Truck Book 2021

THE TOP MIDDLE EAST AFTERMARKET, OEM AND SERVICES COMPANIES YOU NEED TO KNOW

FOREWORD

This way up. That familiar sign on

not only a window on their latest ranges

the side of packaging has probably

and product portfolios but also open

been seen in more offices, homes

up a dialogue on how they can help

and, well, everywhere across the

fleets modernise, revamp and renew.

region since the beginning of 2020.

Like a freshly unwrapped FMS or

Knowing which direction to take is

telematics solution, a new format that

no longer a simple label on the side of

divides the commercial vehicles into its

packaging but also a huge undertaking

constituant parts should help readers

that every business in the transport

to navigate pages. This year’s latest

and logistics sector is facing.

edition also includes analysis of three

Yes, the COVID-19 pandemic

key areas for the first time which is part

has proven to be both a challenge

of Truck&Fleet Middle East magazine’s

and an opportunity for fleets.

own on-going programme of trying to get

But, while it has created huge economic pressure on people, companies

cutting edge thinking into the market.

Hopefully, this year’s book can be

and even governments across the

part of your own process of reviewing

region over the past year, it has also

where your fleet operation stands in

accelerated changes in eCommerce,

the sector and provide guidance on

retail, logistics and digitalisation

which direction you should be heading

that otherwise may have taken years

in this most dynamic of times. Feel free

and possibly decades to happen.

to contact the companies directly or

Fleets now face a clear choice: either continue to operate the way they always

drop Truck&Fleet Middle East team a line. Our door is always open.

have or embrace new ways and new thinking to make make the most of the possibilities now ahead of them.

As a consequence, the old Truck Book format has been updated and upgraded for its newest volume.

Contributors to this new Truck Book

STEPHEN WHITE

Pro have been asked to focus on their

EDITOR, TRUCK&FLEET ME

messaging to fleets so they can open

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03

04

CONTENTS

06

19

Market Outlook

Aftermarket

06

Are you digitalising yourself out of a job?

20

Apollo Tyres Middle East (ATME)

10

Driving forward

24

Continental

14

The silver lining

28

Creation Heavy Equipment Trading

32

JASPA

36

Valvoline

CONTENTS

41

05

91

OEM

Services

42

Al Futtaim – HINO

92

Renault Trucks – Used Trucks Center

46

Al Naboodah – Swaidan Trading

96

50

Daimler

Spider Plus Construction Equipment Trading LLC

54

Hyundai Motor Company

58

Hyva Middle East and Africa

62

Isuzu – Genavco LLC

66

MAN Truck & Bus Middle East FZE

70

Mercedes-Benz Vans MENA

74

Renault Trucks Middle East

78

Scania

82

UD Trucks MEENA

86

Volvo

06

MARKET OUTLOOK

Are you digitalising yourself out of a job?

Qafila co-founder Atif Rafiq on the trends shaping the shipping and logistics industry Even with light usage of a couple of

companies have turned to technology as

hours-a-day, Intel has found that

a competitive differentiator and as a way

connected vehicles generate 4TB of

to exceed challenging service level goals.

data each, every day! This quickly

Whether in the form of connectivity,

becomes a huge amount of data –

predictive analytics, faster processing

powering to zettabyte levels for OEMs

speeds or smarter hardware and

manufacturing millions of cars per year.

equipment, virtually every link in the

But collecting and storing this

supply chain can digitally connect to the

data simply adds cost unless it is

other links at each point in the process.

integrated, analysed and monetised.

Logistics organisations are realising

The opportunity is enormous. My

with increasing urgency that they can’t

basic arithmetic suggests monetising

afford to slow down for the delays

that data at a value of 1 cent for each

created by siloed systems and teams.

TB of vehicle data collected from

There are several major technologies

10 million cars produced annually

currently making an impact on

and on the road for 5 years could

the ability of logistics providers to

deliver $7.3 billion annually. The

achieve better business outcomes

trick is realising that value and using

across the entire supply chain.

it to stay relevant and profitable in today’s market. How digitisation

Internet of Things (IoT)

is transforming global logistics

Internet of Things (IoT) is the ability

The digital revolution has brought

for devices or objects to share data

change to industries of all kinds, and

and connect to the internet. Anything

global logistics is no exception. With

from automobiles to refrigerators

increased expectations from consumers

can be manufactured to have built-

for faster, more efficient management

in connectivity and the ability to

and transport of goods, logistics

communicate with other devices

MARKET OUTLOOK

07

As with technologies like IoT, Artificial Intelligence reduces the need for human touch in many day-to-day delivery and warehousing processes.

08

MARKET OUTLOOK

to send, store and utilise data.

Logistics organisations all over the world are recognising an opportunity to use IoT to their advantage through intelligently connected supply networks and systems. IoT-enabled processes reduce the risk of accidents and inefficiency in tasks that pose a greater chance of human error.

IoT also pairs connectivity with machine learning (discussed later in this article) to fuel faster, smarter processes and a fluid supply chain.

The result is lower operational costs

Modern logistics organisations are recognising

and higher revenue. How? Through

the need to protect themselves against

the implementation of repeatable,

labour shortages and keeping up with the demand for increasingly rapid order fulfilment.

scalable processes that require very little human intervention and that can be further streamlined over time.

logistics roles to create new, strategic

rapid order fulfillment; while

Does this mean that logistics

opportunities for the workforce. After

simultaneously attracting new

professionals are working themselves

all, just as technology is evolving, the

talent with specialised skills.

out of a job by digitising their supply

workforce is too. Instead of viewing

chain organisations? Certainly

digitisation as a competition of “robots

Blockchain

not. Instead, they are freed from

versus humans,” modern logistics

Blockchain is one of the newest

mundane, repetitive tasks to focus

organisations are recognising the

technologies to hit the digitisation

on strategic goals that have a direct

need to protect themselves against

strategy. To define it in simple terms,

impact on the organisation.

labor shortages and keeping up

blockchain is a distributed database

with the demand for increasingly

containing “blocks” of information,

Digitisation is evolving traditional

which is transferred via a secure timestamp that cannot be altered.

In other words, a blockchain allows a multitude of people (or systems) to enter data or records, which can only be updated or amended by an approved source. It is built to ensure the highest degree of accuracy and security possible.

For that reason, blockchain is an ideal technology for logistics organisations who must adhere to rigorous certifications and standards. The traditional bottlenecks of third-party compliance checks are eliminated since Logistics organisations all over the world

all information is hosted in a public

are recognising an opportunity to use IoT

ledger, digitised, and protected from

to their advantage through intelligently connected supply networks and systems.

the risk of security breach or fraud.

As organisations adopt blockchain,

MARKET OUTLOOK

they will naturally become more efficient,

use of data analytics and algorithms.

09

machine learning to mitigate risk

thanks to real-time tracking updates and

While the concept of artificial

and prevent the mismanagement of

the replacement of hardcopy documents

intelligence (AI) has been around

resources. Predictive analytics can

with a smaller, more secure digital

for several years, it is only recently

accurately forecast demand patterns,

footprint that is far easier to manage.

that organisations have begun to put

optimise route changes, and prevent

Although machine learning and

it to practical use. As AI becomes

potential bottlenecks along the supply

artificial intelligence are often used

more accessible and affordable,

chain that must be addressed before

as interchangeable terms, they

logistics organisations are using

they have the chance to become

differ slightly. AI is the overarching

it to harness big data, increase

an issue. Many traditional logistics

idea of machines completing tasks

operational efficiency and lower cost.

organisations are not suffering from

or processes in an “intelligent” or

AI reduces the need for human

a lack of data. The opposite is true.

human-like way. Machine learning is

touch in many day-to-day delivery

They collect massive quantities of data

the concept of giving machines direct

and warehousing processes. By

at each point in the supply chain but

access to data and allowing them

using predictive analytics, which gets

are unsure how to put it to good use.

to create efficient processes and

“smarter” over time as more data is

AI and machine learning collect both

solutions on their own, through the

collected, AI works in tandem with

structured and unstructured data, weigh it against trends and patterns in the organisation and anticipate business needs in time to make an impact.

Without AI, organisations rely heavily on historical data, which must then be analysed and dissected. By the time a potential risk or problem is recognised, it’s too late to change course. AI manages big data in quantities beyond the scope of human capability to identify efficiencies and solve problems before they can negatively impact operations.

It has never been easier for logistics teams to drive intelligent decisions with real-time data. In today’s competitive logistics market, efficiency is a competitive weapon.

The supply chain operates in real-time and data analytics must follow suit. By employing new strategies to digitally connect all points of the supply chain and supercharge processes with intelligent data, digitised global logistics companies will continue to drive down costs and maximise efficiency.

About the author:

Atif Rafiq co-founded Qafila with Jithin Manoharan to revolutionise Digitisation is empowering global logistics companies to view big data as an asset instead of just another complicated piece of the business to manage.

the logistics and shipping industry and booking process.

10

MARKET OUTLOOK

Scania’s XT range of trucks for the heavy-duty and construction segments is built with robustness and durability in mind and is suitable for applications such as tippers, mixers and pumps.

MARKET OUTLOOK

11

Driving forward Just as construction projects are incomplete without earthmoving operations, any earthmoving fleet is incomplete without the construction or heavy-duty truck, which move mountains of material from job-sites in the region every year. Anirban Bagchi takes a look at what some of the major players have been up to The Middle East market for construction

started 2020 in a positive way, but the

economy. The tracking and diagnostics

trucks is fiercely contested by the

pandemic disrupted things for us as

can bring significant benefits, such

well-known global brands, with big

well as our partners and customers. As

as increased uptime, improved safety

names such as Mercedes, Volvo,

we end the year, we are looking forward

and reduced operating costs.”

Renault Trucks, Scania and others

to a recovery in the market in 2021.

all in the fray, jostling for a slice of

We do see challenges ahead, but our

extensive coverage for service and

a substantial pie they believe has

outlook for 2021 is positive overall.”

parts in the region, with nine dealers

promise to grow even further.

At Scania, one of the biggest players

Scania’s largest selling construction

Scania Middle East also has an

who have both their own workshops

and heavy-duty truck model in the

and the capability of providing service

in the region’s construction trucks

region is the G440/460 A6x4 HZ tractor

at the customers’ premises.

landscape, the Middle East is an

unit for tipper semi-trailer application.

important division globally and one the

Describing the product, Wising says:

“We have Dealer Operating Standards in place, ensuring

Swedish giant is bullish about. Hans

“The model is equipped with the Scania

availability of the right tools and

Wising, sales director, Scania Middle

Retarder which is an auxiliary brake for

equipment, 24-hour emergency

East, tells CMME that the “Middle

the driving wheels and is mainly used for

assistance and parts availability.

East market is very important and

long periods of braking. It helps reduce

“Our Scania Repair & Maintenance

strategic for Scania already today”.

wear and tear of the service brakes and

contracts are valid in all GCC countries

boosts safety by keeping them cold

via our dealers. As a complete and

for full emergency performance.”

comprehensive solution, our dealers

“Scania trucks have been working in all major infrastructural projects in the region. We have a wide range,

Scania also has its customers covered

offer ‘Maxim@’ which is a full repair and

suitable for every application in the

by an advanced telematics system,

maintenance contract. Another option

construction segment. Since project

and Wising explains: “Our Scania Fleet

is ‘Ultr@’, which includes pre-planned

efficiency is a priority, Scania trucks are

Management connects vehicles and

maintenance, powertrain protection and

in demand because of their outstanding

drivers with their companies’ offices.

a wide range of wear and tear repairs.

‘Total Operating Economy’. With the

We’ve started implementing the solution

Finally, with ‘Extr@’ your driveline is

new Scania XT range (see box), we

in the GCC and our Saudi customers

insured along with maintenance of

have widened our product offerings

can already avail of these services,

up to five years,” Wising explains.

in the construction segment.”

which will soon be rolled out around

Weathering the fallouts of the

Aftersales is also what another

the region. The data collected on board

big brand in the construction trucks

Covid-19 pandemic, Scania is now set

Scania trucks gives valuable insights

segment swears by. Customers of

for an expected market correction. “We

into driving styles, productivity and

Mercedes-Benz trucks are supported by

12

MARKET OUTLOOK

Mercedes-Benz Trucks offers the ultra robust Arocs in the heavy construction segment, backed by Fleetboard, its vehicle management system that makes maintenance easy.

one of the strongest service and parts

extended to cover all wear and tear

checked from a customer’s operations

networks in the Middle East, says Olaf

parts and warranty components.

room and scheduled for the required

Petersen, GM, Daimler Trucks Sales,

Our fleet of mobile workshops and

maintenance. Fleetboard can also

Daimler Commercial Vehicles MENA.

certified technicians are our force

be connected to a customer’s CRM

on the road day and night.”

system, such as SAP or Oracle.

“Our customers know that parts will be delivered quickly and

A vital aspect of Mercedes-

Describing the Mercedes-Benz

competitively, driving profitability for

Benz trucks’ customer solutions

trucks range, Petersen adds: “The

them. To develop this further, we have

is its telematics offering, called

all-new Actros is predominantly our

launched ‘remanufactured’ parts,

Fleetboard, owned by Daimler Truck

benchmark tractor head for semi-trailer

where customers can hand back

AG. “Fleetboard not only provides

operation. In Oman, Kuwait and the UAE

in selected older components and

basic track and trace solutions, but

these are pulling payloads in excess of

replace them with a remanufactured

also focuses on driver performance,

100t on every trip in daily operations.

version. This is cost effective and

individually grading them based on

We also launched the all-new Arocs

provides a guaranteed part made

their operation of our products. With

throughout the Middle East in 2018,

to Daimler quality and standards.

Fleetboard, we can translate more

with specifically designed tipper

Additionally, for slightly older vehicles,

than 2,000 data points into user

and mixer chassis for construction

we have also introduced our TruckParts

friendly data so that operators can

operations and specially configured

portfolio, giving customers more

plan trips and loads more efficiently.

tractors available as all-wheel drive.

choice to fit their budgets and needs.

Further, our certified driver trainers

“Whether it is our Actros 3845S

in the Middle East can use Fleetboard

6x4 tractor or our Arocs 4042K 6x4

to keep our trucks on the road and

“Service is the most critical factor

data to highlight training and

tipper, 4542B 8x4 mixer or our market

since many customers also operate

development areas for drivers and

leading AWD versions, 4048AS 6x6

their own workshops, we provide our

continuously drive improvements.”

tractor and 4048AK 6x6 tipper - the

completely flexible Mercedes-Benz

Additionally, Fleetboard is able

core characteristics of best-in-class

Service Solutions in our workshops

to provide remote service data and

fuel efficiency, strongest grade of

or at customer locations. This covers

diagnostics, such as fault codes,

steel chassis, thicker, wider, reinforced

preventative maintenance, such as

even tyre pressures, if the option is

components, from centre mountings,

oils, fluids and filters, but can also be

selected, so that every truck can be

axles to springs, to the reinforced

MARKET OUTLOOK

13

powertrain, our promise of ‘Trucks you

importance of its K Range of heavy-

use and strengthens their abilities to

can Trust’ remains true throughout.

duty and construction trucks.

tackle off-roading in the UAE’s tough

“We are the only manufacturer in

In late 2019, Middle East Ready

the MENA and Central Africa region

Mix Concrete (MERMC), a leading

consumption and meet Euro 5 emission

to have a dedicated testing facility

UAE concrete supplier, took

norms, making them among the most

for our products in the region.

delivery of a dozen new Renault

eco-friendly options on the market.

Peterson adds: “In the last few

Trucks K models, representing a

terrains. The trucks also have low fuel

Also key in MERMC’s decision

years, we have clocked over nine

big conquest for the Volvo-owned

was the flexibility of Renault Trucks’

million kilometres of direct testing in

French manufacturer in the region.

finance programme, introduced to

the UAE, pushing our products to the

This was MERMC’s first Renault

support construction businesses

limits. Ours is not a European truck

Trucks purchase, with the K range

which can be tailored to specific needs.

tuned to run on lower quality local

models equipped with 48CBM

The scheme has several options

fuel; our products in the region are

tipping trailers for use in transporting

to reduce payments or initial down

truly Middle Eastern trucks, ready to

aggregates and other products to

payments, to build equity, and fixed

deliver in the region’s conditions.

facilities in Dubai and Abu Dhabi.

rates for enhanced finance control.

“We were the first to enter the Middle

According to Renault Trucks, MERMC

Guillaume Zimmermann, commercial

East market and our partnerships

cited the trucks’ “proven abilities in

director, Renault Trucks Middle East,

with our customers here date back

operation, high standards of safety

adds: “This order further cements

more than 50 years. An example is

and impressive fuel efficiency”.

our position as a market-leading truck

our partnership with a market leading

Renault Trucks’ K Heavy Construction

manufacturer trusted by many large

construction contractor in the UAE,

Range offers a capacity of 120t

companies across the region. Our

working on the Etihad rail project.”

and is equipped with 13L engines

vehicles are known for being sturdy and

driving through an automated

reliable with a leading position in terms

Trucks special relationship with the

all-wheel-drive transmission that

of fuel efficiency, enabling customers to

region is how trucks equipped with the

deliver full power to all the wheels.

deliver greater productivity and control

Another example of Mercedes-Benz

company’s Turbo Retarder Clutch – only

This makes them ideal for heavy-duty

operating costs to their benefit.”

available on Mercedes-Benz Trucks – is now operating in heavy-duty mountain quarry applications in the UAE’s Northern Emirates, Petersen points out.

“The Turbo Retarder Clutch is a combination of hydrodynamic turbo coupling and full five-stage retarder for extreme heavy-duty transport, starting and braking, for loads up to 250t with zero wear and tear.

Peterson continues “The same exclusive Mercedes-Benz technology is also found in our 4058AS 6x6 ‘SLT’ Super Heavy-Duty Tractors for heavy construction. Each SLT has pulling capacity of up to 250t and can be coupled with our reinforced draw bar

With global brands prioritising the Middle East construction truck market and offering models made to tackle

couplings for pulling and pushing loads

the local conditions, it can be expected

of more than 2,000t, if necessary.”

that as the Covid-19 situation gradually

Over at Renault Trucks, recent successes have underlined the

eases, their construction trucks will drive production forward even further.

14

MARKET OUTLOOK

The silver lining Pedersen & Partners’ Brian Cartwright and Andrea Williams look at the future for eCommerce in the region Perhaps the most significant of all recent

Moreover, the World Economic

developments in retail is the growth and

Forum has estimated the UAE’s 2020

progress of e-commerce. According to a

e-commerce market at $27.2bn,

joint study by Dubai Economy and Visa,

with similar growth across MENA.

the UAE is currently the most advanced

As we monitor shifting consumer

e-commerce market in the Middle East

expectations during these times

and North Africa, revealing an estimated

of crisis, we can witness new

annual growth of 23% between 2018

technologies and online platforms

and 2022. While customers continue to

gaining prominence. Preliminary

enjoy the ‘destination shopping’ aspect

data suggests that these trends

of visiting a physical store, COVID-19

will remain as the new normal, even

has encouraged many people to try

after the pandemic has subsided.

e-commerce for the first time. This jump

The retail sector must prepare for

in online users is not expected to reduce.

the impact of technologies such as artificial intelligence (AI), robotics

The growth and future of e-commerce in the Middle East

and the internet of things (IoT).

A recent study of ten markets in the

at the core of the Fourth Industrial

region, including the United Arab

Revolution, and no sector will be

Emirates and Saudi Arabia, revealed

immune to their advancements. In

that up to 40% of respondents are now

our opinion, this time will be looked

shopping online more than they were

back on as a watershed moment.

before the novel coronavirus outbreak.

Research commissioned by the global

These high-tech developments are

Transitioning retail supply chains to support e-commerce is not a quick

consultancy firm Kearney Middle East

fix; it requires careful planning and a

asked consumers if they would maintain

clear strategy for implementation.

their current shopping behaviours after

Many retailers do not have their

the pandemic: 48% in the UAE and 69%

physical operations set up to

in Saudi Arabia answered ‘yes’. This

match the digital processes and

behaviour usually translates to shopping

service requirements for running an

that is less frequent and more planned,

e-commerce business. A beautiful,

with bigger online grocery purchases.

glossy online store is all very well,

MARKET OUTLOOK

15

Transitioning retail supply chains to support e-commerce is not a quick fix; it requires careful planning and a clear strategy for implementation.

16

MARKET OUTLOOK

but for this kind of transformation,

in warehouse robotics technology

in the smart use of technology

it is essential to have supply chain

start-ups was $381 million in the

alongside the human work force.

leadership from people with both

first quarter of 2020, a 57% increase

digital experience and hands-

from the same quarter in 2019.

on supply chain expertise.

Will virtual shopping become the future?

When it comes to managing fulfillment and last mile deliveries

Many consumers are now trying

investment to ensure that warehousing

and returns, creating an exceptional

online shopping for the first time,

facilities and workflows are suitable

customer experience is critical to

either to avoid possible COVID-19

for managing e-commerce fulfillment

success from initial order to delivery.

exposure, or to avoid the new reality

and last mile logistics. Investments

The ‘Amazon effect’ has created very

of socially-distanced brick-and-

in technology will provide end-to-

high customer expectations; today’s

mortar shopping altogether.

end visibility, while the use of AI

consumers expect full visibility of their

and Robotic Process Automation

order, they expect it to be accurate

accelerating due to the COVID-19

will improve speed and efficiency

and they want it fast. Moreover,

lockdowns, it is time for retail brands

in analysing data and managing

they expect a level of customer

to consider the next evolution of

administrative tasks. Investment in

service that is second to none.

retail marketing, Augmented Reality

Traditional retailers need significant

robotics and warehouse automation is

An added challenge has been

With the shift to e-commerce

(AR). Forward-looking companies are

a key requirement, and we are already

brought about by the COVID-19 crisis,

already developing these solutions

seeing a marked increase in activity.

where social distancing measures

and working with big-name retailers

in warehouses and fulfillment

in different sectors while others are in

the Q1 2020 Supply Chain Tech analyst

centres are slowing workflows and

deep discussions or working towards

report from financial data and software

negatively impacting turnaround

pilots. The implications of virtual

company Pitchbook is that investment

speed, the solution is to be found

reality for shopping are substantial;

One of the key statistics shared in

When it comes to managing fulfillment and last mile deliveries and returns, creating an exceptional customer experience is critical to success from initial order to delivery.

MARKET OUTLOOK

17

However, predicting the post-COVID retail landscape is not simple. We anticipate the emergence of a hybrid shopping experience combining online and physical stores, because technology has not yet reached the point where consumers can experience texture in a virtual environment; we cannot touch, feel, smell or interact with products online. It is also worth mentioning the important social role that malls play in the Middle East, especially during the hot summer months. Individuals, couples, families, and groups of friends will continue to visit the malls for shopping, dining, entertainment – a Many consumers are now trying online shopping for the first time.

chance to stretch their legs and socialise

The Amazon effect has created demanding customer expectations.

whilst respecting social distancing in large air-conditioned environments.

shoppers can put on a headset and

and is available in the UAE, KSA, UK,

enjoy the in-store experience from

US, France, Italy, Australia & Japan.

their own couch. We have seen an

Diesel recently introduced its Hyper

Digital shopping will never replace the experience of physically interacting with a product, but with more people looking

outstanding amount of innovation over

Room, a 360-degree digital platform

to buy online more often, providing

the past few months, with retailers

which offers the ultimate virtual

additional context through digital

increasingly using technology to help

buying experience and exhibition

means is a smart way to go. Provided

online customers visualise themselves

space. Diesel CEO Massimo Piambini

that the supply chain is properly set

trying out luxury products.

believes they have set a new industry

up to support both online and physical

benchmark for digital transformation.

stores, it’s a winning strategy.

According to a recent Deloitte report, the COVID-19 pandemic will force nearly all business to move towards virtual sales. This shift will not only safeguard shortterm revenues and profits, but also move companies beyond the current anomalous situation, and enable long-term profitable growth.

We have already seen AR try-on tools for make-up, sunglasses, clothing and even homewares.

Gucci has recently embraced AR virtual platforms in its collaboration with Snapchat, allowing consumers to use Snapchat filters to virtually try on Gucci shoes, and see how they look with an outfit. This Gucci/Snapchat campaign highlights the potential of AR for different e-commerce applications,

According to a recent Deloitte report, the COVID-19 pandemic will force nearly all business to move towards virtual sales.

Aftermarket Apollo Tyres Middle East (ATME) Continental Creation Heavy Equipment Trading JASPA Valvoline

20

AFTERMARKET

AFTERMARKET

21

Apollo Tyres Middle East (ATME) The company came into inception

across the Middle East, Africa,

region and a ramp-up of its plants in

in 1972 and has since been a trusted

Turkey, and Central Asia region,

Hungary (truck and bus range) and

name in the business of manufacture

distributing its portfolio of

Netherlands (premium passenger

and sale of tyres. With its’ corporate

tyres to over 3,000 dealers,

tyres under the Vredestein brand).

headquarters in Gurgaon, India,

500 fleets, and 35 institutional

The company expects to see a solid

the company caters to over 100

accounts across the region.

uptick in demand for its truck, bus,

countries across the globe.

The company markets its products

The Apollo Tyres brand was

agriculture and industrial tyres.

relaunched in Saudi Arabia in

under our two global brands: Apollo

November 2019. The company

and Vredestein. These products

ac-celerated its new market entry

Apollo Tyres – growth and vision for the future

are available in countries across

strategy last year with new business

To support its vision “To be a premium

the globe through a vast network

in Turkmenistan, Azerbaijan, Mali,

tyre company with a diversified and

of branded, exclusive and multi-

Burkina Faso, Gabon, Togo, Senegal,

multinational presence” it has made a

product outlets. Apollo Tyres has

Somaliland, and South Sudan. On

series of major acquisitions, including

multiple manufacturing units in India,

innovation, the latest

the Netherlands and Hungary.

addition to the 1,500+

At the end of the financial year

SKU line-up of

the Netherlands-based premium Vredestein brand. At the same

2020, the company clocked

passenger,

a turnover of US$ 2.27 billion,

commercial, and

backed by a global workforce of

specialty tyres

in organic

approximately 17,200 employees.

is the Apterra

growth in

AT2 range,

international

On global partnerships, Apollo Tyres

time, it has also invested

is an official corporate sponsor of the

an off-road

markets with

Manchester United Football Club.

passenger

its offices

proposition for

Apollo Tyres Middle East – the regional hub in Dubai

specialty SUVs.

Apollo Tyres Middle East boasts a

anticipates improved

network of 45 business partners

demand across the

Apollo Tyres

in Dubai, Thailand, Malaysia & South Africa. While Apollo is a leading brand in

22

AFTERMARKET

India, Vredestein is a

organic growth in export

premium brand in

markets. The ATME

Europe. Its global

team includes

manufacturing footprint

(truck and bus radial) tyres catering to Highway, Regional, Mixed, and Position Specific applications. It also

sales, technical, customer

has a full range of PCR (passenger car radial) tyres for the vast majority

continues to

service,

of the countries covered by its

expand with

back office

ATME operation; addressing all

the launch of

and testing

types of cars and SUVs. Its OHT

its Hungarian

personnel.

(off-highway tyre) range is growing

plant which will complement its tyre factory in the Netherlands, in addition to its four plants in India.

Apollo Tyres Middle East (ATME)

The

and becoming more extensive

company sells its full range of

every year catering to agricultural, construction, industrial, earth mover

Truck, Light Truck, Passenger Car and

and special (Sand) applications.

Apollo Tyres Middle East has racked

Off Highway Tyres through

up a series of impressive benchmark

its distribution partners in more

achievements in developing markets

was established as legal entity in 2011

than 30 countries within the Middle-

like the GCC, Iran, Turkey, Ethiopia

and was Apollo Tyres’ first sales and

East, North Africa, East-West

and Kenya. This progress has been

marketing subsidiary established

Africa and Central Asia regions.

largely driven by its ability to develop

outside India as it looked to drive

Today, we offera full range of TBR

an in-depth understanding of local

The principal Apollo and Vredestein tyre brands are available in countries across the globe through a vast network of branded, exclusive and multi-product outlets.

AFTERMARKET

23

Apollo Tyres has multiple manufacturing units in India, the Netherlands and Hungary. R&D facilities in Europe and India leverage on the latest advances in tyre technology.

Mohammed Loubani – Head of Middle East, Africa, Turkey, and Central Asia.

product requirements and use it to

Tyres Middle East to drive growth

drive new product development and

in its key product categories and

the launch of winning products for the

expand our distribution in the region.

region. It has also enabled it to roll-

Tyre experts at its R&D facilities

CONTACT Apollo Tyres Middle East (ATME) JAFZA One

out its hands-on product training and

in Europe and India leverage on the

industry-leading after sales service.

latest advances in tyre technology.

The company has also embarked on a

After the development phase, every

brand-building journey in some of its

Apollo tyre undergoes stringent

key markets in the region to help drive

quality checks in test laboratories

Tel: +971 4 884 1603

sustainable growth and create end-

externally and internally to be

Email: sreejithk.nair@apollotyres.com

user awareness, as well as demand

able to meet the demanding GSO

(Mr. Sreejith Nair)

for our products over the long-term.

and SASO PCR certifications and

This approach has helped Apollo

related green label values.

Website: www.apollotyres.com

Tower A, Office 1907 PO Box 263391 Dubai, United Arab Emirates

24

AFTERMARKET

AFTERMARKET

25

Continental Continental was founded in

merged with major companies

protection. Continental is also a

Hanover in 1871 as the stock

in the rubber industry to form

competent partner in networked

corporation ‘Continental-

“Continental Gummi-Werke AG”.

automobile communication.

Caoutchouc- und Gutta-Percha

In 1951, we commenced production

The Continental Corporation

Compagnie’. Manufacturing

of steel cord conveyor belts. In

is divided into the Automotive

at the main factory in Hanover

1955, we were the first company

Group and the Rubber Group,

included soft rubber products,

to develop air springs for trucks

and consists of five divisions:

rubberised fabrics, and solid

and buses. Series production of

Chassis & Safety focuses

tyres for carriages and bicycles.

belted tyres began in 1960. Around

on modern technologies for

In 1898, initial successes in

30 years later we brought the first

active and passive safety

development and production were

environmentally friendly tyres for

celebrated with the production

passenger cars onto the market.

of automobile pneumatic tyres

In 1995, the Automotive Systems

and for vehicle dynamics; Powertrain represents innovative and efficient system

with a plain tread. At the turn of

division was established to intensify

solutions for the powertrain

the century Continental balloon

the systems business with the

of today and of the future for

fabric was used to seal the gas

automotive industry. We presented

cells of the first German airship.

the key technology for hybrid

In 1904 Continental became the

drive systems back in 1997.

first company in the world to develop

vehicles of all categories; Interior combines all activities relating to the presentation and management of

1905 we commenced production of

Enhancing safety and sustainability

rivet anti-skid tyres, similar to the

Today, Continental ranks among

for every application – from

later studded tyres, and three years

the top 5 automotive suppliers

passenger cars through trucks,

later we invented the detachable

worldwide. As a supplier of brake

buses and construction site

wheel rim for touring cars. In 1909,

systems, systems and components

vehicles to special vehicles;

French aviator Louis Blériot was

for powertrains and chassis,

bicycles and motorcycles.

the first person to fly the English

instrumentation, infotainment

Continental tyres stand for

Channel. The flying surfaces of

solutions, vehicle electronics,

excellent transmission of forces,

his monoplane were covered with

tyres and technical elastomers,

exceptionally reliable tracking

Continental Aeroplan material.

Continental contributes to enhanced

in all weather conditions and

In the late 1920s, the company

driving safety and global climate

high cost effectiveness;

grooved tyres for automobiles, in

information in the vehicle; Tyres offers the right tyres

26

AFTERMARKET

ContiTech develops and produces

commercial vehicle tyres. In our

specialty tyres. The business unit

functional parts, components, and

plants throughout the world, we

is developing from a mere tyre

systems for the automotive industry

produce tyres for a variety of

manufacturer to a solution provider,

and for other key industries.

applications, characterised by

also offering services and solutions

different vehicles, road conditions

such as the ContiLifeCycle™,

Commercial Vehicle Tyres focuses on customers

and customer requirements as well

ContiPressureCheck™ and

as driver behavior. Our product

Conti360°, which help our customers

Continental is one of the world’s

portfolio comprises truck and

to optimise their business.

leading manufacturers for

bus tyres as well as commercial

The Commercial Vehicle Tyres business unit focuses on customers

Continental is transforming into a fully-fledged automotive technology solutions provider and is enabling advances in smart transportation.

with an entrepreneurial mindset.

We are constantly re-investing the tyre and the accompanying services – with the aim of creating comprehensive solutions for professional tyre management.

Maximising cost efficiency of fleets At Continental, we provide digital solutions to help maximise the uptime and cost efficiency of fleet businesses. With our ContiPressureCheck™ and ContiConnect™ we will provide a fleet business with accurate tyre status information – and help prevent unscheduled downtimes,

AFTERMARKET

27

dangerous tyre issues and avoidable

for single vehicles and trailers

tyre problems on the road.

that can be integrated into third

CONTACT

party telematics solutions.

Continental Middle East DMCC

ContiPressureCheck™ provides

Jumeirah Lakes Towers -

drivers with precise status information

ContiConnect™ takes digital

by continually monitoring air pressure

tyre monitoring to the next level.

Cluster I, Silver Tower (AG),

and temperature via the tyre sensor.

The system conveniently connects

27th Floor, PO Box 336519,

The system displays data in the

multiple vehicles and helps fleet

Dubai, United Arab Emirates

drivers cab through our Continental

managers switch from inflexible

display or on mobile devices as

manual service routines to targeted

Website: www.continental-me.com

well as telematics displays via our

in-time maintenance. Tyre issues

Driver App. The system warns the

are immediately identified and

ContinentalTiresME

driver before a condition becomes

transmitted via mobile connection

critical. ContiPressureCheck™ is a

to the fleet manager or upon return

ContinentalTiresME

complete, driver focused system

to the fleet yard – just as needed.

Fleet efficiency and safety is at the core of Continental’s current suite of solutions, including ContiPressureCheck and ContiConnect which provide accurate tyre status updates.

SOCIAL MEDIA

continental

28

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29

Creation Heavy Equipment Trading According to Creation Heavy Equipment Trading’s managing director

and technical staff internationally.

Telematics Fleet Management using

(engine control, assistance system, braking system, oil pressure system,

Mohammed Hasan Al Qrinawi, safety

different type of hardware means clients

axles, gear box, clutch…etc) more

concerns on the road or at construction

can have information about cargo

over the total weight of the truck

sites are at a high demand in the region

through barcode scanning, pictures,

and per axle for air or leaf axles.

and accidents remain costly: “We

sign-on-glass, customer comment,

could eliminate many of these through

pallet info and problem reporting.

Management Systems manage, monitor

our latest IA technology that protect

Additional information from the truck

and control all fuelling operations

against driver fatigue, provide collision

like fuel filled, fuel consumption and fuel

through fuel station or mobile fuel

mitigation and camera streaming

decrees where and when happened.

tankers using RFID technology. Along

systems that monitor driver behaviour.“ The UAE-based firm has been

Connecting through OBD (On-

Its series of pioneering Fuel

with fuel tanks gauges for tanks for

Board-Diagnostics) we could remotely

proper stock inventory, all through

in operation since 2007; serving

monitor the health of the truck and

online monitoring 5G technology.

a wide range of clients in a sector,

request MIL (Malfunction indicator

such as construction, Oil & Gas,

Lamp) status of the truck fault like

Meanwhile, its Fleet Management System uses the latest telematics

transportation and heavy equipment

technology to monitor truck

while fulfilling the needs of both

operations and fuel consumption

the private and government

while providing access to further

sectors. It is a leader in the

information from machines such as

GCC market providing

temperature, ECU data, Fuel Level

integration solutions, IA

and actual fuel consumption.

products, IoT through

Fleet managers can monitor

sales, marketing and

any potential theft

aftersales service. It is also highly active

situations and can receive alerts and

further afield in the

alarms by email or

Middle East, including

SMS and how they

Jordan, and is branching

utilise their fleet and

out into Africa. It employs

machines. Smart geo-

35 sales, after sales

fencing, tracing and

30

AFTERMARKET

tracking the productivity of machines onsite is also made possible by the system. Its systems ultimately improve the driver’s performance and increase safety on sites by bringing together advanced collision mitigation systems, tyre pressure monitoring, driver fatigue monitoring and its Advance Fleet managers can monitor any potential theft situations and can receive alerts and alarms by email or SMS and how they utilise their fleet and machines.

Driving Assessment System (ADAS).

It also provides clients with the latest fuel and lubrication equipment suit their operation and their workshops.

Lubrication Management system, Fuel Dispensers, Hose reels, lub. pumps, waste oil Management, Waste oil tanks all could reinforce the client operation, environment saftey and reduce CO2 print.

Al Qrinawi says his company is advancing in a number of areas including waste management soultions and weighing system where its hardware and software can make a positive impact.

2020 was a significant year for the company. The roll-out of the new E-Fuel system saw new sites added. The company is also continuing its programme of providing fuel retailers with Point-Of-Sales monitoring for their fuel stations.

CONTACT Creation Heavy Equipment Trading Star Tower 1, Office 1107 PO Box 7627 Ajman, United Arab Emirates Mohammed Al Qrinawi Through the company’s solutions, fleet performance improves

Tel. +971 6 749 0813

with increased driver safety on sites enabled by advanced collision

E-mail: info@creationfms.com

mitigation systems, tyre pressure monitoring, driver fatigue monitoring and its Advance Driving Assessment System (ADAS).

Website: www.creationfms.com

AFTERMARKET

31

Creation Heavy Equipment Trading’s Mohammed Hasan Al Qrinawi says the firm is focused on providing retailers with PoS monitoring for their fuel stations.

The company’s FMS uses the latest telematics technology to monitor truck operations and fuel consumption while providing access to fuel consumption data.

32

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JASPA JASPA was established in 1981 by

headquartered in Dubai and maintains

JASPA enjoys an impressive market

visionary founders with extensive

over 50,000 sq ft of closed warehousing

share in the transportation, logistics

history in distribution. The company

facility and holds an inventory of over

and waste management sectors.

specialises as a solution provider with

20,000 tyres to cater any requirements.

an array of tyres and allied products

It employees a staff of 70 and is

introduction of new sizes and patterns

that are suited for the constantly

well-equipped to consistently offer

which have helped the company to gain

evolving needs of the consumers

same day deliveries within the UAE.

significant market share in the food

and challenges the Middle East

Through its logistics infrastructure the

and beverage, construction, mining

environment has to offer. Since its

company can organise direct and trans-

and retail segments. JASPA’s flagship

inception, the company has grown from

shipments to any part of the world.

brand Longmarch in the TBR segment

strength to strength while enhancing

JASPA is proud to be the sole

alone offers multiple tyres sizes in 24

its presence in the region by offering

representative of world-renowned

different patterns for a plethora of

trustworthy products and solutions

brands like Longmarch, Alliance

applications and terrains in the region.

which create a sustainable value.

(Yokohama off-highway tyres), Boto,

It has bolstered its portfolio with the

Longmarch’s light truck segment with

JASPA believes in excellence and

RoadX, Nexen Solid Tyres, OKO

its All Steel Radial and Higher Ply Rating

is in constant pursuit to offer better

Tyre Sealant and Roadwest. It is

tyres has been a major breakthrough,

products and service to its customers.

recognised as a specialist in the truck

especially in food & beverage

The company is professionally

and bus tyres segment and is one of

(F&B) transportation segment.

managed by an experienced team

the market leaders. Predominantly,

JASPA has also expanded its footprint

34

AFTERMARKET

in the region and continued to grow

remains its in-house technical team

helped the company to partner

by acquiring new B2B customers in

which conduct rigorous product and

and grow with the network of

multiple segments.Apart from the truck

performance testing to check its

dealers who are associated

and bus segments, it is the exclusive

suitability for the application with

with the company for decades,

distributor for a number of premier

stringent standards. Over time, the team

JASPA considers them as

brands of tyres and allied products

has gained immense knowledge about the

business partners and has a

suited for Passenger Cars, SUV,

region and its requirements; and JASPA

long term approach. In recent

Industrial, Off the Road, Construction,

is looked up to as a solution provider for

years, the company has further

Seaport, Airport and Material handling

the problems faced by the customers. Its

strengthened its network in the

applications. The company caters

on-field expertise ensures trust among

northern emirates and Oman and

to the complex ecosystem of fleets,

customers and it has been rewarded

now with a robust dealer network

logistics, transportation and rental

with turnkey contracts from major fleets

the company ensures that its

companies by offering end-to-end

and government entities in the UAE.

products are easily accessible

solutions for their constantly evolving

by the customers across the

JASPA has several key initiatives underway in the region:

Tyre Controller: Going digital

partners located across the UAE.

Dealer Network expansion: A long

has become a new normal and

The core competency of JASPA

standing history in distribution has

JASPA has developed a cloud-

needs with a fully equipped mobile services van and a network of fitment

JASPA believes in excellence and continues to push itself to improve products and services for its customers.

region in the UAE and Oman.

AFTERMARKET

35

JASPA conducts rigorous product and performance testing to check its range of products suitability for fleet applications while always meeting stringent standards.

based solution Tyre Controller

any warranty claim or complaints.

(www.tyrecontroller.com) for tyres

The technical team resolves the

CONTACT

and fleet management. The solution

query and offers resolution support

JASPA

helps fleets and transportation

along with a detailed report.

502, Oberoi Centre,

companies keep end-to-end track

Training: Tyre performance is still a

Marasi Drive, Business Bay,

of their fleets maintenance and

grey area for major fleets even when

tyre requirements which can be

it is directly impacting the bottom

Dubai, United Arab Emirates

accessed online anywhere and

line, operational costs and their

anytime. The solution eliminates

on-time delivery. JASPA is dedicated

the hassle of manual recordkeeping

to offering information parity to

Tel: +971 4 224 9353

Regional contact: Pranay Mehta, Division Manager

which is still in practice.

help the customer make informed

Toll Free: 800(JASPA)52772

Online warranty portal: Yet

decision. As such, it organises

E-mail: sales@jaspa.com

another solution aimed at providing

training for drivers, workshop

Website: www.jaspa.com

seamless digital solution, the

mechanics and fleet managers

customer can directly upload

to help maximise performance;

their details by logging onto the

conducts inspections, helps select

jaspa.tyres

portal (http://warranty.jaspa.

the right products and hence

com) and get rapid resolutions to

improving the cost-per-kilometre.

jaspa.tyres

SOCIAL MEDIA

36

AFTERMARKET

AFTERMARKET

37

ENGLISH

ENGLISH

Valvoline SPANISH

SPANISH

For 150 years Valvoline has been on the

prolonged life for their vehicles. Search

leading edge of lubricants technology.

through our catalog of products to

From creating X-18 motor oil in 1939,

find those designed for your vehicle.

the only motor oil company that

to high performance racing oil in 1965

As much as we know about motor

could perform all five required tests

to MaxLife high kilometer oil in 2000,

oil, we also design several other

for API and ILSAC petrol categories

Valvoline has innovated to provide

automotive products to help you

in our house engine test lab. These

owners with quality products that maximise engine care. Today, Valvoline operates a global network of research and development

get the most out of your vehicle.

Valvoline is proud to have been

advance engine test technologies allow Valvoline more freedom and flexibility to innovate for our customers.

Valvoline is always moving,

labs, distribution and customer

continuing our longstanding

services in 140 countries.

tradition of value-adding

Beyond industry-leading products, Valvoline offers

innovations for users and partners.The company

increasing global brand strength

recently acquired Serbian

and innovative tools that make

lubricant blender Fam for $10

Valvoline a valuable partner with

million in a bid to expand its

installers, dealers, retailers,

presence in Eastern Europe.

equipment manufacturers and business operators.

The company is recognised

The deal encompasses the company’s Krusevac production facility, with more

as a leader in automotive

than 30,000 square meters

maintenance products

of working and office space.

and services, and supplied

The facility includes a 21,600

industry leading lubricants,

tons per year lubricants

additives and automotive oil.

and greases plant, a unit for

Throughout its history,

production of corrosion inhibiters

Valvoline has been creating

and degreasers, as well as a

products with our hands-on

packaging facility. With the

expertise to help car and truck

deal, It is additionally building

owners achieve maximum performance and a

on its series of partnerships with large automotive

38

AFTERMARKET

distribution groups such as NAPA

As the company says: “Downtime is

and Intercars AD. The company

the last word operators want to hear.

CONTACT

also includes engine powerhouse

Any bus or truck off the road costs

Valvoline

Cummins among its key clients.

money. We know that you want to keep

Mazaya Business Avenue AA JLT

your vehicles working as efficiently

Dubai, United Arab Emirates

Within the region, Valvoline is focused on extending its footprint

and productively as possible. We also

by increasing the local production

know that you would like to reduce

and the logistic capacity. It remains

your maintenance costs as well as

(Sales & Marketing Manager, GM MEA)

dedicated to providing its customers

total vehicle ownership costs. Valvoline

E-mail: DCrespi@valvoline.com

with a complete range of lubricants,

has the products and technology to

Website: www.valvoline.com/en-mea

chemicals and parts, backed by

help you extend service intervals,

quality, a dedicated sales teams, broad

extend the working life of equipment

distribution and technical support. It

and improve residual values. Put

ValvolineMEA

can provide customers with equipment,

Valvoline expertise, innovation

training and selling support.

and solutions to work for you.”

valvolinemea

Valvoline focuses on maximising uptime and reducing maintenance costs for vehicles.

Davide Crespi

SOCIAL MEDIA

AFTERMARKET

39

TRUSTED AROUND THE WORLD FOR 150 YEARS. Valvoline™ has been powering the world's engines since 1866. We’ve not only been making motor oil longer than anyone else, we’ve been improving it longer than anyone else. No matter what you drive, you can trust the performance of your engine to the original.

THE ORIGINAL MOTOR OIL

AMERICA’S FIRST MOTOR OIL BR AND.

OEM Al Futtaim – HINO Al Naboodah – Swaidan Trading Daimler Hyundai Motor Company Isuzu – Genavco LLC MAN Truck & Bus Middle East FZE Mercedes-Benz Vans MENA Renault Trucks Middle East Scania UD Trucks MEENA Volvo

42

OEM

OEM

43

Hino Recently years have seen the

products and services in the market

durability, versatility and the ‘Total

successful dealer and automotive

by offering comprehensive tailor-

Support’ aftersales concept in terms

brand partnership of the

made solutions to customers,

of service contracts and spare parts

commercial vehicles division of

including genuine spare parts, service

availability, makes them the trusted

the Al-Futtaim Automotive Group

contracts, 24/7 service support

partner for companies – I thank

and HINO continue to re-write the

and specialised technical support.

our partners for their trust in our

light duty truck handbook in the

To help fleets optimise the total

UAE with the pair racing ahead of

cost of truck ownership and make a

to deliver our dedicated aftersales

the competition with growth of

positive contribution to the bottom

solutions,” says Hamdan.

25% from 2018 to 2019 alone.

line, experts from Al-Futtaim’s

trucks and confirm our commitment

The versatility of the HINO

Commercial Vehicle Division are

trucks is opening exciting new

vehicles division of the Al-Futtaim

providing eco-driving training to

areas for the company to operate

Automotive Group and, as such,

drivers of fuel delivery operators.

in. The brand’s presence in the

offers customers access to a well-

Offered through the ‘HINO Total

F&B industry, for instance, has

established network of 3S facilities

Support’ scheme, their training helps

been increasing year-on-year. Its

in Dubai, Abu Dhabi and Sharjah.

fleet owners improve fuel efficiency,

progress has also been boosted

minimise the cost of wear and tear,

by the winning of major tenders

trucks enjoyed a rise in market share

reduce service and maintenance

for waste management vehicles

from 8% to 33%, effectively doubling

costs as well as insurance premiums

in Abu Dhabi with the West Coast

the size of the unit’s sales and

and decrease the risk of major road

Group company and in the Northern

employee numbers subsequently rose

accidents. In addition, financial, rental

Emirates with sector-leader Bee’ah.

to 105. The company is determined

and insurance packages complete

to ensure that growth continues

a compelling offering for fleets.

HINO falls under the commercial

Between 2015 and 2019, HINO

unabated and is focused on getting

Trucks carrying the Japanese marque include the heavy-duty

According to Ramez Hamdan,

Hino 700 Series (with up to 100t

closer to customers through the

general manager, HINO, Al-Futtaim

GVW). The Hino 500 Series (with

HINO aftersales Total Support

Automotive Group, HINO trucks are

an operating capacity range from

programme which is designed to

cheaper on operational costs, have

10 to 28t GVW), meanwhile, offers a

minimise the downtime of vehicles.

lower diesel consumption and require

range of applications, such as tipper

less maintenance and bigger service

trucks, curtain siders, reefer trucks

intervals than rivals in their class.

as well as general cargo (the Hino

Indeed, Al-Futtaim and HINO have effectively answered the increased demand for commercial vehicles

“HINO trucks are known for their

500 Series maximises efficiency and

44

OEM

becoming the backbone of the booming fuel delivery sector,” he enthuses.

To build the trucks to specification, HINO teamed up with GORICA and CMC to carry out the customisation of the trucks for CAFU, ENOC and ADNOC respectively, “to ensure they fit the operational needs for each business and conform to the set safety standards in the UAE,” explains Hamdan.

The success in the fuel delivery sector is the result of several years The versatility of AFM’s roster

of hard work in establishing a

of HINO trucks is opening exciting

sophisticated support network for

new areas for the company to

fleets. According to Hamdan, Al-

operate in, such as the F&B sector.

Futtaim’s HINO operation aspires to seamlessly integrate with operators in

significantly reduces consumption

companies in the transportation and

several ways to ensure all-important

thanks to class-leading engine and

food and beverage sectors, such as

uptime is maintained. Fleets are

transmission choices, says Hamdan).

Almarai, National Food Company, Al

helped out in the field where they

The period prior to the disruption

Rawabi, Emirates Transport, Falcon

need assistance the most.

cased by the COVID-19 pandemic,

Pack, Marmum Dairy, Masafi. With so

arguably belonged to the Hino 300

many now performing a critical role

van to a customer site at any time,

Series: a range that offers payload

in the infrastructure of fuel supply in

24/7,” Hamdam says. “Effectively,

capacities up to 6t and different engine

the UAE, Hamdan is understandably

we don’t disturb the customer

power options of 140 and 156 hp. The

proud to see the trucks proving

operation, moreover, our service

incredibly flexible light trucks sold in

their worth across the country.

intervals are more than our

the UAE are able to complete any role

“We are very pleased to see HINO

“We can get our mobile service

competitors’ which gives the client

efficiently and safely; and have become the vehicle of choice for the major

Success in the fuel delivery sector is the result

fuel delivery firms in the Emirates.

of several years of hard work in establishing a

More than 220 HINO 300 series 714 NWB tons and 916 SWB 6 tons trucks were handed over to fuel delivery operator customers in 2019, including CAFU, the Middle East’s first ondemand fuel delivery service app. It’s a relationship the places the trucks at the forefront of the digital revolution transforming the UAE market. While purchases by ENOC and ADNOC, have further cemented its position as the preferred light and medium trucks partner for businesses in the country.

All three firms have subsequently won major key tenders with major

sophisticated support network for fleets.

OEM

45

HINO falls under the commercial vehicles division of the Al-Futtaim Automotive Group and, as such, offers customers access to a wellestablished network of 3S facilities in Dubai, Abu Dhabi and Sharjah.

an advantage where the truck is

host of enhanced safety features

stopping fewer times for a service.”

and driver comfort improvements

CONTACT

has been warmly received, for

Al Futtaim – HINO

service and maintenance or repair and

example. However, with our interview

Dubai:

maintenance contracts, the company

drawing to a close, Hamdan singles

Tel: 800 HINO SALES

can also fall back on substantial

out the Hino 300 Series hybrid

(800 4466 72537)

aftersales infrastructure both within

truck as a vehicle to look out for.

GPS Coordinates: Lat: N 25° 14’ 6’’

With many customers opting for

Al-Futtaim and from the Hino Middle

The rearraged Expo 2020 Dubai

Long: E 55° 21’ 42 ‘’

East parts depot in Jebal Ali Free

event will celebrate advances in

Zone. Located on the outskirts of

sustainability and mobility as the world

Sharjah:

Dubai, the facility ensures that parts

confronts the challenge of climate

Tel: 800 HINO SALES

availability is very high. It will also open

change in the decades ahead. And

(800 4466 72537)

a new 3S (sales, service and spare

the Hino 300 Series hybrid truck

parts) facility in Sharjah this year.

typifies solutions that will be needed.

GPS Coordinates: Lat: N 25° 19’ 4’’

The flexibility of the Hino range has

The truck was the first to employ a

Long: E 55° 25’ 40’’

enabled Al-Futtaim to offer different

Euro 4 and EVV compliant 4L diesel

Musaffah, Abu Dhabi:

solutions to a multitude of sectors in

engine matched to an auxiliary

Tel: 800 HINO SALES

a market that is more interested in

electric motor that is emission-free

safety, reliability and productivity than

amd significantly reduces emissions

(800 4466 72537)

ever before. Their rise to prominence

of carbon monoxide, carbon dioxide,

has also been complemented by an

particulate matter and nitrogen oxide.

evolution in the trucks themselves.

A UAE leader in sustainable

A redesigned 500 Series offering

mobility, Al-Futtaim has already

a modernised exterior as well as a

begun rolling it out to customers.

GPS Coordinates: Lat: N 24° 22’ 48’’ Long: E 54° 29’ 56’’ Website: www.hino.ae

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Al Naboodah Group’s Swaidan Trading The Al Naboodah Group is one of the

construction equipment, special

Commercial vehicles

UAE’s oldest and most respected

projects, and more. The division

According to Ajit Kumar, Chief

family conglomerates, employing

employs 400 people in total, and is

Operating Officer of Al Naboodah

around 10,000 people of almost 50

one of the UAE’s most successful

Commercial Group, “Swaidan

different nationalities. The Group

businesses in terms of the supply and

Trading’s strength lies in its robust

is headquartered in the UAE, with

maintenance of commercial vehicles,

relationships with its principal

international operations in Oman,

particularly trucks, buses and coaches.

partners. A prime example is our

Saudi Arabia, and Vietnam.

A trusted brand renowned for the

The company has several firsts to

highly successful partnership with

its name, including the testing and

the Ashok Leyland brand, which

delivery of world-class projects and

validation of Euro 6 buses, introducing

we have represented exclusively in

services, Al Naboodah’s core business

the first electric school bus to the UAE,

the UAE for over 35 years now.”

focus covers civil engineering,

as well as supplying the first low-floor

building and MEP, in addition to

midi buses for public transportation

Hinduja Group, Ashok Leyland is the

representing a diverse portfolio of

with the RTA Optare Solo.

3rd largest manufacturer of buses

The flagship company of the

global brands in the automotive,

Swaidan Trading represents its

and the 10th largest truck-maker in

transportation, travel, electrical,

brands across all of the UAE’s seven

the world. Swaidan Trading’s long-

logistics, agriculture, smart cities, real

emirates, offering full end-to-end

standing relationship with Ashok

estate and renewable energy sectors.

customer service including sales,

Leyland has seen the brand increase

support and aftersales service.

its profile in the UAE significantly, and

as the Group’s commercial business

“Your Profitability – Our Aim!” is a

in 2017 Swaidan Trading established

in 1979, and today represents a broad

slogan that drives the business. This

a state-of-the-art 15,000m2 sales,

range of reputed global brands supplying

is supported by a strong aftersales

spare parts and service facility in

buses, trucks, pickups, vans, cranes,

support network of service centres

Al Quoz, Dubai, to support Ashok

power solutions and other equipment.

and workshops throughout the UAE

Leyland’s distribution network.

Swaidan Trading was established

Swaidan Trading’s major markets

offering improved reliability and less

cover all types of mobility solutions

downtime. The most recent addition

the highly popular Falcon and

transporting people and cargo,

to this network was the completion

Oyster worker, school and staff

including public transportation, school

of a state-of-the-art full service SSS

transportation buses, the highly

and staff transport fleets, heavy

facility in Mafreq, Abu Dhabi, in 2020.

practical and versatile Partner

Ashok Leyland’s range includes

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passenger SUVs. Maxus UAE recently launched its 2021 model range, which includes the stylish D60 SUV, the G50 MPV and automatic V80 van.

Heavy trucks In 2017, Swaidan Trading further diversified its business by entering the truck industry through its partnership with DAF, a leading European truck manufacturer well known for quality, reliability and fuel efficiency. DAF trucks offer very low Securing SAIC Motor Corporation’s Maxus means Swaidan

total cost of ownership as they are

Trading now offers the full spectrum of LCVs and SUVs.

manufactured to the highest quality standards and adhere to best-in-

light pickup truck, as well as their

work sites, and currently commands

class specifications. This makes

specially designed Oryx 4x4

more than a 60% market share.

them more reliable and durable

buses which were developed in partnership with Swaidan Trading.

Relaunched in 2020 with a new

Swaidan Trading expanded its light commercial vehicles offering in 2014 with the addition of the SAIC

even when deployed for the most demanding applications in the UAE. As the exclusive representative of

design and the latest powertrain

Motor Corporation’s Maxus brand to

DAF Trucks in the UAE, Swaidan Trading

technology, the Ashok Leyland Oryx

its portfolio. Based on the superior

has a dedicated DAF Service Centre

bus caters to a niche demand for

European light-vehicle technology

in Rashidiya, Dubai, boasting a team

rugged, reliable and off-road capable

platform, Maxus has successfully

of highly-trained technicians who are

transportation that can reach remote

developed a range of high-quality

on hand to keep the vehicles running

and inaccessible areas on unpaved

products covering the full spectrum

efficiently at all times to ensure the

surfaces, such as desert rigs and

of light commercial vehicles and

highest returns per kilometre. The

KEY BENCHMARKS 2008 – Signed a contract with

2017 – Successful launch of

2019 – After months of trials,

the RTA for the supply and

the Ashok Leyland SSS (sales,

testing and development in

maintenance of 518 VDL buses

service & spare parts) facility –

partnership with the RTA, the

over a period of 10 years.

the first of its kind in the region.

Optare brand of low-floor city

2016 & 2017 – Supplied 70

Facility was launched in tandem

buses for public transportation was

VDL buses to Mwasalat, also

with the Ashok Leyland Oyster

officially launched in Dubai with

providing aftersales service.

bus, which is manufactured in

the handover of 94 Optare RTA

the UAE in Ras Al Khaimah.

spec buses by Swaidan Trading.

2016 & 2017 – Supplied 2000 Ashok Leyland & Sunwin school

2017 – Successful launch of

2019 – Launch of the

buses to Emirates Transport.

DAF Trucks in the UAE. Already

Supplied 110 Ashok Leyland

several key account customers

Ashok Leyland Partner LCV truck in the UAE.

school buses to Dubai Taxi

have purchased the truck since

2019 – Sales of Ashok

Corporation. Supplied more than

then and we are currently

1000 Ashok Leyland & Sunwin

enjoying repeat orders from

school buses to School Transport

them due to the remarkable

Services and private schools.

performance of the trucks.

Leyland Oyster buses pass 1000 units in the UAE. 2019 – All-new Maxus D90 introduced to the UAE market.

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Swaidan Trading’s long-standing relationship with Ashok Leyland has seen the brand increase its profile in the UAE significantly.

most recent addition to the Group’s

deliver unique projects that set us

transportation portfolio is TATRA, a

apart in a competitive industry.”

Czech brand of rugged heavy trucks

In 2020, Swaidan Trading modified

This year, it converted a further two Ashok Leyland Falcon buses into mobile grocery stores for the Al-Ain

which ranks among the oldest in the

110 Peugeot Expert vans into Mobile

Co-op society, including shelving,

world with more than 120 years of

Service Centres for the Tawseel

chiller and freezer units, generators,

continuous activity. TATRA’s heavy

initiative delivering door-to-door

air curtains and cashier counters,

trucks are famous for their go-anywhere

government services by the Ministry

enabling the business to reach out to

ability in the most difficult terrain

of Human Resources & Emiratisation.

remote areas or small communities

It also supported the Dubai Taxi Co.

where shops aren’t located nearby.

under extreme conditions, from frosty weather to high desert temperatures.

and Union Coop during the COVID-19

This highly specialised modification

pandemic by converting Ashok

contract was the first of its kind in

Vehicle body modification

Leyland Falcon buses into mobile

Abu Dhabi, and required a special

Over the course of 2020, Swaidan

grocery outlets as part of community

‘Supermarket Bus’ code to be created

Trading rapidly adapted to the shift

initiatives to bring supplies to families

in the Abu Dhabi Department of

in market demands created by the

during the lockdown periods.

Transport’s vehicle registration system.

global health crisis, with a strong focus on specialised projects. Its

CONTACT

fully equipped, state-of-the-art

Swaidan Trading

workshops have in-house fabrication facilities for customising vehicles to

PO Box 80657, Al Awir 800

meet the specific requirements of

Dubai - Hatta Road, E44, Dubai, UAE

the end user, from mobile clinics to

Tel: +971 4 294 8888

wheelchair access vehicles and more.

E-mail: heq@alnaboodah.com

Ajit says the company’s resilience

Website: alnaboodahvehicles.ae

during the pandemic was due to its ability to respond to unique demands

SOCIAL MEDIA

created by the health crisis. “Our high levels of technical expertise and our

Saeed & Mohammed

versatile and agile scope of operations

Al Naboodah Group

allowed us to offer specialised

alnaboodah_group

services to our customers without any major changes to our infrastructure.

We were able to capitalise on our existing resources and skillsets to

Ajit Kumar, Chief Operating Officer of Al Naboodah Commercial Group.

Saeed & Mohammed Al Naboodah Group

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51

Daimler Commercial Vehicles MENA Daimler Commercial Vehicles

Areas of expertise

in some markets) to Mercedes-Benz

MENA represents Daimler Trucks

DCV MENA offers comprehensive

GenuineParts and Mercedes-Benz

and Buses via a network of more

expertise in the area of customer-

Genuine Accessories. The service

than 30 Mercedes-Benz and FUSO

oriented transport solutions. Whether

contracts provided by Mercedes-

general distributors across the

long-haul, construction site, or

Benz guarantee that fleets are in top

Middle East and North Africa.

distribution transportation, the

condition with regular maintenance.

Daimler Commercial Vehicles

Daimler Trucks portfolio offers the

MENA (DCV MENA) is located in the

right solution for light-duty, medium-

Jebel Ali Free Zone in Dubai and is one

duty and heavy-duty truck segments.

of the six Regional Centers worldwide.

The design and engineering of

A market-leading full range provider: Mercedes-Benz Actros –

Daimler has a 20-year history in

FUSO Trucks are designed to achieve

The most prominent Mercedes-Benz

Dubai and in 2001 was the first large

efficiency, versatility, and safety; they

Truck for long haul transportation in

international company to settle in

are engineered for cabin-comfort

the region. It is the world’s first partially

the Jebel Ali Free Zone (JAFZA).

as well as bodybuilder-friendliness,

automated assistance system to be

DCV MENA has around 100

making them the perfect partner

launched as a series-produced truck

employees who manage Sales,

for any LDT or MDT application.

Mercedes-Benz Arocs – Specifically

Marketing, and Customer Service

FUSO offers competitively priced

designed Tipper and Mixer chassis

& Parts in the region. Together

vehicles that are efficient and

for construction operation and

with our network of Authorized

versatile – our close relationship with

specially configured Tractors

General Distributors, DCV MENA

bodybuilders makes our trucks the

available as All Wheel Drive

shares a proud history in the

perfect partner for any application.

Middle East and North Africa.

FUSO is also investing heavily in

We are market leaders in

research development, technology,

roading capabilities, developed

our regional segments and

alternative energy sources, as it

for demanding transport tasks

our products and services set

continues to pioneer products

benchmarks worldwide. Daimler

with alternative energy sources.

Truck AG is truly the world’s biggest

Mercedes-Benz Trucks offers a huge

Mercedes-Benz Zetros – Specialist truck with extreme off-

involving high payloads Mercedes-Benz Unimog – Highly off-road capable, the ideal work and

manufacturer of commercial

range of services, ranging from the

transportation vehicle for the most

vehicles with a global reach.

Fleetboard telematics system (available

challenging terrains and conditions

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hand – running your business – the Canter’s versatility is endless. From light flatbeds to tippers and 4×4’s to 7-seater crew cabs, around the world you’ll find FUSO’s Canter handling everything from general goods to landscaping supplies, food & beverage, city cleaning, and much more. The new FUSO Canter in Euro 5 Emission norm arrived in the UAE fresh off the production line from FUSO’s world-famous Kawasaki plant in Japan, and is the first series production light commercial vehicle in its class to The Actros is one of the most instantly recognisable long haul trucks in the region and was the first semi-autonomous truck to achieve series production.

be officially available in the GCC. FUSO FA/FI – Designed to deliver maximum cost performance

ALWAYS CONSIDER TCO When it comes to investing in a truck, it is important to consider

Mercedes-Benz Atego – The robust

in a handsome, nimble, easy-

multipurpose truck for short- and

to-handle package, the FI and

medium-distance transportation

FA range boasts time-proven

Mercedes-Benz Accelo – The

the Total Cost of Ownership (TCO)

compact medium-duty truck for

to ensure that you are looking

urban and short- distance transport

technology and robustness beyond the price it demands.

FUSO FK/FM – FK/FM have options

at the total picture. Whether it is

FUSO Canter – The legendary and

buying a new truck, having your

legacy product of FUSO is built to

as longer haul routes. Popular with

truck serviced, or buying new parts,

maximise efficiency and protect

a wide range of applications from

it is important to think beyond

your bottom line by letting you

food and general freight distribution

focus on the most important job at

to specialist roles, FK/FM performs

immediate price, and consider

to suit metropolitan deliveries as well

all of the factors that will affect your profitability. Factors like fuel efficiency, uptime, telematics, safety, quality, and resale value all of these contribute to your TCO. TCO goes further than simply the price of a truck. Always speak to the sales representative about the TCO prior to investing in a truck. State-of-the-art safety systems, to mention only the Lane Keeping Assist and Active Brake Assist 5 on MercedesBenz Trucks only save lives but less accidents help minimise repair costs and downtime.

The latest Fuso trucks deliver maximum cost performance, safety and driver comfort.

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53

Fleets come to Daimler for a range of vehicles that have been tried and tested in the region.

In-the-field research and feedback means the products are being constantly improved.

ADDITIONAL SERVICES

MENA and Central Africa region to have a dedicated testing facility for

cabin comfort and driving experience.

With Fleetboard, the Mercedes-

Driver Training

our products. In recent years, we have

Benz vehicle management system,

Mercedes-Benz ServiceSolutions

clocked over 9mn km of direct testing

we not only provide basic track and

Fleetchecks

in the UAE pushing our products to

trace solutions, but further focus

the limits, learning and receiving

on driver performance; individually

feedback, before reinforcing and

grading drivers based on their

improving our products for customers.

operation of our products. Mercedes-

Genuine Parts Reman Parts FleetBoard, the Mercedes-Benz

The full FUSO and Mercedes-Benz

Benz Service Solutions offers a

telematics solution which is

Trucks product line-up is fully in-line

flexible, wide-range of services and

available in certain markets

with the National Agenda of the UAE

maintenance opportunities; helping

and the target to reach better air

to improve fuel consumption, lower

quality as set out by the government’s

repair costs over the long term,

Vision 2021 programme by offering

minimal downtime and maximum

trucks complying to Euro 5 emission

value retention. Our cutomised service

superbly fitted with fridge bodies,

standard from LDT to HDT and low fuel

solutions and best-in-class customer

box bodies, tippers, flat deck and

consumption throughout the range.

service can be accessed throughout

Mercedes-Benz Certified Pre-Owned Vehicles

more. Comfortable and easy to drive,

our dedicated and qualified network

have proven a sound investment

Safety in the DNA and services that matter

for businesses across the globe.

Safety is part of the DNA of Mercedes-

with these mid-weight work horses

FUSO FJ – Solid and robust, the

Benz Trucks offering the best-in-

of workshops across the region.

CONTACT Daimler Commercial

reliable Fuso FJ suits various market

class-safety systems with such as

demands with popular in city

Active Brake Assist 5 and for FUSO by

Vehicles MENA FZE

cleaning applications along with

offering comprehensive safety systems

Jebel Ali Free Zone, Dubai, UAE

city & long haulage distributions.

in the LDT segment. Both automatic

Tel: +971 4 807 5200

transmissions and automated manual

Website: trucks.

Tailor-made for the region

transmission boost our portfolio of

Our products are tailor-made for the

fleet efficiency solutions. These are

mercedesbenzmena.com

operating conditions of the region.

being rolled out across our products

Website: mitsubishi-fuso.com

With several decades of operating

in the region with the fuel-efficient

experience and constant feedback

TF Canter Euro 5 set to receive an

to engineering, research and

automatic transmission variant in 2021.

Mercedes-Benz Trucks MENA

development colleagues in Germany,

Whatever Daimler product you drive

it is the only manufacturer in the

you can be assured of market-leading

FUSO Trucks & Buses MENA

SOCIAL MEDIA

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55

Hyundai Hyundai Motor Company (HMC) Africa

provides stronger power and increased

been delivered to Kuwait, Saudi Arabia

& Middle East Regional Headquarters

durability than HD78. Reinforced

and Democratic Republic of Congo,

was established in 2003 and has been

frames strengthen durability and

and – ahead of launch event in July - it

in operation for 15 years. The company

rigidity of HD78 GT. Moreover,

is planning to provide 41 units of the

covers 75 countries in the region and

an enlarged cab space enhances

Xcient GT to Nigeria in H1 2020.

supports 41 distributors in the area.

drivers’ convenience and comfort.

The company’s major markets

HD78 GT offers outstanding

in the region include Algeria, Saudi

customer satisfaction through a

HMC focuses on being a corporate and sustainable force

Arabia, Morocco and Jordan.

wide range of choices, including

HMC’s Hyundai Truck & Bus Regional

Meanwhile its most popular vehicles

multiple wheelbase options, a

Convention 2019 held in Dubai in

are the medium-duty Mighty truck;

standard cab and a super cab. The

March, highlighted the company’s

the County mid-sized bus; and

reinforced rear axle has a 5,500kg

considerable mid- to long-term

the Xcient heavy-duty truck.

maximum weight ratings so your

sales, product, marketing and

cargo rides safely without worry.

services ambitions for the region.

Commercial Vehicle Africa & Middle

Powertrains are tailored to match

It also showcased the its special

East’s operation has established

respective cargo hauling capacities.

vehicle line-up such as military

The Hyundai Motor Company

strong relationships and partnerships

The Xcient GT is a new model of the

trucks, 4x4 trucks, and more.

with fleets across the region. Thanks

HMC’s successful HDT Xcient. HMC

to its varied line up from light-duty to

provides Tractor, Dump and Cargo

as a profitmaking organisation, but

heavy duty trucks, mid-sized buses to

chassis for the Xcient GT as well as

as an active corporate citizen of the

large buses and vans, it has accrued

a varied engine line-up from Euro 3

international community and recently

a long list of major fleet tender wins

to Euro 5 to meet a variety of market

donated an Eleccity Eco-friendly

in the region and received orders

demands. This versatile truck is

electric bus to the historic Petra

from fleet customers including

perfect for all types of environments,

site in Jordan as a CSR initiative.

government bodies, defence ministries

such as paved and bumpy roads, and

Together with PDTRA (Petra

and construction companies across

even off-road. Thoughtfully designed

Development and Tourism Region

the Africa & Middle East region.

to be profit-focused and withstand

Authority) HMC held a bus delivery

the most challenging transport

event and Hyundai trained technicians

vehicles, ‘HD78 GT’ and ‘Xcient GT’.

conditions, the Xcient GT is equipped

and drivers who will operate the vehicle.

Thanks to its new E2.9 Engine, the

with robust components while

Also, Hyundai supplied infrastructure

New HD78, ‘HD78 GT’ (GVW 7.8 ton)

retaining excellent driver comfort.

for the electric vehicle, including an

HMC recently launched two new

has higher performance in terms

HMC recognises itself not only

Both models are expected to be

electric charger and charging station.

of max power, max torque and max

rolled out across the Middle East and

Bus stop stations for the shuttle bus

speed than the HD78. In addition, it

Africa in 2020. Models have recently

will be also provided by Hyundai as

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participants toured the plant and took a test drive the vehicles produced in Sichuan. During testdriving, participants were very satisfied with the high performance of the vehicles which is similar to the vehicles produced in Hyundai Motor Company Korea plant and confident about the quality of the products.

Focused on becoming the number one brand in the region Returning to the Middle East and Africa region, the HD78 GT and Xcient GT are expected to help with its goal of becoming the third biggest brand in the Middle East and Africa well as renovation for the existing bus

manufacturing centre which

region with it hopeful of ultimately

stop with HMC planning to donate a

operates a wide range of lines

reachingthe coveted numer 1 position.

second Eleccity bus in 1Q of 2020.

including press, automobile bodies,

In addition to new vehicles, it has

painting, outfitting, and engine

been developing a TCO analysis tool

Hyundai Motor Company brand

production. The plant uses advanced

for HDT buyers that will break-down

is its closeness to its distributors

manufacturing technology of Hyundai

price competitiveness, operation

and customers, such as its hosting

Motor Company and the vehicles’

cost and residual value information.

its Commercial Vehicle Product

quality is controlled by Hyundai’s

Using this tool, HMC will check its

and Marketing Conference in

quality control system made by

weak points and improve the point for

Sichuan where Hyundai has

Hyundai Motor Company in Korea.

better TCO on behalf of the customer.

One of the main strengths of the

At the most recent conference

In addition, HMC has also supplied

with invited guests from the Middle

demonstration vehicles to potential

East and Africa (MEA) region,

fleet customers to let them experience

its global plant in China.

Hyundai Motor Company’s plant is a global commercial vehicle

The Hyundai Motor Hydrogen Mobility Solution won the second-ever International Truck of the Year (IToY) Truck Innovation Award in November 2019.

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57

HMC has supplied demo vehicles to fleets to let them experience the trucks for themselves and understand HMC’s competitive TCO.

the trucks for themselves and

hydrogen mobility ecosystem for the

understand HMC’s competitive TCO.

use of fuel cells on trucks. The joint

CONTACT

entity began its active progress toward

Hyundai Motor Company

Advancing mobility

clean mobility in Switzerland with the

#1103, U-Bora Tower,

In order to fulfil its environmental

company’s planning to deliver 1,600

responsibilities, HMC continues

fuel cell electric heavy-duty trucks by

to develop new and more

2025. The project’s fleet of Xcient fuel

Dubai, United Arab Emirates

eco-friendly technology.

cell electric heavy-duty trucks aims to

Tel: +971 4 568 7976

confirm the technical and commercial

Website: trucknbus.hyundai.com

It’s exciting Hyundai Motor Hydrogen

Business Bay, PO Box 34406

Mobility Solution won the second-

readiness of vehicles, fuelling

ever International Truck of the Year

stations and hydrogen production

SOCIAL MEDIA

(IToY) Truck Innovation Award in

techniques to be deployed across

November 2019 and progress still

Europe – and potentially beyond.

hyundaiCV

being made. For the remainder of this decade, the company will continue to be at the forefront of this infanct truck technology. The IToY Truck Innovation Award was determined by a jury of 25 commercial vehicle editors and senior journalists representing major trucking magazines from Europe and South Africa and recognised Hyundai Hydrogen Mobility Solution’s global approach to the paradigm shift toward clean energy-driven mobility in the commercial vehicle sector.

Hyundai Motor Company and H2 Energy set up the Hyundai Hydrogen Mobility joint venture (JV) in April 2019 with the goal of developing an advanced

Hyundai Motor Company’s plant is a global commercial vehicle manufacturing centre which operates a wide range of lines including press, automobile bodies, painting, outfitting, and engine production.

58

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59

Hyva Middle East & Africa Operating in more than 130

and produced by their manufacturing

we today offer an unmatched

countries, Hyva serves more than

facilities across the world Dubai is

heavy duty solution for mining

20,000 customers and has more

the centre for sales and logistics in

and off road tipper markets.

than 3,500 employees around the

the MENA region and is home to a

2020 was a challenging year

world, encompassing 36 subsidiaries

fully dedicated regional technical,

for the entire truck industry in

and 12 production facilities.

sales and after-sales support team

the Middle East, with the markets

for its OEMs, bodybuilder and end-

down: for Hyva it has been an

partner in the GCC for past 30

user customers. As a consequence

opportunity to diversify and focus

years, started its operations in

of this comprehensive support, the

more on its customer segments.

2012 with its head office for the

company continues to grow in terms

MEA Region located in Dubai.

of volume, market share, customer

programme of developing

satisfaction and brand power.

strong working relationships

Hyva has been present with its

The local subsidiary Hyva Middle East & Africa’s sales volumes have

The promising waste management,

It has embarked on a major

with its regional partners and

grown by 50% and market share

construction and industrial growth

body builders; providing leads,

has risen a further 25% across

in the GCC – one of Hyva’s fastest

training, support and after-market

the GCC in the past nine years.

growing region – is aided by its full

support to end customers.

Within the Middle East, there are also Hyva offices in the strategic

project and engineering support.

Dubai is the centre for sales

Infrastructure development in the Middle East and North-East

countries of Morocco, South

and logistics in the MENA

Africa is undergoing tremendous

Africa and Turkey which develop

region and is home to a fully

change with governments

and support the neighbour and

dedicated regional technical,

allocating significant budgets

related countries together with

sales and after-sales support

towards upgrading their facilities.

its official agents/partners in

team for its OEMs, bodybuilder

more than 17 countries, including

and end-user customers.

Higher efficiency and safer operating at lower cost

New tipping solutions

Hyva has consequently targeted

The introduction of our New

roles for its capital equipment

Growing customer satisfaction

Alpha tipping Solutions has been

in container handling such as

Hyva components are developed

received very positively where

hookloaders, skiploaders and

Saudi Arabia, Egypt, Kenya, Tunisia, Algeria and Nigeria.

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its Waste Handling Solution. Its new Alpha Series front-end tipping solution and easy Quick installation kits for the wetkit is widely used for the construction, transportation and Mining applications the new EVO TITAN ‘boltable’ hookloader offers a durable, lower weight system available in different lengths and capacities.

The Alpha Series has been re-designed and re-engineered for higher efficiency and safer operating at lower cost.

Its TITAN ‘boltable’ hookloader offers a durable, lower weight system available in different lengths and capacities.

Its truck-mounted cranes offer a range of telescopic and articulated cranes with sizes from 1-80 ton.

Hyva has been present in the Middle

metre. offering a the most versatile

East for over three decades. The

and user-friendly, simple, efficient and robust solutions. We also

past decade has seen it accelerate its rise in market share by 25%.

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61

offer advice, project management, customised and localised solutions to our customers, with trainings that are offered in local languages.

CONTACT Hyva MEA FZE (Middle East & Africa) Technopark Building B, Office 121 / 122, Sheikh Mohammed Bin Zayed Road (E 311) Jebel Ali Free Zone PO Box 17846 Dubai, United Arab Emirates Tel: +971 4 8163 700 Fax: +971 4 8163 800 E-mail: info@hyva.ae Website: www.hyva.com

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63

Isuzu Being one of the most visible light-

and provide power. The company

over other companies in innovations

and medium-duty commercial truck

is proud that by expanding its

such as the introduction of direct-

brands in the GCC, Isuzu needs no

operations across the globe from

injection systems and turbocharger

introduction to the region. One of

Japan, Isuzu products now benefit

incorporated with an intercooler,

the earliest entrants in the region’s

people in over 100 countries.

as well as electronically controlled

commercial trucking sector, Isuzu

After more than a century of

common-rail high pressure fuel

today is among the top brands in the

excellence, Isuzu says that it is

injection systems. The excellent

segments it operates in throughout the

constantly moving forward with

reliability and durability of Isuzu

Middle East, and the outright market

an uncompromising commitment

engines has earned them many

leader in some countries in the region.

to product development, quality,

plaudits, such as making them the

advanced manufacturing systems

first and only choice for the Japanese

expertise in diesel engines and a legacy

Behind this performance is an

and customer support to ensure the

national expedition to Antarctica.

of excellence in manufacturing that

most advanced safety, economic

is more than a hundred years old.

and environmental performance

vehicle supply network that

as well as service standards.

encompasses Europe, North America,

Founded in 1916, Isuzu Motors has the longest history of any Japanese vehicle manufacturer.

More than 80 years have passed

Today, Isuzu has a global diesel

Japan and other parts of Asia. Other

since the first Isuzu truck was pulled

than Isuzu, no diesel manufacturer

out of its factory in Japan, an event

in the world has such a global

has consistently focused on

that marked the start of Isuzu’s

production and sales network.

“creation without compromise” in

steady rise to its current prominence

the process of building Isuzu into

both as Japan’s best-selling truck

been further enhanced by two overseas

the company it is today, which is

manufacturer and as a major force

research and development subsidiaries

boldly taking up the challenge of

for innovation that is helping to lead

in the US and Germany, backed up by

global leadership in commercial

the global truck industry. In this time,

Isuzu R&D in Japan, which contribute

vehicles and diesel engines while

the company has built over 26 million

to effective development of diesel

maintaining its tradition of Japanese

diesel engines and has earned a

engines to satisfy the requirements

dedication to quality, attention to

reputation of being a manufacturer

of markets across the globe. Isuzu’s

detail and technological innovation.

with a technological edge, which

exploits closer to home in the Middle

Isuzu believes that commercial

has kept setting the pace for the

East are no less significant.The brand

vehicles and diesel engines are

industry in developing fuel-efficient,

is doing extremely well in the light

essential to supporting people’s

low-emission and powerful diesels.

commercial vehicle sector in the region,

lives globally as they move things

As a result, Isuzu has excelled

Down the years, the company

The global production network has

capturing the numero uno position in

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Saudi Arabia and steadily growing its

“We also offer medium-duty vehicles

“We respect and fully support the

market share to become one of the

and our D-Max pick-up truck range,

vision of the UAE leadership to make

top brands in its segments in other

both of which are very successful in

the country a leader in the region in

countries such as Oman and UAE.

the market. Durability, reliability and

terms of emission standards. Isuzu

fuel economy are the three hallmarks

is bringing in its Euro 4 compliant

entered in 1982 in partnership with

of Isuzu vehicles,” Du Plessis adds.

vehicles this year and the sophistication

Genavco, the company has steadily

Speaking about the future, he

In the UAE, a market which Isuzu

levels of our vehicles to be sold in the

grown its market share to become

says that after the UAE commercial

among the most successful light-duty

vehicles sector moved to Euro 4

vehicle brands, especially with its

emission standards in 2018 (as

among the very best in the segments

N-series range, says Anton Du Plessis,

mandated by a change in law), Isuzu

we are in and the testimony for

General Manager for Isuzu at Genavco,

has been doing its upmost to support

it is that many fleet owners are

the exclusive dealer in the UAE.

this initiative for cleaner vehicles.

very happy with our products.

region from now on will be very high.”

“We believe that our product is

“At the end of the day, cost of ownership is key to the success of any fleet operator. He wants to reduce his costs as much as possible. Anything from fuel, parts and service to downtime - wherever he can minimise on the cost per kilometre of operation, he will take it.

“Isuzu being one of the world leaders in engine technology, our vehicles have extremely fuel-efficient engines. For any operator, if he cares about fuel economy, our product definitely is ahead of the pack.

“Of course, this region is perceived to have a culture that does not care too much about fuel consumption, Isuzu also offer light-duty, medium-duty vehicles and its D-Max pickup truck range, all of which are very successful in the UAE market.

but if you’re concerned about your operating costs, that’s one element

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65

With Isuzu’s quality wellknown in the region, the brand has steadily increased its market share in the GCC.

you need to look at, because 30%

“Our competition will offer you a

of a typical fleet’s operating cost is

hybrid vehicle when it comes to that

fuel. While parts, service and labour

segment of the market, which may

costs are all valid considerations, fleet

be part electric, but is still dependent

operators need to look at the revenue

on diesel, defeating the objective

that a vehicle is generating for them

of cutting out diesel emissions.

and that is where Isuzu shines, backed

The CNG vehicles in our line-up will

Fax: +971 4 396 1308

up in the UAE market by Genavco, part

offer a much cleaner alternative.”

Industrial Area No.4

of the hugely respected Juma Al Majid

With Isuzu’s quality well-known in

CONTACT Genavco L.L.C. Zabeel Road, Al Karama PO Box 5563, Dubai, UAE Tel: +971 4 396 1000

Sharjah, UAE

group and a name as reliable as Isuzu.

the region, the brand has steadily

Tel: +971 6 5327772

For the market here, Genavco is Isuzu.

increased its market share in the GCC.

Fax: +971 6 5327776

The future for Isuzu in the

Building on this success, the next

region is all about an expansion

step for the company is to introduce

of its range and services.

its heavy trucks in the region.

The company is even able

Du Plessis says: “Isuzu has obviously

Mussafah Industrial Area, M 9, PO Box 751, Abu Dhabi, UAE Tel: +971 2 5544611 Fax: +971 2 5544622

to supply a line of compressed

got the presence and the reputation in

natural gas-powered trucks to the

the market on which to base its model

Sanaiya Area

region, especially in the UAE.

range expansion. Wherever you look

Al Ain, UAE

in the light- and medium-duty sector

Tel: +971 3 7215559

cleaner fuels, CNG is one of the

in the GCC, you see Isuzu trucks

Fax: +971 3 7211477

options that is not only available in

running around. Popularising their

this area but also provides a cleaner

heavier trucks in the region is the next

source of energy,” says Du Plessis.

goal for Isuzu in the Middle East.”

“As the UAE moves towards

Email: vehiclesales@genavco.com Website: www.genavco.com

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67

MAN Truck & Bus Middle East The past year has been significant

relationships with our customers

withstand rugged use over the

for MAN Truck & Bus in its journey in

with a commitment to simplify their

product’s typical operating life, while

Middle East and Africa. We delivered

business. Our vehicle park in these

delivering best-in-class performance.

80 units of the New Lion’s Coach

markets comprise trucks that have

The new vehicles also impart best-

in Saudi Arabia; received a very

clocked millions of kilometres, yet

in-class safety and comfort.

special order from Morocco for 100

are still in operations, and buses

city buses; presented the New TG

that continue to provide sustainable

new range as per their requirements.

Range of trucks to our customers

public mobility to many cities. The

Each feature presents its unique

via virtual livestream – a first for us!

common factor across all the markets

benefits for the customer. For example,

The initial reactions & feedback have

are satisfied & happy customers.

the TipMatic gearbox can help with both

been positive and encouraging.

The well proven performance of

Customers can choose features in the

driver performance and fuel efficiency.

Most importantly, we completed 15

MAN vehicles in demanding operating

Safety is a key aspect and the features

years of operations in Dubai. Though

& climatic conditions in these markets

& options are the same as those offered

MAN has been present in various

often exceed customer expectations.

in our European truck range. The trucks

countries in the Middle East and

There is also the ever reliable MAN

have improved electronic architecture

Africa for many decades, completing

Customer Service Management that

that allows quicker identification and

15 years as an organisation is truly

offers parts & service support to ensure

faster resolution of the problem. The

a momentous occasion. We offer

optimized uptime. Highly trained

new trucks offer better fuel efficiency

to customers our complete range

professionals across our network

based on the driving conditions, driver

of trucks, buses, genuine parts,

impart high quality of service through

behaviour and vehicle maintenance,

service and training. The Dubai

the dense network of our local partners.

among other things. The engine

office is also a regional training hub

range complies with emission norms

providing support to importers in

New Lions have arrived

for Euro 2, Euro 4, Euro 5 and Euro 6

MEA region. Our assurance is the

The New TG Range of trucks, which

depending on the model selected and/

best-in-class TCO (Total Cost of

will soon be available here, has

or customer requirements. As a matter

Ownership), which makes MAN a

been developed based on customer

of fact, MAN is the only European truck

preferred choice for many customers.

feedback.Our trucks have always

manufacturer to offer Euro 2 engines.

Over the years, we have worked towards building strong

been considered as highly reliable; highly fuel efficient, and able to

MAN’s importers partners provide high quality aftersales experience

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through a network that addresses a large part of our vehicle park. With a dense network and high quality of service support, customers can be rest assured of best ownership experience at all times. These touchpoints provide them assurances of MAN Genuine Parts and faster turnaround, leading to optimised vehicle uptime.

MAN is offering a 3-YEAR WARRANTY on the complete driveline on the truck tractor models of the New TG Range.

MAN has spent much of the past decade focussing on the safety and efficiency of its flagship ranges and is setting standards in sustainable transport solutions and service in the region.

This is in addition to the existing 2-year warranty on MAN Genuine Parts. The company also has service contracts that can help customers immensely in terms of preventive maintenance, predictable costs, optimised vehicle uptime, roadside/on-site assistance. We will continue to offer tailored ProfiDrive training for drivers with the aim is to make good drivers even better.

MAN believes in partnering with its customers to ensure their success. The role of our Importer as a partner, has been important in creating a strong foundation for the MAN brand. We will continue to build

MAN offers high service

and strengthen our partnerships.

quality through its dense network in the MEA region.

CONTACT MAN Truck & Bus Middle East FZE Street S-101, Jebel Ali Free Zone PO Box 261987 Dubai, United Arab Emirates Tel: +971 4 821 8840 Fax: +971 4 299 1993 E-mail: middleeast@man.eu Website: www.man.eu/ middle-east/en/index.html

The new TG range is built on four fleet-oriented pillars: greater efficiency and economy; strong partnerships with customers; guaranteed and optimised up-time; as well as driver comfort.

SOCIAL MEDIA mantruckandbusmea mantruckandbus

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69

The New TG Range from MAN Truck & Bus received its global launch last year and is now available to order in the Middle East.

The ergonomic interiors in the New TG Range offer high levels of comfort to drivers.

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Mercedes-Benz Vans customers can be assured of quality, reliability, efficiency and uncompromising safety.

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71

Mercedes-Benz Vans Mercedes-Benz Vans enjoys

Globally, business models have

From the start of the Sprinter’s

immediate recognition and strong

been changing and the rise of smaller

development, it was clear that

loyalty from its customers across

businesses and e-commerce has led

both active and passive safety

the region. Some of its greatest

to an increase in demand for small

would be central components of its

achievements have been the

and medium sized delivery, for last

concept. Since then the Sprinter

success story of the V-Class and

mile delivery. This presents a great

has maintained its pioneering role in

the Mercedes-Benz Vans positive

opportunity for our new Sprinter

this discipline without interruption.

reception within the ambulance

as it offers customers in a diverse

This starts with its handling, which

sector. It has also enjoyed success

range of industries more specific

is similar to that of a passenger car,

with the Vito Tourer in the limousine

applications than ever before.

through to its ‘hard’ technology

service segment. Mercedes-Benz

As its presence in the region is

Vans customers can be assured of

growing diligently, Mercedes-Benz

as the latest generation of driving

quality, reliability, efficiency and

Vans MENA is expanding its customer

assistance systems. Now in its third

uncompromising safety. Safety has

base by providing more enriched

generation, the Mercedes-Benz

always been a central key element

product options, primarily in the pure

Sprinter continues to consistently

to the brand Mercedes-Benz.

panel van and people mover segments.

raise the bar for all other vans.

Since 2017, it has been an official

Overall, it intends to enhance

such as ABS and airbags as well

“The Sprinter has enjoyed huge

partner of RoadSafetyUAE and

its product portfolios, especially

success in the MENA region since

actively supports the mission of

its downstream services, by

its introduction, proving popular

reducing the number of road traffic

introducing new products such

for a wide number of applications

fatalities, road traffic injuries and

as enhanced warranty concepts

such as ambulances, school buses

road traffic accidents in the UAE. On

for certain markets and attractive

and passenger transport,” says

a global level, it has increased the

service contract solutions.

Serkan Sarikaya, head of sales,

safety of its vans even further with

Mercedes-Benz Vans Middle

the establishment of an in-house

Sprinter in the lead

accident research team to analyse

In 1995, Mercedes-Benz presented

accident data, and provide input in

a newly developed van that quickly

bestseller sets new benchmarks for

the ongoing development of its many

advanced to become the reference

large vans. Offering a new, diverse

active and passive safety systems.

model for an entire vehicle category.

range of product features – like the

East and North Africa (MENA).

The new edition of the global

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In the Sprinter you are choosing a vehicle that has impressively proven its economy for more than 20 years. The new Sprinter continues this success story with its legendary quality and reliability.

broad scope of equipment enabling

ambulances and for logistics services

of its diesel engines, while the

economical entry-level vehicles

for almost every business sector.

cockpit has also been redesigned

as well as panel vans and platform

This model is sought after because of

for exceptional functionality, with

vehicles tailored precisely to the

its quality, efficiency and reliability,

an intelligent, modular stowage

given operational requirements or

as well as its premium features.

compartment and KEYLESS START.

Tourers with exclusively appointed

In the Sprinter you are choosing a

On the panel van version, you can

passenger compartments – that

vehicle that has impressively proven its

precisely customise the cargo

serves specific market segments

economy for more than 20 years. The

space to suit your requirements

even more effectively than before. It

new Sprinter continues this success

with practical options such as

manages the leap from a commercial

story with its legendary quality

the interior roof rack, a weight-

vehicle with pure utility value to

and reliability. You benefit from its

optimised plastic floor covering

an impressive business card for

economy right from the outset: with an

and the loadable wheel arches.

commercial fleets and businesses.

attractive entry price and numerous

It is one of the most flexible vans

Other benefits include a wide range

configuration options that allow you

of drive system variants: depending

available, with options and applications

to order exactly what you actually

on the operational profile and desired

that extend from people movers

need. Mercedes-Benz Vans has

handling characteristics, you can

in in terms of school buses and

continued to optimise the consumption

order your Sprinter with rear-wheel or all-wheel drive. Gearshifting is either manual via a 6-speed manual transmission or automatic via the 7G-TRONIC PLUS transmission.

Connectivity and diversity are the focus of the third, and current, generation of Sprinters. However, regarding the safety features, Mercedes-Benz Vans also raised the vehicle to a new level. Active Distance Assist DISTRONIC, for example, relieves the driver by automatically maintaining sufficient distance to the vehicle ahead from a speed of 20 km/h. A radar sensor

Mercedes-Benz Vans has been an official partner of RoadSafetyUAE since 2017 and actively supports the mission of reducing the number of road traffic fatalities, road traffic injuries and road traffic accidents in the UAE.

in the front bumper determines the data required for this. The system detects lane changes or braking

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73

manoeuvres of other road users

an extended range of safety and

desired functions to enhance the

and can react immediately – in

assistance systems. Mercedes-Benz

MBUX multimedia system, such

an emergency the active distance

has further enhanced the model

as a larger 10.25-inch display,

warning assistance system can

with the integration of the intuitive

smartphone integration package and

bring the Sprinter to a standstill.

and self-learning MBUX (Mercedes-

Burmester surround sound system.

Other driver assistance systems

Benz User Experience) multimedia

introduced to the new Sprinter

system in the V-Class, available

include a reversing camera with

now in showrooms in the region.

an image in the inside rear-view

The central element of the MBUX

CONTACT Mercedes-Benz Vans MENA

mirror and a modern parking

multimedia system is its intuitive

Daimler Commercial

package with 360-degree camera,

operating concept. The voice control

providing all-around visibility. A rain

system can recognise almost any

Vehicles MENA FZE

sensor and wipers with integrated

sentence, activated using a button on

Wet Wiper System provide for

the steering wheel or by saying “Hey

Dubai, United Arab Emirates

optimum visibility even when the

Mercedes”. In addition to this, the

Tel: +971 4 807 5257

windscreen is being cleaned.

voice control system is also capable

Fax: +971 4 807 5450

of learning. There are two baseline

PO Box 17880, Jebel Ali

E-mail: daimlercvmena_vans

The latest V-Class experience

MBUX systems to choose from.

In 2019, the Mercedes-Benz V-Class

MBUX Entry is equipped with a 7-inch

@daimler.com

facelift was introduced to the region

display and touchpad and MBUX

Website: mercedes-benz-

with a new front design, new colours

Mid adds the navigation system.

and upholstery choices, as well as

Customers can specify individually

mena.com/vans/en

The central element of the MBUX multimedia system is its intuitive operating concept.

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Renault Trucks Middle East Renault Trucks is a French commercial

Today, Renault Trucks is present in

truck manufacturer with a formidable

over 80 countries, with 9,500 employees

all GCC countries. Renault Trucks

track record in the region. Always

throughout the world. It manufactures

rapidly signed distributor partnership

innovating it has been a pioneer

vehicles in France at Blainville-sur-Orne

with big companies in a number of

in proving that heavy vehicles can

(Calvados), Bourg-en-Bresse (Ain),

countries including: Oman, Qatar,

be desert-proof and endure – and

Lyon (Rhône) and Limoges (Haute-

Dubai, Abu Dhabi and Egypt.

even thrive – in the challenging

Vienne). In 2020, Renault Trucks sold

Its major markets in the region

conditions of the Middle East and

41,117 trucks globally, a 19% rise over

are the UAE, KSA, Qatar and Egypt,

Africa over many decades. Even

2019 despite disruption caused by the

but it also has importers in many

today, the region remains a vital

COVID-19 pandemic. Across the Middle

countries like Pakistan, Iraq, Lebanon

testing ground and strategically

East, Renault Trucks supplies transport

and Kuwait where its robust and

important market for the company.

professionals with a wide range of

reliable vehicles have high potential.

The origins of Renault Trucks date

services and vehicles, ranging from

a small branch in 2003 to cover

The company believes it is important

back to 1894 when Marius Berliet

2.8 to 120 T, that are adapted to local

to have offices in each of the countries

(founder of the company) built the first

and regional distribution, construction

in which it operates and has people

engine in Lyon, and rapidly built the first

and long-distance activities.

on the ground to understand what the

the first modern truck, the “M” in 1910.

Globally renowned for being sturdy

customer really wants. Fundamental

In 2013, Renault Trucks renewed its

and reliable, with low fuel consumption

to its market strategy and philosophy

entire range of commercial vehicles,

that delivers greater productivity and

is a desire to work with closely with

Long Haul, Construction & Heavy

enhanced operating costs, the model

the importers that are running each

Construction and Distribution range.

line-up includes D, C and K ranges.

country on its behalf as they know

Over €2 billion investment and the

Renault Trucks Greater Middle East,

and respect the local culture. The

most stringent testing Renault Trucks

with their head office in Dubai, covers

trust in its importers is ultimately

has ever carried out in its entire history.

most of the region of Middle East. 21

the key for how it wants to build

This was the first time that any truck

countries from Sudan to Pakistan.

its infrastructure worldwide.

manufacturer has ever renewed its entire range at a single stroke.

Renault Trucks first started selling its range in 1999; and then opened

Renault Trucks understands that its aftermarket support is vital to

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A BRIEF HISTORY OF RENAULT TRUCKS 1894 – In Lyon, Marius Berliet designed and produced a single cylinder engine and made his first petrol car. In 1906, he made his first truck.

1898 – In Billancourt, near Paris, Louis Renault developed a 4 speed gearbox and introduced his first motorised vehicle, a small car with a quarter horse power. He produced the first direct drive utility vehicle (LCV) from 1900 and in 1906 invented the fore runner to the Paris bus.

1914 – At Berliet, 40 CBA trucks were produced each day to join those going to the front at Verdun.

1917 – The first 4x4 truck in 1917 was built by Latil.

1923 – Renault becomes first brand to offer a roadgoing tractor unit.

1928 – The first diesel engine was fitted to a truck.

1957 – Berliet made the T100, the largest truck in the world.

Renault Trucks understands that its strong regional and aftermarket support is vital to customers to ensure that they are a success.

customers to ensure that they are a

difference. Customers can trust that

success. Encouragement to use its

it is selling the right product for their

genuine spare parts and tap into its

vehicles. To launch this two-year

maintenance programme has been

warranty worldwide at the same

widely successful with the manufacturer

time was a strong message to our

notching a significant increase in

customers that it believes in the quality

its parts business last year. The

of its parts, says the company.

company is now taking this approach

2021 with Renault Trucks upgrading

parts warranty to two years, which

the driving comfort, on-board

is a demonstration of its confidence

comfort, safety and productivity

in the quality of its manufacturing.

of its T, T High, C and K ranges.

Renault wants to prove that one

the new trucks promise reduced

buying genuine parts will make a

fuel consumption (fuel savings are

1978 – Berliet and Saviem merged to form the only HGV manufacturer in France which became Renault Véhicules Industriels, the Trucks division of the Renault Group.

2001 – Renault V.I. became part of the Volvo Group. In 2002, the worldwide brand Renault Trucks was formally constituted.

2021– Major upgrades to the T, T High, C and K ranges.

Sleek and modern in design,

part is not equal to the other and

1955 – Saviem was formed from the merger of Latil, the Trucks division of Renault and Somua.

2013– Renault Trucks renews its entire range of commercial vehicles.

Major improvements are coming in

further by extending its genuine

The Renault Trucks range is built on safety, robustness, reliability and working closely with its local partners.

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77

expected to be at least 3%), and

a mechanical anti-intrusion device

optimised maintenance, this is the

(safety door-lock), cameras and

CONTACT

most important evolution since the

presence sensors, as well as vision

Renault Trucks Middle East

total renewal of the ranges in 2013.

doors providing excellent visibility of

Jebel Ali Free Zone

pedestrians and cyclists. A parking

Dubai, United Arab Emirates

Its vehicles are adopting a more assertive style, particularly in terms

brake emergency application reduces

of the headlights, which have been

the risk of unexpected vehicle

reduced in size in order to increase

movement when the driver leaves

the painted surface of the lower body

the cab, by automatically activating

section. The cab’s aerodynamics

the wheel lock to stop the truck.

have also been improved around

Looking towards the next generation

Tel: +971 4 803 8590 Website: www.renault-trucks.com

SOCIAL MEDIA renaulttrucksmiddleeast

its new honeycomb grille and

of trucks, the company is stepping up

renaulttrucksmiddleeast

wheel arch extensions which have

the production of its first fully electric

been added to improve airflow.

vehicles at its factory in Normandy.

renault-trucks-middleeast

The vehicles have been fitted with new technology to further reduce fuel

Across the Middle East, Renault Trucks supplies transport

consumption. These include a new

professionals with a wide range of services and vehicles that

version of the Optivision predictive

are adapted to local and regional applications and roles.

cruise control system with two selectable driving modes. ‘Eco on’ is the default mode and optimises fuel consumption by adjusting acceleration, gear shifting, cruise control and deceleration, whereas “Eco off” allows drivers to change the driving mode.

An indicator gives drivers real-time information about their driving style; the greater the number of leaves, the more economical the driving. The new Renault Trucks T and T High vehicles are fitted as standard with class A tyres, the most efficient on the market in terms of fuel economy.

High safety levels for drivers and road users have also been a core focus in the development of the ranges. Fitted as standard LED lights give drivers improve night-time visibility and therefore safety.

Also standard is a new threeaxis adjustable steering column that enables drivers to adopt the driving position that suits them best, tailored to their morphology, mission requirements or personal preferences.

For the optimal safety of drivers, their loads and road users, a number of options are also available, including

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Scania Middle East Scania has a long history in the region,

Tractors, tippers and mixers from

demand. Total operating economy

having been in the Gulf since 1975

its construction trucks range are

is one of our main aspects, so our

through its renowned local partners in

its highest selling models across

buses and coaches are designed

Oman. With promising growth, Scania

the region. Fuel distribution, waste

and manufactured to be very fuel

Middle East was established in Dubai’s

management and general cargo

efficient but also the load carrying

Jebel Ali Free Zone in 2008; initially as

transport are also very important

capacity has been improved to

a delivery center for the region to make

segments where Scania offers

allow more passengers onboard.

pre-delivery inspections and operate

tailor made solutions and provides

In line with our sustainability

warehousing within its 20,000sqm

customers with an outstanding total

approach we are also offering CNG

state-of-the-art industrial facility.

operating economy. Scania provides

buses & coaches in our region.

By 2014, the operation expanded to

transport solutions with great

With Scania Contracted Services,

become a Scania fully-owned business

reliability and operating economy.

we aim to avoid time-consuming and

unit; providing comprehensive support

Our customer oriented sales and

costly problems from occurring to

including sales and marketing for its

service organization is highly skilled

maximize uptime and Total Operating

trucks, buses and engines, as well as

and motivated to understand and

Economy for our customers.

training and after-sales support. Its

exceed customer expectations.

well-regarded financial service, Scania

Scania offers products that are

With Extr@, customers benefit from up to five years

Credit started operations in 2016 for

specified based on the requirements

maintenances contract and up to

the benefit of its growing markets and

of our customer in the region. With

five years Powertrain Protection.

has already gathered valuable deals

Scania’s modular system we offer

They also access up to five

within UAE, Oman and Qatar. Scania

great possibilities for the customer

years of FMS Monitoring.

Middle East currently employs 24

to get the right specification for

personnel of various nationalities within

his operation. Scania can offer

to five years Maintenance Contract,

its headquarters in Dubai (JAFZA).

everything from 2-5 axle vehicles,

up to five years Powertrain Protection

It has a dynamic organization in an

small-large cabs (L, P, G, R and S

with the Ultr@ programme while

international environment, providing

cabs), crew cabs and engines ranging

receiving up to five years wear and

comprehensive support to its partners

from 9-16L. Our engines are suited

tear repairs and up to five years of

and customers in the region.

for all different applications – Power

Connected & Driver Services.

generation, Industrial and Marine.

Precisely suited for fleets

Scania buses and coaches are

Customers can also benefit from up

Alternatively, Maxim@ lets customers benefit from Full

Scania offers robust vehicles precisely

well developed to provide a luxury

Repair and Maintenance for up to

suited to its customers’ needs ably

transport service that fulfils our

five years and up to five years of

supported by its top-class service.

operators but also end users

Connected & Driver Services.

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Scania Fleet Management Service provides a set of services

Scania Fleet Management Service provides a set of services that connects vehicles and drivers and

that connects vehicles and drivers

helps customers take control of their fleets in

with their companies’ offices and

order to get the most out of their businesses.

helps customers take control of their fleets in order to get the most out of their businesses.

Scania Financing offers flexible financing to suit fleet business plans and budgets.

Scania has some very interesting projects related to CNG fueled vehicles in the region. By using CNG vehicles, Scania achieves Euro 6 emission regulations while reducing the Total Operating Cost. 2020 started with the delivery of 29 Euro 6 coaches to one of our prestigious customers in Abu Dhabi and the delivery of 30 R460 A6x6 Tractor Units to Saudi. It was also the year when we accelerated our efforts to provide more comprehensive service solutions to our customers by bundling vehicles with service contracts and customized financial solutions. Despite the pandemic we managed to deliver more or less the same number of vehicles in 2020 as in 2019.

Scania globally has set Science based carbon reduction targets (SBT) that commits to reduce emissions at the scale and pace science dictates necessary to limit global warming. The commitment represents a radical leap in our carbon reductions aims, as the target encompass not only emissions from our direct global operations, but also from our customers’ vehicles in use. Scania will cut CO2 emissions from its own operations by 50% by 2025, and reduce emissions from its products by 20% during the same period. Scania is the first major manufacturer of heavy commercial

Scania offers products that are specified based on the customer’s needs to ensure every vehicle is optimised to their requirements.

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81

vehicles to set these climate targets which have officially been approved

by Science Based Target initiative (SBTi). Scania is committed to achieving the Paris Agreement goals of limiting global warming to 1.5°C above pre-industrial levels.

As of 2020, Scania Middle East has welcomed three new partners – GTE Olayan in Kuwait, Saad & Co. in Syria and Scantrucks in Lebanon and our aim for 2021 is to fully integrate the markets under Scania Middle East responsibility.

Our aim is also to grow in volume, enter new segments and extend Scania provides comprehensive

our product and service offering.

support including sales and marketing for its trucks, buses and engines, as well as training and after-sales support in the region.

CONTACT Scania Middle East FZE JAFZA Business Plus S3 A1 Showroom 10, Jebel Ali, PO Box 262796 Dubai, United Arab Emirates Website: www.scania.com/ ae/en/home.html Erik Bergvall Managing Director Scania Middle East FZE Tel: +971 4 8143 777 Email: priya.thomas@scania.com Priya Thomas Marketing & Communications Scania Middle East FZE Tel: +971 4 8143 777 Mob: +971 56 549 5608 Email: priya.thomas@scania.com

SOCIAL MEDIA ScaniaME scania-middle-east scaniamiddleeast

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UD Trucks MEENA UD Trucks is a leading Japanese

and 6x4T for transportation. Our

a higher payload capacity – you’ll

commercial vehicle solutions provider,

heavy-duty Quester and medium

find a wide variety of specifications

active in more than 60 countries on all

duty Croner are great for waste

on wheelbase and axles that can

continents. Since its inception in 1935,

management and general cargo with

help maximise payload. Available in

the company has been an innovation

a proven track with a raft of waste

both Manual and Automated-Manual

leader with a clear vision to provide the

management clients in the region.

transmission options, the Quester, in

trucks and services the world needs

UD Trucks provides soft services

particular, is designed for handling

today. The company is committed to

such as telematics, a high-tech

go the extra mile for smart logistics

wireless communications system

There are also benefits from better

with the most dependable solutions

designed to help owners tract the

uptime, due to a longer service life. For

for demanding customers. To best

performance of their trucks, this

example, the optional hub reduction

support across applications and

helps improve their profitability

rear axles increase service life in tough

geographies, UD Trucks markets

by increasing vehicle uptime and

conditions. The engine was developed

heavy, medium and light duty

enabling better fuel efficiency,

with the most modern technology,

trucks in Japan as well as in growth

while reducing unplanned stops

allowing longer service intervals and

markets around the world. In the

and operational costs.

there is also high component durability.

MEENA (Middle East, East and North

The Japanese OEM provides

heavier loads in tough conditions.

The Quester is also designed to

Africa region) UD Trucks focuses on

complete regional coverage through

make superstructure installation very

heavy and medium duty trucks.

its 17 distributor partners located

easy. The comprehensive bodybuilder

across the MEENA region.

instructions and power take offs for

A full range of trucks and services

specific applications make it ideal

Our trucks focus on a variety

Going the Extra Mile

to be adapted for all assignments

of applications and segments

Leading UD Trucks’ charge in the

and road conditions. As examples of

such as general cargo, long haul,

21T-plus heavy segment is the Quester

superstructure variants, you’ll find

construction, and waste management.

range which has been purposely-

Quester Mixer; Quester Concrete

The heavy-duty Quester focuses

designed with a combination of

Pump; Quester Tanker; and Quester

on heavy construction and long

robust chassis, a true heavy duty

Tipper. The recent regional entry of

haul with applications such as the

cabin and an optimised drive-line in

the 40T Quester brings extra power,

40T tipper, 6x4 and 8x4 concrete

terms of performance and durability.

durability and operational efficiency

mixers in addition to both 4x2T

Productivity is also increased, with

to its class. It is fitted with new rugged

84

OEM

Bodybuilding options ensure that fleets will find a truck configuration that guarantees robustness and reliability for every application.

24 inch tyres and a super-strong

With the medium-duty Croner,

mind. Croner was tested extensively

chassis. For heavy construction work,

UD Trucks has created a reliable

in the region during development

4x2, 6×4 and 8×4 rigid configurations

and versatile 4x2 truck range built

and is engineered to help customers

provide flexibility to match the truck

with robust and quality components

stay ahead of competition through

to the job, and of top of that, the

to deliver extra productivity and

the simple concept of saving time.

Quester is equipped with ESCOT,

superior uptime. Rated for the

an automated manual transmission

all-important 10.4–19T segment, it

is the first Japanese manufacturer

for easy driving, better fuel

has been designed with customers’

to offer the automatic Allison

consumption and maintenance cost.

demands and business needs in

transmission on its trucks. The

Through the Croner, UD Trucks

automatic transmission makes it perfect for stop and go operations such as waste management and city distribution.

The company ensures key account management for fleets with every UD customer receiving our Extra Mile service. Big fleet customers, meanwhile, also receive additional support from our dedicated key account management team.

UD Trust is our comprehensive service agreement that is tailored specifically to your business and designed to effectively lower the total cost of ownership of your trucks. A number of servicing packages are available to customers and through its training programmes it provides

OEM

85

service technicians that ensure

customers doorstep. Our trusted

services. The system will help

customers can receive the correct

professional mechanics can provide

you improve your profitability by

level of preventive maintenance and

preventive maintenance, and minor

maximizing vehicle uptime and fuel

the latest technical specifications.

repairs at your premises. Saving you

efficiency, while reducing unplanned

time and money for the long haul.

stops and operational cost.

Depending on the market most of our trucks come with up to two

While these elements reduce

years free service, a two years or

un-planned stops, increase vehicle

300,000km warranty, one-year

uptime and protect our customers’

free telematics and two years fitted

investment, our driver training

UD Trucks MEENA

parts warranty. Extended service

programme is also designed to

Jebal Ali Free Zone (JAFZA)

contracts are also offered (via UD

help build driver capability and

Trust) that help fleet owners reduce

performance. Courses cover not

Dubai, United Arab Emirates

the total cost of ownership.

only vehicle handover and operation,

Authorised UD workshops also have access to the most up-to-date UD special workshop tools, UD diagnostic

CONTACT

Website: www.udtrucks.com/ middleeast

but also the best methods to optimise fuel and safe driving.

UD Telematics for fleet management

SOCIAL MEDIA

equipment and UD Genuine Parts.

coupled with UD Analytics (advanced)

UDTrucksMEENA

Furthermore, UD Mobile Workshop

provides you with comprehensive fuel

brings basic services right to our

and driving behaviour consultancy

ud-trucks-middle-east

UD Trucks offers a full range of options for fleets through the highly versatile medium-duty Croner and heavy-duty Quester (pictured) trucks. These are backed up by an extensive suite of services.

86

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87

Volvo Trucks Volvo Trucks arrived in the Middle

technology whilst enhancing

and fuel efficiency which is essential

East in the 1960s and the Volvo

customer’s productivity, allowing

for a successful business.

Group Middle East regional offices

them to increase uptime and

were opened on the 20 March,

optimise service and maintenance

with a number of service contracts

2006 in Jebel Ali, Dubai, UAE. Since

for the duty cycle. It has become

(blue, silver and gold), the benefits

then the new facility has helped in

a pioneer within the trucking

vary from scheduled maintenance

strengthening supplies of spare

industry by producing enhanced

by certified Volvo technicians to

parts, improve the competence

solutions which benefit both

100% uptime guaranteed. The

of its retailers and dealers.

drivers and fleet managers.

Volvo service contracts enable

The offices include a regional parts

Firstly, its range of Volvo trucks

Volvo Trucks provides customers

customers to keep on the road,

distribution centre and a regional

– the FMX, FH and FM – is highly

reduce downtime and thus total

competence development centre

advanced, offering a whole raft of

cost of ownership, while improving

to train dealers in optimal machine

innovative features to its clients.

operational control and boosting

usage and productivity through the

These include the ground-breaking

customers bottom line. In 2015, it

use of Volvo’s Dynafleet system, site

Volvo dynamic steering, which

also launched its comprehensive

simulations and Volvo simulators

delivers exceptional handling in all

driver development programme to

and other tools. Volvo Trucks has

operating conditions. Secondly,

further educate professional truck

cemented its position in the Middle

its I-Shift’s intelligent electronics

drivers in the Middle East. The

East’s construction and long haulage

constantly monitor factors like road

programme, which complies with

industry through consistently and

grade, speed, weight, and engine

EU directive results in safer drivers,

continuously driving progress and

load to help keep the truck in the

lower fuel costs and a reduction in

developing enhanced solutions that

most fuel-efficient gear possible.

environmental impact for businesses.

cater to both industry professionals

This technology allows drivers the

and drivers. It currently employs

safest, most efficient, informed

Egypt and other GCC countries

60 members of staff across the

and comfortable driving experience

are amongst the key territories

region with 35 dedicated staff

possible. Finally, its Dynafleet fleet

for Volvo Trucks. With major

management system can reduce

construction projects such as

Volvo Trucks Middle East include a

wear and tear whilst increasing

Dubai EXPO 2020 taking place

mix of pioneering the latest product

safety, and maintaining profitability

in the region, there will be a huge

The transport solutions offered by

The UAE, Saudi Arabia, Oman,

88

OEM

demand for its construction and long-haul vehicles moving forward.

Both its Long-Haul range (Volvo FH) and Construction range (Volvo FMX) are the most lucrative segments in the region. It is considered leaders in the heavy haulage segment where the Volvo FH accounts for approximately 70% of its sales.

Having made an important contribution to development in the region, Volvo Trucks’ key benchmarks to date include the opening of a new CKD plant (AVI Arabian Vehicles & Trucks Industry Co. Ltd) in King Abdullah Economic City, Saudi Arabia in 2015. The plant is a joint venture between

that the truck can move off from

to costly standstills. Combining

Zahid Tractor and Volvo Group

standstill and transport a gross

crawler gears with a suitable rear

with an assembling capacity of

combination weight (GVW) of up

axle ratio that optimises engine revs

4,000 Trucks in one shift and

to 325t. Offering an entirely new

at high speeds, results in lower fuel

7,000 trucks in two shifts.

scope for trucks with automated

consumption on the highway. This

transmission, I-Shift with crawler

is a significant benefit to haulage

with crawler gears launched in

gears makes it possible to start from

firms doing this kind of work.

2016 and the updated automatic

a standstill in extreme situations,

transmission makes it possible to

meaning the driver can haul a

Trucks and is also a key concern

add up to two new crawler gears.

heavy load without worrying about

in the region with rising incidents

This means, among other things,

getting into situations that may lead

of accidents in the construction/

Secondly, its new I-Shift gearbox

Safety remains paramount to Volvo

Volvo Trucks’ Long-Haul (Volvo FH) and Construction ranges (Volvo FMX) cover the most popular segments in the region.

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89

Transport solutions offered by Volvo Trucks Middle East include a mix of pioneering the latest product technology whilst enhancing customer’s productivity, allowing them to increase uptime and optimise service and maintenance for the duty cycle.

long haul industry and on the roads.

Support and the superlative Volvo

customers with all the tools to

With safety also being a key focus

Dynamic Steering system.

succeed, not only when it comes

of the UAE’s Vision 2021 and the

In a rapidly changing and maturing

to the products, but also its truck

National Transformation program

Middle East market, its customers

parts, services and fleet monitoring

in Saudi Arabia, recent years have

are also increasingly aware of the

programmes, while supporting its

sen the company contribute to the

total cost of ownership rather

business partners and customers to

progress in road and fleet safety with

than the price of the truck alone

optimise uptime and productivity.

the launch of its industry-leading

and they want their business to

and advanced safety features for

be more efficient and profitable.

the Volvo FH, such as the Headway Support System, Lane Keeping

Volvo Trucks will continue to ensure that it provides its

Looking ahead Volvo Trucks expects to continue to grow in the construction segment and achieve significant market share in the region.

CONTACT Volvo Group Middle East FZE JAFZA South PO Box 261857 Dubai, United Arab Emirates Tel: +971 4 803 8595 Website: www.volvotrucks.com

SOCIAL MEDIA VolvoTrucksMiddleEast volvotrucksme VolvoTrucksME VolvoTrucks

The Arocs. Your Reliable Partner for Every Construction Transportation Task.

Regardless of whether it is a rigid chassis, concrete mixer or heavy-duty tipper: The Mercedes-Benz Arocs provides an especially robust, resilient vehicle that is optimally prepared for use for any construction haulage challenge. Configure it now to suit your requirements and those of your project.

Services Renault Trucks – Used Trucks Center Spider Plus Construction Equipment Trading LLC

92

SERVICES

SERVICES

93

Renault Trucks – Used Trucks Center The introduction of Renault Trucks

operating in Africa and the Middle

and fuel, under engine protection

International’s Used Trucks operation

East. These trucks are typically

and a roof beacon system, you can

in the Middle East – complete with a

three or four years old and within a

purchase the good as new trucks with

share in the manufacturer’s dedicated

respectable running range of up to

an extendable warranty and save a few

office in Jebel Ali – has given the

500,000km. Put together in France

dirhams and dollars in the process.

French company an opportunity to

in under three days, the trucks are

take on its Asian competition on their

refurbished to current specs suitable

conducted using recently used trucks

strongest USP, namely price. Now

for the local market applications.

that have been rigorously selected

customers can get their hands on

The used brand’s strength that is

and subjected to over 200-point

the newest T generation of trucks

the trucks can be downgraded to

inspections. Each conversion has

with Euro 3 engines as well as the

certify them at Euro 3 in our factory

been specifically studied by Renault

ruggedised versions set-up via

while being specially made robust

Trucks’ design and quality engineers.

refurbished used units from Europe.

for the Middle East and Africa.

The industrial manufacturing and

The T X-Road variants, for

quality control processes meet a

Renault Trucks’ factory in Bourg-en-

Used Trucks Factory conversions are

Bresse has been converted to handle

instance, are fitted with all the

level of requirements comparable to

the refurbishment of used trucks for

range’s trimmings including steel

those applied in the manufacture of

markets such as the Middle East and

bumpers, strengthened cab access

new vehicles. Consequently, this has

it is now running at full speed with

and protective grilles mounted over

enabled Renault Trucks International

500 trucks transformed in 2020.

the headlamps. Typically, the trucks

to initially offer a minimum six

The last two years have seen the

are also fitted with the fuel-saving

months and international driveline

introduction of both the X-Road and

optidriver transmission (almost

warranty. So a customer that

X-Port haulers into the region. A third

every truck sold in Europe is fitted

drives from Bahrain and Dubai (for

truck, the T X- 64 launched early this

with the automatic transmission).

example) has support under warranty

year with the French truck-maker

at each of the local importers.

to compete with Chinese players

Refurbished and reinforced for the region

furthermore launched with a one

in Africa and the Middle East.

Add a fine selection of features and

year or one hundred and twenty

options including added fuel tanks and

thousand kilometres warranty. This

rigorous industrial processes and is

hydraulics for tippers and trailer roles,

has subsequently been improved

specifically intended for customers

reinforced filtration for local conditions

with the launch of the X-64 with

recently openly declaring it wants

The vehicles are converted using

The flagship T X-Road trucks

94

SERVICES

The Used Trucks Center has been established to provide regional coverage and oversee local support from its base in Dubai.

ground clearance makes it ideal for light construction, logistic or petroleum transportation.

With a change of stringers, suspensions, axles and conversion of the power train, the Renault Trucks T X-64 includes over 50% of new original parts. Its T cab meanwhile maximises the driver’s comfort.

It is fitted with a new ultra-robust reinforced 6x4 300 mm chassis with a three-axle profile, allowing a load of 8 tons on the front axle and 26 tons on the rear. For optimum driving comfort and perfect control of the vehicle in any situation, the Renault Trucks T X-64 is fitted with an Optidriver robotised gearbox with off-

Renault simultaneously launching a

GCC – the new T X-64, for instance,

new 24 months warranty programme

has explicitly been prepared for the

combined with a 24 months service

region’s markets, with its reinforced

Euro VI converted into Euro III, the

contract on the X-Port, X-Road

chassis and other specifications.

Renault Trucks T X-64 guarantees

and X-64 to emphasise on the

The option of hub reduction allows

the highest pollution control level

Total Cost of Ownership (TCO) and

drivers to operate either on-road

as applied in Africa and the Middle

quality of its Used Renault trucks.

on rough conditions, making the T

East. The Used Trucks Factory

X-64 ideal for tackling the region’s

operators begin the conversion

most challenging terrain. Its high

by dismantling and recycling the

Renault Trucks’ Export models have been in high demand in the

The T X-Road models are fitted with all the range’s major features including steel bumpers, strengthened cab access and protective grilles mounted over the headlamps.

road mode and manual acceleration.

Based on a Renault Trucks T

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95

Renault Trucks has worked hard behind the scenes to ensure that fleets can see the virtues of going for the used alternative if a new truck doesn’t fit their current financial or operational requirements.

Euro VI components (silencers and

sales and can even now offer fleets

AdBlue components) before installing

access to Renault-backed financing

CONTACT

the Euro III parts. As with new

as they can for the new trucks.

Renault Trucks Middle East –

engines, this conversion is certified

Distributors are also playing a

by an external body and guarantees

crucial part of the operation with

the original power and torque.

the Renault Trucks International

Used Truck Centre S-1022, JAFZA South

ensuring that cross-border fleets can

PO Box 261857, JAFZA

Accessible, region-wide support

get access to support throughout

Dubai, United Arab Emirates

Renault Trucks International has

the region. They are also tasked in

been working behind the scenes to

ensuring that services under warranty

ensure that fleets can see the virtues

are delivered to the same standards

of going for the used alternative if a

wherever the fleet or vehicle is.

new truck doesn’t fit their current

While the focus is on the

Website: www.renault-trucks.com

SOCIAL MEDIA renaulttrucksmiddleeast

financial or operational requirements.

refurbished T Range trucks, the

renaulttrucksmiddleeast

This has enabled it and its dealers to

company can also offer other used

be more aggressive with their used

vehicles in the Renault stable.

renault-trucks-middleeast

96

SERVICES

SERVICES

97

Spider Plus Construction Equipment Trading LLC Spider Plus was formed after

safety, our cranes ensure optimum

in lifting heavy cargo. The straight

separating from parent company

performance on the worksite.

boom design is portable and compact

Orientals Specialist Lifting. Drawing

Whether truck-mounted or stand

when in the travelling position but

on a decade of vacuum lifter and

alone such as the mini crawler

stretches out long in operation. It can

mini crane experience has allowed

cranes, UNIC cranes are made of

handle lifts in high places as well as

for a rapid growth. The company

high quality Japanese high tensile

below ground level, with its excellent

philosophy of safety, integrity and

steel. All products are produced

reach and winch mechanism allowing

customer satisfaction has quickly fed

under strict quality and production

maximum use of truck space. Being

spider Plus to become the leading

controls from the factory. All

a straight boom provides for a safer

solutions provider within the glass

finished products are under-go rigid

handling of cargo through more

lifting mini cranes and equipment

inspections before shipment.

accurate placement of loads, lifting

training market. Our fleet is one of the largest of its kind in the Middle East.

With the expertise we have with

The hoist winch and long telescopic

straight up and down

boom along with excellent hydraulic

for precision loading

components are behind the

in narrow spaces.

the UNIC Spider Cranes we are

performance of UNIC

Another advantage is

carrying this over by partnering with

cranes which

the unlimited range of

the Trucking Professionals with our

function

rotation. Continuous

UNIC Truck Mounted Cranes. UNIC

extremely

Cranes are renowned for their mobility,

well

rugged reliability and high productivity.

Mounted on heavy, medium and light

360-degrees cannot be matched by the limited rotation of the knuckle boom design.

UNIC straight boom wire rope cranes match the task and come in a wide range of capacities from

duty trucks, these

3ton to 10 ton, with

compact straight

a specific boom

boom telescopic

lengths to achieve

cranes are the crane

and surpass the

of choice in Japan.

lifting task at hand.

Manufactured to the highest standard in design, durability and

You get precise high-lift placement and safe operation. Higher

98

SERVICES

Given the choice, operators will always prefer the straight boom crane with a winch for easy operation.

performance at lower depths, handle

from low to high to permit maximum

trucks. Construction, transporting

heavy loads in deep hole jobs with

control during operation even n

materials and scaffolding to, from and

accuracy and stability. Tight places

the most challenging situations.

around the worksite are made easy.

are right places in any operating

This is very evident with the ratio

Some prefabricated concrete casters

situation. Strong steel cable means

of straight boom trucks among

reduce use for cranes, in that the lager

extra dependability and safety.

the road side rental trucks.

truck cranes can lift from fabrication yards, transport to site and install as

Given the choice, operators will always prefer the straight boom

Unic truck crane applications

crane with a winch for easy operation.

The UNIC Straight Boom design is a

Dedicated control levers permit the

work horse in major industries needing

mounted cranes are very highly

easy operation, elevation, extension

transportation for lifting and glass,

versatile and are not affected by the

and slewing of the boom and winch

concrete, steel and machine parts,

truck ban imposed at certain times

operation. They also control speed

removing the need for dedicated

and certain locations unlike mobile

required, saving money and time.

According to Spider Plus, truck-

SERVICES

99

The UNIC Straight Boom design is a work horse in major industries needing transportation for lifting and glass, concrete, steel and machine parts, removing the need for dedicated trucks.

Joe Duffy, Executive Manager, Spider Plus

cranes: “Add value to your truck fleet

transportation of road repair materials,

with the UNIC straight-boom wire

equipment hauling and removal of

CONTACT

rope truck cranes from Spider Plus.”

damaged cars and debris caused

Spider Plus Construction

by traffic accidents. Other uses

Equipment Trading LLC

Applications include:

include: Electrical work, transport

Landscaping, handling and placing

and installation of utility poles; iron

Warehouse 17, Alserkal Complex

plants, large stones, fountains, lawn

and steel production; and assembly

Dubai Investment Park 1

installation, lumber, delivery of logs

of manufactured products. With the

at site, and other related machinery.

market increasingly concerned with

It is also suitable for railroad work,

handling waste, UNIC can be deployed

Tel: +971 4 881 7775

track transportation, maintenance

on recycle and salvage transport, as

E-mail: info@spiderplus.ae

and placement and is and able

well as the lifting of large machine

addition to highway maintenance,

recycle parts and heavy scraps.

Website: www.spiderplus.ae

Dubai, United Arab Emirates

Index Al Futtaim – HINO

42

Al Naboodah – Swaidan Trading

46

Apollo Tyres Middle East (ATME)

20

Continental

24

Creation Heavy Equipment Trading

28

Daimler

50

Hyundai Motor Company

54

Hyva Middle East and Africa

58

Isuzu – Genavco LLC

62

JASPA

32

MAN Truck & Bus Middle East FZE

66

Mercedes-Benz Vans MENA

70

Renault Trucks Middle East

74

Renault Trucks – Used Trucks Center

92

Scania

78

Spider Plus Construction Equipment Trading LLC

96

UD Trucks MEENA

82

Valvoline

36

Volvo

86

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