
8 minute read
NCBA Convention
Sustainability General Session Added to 2021 Cattle Industry Convention Agenda
Extra Session Adds Even More Education and Value
CENTENNIAL, CO - (June 30, 2021) – Cattle producers from across the country will descend upon Nashville, Tenn., Aug. 10-12, for the 2021 Cattle Industry Convention & NCBA Trade Show. The annual event is well-known for its educational content, motivational speakers and hot topics. New for this year is an additional general session on the final day of convention entitled “Sustainability: Opportunity, or a Bunch of Bull.” “Our connection and dependence on natural resources is the reason we must lead and tackle sustainability head-on,” says National Cattlemen’s Beef Association (NCBA) CEO Colin Woodall. “We added this session specifically to provide information about consumer trends, offer the latest science and to discuss whether sustainability could be the cattle industry’s greatest opportunity.” Cattlemen and women have been conserving natural resources, contributing to the economy and engaging with communities for generations, so sustainability is not a new concept. Sponsored by Roto-Mix, LLC, sustainability session speakers will discuss how the cattle industry offers solutions to the climate change conversation. The session will include presenters Marty Smith, immediate past president of NCBA; Dr. Jason Sawyer, associate professor and research scientist with the King Ranch® Institute for Ranch Management; Shawn Darcy, NCBA’s senior director of market research; as well as a panel discussion with retail and foodservice leaders. Panelists Kristine Young, manager of sustainability at Darden; Kyle Kinnard, vice president and divisional merchandise manager of meat and seafood at Sam’s Club; and David Norton, president of Sysco’s specialty meat business across North America, will discuss current consumer trends related to sustainability and the programs their companies are putting in place to share the sustainability story. Smith believes the industry is in a position to promote how cattle positively impact the environment, economy and social fabric in the United States. “In addition to stewarding our natural resources and leading the world on environmentally sustainable beef production, cattlemen and women are also focused on maintaining and building operations that are economically sustainable,” he says. The additional session not only brings even more educational content to this year’s convention, but it also adds value for convention participants who are attending in person or virtually. A virtual ticket option is available for those who can’t attend the 2021 Cattle Industry Convention in person. CattleCon Remix attendees will be able to stream general sessions, various Cattlemen’s College sessions, demonstration arena events and the NCBA Trade Show, and sessions will be made available on-demand following the event. For more information and to register and reserve housing, visit https://convention.ncba.org/.
East Tennessee
Polled Hereford Association 2021 Kick-Off Classic
Saturday, August 28, 2021, 11:00 a.m. (EST)
Great Smoky Mountains Expo Center, White Pine, Tenn.
Lot 37 - SLF 1606 MS 970 Lot 1 - C L1 SENSA LADY 718E 926G
Lot 11 - NCF MS NASDAQ 1821 Lot 23A - CROUCH JILL 68E 811 113
Kathryn Ingram (423) 337-1383 www.easttnpolledhereford.org Selling 78 Lots
Cows • Bred & Open Heifers Bulls Commercial
Registered Herefords Plus Black Herefords, Black/ Red Baldies
GREEN RIVER LIVESTOCK
CAMPBELLSVILLE, KY
PolyDome Bulk Bins
• Translucent polyethylene allows you to see material level • Made from high-impact, UV stabilized polyethylene • Corrosion resistant • Easy cleaning • Smooth surface reduces bridging • Large, vented filler cap with pull rope for ground access • Sturdy outside ladder • 10 year warranty! BINS IN STOCK & READY TO MOVE!

Give Darrel a call for all of your feed bin & cattle handling equipment needs. DARREL EASTRIDGE • 270-469-5389
NCBA Trade Show Spans More Than Seven Acres Inside and Out
It’s Time to Reconnect Through Networking and Education
CENTENNIAL, CO - (July 7, 2021) – The NCBA Trade Show during the annual Cattle Industry Convention is an event in itself where attendees can network, learn, shop, dine and connect with friends, both old and new. It’s time to “Tune in to Tennessee” and make plans to attend the 2021 Cattle Industry Convention and NCBA Trade Show, Aug. 10-12, in Nashville, Tenn. The NCBA Trade Show is a solutions center spanning more than seven acres, including 350 exhibitors that can help producers with animal health products, equipment, irrigation technology, software, trailers and so much more. This year’s show features even more outdoor space including exhibitors, displays and the Chuckwagon Café where attendees can enjoy lunch each day. In addition to finding the right product or service to solve any problem, there will be a variety of educational opportunities within the show. Learning Lounge sessions offer valuable educational tips through classroom sessions where busy attendees can enjoy informal face-to-face talks and education right on the trade show floor. The Stockmanship & Stewardship Demonstration Arena will feature well-known clinicians Dr. Ron Gill and Curt Pate offering live animal handling and horsemanship demonstrations. Back by popular demand is the Chutes and Scales Showdown where producers can watch cattle run through chutes, side-by-side, then get hands-on experience with the equipment. This is an opportunity to get up close and personal with some of the top manufacturers in the industry, learn about new technology on both manual and hydraulic chutes and find the right piece of equipment to fit your ranch needs. Campfire Chats provide attendees the opportunity to engage with fellow producers and industry leaders in interactive roundtable discussions. Attendees can have open discussions in an intimate setting on a wide variety of topics including animal health, nutrition, genetics, grazing and more. It’s also not too early to think about shopping for the holidays. Find unique gifts for family and friends at the trade show’s retail marketplace, which offers everything from clothing and boots to artwork and jewelry. When each day comes to a close the trade show experience doesn’t end. Networking activities such as the Whiskey Tasting reception on Wednesday and Pups & Suds Yappy Hour on Thursday continue into the evenings. If you are looking for a refreshing beverage and a little puppy love, this is the place to be. “The NCBA Trade Show offers a unique experience that combines networking, education and a place where you can find the products and services you need for your operation and your family,” says Kristin Torres, NCBA executive director of meetings and events. “We are so excited to bring everyone together in person so they can reconnect, learn and have fun.” A virtual ticket option is available for those who can’t attend the 2021 Cattle Industry Convention in person. CattleCon Remix attendees will be able to stream general sessions, various Cattlemen’s College sessions, demonstration arena events and the NCBA Trade Show, and sessions will be made available ondemand following the event. Virtual trade show attendees will find an online solutions center where they can find product information, watch videos and engage with exhibitors. A variety of registration options are available including trade show only and single day tickets, which include show access, lunch, receptions and educational activities. For more information and to register and reserve housing, visit https:// convention.ncba.org/. H O S T E D B Y B O Y D B E E F C A T T L E & G U E S T S
SATURDAY, SEPTEMBER 4 SELLING 69 LOTS
SALE HELD AT BOYD BEEF CATTLE MAYSLICK, KENTUCKY
OPEN & BRED HEIFERS, SPRING & FALL CALVING COWS, EMBRYOS
ASM 847F Ava 101J, January 2021 Show Prospect by Boyd Power Surge 9024
Boyd 135U Diamond Vaca 0103 ET, Bred yearling by NJW 160B 028X Historic 81E ET due to Boyd 31Z Blueprint 6153
Boyd 5302 Addie 8133, 3 yr. old fall calver by Genex Sire Boyd 31Z Blueprint 6153 due to NJW 160B 028X Historic 81E ET EXR MS Dom 9309 ET, Fall calving 2 yr. old by BR Belle Air 6011 due to Boyd 31Z Blueprint 6153
ASM 303A Miss Brandi 915G ET, 2 yr old by JDH Victor 719T 33Z ET. Safe in calf to Select Sires Boyd Power Surge 9024
Boyd Addie 0086, August 2020 Open Heifer by BR Hutton 4030
BLAKE BOYD (606) 375-3718 CHARLIE BOYD II (606) 584-5194
DALE STITH (918) 760-1550 • DALESTITH@YAHOO.COM KENTUCKY AUCTIONEER LICENSE #P1129
August 10-12, 2021 * Nashville, Tennessee

*Tentative Schedule of Events as of 6/14/21
Sunday, August 8
8:00 a.m.-9:00 a.m. ANCW Meetings 9:30 a.m.-9:00 p.m. ANCW Ag Tour
8:00 a.m.-7:30 p.m. ANCW Meetings 2:00 p.m.-5:00 p.m. NCBA Executive Committee Meeting 2:30 p.m.-7:30 p.m. Cattlemen’s College Demo Sessions & Reception 6:00 p.m.-7:00 p.m. Cattle Feeders Hall of Fame Reception 7:00 p.m.-9:00 p.m. Cattle Feeders Hall of Fame Banquet & Awards
Tuesday, August 10 Registration 6:30 a.m.
-7:00 p.m. 7:30 a.m.-2:00 p.m. Cattlemen's College Programs & Lunch 8:00 a.m.-12:00 p.m. ANCW Meetings 10:00 a.m.-2:45 p.m. Policy Committee Meetings 12:45 p.m.-2:45 p.m. Checkoff Highlight Session 3:00 p.m.-4:30 p.m. Opening General Session 4:30 p.m.-8:30 p.m. NCBA Trade Show Welcome Reception 5:00 p.m.-6:30 p.m. CBB Executive Committee Meeting 7:30 p.m.-9:00 p.m. Environmental Stewardship Award Reception 8:30 p.m.-10:30 p.m. NCBA-PAC Reception & Live Auction
Wednesday, August 11 Registration 6:30 a.m.
-5:00 p.m. 7:30 a.m.-9:30 a.m. General Session II – CattleFax 2021 U.S. & Global Protein & Grain Outlook Seminar 9:00 a.m.-6:00 p.m. NCBA Trade Show 9:45 a.m.-11:15 a.m. D.C. Issues Update 9:45 a.m.-12:00 p.m. Checkoff Committee Meetings, Part I 11:00 a.m.-4:00 p.m. CattleFax Board of Directors Meeting 1:00 p.m.-5:45 p.m. Policy Committee Meetings 2:00 p.m.-4:00 p.m. Checkoff Committee Meetings, Part II 4:00 p.m.-6:00 p.m. NCBA Trade Show Reception – Whiskey & Biscuits 5:30 p.m.-8:00 p.m. Various NCBA & Affiliate Receptions 5:30 p.m.-9:00 p.m. CattleFax Board of Directors Reception/Dinner 7:00 p.m.-11:00 p.m. NashBash BBQ
Thursday, August 12 Registration 7:00 a.m.
-3:00 p.m. 7:30 a.m.-9:30 a.m. General Session III – Sustainability: Opportunity, Or A Bunch Of Bull 9:00 a.m.-4:00 p.m. NCBA Trade Show 10:00 a.m.-11:00 a.m. Regional Meetings 10:00 a.m.-12:00 p.m. CBB Board Meeting 11:00 a.m.-12:30 p.m. BQA Producer Forum 12:00 p.m.-1:30 p.m. CBB Luncheon 1:00 p.m.-3:00 p.m. NCBA Board of Directors Meeting 3:00 p.m.-4:00 p.m. NCBA Trade Show Reception - Pups & Suds Yappy Hour 4:00 p.m.-5:30 p.m. Closing General Session - A Beef Quality Assurance Celebration 5:30 p.m.-8:00 p.m. NCBA First Call Pre-Party 8:00 p.m.-1:00 a.m. NCBA Cowboy’s Night at the Opry & After-Party