A qualification in Public Relations will offer you a wide variety of exciting career options, from organising media campaigns, to managing stakeholder relationships with organisations and their target markets.
As a Public Relations Manager, you must be a strategic selfstarter who is organised and well-articulated.
YOU WILL LIKE THIS IF YOU WILL STUDY AT
YOU WILL STUDY FOR
You enjoy working with people, and you are a whizz at multitasking and organising. You also have to be confident and creative, with plenty of enthusiasm.
District Six Campus, Science Building
Three years, full-time Four years, part-time
WHAT YOU NEED
Minimum Admission Requirements
National Senior Certificate (Grade 12) with:
• English (5)
• Home Language or First Additional Language (4)
• Mathematics (2); or Mathematical Literacy (4); or Technical Mathematics (3)
The department utilises an Admission Point Score (APS) as selection criteria once your minimum admission requirements are satisfied. You also have to score a minimum of 28 with Mathematics or 30 with Mathematical Literacy on the APS.
DISCLAIMER
Meeting the minimum requirements does not guarantee admission. Information is subject to change, based on approval and accreditation of HEQSF aligned qualifications during 2024/2025. Admission requirements may therefore differ between the existing qualification and the HEQSF aligned qualification. Please consult the CPUT website or Faculty for updated information. Every effort has been made to ensure the accuracy of the information in this brochure; however the University reserves the right at any time, if circumstances require, to make changes to any of the published details.
YOUR SUBJECTS
First year
• Public Relations 1
• Communication Science 1
• Media Studies 1
• Literacy Studies 1
• Business & Management Studies 1
• Social Studies 1
• Public Relations Practice 1
Second year
• Public Relations 2
• Communication Science 2
• Media Studies 2
• Literacy Studies 2
• Business & Management Studies 2
• Social Studies 2
• Public Relations Practice 2
Third year
• Public Relations 3
• Communication Science 3
• Media Studies 3
• Public Relations Practice 3
Your on-the-job training
During your third year, you will be required to do in-service training at a CPUT-accredited employer for a period of 8 to 12 months.
YOUR FUTURE
SELF Future studies
Advanced Diploma: Public Relations & Communication
Postgraduate Certificate
Master’s Degree: Public Relations & Communication
Future industries
Entertainment agencies
Media Social media
Digital marketing
Advertising agencies
Private companies
Government departments
Special events companies
Corporate Social Investment (CSI)
Consultancies
Self employment Future career
Public Relations Manager
Corporate Communications Manager
Internal Communications Manager
Media Relations Manager
Relationship Manager
New Media Coordinator
Public Affairs Coordinator
Digital and Social Media Coordinator
Publicist
creating futures
HOW TO APPLY
Please note: All students are required to apply online, except for qualifications that do not cater for online applications.
ONLINE APPLICATIONS
Do you qualify to apply online?
ONLINE APPLICATIONS ARE FREE
Choose your qualification by consulting this brochure or the CPUT website
Gather your documents (i.e. certified copies less than three months old)
View or download the online application guides available on our website at www.cput.ac.za/study/apply under Step 4: Online application for information on how to apply online
Complete your application online by visiting www.cput.ac.za/study/apply and following the steps
Follow-up by getting your admission status and downloading your admission letter via the online application tracking system by visiting www.cput.ac.za/study/track
MANUAL APPLICATIONS
Do you qualify to apply manually?
Please note: No manual posted or over the counter applications will be accepted for any course, other than the listed qualifications that do not cater for online applications.
