ABS 23_The Next 100 Years (Euro)

ABOUT US...

A LEGACY OF SERVICE TO BEAUTY PROFESSIONALS Since 1912, Cosmetologists Chicago (CC) is the non-for-profit association owned by licensed beauty professionals for licensed beauty professionals. For 99 years, Cosmetologists Chicago has proudly produced America’s Beauty Show. Membership to CC includes online CEU education classes, legislative advocacy, group pricing on select products, and admission to America’s Beauty Show. Staff, Officers, and Board Members are all working industry professionals committed to serving the needs of all licensed beauty professionals.

SUMMARY

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The 100th America’s Beauty Show will be held on April 15, 16 & 17, 2023 in Rosemont, Illinois. The theme for this show is the NEXT 100 YEARS OF BEAUTY. Now that the peak of the pandemic is behind us, our intent is to engage the global beauty community in an international celebration. It is time for us to come together and we cannot think of a better reason to celebrate about what bonds us all, BEAUTY. The Next 100 Years will be proudly co-produced by America's Beauty Show and Beauty Changes Lives.

Dates:

April 15, 16 & 17, 2023

Theme:

Location: United States of America Facility: Donald E. Stephens Convention Center Rosemont, IL 60018

THE NEXT 100 YEARS

Attendance: 20,000+ Attendees Brand Engagements: 300+ Exhibits Round Tables (2): 1,000+ Attendees THE NEXT 100 YEARS: 4,200+ Attendees

Show Tickets: Global Image Awards: CEU Hands-On: Brand Academies: Round Table Lunch: NEXT 100 YEARS:

$79/Day | $199 2-Day VIP | $599 Salon VIP | $29 for Students $5 Individual | $99 Team $49 - $199 $199 - $499 $79 - $99 $49 - $499

SCHEDULE

SAT 4/15 | 9 AM - 5 PM

SUN 4/16 | 9 AM - 5 PM

MON 4/17 | 9 AM - 4 PM

EDUCATION:

Brand Academies & Film (T) CEU Hands-On & Film (T)

CEUs Included

CEUs Included

EXHIBITS:

Set-Up & Film

9 AM - 5 PM

9 AM - 4 PM

COMPETITIONS:

GlA Finalists & Film

GlA Winners & Barber

GlA Finalists & Film

ROUND TABLES:

Set-Up & Film

12 PM Lunch(T)

12 PM Lunch(T)

CELEBRATIONS:

President’s Party & Film (INVITE ONLY)

ENTERTAINMENT:

FREE 7-10 PM & Film

THE NEXT 100 YEARS (T) (Simulcast)

(ROSEMONT THEATER, BLACK TIE OPTIONAL)

FREE 7-10 PM

WHAT’S NEW FOR 2O23?

BRAND ACADEMIES ON SATURDAY! Learn directly from the brands that you love. Each academy will feature global educators from that brand. Learn new techniques, trends, and sample new products. In addition, you will have access to the digital recording of that class. It will be hands-on FUNN! Price Range: $199 - $499

CEUs HANDS-ON! Learn from world class educators that are driven to teach and serve others in these hands-on workshops. Each is CEU certified. In addition, access the digital recording of this class. It will be hands-on FUNN! Price Range: $49 - $199 GLOBAL IMAGE AWARDS ARE BACK! We are so excited to bring back the Global Image Awards and they are more relevant now than ever. With the pandemic behind us and access to digital all around us we are uniting the world of beauty through this global competition one smart phone at a time. Category winners will receive an all-expense paid trip to America’s Beauty Show for two, two nights of accommodations, social media coverage, and face to face meeting with a professional beauty mentor.

Individual Entry Fee: $5US; Team Entry Fee: $99US

THE NEXT 100 YEARS OF BEAUTY CELEBRATION! We are very proud to say that America’s Beauty Show has been serving licensed beauty professionals for 100 years, but we want to make this celebration about how our global beauty community has supported our beauty industry for the last 100 years. Therefore, we need your engagement and support for this celebration. It will be black-tie optional as we want to look our very best for this red-carpet event at the Rosemont Theater. Seating is limited and open to non-licensed attendees so please feel free to bring your significant other, friend, client(s), or a guest for this iconic celebration.

THE NEXT 100 YEARS Professionally produced and choreographed Digitally broadcasted & copy for social channels Branded 5-minute set choreographed to music from the respective decade Branded 60’ video wall @ professional sound system Branded lobby banners Branded program guide/collector’s edition 10 FREE VIP Tickets Team Sponsorship: $25,000 | Lobby Sponsorship: $10,000 | Branded Video Wall Sponsorship $10,000

ROUND TABLE LUNCHES! Everyone needs to nurture their minds, relationships, and network.

On Sunday and Monday, attendees will be able to purchase a ticket to a networking lunch featuring a keynote speaker.

Ticket prices: $79 - $99

CHICAGO WORLD CLASS FACILITIES THE NEXT 100 YEARS APRIL 15, 2023 ROSEMONT THEATER

LIST OF BRANDS 2023 EXHIBITOR LIST:

WHO’S COMING

2022 EXHIBITORS AMIKA SALON CENTRIC - L'OREAL

SUJAL FRAGRANCES

CALI CURL

BEAUTY INDUSTRY GROUP

ERGO STYLING

OYA

HALO COUTURE

RUDE COSMETICS

HOT HEADS

SHARK FIN

DONNA BELLA

CROWN BRUSH

REDKEN

MEDPRO

OLAPLEX

JOHNNY B

TRUSS PROFESSIONAL

ILLI NAIL SUPPLY

FAROUK

SENSEI SHEARS

MORROCANOIL

BES

PULP RIOT

GENTLEMAN REPUBLIC

SURFACE

TATI'S BEAUTY STUDIO

HAIR TALK

NUTRAPEL

K18

#1 LASH LLC

WAHL CLIPPER

COLORTRAK

ANDIS

FRESAME

L3V3L 3

WAHL

ULTA BEAUTY

BEAUTY PROS

BRAZILIAN BLOWOUT

COLORLATINO

CALIFORNIA MANGO

JOHN AMICO

HELEN OF TROY

PASSION BEAUTY

GELLISH

BEAUTE TSURU DBA KSK ENTERPRISE

MORGAN TAYLOR

TOOTH KANDY

CUCCIO

ABS ATTENDEE BREAKDOWN

9% 10% 20%

61% STYLIST, COLORIST 20% SALON OWNERS

AMERICA'S BEAUTY SHOW® IS THE PLACE TO CONNECT!

61%

10% NAIL TECHS & NAIL TECHS TEACHERS 9% ESTHETICIANS

• Non-profit event owned by licensed beauty professionals for licensed beauty professionals.

• Attendees, exhibitors, and buyers from US, Canada, Mexico, Europe, India & Middle East.

Annually, America's Beauty Show® becomes the focal point to which the professional beauty industry physically comes together for a three-day event.

It is an inspirational, educational and life changing experience.

It is the heart of the professional industry, and we are making it a better experience for our Membership community and for you.

Surrounding Rosemont Campus

Donald E. Stephens CONVENTION CENTER 2 0 2 3

F L O O R

P L A N

HOW WILL YOU PARTICIPATE? The 100TH America’s Beauty Show will be held on April 15, 16 & 17, 2023 in Rosemont, Illinois. It is a time to come together as a global community where we will celebrate what bonds us all, BEAUTY. How will you participate? Please check-off below and sign the bottom. This is not a contract but a shared document for planning purposes only. Thank you in advance

EXHIBIT – No Price Increase

$31.00 per Sq. Ft. $27.80 per Sq. Ft.

Booth Space (100 – 399 Sq. Ft.) Booth Space (400 – 1,199 Sq. Ft.) Booth Space (1,200+) Booth Type (1 Corner) Booth Type (2 Corner) Booth Type (Island) Pay in Full or 4 Payments:

$18.30 per Sq. Ft. +$100.00 +$200.00 +$300.00 Deposit – 40% by 8/31 3 Payments - 20% by 10/1, 12/1, 3/1

EDUCATION – Basic AV Included with ALL Classrooms Dedicated Brand Academy @ Basic AV Dedicated Classroom @ Basic AV Single Session Classroom @ Basic AV Main Stage Presentation “Runway@ABS” (700 – 1,000) Barber Stage “Barbers@ABS” (400 – 700)

$5,000/day – Saturday Only $5,000/day $1,500/session $5,000/55 minute presentation $5,000/55 minute presentation

Salon Innovation Stage “Innovation@ABS” (400-700) Sunday Night Event “Next 100@ABS” (4,300)

$5,000/55 minute presentation $25,000/10 minute presentation

Sunday Night Event “Next 100 Video@ABS” (4,300 – Unlimited) $10,000/4 minute video

ON SITE SIGNAGE – Brand Experience (Note: RES will guarantee all signs for two years) Exterior Banners Interior Banners Skywalk Window Clings Directional Signs (Logo)

$2,500 + Production & Hanging Cost $1,500 + Production & Hanging Cost $500 (5-Pack) $750 (10-Pack) $2,500

ON SITE SIGNAGE – Brand Experience (Note: RES will guarantee all signs for two years) Saturday - Presidents Reception (200-350 Leaders) Saturday - After Party (1,000 – 1,500) Social Media Activation – Branded Photo Booth Charging Station - Screen Saver + Landing Page Branded - Main Stage “Runway@ABS Sponsored by ____”

$5,000 $10,000 $5,000 + $5,000 for Lead Retrieval $2,500

$50,000 Branded – Barber Stage “Barbers@ABS Sponsored by ___” $50,000 Branded - Salon Innovation Stage “Innovation@ABS Sponsored by ___” $25,000

DIGITAL MARKETING – Targeted, Valid Data Mobile App - Push Notification Mobile App – Sponsorship Email – Dedicated Blast (~70K) Email - Registration Confirmation Page - Exclusive Affiliate – Commission on Tickets Sold by You

$750/push $1,500 $2,500/e-mail $5,000 15% of Ticket Price

PRINT MARKETING – Targeted, Valid Mailing Addresses Program Guide – Printed (25K) & Digital (Unlimited) • Quarter Page Ad $2,500 • Full Page Ad $7,500

Poster – Brand Logo (20K) Postcard – Brand Logo (20K)

• 2-Page Spread $10,000 I acknowledge that this is NOT a binding contract but a document for planning purposes for both America’s Beauty Show and the company for which I represent.

Contact Signature:

Date:

Contact Signature:

Date:

Digital Floor Plan

INTRODUCTION TO MARKETING MATERIALS WE PROMOTE ABS OUR MARKET REACH IS

BROAD & EXPANSIVE

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17,000 Salon Posters 30,000 Direct Mail Pieces 4.8 million impressions 2.7 million unique recipients 1.6 million emails

SOCIAL MEDIA AUDIENCE

75,000+ followers on facebook

56,000+ followers on instagram

14,000+ followers on twitter

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