

Eryka Reid

Technical Educator

Eryka_Reid@cotyinc.com

087 1855603

@Euryka_wella

Cormac Rolston

Business Education Consultant

Cormac_Rolston@cotyinc.com

086 8050414

@Cormac_wella

Anna Furlong

Nioxin Educator

Mark Breen

Nioxin Educator

Emma Roche

Nioxin Educator

Walter Zotti

Kadus Educator

Melissa O Brien

System Professional Educator

HOW TO BOOK: To book any in-salon or studio education please speak to your Wella Account Manager or Wella Educator or call the Wella Studio Dublin.

Wella Studio Dublin, The Chancery, 3-10 Chancery Lane, Dublin 8 T: 01 4160900 E: wellastudiodublin@cotyinc.com

Wella Ireland Team Ad CHI v4.indd 2

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Editor’s letter

46

44 Wouldn’t it be great to have a crystal ball that you could consult every time you felt a little uncertain about the future?

Well, we’ve got something better. Dylan Bradshaw – Most Wanted Exceptional Stylist winner and soon to be crowned Most Wanted Legend – is on hand from page 38 to tell you what to expect from the hairdressing industry this year. Continuing to look forward, we asked some of Ireland’s top colourists to predict the colour trends and how to translate them from the catwalk to the chair – catch up on page 34.

And speaking of exciting futures, I am delighted to announce that Most Wanted and The It List Awards will, for the first time, be welcoming entries from Irish hairdressers in every category. So, whether you’re part of an incredible team, you’re behind a hot new innovation or you’re just starting out and rising fast, there’s a category for you.

I can’t wait to see the very best Irish hairdressers take home some trophies – all the details are on page 22. What are you waiting for?

20

Anna Samson Editor

anna@alfol.co.uk

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creativeheadmag.com

creativeheadmagofficial

@creativeheadmag

CREATIVE HEAD IRELAND

21/02/2019 13:24

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March/April

WHAT’S INSIDE 38

In print•online•everywhere!

€7.50 MARCH/APRIL 2019

Passion IRELAND

MARCH/APRIL 2019

Ambition Fulfilment

CREATIVEHEADMAG.COM

Expertisek

or mwcelebrate!

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ON THE COVER

THE FUTURE ACCORDING TO DYLAN BRADSHAW

#WeAreLorealPro from L’Oréal Professionnel

The Most Wanted Exceptional Stylist on what the world of hair can expect in 2019

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S/S19 TREND FORECAST The latest colour looks for you to take from the catwalk to the salon

FASHION

Bellissimo Hair celebrates 20 years in business with the Venti collection

EDITOR

EDITOR IN CHIEF

ART DIRECTOR

CLASSIFIED EXECUTIVE

DIGITAL DESIGNER

CONTRIBUTOR

JENNY BROOKS

Creative HEAD is printed on paper certified as being from sustainable sources using only vegetable-based inks. Printed

by Buxton Press, Environmental Printer of the Year and Printing Company of the Year.

SPECIAL PROJECTS DIRECTOR

DIGITAL ASSISTANT

JOANNA ANDERSEN

WRITE TO US AT:

CHIEF SUB EDITOR

ANNA SAMSON NICK JABBAL EVA VESTMANN ADAM WOOD

ONLINE AND DIGITAL EDITOR

AMANDA NOTTAGE DAVID HAMMOND

DEBORAH MURTHA KELSEY DRING

ALISON ROWLEY

SPECIAL PROJECTS MANAGER

PUBLISHER

CATHERINE HANDCOCK

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creativeheadmagofficial

Creative HEAD Ireland is published 6 times a year by Alfol Ltd. Creative HEAD is a registered trademark. No part of this magazine may be reproduced without prior permission of the publisher. All information correct at time of going to press. Printing by Buxton Press.

Creative HEAD Ireland 21 The Timberyard, Drysdale Street, London, N1 6ND +44 20 7324 7540 anna@alfol.co.uk

@creativeheadmag CREATIVE HEAD IRELAND

20/02/2019 11:34

For over 80 years, Maletti has been manufacturing, functional, practical and technologically advanced wash units, and today with over 45 different models, has the world’s widest and most diverse range available.

With such an extensive range, it’s ‘impossible’ that we won’t have what you need.

GREEN HUG “tranchè” upholstered work chair with Passe-partout base

ZERBINI

POA*

limited edition barber chair genuine leathr with a choice of colours

€ 2,800*

LAZZARO

fixed wash unit, fully padded steel frame

€ 1,139*

instead of € 1,650

MYSTERY

SKYWASH “MYSTERY” is a wash unit with inspectable seat, fundamental for cleaning and maintenance (it is an exclusive patent Maletti Group).

FIX

€ 1,955*

instead of € 2,700 *Transport not included. www.gainfort.com/salondesign

Gainfort Salon Design,

T: 053 91 23681

Ardcavan Business Park,

M: 0872547112

Wexford, Ireland maletti-promo-ad.indd 1

E: sales@olymp.ie 11/02/2019 12:10

Clockwise from top left: ALEXACHUNG, Nabil Nayal, Mark Fast, Kalissi, Preen, Matty Bovan, Burberry, Erdem and Mary Katrantzou.

Images courtesy of BaByliss PRO, L’Oréal Professionnel, Redken, Revlon Professional, TIGI, Toni&Guy and Wella Professionals

The edit THE NEWS AND KNOW-HOW FROM YOUR INDUSTRY

MWIT19:

ALL CATEGORIES OPEN TO IRELAND NOW IN ITS 19th year, Creative HEAD’s industryleading accolades have had a shake-up – for the first time, promising young Irish competitors can enter The It List Awards, while Irish salons are eligible for all Most Wanted categories. And that’s not all – Most Wanted has unveiled two new categories for 2019.

The Most Wanted Independent Stylist Award is for a stylist who maintains a busy column within a salon while also busily building a ‘Brand Me’ reputation.

The Most Wanted Best New Boutique Salon is to honour small salons with a unique sense of style, which have opened for business after February 2018. Think you have what it takes? The deadlines for entry are the 13 and 20 May for Most Wanted and The It List respectively. Lucky finalists will be invited to attend our dazzling Grand Final in London, taking place on Monday 2 September, to celebrate the incredible achievements of our industry’s stars.

See page 30 for more information and for a full list of categories.

Advanced Pro Salon ColourCode comes in a whopping 117 colours.

Enriched with argan oil and anti-oxidants, ProPlex Technology helps to repair and strengthen hair from within as it colours. advancedprosalon.co.uk

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Balloons and baby hair – the LFW A/W19 briefing

LONDON FASHION WEEK delivered on hair concepts, with the intricate, wet-look baby curls at Burberry, courtesy of Guido Palau for Redken, getting everyone talking. More innocent kiss curls fronted slicked-back ponytails at Preen by Thornton Bregazzi, created by Most Wanted Hair Icon Eugene Souleiman for Wella Professionals and ghd, set in place using a ghd air with diffuser. We got an exclusive peek at Josh Wood washing wefts in the sink, coloured with Redken City Beats to match Mary Katrantzou’s elemental theme. TIGI’s Maria Kovacs channelled ’50s screen sirens for Mark Fast and Anthony Turner created a parade of Hitchcock heroines for Dyson and L’Oréal Professionnel at Erdem. Balloons were the unlikely hero backstage at ALEXACHUNG – Alex Brownsell used them to create fluffy, static texture set with L’Oréal Professionnel Infinium hairspray. Meanwhile Most Wanted Session Stylist Syd Hayes was channelling a punk attitude for both Matty Bovan and House of Holland, using BaByliss PRO clippers for shorn bobs on the former and the 2-in-1 Prima tong for the latter. It was a Marie Antoinette moment at Nabil Nayal, created by John Vial for Revlon Professional, and the Toni&Guy team were busy bees, sending Cos Sakkas, Jon Wilsdon and Indira Schauwecker out to team up with Fashion Scout for labels including Kalissi.

CREATIVE HEAD IRELAND

21/02/2019 13:26

Richard Mannah

MY months

AHEAD What March and April have in store for...

NIAMH O’LOUGHLIN ROSSANOS

JOICO INTERNATIONAL GUEST artistic director Richard Mannah was on hand in Berlin to introduce the brand’s new line of professional in-salon bond-protecting and colour-protecting treatments, Defy Damage.

The international press, including Creative HEAD publisher Catherine Handcock, were in the German capital to sample what has been described as a ‘game-changer’ – a spray-on additive that works with any hair colour brand and lightener to renew bonds, increase lift and colour deposit.

IN CONVERSATION WITH… IS BACK!

THIS MONTH, Creative HEAD’s Amanda Nottage invites Sean Nolan, Wella Professionals Colour Creative member and technical director of HOB Salons, to have a good-old natter. Topics range from deciding to leave a promising academic career to fostering the perfect team dynamic. Visit creativeheadmag.com

Jo King

JOICO lights up Berlin

Daria Lalor

Images courtesy of BaByliss PRO, L’Oréal Professionnel, Redken, Revlon Professional, TIGI, Toni&Guy and Wella Professionals

#CHedit

Education is at the core of what we believe at Rossanos and this year we are taking it up a notch. We kick-started 2019 with a trip to Las Vegas for the Redken Symposium with our core educational team, and now we’re preparing for masterclasses we’ll be holding in collaboration with Redken.

It’s onwards and upwards!

SHAUN MORIARTY THE GREENE ROOM

After an action-packed start to 2019, the next two months are no different! We will be opening our second hair and make-up salon in Nenagh, Co. Tipperary, and expanding our team significantly. We will be attending our first Hairdressing Council of Ireland executive board meeting and organising for a photoshoot, too.

CLUB

HOUSE OF COLOUR YOUNGSTERS CELEBRATE

THE HOUSE OF COLOUR Trendsetter Awards took place in the Tramline Venue in Dublin as 30 assistants showed off their skills. The brief was to create a fashion cut and colour with the help of their assigned mentors. Jo King of the House of Colour Charlestown salon won the Induction award, for assistants who have been working for between one and five months, while Daria Lalor from the Times Building salon took home the Excellence award and the Trendsetter overall winner award. The winners will go on to assist the House of Colour creative team at the S/S19 shoot. Susan Byrne, House of Colour director, said: “The event is a testament to our passion. Year after year this award gets bigger and better – the standard was inspiring and we can see our future is in safe hands.”

CREATIVE HEAD IRELAND

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ag.com/club creativeheadm

JOIN US! Become a member of the Creative HEAD Club and get six issues of the magazine for £10, along with the chance to win opportunities and exclusive giveaways.Visit creativeheadmag.com/store for more details.

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For a quick shake-up to a client’s colour try the new shades of KMS STYLECOLOR. Inspired by vibrant Miami, these peach, blue and berry spray-on colours are an easy way to spice up shades without commitment.

Glossy, healthy hair is made easy with five new additions to Schwarzkopf Professional’s BC Bonacure range. We think the pH 4.5 Color Freeze Chocolate Micellar Shampoo will be a big hit.

RRP FROM €13.20 +44 800 526741 schwarzkopfpro.com

RRP €26 EACH 089 616 7665 trinitysalonpartners.ie

ART to follow

Promotional packs from milk_ shake contain a special Milky teddy bear and a combination of milk_shake products to raise money and awareness for Polar Bears International.

RRP €29.99 +44 1392 365177

The spray-on ProSeries 1 Bond Protector from the new JOICO Defy Damage range is a completely new way to approach colour and hair health. A clever in-salon duo works with any colour brand to reinforce hair and there’s an extensive homecare range for clients, too.

Ask your clients about hair styling EASY tools, and we bet they’ll name-check STYLING a ghd in there somewhere. Whether it’s for poker-straight hair or S-bend waves, women up and down the land rely on their ghds. Well, now there’s a new tool that’s promising clients extra time for themselves in the morning (hallelujah!). Meet the ghd glide, a heated brush that quickly and effortlessly smooths hair into submission, so that second day hair doesn’t look less than fabulous. We don’t think we’re overstating it – you may find yourself your client’s new hero.

RRP FROM €18.95 045 856 490

RRP €139 +44 1924 423400

Boast about your beautiful blonde work with the Kenra Colour Simply Blonde range.

With multiple lightener formulas to fit any style and different tones to choose from, you’ll be spinning hair into gold in no time.

ghdhair.com

red-hotproducts.com

xpertpro.ie

IN-SALON SERVICE 1890 253402 salon-services.com

Shine a light on new @ELUMENATED METALLIC shades from Goldwell’s Topchic and Colorance collections – shimmering Cool Bronze, Cool Copper and Steel Violet – or turn down the light with @Pure Pigments Cool Violet.

IN-SALON SERVICE 089 616 7665 trinitysalonpartners.ie 14

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Tahe Fitoxil Treatment features a powerful combination of ingredients that improves thickness and reduces hair loss.

RRP €15 021 434 3436 hennessyhb.ie

JOICO Blonde Life Crème Lightener is gentle but powerful and can achieve 9 levels of lift without compromising the hair quality.

IN-SALON SERVICE 045 856 490

xpertpro.ie CREATIVE HEAD IRELAND

21/02/2019 13:27

#CHedit

STOCK OPTIONS

OUR PICK OF THE LAUNCHES TO STACK ON SHELVES, ADD TO MENUS AND SHARE WITH YOUR STYLISTS Behind the scenes at oodles of London Fashion Week shows across the seasons, there’s been a perennial host of black and white-packaged hard workers. And now it’s time for TECNI.ART from L’Oréal Professionnel to enjoy a modern makeover of its own, in partnership with top session names including Adam Reed, L’Oréal Professionnel’s editorial ambassador. That famous monochromatic packaging is still there but looks fresher, while the line-up of products has been carefully edited to make the life of the busy backstage stylist a lot more simple. The range has been curated down from 32 products to 26, and ordered into three categories – Core Essentials in white; Texturisers in grey and Transformers in black. Don’t panic – TECNI.ART Pli is still there! And there are even a few new faces that will no doubt become future stars of session kits (shine spray top coat Ring Light, we see you! Ooh, and Transformer Lotion and Gel, too). Empty out your kitbag in preparation – there’s even more to come this summer…

RRP FROM €14.50 01 604 5918 lorealprofessionnel.co.uk

IT’S ALL ABOUT... THE ELEMENTS

Whether it’s humidity or extreme dryness, the revamped Frizz Dismiss range from Redken can combat the elements with sustainably sourced babassu oil. Ideal for all hair types, rain or shine.

RRP FROM €18.85 01 604 5918 redken.co.uk

CREATIVE HEAD IRELAND

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Attract new clients with Revlon Professional’s pollution fighting range MAGN±T. It’s AntiPollution Neutralizer is an industry first and works with any brand colour.

RRP FROM €19 01 886 9300 revlonprofessional.com

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LIFE LESSONS

SEAN TAAFFE

SEAN TAAFFE HAIR & BEAUTY Success doesn’t happen overnight. It takes patience and great dedication. Just when you feel like giving up, it’s time to push on.

Proceed with caution. If it’s an important document for your business, get a written agreement. Don’t rely on word-of-mouth – whether it’s a landlord contract, life insurance or investments.

Don’t take no for an answer in the hair business. If you truly believe that you can make it happen, then you must follow your heart.

Invest in education for yourself as well as your team. It will keep your knowledge and practices ahead of the pack, it’ll stop you from stagnating professionally and it’ll keep your love of the industry alive.

Look after your own health.

Your body is the best machine you’ll ever own, once your health is tip-top you’ll be able to do whatever you choose. If you lose it then your options and probably your finances will be severely curtailed.

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THE BUSINESS EDIT

ARE SALONS DOING ENOUGH TO REDUCE WASTE? IRELAND MUST INCREASE plastic recycling by 80 per cent by 2030 to meet EU targets, according to Irish recycling notfor-profit Repak. And the hair and beauty industry is coming under the spotlight, too.

According to research for Zero Waste Week, 120 billion units of packaging are produced globally every year by the cosmetics industry, and the new reforms will require manufacturers to pay the cost of recycling or disposing of it.

But the attitude of consumers is changing as well. In a world where single-use plastics such as coffee cups and drinking straws are no longer seen as socially acceptable, it’s clear businesses must reduce their waste production and adapt their disposal policies in order to keep up with the increasingly eco-conscious consumer.

Due to product packaging, towels, refreshments and chemical services, salons can create a large amount of waste just running their everyday operations.

But many are beginning to implement eco-conscious policies to reduce waste, save money and bring in a new expanding customer base.

Aligning your salon with the right brands makes the journey to sustainability easier.

L’Oréal Professionnel Source Essentielle shampoos come in square, stackable bottles for efficient transport, and can be refilled if your salon sets up a shampoo bar.

Davines is also dedicated to sustainability, as the brand offsets the emissions from the production of the packaging for some of its best-selling lines.

“I’m sure many salons do their bit and recycle what they can, but you have to start by considering your ethos and work with like-minded companies,” says Emma Murphy, owner of Locks and Lace in Sligo.

“We only work with Davines haircare and colours because we share the same ‘wants’ –

a low carbon footprint, less plastic and fewer toxins.”

“Salons becoming more sustainable absolutely has to happen,” says Michelle Grimes, owner of Hair Maven in Dublin.

“I think some salons are making a huge effort but the majority make very little.”

And taking some simple steps to reduce waste is surprisingly easy, as Michelle explains: “We have a refill bar, use Eco Heads shower heads at the wash basin, use biodegradable towels, recycle as much as possible and use ethicallysourced products.”

At Locks and Lace, every step of the client journey is considered in terms of its impact on the environment, no matter how small.

Herbal teas are carefully sourced and the stove that warms the cottage-turned-salon uses sustainable fuel. Emma has even thought about the people passing by her Co. Sligo salon on hikes: “We live at the foot of a mountain, which offers amazing walks right past our door. We offer a water refill service so people can rehydrate using their reusable bottles.”

It’s also a savvy business move to cater for the growing number of people who consider eco-credentials a priority when spending their money. “People are hugely aware of the products and ingredients that they use on their skin and hair now and the cost that harmful ingredients have on the planet,” says Michelle. “Everyone wants to do more and if your salon can help your clients feel better about their own impact on the environment it’s a great pull.”

Emma agrees that any increased costs are worth it in the long run. “Things are a touch more expensive, but then they are higher quality so they last longer. If you want to make a change why not start with your hair salon? Both your hair and the planet will thank you!”

CREATIVE HEAD IRELAND

21/02/2019 13:28

Premium Quality Gently processed, expertly blended, long lasting, no damage, traceable, soft Virgin Remy hair Ethically Sourced We only source 100% Virgin Remy hair directly from donations made to Indian temples Social BeneďŹ ts Indian temples use the proceeds of the hair sale to support local charitable causes Blended by Hand Our hair extensions are handmade and expertly blended strand by strand Made in Italy Fully respecting human rights, local traditions and ethical values Beauty and Self-care Empowering women who dream of beauty, conďŹ dence, health and integrity

World leading ethical hair extensions www.greatlengthshair.ie

#CHedit WHY DID YOU WANT TO BE A HAIRDRESSER? I have always been drawn to being creative, whether it’s through my first love, which is dance, or through designing things. When I found hairdressing I realised that it can affect peoples’ lives as they wear a look for weeks. I also think opportunity-wise this industry is fantastic, and working at House of Colour has shown me how much you can achieve if you are passionate and work hard.

WHAT ARE YOUR HIGHLIGHTS SO FAR? I have been so lucky. Winning a place on the IHF STAR team was surreal. It’s an eight-month competition and you get to know the other competitors very well. When my name was called out in front of an audience of 300 people I was astounded, proud and very emotional. We now get to work with industry greats over the next year.

JODIE QUINN

HOUSE OF COLOUR ABBEY STREET, DUBLIN AGE: 23 WHERE DO YOU SEE YOURSELF IN 10 YEARS’ TIME? At House of Colour we spend a lot of time career planning and being asked to think ahead. I obviously want to be a successful stylist but I also want to educate, be part of New York Fashion Week, be part of the Wella Style Council and eventually own my own salon.

WHAT IS YOUR DREAM HAIRDRESSING GIG? To be educating onstage alongside Olive Tucker Lee, Zara Mcentyre and David Campbell with the House of Colour Creative Team would be a dream come true.

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CREATIVE HEAD IRELAND

19/02/2019 15:34

Entries Now Open Back for the 3rd year with more categories and amazing prizes. Welcoming entries from Great Lengths Certified stylists across the R.O.I and Northern Ireland.

Take your place in the history books.

Stylist: Emma Leung Salon: Kelly Leung Hair Design, Dublin Category: Avant Garde Winner 2017

Stylist: Chelsea Kearney Salon: Blown Away, Cork Category: Create the One - Length Winner 2017

Stylist: Niamh Kennedy Salon: Willow Hair Boutique, Waterford Category: Bridal Creation Winner 2017

Stylist: Valerie Paterson, Dublin Category: The Great Lengths Trophy Winner 2017

Stylist: Laura Francsis Salon: Hession Hairdressing, Dublin Category: Create the One Volume Winner 2017

ENTRIES CLOSE 1ST JULY 2019 #GLAwards19 To enquire about joining the elite and becoming a Great Lengths certified stylist call 0151 34153 or visit GREATLENGTHSHAIR.IE

#CHedit

Inside story ZEBA MAYNOOTH

When it came to refitting the well-loved Maynooth branch of Zeba, it was meant to just be a quick polish but turned into so much more. “Our salon refit started with what was supposed to be a refresh,” says co-owner Angie Dromgoole. “A paint job, new chairs and then maybe a new waiting area…”

The salon was the only Zeba location that didn’t quite fit in with the others – so it was time for a revamp, with help from Gainfort. “Cool greys feature throughout all Zeba salons, but we wanted to add in a bit of colour, which we did with a soft touch of blue – we went for a minimal, industrial feel,” explains Angie.

Lighting is important in Zeba salons, so both the hairdresser and the client can achieve the desired look. “With high ceilings we could drop in layers of lighting,” Angie explains. “This lighting is the best I’ve ever worked in – the client gets no shadows and the hairdresser gets very even light.” New luxury massage basins were sat on Art Deco-style tiling, which contrasted perfectly with the cool grey flooring around. “We wanted to highlight our shampoo area as in some salons it can be hidden – but it’s most clients’ favourite part of their visit!”

HOT BUYS

ALL INCLUSIVE

The Lazzaro single wash unit by Maletti will fit in even the smallest spaces but still has all the comforts you would expect, from legrest and backrest to tilting basin and hard-working steel frame.

RRP €1,394 gainfort.com

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SPACE RACE

The new Planet mirror from Salon Ambience is a stylish, curved shape with LED lighting – create the perfect atmosphere with multiple settings.

PROMO PRICE UNTIL 30 APRIL €1,999 (NORMAL PRICE €2,499) capitalhairandbeauty.ie

CREATIVE HEAD IRELAND

21/02/2019 13:31

URGENT HELP FOR THE PLIGHT OF POLAR BEARS IF WE DON’T TAKE IMMEDIATE ACTION, POLAR BEARS COULD BE THE FIRST SPECIES TO BECOME EXTINCT DUE TO CLIMATE CHANGE

milk_shake have teamed up with Polar Bears International to raise money for these beautiful animals by producing a special pack containing our best selling products along with a free polar bear soft toy. ®

For every pack sold, milk_shake will make a contribution to this amazing charity, for the protection of polar bears, the good of our planet and for future generations to come*. ®

*in participating salons, while stocks last.

/ DISCOVER MORE AT: MILKSHAKEHAIRCARE.IE / FACEBOOK MILKSHAKEHAIRIRELAND / T. 0044 (0)1392 365177

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O G E R A E W AND D TE N A W ST O M ’S D EA H E V TI CREA TE PEOPLE THE IT LIST AWARDS CELEBRA THE BIG NEWS WHO DO REMARKABLE THINGS.RE NOW OPEN FOR 2019? ALL CATEGORIES A ONALS FOR ENTRIES BY HAIR PROFESSI AND! THROUGHOUT THE UK AND IREL CREATIVEHEADMAG.COM/MOSTWANTED CREATIVEHEADMAG.COM/THEITLIST @CREATIVEHEADMAG #MWIT19 030-035_MW.indd 2

2019

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2019

SALON SESSION STARS

ATE AWESOME TALENT AND BR LE CE DS AR AW ED NT WA ST MO EN – CREATIVE HEAD’S . THE 2019 COMPETITION IS NOW OP ING SS RE IRD HA OF S EA AR L AL IN EXCELLENCE D SESSION PLEASE STAND UP? WOULD THE STARS OF SALON AN

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21/02/2019 11:36

NEW! ALL CATEGORIES NOW OPEN TO THE UK AND IRELAND CATEGORY SPONSOR

INDIVIDUAL AWARDS NEW!

INDEPENDENT STYLIST

For a stylist looking after clients at a salon while busy building ‘Brand Me’

MALE GROOMING SPECIALIST

For a salon or session hairdresser demonstrating standout work in men’s hair

CREATIVE TALENT

For a creative director or senior stylist with exceptional artistic skill and commercial expertise

BUSINESS THINKER

For a salon owner or director who has built an outstanding salon business

COLOUR EXPERT

For a colour director or senior colourist with exceptional technical skill and commercial expertise

HAIR TREND

For the best on-trend image of the year

AWARD FOR INNOVATION

Rewarding an original hairdressing initiative that has proved a success for the salon business or the industry at large

SESSION STYLIST

For the most exciting hairdresser working in fashion (by nomination only)

HAIR ICON

For the most inspirational hairdresser of 2019 (by nomination only)

CATEGORY SPONSOR

TEAM AWARDS NEW!

BEST NEW BOUTIQUE SALON

For a new small salon with a unique sense of style

BEST SALON TEAM For salon teamwork at its best

BEST LOCAL SALON

For a salon that best serves its local community

BEST NEW SALON

For a new or revamped salon that turns heads

BEST SALON EXPERIENCE For a salon that delivers top customer service

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COMPETITION CLOSES MONDAY 13 MAY ENTRY FORMS CREATIVEHEADMAG.COM/MOSTWANTED FOLLOW THE ACTION @CREATIVEHEADMAG #MWIT19 QUESTIONS? CALL +44 (0)1434 610940 OR EMAIL EVENTS@ALFOL.CO.UK

19/02/2019 14:56

EW UK N G IN IT C X E T S O M E H T H FOR CREATIVE HEAD’S SEASRSCING STARS IS ON. DO YOU HAVE IT? AND IRISH HAIRDRE

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WORK HARD. DREAM BIG. GET NOTICED!

R UNDER O 0 3 D E G A S R E S S E R D IR FOR HA ND! A L E IR D N A K U E H T O T N PE ALL CATEGORIES NOW O THE RISING STAR

For a young salon assistant who’s enthusiastic, hardworking and fast improving – a new team star!

TO BE NOMINATED BY THE SALON OWNER OR MANAGER

THE FASHIONISTA

For a young stylist making a mark in session circles

THE ENTREPRENEUR

For a young salon owner who has created an exciting and successful business

THE VISIONARY

For a young stylist or technician who is pushing creative boundaries

THE IT GUY/GIRL

Two trophies – one for a guy, one for a girl – awarded to a young hairdressing professional excelling in multiple areas of their work and destined for greatness

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COMPETITION CLOSES MONDAY 20 MAY ENTRY FORMS CREATIVEHEADMAG.COM/THEITLIST FOLLOW THE ACTION @CREATIVEHEADMAG #MWIT19 QUESTIONS? CALL +44 (0)1434 610940 OR EMAIL EVENTS@ALFOL.CO.UK

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19/02/2019 14:57

THE COTERIE DOES DUBLIN 029_Coterie.indd 2

20/02/2019 15:05

CREATIVE HEAD’S NETWORKING CLUB THE COTERIE IS COMING TO DUBLIN FOR THE VERY FIRST TIME! PREPARE TO BE INSPIRED…

CINTA MILLER

FASHION, MUSIC AND CELEBRITY HAIR STYLIST/MAKE-UP ARTIST

From LFW shows to music videos and film premieres, Cinta Miller has worked with impressive names like designer Edeline Lee, actor Idris Elba and musician Craig David and brands Belstaff and boohoo.

FAYE PURCELL

CREATIVE MANAGER FOR BMG

Responsible for developing unique creatives for artists including Kylie, The Feeling, Bryan Ferry, Lenny Kravitz and Newton Faulkner, Faye currently takes the lead on visual projects for music company BMG on its frontline releases.

JOHN VIAL

SESSION HAIR STYLIST & CO-FOUNDER SALON SLOANE

John Vial has worked with the world’s most iconic designers, photographers, magazines and celebrities. He’s an instrumental name at London and New York Fashion Weeks and London Fashion Week Men’s.

MONDAY 8 APRIL 2019 7PM UNTIL 10PM, DUBLIN

€15 EARLY BIRD TICKET (LIMITED NUMBER AVAILABLE – BOOK

BEFORE 19 MARCH)

BUY TICKETS AT CREATIVEHEADMAG.COM/THECOTERIE OR CALL +44 1434 610416 SINGLE TICKET €25 / TICKET BUNDLE (FIVE) €100

Price includes canapés on arrival, drinks all evening and a gift from BaByliss PRO

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21/02/2019 13:30

WANT TO TAKE YOUR REDS TO THE NEXT LEVEL THIS SEASON? CHALLENGE YOUR CREATIVITY

WITH VIBRANT REDS AND CUT-ABOVE COPPERS, GRAPHIC SHAPES AND

SEAMLESS TECHNIQUES WITH REVLON PROFESSIONAL.

JOIN THE

GRAB YOUR BOWL, IT’S TIME TO…

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REDvolu о!

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CREATIVE HEAD IRELAND

19/02/2019 15:39

CR EATIV E HE AD AD VE RT OR IAL

REDS ARE BACK! Hitting the streets in a celebration of passion, creativity and energy, these are reds with a purpose. Want to be part of the movement? Then join the Redvolution with Revlon Professional, arming you with the kit you need to be inspired and step up to create change.

This is your time to be bold – and unleash the boldness in your clients, too!

Introduce them to the most beautiful reds and coppers with revamped Color Sublime

by Revlonissimo, which includes new C5 colourants for intense, long-lasting results.

Formulated with the latest technology, this permanent ammonia-free range was developed to achieve beautiful, naturallooking results, and boasts three new shades to deliver long-lasting intense reds and rich coppers for radiant, bold looks.

And the in-salon experience just got better, too! Discover the new Rising Bloom fragrance, an exhilarating blend of lively red fruits and lush floral notes to bring out your guest’s bold side.

RED ALERT

POWER UP FOR THE REDVOLUTION WITH THE WIDER REVLON PROFESSIONAL COLOUR RANGE… THERE’S SOMETHING FOR EVERYONE

REVLONISSIMO COLORSMETIQUE – nourishing and caring, this provides beautiful, reliable, long-lasting shades and colour that’s twice as shiny as natural hair. With Pure Colors Mixing Techniques, you can express your creativity and personalise every colour to make your clients feel unique.

REVLONISSIMO CROMATICS – watch out for vividly vibrant

colour to help you create bold fantasy effects and stunning looks that unveil your artistic passions. Bold, intense… we’re talking bright, uniform colour that’s perfect for flawless and fast services.

NUTRI COLOR CRÈME – refresh bold looks between services with this exclusive three-in-one cocktail of colour, care and shine.

Or, if you have a curious but cautious client, you can add a bold pop of colour in just three minutes!

From graphic reds fused with cutting edge lines to organic coppers for an earthier, warmer approach – and with some nods to iconic pop culture references where copper gets fiercer while staying feminine – the choice you can offer will fire up your more experimental clients.

And with an equally bold advertising campaign all primed to set social media on fire – remember #redvolutionbyRP – you know that Redvolution is going to get the people’s vote! Are you feeling the burn?

Join the Redvolution with ammonia-free Color Sublime by Revlonissimo from Revlon Professional.

Call 01 886 9300 or visit revlonprofessional.com #redvolutionbyRP CREATIVE HEAD IRELAND

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The pollution solution

Be your client’s colour defender with MAGN±T, the pollution shield for vibrant hair colour from Revlon Professional 32

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FROM CAR EXHAUSTS to dust particles, pollution is everywhere. And while there’s a plethora of technology-savvy beauty options to help protect skin, has anyone thought about the impact pollution can have on hair?

Skin cells are constantly regenerating, but hair shafts don’t. It’s up to you to help your guests to protect and keep hair healthy. And all that hard work you put into that colour result? Well, pollution can have an impact on that, too.

The metals already present in hair affected by pollution will interact badly with the hydrogen peroxide needed in colouring and lightening services, generating free radicals that break the keratin bonds, making the final colour result unpredictable, unreliable and dull...

But Revlon Professional has a powerful new defence system! It understands that colour is right at the heart of your salon’s services, and is obsessed with absolutely beautiful hair, just like you.

It felt compelled to take defensive action… welcome your innovative hero, MAGN±T. After years of research, Revlon Professional’s scientific team has a fighting formula – the Pollupl±x System, a patent-pending formula that’s an industry first. It’s an advanced combination of active ingredients compiled to tackle issues head on. The result? The best possible colour result with full protection for the hair fibre.

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CR EATIV E HE AD AD VE RT OR IAL

Assemble your super powers MAGN±T COLOR LOCK REPAIRING SHAMPOO This reduces metal build-up and metallic particles, neutralises the negative effects of poor water while also helping recover the hair’s inner structure during a technical service.

MAGN±T ANTIPOLLUTION MICELLAR CLEANSER

*For best results, use with Revlon Professional brands

Removes impurities and external pollutants from hair and scalp, reduces particle deposits and neutralises the negative effects of poor water.

MAGN±T PROTECT ANTIPOLLUTION DAILY SHIELD Shields hair against environmental aggressors. It’s anti-free radicals, while it’s packed with UV protection to combat hair ageing. It also removes and prevents unpleasant odours.

WORKS WITH ANY COLOUR AND LIGHTENING BRAND!*

MAGN±T ANTI-POLLUTION NEUTRALIZER Patent-pending, this neutralises the negative effects of metals in colour services, while protecting hair’s inner structure.

Max your service menu Now consumers are more aware than ever of pollution and its effects, MAGN±T is an incredible opportunity for your salon to help allay any concerns their clients have and deliver added value services that help you build business and your reputation as a source of true expertise. And with #magnetservices hashtags across social media, all eyes will be on just what this exciting new salon-exclusive line can do.

MAGN±T MOISTURIZE ANTI-POLLUTION RESTORING MASK Reduces particle deposits, while fighting against free-radicals.

MAGN±T is easy to weave in any existing care and colour ritual – in full or in part. You’ll have the power and the tools to create a tailor-made routine with the products clients take home continuing your good work between salon visits and establishing a conversation around their hair’s health that can continue for visits to follow. And as an exclusive product from Revlon Professional, it will also establish greater loyalty from your clients.

For more information, visit revlonprofessional.com or call 01 886 9300 RevlonProfessionalUK #createboldly #liveboldly #magnetRP CREATIVE HEAD IRELAND

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Simone Rocha

Gareth Pugh

Jeremy Scott

Gareth Pugh ALEXACHUNG

t s a c e

f e Th

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Zandra Rhodes

IA London at On|Off

Mary Katrantzou

THE CATWALK DOESN’T ONLY SHDAPE STYLING TRENDS – CLOTHES AN VE MAKE-UP AT FASHION WEEKS HA ALWAYS INFLUENCED SEASONAL IR COLOUR PALETTES AND NOW, HA THE COLOUR IS HAVING A MOMENT AT E SHOWS, TOO. IN AN AGE WHERE LIV STREAMING AND EXTREME COLOUR CHANGES ARE THE NORM, WHAT TRENDS WILL YOUR CLIENTS BE REQUESTING FROM THE RUNWAY?

IA London at On|Off

Mark Fast

Markus Lupfer

Osman

S/S19

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Wella Professionals PRODUCTS: Wella Professionals Koleston Perfect with ME+, L’Oréal Professionnel Botanēa, JOICO Blonde Life, TIGI Copyright Colour, Balmain Paris Couleurs Couture, Lômé Paris, Advanced Pro Salon Lightening Powder

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Redken

Mark Fast

Amber Slate from Wella Professionals

Aidan Darcy

Sun - soaked

Balayage Ambré from L’Oréal Professionnel INOA

Advanced Pro Salon ColourCode

THE TREND GOLDEN SANDS Summer always conjures up images of sun-streaked hair gently tousled by a tropical breeze, but most clients don’t have time to sit on the beach waiting for it to happen naturally – they want these looks in an afternoon. “Blonde hair will always be in fashion but it’s the kind of blonde and the trends that translate from catwalk to client that will have our clients ahead of the rest,” says Aidan Darcy, senior colourist at Brown Sugar.

“It used to be about platinum blondes and getting your hair whiter than white, but for so many of our clients it’s unrealistic and unmanageable.

One of the colour trends for this year is a lived-in blonde with ribbons of warmth throughout.”

Andrew Trott-Barn, Advanced Pro Salon ColourCode artistic director for UK and Ireland, believes this trend is incredibly flattering for clients. “Opt for natural shades to complement and frame a variety of skin tones,” he explains. “Use more than one shade to add natural texture with wavy curls or loose finished flow for a real sense of multi-tonal depth.

“For brunettes changing up their look, ensure a wellnourished clean lift prelightener for a healthy light base to build from. To achieve ultimate hair envy, explore a root drag.”

Aidan also highlights the benefit of this trend in keeping hair in better condition. “One of the best elements of this trend is there’s no scalp bleaching involved, so it’s much kinder on the hair. It can be adapted in many ways, from high lift tinting and babylights to freehand lightening to enhance the clients own natural colour.”

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ALFAPARF Milano

Marc Jacobs

Sugar sweet G Alan Keville for Wella Professionals

Pantone’s colour of the year has been announced as the optimistic Living Coral. This juicy, warm shade joins a spectrum of pinks along with minty blues and pistachio greens, and makes it clear that saccharine shades are here to stay in 2019.

Josh Wood, global color director for Redken, created a sweet array of candy-coloured hairstyles on 37 models at the Marc Jacobs S/S19 show, calling the look “aged, vintage pastel”.

The look lit up social media, and will be craved by clients wanting a piece of the action.

“Hair colour trends such as these are more often than not inspired by the catwalk,” says Stephanie O’Keeffe, stylist at Lillie Hair Salon in Cork and winner of the ALFAPARF Milano Fantastic Hair Colourist Award in 2018. “This trend in particular consists of muted, soft lemons, lilacs, mints, rose golds and corals. These beautiful tones give a level of class to a creative colour by being so soft and pleasing to the eye. There is a reason for this trend being called rainbow sherbet as it looks delicious.”

However, it’s important to ensure that your clients understand the commitment that comes with these candy colours. “With these wonderful colours comes great maintenance and work,” says Stephanie O’Keeffe.

“Unfortunately, these colours are not achieved easily, because the hair has to be lifted to the lightest, palest shade possible to achieve these results. They also don’t last very long – which isn’t a downside as this means your client can choose which shade of rainbow sherbet they would like to wear next.”

Longshaw Ward at On|Off

THE TREND RAINBOW SHERBET

PRODUCTS: Redken Shades EQ, Guy Tang #mydentity, JOICO Color Intensity Pearl Pastels, Color Fresh Creates from Wella Professionals, ALFAPARF Milano Pigments

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REMIX from Goldwell

Conor Doyle

Redvolution by Revlon Professional

ALFAPARF Milano

Schwarzkopf Professional

y t f a r c Ge ing

palmer//harding

PRODUCTS: Redken Color Gels Lacquers, Schwarzkopf Professional IGORA Vibrance, Revlon Professional Color Sublime, Goldwell @Pure Pigments

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Play around with brights and neons, paint high contrast balayages and sculpt highlystylised looks to create something that’s truly a work of art, reflecting the continuing individualism trend. “Stylists and clients alike have been flirting with the idea of graphic and unnatural hair colour for a while,” says Conor Doyle, educator and stylist at Peter Mark. “However, a new movement is taking hold; unapologetic and loud, vivid shades. Under no circumstances is this totally new – a brief scroll through Instagram brings us to many multi-coloured fantasies – but what has shifted is the perception of how ‘wearable’ these looks are.”

Goldwell UK guest artist Neil Barton agrees it’s the perfect time to set your imagination free. “This year bold, bright colours are super on-trend and are a great way for clients to be experimental,” he says.

The combination of colour and method of application is important in this trend.

“Pinks, blues and greens are appearing more frequently,” says Conor. “This presents itself in editorial work as graphic hair painting or graffiti-style imprints. We see this softened for our commercial clientele as neon colour contours and primary colour blocking. There is a movement away from the fluidity and seamless blends into something designed to catch your eye and add drama.”

It’s even possible to create an artwork-inspired look using just one colour, as Mark Leeson, Revlon Professional’s new global artistic ambassador, has in the Redvolution collection.

He adds: “Using contrasting reds and coppers in geometric shapes to define the cut is a great way to create impact.”

Fashion images courtesy of BaByliss PRO, Fudge Professional, KMS, L’Oréal Professionnel, Revlon Professional, TIGI, Toni&Guy, Wella Professionals

THE TREND ART ATTACK

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e r

u F e Th c ding c A

n a l y D

THE THREE-TIME WINNER OF THE MOST WANTED EXCEPTIONAL STYLIST AWARD SHARES HIS HOPES, FEARS AND DREAMS FOR THE FUTURE OF IRISH HAIRDRESSING IF ANYONE HAS their finger on the pulse of hairdressing in Ireland, it’s Dylan Bradshaw. This hairdressing icon has worked with countless celebrities, leads one of the most renowned salons in Ireland and opened an academy to train the next generation of hairdressers. On the eve of his 20th year in business, few people are in a better position to discuss the past, present and future of the industry.

This year Dylan will speak at Creative HEAD’s Salon Smart event in London, alongside his wife and business partner Charlotte, sharing not only his career successes but also discussing the difficulties he has faced along the way. “It’s my first time presenting with my wife! I love the whole idea that everyone at Salon Smart is truthful,” Dylan says. “I’m honest about what we do – our faults and our successes.”

He hopes that this approach will teach tomorrow’s hairdressers and salon owners that they don’t need to achieve perfection. “It’s okay to fail – that means that something just didn’t work out, so you need

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to continue and move forward. Younger people sometimes think everything should be great – but in business we need to make mistakes in order to find success.”

One of the biggest challenges he faces as a hairdresser in Ireland today is the competition from ‘black market’ hairdressers. And even a business as popular as Dylan’s is not immune to the threat. “Irish hairdressing has gone through a huge change recently – more so in the past two years than the past 20 years,” Dylan explains.

“I’ve had staff who were with me for 15 years and left to go and rent a chair and be paid in cash. The problem is that when you have those people paying very little tax it squeezes the rest of us. It’s easy to rent a chair, whereas my overheads are astronomical.

I can’t compete.”

Along with causing problems with staffing and tax, ‘black market’ hairdressing runs the risk of damaging the integrity of hairdressing as an industry. “Good hairdressing is one of the hardest jobs ever,” explains Dylan.

2018 “You have to give

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your clients an exceptional, complete service. But it feels like hairdressing could be losing that. When black market hairdressers just want to work for three days a week, and they don’t do colour or curly blow-drys because it’s too much effort, then they are prioritising themselves. But we are in a service industry, where the client is supposed to come first.”

Dylan’s dedication to service, which he honed during the years he worked in New York, has always been key to his business philosophy, and continues to set his salon apart.

“We have stripped the business apart, and ensured we focus on service, experience and education. Thanks to this approach, I’m celebrating 20 years in business next year!”

And he also takes pride in supporting the next generation of hairdressers, many of whom train at his Dylan Bradshaw Academy. “I have no interest in new branches of salons – we have our academy. With good education everything is going to be bigger and brighter in hairdressing. The young people coming through are talented and hungry.”

In the coming years, Dylan predicts that there will be a shift in interest back from colour to cut. “Colour is currently the focus, but I would like to see the return of the cut in the future. I think there will be an emphasis in education on

cuts that grow out beautifully, and how we can craft that.”

And Dylan is determined to play a part in shaping the future – which is why he is developing a new partnership with An Cosán, a Dublin charity. “An Cosán aims to empower women through education – they do that by providing people of all ages with pathways to learning, leadership and enterprise. We will be offering a scholarship to the Dylan Bradshaw Academy to help people get back to work.”

“It is important for me and Charlotte to give something back,” he continues. “We want to train them up then let them go back to their community and share what they have learned. We have a skill that we can give to someone, and they can use it to get themselves a job, earning money.”

It’s this combination of spirit and skill that means Dylan will be the first Irishman to be crowned a Most Wanted Legend at the Most Wanted and It List Awards in 2019, having picked up the Exceptional Stylist trophy three times.

“It’s great to pick up any award in front of your mentors, but this one is such a fantastic ceremony – you get people from session, colourists, so many strong people. I’m excited to bring some of the team along too and show them what can be achieved,” Dylan says. As always, he’s looking forward.

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Juicy Fruit THE VENTI COLLECTION FROM BELLISSIMO IS A DELICIOUS CONCOCTION OF BRIGHT COLOURS, PLAYFUL TEXTURES AND STANDOUT SHAPES, CELEBRATING 20 YEARS IN BUSINESS PHOTOGR APHY BY ALEX HUTCHINSON CREATIVE HEAD IRELAND

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ARTISTIC DIRECTION Louise Jordan. ARTISTIC TEAM Team Tribe @ Bellissimo.

MODELS Simona, Eliska, Hazel and Chris at Catwalk Modelling Agency, Galway. MAKE-UP Aileen Hannan.

DANCING IN AIDAN DARCY’S COLLECTION, WET, CREATES CHARACTERS EACH INSPIRED BY ICONIC WET LOOKS AND EXPLORES THE POSSIBILITIES OF TEXTURE AND FORM PHOTOGR APHY BY JOHNNY McMILL AN 44

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THE RAIN

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HAIR Aidan Darcy, Brown Sugar. MAKE-UP Ashley O’Connor. MODEL Harleigh Buxton, Not Another Agency.

Scene NYC IN

Sin City

Toby Meyer

THE HOTTEST EVENTS EVERY MONTH – GET YOURSELF SCENE!

REDKEN BROUGHT THE Big Apple to the heart of the Las Vegas strip for its biggest ever Symposium event. An electrifying three days packed full of education, eye-popping stage work and alter egos, the biannual gathering saw close to 20,000 hairdressers descend on the city’s super-luxe Delano Hotel. Proceedings opened with a virtual cab trip through New York City, with dramatic show hair representing the double lives of various characters who slid into the passenger seat after dark. Punk, burlesque and underground rap culture all featured. With the signature Redken energy bubbling high, guests enjoyed two days of seminars and workshops, alongside new product showcases and demos. Hollywood mega-colourist Tracey Cunningham enthralled the audience, as did global color creative director Josh Wood, who discussed his incredible career and highlighted his work with Marc Jacobs. The closing party united the Vegas spirit with the theme of hidden identities, as a trio of impersonators brought Britney, Dolly and Prince to life. A surprise DJ set by vice-president of education, Sheri Doss (aka DJ Dazzle), was followed by ’90s R&B superstars En Vogue, who pushed the night to a nostalgic crescendo.

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Sam Villa

En Vogue Kelly Scott

Chris Moody

Josh Wood

Tracey Cunningham

Hugh Campbell

Setting the

STANDARD

HAIRDRESSERS FROM ALL branches of the Hugh Campbell Hair Group came together at the Clayton Hotel in Limerick for the annual competition and awards ceremony. The efforts of stylists and colourists paid off as entries showed a diverse range of talent. The judging panel, which consisted of Creative HEAD Ireland editor Anna Samson, educator Debbie Gee, L’Oréal Professionnel education manager Patricia Strachan and graphic designer Avril Cairns, had a tough job as a high standard of work was presented across all the categories.

James O’Dwyer, colour maestro and head of education at Hugh Campbell Hair Group took to the stage to reveal the winners and to finish, salon group founder Hugh Campbell unveiled the logo for the new colour bar at Melo Yelo, and congratulated all those who had taken part. He said: “In the world of hair, there are currently two distinct themes – on the one hand there is stunning precision hair cutting with precise colour placement, and on the other hand there is spectacular balayage and colour shading. Both kinds of hair were beautifully executed at the competition, and I would like to thank all of our incredibly talented competitors, who made the event such a resounding success and to everyone involved for making the event so memorable.”

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Emma Collins

And the winners are…

1ST PLACE – Emma Collins (colourist) and Cathal Walshe (stylist) from Marbles Colour Zone RUNNER-UP – Laura Jones (colourist) and Ruby Louise Ryan (stylist) from Cats Hair Studio

Laura Jones and Ruby Louise Ryan

SENIOR CUT & COLOUR

FUTURE HAIR UP

Giedre Beručkaite-Mauriciene with Creative HEAD Ireland editor Anna Samson

1ST PLACE – Giedre Beručkaite-Mauriciene from Cats Hair Studio

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Cameron James Armstrong and Clodagh Rice

1ST PLACE – Lorna O’Brien from Melo Yelo Hairdressing RUNNER-UP – Cameron James Armstrong and Clodagh Rice from Marbles Hair and Beauty

Lorna O’Brien

FUTURE CUT & COLOUR

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Welcom e to #mave nstudiodublin

Ice colour #blonde #pixiecut Meeting legendary hairdresser, Kevin Murphy!

In the

Referen ce and resu lt! #iceblo nde #70 sha ir

frame Michelle Grimes, owner of Maven Hair in Dublin (@hairmaven.ie), snaps away

I love getting my hands on this lady’s a mazin g hair

SHOOT AND SEND Want to give us a snapshot of your world? Tweet us at @creativeheadmag now!

This cover is beautif ul!

I worked with a brilliant tea m on this shoot @thevow.ie #brida lmaga zine

#balayage #freehandpainting #hairbymichellegrimes 50

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Transfo rmatio n into Elsa! #Froze n

@cha na de koya loo kin g incredibl for th e @joan ne hy ne s show #h airby mich elleg rim es

e

#Bronde

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LONG LIVE THE QUEENS + ALL HAIL PLATINUM ghd’s ultimate SMART styler that predicts your hair’s needs. #longlivethequeens #ghdbreakthrough

For more information and to become a stockist, contact your ghd account manager or call +44 (0) 1924 423400.