IRIS VAN HERPEN
WHERE FASHION MEETS TECHNOLOGY
Founded in 2007, Iris van Herpen has always lived and designed by the motto: “Normal rules don’t apply.” She was an early adopter of 3D Printing within the fashion world and is known for her extraordinary designs and runway shows. She combines craftsmanship and innovation to create sculptural works of art through fashion in order to complement shape and form while extending the human body.
Structural // Technological // Expressive // Confident // Desirable


IRIS VAN HERPEN



+No flagship store
Select items sold online and through boutiques
+Notability from collaborations
Artists, celebrities, and innovative runway shows
+Collections
First 3D printing collection in 2010
First RTW collection in 2013

“A lot of avant-garde designers are aware of her, but her influence isn’t going to be felt until the technological areas she’s experimenting in move beyond these sculptural designs into more prosaic clothing.”
IRIS VAN HERPEN
CRAFTSMANSHIP & INNOVATION
In addition to 3D printing, she is known for using techniques such as laser-cutting and injection molding. Currently, she is experimenting with developing new fabrics such as bio-fabricated leather, synthetic silks, textiles that alter shape in reaction to elements like water and heat, as well as light-refracting, mirrored fabric.


“

Since we’ve opened, our point of view is that if someone else is doing what we’re doing, we should move on...we have a built-in concept that constantly challenges itself to refresh. ”

CURATORS OF INNOVATORS
Founded in 2002, by Humberto Leon and Carol Lim. The concept of the brand was based upon the opening ceremonies of the Olympics. Each year, they focus on a specific country for inspiration and collaborations. They offer a private label collection, multi-shop department-like stores featuring collaborations with emerging as well as established brands, and a showroom.









SHOPPING AS ENTERTAINMENT
+Awesome, creative and exhilarating atmosphere and fixtures.
+Constantly evolving and changing each year with new country of focus
“It’s a new way of looking at a department store; we’re not a small specialty store.”

With constantly evolving store displays, visiting OCNY is always an act of exploration. ‘Zines, souvenirs, and art installations make every shopping trip feel like a voyage of discovery. ”
-OPENINGCEREMONY.US

FASHION DISCOVERY ZONE
With new brands constantly moving in and out on a regular basis, Opening Ceremony is shaping the mold for the next generation of department stores. With a mixture of product ranging from high to low prices, local to international collaborations, and styles from nostalgic to cutting edge, they always have a lot to offer and surprise customers with. The mechanics of Opening Ceremony as a brand have morphed it into a platform for artists and designers, emergent and existing, to interact with and create products more accessible to the masses.
IVH FOR OC
Iris van Herpen would benefit from this collaboration because it makes her clothes more affordable as well as more accessible to the masses. It also gives her brand better name recognition and would show that the techniques she uses in her couture are those of the future for all of fashion.
Opening Ceremony would benefit because it is a new and exciting collaboration. They are credited for catapulting a great deal of brands and fashion trends. A collaboration with IVH would mean exclusivity and could very well make a huge impact and statement, not only in their stores, but in the world of fashion.


Singularity
In contrast to Minimalism, Singularity explores the essence of individuality and embodies the future of fashion. The manipulation of technology is becoming more prevalent and new techniques as well as textiles are emerging and being used in experimentation throughout the realm of fashion. Instead of blending in with the masses and living a life full of simplicity, Singularity offers the eccentricity individuals crave and strive to express in their everyday lives.






+GENERAL
31 Years Old
Single Architect
Successful
+HOBBIES Photography Dance
Illustrating Shopping
+PERSONALITY
Confident

Creative Intelligent Loves Tech
CARSON
After graduating from Design school and landing a highly successful job at an international architecture firm, Carson moved to New York City to start her life. Her job requires her to travel to some of the most modern and fashion forward cities in the world. Therefore, Carson has a particular aesthetic because she does not like blending in. Her background in architecture allows her to appreciate form and structure,which are elements she likes to translate through her style. She is extremely outgoing and confident and likes everyone to know that when she walks into a room. Due to her early success at such a young age, Carson has expensive and dramatic taste that she carries through all aspects of her life.
To create an accessible, premium, womenswear capsule collection by Iris van Herpen for Opening Ceremony in Spring 2016 utilizing techniques of the future, such as 3D Printing, for the creative and confident individual who appreciates artistic expression versus simplicity.



OCulus
Oculus refers to the shape and form of circles and spheres, particularly eyes in this case, as well as the layers and pieces that they consist of. In relation to Singularity, Oculus plays with form on the human body creating interesting silhouettes through extension and indention.
Materials/Colors
Seeing that IVH does not use a great deal of color in her collections, a cool palette with a couple shades of blue keeps it fresh, but still fun.
Details:
Leather Piping
Metal / Plastic 3D Printed Pieces
Contact Sapphire InkThe collection utilizes a lot of structural fabrics in order to best play with shape and form. Commercially, leather and neoprene are suitable options for mass production.










IVH Zipper Pull
To incorporate 3D printing on a mass market scale. A zipper pull was designed and developed. It appears on almost every piece in the collection and is intended to be either printed in Polyamide or any sort of metal.








Ivh FoR Oc






Merchandising Map
Ocular Dress| $500
A black sculptural dress made entirely out of neoprene with sapphire leather piping detail.


3D Printed Zipper on Back
SKU: 8
Sizes: XS | S | M | L
Materials: Neoprene Dress

100% Polyester, Leather Piping
Style #: 10299724
Retina Tee| $325
A tiered sleeve t-shirt made out of neoprene with white leather piping detail.


SKU: 30
Sizes: XS | S | M | L | XL
Materials: Neoprene Shirt
100% Polyester, Leather
Piping
Style #: 10299740
Retina Legging| $175
A basic athletic legging with leather piping detail.



SKU: 40
Sizes: XS | S | M | L | XL
Materials: 87% Polyester/13%
Spandex Legging, Leather
Piping
Style #: 10299750
Ocular Jacket| $400

A sculptural jacket made out of neoprene with leather piping detail. 3D Printed Zipper on Front
SKU: 24
Sizes: XS | S | M | L
Materials: Neoprene Jacket


100% Polyester, Leather Piping
Style #: 10299740
Ocular Skirt| $350
A sculptural skirt made out of neoprene with leather piping detail. 3D Printed Zipper on Back
SKU: 24
Sizes: XS | S | M | L
Materials: Neoprene Skirt Shell and Interior 100% Polyester, Leather Piping


Style #: 10299750
Cagelet| $275
3D Printed cagelet, for wrists or ankles.
SKU: 1
Sizes: ONE SIZE
Materials: 100% Polyamide

Style #: 10299755

Wrap Cage| $900

3D Printed shoulder wrap cage, for a dramatic touch.
SKU: 1
Sizes: ONE SIZE
Materials: 100% Polyamide
Style #: 10299701
“Iris” Shell| $275
Basic neoprene shell with leather piping detail.


SKU: 30
Sizes: XS | S | M | L | XL
Materials: Neoprene Shell


100% Polyester, Leather
Piping
Style #: 10299751
Lens Skirt| $425
Flared skirt made out of neoprene with leather piping detail, and clear vinyl overlay. 3D Printed Zipper on Back
SKU: 45
Sizes: XS | S | M | L | XL
Materials: Neoprene Skirt 100% Polyester, 100% 12 Gauge

Vinyl Overlay, Leather Piping
Style #: 10299746
Macular Vest| $600

A sculptural vest made of mesh neoprene in Space/Ink, and out of leather and vinyl in black. 3D Printed Zipper on Front

SKU: 32
Sizes: XS | S | M | L
Materials:
+Space/Ink = Mesh
Neoprene Vest, 100% Polyester, Leather Piping
+Black/Black = 100% Leather Body, 80% Vinyl, 18% Polyester, 2% Polyeure Textured Panel
Style #: 10299732
Macular Pant| $400



Denim, fitted pant with leather piping detail and boning to hold flared pocket structure.
SKU: 28
Sizes: 0 | 2 | 4 | 6 | 8 | 10 | 12
Materials: Body = 80% Cotton, 18% Polyester, 2% Spandex, Leather Piping
Style #: 10299728
“Iris” Zipper Shell| $325
Neoprene shell with white leather
piping detail and 3D Printed
Zipper on Front

SKU: 20
Sizes: XS | S | M | L | XL
Materials: Neoprene Shell 100%
Polyester, Leather Piping
Style #: 10299720
Retina Skirt| $350
Tiered skirt made out of neoprene with white leather piping detail and 3D Printed
Zipper on Back


SKU: 20
Sizes: XS | S | M | L | XL
Materials: Neoprene Skirt Shell and Interior 100% Polyester, Leather Piping

Style #: 10299721

Optic Tee| $375
Fitted, tiered half sleeve t-shirt with white leather piping detail.

SKU: 20
Sizes: XS | S | M | L | XL
Materials: Neoprene Jacket 100% Polyester, Leather Piping Style #: 10299722

“Iris” Moto Pant| $450
Denim, skinny moto pant with white leather piping detail, textured leather knees, and two 3D Printed Zippers on Front.
SKU: 21
Sizes: 0 | 2 | 4 | 6 | 8 | 10 | 12
Materials: Body = 80% Cotton, 18% Polyester, 2% Spandex, Patches = 80% Vinyl, 18% Polyester, 2% Polyeure Textured Style #: 10299723



Corneal Jacket| $700
Leather jacket in Sapphire/Ink with white contrasting stitch. Black has textured leather panels. 3D Printed Zipper on Front

SKU: 16
Sizes: XS | S | M | L
Materials:
+ Sapphire/Ink = 100% Leather Jacket, Leather Piping, White Accent Stitch


+Black/Black = 100% Leather Jacket, Textured Panels 80% Vinyl, 18% Polyester, 2% Polyeure
Style #: 10299716
Lens Dress| $350
Neoprene tiered bodice dress with white leather piping detail, and clear vinyl overlay. 3D Printed Zipper on Back

SKU: 36
Sizes: XS | S | M | L
Materials: Neoprene Dress

100% Polyester, 100% 12
Gauge Vinyl Overlay, Leather
Piping
Style #: 10299736
Macular Coat| $625
Sculptural coat made of neoprene with navy leather shell, collar, and piping. 3D Printed Zipper on Front


SKU: 8
Sizes: XS | S | M | L
Materials: Neoprene Jacket

100% Polyester, 100% Navy Leather Shell, Leather Piping
Style #: 10299709
“Iris” Neck Piece| $150
Neoprene neck piece, lays on shoulders for flared silhouette. 3D
Printed Zipper on Back
SKU: 6
Sizes: XS/S | M/L
Materials: Neoprene Piece ,100%
Polyester, Neoprene Piping


Style #: 10299706

“Iris” Cage| $1100

3D Printed large shoulder cage.
SKU: 1
Sizes: ONE SIZE
Materials: 100% Polyamide
Style #: 10299703
Ciliary Jacket| $650
Collarless, cropped leather jacket, with contrasting panels, and leather piping.


SKU: 8

Sizes: XS | S | M | L
Materials: 100% Leather Jacket, Leather Piping
Style #: 10299708