BEAUTY GENERATIONS
A CONSUMER EVENT: LIVE INTERACTION, DIGITAL CONTENT, SALES GROWTH BY COSMETOLOGISTS CHICAGO Beauty Generations is a consumer event where beauty consumers engage in live interaction, buy and sample beauty products, create and share digital content, and form direct-to-consumer relationships with beauty brands and service providers, resulting in sales growth. WHY? SALES GROWTH! Create direct-to-consumer relationships by providing live experiences where beauty brands and local service providers engage with new customers and inspire careers in beauty. HOW? PARTNERSHIPS! Cosmetologists Chicago, a non-profit serving the beauty industry, is partnering with established, complimentary consumer events throughout North America to help beauty brands and service providers grow sales. ESTIMATED ATTENDANCE: 20,000 – 40,000 CONSUMERS/EVENT