2024 Incentives & Recognition

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2024

Incentives & Recognition

COUNTRY acknowledges your contributions and achievements through a variety of incentive and recognition programs:

•Corporateandmarketrecognitionhonorsourtop-producingrepsonan annualbasisculminatinginourhighesthonorsofHallofFameand LifetimeAchievement.

•AllAmericantreatsyouandaguesttoaluxuriousgrouptriptointernationalor domesticdestinations.

• AllStarprovidesyouandyourimmediatefamilyafun-filledgetawayattop localresortsthroughouttheUnitedStates.

• GofortheGoldawardsAllStarand/orAllAmericanqualifierswithadditional incentivesforachievinglifegrowthabovethecontestqualificationcriteria.

•RewardCentralisourone-stopshoprewardsplatformwhereyoucanearn pointsthroughconteststoredeemonmerchandise,traveloptions, eventticketsandmore.

•COUNTRYClub,forournewreps,isathree-monthcontestdesignedtohelp you getofftoafaststartwithanopportunitytoearnaproductionbonusand buildafoundationforsuccess.

This is a great time to be part of COUNTRY Financial, we’re glad you’re along for the journey! Every day, you have an incredible opportunity to enrich lives in the communities you serve.

Our incentives packages can help you and your family see the world. Coupled with effective goal setting, accountability, and mentorship, these programs provide excellent opportunities to build deep, wide books of business with core clients who will stay with COUNTRY for the life of your business.

Welookforwardtoseeinghowyouwillturntheseincentives andrecognitionsintobigbusinessin2024.Browsethroughthe enclosedinformationandthinkofwaysyoucanmakeit happen,makeitmatterandmake2024ourbestyearyet.

Left to Right : Jeff Koerner, Regional Vice President – Southern Region Jon Voegele, Regional Vice President – Central Region Tim Harris, Executive Vice President, Agency Kendall Holmes, Vice President, Agency Operations Jody Wilson, Regional Vice President – Western Region Jeff Koerner Regional Vice President, Southern Region Jon Voegele Regional Vice President, Central Region Tim Harris Executive Vice President, Agency Kendall Holmes Vice President, Agency Operations Jody Wilson Regional Vice President, Western Region

AllAmerican

TheAllAmericancontestrewardsthosewhoearn thisincentivewithaluxuriousinclusivetripto amemorablelocation.

SpecificcontestqualificationcanbefoundontheAgencyNewssite: Agency News – Agency Resources / Contests/All American

HotelGrande Bretagne

Athens,Greece

January1,2024–December31,2024

Qualifiers and their guest enjoy group events, as well as plenty of time to relax and explore on your own. Whether traveling international or domestic, this is a trip you will not forget! Learn more about this year’s location and previous programs at cfallamerican.com.

All Star

January1,2024–May31,2024

TheAllStarcontestrewardsthosewhoearn thisincentivewithafamilyorientedgetaway.

All Star qualifiers can choose their destination from 2 exciting locations. Qualifiers and their family or guests enjoy top notch accommodations, a group dinner, activities, and plenty of fun! Learn more about this year’s locations and previous programs at cfallstar.com.

Specific contest qualification can be found on the Agency News site: Agency News – Agency Resources / Production / Contests / Contest All Star

4East | St.PeteBeach,FL
IslandGrandBeachResort
202
Tradewinds
4West | HuntingtonBeach,CA RegencyHuntingtonBeachResort&Spa
202

CorporateRecognition

AwardsbasedonproductionJanuary1–December31,2024.

SpecificrecognitionrequirementscanbefoundontheAgencyNewssite: Agency News - Agency Resources / Contests / Recognition / Corporate Recognition

LifetimeAchievementAward

Honorsrepresentativesandagencymanagerswhohavequalifiedfor40AllAmericans.

HallofFame

Honorsrepresentativeandagencymanagerswhohavequalifiedfor20AllAmericans.

NationalChampion

Honorsthetoprepresentativesandagencymanager. See Champion Awards.

NationalSalesAchievement

HonorstopproducingAllAmericanrepresentativesinthefollowingcategories:

–NewBusinessLifePremium

– NewBusinessPIF/VIF

–NewAssets

NationalSalesAchievement–Management

HonorstopAllAmericanagencymanagersinthefollowingcategories:

–LifeNewAnnualizedPremiumpercentofbudget

– P/CNewBusinesspercentofbudget

–InvestmentNewAssetspercentofbudget

EmeraldClub

Honorsrepresentativeswith$100,000NetAnnualizedLifePremiumgrowth(LifeTier8) atcontestyearend.

MasterStatus

HonorsrepresentativeswhoplaceinthePrestigeSalesSupportlevelandare profitabilitybonuseligible.

LifeHonorRoll

Honorsrepresentativesforconsistentlifeactivityduringthecontestyear.

NationalAdvisoryCouncil

NACmembershipisearnedthroughoutstandingperformanceandisconsideredtobe anhonortoberecognizedasarepresentativeoftheagencyforce.

MarketRecognition

AwardsbasedonproductionJanuary1–December31,2024andawardedineach Market/Region.SpecificrecognitionrequirementscanbefoundontheAgencyNewssite: Agency News - Agency Resources / Contests / Region & Market Recognition

Market Recognition continued

EnrichingLivesAward

Annuallyeachagencymanagerwillnominateonerepresentativeintheiragencythatmeets theawardrequirements. WinnerwillbedeterminedbyAreaDirectorandRegionalVice Presidentandannouncedatrecognitionbanquet.

YearsofService

HonorsrepresentativesthathavebeencontractedwithCOUNTRYfor25,30,35,40yearsetc.

ExcellenceClub

Honorsrepresentativesineachmarketthatarethetopproducerinthefollowing categories:CommercialGrowth;AutoGrowth;HomeGrowth;FarmGrowth;P/CNetPIF/VIF Growth

(Home+Auto+Farm+Commercial);NetAnnualizedLifePremium;NewAssets

LifeTier

HonorsrepresentativesthatachieveatleastLifeTier4asofcontestyearend.

RecordBreaker

Honorsrepresentativesforexceedingpreviousannualproductionrecordsinthefollowing categories:NetAnnualizedLifePremium,P/CnetPIF+IncrementalVIF,andNewAssets.

MarketChampion–RookieRepoftheYear

ContractDate02/01/2023to12/31/2024;MustbecurrentAllAmerican; TopRookieintheMarket;FormerAgencyManagersarenoteligible. See Champion Awards.

MarketChampion–NewRepoftheYear

ContractDate01/01/2021andafter;MustbecurrentAllAmerican;TopRepintheMarket; FormerAgencyManagersarenoteligible. See Champion Awards.

MarketChampion–RepoftheYear

ContractDatePriorto01/01/2021;MustbecurrentAllAmerican;TopRepintheMarket; See Champion Awards.

MarketChampion–AgencyManageroftheYear

AgencyManagermustbecurrentAllAmerican;TopAgencyManagerintheMarket; See Champion Awards.

RegionChampion–RookieRepoftheYear

ContractDate02/01/2023to12/31/2024;MustbecurrentAllAmerican;TopRookie intheRegion;FormerAgencyManagersarenoteligible. See Champion Awards.

RegionChampion–NewRepoftheYear

ContractDate01/01/2021andafter;MustbecurrentAllAmerican;TopRepintheRegion; FormerAgencyManagersarenoteligible. See Champion Awards.

RegionChampion–RepoftheYear

ContractDatePriorto01/01/2021;MustbecurrentAllAmerican;TopRepintheRegion; See Champion Awards.

RegionChampion–AgencyManageroftheYear

AgencyManagermustbecurrentAllAmerican;TopAgencyManagerintheRegion; See Champion Awards.

Champion Awards Go for the Gold

Champions are awarded at the Market, Region, and National level.

There are 4 brackets of Champions:

•RookieRepoftheYear(Contractdate02/01/2023to12/31/2024)

• RepoftheYear–4ormoreYears

(Contractdatepriorto01/01/2021)

• NewRepoftheYear–Lessthan4Years

(Contractdate01/01/2021andafter)

•Agency Manager of the Year

National Champion

AllStar

January1,2024–May31,2024

GofortheGoldincentivesrewardhighproducing AllStarqualifierswithanadditional bonusandrecognitionforachievinggrowthabovethecontestqualificationcriteria atthecontestconclusion.FormoredetailsgototheAgencyNewssite: Agency News – Agency Resources / Contests / Contests / All Star

MustbeanAllStarqualifiertobeeligiblefor GofortheGoldqualification.

NetAnnualized LifePremium+InvestmentCredit Champion

Gold

Silver Bronze

Region Champion Champion WS Region

Market Champion Champion Market 1 Champion Market 2

Region Champion Region Champion Champion CN Region Champion SR Region

Market Champion Champion Market 3 Champion Market 4

Market Champion Champion Market 5 Champion Market 6

ForChampionAwardqualificationcriteriadetailsseetheAgencyNewssite: Agency News – Agency Resources / Contests/ Recognition / Champion Awards

$45,000+

$35,000+

$25,000+

As an All Star medalist you receive the following incentives in addition to trip inclusions:

• Additional Bonus to Base or Reward Central Points*

•Trip Coaster

Bonus Amounts

• Gold – $750 + Base or 3,000 Reward Central Points

• Silver – $400 + Base or 2,500 Reward Central Points

• Bronze – $200 + Base or 2,250 Reward Central Points

*Reward Central points only awarded in the event the qualifier opts not to attend the trip.

Go for the Gold COUNTRY Club

AllAmerican

January1,2024–December31,2024

GofortheGoldincentivesrewardhighproducingAllAmericanqualifierswithan additional bonusandrecognitionforachievinggrowthabovethecontestqualification criteriaatthe contestconclusion.FormoredetailsgototheAgencyNewssite: Agency News – Agency Resources / Contests / Contests / All American

MustbeanAllAmericanqualifierundertheOverallGrowth criteriatobeeligibleforGofortheGoldqualification.

As an All American medalist you receive the following incentives in addition to trip inclusions:

• Additional Bonus to Base*

•Medallion added to All American year plate

•Trip Coaster

Bonus Amounts

• Platinum – $4,000 + Base • Gold – $2,600 + Base

• Silver – $1,200 + Base • Bronze – $750 + Base

*Baseamountwillbedeterminedinearly2025.Onlyattendingqualifiersreceivebonusamounts. Amounts are based per couple.

TheCOUNTRYClubContestisdesignedtogetnewrepsoffto afaststartwhileultimatelybuildingafoundationforsuccess. This 3 month contest rewards representatives who produce atleast30BrandedP/CPIF+IncrementalVIF+LifePolicies.

Thoserepswhomeetthecontest requirementswillqualifyfora $2,500Bonus.

Inaddition,thosereps*whoplacewithintheircontractdategroupatthe contestconclusionareeligibleforanadditionalplacementbonus.

FormoredetailsgototheAgencyNewssite: Agency News – Agency Resources / Contests / Contests / Country Club

*repeligibilityfortheplacementbonusisbasedonrepstatusseeCOUNTRYClubcontestdetails

Net Annualized Life Premium + Investment Credit Gold Platinum Silver Bronze $125,0
$100
$80
$60,000+ Second First Third $1,500 $1,000 $500
00+
,000+
,000+

Reward Central

Reward Central is our one stop shop reward platform available to representatives.

Participants in the program can earn points through various opportunities such as contests, drawings and more. Points can be redeemed for:

BrandNameMerchandise

650,000+products,2,000ofthetopbrandsinelectronics, sportsandrec,jewelry,fashion,homeandmore

TravelOptions

InternationalandDomesticFlights,100,000+hotellocations,suchasMarriott, Wyndham,Hilton,Hyattandmore,Rentalcars,VacationRentals:1weekstays inpremiumresortsnationallyandinternationally,Cruises,ThemeParks

EventTickets

8M+ticketsavailabletoeventslikeConcerts,Sports,Festivals,Plays, WorldCup,Olympics

COUNTRYStoreGiftCertificates

PurchaseCOUNTRYStoregiftcertificatesthatcanberedeemedatthecompany storeforbrandedapparel,personalizeditems,officesupplies,andmore

FormoredetailsgototheAgencyNewssite: Agency News – Agency Resources / Contents / Short Term Incentives / Reward Central

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